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At a Glance
Market Segments
Small-Business (63.0% of reviews)
Small-Business (60.8% of reviews)
Entry-Level Pricing
No pricing available
$0.00
Basis
Star Rating
(286)4.5 out of 5
Market Segments
Small-Business (63.0% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about BasisHubSpot Sales Hub
Star Rating
(13,374)4.4 out of 5
Market Segments
Small-Business (60.8% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansBasis vs HubSpot Sales Hub
When assessing the two solutions, reviewers found HubSpot Sales Hub easier to use, set up, and administer. However, reviewers preferred doing business with Basis overall.
- Reviewers felt that Basis meets the needs of their business better than HubSpot Sales Hub.
- When comparing quality of ongoing product support, reviewers felt that Basis is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Basis over HubSpot Sales Hub.
Pricing
Entry-Level Pricing
Basis
No pricing availableHubSpot Sales Hub
Free HubSpot CRM
$0.00
A foundational CRM that helps businesses organize their interactions, and create great experiences for their customers.
- Contact management
- Contact website activity
- Companies
Free Trial
Basis
No trial information availableHubSpot Sales Hub
Free Trial is available
Ratings
Meets Requirements
8.7
238
8.6
9,747
Ease of Use
8.3
241
8.7
10,633
Ease of Setup
8.1
156
8.3
4,611
Ease of Admin
8.2
148
8.6
3,110
Quality of Support
9.5
237
8.6
8,775
Has the product been a good partner in doing business?
9.4
151
8.7
3,064
Product Direction (% positive)
9.2
239
8.7
9,327
Features by Category
Sales Force Automation
Not enough data
8.7
6030
|
Verified
Not enough data
Feature Not Available
Not enough data
8.5
5883
|
Verified
Not enough data
8.5
6076
|
Verified
Not enough data
7.8
4182
|
Verified
Not enough data
8.5
5043
|
Verified
Not enough data
7.8
3239
|
Verified
Not enough data
7.8
3144
|
Verified
Not enough data
8.2
2436
Marketing Automation
Not enough data
8.7
5364
|
Verified
Not enough data
8.5
5033
|
Verified
Not enough data
8.7
5175
|
Verified
Not enough data
8.1
4424
|
Verified
Customer Support
Not enough data
8.3
3615
|
Verified
Not enough data
8.2
2446
Not enough data
8.4
3280
|
Verified
Not enough data
8.0
3262
|
Verified
Not enough data
8.3
3494
|
Verified
Reporting & Analytics
Not enough data
8.2
5741
|
Verified
Not enough data
8.4
6094
|
Verified
Not enough data
7.9
4268
|
Verified
Mobile & Social
Not enough data
8.0
3790
|
Verified
Not enough data
8.1
2441
|
Verified
Not enough data
7.7
4109
|
Verified
Platform
Not enough data
8.1
2898
|
Verified
Not enough data
8.3
2513
|
Verified
Not enough data
8.5
2969
|
Verified
Not enough data
8.1
2273
|
Verified
Not enough data
7.5
1966
Not enough data
8.0
2567
|
Verified
Not enough data
8.6
2969
|
Verified
Not enough data
8.0
1656
Integration
Not enough data
8.4
2257
|
Verified
Not enough data
8.2
2360
|
Verified
Not enough data
8.1
2219
|
Verified
Generative AI
Not enough data
7.4
666
Agentic AI - CRM
Not enough data
7.1
206
Not enough data
7.1
204
Not enough data
7.3
202
Not enough data
7.1
205
Not enough data
7.0
204
Not enough data
7.0
204
Not enough data
7.1
204
Channel Functionality
9.0
80
Not enough data
Platform Interoperability
Feature Not Available
Not enough data
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.1
192
|
Verified
Not enough data
8.3
190
|
Verified
Not enough data
8.6
187
|
Verified
Not enough data
7.6
177
|
Verified
Not enough data
7.8
166
|
Verified
Not enough data
8.5
183
|
Verified
Not enough data
8.4
170
|
Verified
Not enough data
8.8
184
|
Verified
Not enough data
8.3
190
|
Verified
Not enough data
8.0
166
|
Verified
Not enough data
8.3
137
|
Verified
Not enough data
8.8
82
|
Verified
Not enough data
8.3
68
|
Verified
Not enough data
Targeting
8.9
193
|
Verified
Not enough data
8.9
182
|
Verified
Not enough data
8.7
187
|
Verified
Not enough data
8.4
181
|
Verified
Not enough data
Platform
7.1
