![Marmik S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Marmik S.")
MS

Marmik S.

Retention Marketing Specialist

Small-Business (50 or fewer emp.)

6/19/2026

"Events Analytics Makes Retention Insights Seamless"

4.5/5

What do you like best about WebEngage?

The Events analytics section in webengage is the best feature to use as a Retention marketer. Daily events counts comparison and analyzing gaps being my core job becomes easier and seamless using the Events analytics section. The option to compare events for a given date split by hours of the day is really important for taking actions and making campaign / journey changes. Review collected by and hosted on G2.com.

What do you dislike about WebEngage?

I have used clever tap before. They have feature to resend a campaign to users where campaign failed event has been recorded. It is the most useful feature for whatsapp as a channel. In webengage, I will have to create a segment and then duplicate and run a campaign again. This is just a feedback, may be webengage can Integrate this. Review collected by and hosted on G2.com.

What problems is WebEngage solving and how is that benefiting you?

Our KPI is to achieve 3% session share and maintain our CPS at the same time from Retention. Webengage as a tool and webengage team, has help us optimize our campaigns, send times, targeting and helped us achieve our session share target. Review collected by and hosted on G2.com.

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