  # Best Enterprise Sales Coaching Software

  *By [Julie Jung](https://research.g2.com/insights/author/julie-jung)*

   Products classified in the overall Sales Coaching category are similar in many regards and help companies of all sizes solve their business problems. However, enterprise business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Enterprise Business Sales Coaching to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2&#39;s buying advisors to find the right solutions within the Enterprise Business Sales Coaching category.

In addition to qualifying for inclusion in the Sales Coaching Software category, to qualify for inclusion in the Enterprise Business Sales Coaching Software category, a product must have at least 10 reviews left by a reviewer from an enterprise business.




  ## How Many Sales Coaching Software Products Does G2 Track?
**Total Products under this Category:** 213

  
## How Does G2 Rank Sales Coaching Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 102,200+ Authentic Reviews
- 213+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

  
  
---

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### Fathom

Fathom is the #1-rated AI meeting partner that captures what matters and turns every conversation into clear, actionable outcomes. It surfaces decisions, makes every meeting searchable, and syncs insights directly into CRM and productivity tools – eliminating manual work. Named to G2’s 2026 Best Software Awards Top 100, and recognized by HubSpot as its 2025 Most Used App of the Year, Fathom is trusted by hundreds of thousands of companies worldwide to help individuals stay focused, teams stay aligned, and organizations move faster.



[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&amp;secure%5Bad_slot%5D=category_product_list&amp;secure%5Bcategory_id%5D=1034&amp;secure%5Bdisplayable_resource_id%5D=1034&amp;secure%5Bdisplayable_resource_type%5D=Category&amp;secure%5Bmedium%5D=sponsored&amp;secure%5Bplacement_reason%5D=page_category&amp;secure%5Bplacement_resource_ids%5D%5B%5D=1034&amp;secure%5Bprioritized%5D=false&amp;secure%5Bproduct_id%5D=156120&amp;secure%5Bresource_id%5D=1034&amp;secure%5Bresource_type%5D=Category&amp;secure%5Bsource_type%5D=category_page&amp;secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsales-coaching%2Ff%2Fcoaching-card&amp;secure%5Btoken%5D=b6e5f79cc4290d1e41e9c7a19cf185aa42d0ad0c7738a049e5d6dd46aec023f2&amp;secure%5Burl%5D=https%3A%2F%2Fwww.fathom.ai%2F&amp;secure%5Burl_type%5D=company_website)

---

  ## What Are the Top-Rated Sales Coaching Software Products in 2026?
### 1. [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)
  Accelerate revenue from pipeline to paycheck with Salesforce Sales Cloud - your complete growth platform that brings together the power of humans with agents at every step of the sales cycle. Boost productivity with automation and drive revenue with an integrated growth platform. The future of sales is here, and with Agentforce, we’re helping teams unlock their full potential - making them limitless. Build Pipeline Faster with AI Agents: Sales Agents Sales AI Sales Engagement Sales Programs Buyer Engagement Accelerate Productivity with Automation: Sales Data Sales Analytics Sales Team Productivity Revenue Intelligence Drive Revenue on an Integrated Platform: Revenue Lifecycle Management and CPQ Sales Performance Management Partner Relationship Management


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 24,583
**How Do G2 Users Rate Agentforce Sales (formerly Salesforce Sales Cloud)?**

- **Ease of Use:** 8.2/10 (Category avg: 9.1/10)
- **Knowledge Base:** 8.8/10 (Category avg: 8.8/10)
- **Leaderboard:** 8.6/10 (Category avg: 8.7/10)
- **Playbook Creation:** 8.5/10 (Category avg: 8.5/10)

**Who Is the Company Behind Agentforce Sales (formerly Salesforce Sales Cloud)?**

- **Seller:** [Salesforce](https://www.g2.com/sellers/salesforce)
- **Company Website:** https://www.salesforce.com/
- **Year Founded:** 1999
- **HQ Location:** San Francisco, CA
- **Twitter:** @salesforce (581,426 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3185/ (88,363 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Account Executive, Account Manager
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 46% Mid-Market, 34% Enterprise


#### What Are Agentforce Sales (formerly Salesforce Sales Cloud)'s Pros and Cons?

**Pros:**

- Ease of Use (3658 reviews)
- Features (3167 reviews)
- Lead Management (2051 reviews)
- Customization (1641 reviews)
- Customizability (1620 reviews)

**Cons:**

- Learning Curve (1831 reviews)
- Limitations (1412 reviews)
- Missing Features (1147 reviews)
- Limited Features (1126 reviews)
- Expensive (1109 reviews)

### 2. [Gong](https://www.g2.com/products/gong/reviews)
  Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000—including LinkedIn, Shopify, Slack, Twilio, Zillow, and Morningstar—companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. Recognized by G2 as the #1 Best Software Product for multiple years, Gong continues to lead in customer satisfaction, innovation, and AI-powered revenue transformation. For more information, visit www.gong.io.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 6,433
**How Do G2 Users Rate Gong?**

- **Ease of Use:** 9.3/10 (Category avg: 9.1/10)
- **Knowledge Base:** 9.0/10 (Category avg: 8.8/10)
- **Leaderboard:** 8.8/10 (Category avg: 8.7/10)
- **Playbook Creation:** 8.6/10 (Category avg: 8.5/10)

**Who Is the Company Behind Gong?**

- **Seller:** [Gong](https://www.g2.com/sellers/gong)
- **Company Website:** https://www.gong.io
- **Year Founded:** 2015
- **HQ Location:** San Francisco, California
- **Twitter:** @Gong_io (7,621 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/10454372/ (2,523 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Account Executive, Customer Success Manager
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 69% Mid-Market, 17% Enterprise


#### What Are Gong's Pros and Cons?

**Pros:**

- Helpful (352 reviews)
- Ease of Use (289 reviews)
- Call Recording (237 reviews)
- AI Summary (219 reviews)
- Accuracy (214 reviews)

**Cons:**

- Call Issues (130 reviews)
- Recording Issues (88 reviews)
- AI Inaccuracy (77 reviews)
- AI Limitations (74 reviews)
- Accuracy Issues (72 reviews)

### 3. [Mindtickle](https://www.g2.com/products/mindtickle/reviews)
  Mindtickle is the market-leading AI-powered revenue enablement platform that combines on-the-job learning and deal execution to drive behavior change and get more revenue per rep. Mindtickle is recognized as a market leader by top industry analysts and is ranked by G2 as the #1 sales onboarding and training product. With awards and accolades from the Stevie Awards, AI Breakthrough Awards, Forrester Wave, and more. Mindtickle is celebrated for both innovation and world-class customer support. Mindtickle is also recognized across: - Sales Enablement Software - AI Sales Role Play Software - Sales Coaching Software - Sales Performance Management Software - Conversation Intelligence Software - Digital Sales Rooms Software Unlike other vendors, Mindtickle delivers a single, integrated platform to grow revenue and retain customers by improving sales and support performance. With Mindtickle, you can: - Improve rep skills and performance with personalized training and AI-powered role-plays - Improve deal outcomes with tailored buying experiences - Level up frontline managers with data-driven coaching - Drive strategic change management with bite-sized learning, reinforcement, and actionable insights - Simplify revenue tech stacks with a single platform for seller performance For more information, visit www.mindtickle.com


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 2,065
**How Do G2 Users Rate Mindtickle?**

- **Ease of Use:** 9.4/10 (Category avg: 9.1/10)
- **Knowledge Base:** 9.5/10 (Category avg: 8.8/10)
- **Leaderboard:** 9.3/10 (Category avg: 8.7/10)
- **Playbook Creation:** 9.3/10 (Category avg: 8.5/10)

**Who Is the Company Behind Mindtickle?**

- **Seller:** [MindTickle](https://www.g2.com/sellers/mindtickle)
- **Company Website:** https://www.mindtickle.com
- **Year Founded:** 2012
- **HQ Location:** San Francisco, California
- **Twitter:** @mindtickle (5,776 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2337411/ (671 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Account Executive, Therapy Manager
  - **Top Industries:** Information Technology and Services, Computer Software
  - **Company Size:** 63% Enterprise, 27% Mid-Market


#### What Are Mindtickle's Pros and Cons?

**Pros:**

- Ease of Use (17 reviews)
- Intuitive (14 reviews)
- Knowledge Improvement (11 reviews)
- Helpful (10 reviews)
- Coaching (9 reviews)

**Cons:**

- Learning Curve (6 reviews)
- Slow Loading (5 reviews)
- Bug Issues (3 reviews)
- Dashboard Issues (3 reviews)
- Integration Issues (3 reviews)

### 4. [SmartWinnr](https://www.g2.com/products/smartwinnr/reviews)
  SmartWinnr is an AI-driven sales enablement platform built to help large enterprises train and certify customer-facing teams at scale. The platform combines AI-powered roleplays, personalized learning, and gamified coaching to improve product fluency, objection handling, and compliance alignment. Sales teams practice in simulated real-world scenarios, receive real-time feedback, and stay sharp through continuous reinforcement. SmartWinnr helps organizations accelerate readiness, drive consistency in field messaging, and improve performance across dispersed teams.