121
|
Verified
Not enough data
7.0
170
|
Verified
Not enough data
8.6
112
|
Verified
Not enough data
8.6
188
|
Verified
Not enough data
8.5
142
|
Verified
Not enough data
8.2
38
Not enough data
8.2
140
|
Verified
Not enough data
8.5
105
|
Verified
Not enough data
7.4
154
|
Verified
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
Not enough data
8.4
526
Not enough data
8.6
622
Not enough data
8.8
650
Not enough data
8.9
657
Organization
Not enough data
9.0
679
Not enough data
8.8
665
Not enough data
8.6
603
Performance Analysis
Not enough data
8.3
557
Not enough data
8.8
666
Sales Analysis
Not enough data
8.5
561
Not enough data
8.7
617
Generative AI
Not enough data
8.1
156
Not enough data
8.3
156
Agentic AI - AI Sales Assistant
Not enough data
7.8
20
Not enough data
7.9
19
Not enough data
7.9
20
Not enough data
7.9
20
Not enough data
8.1
20
Not enough data
8.0
20
Not enough data
8.3
20
Integrated Workflows
Not enough data
8.8
1625
Not enough data
9.0
1671
Not enough data
8.3
1434
Not enough data
8.2
1334
Not enough data
8.8
1515
Not enough data
8.7
1379
Not enough data
8.6
1301
Repeatability and Reportability
Not enough data
8.6
1474
Not enough data
8.7
1542
Not enough data
8.6
1514
Not enough data
8.1
1391
Not enough data
Feature Not Available
AI and Automation
Not enough data
8.2
1241
Not enough data
8.1
1208
Not enough data
8.2
1200
Not enough data
7.8
1080
Not enough data
7.7
1026
Generative AI
Not enough data
7.3
490
Agentic AI - Sales Engagement
Not enough data
7.0
175
Not enough data
7.2
176
Not enough data
7.2
177
Not enough data
7.3
176
Not enough data
7.1
177
Not enough data
7.2
177
Not enough data
7.1
178
Call Analytics
Not enough data
8.2
299
Not enough data
7.9
267
Not enough data
8.0
276
Not enough data
Feature Not Available
Agent Performance Management
Not enough data
Feature Not Available
Not enough data
7.5
241
Not enough data
7.7
251
Generative AI
Not enough data
7.6
110
Agentic AI - Conversation Intelligence
Not enough data
7.4
24
Not enough data
7.4
24
Not enough data
7.6
24
Not enough data
7.2
24
Not enough data
7.6
23
Not enough data
7.2
23
Not enough data
7.2
23
Platform Interoperability
Feature Not Available
Not enough data
Mobile Functionality
9.0
66
Not enough data
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.1
192
|
Verified
Not enough data
8.3
190
|
Verified
Not enough data
8.6
187
|
Verified
Not enough data
7.6
177
|
Verified
Not enough data
7.8
166
|
Verified
Not enough data
8.5
183
|
Verified
Not enough data
8.4
170
|
Verified
Not enough data
8.8
184
|
Verified
Not enough data
8.3
190
|
Verified
Not enough data
8.0
166
|
Verified
Not enough data
8.3
137
|
Verified
Not enough data
8.8
82
|
Verified
Not enough data
8.3
68
|
Verified
Not enough data
Targeting
8.9
193
|
Verified
Not enough data
8.9
182
|
Verified
Not enough data
8.7
187
|
Verified
Not enough data
8.4
181
|
Verified
Not enough data
Mobile
8.9
62
Not enough data
8.8
82
|
Verified
Not enough data
8.3
68
|
Verified
Not enough data
Platform
7.1
121
|
Verified
Not enough data
7.0
170
|
Verified
Not enough data
8.6
112
|
Verified
Not enough data
8.6
188
|
Verified
Not enough data
8.5
142
|
Verified
Not enough data
8.2
38
Not enough data
8.2
140
|
Verified
Not enough data
8.5
105
|
Verified
Not enough data
7.4
154
|
Verified
Not enough data
Platform Interoperability
Feature Not Available
Not enough data
Video Functionality
8.7
65
Not enough data
Agentic AI - Video Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.1
192
|
Verified
Not enough data
8.3
190
|
Verified
Not enough data
8.6
187
|
Verified
Not enough data
7.6
177
|
Verified
Not enough data
7.8
166
|
Verified
Not enough data
8.5
183
|
Verified
Not enough data
8.4
170
|
Verified
Not enough data
8.8
184
|
Verified
Not enough data
8.3
190
|
Verified
Not enough data
8.0
166
|
Verified
Not enough data
8.3
137
|
Verified
Not enough data
8.8
82
|
Verified
Not enough data
8.3
68
|
Verified
Not enough data
Targeting
8.9
193
|
