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Top Free Lead Scoring Software

Check out our list of free Lead Scoring Software. Products featured on this list are the ones that offer a free trial version. As with most free versions, there are limitations, typically time or features.

If you'd like to see more products and to evaluate additional feature options, compare all Lead Scoring Software to ensure you get the right product.

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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.
39 Lead Scoring Products Available
(25,402)4.4 out of 5
Optimized for quick response
1st Easiest To Use in Lead Scoring software
View top Consulting Services for Salesforce Sales Cloud
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Entry Level Price:$25.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Accelerate revenue from pipeline to paycheck with Salesforce Sales Cloud - your complete growth platform that brings together the power of humans with agents at every step of the sales cycle. Boost pr

    Users
    • Account Executive
    • Account Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 46% Mid-Market
    • 34% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Salesforce Sales Cloud is a platform that centralizes customer data, leads, and opportunities for sales teams to make informed decisions.
    • Reviewers like the platform's ability to manage leads and opportunities, automate workflows, and provide clear visibility into sales processes through dashboards and reports.
    • Reviewers mentioned that the platform can feel complex and overwhelming for new users, requiring time to learn and sometimes needing technical support for customization.
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Salesforce Sales Cloud features and usability ratings that predict user satisfaction
    8.6
    Analysis
    Average: 8.4
    8.5
    Conversion Viability
    Average: 8.2
    8.9
    Lead Opportunity
    Average: 8.8
    8.4
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1999
    HQ Location
    San Francisco, CA
    Twitter
    @salesforce
    577,588 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    86,064 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Accelerate revenue from pipeline to paycheck with Salesforce Sales Cloud - your complete growth platform that brings together the power of humans with agents at every step of the sales cycle. Boost pr

Users
  • Account Executive
  • Account Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 46% Mid-Market
  • 34% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Salesforce Sales Cloud is a platform that centralizes customer data, leads, and opportunities for sales teams to make informed decisions.
  • Reviewers like the platform's ability to manage leads and opportunities, automate workflows, and provide clear visibility into sales processes through dashboards and reports.
  • Reviewers mentioned that the platform can feel complex and overwhelming for new users, requiring time to learn and sometimes needing technical support for customization.
Salesforce Sales Cloud features and usability ratings that predict user satisfaction
8.6
Analysis
Average: 8.4
8.5
Conversion Viability
Average: 8.2
8.9
Lead Opportunity
Average: 8.8
8.4
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Company Website
Year Founded
1999
HQ Location
San Francisco, CA
Twitter
@salesforce
577,588 Twitter followers
LinkedIn® Page
www.linkedin.com
86,064 employees on LinkedIn®
(14,575)4.5 out of 5
Optimized for quick response
4th Easiest To Use in Lead Scoring software
View top Consulting Services for ActiveCampaign
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Entry Level Price:Starting at $15.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate person

    Users
    • Owner
    • CEO
    Industries
    • Marketing and Advertising
    • Health, Wellness and Fitness
    Market Segment
    • 92% Small-Business
    • 7% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • ActiveCampaign features and usability ratings that predict user satisfaction
    8.0
    Analysis
    Average: 8.4
    8.0
    Conversion Viability
    Average: 8.2
    8.1
    Lead Opportunity
    Average: 8.8
    8.8
    Has the product been a good partner in doing business?
    Average: 9.1
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
  • FB
    Email Automation, External Platform Integration! Read review
    Verified User in Marketing and Advertising
    UM
    Easy to use and clear interface, plus integration with ia makes it easy to use even for beginners. Read review
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2003
    HQ Location
    Chicago, IL
    Twitter
    @ActiveCampaign
    13,220 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    871 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate person