  **Average Rating:** 4.9/5.0
  **Total Reviews:** 242
**How Do G2 Users Rate SmartWinnr?**

- **Ease of Use:** 9.9/10 (Category avg: 9.1/10)
- **Knowledge Base:** 9.9/10 (Category avg: 8.8/10)
- **Leaderboard:** 9.8/10 (Category avg: 8.7/10)
- **Playbook Creation:** 9.7/10 (Category avg: 8.5/10)

**Who Is the Company Behind SmartWinnr?**

- **Seller:** [SmartWinnr, Inc.](https://www.g2.com/sellers/smartwinnr-inc)
- **Company Website:** https://smartwinnr.com/
- **Year Founded:** 2014
- **HQ Location:** Walnut, California
- **Twitter:** @smartwinnr (1,049 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/10193761/ (89 employees on LinkedIn®)

**Who Uses This Product?**
  - **Top Industries:** Pharmaceuticals, Insurance
  - **Company Size:** 69% Enterprise, 26% Mid-Market


#### What Are SmartWinnr's Pros and Cons?

**Pros:**

- Ease of Use (41 reviews)
- Helpful (33 reviews)
- Time-saving (27 reviews)
- Training (27 reviews)
- Reporting (26 reviews)


### 5. [Substrata](https://www.g2.com/products/substrata-substrata/reviews)
  Substrata analyzes behavioral data to uncover attitudes, emotions, intentions and power dynamics, helping dealmakers sell smarter and close more deals.


  **Average Rating:** 4.9/5.0
  **Total Reviews:** 1,101
**How Do G2 Users Rate Substrata?**

- **Ease of Use:** 9.8/10 (Category avg: 9.1/10)
- **Knowledge Base:** 9.8/10 (Category avg: 8.8/10)
- **Leaderboard:** 9.7/10 (Category avg: 8.7/10)
- **Playbook Creation:** 9.6/10 (Category avg: 8.5/10)

**Who Is the Company Behind Substrata?**

- **Seller:** [Substrata](https://www.g2.com/sellers/substrata-221a11cc-8331-453c-b030-2fd1cd2f19ea)
- **Company Website:** https://www.substrata.me/
- **Year Founded:** 2020
- **HQ Location:** Tel Aviv, Israel
- **Twitter:** @SubstrataHQ (519 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/substrata-company/ (23 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Sales Development Representative, Project Manager
  - **Top Industries:** Information Technology and Services, Marketing and Advertising
  - **Company Size:** 45% Small-Business, 41% Mid-Market


#### What Are Substrata's Pros and Cons?

**Pros:**

- Accuracy (550 reviews)
- Helpful (468 reviews)
- Conversation Analysis (401 reviews)
- Insights (349 reviews)
- Time-saving (283 reviews)

**Cons:**

- Learning Curve (316 reviews)
- Limited Customization (148 reviews)
- Complexity (118 reviews)
- Time-Consuming (103 reviews)
- Dashboard Issues (100 reviews)

### 6. [Allego](https://www.g2.com/products/allego/reviews)
  Allego is the market-leading revenue enablement platform teams trust and love. Across the customer lifecycle, Allego helps revenue teams close deals, hit their number, and stay aligned through change by making the next best action clear. Learning, content, coaching, digital selling, and secure, practical AI come together in one natively built platform. Guidance appears directly in everyday workflows so reps know what to say, share, and do when it matters most. Organizations that switch to Allego reduce complexity and lower total software costs by consolidating multiple point solutions into one unified system. Allego Learning: Allego embeds learning into the flow of work so skills show up in real opportunities. AI-powered role play, video practice, and automated coaching help reps build confidence through realistic scenarios with instant feedback. Built-in Conversation Intelligence captures buyer interactions, surfaces risks and opportunities, and connects coaching directly to deal performance. Allego Modern Content: Allego makes content easy to manage, personalize, and activate in selling moments. Centrally governed assets are surfaced through AI-powered search and CRM context so reps can quickly find and share what works. Deep analytics tie engagement to pipeline and revenue outcomes, giving marketing and enablement leaders clear proof of impact. Allego Digital Rooms: Allego Digital Rooms create secure, personalized buyer spaces that streamline engagement across the selling process. Reps and buyers collaborate in branded environments that centralize content, communication, and next steps. AI highlights engagement signals and recommends follow-up actions so opportunities maintain momentum and close faster. Allego takes a human-first approach to AI. Secure, practical AI is embedded across workflows to surface next best actions, highlight deal risks, reinforce messaging, and accelerate follow-up. All AI capabilities are grounded in approved content and governed with enterprise controls. Organizations using Allego report measurable impact, including up to 50% shorter sales cycles, 45% higher win rates, and significant reductions in enablement software spend. Allego is recognized as a Leader in the Gartner Magic Quadrant for Revenue Enablement Platforms and ranked #1 on G2 for Ease of Use and Customer Satisfaction. Learn more at www.allego.com


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 686
**How Do G2 Users Rate Allego?**

- **Ease of Use:** 8.9/10 (Category avg: 9.1/10)
- **Knowledge Base:** 8.9/10 (Category avg: 8.8/10)
- **Leaderboard:** 8.4/10 (Category avg: 8.7/10)
- **Playbook Creation:** 8.4/10 (Category avg: 8.5/10)

**Who Is the Company Behind Allego?**

- **Seller:** [Allego](https://www.g2.com/sellers/allego)
- **Company Website:** https://www.allego.com
- **Year Founded:** 2013
- **HQ Location:** Waltham, Massachusetts
- **Twitter:** @allegosoftware (1,047 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/4994402 (213 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Account Executive, Sales Enablement Manager
  - **Top Industries:** Financial Services, Computer Software
  - **Company Size:** 44% Mid-Market, 39% Enterprise


#### What Are Allego's Pros and Cons?

**Pros:**

- Ease of Use (88 reviews)
- Helpful (44 reviews)
- Intuitive (42 reviews)
- Customer Support (39 reviews)
- Navigation Ease (38 reviews)

**Cons:**

- Learning Curve (22 reviews)
- Missing Features (15 reviews)
- Not Intuitive (11 reviews)
- Not User-Friendly (11 reviews)
- Poor Organization (10 reviews)

### 7. [Chorus by ZoomInfo](https://www.g2.com/products/chorus-by-zoominfo/reviews)
  ZoomInfo Chorus is an AI-powered Conversation Intelligence platform designed to enhance customer engagement by capturing and analyzing interactions across various communication channels, including phone calls, video meetings, and emails. This solution aims to support sales and revenue teams in achieving their targets by providing a comprehensive understanding of customer conversations. The platform is particularly beneficial for sales professionals, customer success teams, and business development representatives who rely on effective communication to drive results. By automatically recording and transcribing every customer interaction, ZoomInfo Chorus ensures that no critical detail is overlooked during discovery calls, product demonstrations, negotiations, or routine check-ins. This feature transforms conversations into searchable, shareable, and analyzable data, enabling teams to leverage insights for improved performance. One of the standout features of ZoomInfo Chorus is its ability to analyze the effectiveness of communication strategies across the entire revenue team. Users can track key metrics such as talk-to-listen ratios, competitor mentions, objection handling, and deal progression. This analysis helps identify successful behaviors exhibited by top performers, while also highlighting areas for improvement and coaching opportunities. By understanding what works and what doesn’t, teams can refine their approaches to enhance overall effectiveness. Additionally, ZoomInfo Chorus turns conversations into actionable intelligence, allowing teams to identify at-risk deals and uncover potential expansion opportunities. The platform facilitates coaching by providing real examples from representatives&#39; own calls, making the feedback process more relevant and impactful. Integration with CRM systems further streamlines the workflow, as insights are automatically synced, ensuring that every conversation informs the next best action. In summary, ZoomInfo Chorus is a robust Conversation Intelligence solution that empowers teams to optimize their customer interactions. By leveraging advanced AI capabilities, it not only captures and analyzes conversations but also translates them into strategic insights that drive revenue growth and improve team performance. This makes it an essential tool for organizations looking to enhance their customer engagement strategies and achieve their sales objectives.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 2,897
**How Do G2 Users Rate Chorus by ZoomInfo?**

- **Ease of Use:** 8.9/10 (Category avg: 9.1/10)
- **Knowledge Base:** 8.7/10 (Category avg: 8.8/10)
- **Leaderboard:** 8.4/10 (Category avg: 8.7/10)
- **Playbook Creation:** 8.4/10 (Category avg: 8.5/10)

**Who Is the Company Behind Chorus by ZoomInfo?**

- **Seller:** [ZoomInfo](https://www.g2.com/sellers/zoominfo-26a9872a-d61e-4832-ab53-5e972b230706)
- **Company Website:** https://www.zoominfo.com/
- **Year Founded:** 2000
- **HQ Location:** Vancouver, WA
- **Twitter:** @ZoomInfo (23,492 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/zoominfo/ (4,296 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Account Executive, Customer Success Manager
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 64% Mid-Market, 25% Enterprise