Verified
Not enough data
8.9
182
|
Verified
Not enough data
8.7
187
|
Verified
Not enough data
8.4
181
|
Verified
Not enough data
Platform
7.1
121
|
Verified
Not enough data
7.0
170
|
Verified
Not enough data
8.6
112
|
Verified
Not enough data
8.6
188
|
Verified
Not enough data
8.5
142
|
Verified
Not enough data
8.2
38
Not enough data
8.2
140
|
Verified
Not enough data
8.5
105
|
Verified
Not enough data
7.4
154
|
Verified
Not enough data
Responses
Not enough data
7.9
8
Not enough data
8.1
8
Not enough data
7.1
8
Automation - AI Agents
Not enough data
8.6
7
Not enough data
8.8
7
Not enough data
8.3
7
Not enough data
8.3
7
Not enough data
8.3
6
Platform
Not enough data
7.7
8
Not enough data
7.9
8
Not enough data
8.6
7
Autonomy - AI Agents
Not enough data
7.4
7
Not enough data
7.1
7
Not enough data
7.6
7
Not enough data
7.1
7
Generative AI
Not enough data
8.8
7
Not enough data
8.8
7
Platform Basics
9.0
20
Not enough data
8.8
20
Not enough data
8.9
21
Not enough data
8.8
20
Not enough data
Platform Reporting
8.7
21
Not enough data
8.3
21
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Digital Audio Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Demand Side Platforms
8.5
28
Not enough data
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.1
192
|
Verified
Not enough data
8.3
190
|
Verified
Not enough data
8.6
187
|
Verified
Not enough data
7.6
177
|
Verified
Not enough data
7.8
166
|
Verified
Not enough data
8.5
183
|
Verified
Not enough data
8.4
170
|
Verified
Not enough data
8.8
184
|
Verified
Not enough data
8.3
190
|
Verified
Not enough data
8.0
166
|
Verified
Not enough data
8.3
137
|
Verified
Not enough data
8.8
82
|
Verified
Not enough data
8.3
68
|
Verified
Not enough data
Targeting
8.9
193
|
Verified
Not enough data
8.9
182
|
Verified
Not enough data
8.7
187
|
Verified
Not enough data
8.4
181
|
Verified
Not enough data
Demand Side Platforms
7.8
135
|
Verified
Not enough data
7.0
156
|
Verified
Not enough data
8.6
159
|
Verified
Not enough data
Platform
7.1
121
|
Verified
Not enough data
7.0
170
|
Verified
Not enough data
8.6
112
|
Verified
Not enough data
8.6
188
|
Verified
Not enough data
8.5
142
|
Verified
Not enough data
8.2
38
Not enough data
8.2
140
|
Verified
Not enough data
8.5
105
|
Verified
Not enough data
7.4
154
|
Verified
Not enough data
Integrations
Not enough data
8.3
520
Not enough data
9.0
716
Not enough data
8.3
585
Not enough data
8.4
574
Not enough data
7.7
485
Branding & Customizatio
Not enough data
8.6
625
Not enough data
8.7
645
Not enough data
8.4
567
Automatic Rules & Configurations
Not enough data
8.7
619
Not enough data
8.9
628
Not enough data
8.5
585
Agentic AI - Business Scheduling
Not enough data
7.6
45
Not enough data
7.6
45
Agentic AI - Visitor Identification
Not enough data
5.7
16
Agentic AI - Sales Performance Management
Not enough data
6.6
77
Not enough data
6.8
77
Not enough data
6.6
77
Incentives
Not enough data
7.9
767
Not enough data
8.1
844
|
Verified
Not enough data
7.6
715
|
Verified
Not enough data
8.3
940
Personalization
Not enough data
8.4
965
Not enough data
8.5
1095
|
Verified
Not enough data
8.8
1193
|
Verified
Not enough data
8.5
985
|
Verified
Administrative
Not enough data
8.6
1019
|
Verified
Not enough data
8.4
899
|
Verified
Not enough data
8.3
855
Agentic AI - Email Tracking
Not enough data
6.9
114
Not enough data
6.8
114
Not enough data
6.9
114
Not enough data
6.9
114
Not enough data
6.9
113
Not enough data
6.8
114
Not enough data
6.9
115
Analytics
Not enough data
8.7
2087
Not enough data
8.8
2076
Not enough data
Feature Not Available
Customizations
Not enough data
8.8
2128
Not enough data
8.9
2127
Not enough data
8.8
2220
Not enough data
Feature Not Available
Not enough data
8.9
2200
Generative AI
Not enough data
7.5
480
Agentic AI - Sales Analytics
Not enough data
6.9
100
Not enough data
7.1
99
Not enough data
7.2
97
Not enough data
7.3
99
Not enough data
7.1
98
Data Sourcing
Not enough data
8.3
1349
Not enough data
