G2 reviewers report that ActiveCampaign excels in overall user satisfaction, reflected in its higher G2 Score of 62.27 compared to Criteo Commerce Growth's 49.2. Users appreciate the platform's robust features and strong automations, which help streamline marketing efforts and enhance customer engagement.
Users say that ActiveCampaign's implementation process is notably quick and intuitive, making it easier for businesses to get started. In contrast, Criteo Commerce Growth, while easy to navigate, has fewer recent reviews, which may indicate less frequent updates or user engagement.
Reviewers mention that ActiveCampaign offers a wide range of integrations with other tools, enhancing its usability for small businesses. This flexibility is a significant advantage, as users highlight how it helps keep communication organized and supports various marketing strategies.
According to verified reviews, ActiveCampaign's customer support is highly rated, with users noting responsiveness and helpfulness. On the other hand, Criteo Commerce Growth's support quality is perceived as lower, which could impact user experience, especially for those needing assistance.
Users highlight that ActiveCampaign's campaign optimization features are particularly strong, allowing for effective tracking and management of sales pipelines. Criteo Commerce Growth, while it has good targeting capabilities, may not offer the same depth in campaign management tools.
Reviewers appreciate the ease of use of both platforms, but ActiveCampaign stands out with a slightly higher score in usability. Users find it beneficial for maintaining marketing efforts and managing customer relationships, while Criteo Commerce Growth is noted for its focus on click-attributed sales and audience targeting.
Pricing
Entry-Level Pricing
ActiveCampaign
Starter
Starting at $15.00
Per Month
Get started with personalized marketing campaigns.
Is anyone able to tell me how to increase my conversion rate?
6 Comments
BP
Heidi, which conversion rate are you trying to improve? There are multiple conversion points in any campaign. There's the open rate, click through rate, and...Read more
Google Analytics is the best free analytics software I've used. It's actually a good way to track Criteo performance, since it's possible to the traffic...Read more
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