--- title: Oktopost Reviews meta_title: 'Oktopost Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 210 reviews by the users' company size, role or industry to find out how Oktopost works for a business like yours. aggregate_rating: rating_value: 4.4 review_count: 210 scale: '5' date_modified: '2026-11-04' parent_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing ---

Oktopost Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Oktopost Reviews FAQs

Generated using AI

Last updated: Nov 04, 2026

What is Oktopost, and what problem is it built to solve?

Oktopost is a B2B social media management platform for marketers and social media professionals. It helps businesses manage, monitor, and measure social activity, including its contribution to lead generation and revenue, and includes employee advocacy tools.

What languages does Oktopost support?

Oktopost supports 1 language: English.

What company sizes and industries is Oktopost the best fit for?

Oktopost is best represented among positive users at mid-market and enterprise organizations, with small businesses also represented. The industries with the strongest presence include:

How long does it take to implement Oktopost across a team?

Implementation is most often reported as taking less than a day or less than a month, though some teams report longer rollouts.

What customer support options does Oktopost provide, and how do users find the overall support experience?

Oktopost support is available by phone, email/help desk, and chat. Users describe the support experience as responsive and helpful, with account teams often offering proactive guidance and assistance with troubleshooting, onboarding, and strategy.

What is the experience like for teams switching to Oktopost from another tool?

Switching to Oktopost has often meant moving from social tools such as Sprout Social, Hootsuite, and Buffer to a platform users find more aligned with B2B workflows. The appeal is having advocacy, campaign analytics, and social publishing together, with clearer links between social activity and leads or pipeline; users also describe its interface and support as improvements. Some transitions have involved setup work, particularly around integrations and tracking.

What tools and platforms does Oktopost integrate with, and how do these integrations help users get more value from the product?

Oktopost offers 30 integrations, including tools users connect for CRM, marketing automation, analytics, and team collaboration.

What features or capabilities could make Oktopost even more useful?

Oktopost could be more useful with greater flexibility in reporting, publishing, listening, and advocacy workflows. Recurring improvement areas include:

Oktopost Reviews (210)

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Reviews

Oktopost Reviews (210)

View 1 Video Reviews
4.4
210 reviews

What do users say?

Generated using AI from real user reviews

Pros & Cons

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Patrick L.
PL
Patrick L.
Social Media Manager
Mid-Market (51-1000 emp.)
"Full-featured solution with few pain points"
4.5/5
What do you like best about Oktopost?

Publishing, advocacy, inbox, and analytics are unified in one tool. The dashboards are easy to build and straightforward to customize. Support and onboarding are top-notch, and I especially appreciate the proactive alerts about outages and backend issues. Overall, the tool feels fast and reliable. Advocates also report that the AI text functionality is helpful. Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

I can’t tag items in bulk. As an admin, I also can’t manage advocates’ topic subscriptions from the back end. I don’t have enough visibility into the integrations to tell whether they’re actually adding value. On top of that, advocate licenses are pricey. Review collected by and hosted on G2.com.

Sanjana S.
SS
Sanjana S.
Marketing and communications specialist
Mid-Market (51-1000 emp.)
"Intuitive, Easy-to-Navigate Platform with Comprehensive Features"
5/5
What do you like best about Oktopost?

The platform is very easy to navigate, which is definitely a huge plus. It feels intuitive to use, while still offering a comprehensive set of features. Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

A few of the manual tasks feel monotonous—for example, attaching contacts to different folders. I understand why it’s necessary, but it still feels like there could be an AI agent to help handle the same work. Review collected by and hosted on G2.com.

Response from Dafna Sheinberg of Oktopost

Hi Sanjana, thanks so much for writing us a review!

I'm happy to hear that Oktopost feels intuitive to you and that you're enjoying the full feature set.

Thanks for the feedback on attaching contacts to folders, too. The good news is that our AI Agent Builder lets you set up no-code agents to take repetitive work like that off your plate, and your Account Manager would be happy to walk you through it anytime.

Thanks again for being part of the Oktopost community!

Dafna

Content & Community Marketing Manager at Oktopost

Verified User in Financial Services
UF
Verified User in Financial Services
Mid-Market (51-1000 emp.)
"Modern, Intuitive Platform with Outstanding Account Support"
4.5/5
What do you like best about Oktopost?

The platform is modern and intuitive. In the time we've used Oktopost, we have seen the product develop and improve to be better for the user. I also really value the service element. We have regular checkins with our Account Manager. The team have always been great and are always available for training and support. Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

I think there are a few limitations but some of that is caused more by LinkedIn than Oktopost. Usually the team are open to feedback and some of this has been actioned. One thing I'd like is to be able to create and track analytics on LinkedIn articles within Oktopost. Review collected by and hosted on G2.com.