#### What Are Chorus by ZoomInfo's Pros and Cons?

**Pros:**

- Ease of Use (17 reviews)
- AI Summary (15 reviews)
- Helpful (15 reviews)
- Automation (12 reviews)
- Call Recording (12 reviews)

**Cons:**

- Call Issues (8 reviews)
- Recording Issues (8 reviews)
- Difficult Navigation (4 reviews)
- Expensive (4 reviews)
- Missing Features (4 reviews)

### 8. [Salesloft](https://www.g2.com/products/salesloft/reviews)
  Clari + Salesloft is a category-transforming AI company architecting the future of revenue. By building the world’s first Predictive Revenue System, we help organizations move beyond fragmented applications and systems of record to a model that continuously drives and adapts revenue execution. Our platform captures deal data signals, and uses tailor-built AI to create the right context and drive action across sales teams. Instead of disconnected insights and siloed workflows, sales teams operate with shared understanding, faster decisions, and execution that stays aligned to the business. Trusted by thousands of enterprises including Adobe, 3M, IBM, and Zoom, Clari + Salesloft powers the forecast, surfaces pipeline risk, and drives proactive execution—returning thousands of hours to the field and enabling predictable, scalable growth.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 4,153
**How Do G2 Users Rate Salesloft?**

- **Ease of Use:** 8.8/10 (Category avg: 9.1/10)
- **Knowledge Base:** 8.6/10 (Category avg: 8.8/10)
- **Leaderboard:** 8.7/10 (Category avg: 8.7/10)
- **Playbook Creation:** 8.2/10 (Category avg: 8.5/10)

**Who Is the Company Behind Salesloft?**

- **Seller:** [Salesloft](https://www.g2.com/sellers/salesloft)
- **Company Website:** https://salesloft.com
- **Year Founded:** 2011
- **HQ Location:** Atlanta, GA
- **Twitter:** @Salesloft (18,446 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2296178/ (1,109 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Account Executive, Sales Development Representative
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 56% Mid-Market, 23% Small-Business


#### What Are Salesloft's Pros and Cons?

**Pros:**

- Ease of Use (256 reviews)
- Helpful (158 reviews)
- Features (155 reviews)
- Automation (146 reviews)
- Time-saving (138 reviews)

**Cons:**

- Missing Features (95 reviews)
- Call Issues (65 reviews)
- Integration Issues (62 reviews)
- Learning Curve (60 reviews)
- Limitations (55 reviews)

### 9. [CaptivateIQ](https://www.g2.com/products/captivateiq/reviews)
  Planning and incentives in sync—finally. CaptivateIQ is the only modern platform that brings quota, territory, headcount, and compensation into a single, AI-powered workspace—built for agility, alignment, and scale. Purpose-built for modern revenue teams, CaptivateIQ bridges the gap between incentive compensation management and sales planning, so strategy, execution, and measurement operate in perfect harmony. Legacy SPM solutions and spreadsheets weren’t designed for dynamic go-to-market organizations. CaptivateIQ replaces slow, error-prone, siloed processes with a unified platform that seamlessly connects your sales planning, incentive management, and performance tracking. Revenue leaders benefit from one shared source of truth from capacity planning to payout, aligning incentives with strategic goals to drive behaviors that move the business forward. Your plans, your way: plan for anything, pivot anytime. With SmartGrid™—our proprietary, no-code modeling engine—teams build, test, and iterate their go-to-market strategies at the speed of business. Model even the most complex plans with logic-based workflows, evaluate what-if scenarios in real time, and make adjustments as needs change. Admins and analysts gain full ownership with a familiar, spreadsheet-like interface that reduces errors and rework, backed by SmartGrid™ for robust data integration—without technical bottlenecks or external consultants Full ownership, no limits. End-to-end collaboration is at your fingertips with built-in approvals, commentary, and workflows, streamlining the hand-off from plan design through execution and measurement. Sales teams enjoy instant, accurate visibility into their earnings, on-demand statements, and an interactive commission estimator, empowering them to focus on high-value activities and adapt with confidence. CaptivateIQ empowers every function—RevOps, Finance, Sales, and more—to adjust plans, incentivize performance, and deliver on revenue growth targets, all within a flexible environment that adapts as quickly as business does. From enterprise-grade controls to in-depth reporting and dashboards, revenue teams monitor, measure, and optimize at every step to maximize success. Trusted by over 800 leading companies—including Boston Scientific, Datadog, and 6sense—CaptivateIQ sets a new standard for sales performance management. We are proud to be a category leader on G2, backed by thousands of enthusiastic customer reviews. When change is the only constant, CaptivateIQ gives revenue teams agility, clarity, and control—ensuring your planning and incentives finally work together, so you can grow stronger no matter what comes next.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 3,407
**How Do G2 Users Rate CaptivateIQ?**

- **Ease of Use:** 9.4/10 (Category avg: 9.1/10)
- **Knowledge Base:** 8.3/10 (Category avg: 8.8/10)
- **Leaderboard:** 8.0/10 (Category avg: 8.7/10)
- **Playbook Creation:** 7.4/10 (Category avg: 8.5/10)

**Who Is the Company Behind CaptivateIQ?**

- **Seller:** [CaptivateIQ](https://www.g2.com/sellers/captivateiq)
- **Company Website:** https://www.captivateiq.com/
- **Year Founded:** 2017
- **HQ Location:** San Francisco, California
- **Twitter:** @CaptivateIq (606 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/18516995/ (261 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Account Executive, Account Manager
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 68% Mid-Market, 26% Enterprise


#### What Are CaptivateIQ's Pros and Cons?

**Pros:**

- Ease of Use (519 reviews)
- Simple (238 reviews)
- Helpful (217 reviews)
- Accuracy (188 reviews)
- Intuitive (188 reviews)

**Cons:**

- Learning Curve (80 reviews)
- Missing Features (55 reviews)
- Reporting Issues (46 reviews)
- Difficult Learning (43 reviews)
- Slow Loading (43 reviews)

### 10. [Seismic Enablement Cloud](https://www.g2.com/products/seismic-enablement-cloud/reviews)
  Seismic is the global leader in AI-powered enablement, empowering go-to-market leaders to drive strategic growth and deliver exceptional customer experiences at scale. The Seismic Enablement Cloud™ is the only unified AI-powered platform that prepares customer-facing teams with the skills, content, tools, and insights needed to maximize every buyer interaction and strengthen client relationships. Seismic&#39;s Content solutions help revenue teams find, personalize, and deliver high-impact, compliant assets that accelerate buyer engagement and drive outcomes at scale. Trusted by approximately 2,000 organizations worldwide, Seismic helps businesses achieve measurable outcomes and accelerate revenue growth. Seismic is headquartered in San Diego with offices across North America, Europe, Asia and Australia. Learn more at seismic.com. To learn more, visit Seismic.com and follow us on LinkedIn, Twitter and Instagram.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 1,656
**How Do G2 Users Rate Seismic Enablement Cloud?**

- **Ease of Use:** 9.0/10 (Category avg: 9.1/10)

**Who Is the Company Behind Seismic Enablement Cloud?**

- **Seller:** [Seismic](https://www.g2.com/sellers/seismic)
- **Company Website:** https://www.seismic.com
- **Year Founded:** 2010
- **HQ Location:** San Diego, CA
- **Twitter:** @SeismicSoftware (3,802 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2746866/ (1,307 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Account Executive, Account Manager
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 59% Enterprise, 29% Mid-Market


#### What Are Seismic Enablement Cloud's Pros and Cons?

**Pros:**

- Ease of Use (65 reviews)
- Document Management (25 reviews)
- Helpful (24 reviews)
- Content Management (22 reviews)
- Easy Sharing (21 reviews)

**Cons:**

- Poor Search Functionality (17 reviews)
- Learning Curve (16 reviews)
- Filtering Issues (12 reviews)
- Navigation Difficulty (12 reviews)
- Steep Learning Curve (12 reviews)

### 11. [Seismic Learning](https://www.g2.com/products/seismic-learning/reviews)
  Seismic Learning is a powerfully simple training, coaching, and enablement solution that helps teams ramp faster, deliver effective feedback, and continuously improve. With Seismic Learning, more than four million learners at 1,200+ leading companies—including Scholastic, Jostens, and U.S. Cellular—share knowledge, develop skills, and reinforce best practices. The results? Higher NPS scores, more deals closed, and a superior customer experience. To learn more, visit www.seismic.com.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 577
**How Do G2 Users Rate Seismic Learning?**

- **Ease of Use:** 9.4/10 (Category avg: 9.1/10)
- **Knowledge Base:** 9.3/10 (Category avg: 8.8/10)
- **Leaderboard:** 8.5/10 (Category avg: 8.7/10)
- **Playbook Creation:** 9.0/10 (Category avg: 8.5/10)

**Who Is the Company Behind Seismic Learning?**

- **Seller:** [Seismic](https://www.g2.com/sellers/seismic)
- **Year Founded:** 2010
- **HQ Location:** San Diego, CA
- **Twitter:** @SeismicSoftware (3,802 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2746866/ (1,307 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Customer Success Manager, Training Manager
  - **Top Industries:** Computer Software, Marketing and Advertising
  - **Company Size:** 74% Mid-Market, 13% Small-Business