8.4
1418
Not enough data
8.2
1286
Not enough data
8.6
1536
Not enough data
8.4
1380
Predictive Analytics
Not enough data
8.1
1337
Not enough data
8.2
1297
Not enough data
7.7
1124
Not enough data
7.9
1256
Sales Management
Not enough data
8.7
1545
Not enough data
7.9
1238
Not enough data
8.4
1400
Not enough data
8.9
1610
Agentic AI - Outbound Call Tracking
Not enough data
7.5
63
Not enough data
7.1
61
Calling
Not enough data
8.6
1190
Not enough data
8.1
982
Not enough data
8.6
1149
Not enough data
8.7
1181
Not enough data
7.9
70
Contacts
Not enough data
8.7
1256
Not enough data
8.4
1098
Not enough data
8.6
1158
Insights
Not enough data
9.0
1345
Not enough data
8.7
1186
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
1090
Not enough data
7.5
66
Agentic AI - Sales Enablement
Not enough data
7.0
63
Not enough data
7.0
62
Not enough data
6.9
61
Content Management
Not enough data
8.4
802
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
811
Not enough data
8.4
797
Analytics
Not enough data
8.4
880
Not enough data
8.4
881
Not enough data
8.4
826
Not enough data
8.3
800
Learning Management - Sales Enablement
Not enough data
7.4
38
Not enough data
7.3
37
Not enough data
7.7
39
Revenue Enablement - Sales Enablement
Not enough data
7.2
37
Not enough data
7.1
37
Not enough data
7.4
38
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Native Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Relationship Management - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Follow up Automation - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Document Management - Insurance CRM
Not enough data
Not enough data
Integrations & Reports - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Basis and HubSpot Sales Hub share no categories
Unique Categories
Basis is categorized as Native Advertising, Cross-Channel Advertising, Demand Side Platform (DSP), Video Advertising, Mobile Advertising, Display Advertising, and Digital Audio Advertising
HubSpot Sales Hub is categorized as Conversation Intelligence, Business Scheduling, Sales Engagement, AI Sales Assistant, Sales Enablement, Outbound Call Tracking, Sales Analytics, Visitor Identification, Email Tracking, Sales Performance Management, CRM, AI Agents For Business Operations, and Insurance CRM
Reviews
Reviewers' Company Size
Basis
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
HubSpot Sales Hub
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
60.7%
Newspapers
4.2%
Political Organization
3.4%
Online Media
2.3%
Information Technology and Services
2.3%
Other
27.1%
Computer Software
15.9%
Information Technology and Services
12.2%
Marketing and Advertising
9.9%
Financial Services
4.3%
Education Management
3.2%
Other
54.6%
Alternatives
Discussions
What is implementation and ongoing services like at Centro?
1 Comment
MK
Basis is fantastic with implementation and ongoing support. From day 1, their clients are set up with a Customer Success Manager. And when they say success,...Read more
How does Basis Compare?
1 Comment
ES
Hi Seth,
Not sure if this is still of interest to you or not, but we (www.NerdVision.co) are currently running programmatic as white label solution for...Read more
Basis has no more discussions with answers
Can I automate multiple scheduled sales email sends based on the suggested optimized send times?
6 Comments
JF
Yes, you can schedule automated emails at suggested optimized times. You can send single emails or sequences.Read more
Will Hubspot connect well with variety of accounting softwares?
5 Comments
CM
There aren’t any native integrations that I’m aware of. There are a few you can set up through Zapier. A word of caution: HubSpot isn’t currently compliant...Read more
Is there any way to email and add a call task on the same day in sequences?
4 Comments
KH
yes you can use sequences for email and then make a workflow for adding task same day .Read more
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