Users
  • Owner
  • CEO
Industries
  • Marketing and Advertising
  • Health, Wellness and Fitness
Market Segment
  • 92% Small-Business
  • 7% Mid-Market
ActiveCampaign features and usability ratings that predict user satisfaction
8.0
Analysis
Average: 8.4
8.0
Conversion Viability
Average: 8.2
8.1
Lead Opportunity
Average: 8.8
8.8
Has the product been a good partner in doing business?
Average: 9.1
FB
Email Automation, External Platform Integration! Read review
Verified User in Marketing and Advertising
UM
Easy to use and clear interface, plus integration with ia makes it easy to use even for beginners. Read review
Seller Details
Company Website
Year Founded
2003
HQ Location
Chicago, IL
Twitter
@ActiveCampaign
13,220 Twitter followers
LinkedIn® Page
www.linkedin.com
871 employees on LinkedIn®
G2 Advertising
Sponsored
G2 Advertising
Get 2x conversion than Google Ads with G2 Advertising!
G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments.
(9,400)4.7 out of 5
Optimized for quick response
2nd Easiest To Use in Lead Scoring software
View top Consulting Services for Apollo.io
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Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Apollo is a $1.6B AI-powered sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data — all in one place. Known for its industry-leading B2B data

    Users
    • Account Executive
    • Business Development Manager
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 67% Small-Business
    • 28% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Apollo.io is a lead sorting tool that generates personalized data based on filters like country, company size, and keywords, and offers features for email outreach and CRM integration.
    • Users frequently mention the efficiency and time-saving aspect of Apollo.io, highlighting its vast data, cost-effectiveness, and the ability to target the right people within organizations.
    • Users reported issues with Apollo.io's credit pricing, data accuracy in certain regions, and a somewhat complex user interface, suggesting improvements in these areas.
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Apollo.io features and usability ratings that predict user satisfaction
    8.8
    Analysis
    Average: 8.4
    8.5
    Conversion Viability
    Average: 8.2
    8.9
    Lead Opportunity
    Average: 8.8
    9.2
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Apollo.io
    Company Website
    Year Founded
    2015
    HQ Location
    San Francisco, CA
    LinkedIn® Page
    www.linkedin.com
    1 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Apollo is a $1.6B AI-powered sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data — all in one place. Known for its industry-leading B2B data

Users
  • Account Executive
  • Business Development Manager
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 67% Small-Business
  • 28% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Apollo.io is a lead sorting tool that generates personalized data based on filters like country, company size, and keywords, and offers features for email outreach and CRM integration.
  • Users frequently mention the efficiency and time-saving aspect of Apollo.io, highlighting its vast data, cost-effectiveness, and the ability to target the right people within organizations.
  • Users reported issues with Apollo.io's credit pricing, data accuracy in certain regions, and a somewhat complex user interface, suggesting improvements in these areas.
Apollo.io features and usability ratings that predict user satisfaction
8.8
Analysis
Average: 8.4
8.5
Conversion Viability
Average: 8.2
8.9
Lead Opportunity
Average: 8.8
9.2
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Apollo.io
Company Website
Year Founded
2015
HQ Location
San Francisco, CA
LinkedIn® Page
www.linkedin.com
1 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Freshsales is an easy-to-use, AI-powered sales CRM software. Trusted by 65,000+ businesses worldwide, Freshsales CRM helps sales teams attract quality leads, engage in contextual conversations, grow s

    Users
    • CEO
    • Business Development Manager
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 68% Small-Business
    • 27% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Freshsales features and usability ratings that predict user satisfaction
    8.7
    Analysis
    Average: 8.4
    8.7
    Conversion Viability
    Average: 8.2
    8.8
    Lead Opportunity
    Average: 8.8
    9.0
    Has the product been a good partner in doing business?
    Average: 9.1
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
  • Aommie .
    A
    Customer Support, Easy to use Easy API Access Less Limitation on API Read review
    Carolina R.
    CR
    FreshSales offers excellent value for its price, making it ideal for small businesses or companies that want an effective CRM without breaking the... Read review
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2010
    HQ Location
    San Mateo, CA
    Twitter
    @FreshworksInc
    19,049 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    9,542 employees on LinkedIn®
    Ownership
    NASDAQ: FRSH
Product Description
How are these determined?Information
This description is provided by the seller.

