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Salesforce Platform Pros and Cons: Top Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users value the ease of use of Salesforce Platform, benefiting from intuitive no-code processes and effortless learning. (1514 mentions)
Users value the easy customization and integration capabilities of Salesforce Platform, enhancing their customer relationship management. (728 mentions)
Users value the customizability of Salesforce Platform, enhancing operations while leveraging powerful out-of-the-box features. (615 mentions)
Users appreciate the high customizability of Salesforce Platform, enabling easy integration and personalized experiences. (612 mentions)
Users value the remarkable customization options of Salesforce Platform, enhancing functionality and adding significant business value. (575 mentions)
Users appreciate the extensive features of Salesforce Platform, effectively tailoring reports and data to their business needs. (524 mentions)
Users find the steep learning curve of Salesforce challenging, requiring technical resources for effective implementation and maintenance. (528 mentions)
Users find the complexity of configuration and setup cumbersome, making the overall experience challenging and confusing. (480 mentions)
Users find the costly nature of Salesforce Platform to be a significant downside in their experience. (452 mentions)
Users find the difficult learning curve of the Salesforce Platform to be overwhelming and time-consuming for newcomers. (379 mentions)
Users find the missing features in Salesforce Platform limit flexibility and make it challenging to work effectively. (372 mentions)

Top Pros or Advantages of Salesforce Platform

1. Ease of Use
Users value the ease of use of Salesforce Platform, benefiting from intuitive no-code processes and effortless learning.
See 1514 mentions

See Related User Reviews

Verified User
A

Verified User

Enterprise (> 1000 emp.)

5.0/5

"Great platform for customer relationship"

What do you like about Salesforce Platform?

Easy no code processes, all done clicks.

Paulo Leonardo B.
PB

Paulo Leonardo B.

Mid-Market (51-1000 emp.)

4.5/5

"Salesforce is very Practical"

What do you like about Salesforce Platform?

Practicality UI visuaization Modularity Ease to learn

2. Features
Users value the easy customization and integration capabilities of Salesforce Platform, enhancing their customer relationship management.
See 728 mentions

See Related User Reviews

Sumer K.
SK

Sumer K.

Enterprise (> 1000 emp.)

5.0/5

"Best Lead Management Platform"

What do you like about Salesforce Platform?

Organized in making reports and showing the data according to our requirements

Samiksha K.
SK

Samiksha K.

Small-Business (50 or fewer emp.)

4.5/5

"Salesforce review"

What do you like about Salesforce Platform?

Customer relationship management, sales automation,it's easy to configure and get people using , it's low code custom platform, improve buisness custo

3. Customizability
Users value the customizability of Salesforce Platform, enhancing operations while leveraging powerful out-of-the-box features.
See 615 mentions

See Related User Reviews

RT

Rachael T.

Mid-Market (51-1000 emp.)

4.5/5

"I think Salesforce is better than most other platforms of similar naturw"

What do you like about Salesforce Platform?

User friendly and easy to build/make changes in a safe way.

Ashok V.
AV

Ashok V.

Enterprise (> 1000 emp.)

4.5/5

"Our Field Service is transformed with Salesforce!"

What do you like about Salesforce Platform?

Salesforce has really transformed our whole Crewing operations and timekeeping management with their Field service solutions and the platform itself s

4. Customization
Users appreciate the high customizability of Salesforce Platform, enabling easy integration and personalized experiences.
See 612 mentions

See Related User Reviews

RT

Rachael T.

Mid-Market (51-1000 emp.)

4.5/5

"I think Salesforce is better than most other platforms of similar naturw"

What do you like about Salesforce Platform?

User friendly and easy to build/make changes in a safe way.

Verified User
I

Verified User

Enterprise (> 1000 emp.)

4.5/5

"Best scalable CRM platform"

What do you like about Salesforce Platform?

The user interface is amazing, scalability is high, highly customisable, easy to integrate, etc

5. Customization Options
Users value the remarkable customization options of Salesforce Platform, enhancing functionality and adding significant business value.
See 575 mentions

See Related User Reviews

RT

Rachael T.

Mid-Market (51-1000 emp.)

4.5/5

"I think Salesforce is better than most other platforms of similar naturw"

What do you like about Salesforce Platform?

User friendly and easy to build/make changes in a safe way.

Verified User
U

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Salesforce Platform experience"

What do you like about Salesforce Platform?