Response from Colin Day of Oktopost

We really appreciate you taking the time to share such a thoughtful review and your experience with Oktopost.

It's especially rewarding to hear that you've seen Oktopost continue to evolve during your time with us. We spend a great deal of time listening to customer feedback, and many of the improvements we make are shaped by conversations with customers like you. Knowing you've seen those improvements firsthand means a great deal to our team.

Your results with employee advocacy really stood out. Achieving a 20x increase in reach and connecting your content with a broader, more relevant audience is an outstanding outcome, and a great example of what's possible when employees are empowered to share authentic content at scale.

We're also delighted to hear about the support you've received from your Account Manager and our wider team. We believe the best customer relationships are built through partnership, not just technology, and it's wonderful to know that's been your experience.

Your suggestion around LinkedIn Articles is also appreciated. While some capabilities are influenced by the APIs provided by the social networks themselves, we're always looking for opportunities to expand what's possible within Oktopost, and feedback like yours plays an important role in shaping our product roadmap.

Finally, it's great to hear that Social BI has become such a valuable part of your reporting. Helping marketing teams move beyond native platform analytics and better understand the business impact of their social media efforts is something we're deeply committed to.

We appreciate your partnership and look forward to supporting your team as your social media and employee advocacy programs continue to grow.

Verified User in Consulting
AC
Verified User in Consulting
Mid-Market (51-1000 emp.)
"Great UX, Clear Reporting, and Time-Saving AI Features"
5/5
What do you like best about Oktopost?

The platform has a great UX and is easy to navigate. The reporting side provides a clear understanding of key metrics and makes tracking social performance a breeze. It integrates with all social platforms and the AI features reduce the content creation time considerably. The account team is always very helpful and quick to reply and the solutions team has helped us build a bespoke instance to fit our business needs. Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

The social integrations sometimes disconnect, but it’s very easy to reestablish the connection. Review collected by and hosted on G2.com.

Response from Colin Day of Oktopost

It's great to hear how Oktopost has become such an important part of your day-to-day social media workflow. From planning and publishing through to reporting, it's rewarding to know the platform is helping your team work more efficiently while keeping your messaging consistent across regions.

One thing that really stood out in your review was your experience with our Solutions team. Every organization works differently, so taking the time to understand each customer's requirements and tailoring Oktopost to fit those needs is something we care deeply about. It's fantastic to hear that approach has worked well for your team.

We're also pleased to hear our AI features are helping reduce the time spent creating content, while reporting is giving you the insights needed to make better campaign decisions. Saving time is important, but helping marketers make more informed decisions is where we believe the greatest value lies.

You also mentioned the occasional social network disconnect. From time to time, the social networks require accounts to be reauthenticated for security reasons, but it's good to know the process has been quick and straightforward for your team.

Thanks again for sharing your experience. We're proud to be supporting your team and look forward to being part of your continued success.

George M.
GM
George M.
Senior Social Media and Community Manager
Mid-Market (51-1000 emp.)
"Super Easy UI, Reasonably Priced, and Top-Tier Support"
4/5
What do you like best about Oktopost?

Super easy to use, with a great UI. It’s priced reasonably for the market, especially when it comes to their advocacy licensing. I’ve been using Oktopost for four years now, and the support has consistently been top tier—they reply quickly and are able to resolve issues pretty swiftly. Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

There isn’t much to dislike overall, but I’ve noticed that some AI content-writing tools outside of theirs feel slightly more refined. Review collected by and hosted on G2.com.

Response from Colin Day of Oktopost

Hi George,

Thank you for taking the time to leave such a thoughtful review, and thank you for being part of the Oktopost community over the past four years. Earning that level of trust means a great deal to all of us.

We're delighted to hear you've found Oktopost intuitive to use, that our Employee Advocacy licensing has delivered great value, and that our Support team has consistently been there when you've needed them. We believe great software should always be backed by exceptional customer support, so it's wonderful to know that's been your experience.

What stood out most to us, though, was the impact you've seen from your employee advocacy program. One of the reasons we built Oktopost was to help organizations extend their reach beyond their corporate social channels by empowering employees to share authentic, brand-approved content with their own professional networks. Hearing that you've seen such a significant uplift in your brand presence is exactly the kind of outcome we strive to help our customers achieve, and it's a testament to the program your team has built.

Thank you as well for your honest feedback on our AI capabilities. It's an area that's evolving rapidly, and we're continually enhancing our AI features to help marketers and employee advocates create, personalize, and share content more efficiently. Feedback like yours plays an important role in helping us prioritize future improvements.

Thank you again for sharing your experience and for your continued partnership over the past four years. We look forward to supporting your team as your social media and employee advocacy programs continue to grow.