#### What Are Seismic Learning's Pros and Cons?

**Pros:**

- Ease of Use (64 reviews)
- Ease of Learning (31 reviews)
- Intuitive (30 reviews)
- Helpful (26 reviews)
- Simple (24 reviews)

**Cons:**

- Missing Features (17 reviews)
- Limited Features (9 reviews)
- Limited Content (8 reviews)
- Feature Issues (7 reviews)
- Limited Customization (6 reviews)

### 12. [Nooks](https://www.g2.com/products/nooks/reviews)
  Nooks is the Agent Workspace for intelligent outbound. We pair human judgment with AI execution so reps spend less time on busywork and more time building real relationships that turn into pipeline. Nooks brings signals, account history, and next-best actions into one multi-channel system for AI sequencing so outbound stays relevant as you scale. Over 100 teams have switched from legacy sequencing tools to Nooks, more than doubling email-sourced pipeline, cutting research time by 90%, and consolidating multiple vendors into one platform. Over 1200 customers, including sophisticated sales orgs at HubSpot, Deel, ZoomInfo, and Rippling use Nooks to generate more pipeline with less context switching.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 1,335
**How Do G2 Users Rate Nooks?**

- **Ease of Use:** 9.3/10 (Category avg: 9.1/10)
- **Knowledge Base:** 10.0/10 (Category avg: 8.8/10)
- **Leaderboard:** 10.0/10 (Category avg: 8.7/10)
- **Playbook Creation:** 10.0/10 (Category avg: 8.5/10)

**Who Is the Company Behind Nooks?**

- **Seller:** [Nooks](https://www.g2.com/sellers/nooks)
- **Company Website:** https://www.nooks.ai/
- **HQ Location:** San Francisco, California
- **Twitter:** @JoinNooks (384 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/nooksapp (566 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** SDR, Sales Development Representative
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 50% Mid-Market, 25% Small-Business


#### What Are Nooks's Pros and Cons?

**Pros:**

- Time-saving (399 reviews)
- Ease of Use (384 reviews)
- Efficiency (355 reviews)
- Features (248 reviews)
- Lead Generation (219 reviews)

**Cons:**

- Call Issues (212 reviews)
- Dialer Issues (110 reviews)
- Missing Features (81 reviews)
- Dialer Limitations (65 reviews)
- Connection Issues (60 reviews)

### 13. [Salesken](https://www.g2.com/products/salesken/reviews)
  Salesken.ai is a Sales AI platform designed to enhance sales team performance while lowering acquisition costs. By offering real-time cues during conversations, the tool empowers sales reps to engage more effectively with customers. Salesken also provides leaders and reps with full visibility into every call through advanced Call Analytics, capturing emotions, objections, intent, and more. Salesken delivers tailored solutions for both Sales Leaders and Reps, driving revenue success through: - Pipeline Management: Accurate forecasts based on deep conversation insights. - Deal Tracking: Instant summaries, identification of BANT gaps, and clear next steps. - Team Coaching: Personalized coaching for each rep and every deal, on demand. - Marketing Insights: Actionable insights extracted from sales conversations. - Quality Assurance: Evaluate 100% of sales calls with AI-driven QA, offering personalized coaching and reducing manual efforts while improving overall sales quality and consistency For Sales Reps, Salesken offers: - Real-Time Cueing: Provides live cues and battle cards to help reps perfect their pitches. - CRM Enrichment: Automates CRM data entry and updates. - Custom Outreach: Simplifies and automates outreach, saving time and increasing efficiency. Salesken is the go to AI for the whole sales team. Book a demo and learn about more features and capabilities.


  **Average Rating:** 4.9/5.0
  **Total Reviews:** 386
**How Do G2 Users Rate Salesken?**

- **Ease of Use:** 9.9/10 (Category avg: 9.1/10)
- **Knowledge Base:** 9.8/10 (Category avg: 8.8/10)
- **Leaderboard:** 9.8/10 (Category avg: 8.7/10)
- **Playbook Creation:** 9.8/10 (Category avg: 8.5/10)

**Who Is the Company Behind Salesken?**

- **Seller:** [Salesken](https://www.g2.com/sellers/salesken)
- **Year Founded:** 2018
- **HQ Location:** New York, New York
- **Twitter:** @SaleskenAi (118 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/salesken/about (92 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Sales, Sales Executive
  - **Top Industries:** Education Management, E-Learning
  - **Company Size:** 57% Mid-Market, 37% Enterprise


#### What Are Salesken's Pros and Cons?

**Pros:**

- Helpful (11 reviews)
- Feedback Management (7 reviews)
- AI Summary (6 reviews)
- Automation (6 reviews)
- Efficiency (6 reviews)

**Cons:**

- Call Issues (2 reviews)
- Call Limitations (2 reviews)
- Poor Transcription (2 reviews)
- Recording Issues (2 reviews)
- Accuracy Issues (1 reviews)

### 14. [Balto](https://www.g2.com/products/balto/reviews)
  Balto is the AI workforce for the contact center. Balto delivers a complete contact center solution in a single license, uniting best-in-class Agent Assist, QA, Compliance, Coaching, Notes, and Insights in one cohesive platform. The result is value at every level of the organization: agents perform better, QA teams eliminate manual reviews, supervisors can coach at scale, and executive leaders gain clear visibility into conversation-driven business trends. Top-performing contact centers rely on Balto to protect revenue, reduce compliance risk, and improve customer experiences. To date, Balto has guided 500M+ conversations, supports 300+ customers, and leads our G2 category with 500+ five-star reviews. Products Include: - Real-Time Guidance (Agent Assist): Balto automatically provides agents with resources in real-time. - Quality Assurance: Balto automatically scores interactions. - Compliance: Balto automatically flags compliance issues. - Coaching: Balto automatically surfaces and delivers coaching recommendations. - Notes: Balto automatically summarizes conversations. - Insights: Balto automatically extracts insights from conversation data.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 576
**How Do G2 Users Rate Balto?**

- **Ease of Use:** 9.6/10 (Category avg: 9.1/10)
- **Knowledge Base:** 9.4/10 (Category avg: 8.8/10)
- **Leaderboard:** 9.3/10 (Category avg: 8.7/10)
- **Playbook Creation:** 9.3/10 (Category avg: 8.5/10)

**Who Is the Company Behind Balto?**

- **Seller:** [Balto](https://www.g2.com/sellers/balto)
- **Company Website:** https://www.balto.ai/
- **Year Founded:** 2017
- **HQ Location:** St Louis, US
- **Twitter:** @balto_ai (244 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/16265721/ (165 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Medicare Sales Representative, MSR
  - **Top Industries:** Insurance, Consumer Services
  - **Company Size:** 48% Mid-Market, 25% Enterprise


#### What Are Balto's Pros and Cons?

**Pros:**

- Ease of Use (49 reviews)
- Helpful (48 reviews)
- Accuracy (22 reviews)
- Call Recording (16 reviews)
- Customer Support (16 reviews)

**Cons:**

- Call Issues (20 reviews)
- Accuracy Issues (12 reviews)
- AI Inaccuracy (11 reviews)
- Missing Features (9 reviews)
- Pop-up Issues (7 reviews)

### 15. [Outreach](https://www.g2.com/products/outreach/reviews)
  Outreach, founded in 2014, is the only complete AI Revenue Workflow Platform that helps sales leaders benefit from connected account visibility, performance insights, and higher forecasting accuracy across every GTM team. Outreach infuses agentic AI to power 100s of use cases across sales motions. From new logo prospecting to renewal and expansion, Outreach AI automates workflows and frees sellers to focus on more strategic conversations and actions. Global organizations use Outreach to power their revenue teams, including SAP, Siemens, Snowflake, and Verizon to name a few. To learn more, please visit www.outreach.io.