The ease of customization is pretty remarkable. I would love the fact that I'm able to customize almost whatever I want in less time which will which

6. Useful
Users appreciate the extensive features of Salesforce Platform, effectively tailoring reports and data to their business needs.
See 524 mentions

See Related User Reviews

Sumer K.
SK

Sumer K.

Enterprise (> 1000 emp.)

5.0/5

"Best Lead Management Platform"

What do you like about Salesforce Platform?

Organized in making reports and showing the data according to our requirements

Mohammed Muzammil K.
MK

Mohammed Muzammil K.

Enterprise (> 1000 emp.)

4.0/5

"Salesforce - A one stop solution for Customer Relationship Management"

What do you like about Salesforce Platform?

Salesforce is one of the best platforms available in the market with the market share with largest market share from CRM perspective. Salesforce CRM m

Top Cons or Disadvantages of Salesforce Platform

1. Learning Curve
Users find the steep learning curve of Salesforce challenging, requiring technical resources for effective implementation and maintenance.
See 528 mentions

See Related User Reviews

Cameron B.
CB

Cameron B.

Mid-Market (51-1000 emp.)

3.5/5

"Amazing CRM but not meant for every organization"

What do you dislike about Salesforce Platform?

While Salesforce is powerful, it's a complex beast to implement and maintain. Though it promises easy automation to simplify everyone's work, it deman

Verified User
A

Verified User

Mid-Market (51-1000 emp.)

5.0/5

"Powerful, Incredible"

What do you dislike about Salesforce Platform?

The complexity can be daunting and there's a lot of gotchas. Having an on-site administrator is almost a necessity, and this isn't cheap (it's honestl

2. Complexity
Users find the complexity of configuration and setup cumbersome, making the overall experience challenging and confusing.
See 480 mentions

See Related User Reviews

Verified User
U

Verified User

Mid-Market (51-1000 emp.)

5.0/5

"Automatically importing Sales Data from Salesforce to Incent"

What do you dislike about Salesforce Platform?

Configuration and setup for processes is complex.

Dennis M.
DM

Dennis M.

Mid-Market (51-1000 emp.)

5.0/5

"There’s a reason Salesforce is the industry standard CRM"

What do you dislike about Salesforce Platform?

Some of the reporting can be difficult - especially with Campaigns. Also data hygiene can be tough. And the massive amount of features and add-ons are

3. Expensive
Users find the costly nature of Salesforce Platform to be a significant downside in their experience.
See 452 mentions

See Related User Reviews

Verified User
U

Verified User

Mid-Market (51-1000 emp.)

3.5/5

"Simple Navigation and Easy Data Access, but a Bit Pricey"

What do you dislike about Salesforce Platform?

The costs are a little high but well worth the experience

Samiksha K.
SK

Samiksha K.

Small-Business (50 or fewer emp.)

4.5/5

"Salesforce review"

What do you dislike about Salesforce Platform?

Customer service very time cusmsuming .and expensive, and it's complicated to setup and learn.

4. Difficult Learning
Users find the difficult learning curve of the Salesforce Platform to be overwhelming and time-consuming for newcomers.
See 379 mentions

See Related User Reviews

Verified User
A

Verified User

Mid-Market (51-1000 emp.)

4.0/5

"platform"

What do you dislike about Salesforce Platform?

The learning curve for salesforce platform is long

Erika F.
EF

Erika F.

Enterprise (> 1000 emp.)

5.0/5

"Game-Changer for Customer Management and Sales Efficiency"

What do you dislike about Salesforce Platform?

The platform can be overwhelming at first due to its complexity and wide range of features. Some tasks require a steep learning curve or admin support

5. Missing Features
Users find the missing features in Salesforce Platform limit flexibility and make it challenging to work effectively.
See 372 mentions

See Related User Reviews

Verified User
A

Verified User

Enterprise (> 1000 emp.)

4.5/5

"Solid platform"

What do you dislike about Salesforce Platform?

Some workflows and objects can be inflexible.

Nathalie G.
NG

Nathalie G.

Mid-Market (51-1000 emp.)

5.0/5

"Salesforce has been a great tool for us"

What do you dislike about Salesforce Platform?

Without Internet it's not possible to work.

Salesforce Platform Reviews (3,777)

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Reviews

Salesforce Platform Reviews (3,777)

View 7 Video Reviews
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Tanish S.
TS
Sr. Sales Development Representative
Mid-Market (51-1000 emp.)
"Flexible, Scalable, and Perfect for Growing Businesses"
What do you like best about Salesforce Platform?