Freshsales is an easy-to-use, AI-powered sales CRM software. Trusted by 65,000+ businesses worldwide, Freshsales CRM helps sales teams attract quality leads, engage in contextual conversations, grow s

Users
  • CEO
  • Business Development Manager
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 68% Small-Business
  • 27% Mid-Market
Freshsales features and usability ratings that predict user satisfaction
8.7
Analysis
Average: 8.4
8.7
Conversion Viability
Average: 8.2
8.8
Lead Opportunity
Average: 8.8
9.0
Has the product been a good partner in doing business?
Average: 9.1
Aommie .
A
Customer Support, Easy to use Easy API Access Less Limitation on API Read review
Carolina R.
CR
FreshSales offers excellent value for its price, making it ideal for small businesses or companies that want an effective CRM without breaking the... Read review
Seller Details
Year Founded
2010
HQ Location
San Mateo, CA
Twitter
@FreshworksInc
19,049 Twitter followers
LinkedIn® Page
www.linkedin.com
9,542 employees on LinkedIn®
Ownership
NASDAQ: FRSH
(351)4.4 out of 5
6th Easiest To Use in Lead Scoring software
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ZoomInfo Operations is a sophisticated data management solution designed to assist organizations in optimizing their go-to-market (GTM) strategies by effectively managing sales and marketing data. Thi

    Users
    • Salesforce Administrator
    • Marketing Operations Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 66% Mid-Market
    • 20% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • ZoomInfo Operations features and usability ratings that predict user satisfaction
    8.8
    Analysis
    Average: 8.4
    8.5
    Conversion Viability
    Average: 8.2
    8.9
    Lead Opportunity
    Average: 8.8
    9.0
    Has the product been a good partner in doing business?
    Average: 9.1
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
  • Shiva s.
    SS
    I use it pretty much every day, the best part for me is how much time it saves. A lot of the manual work around keeping data clean and organized... Read review
    Verified User in Computer Software
    UC
    ZoomInfo Operations provides highly accurate and up-to-date contact and company data, which helps streamline our sales and marketing workflows. Its... Read review
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    ZoomInfo
    Company Website
    Year Founded
    2000
    HQ Location
    Vancouver, WA
    Twitter
    @ZoomInfo
    23,509 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    4,353 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ZoomInfo Operations is a sophisticated data management solution designed to assist organizations in optimizing their go-to-market (GTM) strategies by effectively managing sales and marketing data. Thi

Users
  • Salesforce Administrator
  • Marketing Operations Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 66% Mid-Market
  • 20% Small-Business
ZoomInfo Operations features and usability ratings that predict user satisfaction
8.8
Analysis
Average: 8.4
8.5
Conversion Viability
Average: 8.2
8.9
Lead Opportunity
Average: 8.8
9.0
Has the product been a good partner in doing business?
Average: 9.1
Shiva s.
SS
I use it pretty much every day, the best part for me is how much time it saves. A lot of the manual work around keeping data clean and organized... Read review
Verified User in Computer Software
UC
ZoomInfo Operations provides highly accurate and up-to-date contact and company data, which helps streamline our sales and marketing workflows. Its... Read review
Seller Details
Seller
ZoomInfo
Company Website
Year Founded
2000
HQ Location
Vancouver, WA
Twitter
@ZoomInfo
23,509 Twitter followers
LinkedIn® Page
www.linkedin.com
4,353 employees on LinkedIn®
(180)4.4 out of 5
7th Easiest To Use in Lead Scoring software
View top Consulting Services for ZoomInfo Marketing
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Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ZoomInfo Marketing is a sophisticated demand generation solution designed specifically for marketing teams focused on account-based marketing (ABM) and lead conversion. This platform is part of the br