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 3,494
**How Do G2 Users Rate Outreach?**

- **Ease of Use:** 8.3/10 (Category avg: 9.1/10)
- **Knowledge Base:** 8.3/10 (Category avg: 8.8/10)
- **Leaderboard:** 8.3/10 (Category avg: 8.7/10)
- **Playbook Creation:** 8.2/10 (Category avg: 8.5/10)

**Who Is the Company Behind Outreach?**

- **Seller:** [Outreach](https://www.g2.com/sellers/outreach)
- **Company Website:** https://www.outreach.io/demo
- **Year Founded:** 2014
- **HQ Location:** Seattle, WA
- **Twitter:** @outreach_io (7,700 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3559595/ (1,511 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Account Executive, Sales Development Representative
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 60% Mid-Market, 22% Enterprise


#### What Are Outreach's Pros and Cons?

**Pros:**

- Ease of Use (87 reviews)
- Automation (54 reviews)
- Helpful (54 reviews)
- Features (50 reviews)
- Integrations (47 reviews)

**Cons:**

- Missing Features (38 reviews)
- Learning Curve (26 reviews)
- Limitations (24 reviews)
- Limited Features (20 reviews)
- Limited Customization (19 reviews)

### 16. [Backstory](https://www.g2.com/products/people-ai-backstory/reviews)
  Backstory (formerly People.ai) is the Revenue Answers Platform for GTM leaders. Revenue leaders ask the same questions every day: Is this deal real? Where&#39;s my risk? What do I focus on next? Backstory gives you straight answers - grounded in 100% of actual revenue activity, not CRM guesses. With more than a decade of training AI models on billions of sales interactions, Backstory connects every signal to the right accounts and opportunities and delivers answers where you already work - whether that&#39;s your CRM, Claude, Copilot, or other AI tools you already use. With Backstory, you can: - Know which deals are real and which are at risk, without waiting for rep updates - Get forecast answers you can defend, backed by actual activity data - Ask revenue questions directly in the AI tools your team already uses - See exactly what&#39;s happening across your pipeline and what to do next Sales leaders from Red Hat, Palo Alto Networks, Iron Mountain, TransUnion, Five9, and Randstad rely on Backstory to drive trillions in pipeline and revenue. Recognized by Gartner and Forrester, the Inc. 5000, Y Combinator Top Companies, and Forbes AI 50. Based in San Francisco and backed by ICONIQ Capital, Andreessen Horowitz, and Lightspeed Venture Partners.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 607
**How Do G2 Users Rate Backstory?**

- **Ease of Use:** 8.9/10 (Category avg: 9.1/10)
- **Knowledge Base:** 8.6/10 (Category avg: 8.8/10)
- **Leaderboard:** 9.1/10 (Category avg: 8.7/10)
- **Playbook Creation:** 8.5/10 (Category avg: 8.5/10)

**Who Is the Company Behind Backstory?**

- **Seller:** [Backstory](https://www.g2.com/sellers/backstory-028935a9-8328-404d-9b5c-6a5ddb3bfe2d)
- **Company Website:** https://www.backstory.ai/
- **Year Founded:** 2016
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/backstory-ai/ (85 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Account Executive, Account Manager
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 56% Enterprise, 39% Mid-Market


#### What Are Backstory's Pros and Cons?

**Pros:**

- Helpful (3 reviews)
- CRM Integration (2 reviews)
- Customer Support (2 reviews)
- Customization (2 reviews)
- Ease of Use (2 reviews)


### 17. [Awarathon](https://www.g2.com/products/awarathon/reviews)
  Awarathon is a first-of-its-kind AI-enabled, video roleplay platform that ensures your sales teams make the perfect pitch. Consistently. It is a dynamic tool for video-roleplay-led sales coaching. Its feature-rich platform goes beyond basic video-roleplay functionality to comprehensively address the needs of a fast-growing sales team. How are we different? Our proprietary AI trainer breaks down each element of the perfect sales pitch to provide actionable feedback to sales reps, so that your company’s message is communicated consistently. From body language to gestures to contextual speech intent, the software maps every key knowledge and skill parameter. Robust, customizable reports help you identify critical gaps and improvement areas. At a team as well as rep level, detailed insights help you address learning needs in a clearly targeted manner. What problems do we solve? We assist companies to improve their sales process online, streamline their sales operations, provide robust reports at various levels, manage their content repository properly, track sales quotas, enhance your sale teams knowledge and they practice through assessments. In return, all these will help your organization scale your sales efforts, forecast sales for the next quarter, improve the team’s performance, and close deals effectively than ever before.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 50
**How Do G2 Users Rate Awarathon?**

- **Ease of Use:** 9.5/10 (Category avg: 9.1/10)
- **Knowledge Base:** 9.2/10 (Category avg: 8.8/10)
- **Leaderboard:** 9.2/10 (Category avg: 8.7/10)
- **Playbook Creation:** 8.9/10 (Category avg: 8.5/10)

**Who Is the Company Behind Awarathon?**

- **Seller:** [Awarathon](https://www.g2.com/sellers/awarathon)
- **Year Founded:** 2016
- **HQ Location:** Goregaon, Mumbai, Maharashtra
- **Twitter:** @Awarathon (29 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/awarathon/ (58 employees on LinkedIn®)

**Who Uses This Product?**
  - **Top Industries:** Pharmaceuticals, Education Management
  - **Company Size:** 38% Enterprise, 36% Mid-Market


#### What Are Awarathon's Pros and Cons?

**Pros:**

- Helpful (3 reviews)
- AI Integration (2 reviews)
- Coaching (2 reviews)
- Feedback Management (2 reviews)
- AI Summary (1 reviews)

**Cons:**

- Call Issues (2 reviews)
- Login Issues (2 reviews)
- AI Inaccuracy (1 reviews)
- Learning Curve (1 reviews)

### 18. [Showpad](https://www.g2.com/products/showpad/reviews)
  Showpad is a comprehensive revenue enablement platform designed to enhance the effectiveness of field selling teams. By integrating advanced AI capabilities with robust tools for content management, sales readiness, customer engagement, and actionable intelligence, Showpad provides a unified solution that empowers sales professionals to optimize their performance and drive revenue growth. Targeted at organizations across various industries, including manufacturing, healthcare, consumer packaged goods (CPG), and enterprise technology, Showpad caters to the needs of sales teams looking to streamline their processes and improve their engagement with customers. The platform is particularly beneficial for companies that require a centralized system to manage sales content, track customer interactions, and analyze performance metrics, enabling them to make data-driven decisions that enhance their sales strategies. Key features of Showpad include an intuitive content management system that allows users to easily access and share relevant materials with prospects, ensuring that sales representatives are always equipped with the right information. The platform also offers tools for training and onboarding, helping teams to quickly ramp up new hires and maintain high levels of sales readiness. Additionally, Showpad’s analytics capabilities provide insights into customer engagement and content effectiveness, allowing organizations to refine their approaches and maximize their impact. The unique combination of Showpad and Bigtincan has created a powerful platform that stands out in the revenue enablement category. By leveraging AI technology, Showpad not only enhances the efficiency of sales processes but also fosters a more personalized customer experience. This holistic approach ensures that sales teams can adapt to the evolving needs of their clients, ultimately leading to improved customer satisfaction and loyalty. With a proven track record of success, as evidenced by recognition from industry analysts and positive feedback from users, Showpad is committed to driving the next generation of field selling success. By providing a comprehensive suite of tools and resources, the platform enables organizations to achieve their revenue goals and create lasting value for their customers.


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 1,826
**How Do G2 Users Rate Showpad?**

- **Ease of Use:** 9.0/10 (Category avg: 9.1/10)
- **Knowledge Base:** 8.6/10 (Category avg: 8.8/10)
- **Leaderboard:** 8.3/10 (Category avg: 8.7/10)
- **Playbook Creation:** 7.9/10 (Category avg: 8.5/10)

**Who Is the Company Behind Showpad?**

- **Seller:** [Showpad](https://www.g2.com/sellers/showpad)
- **Company Website:** https://www.showpad.com
- **Year Founded:** 2011
- **HQ Location:** Waltham, MA
- **Twitter:** @showpad (4,251 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2446860/ (404 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Account Executive, Account Manager
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 44% Mid-Market, 40% Enterprise


#### What Are Showpad's Pros and Cons?

**Pros:**

- Ease of Use (25 reviews)
- Easy Sharing (14 reviews)
- Content Quality (12 reviews)
- Content Management (11 reviews)
- Sales Efficiency (11 reviews)

**Cons:**

- Limitations (8 reviews)
- Admin Issues (6 reviews)
- Layout Issues (6 reviews)
- Missing Features (6 reviews)
- Content Management (5 reviews)

### 19. [Spekit](https://www.g2.com/products/spekit/reviews)
  Spekit is the Rep Acceleration Platform that turns GTM knowledge and unified deal intelligence into in-workflow insights, coaching, actions and buyer-ready experiences, so revenue teams can ramp fast, stay fast, and win more.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 279
**How Do G2 Users Rate Spekit?**

- **Ease of Use:** 9.1/10 (Category avg: 9.1/10)
- **Knowledge Base:** 9.4/10 (Category avg: 8.8/10)
- **Leaderboard:** 5.0/10 (Category avg: 8.7/10)
- **Playbook Creation:** 8.6/10 (Category avg: 8.5/10)

**Who Is the Company Behind Spekit?**

- **Seller:** [Spekit Inc.](https://www.g2.com/sellers/spekit-inc)
- **Company Website:** https://spekit.com/
- **Year Founded:** 2018
- **HQ Location:** Denver, Colorado
- **Twitter:** @spekitapp (1,168 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/18421890/ (97 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Salesforce Administrator, Account Manager
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 68% Mid-Market, 21% Enterprise


#### What Are Spekit's Pros and Cons?

**Pros:**

- Ease of Use (70 reviews)
- Helpful (40 reviews)
- Integrations (33 reviews)
- Time-saving (30 reviews)
- Navigation Ease (29 reviews)

**Cons:**

- Navigation Difficulties (12 reviews)
- Inefficient Search Functionality (11 reviews)
- Missing Features (11 reviews)
- Learning Curve (9 reviews)
- Inadequate Search Functionality (8 reviews)

### 20. [Clari](https://www.g2.com/products/clari/reviews)
  Clari+Salesloft is a category-transforming AI company architecting the future of revenue. By building the world’s first Predictive Revenue System, we help organizations move beyond fragmented applications and systems of record to a model that continuously drives and adapts revenue execution. Our platform captures deal data signals, and uses tailor-built AI to create the right context and drive action across sales teams. Instead of disconnected insights and siloed workflows, sales teams operate with shared understanding, faster decisions, and execution that stays aligned to the business. Trusted by thousands of enterprises including Adobe, 3M, IBM, and Zoom, Clari+Salesloft powers the forecast, surfaces pipeline risk, and drives proactive execution—returning thousands of hours to the field and enabling predictable, scalable growth.