What I like best about Salesforce Platform is its flexibility and scalability.

It allows you to customise workflows, automate complex business processes, and integrate seamlessly with external tools without heavy development effort. The UI is intuitive, the reporting capabilities are powerful, and the AppExchange ecosystem makes it easy to extend functionality as the business grows. Overall, it gives teams a single, reliable source of truth with the agility needed to support fast-changing business needs. Review collected by and hosted on G2.com.

What do you dislike about Salesforce Platform?

The only drawback of Salesforce Platform is its complexity at scale.

As you start adding more customisations, integrations, and workflows, the system can feel heavy and sometimes requires specialised expertise to manage. Licensing and add-on costs can also become high for growing teams. That said, these challenges are manageable with proper governance and do not outweigh the overall value the platform provides. Review collected by and hosted on G2.com.

HH
Engineer
Enterprise (> 1000 emp.)
"Highly Customizable Platform That Adapts to Any Business"
What do you like best about Salesforce Platform?

You can tailor Salesforce to fit your exact business processes using custom objects, workflows, and automation.

I used to like the old school salesforce platform, but the new one kind of grow on me.

It's pretty fast when searching for cases and such, also like the fact that the results come back fast. Review collected by and hosted on G2.com.

What do you dislike about Salesforce Platform?

Costs increase significantly as you scale or add advanced features. It also has some issues when loading some sections like comments.

I also dont like the fact that if there are a lot of comments you have to click a few times to get the full comments, not very useful when you are trying to search for a config or something made before. Review collected by and hosted on G2.com.

Gopal K.
GK
Web Architect
Information Technology and Services
Mid-Market (51-1000 emp.)
"Powerful CRM Integration, But Steep Learning Curve"
What do you like best about Salesforce Platform?

Salesforce enables us to effectively manage our CRM, marketing automation, and support ecosystem. It allows us to keep a consistent record of all our customers across different systems, including sales, marketing, and support. Managing opportunities within the CRM platform, running campaigns through the Account Engagement platform, and handling support cases in the support platform are all straightforward tasks thanks to Salesforce. Review collected by and hosted on G2.com.

What do you dislike about Salesforce Platform?

Salesforce can be quite complex and technical, especially for those who are new to CRMs and marketing engagement platforms. While the base plan is competitively priced, any need for customization or features beyond the standard offering quickly leads to additional charges for each extra module. Review collected by and hosted on G2.com.

Jhonadane U.
JU
Training and Development Content Moderator
Financial Services
Mid-Market (51-1000 emp.)
"Streamlined Client Management and Effortless Integration"
What do you like best about Salesforce Platform?

I appreciate the user-friendly nature of the Salesforce Platform, which is clear from the straightforward field definitions and the availability of tutorials and training when I started using it. The platform’s ease of use is significant, as it simplifies the process of continuously entering and updating client information and generating necessary reports efficiently. I really like the robust integration capabilities of Salesforce Platform, especially how it manages to seamlessly integrate with other software like Hodu and Zoho Desk. This ease of integration allows for effortless management of client interactions from various platforms, with Salesforce serving as an effective foundational tool. I find the ability to archive and unarchive client information particularly beneficial, ensuring data is always accessible when needed. Furthermore, the background integration enhances the workflow significantly, making navigation through the platform smooth and efficient. The Salesforce Platform’s comprehensive features and usability play a crucial role in its continued use within my company. Review collected by and hosted on G2.com.

What do you dislike about Salesforce Platform?

There is nothing that I really dislike in Salesforce. Review collected by and hosted on G2.com.

KETAKI C.
KC
Business Development Executive
Information Technology and Services
Mid-Market (51-1000 emp.)
"Secure, Feature-Rich Platform That Keeps Us Organized"
What do you like best about Salesforce Platform?

Salesforce helps me keep all my data secure and organized. It also offers a variety of features, such as allowing me to add my daily tasks. Additionally, if I integrate Salesforce with another platform, I can view my daily activities. Review collected by and hosted on G2.com.

What do you dislike about Salesforce Platform?

The biggest challenge with Salesforce Platform is its complexity. Even simple configurations can feel overwhelming for new users, and the learning curve is steep unless you have dedicated admins or developers. Review collected by and hosted on G2.com.