    Users
    No information available
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 42% Mid-Market
    • 33% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • ZoomInfo Marketing is a tool that provides B2B data, intent signals, and segmentation options to help businesses target the right audience and run effective marketing campaigns.
    • Reviewers like the depth and accuracy of the data provided by ZoomInfo Marketing, its ability to identify high-intent accounts, the ease of integration with marketing and CRM tools, and the platform's advanced targeting and segmentation features.
    • Users mentioned that the platform can feel complex and overwhelming at first, the pricing is on the higher side, especially for smaller teams, and the data, while mostly accurate, still requires occasional validation.
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • ZoomInfo Marketing features and usability ratings that predict user satisfaction
    8.9
    Analysis
    Average: 8.4
    8.9
    Conversion Viability
    Average: 8.2
    9.0
    Lead Opportunity
    Average: 8.8
    8.8
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    ZoomInfo
    Company Website
    Year Founded
    2000
    HQ Location
    Vancouver, WA
    Twitter
    @ZoomInfo
    23,509 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    4,353 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ZoomInfo Marketing is a sophisticated demand generation solution designed specifically for marketing teams focused on account-based marketing (ABM) and lead conversion. This platform is part of the br

Users
No information available
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 42% Mid-Market
  • 33% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • ZoomInfo Marketing is a tool that provides B2B data, intent signals, and segmentation options to help businesses target the right audience and run effective marketing campaigns.
  • Reviewers like the depth and accuracy of the data provided by ZoomInfo Marketing, its ability to identify high-intent accounts, the ease of integration with marketing and CRM tools, and the platform's advanced targeting and segmentation features.
  • Users mentioned that the platform can feel complex and overwhelming at first, the pricing is on the higher side, especially for smaller teams, and the data, while mostly accurate, still requires occasional validation.
ZoomInfo Marketing features and usability ratings that predict user satisfaction
8.9
Analysis
Average: 8.4
8.9
Conversion Viability
Average: 8.2
9.0
Lead Opportunity
Average: 8.8
8.8
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
ZoomInfo
Company Website
Year Founded
2000
HQ Location
Vancouver, WA
Twitter
@ZoomInfo
23,509 Twitter followers
LinkedIn® Page
www.linkedin.com
4,353 employees on LinkedIn®
(2,874)4.1 out of 5
Optimized for quick response
9th Easiest To Use in Lead Scoring software
View top Consulting Services for Zoho CRM
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Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Zoho CRM is a cloud-based 360° customer relationship management tool that caters to business needs of mid-scale businesses to large-scale enterprises. Key features include contact management, sales fu

    Users
    • Owner
    • CEO
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 62% Small-Business
    • 32% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Zoho CRM is a customer relationship management software that offers features such as centralized communication, integration with other Zoho products, custom widgets, and a scripting language.
    • Users frequently mention the flexibility of Zoho CRM, its ease of customization, the ability to create and assign tasks with specific urgency levels, and its integration with Google Workspace as key benefits.
    • Users reported issues with the learning curve of Zoho CRM, occasional mix-ups with leads, limited personalization in fields, and inconsistencies in functionality.
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Zoho CRM features and usability ratings that predict user satisfaction
    8.3
    Analysis
    Average: 8.4
    8.4
    Conversion Viability
    Average: 8.2
    8.5
    Lead Opportunity
    Average: 8.8
    8.0
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Zoho
    Company Website
    Year Founded
    1996
    HQ Location
    Austin, TX
    Twitter
    @Zoho
    136,670 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    29,794 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Zoho CRM is a cloud-based 360° customer relationship management tool that caters to business needs of mid-scale businesses to large-scale enterprises. Key features include contact management, sales fu