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 5,493
**How Do G2 Users Rate Clari?**

- **Ease of Use:** 9.1/10 (Category avg: 9.1/10)
- **Knowledge Base:** 8.3/10 (Category avg: 8.8/10)
- **Leaderboard:** 8.3/10 (Category avg: 8.7/10)
- **Playbook Creation:** 8.1/10 (Category avg: 8.5/10)

**Who Is the Company Behind Clari?**

- **Seller:** [Salesloft](https://www.g2.com/sellers/salesloft)
- **Company Website:** https://salesloft.com
- **Year Founded:** 2011
- **HQ Location:** Atlanta, GA
- **Twitter:** @Salesloft (18,446 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2296178/ (1,109 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Account Executive, Account Manager
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 47% Mid-Market, 41% Enterprise


#### What Are Clari's Pros and Cons?

**Pros:**

- Ease of Use (241 reviews)
- Features (180 reviews)
- Helpful (171 reviews)
- Forecasting (139 reviews)
- Salesforce Integration (125 reviews)

**Cons:**

- Learning Curve (80 reviews)
- Limitations (63 reviews)
- Missing Features (61 reviews)
- Limited Customization (59 reviews)
- Not Intuitive (57 reviews)

### 21. [SalesHood](https://www.g2.com/products/saleshood/reviews)
  SalesHood’s AI-driven enablement platform is the proven way to achieve repeatable revenue. SalesHood is an Agentic AI Sales Enablement Platform Leader, on a mission to empower sales teams to sell smarter and faster. Easy to use, fast to deploy, and consistently rated best-in-class for results and usability, SalesHood helps high-growth companies accelerate onboarding, improve rep performance, and drive in-quarter revenue growth. SalesHood customers report win rate improvements of 50–200%, reduced coaching time for managers, and more selling time for sales teams. Purpose-built for sales enablement, SalesHood activates content with AI to accelerate readiness, personalize selling, and measure impact. With a unified experience across training &amp; onboarding, content management, buyer engagement, and just-in-time coaching, SalesHood empowers go-to-market teams to succeed throughout the customer journey. SalesHood is intuitive, easy to use, and fast to deploy delivering in-quarter sales productivity gains. Designed by sales, for sales, SalesHood is a natively built platform that seamlessly connects readiness to revenue. SalesHood’s Four Core Applications: Content Management: Centralize, organize, and deliver sales content efficiently, ensuring reps have instant access to the most relevant materials. Learning Management: AI-powered, personalized learning experiences accelerate ramp time and continuously up-skill sales teams. Sales Playbooks: Create and curate just-in-time sales playbooks guiding on what to say, what to do and what share. Digital Sales Rooms: Create immersive digital sales rooms, deliver AI-personalized content, and collaborate with buyers to accelerate deal cycles. Our advanced Digital Sales Rooms with collaborative Mutual Action Plans redefine the buyer-seller experience. AI Coaching Agents – Deliver real-time coaching and AI-driven insights to enhance sales conversations and improve success rates. SalesHood is purpose-built AI designed for top sales efficiency use cases. Unlike generic AI solutions, our platform seamlessly integrates real-time coaching, intelligent search, and predictive insights ensuring sales teams get the right information at the right time without added complexity. With SalesHood, companies measure and optimize sales effectiveness using AI-driven insights, including performance leaderboards, content effectiveness tracking, and pipeline &amp; revenue reporting. Gain real-time visibility into pipeline health, deal velocity, and revenue trends to drive strategic decision-making. Our customer success and product teams bring deep sales enablement expertise, ensuring SalesHood continuously delivers value to revenue teams.


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 801
**How Do G2 Users Rate SalesHood?**

- **Ease of Use:** 9.0/10 (Category avg: 9.1/10)
- **Knowledge Base:** 9.1/10 (Category avg: 8.8/10)
- **Leaderboard:** 9.0/10 (Category avg: 8.7/10)
- **Playbook Creation:** 8.9/10 (Category avg: 8.5/10)

**Who Is the Company Behind SalesHood?**

- **Seller:** [SalesHood](https://www.g2.com/sellers/saleshood)
- **Company Website:** https://www.saleshood.com
- **Year Founded:** 2013
- **HQ Location:** San Francisco, CA
- **Twitter:** @SalesHood (2,456 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3127449/ (53 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Account Executive, Account Manager
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 47% Mid-Market, 43% Enterprise


#### What Are SalesHood's Pros and Cons?

**Pros:**

- Ease of Use (110 reviews)
- Training (70 reviews)
- Helpful (64 reviews)
- Content Management (43 reviews)
- Learning Experience (42 reviews)

**Cons:**

- Missing Features (31 reviews)
- Difficult Navigation (22 reviews)
- Limited Features (19 reviews)
- Navigation Difficulty (18 reviews)
- Inadequate Search Functionality (17 reviews)

### 22. [Bigtincan Readiness (formerly Brainshark)](https://www.g2.com/products/bigtincan-readiness-formerly-brainshark/reviews)
  Brainshark is Bigtincan&#39;s AI-powered Readiness solution designed to help businesses in IT, manufacturing, insurance, banking and other sectors create learning and coaching content to prepare customer-facing teams for any interaction while connecting training initiatives to revenue. With Bigtincan Readiness, companies can: enable sales teams with on-demand training that accelerates onboarding and keeps reps up-to-speed with product and company updates, validate readiness with sales coaching and practice that ensures reps master their delivery of your message, and empower teams with rich, dynamic learning content that can be created quickly, updated easily, and accessed anywhere. AI capabilities are threaded throughout Bigtincan Readiness that support: - Content creation - Voiceover generation - Voice cloning - Voiceover translation - Transcript, caption, and slide note generation -AI coaching and roleplays with objective feedback - AI roleplays and coaching activities as part of certification, onboarding, and continuous training programs


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 595
**How Do G2 Users Rate Bigtincan Readiness (formerly Brainshark)?**

- **Ease of Use:** 8.6/10 (Category avg: 9.1/10)
- **Knowledge Base:** 8.9/10 (Category avg: 8.8/10)
- **Leaderboard:** 8.3/10 (Category avg: 8.7/10)
- **Playbook Creation:** 8.3/10 (Category avg: 8.5/10)

**Who Is the Company Behind Bigtincan Readiness (formerly Brainshark)?**

- **Seller:** [Bigtincan](https://www.g2.com/sellers/bigtincan)
- **Year Founded:** 2011
- **HQ Location:** Waltham, MA
- **Twitter:** @bigtincan (2,244 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/bigtincan (237 employees on LinkedIn®)
- **Phone:** 781-405-2376

**Who Uses This Product?**
  - **Who Uses This:** Account Executive
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 47% Enterprise, 40% Mid-Market


#### What Are Bigtincan Readiness (formerly Brainshark)'s Pros and Cons?

**Pros:**

- Ease of Use (33 reviews)
- Course Creation (13 reviews)
- Ease of Learning (12 reviews)
- Intuitive (12 reviews)
- Courses (10 reviews)

**Cons:**

- Learning Curve (10 reviews)
- Missing Features (10 reviews)
- Not Intuitive (10 reviews)
- Not User-Friendly (6 reviews)
- Complex Features (4 reviews)

### 23. [Ambition](https://www.g2.com/products/ambition/reviews)
  Ambition is a comprehensive sales coaching and performance platform designed to empower frontline sales managers within enterprise organizations. This innovative solution focuses on enhancing the effectiveness of sales teams by leveraging data-driven coaching, streamlined workflows, and AI-powered insights. By prioritizing the role of the frontline sales manager, Ambition aims to drive consistent revenue growth and improve overall sales performance. Targeting enterprise-level organizations across various high-growth industries, including cybersecurity, SaaS, and telecom, Ambition addresses the unique challenges faced by sales teams in these environments. The platform is particularly beneficial for organizations looking to close performance gaps and elevate mid-level performers through impactful coaching conversations. By automating time-consuming preparatory tasks, Ambition allows managers to dedicate more time to coaching and mentoring their teams, transforming routine one-on-one meetings into meaningful opportunities for development. Ambition&#39;s key features include coaching orchestration tools that facilitate effective weekly one-on-ones, agenda management, and integrated pipeline snapshots. These capabilities enable sales managers to conduct thorough check-ins and follow-up action items seamlessly. Additionally, the platform supports managed programs with company-wide templates and workflows, streamlining onboarding processes for new sales representatives and managers. This structured approach not only shortens ramp-up time but also accelerates quota attainment and enhances productivity across the team. Another significant aspect of Ambition is its pipeline intelligence feature, which provides valuable insights through AI-generated summaries and documented reviews. This functionality ensures that all pipeline activities are easily accessible for team evaluations, fostering a collaborative environment. Furthermore, Ambition incorporates sales motivation and gamification elements, such as automated competitions, leaderboards, and accolades, to drive accountability and motivation among team members. By utilizing these features, organizations can create a high-performance culture that encourages continuous improvement and recognizes individual contributions. Ambition stands out in its category by delivering measurable business outcomes, such as increased sales activity and success metrics, reduced manual preparation time, and improved employee retention rates. The platform integrates seamlessly with existing sales technology stacks, including Salesforce and Gong, ensuring a smooth implementation process. By positioning itself as a strategic partner in building a culture of sales excellence, Ambition empowers organizations to maximize the impact of frontline managers, ultimately driving sustainable revenue growth and continuous performance enhancement.


