Oktopost is by far the best social management tool I’ve used, and I take it with me to each new job. The user experience and overall flow are really intuitive, so there’s no bottleneck when it comes to figuring out a tricky tool or trying to find what I need. I particularly like the reporting side of things - the dashboards and reports are really easy to read and personalise, which helps with my internal reporting. The advocacy features are also great. They’re easy to use and have definitely helped our advocacy programme expand, and I’ve had really positive feedback from advocates about the tool as well. I also have to mention the support. Our CSM (shout out to Jen!) is fantastic - she’s always on hand to help with my questions, comes to our sessions with suggestions and ideas, and genuinely wants to see us succeed. The technical support team is incredibly helpful too; they’ve worked 1-1 with advocates when queries have come up on their side, and they’re always quick to resolve things.

We use Oktopost across our postal organization for everything related to social media — from publishing and community management to our employee advocacy program. We value having everything in one place. It makes our workflows more efficient and our analytics more meaningful. The tool is very easy to use, both for us as social media managers and for our corporate influencers. The user interface is highly intuitive. We also particularly appreciate the strong support and guidance from our Oktopost contact person, which goes far beyond troubleshooting and regularly provides us with valuable input.

The platform is incredibly easy-to-use, which means advocates can be onboarded extremely quickly. It can also be integrated into platforms such as HubSpot so you can tie social media activity back to ROI. I have always found the Oktopost team incredibly helpful and they are more than happy to help support you with any technical questions or provide advice on how to optimise your advocacy programme. There's also a good level of innovation with the video editing and AI capabilities.