Users
  • Owner
  • CEO
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 62% Small-Business
  • 32% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Zoho CRM is a customer relationship management software that offers features such as centralized communication, integration with other Zoho products, custom widgets, and a scripting language.
  • Users frequently mention the flexibility of Zoho CRM, its ease of customization, the ability to create and assign tasks with specific urgency levels, and its integration with Google Workspace as key benefits.
  • Users reported issues with the learning curve of Zoho CRM, occasional mix-ups with leads, limited personalization in fields, and inconsistencies in functionality.
Zoho CRM features and usability ratings that predict user satisfaction
8.3
Analysis
Average: 8.4
8.4
Conversion Viability
Average: 8.2
8.5
Lead Opportunity
Average: 8.8
8.0
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Zoho
Company Website
Year Founded
1996
HQ Location
Austin, TX
Twitter
@Zoho
136,670 Twitter followers
LinkedIn® Page
www.linkedin.com
29,794 employees on LinkedIn®
(133)4.5 out of 5
Optimized for quick response
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    For revenue teams suffering from manual GTM processes and data overload, Pocus is the AI sales intelligence platform that delivers 10x rep productivity and increased pipeline attainment. Pocus AI anal

    Users
    • Account Executive
    • Sales Development Representative
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 53% Mid-Market
    • 41% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Pocus is a platform designed to assist sales teams by consolidating data and workflows, offering AI-powered suggestions, and providing user-friendly interfaces.
    • Reviewers frequently mention the platform's versatility, its ability to generate lists and custom workflows, its compatibility with other tools, and the responsive support team.
    • Reviewers mentioned issues such as a steep learning curve, occasional bugs, inaccurate data on companies and employees, and the lack of certain integrations.
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Pocus features and usability ratings that predict user satisfaction
    8.0
    Analysis
    Average: 8.4
    8.3
    Conversion Viability
    Average: 8.2
    8.5
    Lead Opportunity
    Average: 8.8
    9.0
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Pocus
    Company Website
    Year Founded
    2021
    HQ Location
    New York, NY
    Twitter
    @getpocus
    595 Twitter followers
    LinkedIn® Page
    linkedin.com
    51 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

For revenue teams suffering from manual GTM processes and data overload, Pocus is the AI sales intelligence platform that delivers 10x rep productivity and increased pipeline attainment. Pocus AI anal

Users
  • Account Executive
  • Sales Development Representative
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 53% Mid-Market
  • 41% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Pocus is a platform designed to assist sales teams by consolidating data and workflows, offering AI-powered suggestions, and providing user-friendly interfaces.
  • Reviewers frequently mention the platform's versatility, its ability to generate lists and custom workflows, its compatibility with other tools, and the responsive support team.
  • Reviewers mentioned issues such as a steep learning curve, occasional bugs, inaccurate data on companies and employees, and the lack of certain integrations.
Pocus features and usability ratings that predict user satisfaction
8.0
Analysis
Average: 8.4
8.3
Conversion Viability
Average: 8.2
8.5
Lead Opportunity
Average: 8.8
9.0
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Pocus
Company Website
Year Founded
2021
HQ Location
New York, NY
Twitter
@getpocus
595 Twitter followers
LinkedIn® Page
linkedin.com
51 employees on LinkedIn®
(620)4.4 out of 5
Optimized for quick response
Save to My Lists
Entry Level Price:Starting at $199.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Autopilot is now Ortto. Ortto, a complete marketing automation and analytics platform, empowers marketers to execute impressive campaigns that drive business growth. By combining three powerful too

    Users
    • Marketing Manager
    • CEO
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 70% Small-Business
    • 27% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Ortto features and usability ratings that predict user satisfaction
    8.3
    Analysis
    Average: 8.4
    7.9
    Conversion Viability
    Average: 8.2
    8.6
    Lead Opportunity
    Average: 8.8
    8.9
    Has the product been a good partner in doing business?
    Average: 9.1
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
  • Aida S.
    AS
    For me it´s a perfect balance of price and quality. Covers the core necesities for eficient marketing automations campaigns and support team is... Read review
    Verified User in Non-Profit Organization Management
    AN
    I like that it can easily integrate with our Salesforce and that I can connect the relevant data fields to utilise for our email marketing. The... Read review
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Ortto
    Company Website
    Year Founded
    2015
    HQ Location
    Sydney, Australia
    Twitter
    @ortto
    182 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    38 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Autopilot is now Ortto. Ortto, a complete marketing automation and analytics platform, empowers marketers to execute impressive campaigns that drive business growth. By combining three powerful too