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 573
**How Do G2 Users Rate Ambition?**

- **Ease of Use:** 9.0/10 (Category avg: 9.1/10)
- **Knowledge Base:** 8.7/10 (Category avg: 8.8/10)
- **Leaderboard:** 9.4/10 (Category avg: 8.7/10)
- **Playbook Creation:** 8.8/10 (Category avg: 8.5/10)

**Who Is the Company Behind Ambition?**

- **Seller:** [Ambition](https://www.g2.com/sellers/ambition)
- **Company Website:** https://ambition.com
- **Year Founded:** 2013
- **HQ Location:** Chattanooga, Tennesse
- **Twitter:** @AmbitionSales (2,579 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3012381/ (68 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Account Executive, Sales Development Representative
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 56% Mid-Market, 27% Enterprise


#### What Are Ambition's Pros and Cons?

**Pros:**

- Ease of Use (8 reviews)
- Helpful (8 reviews)
- Visibility (5 reviews)
- Efficiency (4 reviews)
- Performance Review (4 reviews)

**Cons:**

- Missing Features (5 reviews)
- Tool Limitations (4 reviews)
- Data Management Issues (3 reviews)
- Difficult Navigation (2 reviews)
- Information Overload (2 reviews)

### 24. [Mediafly](https://www.g2.com/products/mediafly/reviews)
  Mediafly is a modular platform providing revenue enablement solutions for large enterprises. Mediafly’s content management, buyer and partner engagement, account and revenue intelligence, sales readiness, and value selling solutions make up the most comprehensive revenue enablement platform on the market. Mediafly is the only vendor to effectively combine enablement and intelligence in a unified platform. All of our solutions include industry-leading, self-serve analytics. Mediafly is built on top of a revenue BI solution — if you can explain it in words, we can report on it and help you act on it. A lot of solutions trap the data — we want to help you extend its value. That’s how Mediafly uniquely connects enablement with intelligence. Mediafly is used daily by top B2B go-to-market teams to engage buyers, prepare sellers, quantify and communicate value, and continuously optimize sales force performance. Mediafly is trusted by a vast network of sales, marketing, customer success, enablement, and operations professionals at global organizations including Nestlé, ADP, Conagra, Intuit, Heineken, Sealed Air, Sony and NVIDIA. “Mediafly is a good fit for chief revenue officers and chief sales officers in technology, consumer packaged goods (CPG), media, manufacturing, healthcare, and financial services that want to deliver highly engaging, value-focused content to buyers and gain holistic insights into buyer-seller interactions.” The Forrester Wave™: Sales Content Solutions, Q4 2022


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 1,313
**How Do G2 Users Rate Mediafly?**

- **Ease of Use:** 8.6/10 (Category avg: 9.1/10)
- **Knowledge Base:** 9.0/10 (Category avg: 8.8/10)
- **Leaderboard:** 8.9/10 (Category avg: 8.7/10)
- **Playbook Creation:** 8.7/10 (Category avg: 8.5/10)

**Who Is the Company Behind Mediafly?**

- **Seller:** [Mediafly, Inc](https://www.g2.com/sellers/mediafly-inc)
- **Year Founded:** 2006
- **HQ Location:** Chicago, IL
- **Twitter:** @Mediafly (2,551 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1468444/ (137 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Account Executive, Sales Operations Manager
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 59% Mid-Market, 23% Enterprise


#### What Are Mediafly's Pros and Cons?

**Pros:**

- Ease of Use (28 reviews)
- Helpful (13 reviews)
- Sharing Ease (11 reviews)
- Easy Sharing (10 reviews)
- Easy Access (8 reviews)

**Cons:**

- Missing Features (7 reviews)
- Learning Curve (6 reviews)
- Limitations (5 reviews)
- Not Intuitive (5 reviews)
- Slow Loading (5 reviews)

### 25. [WorkRamp](https://www.g2.com/products/workramp/reviews)
  WorkRamp, a Learning Pool company, is the AI-first LMS built for the modern enterprise. Through self-guided learning modules, interactive coaching functionalities, and robust certification paths, WorkRamp allows teams to build customized learning experiences at scale for employees, customers, and partners. With WorkRamp, training is easy to build and deploy for learning teams--and businesses save on costs and resources by consolidating learning across the entire business. Learn more by visiting workramp.com.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 617
**How Do G2 Users Rate WorkRamp?**

- **Ease of Use:** 8.8/10 (Category avg: 9.1/10)
- **Knowledge Base:** 8.9/10 (Category avg: 8.8/10)
- **Leaderboard:** 8.1/10 (Category avg: 8.7/10)
- **Playbook Creation:** 8.5/10 (Category avg: 8.5/10)

**Who Is the Company Behind WorkRamp?**

- **Seller:** [Learning Pool](https://www.g2.com/sellers/learning-pool)
- **Company Website:** https://learningpool.com/
- **Year Founded:** 2006
- **HQ Location:** Derry, IE
- **Twitter:** @LearningPool (6,585 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/learning-pool-ltd/ (414 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Customer Success Manager, Account Executive
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 72% Mid-Market, 16% Enterprise


#### What Are WorkRamp's Pros and Cons?

**Pros:**

- Ease of Use (138 reviews)
- Course Creation (70 reviews)
- Customer Support (61 reviews)
- Intuitive (57 reviews)
- Helpful (51 reviews)

**Cons:**

- Missing Features (47 reviews)
- Limited Features (40 reviews)
- Limited Customization (38 reviews)
- Inadequate Reporting (25 reviews)
- Feature Issues (23 reviews)


    ## What Is Sales Coaching Software?
  [Sales Acceleration Software](https://www.g2.com/categories/sales-acceleration)
  ## What Software Categories Are Similar to Sales Coaching Software?
    - [Sales Performance Management Software](https://www.g2.com/categories/sales-performance-management)
    - [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant)
    - [Conversation Intelligence Software](https://www.g2.com/categories/conversation-intelligence)

  
---

## How Do You Choose the Right Sales Coaching Software?

### What You Should Know About Sales Coaching Software

### What is Sales Coaching Software?

A sales coaching software allows executive sales teams to analyze sales calls and identify proactive ways to improve both general sales tactics and the overall relationship with a particular client. This software allows users to improve their technique with two main features: call audio recordings and call video recordings.&amp;nbsp;

Call audio recordings generally come with call transcriptions that allow users to identify critical talking points they brought up during a call or points they missed. This allows sales representatives to identify what talking points were effective. Video recordings can be equally effective as it can allow sales representatives to analyze their body language or general cadence as they pitch to potential clients. Used together, both video recordings and audio recordings allow sales representatives to consistently refine their technique and see success through more effective sales pitches.

#### What Types of Sales Coaching Software Exist?

**Standalone sales coaching software**

Standalone sales coaching software is often a point solution that is intended specifically for the use case of sales coaching. These solutions often come with video coaching, audio recording, and call transcription features but not much else.

**All-encompassing sales solutions**

Some sales coaching software are packaged as modules as a feature of a larger sales acceleration solution. These all-encompassing solutions generally have features for sales enablement, sales engagement, sales training and onboarding, email tracking, and any additional features that can accelerate sales.

### What are the Common Features of Sales Coaching Software?

The following are some core features within sales coaching software:

**Sales pipeline:** A core feature of most sales coaching software is sales pipeline features. Sales pipeline features allow users to see all sales deals that are currently in the pipeline. If a sales representative sees a deal in the pipeline they may go back to past conversations with that customer or prospect and identify what matters the most to the customer as well as the most obvious pain points. This makes conversations much more effective with customers.

**Video coaching:** Video coaching features allow users to coach sales representatives by assigning them video assessments. Video assessments prompt sales representatives to record themselves on video while they perform a mock pitch. After recording themselves, sales representatives send the video over to their managers to be assessed. Video coaching features provide managers with an easy way to score the sales representative’s pitch and provide feedback.

**Machine scoring:** Machine scoring is an artificial intelligence (AI) embedded feature that automatically scores the overall performance of a sales call or video coaching assessment. Machine scoring features automatically transcribe a sales call and identify if key topics were covered, or if the speaking rate was good, and that all emotions exhibited were positive throughout a call.