MN
Melia N.
Communications Coordinator
Enterprise (> 1000 emp.)
"Oktopost Streamlines Social and Boosts Advocacy"
4/5
What do you like best about Oktopost?

We've been using Oktopost for several years, managing our social media presence across multiple platforms, and it's made a real difference in how our marketing team operates. Scheduling and publishing content across channels from one central dashboard is very useful.

We really like the employee advocacy program. It lets us provide employees with pre-approved, on-brand content they can share with just a few clicks and exposes them to the most relevant content through use of the app.

We've also appreciated having social media management and advocacy connected in one platform. Overall, Oktopost has helped us extend our brand's reach in a way that feels authentic and measurable, and we'd recommend it to any B2B team looking to level up their social strategy. Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

Hoping for sharing of polls to be added for the advocates Review collected by and hosted on G2.com.

Response from Jen Gutman of Oktopost

Hi Melia,

Thank you for taking the time to share such thoughtful feedback and for trusting Oktopost as part of your social media strategy for so many years.

It's incredibly rewarding to hear that Oktopost has helped your team streamline social media management while making employee advocacy easy and accessible for your team. We built our advocacy solution around the idea that the most powerful brand voices are often the people behind the brand, so it's especially meaningful to hear that your employees are actively engaging with and sharing relevant content. It also means you're doing a fantastic job running the program, and as we all know, advocacy is a marathon, not a sprint. So super well done to you and the team!

We're also glad that having social media management and advocacy in one single platform is helping you extend your reach in a way that feels both authentic and measurable. That's exactly the experience we aim to deliver for B2B marketing teams.

Thank you as well for the suggestion around sharing polls through advocacy. We can absolutely see the value that would bring, and feedback like yours plays an important role in shaping how the platform evolves. We've shared this directly with our product team leaders.

We truly appreciate your partnership over the years and t's an absolute privilege to continue to support your team. We're excited to continue working together.

Sheldon B.
SB
Sheldon B.
Social Media & Community Manager
Mid-Market (51-1000 emp.)
"Strong Analytics & Social Management, but Social Listening Needs Work"
4/5
What do you like best about Oktopost?

Oktopost makes it easy to manage all of our social media channels and track performance in one place. What I like most is the Social BI (analytics tool), which allows me to build customizable dashboards or use pre-built templates to focus on the KPIs and metrics that matter most, instead of sorting through unnecessary data. It makes reporting and data gathering much easier.

The setup is also easy, and the team has been helpful and responsive. I especially want to mention our account manager, Megan Brown. I worked with her at my previous company, and when I moved to my current company, I specifically asked to work with her again because she's fantastic. Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

The one feature I really dislike is the social listening tool. It pulls in a lot of irrelevant content while also missing posts that should be included, and it's harder and more confusing to set up than it should be.  Even after more than 3.5 years working with Oktopost, I haven't seen much improvement, so I ended up using a separate tool for social listening instead. Review collected by and hosted on G2.com.

Response from Jen Gutman of Oktopost

Hi Sheldon,

Thank you for your detailed feedback. We’re happy to hear that Social BI and our platform’s ease of use are helping you manage social media efficiently and it’s wonderful to know Megan has made such a positive impact on your experience.

We also appreciate your candid input on social listening. Your feedback helps us prioritize improvements so the tool becomes more accurate and easier to use over time. We'd be happy to connect with you directly on social listening. We'll someone from our product team reach out directly.

Thanks again for sharing your experience and for being part of the Oktopost community!

Alina I.
AI
Alina I.
Content Marketing Manager
Mid-Market (51-1000 emp.)
"A Solid Social Media Scheduling & Employee Advocacy Platform"
4.5/5
What do you like best about Oktopost?

It’s very easy to use right off the bat. You can log in and get going without feeling like you need a tutorial first. The interface is clean and well thought through. I like that I can preview the posts before publishing and tailor the audience segments based on the campaigns we're running.

I’m also a big fan of the Advocacy capabilities. It’s straightforward to set up and simple for employees to actually use, which is usually where these things fall down. It makes sharing content feel structured but not rigid, and it helps extend reach in a way that feels coordinated across the org. Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

It would be really helpful to be able to schedule the first comment when scheduling a post. On platforms like LinkedIn, adding links in the first comment is often part of the strategy. Having to go back and post that manually adds an extra step that could easily be streamlined. Review collected by and hosted on G2.com.

Response from Jen Gutman of Oktopost

Hi Alina,

Thank you for taking the time to share such a detailed and insightful review. It's great to hear how Oktopost is helping bring structure and clarity to both social media and advocacy efforts. It’s also incredible to hear that features like post previews, audience segmentation, and the advocacy hub are making sharing feel both coordinated and natural. It's what we strive for at Oktopost!