Users
  • Marketing Manager
  • CEO
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 70% Small-Business
  • 27% Mid-Market
Ortto features and usability ratings that predict user satisfaction
8.3
Analysis
Average: 8.4
7.9
Conversion Viability
Average: 8.2
8.6
Lead Opportunity
Average: 8.8
8.9
Has the product been a good partner in doing business?
Average: 9.1
Aida S.
AS
For me it´s a perfect balance of price and quality. Covers the core necesities for eficient marketing automations campaigns and support team is... Read review
Verified User in Non-Profit Organization Management
AN
I like that it can easily integrate with our Salesforce and that I can connect the relevant data fields to utilise for our email marketing. The... Read review
Seller Details
Seller
Ortto
Company Website
Year Founded
2015
HQ Location
Sydney, Australia
Twitter
@ortto
182 Twitter followers
LinkedIn® Page
www.linkedin.com
38 employees on LinkedIn®
(33)4.8 out of 5
11th Easiest To Use in Lead Scoring software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    SalesWings is an AI-powered revenue acceleration platform that helps marketing, sales, and emerging agentic teams make every engagement timely, relevant, and impactful. It provides a holistic, first-p

    Users
    No information available
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 39% Mid-Market
    • 33% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Saleswings features and usability ratings that predict user satisfaction
    8.4
    Analysis
    Average: 8.4
    8.7
    Conversion Viability
    Average: 8.2
    9.2
    Lead Opportunity
    Average: 8.8
    9.6
    Has the product been a good partner in doing business?
    Average: 9.1
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
  • MS
    Next level integrations and easy to use features enable us to track all of our web visitor's behaviors and route only the warmest leads to sales.... Read review
    Ken D.
    KD
    Easy set up and implementation, seamless integration with Marketing Cloud and Salesforce, and outstanding account support. Read review
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2016
    HQ Location
    Lausanne, Switzerland
    Twitter
    @SalesWingsApp
    4,548 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    15 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

SalesWings is an AI-powered revenue acceleration platform that helps marketing, sales, and emerging agentic teams make every engagement timely, relevant, and impactful. It provides a holistic, first-p

Users
No information available
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 39% Mid-Market
  • 33% Small-Business
Saleswings features and usability ratings that predict user satisfaction
8.4
Analysis
Average: 8.4
8.7
Conversion Viability
Average: 8.2
9.2
Lead Opportunity
Average: 8.8
9.6
Has the product been a good partner in doing business?
Average: 9.1
MS
Next level integrations and easy to use features enable us to track all of our web visitor's behaviors and route only the warmest leads to sales.... Read review
Ken D.
KD
Easy set up and implementation, seamless integration with Marketing Cloud and Salesforce, and outstanding account support. Read review
Seller Details
Year Founded
2016
HQ Location
Lausanne, Switzerland
Twitter
@SalesWingsApp
4,548 Twitter followers
LinkedIn® Page
www.linkedin.com
15 employees on LinkedIn®
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Workbooks is the 'No-BS' CRM: rated #1 CRM for midmarket firms by TechRadar in 2025, Workbooks combines its software platform with outstanding consultancy, implementation and support. Workbooks joi