**Sales call library:** Sales coaching solutions generally provide a library or repository of past recorded sales calls. By having access to a wide range of past sales calls, new sales representatives easily access calls that were successful and use them to improve their overall sales pitches.

**Conversation intelligence (CI):** CI features are almost always found in a sales coaching solution. CI records, transcribes, and analyzes sales calls. By analyzing sales calls, it identifies keywords and topics of conversation so users can quickly jump to those points in the recorded sales calls and further derive valuable insights.

Other Features of Sales Coaching Software: [Coaching Card Capabilities](https://www.g2.com/categories/sales-coaching/f/coaching-card), [Competition Capabilities](https://www.g2.com/categories/sales-coaching/f/competition), [Playbook Creation Capabilities](https://www.g2.com/categories/sales-coaching/f/playbook-creation)

### What are the Benefits of Sales Coaching Software?

**Increase sales revenue:** One of the main goals of deploying sales coaching software is to increase overall sales revenue. By analyzing past calls and identifying what worked and what didn’t, sales representatives can refine their sales tactics and strategies. This improves the overall success of future sales calls and potentially increases overall sales revenue.

**Onboarding:** Sales coaching software makes onboarding more efficient for new sales representatives. Sales coaching software provides a repository of recorded sales calls that new sales representatives can take a look at during their onboarding process. By looking through these recorded sales calls, new sales representatives see how seasoned sales representatives at a company pitch the product and, which tactics were the most effective. This reduces onboarding time for new sales representatives and increases the chances of their first few calls being more successful.

**Consistent messaging:** Sales coaching software helps to establish consistent messaging across all sales calls. One of the key ways to improve sales strategies is to establish a common message across all sales calls. This common message allows all sales representatives to pitch the product they are selling with consistent brand messaging that has been proven to be successful in the past. Having a consistent message also allows sales representatives to come prepared for every sales pitch without having to change up messaging every single time.

### Who Uses Sales Coaching Software?

Sales coaching software helps unify sales managers or top sellers with the sales representatives who are still perfecting their craft:

**Sales managers:** For managers or team leads, sales coaching software offers timely insights and metrics to shape feedback for specific employees and the team as a whole. With instructor-led training, managers provide the necessary feedback to strengthen team performance and see improved customer satisfaction and revenue growth.

**Sales representatives:** For the general sales team, ongoing sales training is the ideal way to improve confidence and technique en route to hitting sales goals and collecting higher commissions. With features such as voice transcription and recorded sales calls, sales representatives can review their sales pitches and continuously improve their sales techniques.

#### Software Related to Sales Coaching Software

A well-oiled sales floor often involves several solutions built around sales training, performance measurement, and timely assistance. This is in addition to basics like CRM software. Below are some examples of software that supplement sales coaching software at one or more points in the journey:

[Sales training and onboarding software](https://www.g2.com/categories/sales-training-and-onboarding) **:** Sales training and onboarding software is designed for the education and ramping of new hires. These involve components, such as product or brand messaging, sales call scripts, and virtual role playing, that help sales representatives get comfortable selling a particular offering. Though there will inevitably be pain points and opportunities for coaching, these learning applications can get new hires up to speed and prepared to hit the floor running.

[Sales analytics software](https://www.g2.com/categories/sales-analytics) **:** Sales analytics software provides an up-to-date perspective on sales goals, general efficiency, and other aspects of the business process. The dashboards that are assembled in these programs are valuable for managers to gauge the health of the operation and adjust the strategy or staffing as necessary. Dashboards are also displayed on sales floors to give the entire team an updated view of their critical numbers so they know where they stand, when or where to improve, and when to celebrate.

[Sales enablement software](https://www.g2.com/categories/sales-enablement) **:** Marketing collateral is an important tool for any salesperson. Sales enablement software gives salespeople easy access to playbooks, product descriptions, and scripts so they can study and practice their sales techniques around this company knowledge. These tools are also useful during sales meetings or pitches with customers to help present the most valuable information and bolster product knowledge during critical moments.

### Challenges with Sales Coaching Software

**Time spent on building playbooks:** One of the major features that get included with most sales coaching software is the ability to create sales playbooks. This allows users to create a step-by-step process for pitching to a client. A potential pitfall is creating too many playbooks which makes it very easy to become disorganized and buried under overdue tasks and activities. Every pitch does not need a fully fleshed-out playbook which may take up a lot of a sales representatives’ time.

**Protecting buyer privacy:** A lot of sales coaching solutions offer video recording, which allows users to record every sales call with a potential buyer. This may feel invasive to the client, especially if they don’t know they’re being recorded. The wise thing to do is choose a solution that allows users to clearly state that the buyer is being recorded so they are aware of the situation and can opt out of the call.&amp;nbsp;

### Which Companies Should Buy Sales Coaching Software?

**Companies that have enterprise sales teams:** The most common use case for sales coaching software is for companies that have enterprise sales teams. Enterprise sales teams generally sell over video calls or audio conference calls, as a part of a long sales cycle. This sales cycle can take anywhere from one month to a whole year. Sales coaching software can help these teams constantly refine their sales technique as they analyze their cadence over sales calls.

### How to Buy Sales Coaching Software

#### Requirements Gathering (RFI/RFP) for Sales Coaching Software

While there aren’t necessarily stark differences between any two sales coaching software, some offerings do provide more or less functionality, and some software are geared towards certain industries. Buyers can narrow down their choices to choose the software that best suits their needs.&amp;nbsp;

#### Compare Sales Coaching Software Products

**Create a long list**

Long lists are created by eliminating software options that do not provide critical functionality. To make a long list for a sales coaching software, a buyer should look at the following functionalities and deem which products provide the necessary functionality:

- Video recordings
- Audio recordings
- Machine scoring
- Sales pipeline tracking
- Call transcriptions
- Sales onboarding and training
- Sales playbook creation
- Manager review scorecards
- Sales rep gamification and leaderboards
- Sales coaching knowledgebase

**Create a short list**

Once a buyer has narrowed down their list from the following functionality above, it’s then important to get even more specific requirements. For example, some sales coaching software are intended for financial or high tech sales, while others are for insurance sales, travel sales, etc. If the company is in a very specific vertical, the buyer must look for a solution that caters to their specific needs.&amp;nbsp;

**Conduct demos**

Demos are one of the most important stages in the buying journey. This allows a buyer to sit through an actual product demo and see if the product matches all of the requirements. To make sure the demo runs smoothly, buyers must ensure that the vendor has all of their requirements beforehand so they can showcase their features properly. Some of the critical features that should be showcased in a product demo include video recording, call transcriptions, and audio recording, as these are the cornerstones of any sales coaching software

#### Selection of Sales Coaching Software

**Choose a selection team**

It’s essential to have input from the end users of the software before making any purchasing decisions. Businesses must create a small selection team for sales coaching software. It’s important to get input from sales managers as team leads understand what’s critical for the training of the sales representatives they manage. It’s also important for a few sales representatives to demo some potential products and get their input on what features they like or what they need to improve their selling skills. This will allow a conversation where people can voice their concerns and conclude on the software that best fits the team’s needs.

**Negotiation**

When it comes down to the negotiation stage it’s important to consider implementation and training costs. Once a buyer ensures that all other requirements are met, the last stage is ensuring that workers are properly trained on the new software. This should be included in the price of the software, especially if it’s a recurring revenue cost.&amp;nbsp;

**Final decision**

After the negotiation stage is conducted, the final decision requires buy-in from everyone on the selection team. It’s important to get everyone on the same page to ensure that all requirements are met and the final decision is supported by everyone involved.

### What Does Sales Coaching Software Cost?

There are a few factors to note when it comes to the cost of sales coaching software. The pricing of sales coaching software is generally run on a software as a service (SaaS) model. This means that the software is a subscription, and businesses must pay a monthly fee to use it. Pricing also depends on the number of seats being purchased. This is generally dictated by the number of sales representatives that have their login and account on the software. The more seats purchased, the higher the price will be every month. The price of a sales coaching software varies heavily depending on if it is a standalone product that focuses only on sales coaching versus a product that offers sales coaching features as a part of a larger sales enablement solution.&amp;nbsp;

**Standalone sales coaching solution pricing:** Since these are point solutions they are often cheaper than all-encompassing sales solutions. Generally, the price of a standalone solution is anywhere from $300-$2,000 a month depending on the number of seats purchased.

**All-in-one sales coaching solution pricing:** As stated previously, some sales coaching software are packaged as modules as a feature of a larger sales acceleration solution. These solutions can cost anywhere from $800-$5,000 a month depending on the number of seats needed.&amp;nbsp;

#### Return on Investment (ROI)

Businesses that implement sales coaching software generally see a return on their investment within a year. After a year. Below is the breakdown of the estimated time to ROI according to our review data on G2 as of December 4, 2020:

- 41% of buyers see an ROI in 6 months or less
- 31% of buyers see an ROI in 7-12 months
- 17% of buyers see an ROI in 13-24 months
- 11% of all other buyers see an ROI from 24 months onwards



    