Arjun G.
AG
Associate Salesforce Consultant
Small-Business (50 or fewer emp.)
"Salesforce: Powerful Customization and Integration, but Complex Pricing and Steep Learning Curve"
What do you like best about Salesforce Platform?

Salesforce is not just a CRM platform anymore, as I have been using it for more than a year now at PalEnable solutions. We run our sales team and service team through it and it had provided such quality in handling the data, provided actionable insights and satisfied all level of teams that required their customized 360 degree view.

Working as the implementor and the core team that customised the platform to make it suit for our business, it was relatively easy and the challenges that we faced, we could resolve it through the documentation and with help of the cutomer support team.

We also integrated it with Slack and Workato, to ingest data and create a complete ecosystem to communicate within our team and perform tasks easily. Review collected by and hosted on G2.com.

What do you dislike about Salesforce Platform?

One aspect I dislike about Salesforce is its payment structure. The recurring fees, additional charges for extra storage, and the need to purchase various licenses make the whole process unnecessarily complicated.

Another issue is that, for non-technical employees who use the platform, it can be quite challenging to learn. Even simple tasks sometimes appear overly complex, making it difficult for them to adapt. Review collected by and hosted on G2.com.

NV
Technical Solutions Consultant
Enterprise (> 1000 emp.)
"Review for Salesforce Platform"
What do you like best about Salesforce Platform?

Salesforce is very useful in handling business and enterprise level customers, its a single platform where we can manage our clients product details which includes retrieving their serial numbers, contract details and account information for hassle free validation.

It reduces using multiple other tools to check the same data again and again by reducing time and increases the productivity for agents who support the clients.

The customer support is always there to help us in terms of any issue that arises and they are available round the clock (24/7).

Been using Salesforce Platform more than 4 years now, and its pretty easy to use and integrate with other tools as well. So my frequency of use is literally everyday and we use this application or software to handle our cases and clients. Review collected by and hosted on G2.com.

What do you dislike about Salesforce Platform?

It has a lot of features to explore and a beginner might find it overwhelming, but once you stick to your organization process and policies then its effective and easy to use. Review collected by and hosted on G2.com.

gulshan d.
GD
Salesforce developer
Mid-Market (51-1000 emp.)
"Salesforce crm review"
What do you like best about Salesforce Platform?

I appreciate how the Salesforce Platform allows me to automate business processes with minimal coding required. Its flexibility and security stand out, and it integrates smoothly with other tools. The range of customization options, along with dashboards and flows, makes managing data and workflows highly efficient, enabling teams to work more intelligently and remain well organized. Review collected by and hosted on G2.com.

What do you dislike about Salesforce Platform?

I find that the Salesforce Platform can be overwhelming for those new to it, as its complexity makes getting started a challenge. Setting up automation or resolving errors often requires a significant amount of time and technical expertise. Additionally, the frequent updates sometimes disrupt existing configurations, and the licensing fees can be quite steep for small businesses. Review collected by and hosted on G2.com.

CP
Team Lead Business Development
Enterprise (> 1000 emp.)
"The perfect CRM"
What do you like best about Salesforce Platform?

Our company has been using Salesforce for many years and our employees use it every day. The platform is very comprehensive and functions as a hub for a lot of our processes. What we like about the platform that it has everything in one place, it's like a one stop one shop place. It also perfectly integrates with every other tool that we use, making it a crucial hub for a long list of our processes. Review collected by and hosted on G2.com.

What do you dislike about Salesforce Platform?

Because the platform has so much to offer, for people that haven't worked with it before it can be daunting at first. It's very granular and at the beginning it can seem difficult to remember where to find certain things or what the correct workflow is. It takes some time to get familiar with the platform. But I'd say that investment is totally worth it, after some time it becomes very easy to use and navigate through. Review collected by and hosted on G2.com.

SM
Manager of Training
Mid-Market (51-1000 emp.)
"Great platform for sales, customer success and tracking prospects and customer projects"
What do you like best about Salesforce Platform?

The ease of use. The solution is highly customizable to fit the needs of any business. Our landing page is different than other companies and based on my role in the organization I can customize my toolbar to fit my needs. It also provides ways to notify or alert people when their part of a project is coming up. This avoids manually sending an email or other message that can get forgotten about or ignored. Review collected by and hosted on G2.com.

What do you dislike about Salesforce Platform?

The inability to do customizations without an expert on the platform to do them. We have an amazing Salesforce admin but without him any customizations would screech to a stop. Review collected by and hosted on G2.com.

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