    Users
    • Managing Director
    • Director
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 60% Small-Business
    • 33% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Workbooks features and usability ratings that predict user satisfaction
    7.5
    Analysis
    Average: 8.4
    7.9
    Conversion Viability
    Average: 8.2
    7.5
    Lead Opportunity
    Average: 8.8
    8.7
    Has the product been a good partner in doing business?
    Average: 9.1
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
  • GD
    The ease of use and being able to navigate the system is very useful. The level of reporting on activities, opportunities, existing customer... Read review
    Harrison D.
    HD
    I like combining all sales, marketing, outreach, and team collaboration. The "Shared Success Program" was a highlight for our customers to work... Read review
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Workbooks
    Company Website
    Year Founded
    2009
    HQ Location
    Reading, Berkshire
    Twitter
    @Workbooks
    2,785 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    68 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Workbooks is the 'No-BS' CRM: rated #1 CRM for midmarket firms by TechRadar in 2025, Workbooks combines its software platform with outstanding consultancy, implementation and support. Workbooks joi

Users
  • Managing Director
  • Director
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 60% Small-Business
  • 33% Mid-Market
Workbooks features and usability ratings that predict user satisfaction
7.5
Analysis
Average: 8.4
7.9
Conversion Viability
Average: 8.2
7.5
Lead Opportunity
Average: 8.8
8.7
Has the product been a good partner in doing business?
Average: 9.1
GD
The ease of use and being able to navigate the system is very useful. The level of reporting on activities, opportunities, existing customer... Read review
Harrison D.
HD
I like combining all sales, marketing, outreach, and team collaboration. The "Shared Success Program" was a highlight for our customers to work... Read review
Seller Details
Seller
Workbooks
Company Website
Year Founded
2009
HQ Location
Reading, Berkshire
Twitter
@Workbooks
2,785 Twitter followers
LinkedIn® Page
www.linkedin.com
68 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Gazelle.ai is the first and only AI-Powered sales intelligence platform that deploys custom-built algorithms to rank over 8 million international companies on their likelihood to expand. Gazelle.ai re

    Users
    No information available
    Industries
    • Government Administration
    • International Trade and Development
    Market Segment
    • 69% Small-Business
    • 23% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Lightcast Gazelle features and usability ratings that predict user satisfaction
    7.9
    Analysis
    Average: 8.4
    8.3
    Conversion Viability
    Average: 8.2
    8.6
    Lead Opportunity
    Average: 8.8
    9.7
    Has the product been a good partner in doing business?
    Average: 9.1
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
  • David T.
    DT
    The staff at Gazelle is terrific. They are very responsive and take feedback seriously for incorporating it into new features, UX updates, and... Read review
    Sam E.
    SE
    Level of detail, sheer breadth of data and G. Score. The library of tutorial videos on how to use the app and what to use it for, including... Read review
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Lightcast
    Year Founded
    2000
    HQ Location
    Moscow, Idaho, United States
    Twitter
    @LightcastData
    3,825 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    752 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Gazelle.ai is the first and only AI-Powered sales intelligence platform that deploys custom-built algorithms to rank over 8 million international companies on their likelihood to expand. Gazelle.ai re

Users
No information available
Industries
  • Government Administration
  • International Trade and Development
Market Segment
  • 69% Small-Business
  • 23% Mid-Market
Lightcast Gazelle features and usability ratings that predict user satisfaction
7.9
Analysis
Average: 8.4
8.3
Conversion Viability
Average: 8.2
8.6
Lead Opportunity
Average: 8.8
9.7
Has the product been a good partner in doing business?
Average: 9.1
David T.
DT
The staff at Gazelle is terrific. They are very responsive and take feedback seriously for incorporating it into new features, UX updates, and... Read review
Sam E.
SE
Level of detail, sheer breadth of data and G. Score. The library of tutorial videos on how to use the app and what to use it for, including... Read review
Seller Details
Seller
Lightcast
Year Founded
2000
HQ Location
Moscow, Idaho, United States
Twitter
@LightcastData
3,825 Twitter followers
LinkedIn® Page
www.linkedin.com
752 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    VAIS (Valasys AI Score) - The Complete B2B Sales Intelligence & Lead Generation Platform VAIS is the only AI-powered sales intelligence platform that combines predictive analytics with natural la