Now for the exciting news regarding your feedback on scheduling the first comment on LinkedIn! We know this is a common strategy on LinkedIn, and we’re excited to share that LinkedIn First Comment scheduling will be available very VERY soon. We think this will help streamline your workflow and make it even easier to execute your campaigns efficiently right within Oktopost. Keep your eyes on the Oktopost space for the release.

Thanks again for sharing your experience and insights. We really appreciate feedback like yours to helps us prioritize features that make social media and advocacy management even easier for teams like yours.

Verified User in Information Technology and Services
AI
Verified User in Information Technology and Services
Mid-Market (51-1000 emp.)
"Intuitive and easy-to-use Employee Advocacy to share and measure the impact"
4.5/5
What do you like best about Oktopost?

The "Employee Advocacy" part is what I like the most, as it is easy to use, allowing employees to share corporate content and also automatically track the impact of that content. Overall, I find the platform very intuitive and easy to handle. Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

The success of the advocacy part largely depends on employees reviewing the panel and sharing manually. Additionally, I believe it can be a drawback that the leaderboard is unique and cannot be customized by groups or teams. This sometimes demotivates new users when they see the "top sharers" as something unattainable. Review collected by and hosted on G2.com.

Response from Jen Gutman of Oktopost

Thank you for sharing your experience with Oktopost. We must admit, we’re so happy that Employee Advocacy has helped your team stay aligned on social and made it easier to share the right content across the company. Authentic employee voices are so important. It’s also great to hear that our customer success team has been a strong partner. We will certainly pass that along to the teams!

Lastly, we really appreciate your transparency about the Leaderboard experience as well. That kind of input is incredibly valuable as we continue engineering advocacy for every team. If it helps, we do have the ability to set-up multiple Leaderboards that you can then segment advocates across different Leaderboards based on any criteria you see fit for your program.

For example, by grouping advocates based on common denominators such as number of followers, skills, region, language, department, or even advocacy mastery, it often can create a level playing field for each advocate to participate, motivating them to participate and hopefully seeing themselves at the top of their team Leaderboard. Your account manager would be the best person to connect with to get this set up.

Thanks again for being part of the Oktopost community and sharing your experience. We look forward to continuing our partnership together!

Verified User
G
Verified User
Mid-Market (51-1000 emp.)
"Streamlined Social Media Management with Oktopost"
4/5
What do you like best about Oktopost?

I use Oktopost as our primary organic social media management platform, and it helps us schedule and publish content across multiple social media channels efficiently. I appreciate its ability to monitor campaign performance and create detailed reports for stakeholders. Oktopost really streamlines our social media management by centralizing content scheduling, analytics, and reporting, which reduces manual work. I like that it combines social media management and advocacy in a single platform. The advocacy feature is particularly useful as it gives more reach than paid campaigns. Also, the initial setup was very easy. Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

I would like to see more videos for new users to make it easier for them. The advocacy feature is valuable, but I wish it had more gamification options to encourage employees to engage with the platform and post more on social media. Review collected by and hosted on G2.com.

Response from Jen Gutman of Oktopost

Hi there,

Huge thank you for taking the time to share your experience with us! We're so happy that Oktopost is successfully streamlining your organic social strategy by centralizing your scheduling, analytics, and reporting. As we like to say here, "you cannot improve what you cannot measure" and so it's music to our ears to know that you are finding the ability to create detailed reports for stakeholders so valuable.

It’s also fantastic to know that Oktopost employee advocacy is helping you organically expand your reach and outperform paid campaigns. That is certainly B2B to the core! And of course, your feedback about more videos and the advocacy feature is incredibly helpful. We want every new user to feel confident right out of the gate, so we will definitely look into expanding our video library for beginners. We do have a strong "Oktopost Academy" with starter videos. Your account manager will be able to share the playlist with you. Just ask for the "Oktopost Academy" playlist.

As for gamification, if you're open to it, we'd be happy to sync together to hear your ideas and see how we can make gamification even more rewarding for your team! Let your account manager know, and we will happily coordinate!

Thank you again for sharing your feedback and sharing your experience with Oktopost so we can make the platform even better!

Questions about Oktopost? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Renata L.
RL
Renata Lima
•
Last activity over 6 years ago

Why does the tagging doesn´t work well?

Verified User
G2
Verified User
•
Last activity over 6 years ago

What does "B2B Social Media Management" mean?

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

11 months

Average Discount

9%

Perceived Cost

$$$$$
Oktopost Comparisons
Oktopost Features
Social Analytics
Social Publishing
Campaign Optimization
Report Customizability
Report Exporting
Scalability
Follower Analysis
Post Performance
Attribution
Content Calendar