Usercentrics is a global leader in Consent Management Platforms (CMPs), empowering organizations to achieve privacy compliance while maintaining marketing performance and building lasting customer trust. We enable businesses to collect, manage, signal, and document user consent across digital touchpoints—including websites, mobile apps, and connected platforms—in alignment with global privacy regulations such as the GDPR, ePrivacy Directive, CCPA/CPRA, LGPD, and others.
Our solutions are designed for businesses of all sizes, from SMBs to multinational enterprises, and scale to grow alongside your organization. Whether you're looking to future-proof your marketing strategies, streamline consent management, or enhance the privacy experience, Usercentrics supports sustainable revenue growth through optimized, privacy-compliant data usage.
Scalable Solutions for a Privacy-First World
- Usercentrics CMP provides a scalable, automated solution for managing consent across web, app, and connected TV. It enables organizations to achieve compliance with global data privacy laws while continuing to use consented data for marketing activities. Our platform simplifies privacy operations and consent signaling, helping you unlock monetization potential and build trust with users.
- Usercentrics Preference Manager enables businesses to collect, centralize, and activate zero- and first-party data preferences and permissions within a single platform. It supports the creation of privacy-focused, data-driven customer experiences aligned with the highest compliance standards.
- Usercentrics Privacy Policy Generator allows you to generate customized, GDPR-compliant privacy policies in minutes. Built-in legal expertise and essential clauses empower your business to meet legal obligations efficiently.
- Usercentrics Server-Side Tagging enhances marketing signal quality and page load speed by sending compliant conversion data through server-side Google Tag Manager to GA4, Meta, and Google Ads. As third-party cookies are phased out, this privacy-forward tool helps marketers achieve accurate, data-driven performance.
Our CMP supports Google Consent Mode, Microsoft UET Consent Mode and TCF 2.2, enabling publishers and advertisers to run privacy-compliant advertising and analytics across the EU/EEA, UK, and Switzerland. This supports business continuity, data accuracy, and adherence to evolving regulations.
Usercentrics holds Google’s Gold Tier certification for both Usercentrics CMP and Cookiebot CMP—recognizing the strength of our integrations, data quality, and support. Trusted by brands such as Daimler, ING, and Telefónica, we operate in over 180 countries, with a network of more than 7,000 partners, and process over 7 billion monthly user consents.
We’re committed to empowering companies to balance privacy protection with data-driven growth. Learn more at usercentrics.com.
Average Rating: 4.4/5.0
Total Reviews: 225
How Do G2 Users Rate Usercentrics?
-
End-user management: 8.4/10 (Category avg: 9.0/10)
-
Ease of Admin: 8.4/10 (Category avg: 8.9/10)
-
Integrations: 8.0/10 (Category avg: 8.8/10)
-
Audit trails: 7.5/10 (Category avg: 8.7/10)
Who Is the Company Behind Usercentrics?
-
Seller: Usercentrics
-
Company Website:
-
Year Founded: 2017
-
HQ Location: Munich, Bavaria
-
Twitter: @usercentrics
650 Twitter followers
-
LinkedIn® Page: www.linkedin.com
379 employees on LinkedIn®
Who Uses This Product?
-
Who Uses This: CEO
-
Top Industries: Computer Software, Marketing and Advertising
-
Company Size: 43% Small, 39% Medium
What Do G2 Reviewers Say About Usercentrics?
AI-generated summary from verified user reviews
Pros
- Users commend the ease of use of Usercentrics, making cookie consent management straightforward and reliable.
- Users appreciate the intuitive interface of Usercentrics, enabling easy implementation and seamless customization options.
- Users value the intuitive design for GDPR compliance which simplifies cookie consent management effectively and reliably.
- Users value Usercentrics for its enhanced compliance and operational control, fostering trust and transparency in data processing.
- Users appreciate the global compliance capabilities of Usercentrics, effectively addressing essential legal requirements.
Cons
- Users report that the setup difficulty can be quite high, particularly for those unfamiliar with consent management systems.
- Users find learning difficulties with Usercentrics as setup can be confusing for newcomers, complicating the experience.
- Users find the initial setup complexity of Usercentrics challenging, particularly for newcomers to consent management.
- Users find limited customization options frustrating, making it hard to adjust designs and localize text effectively.
- Users find setup difficulties daunting, especially for newcomers, due to complex documentation and technical requirements.
What Are G2 Users Discussing About Usercentrics?