    Users
    • CEO
    Industries
    • Computer Software
    Market Segment
    • 33% Mid-Market
    • 22% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Valasys AI is an engine for pipeline management that provides buying insights and intent, and assists in account management and lead generation.
    • Users frequently mention the ease of setup, the helpfulness of the intelligence dashboard, and the platform's ability to deliver relevant accounts quickly and efficiently.
    • Users experienced some difficulties with the platform's advanced features requiring manual adjustments when updating internal ICP parameters, and a desire for more gradual control when customizing certain reports.
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Valasys AI features and usability ratings that predict user satisfaction
    0.0
    No information available
    0.0
    No information available
    0.0
    No information available
    0.0
    No information available
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2014
    HQ Location
    Jersey City, US
    LinkedIn® Page
    www.linkedin.com
    111 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

VAIS (Valasys AI Score) - The Complete B2B Sales Intelligence & Lead Generation Platform VAIS is the only AI-powered sales intelligence platform that combines predictive analytics with natural la

Users
  • CEO
Industries
  • Computer Software
Market Segment
  • 33% Mid-Market
  • 22% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Valasys AI is an engine for pipeline management that provides buying insights and intent, and assists in account management and lead generation.
  • Users frequently mention the ease of setup, the helpfulness of the intelligence dashboard, and the platform's ability to deliver relevant accounts quickly and efficiently.
  • Users experienced some difficulties with the platform's advanced features requiring manual adjustments when updating internal ICP parameters, and a desire for more gradual control when customizing certain reports.
Valasys AI features and usability ratings that predict user satisfaction
0.0
No information available
0.0
No information available
0.0
No information available
0.0
No information available
Seller Details
Year Founded
2014
HQ Location
Jersey City, US
LinkedIn® Page
www.linkedin.com
111 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
  • Seller Details
    Expand/Collapse Seller Details
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Salespanel is a marketing analytics, account intelligence, and first-party intent data tracking software for B2B businesses. In the cookieless tracking era, our product helps businesses identify prosp

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 83% Small-Business
    • 13% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Salespanel features and usability ratings that predict user satisfaction
    8.3
    Analysis
    Average: 8.4
    7.7
    Conversion Viability
    Average: 8.2
    8.8
    Lead Opportunity
    Average: 8.8
    9.2
    Has the product been a good partner in doing business?
    Average: 9.1
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
  • Morris Y.
    MY
    It can let you have a great insight about what your site visitor doing. And how to marketing them. Read review
    Verified User in Marketing and Advertising
    AM
    After testing 5 different similar services to compare price and relevant matches, Salespanel had the best Unique Company Per Day rate and Cost Per... Read review
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2018
    HQ Location
    Pune, IN
    Twitter
    @salespanel
    149 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    7 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Salespanel is a marketing analytics, account intelligence, and first-party intent data tracking software for B2B businesses. In the cookieless tracking era, our product helps businesses identify prosp

Users
No information available
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 83% Small-Business
  • 13% Mid-Market
Salespanel features and usability ratings that predict user satisfaction
8.3
Analysis
Average: 8.4
7.7
Conversion Viability
Average: 8.2
8.8
Lead Opportunity
Average: 8.8
9.2
Has the product been a good partner in doing business?
Average: 9.1
Morris Y.
MY
It can let you have a great insight about what your site visitor doing. And how to marketing them. Read review
Verified User in Marketing and Advertising
AM
After testing 5 different similar services to compare price and relevant matches, Salespanel had the best Unique Company Per Day rate and Cost Per... Read review
Seller Details
Year Founded
2018
HQ Location
Pune, IN
Twitter
@salespanel
149 Twitter followers
LinkedIn® Page
www.linkedin.com
7 employees on LinkedIn®