Bitly Pricing Overview

Free Trial

Free

Get started with Bitly with our Free plan. Get access to a sampler plater of products in the Connections Platform including Short Links, QR Codes and a Link-in-bio page.

Core

Starting at $120.00

Per Year

Dive into the Bitly Connections Platform with our Core plan, including more Short Links and QR Codes and more robust features like customizations and Analytics.

Growth

Starting at $29.00

Per Month

Build your brand and business with the deep and delightful features of the Bitly Connections Platform. The Growth plan includes everything in our Free and Core plans, plus more!

Premium

Starting at $199.00

Per Month

We've packed everything into our Premium Connections Platform plan for businesses ready to make big impacts. All the features of Free, Core, and Growth (including a custom domain for your Short Links), plus high-volume monthly limits for Short Link and QR Code creations

Bitly For Enterprise

1 Custom number of users seats Per Year

The trusted, unrivaled enterprise-grade solution. One Connections Platform for all your Short Link and QR Code needs. . Get everything and the kitchen sink from the other plans, and then continue to customize a package with us to fit your business needs.

Bitly offers pricing plans for everyone, from individuals and businesses just getting started with link management to individualized packages for some of the world’s largest enterprises. Our Free plan lets anyone begin tracking and measuring audience interaction with links, while our low-priced Basic plan allows customers to take advantage of a dedicated custom domain to create and share branded links that increase engagement and build trust with their audience. Beyond our Basic plan, our Sales team enables Customized Solution to meet the needs of any growing or established company looking to drive brand loyalty, scale multichannel campaigns, and collaborate across teams. Businesses and organizations can choose the quantity of seats, custom domains and branded links they will need to best match their business requirements.

Learn more at https://bitly.is/pricingforG2

Bitly has 5 pricing editions. A free trial of Bitly is also available. Look at different pricing editions below and see what edition and features meet your budget and needs.

Pricing information for Bitly is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase Bitly must be conducted with the seller.

Pricing information was last updated on March 10, 2025

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Bitly Pricing Reviews

(2)

Grace I.

CEO

Information Services

Small-Business (50 or fewer emp.)

2/14/2024

"Amazing tool - totally hooked"

5/5

What do you like best about Bitly?

Bitly has practical features that make our work easy Review collected by and hosted on G2.com.

What do you dislike about Bitly?

The cost is on the high side now and the cheaper option does not meet all of my needs. Review collected by and hosted on G2.com.

Response from Liliya Elogullari of Bitly

edit

Hi Grace, thank you for your positive feedback of Bitly. We are glad you are hooked when using Bitly.

If you are interested in learning more about how to use our Bitly features and products, check out our blog at the link below.

Thank you again for your review.

See how Bitly improved

Verified User in Consumer Electronics

Small-Business (50 or fewer emp.)

9/16/2025

"New management not off to a good start"

0/5

What do you like best about Bitly?

I've been using Bit.ly for over 10 years now, and have benefited from the features and convenience provided, but these have changed more recently. Bitly is now under new management. Review collected by and hosted on G2.com.

What do you dislike about Bitly?

In the last year, they have removed most of the features available in the free platform, and are now only available in the paid platform.

Worse than that, any previously generated free links, are now opted into paid advertising clickthroughs. This is completely unprofessional, and damages the reputation of existing users of bit.ly. As such I am moving my links to a different platform.

There is no way to contact customer support unless you have a paid subscription. Review collected by and hosted on G2.com.