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Compare Brandwatch Social Media Management and Oktopost 
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At a Glance
Market Segments
Mid-Market (39.7% of reviews)
Mid-Market (51.5% of reviews)
Entry-Level Pricing
Contact Us
No pricing available
Brandwatch Social Media Management
Star Rating
(958)4.1 out of 5
Market Segments
Mid-Market (39.7% of reviews)
Entry-Level Pricing
Contact Us
Learn more about Brandwatch Social Media ManagementOktopost
Star Rating
(143)4.4 out of 5
Market Segments
Mid-Market (51.5% of reviews)
Entry-Level Pricing
No pricing available
Learn more about OktopostSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Oktopost excels in its Content Calendar feature, scoring 9.0, which allows for seamless planning and scheduling of social media posts, while Brandwatch's similar feature only scores 8.5, indicating a less robust experience.
- Reviewers mention that Oktopost's Quality of Support is notably high at 9.2, with many users praising the responsiveness and helpfulness of the support team, whereas Brandwatch's support, rated at 8.7, is perceived as adequate but not as exceptional.
- G2 users highlight Oktopost's superior Content Creation capabilities, scoring 9.3, which includes user-friendly tools for crafting engaging posts, while Brandwatch's score of 8.0 suggests it may lack some of the intuitive features that enhance the content creation process.
- Reviewers say that Oktopost's Social Engagement features, rated at 8.6, provide better tools for interacting with audiences compared to Brandwatch's 8.3, which may lead to more effective community management.
- Users on G2 report that Oktopost's Brand Monitoring capabilities are impressive, scoring 9.7, allowing for comprehensive tracking of brand mentions, while Brandwatch's score of 8.1 indicates it may not offer the same depth of monitoring.
- Reviewers mention that Oktopost's Alerts and Notifications feature, rated at 9.8, is highly effective for keeping users informed about important social media activities, whereas Brandwatch's score of 7.6 suggests it may not provide the same level of timely updates.
Pricing
Entry-Level Pricing
Brandwatch Social Media Management
Full Suite
Contact Us
All-in-one social media management platform including everything you need to discover, attract and engage customers on social, across teams and regions. Perfect for larger teams collaborating on social.
- Manage all your social media channels in one place
- Collaborate on content creation with one social calendar, including both organic and paid posts
- Engage with your community in one centralized social CRM
Oktopost
No pricing availableFree Trial
Brandwatch Social Media Management
No trial information availableOktopost
No trial information availableRatings
Meets Requirements
8.0
821
8.6
108
Ease of Use
8.3
827
9.0
111
Ease of Setup
8.2
546
8.9
59
Ease of Admin
8.5
493
9.0
59
Quality of Support
8.6
777
9.2
103
Has the product been a good partner in doing business?
8.5
482
9.3
58
Product Direction (% positive)
8.5
810
9.1
107
Features by Category
Social Analytics
7.1
354
7.5(won by 0.4)
14
7.4
411
7.8(won by 0.4)
20
8.0
437
8.6(won by 0.6)
59
6.8(won by default)
295
Feature Not Available
6.7
296
7.6(won by 0.9)
43
6.8
152
7.6(won by 0.8)
9
6.8
158
7.7(won by 0.9)
10
Reports & Dashboards
7.4
430
7.7(won by 0.3)
38
7.6
431
8.2(won by 0.6)
56
8.1
425
8.7(won by 0.6)
50
6.4
144
8.2(won by 1.8)
10
Agentic AI - Social Media Analytics
4.7(won by default)
44
Not enough data
4.8(won by default)
43
Not enough data
4.7(won by default)
43
Not enough data
4.7(won by default)
43
Not enough data
4.8(won by default)
43
Not enough data
Content & Collaboration
8.4
286
9.2
16
7.4
266
8.8
17
7.5
259
8.5
12
7.9
270
8.7
13
8.0
275
8.6
16
7.6
211
9.4
12
Social Management
7.6
591
8.3
73
8.3
624
9.0
81
7.7
550
8.8
77
8.2
621
8.6
77
6.6
408
Feature Not Available
7.0
201
9.3
14
6.7
143
Not enough data
Agentic AI - Social Media Management
4.9
56
Not enough data
5.0
55
Not enough data
5.0
55
Not enough data
4.9
56
Not enough data
5.0
56
Not enough data
5.1
55
Not enough data
5.0
56
Not enough data
Content Sharing
Not enough data
10.0
12
|
Verified
Not enough data
9.7
11
|
Verified
Not enough data
9.5
10
|
Verified
Not enough data
9.4
8
|
Verified
Content Dashboard
Not enough data
9.6
8
|
Verified
Not enough data
8.3
8
|
Verified
Not enough data
8.9
9
|
Verified
Analytics
Not enough data
9.7
11
|
Verified
Not enough data
9.6
9
|
Verified
Not enough data
9.3
5
|
Verified
Not enough data
9.4
6
|
Verified
Platform
Not enough data
9.8
8
|
Verified
Not enough data
9.7
6
|
Verified
Not enough data
9.1
9
Not enough data
6.7
5
Agentic AI - Employee Advocacy
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring & Listening
7.9
430
8.1
42
6.8
335
6.7
11
8.0
121
9.8
7
7.8
116
8.8
7
7.6
110
9.3
7
7.4
111
9.2
6
Agentic AI - Social Media Listening Tools
4.4
24
Not enough data
4.6
23
Not enough data
5.0
24
Not enough data
5.1
24
Not enough data
4.9
24
Not enough data
Data Management & Analysis
7.1
389
8.3
14
7.7
440
8.3
45
7.6
116
9.8
10
7.1
112
9.1
9
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insight
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Brandwatch Social Media Management and Oktopost are categorized as Social Media Management, Social Media Analytics, Social Media Listening Tools, and Social Media Suites
Unique Categories
Brandwatch Social Media Management has no unique categories
Oktopost is categorized as Employee Advocacy
Reviews
Reviewers' Company Size
Brandwatch Social Media Management
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Oktopost
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
21.1%
Higher Education
5.3%
Automotive
4.1%
Non-Profit Organization Management
3.8%
Retail
3.3%
Other
62.4%
Computer Software
29.4%
Marketing and Advertising
17.6%
Information Technology and Services
16.9%
Financial Services
6.6%
Internet
5.1%
Other
24.3%
Alternatives
Discussions
Does Falcon has been used by any of gambling operators?
6 Comments
NR
To my knowledge, Falcon has indeed been utilized by some operators in the industry. As an avid gamer myself, I've spent quite a bit of time at...Read more
How is Falcon implemented?
3 Comments
Official Response from Brandwatch Social Media Management
Falcon is a SaaS platform, all you need to do is log in, connect your channels and you're ready to use the platform. No software or complex installation is...Read more
What is Falcon io?
2 Comments
MR
It allows user to manage social media accounts all at one place. Read more
Does your social media management platform integrate with Marketo?
1 Comment
Official Response from Oktopost
Absolutely yes! Otkopost is the only social media management and employee advocacy platform that has a native and approved Marketo integration. The...Read more
Does your social media management platform integrate with Pardot?
1 Comment
Official Response from Oktopost
Absolutely yes! The integration will automatically push all social engagement data (clicks, shares, likes, comments, etc.) to the correct leads within...Read more
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