# Saleswings Reviews **Vendor:** Saleswings **Category:** [Lead Scoring Software](https://www.g2.com/categories/lead-scoring) **Average Rating:** 4.8/5.0 **Total Reviews:** 34 ## About Saleswings SalesWings is an AI-powered revenue acceleration platform that helps marketing, sales, and emerging agentic teams make every engagement timely, relevant, and impactful. It provides a holistic, first-party view of buyer interests, intent, and sales-readiness across leads and accounts, and is purpose-built to complement B2C marketing clouds with the missing “B2B layer.” Built for Salesforce-centric stacks and adjacent engagement tools, SalesWings delivers best-in-class native integrations with Salesforce Sales Cloud, Marketing Cloud (all editions), Data Cloud and Agentforce, plus Braze, Segment, and others—so insights land where teams already work. It is a certified Salesforce ISV and Braze Alloys partner. Core capabilities include rich behavioral data collection, lead/account scoring (point-based, predictive, and fit/grading), interest tagging, real-time sales alerts (email/Slack/browser), an AI sales assistant for next-best actions, and CRM-native attribution and campaign impact reporting. SalesWings Interactions adds high-performing, behaviorally targeted on-site pop-ups to capture and qualify demand without heavy ops lift. Who benefits: Demand gen and marketing operations improve audience targeting, channel ROI, and attribution; SDR/BDR teams boost speed-to-lead and conversion with prioritized lists and alerts; Sales operations orchestrate cleaner hand-offs; AEs gain account-level interest maps to expand deal size and timing. Differentiation: Versus Salesforce Einstein Lead Scoring, SalesWings adds native first-party behavioral signals, actionable interest areas (not just a number), real-time alerts, and MAP activation inside Salesforce Marketing Cloud and Braze. Against 6sense and Demandbase, SalesWings stays lightweight—no third-party intent/data credits or DSP to run—while deepening first-party signal activation inside SFMC/Braze and Salesforce. Compared with Qualified, SalesWings augments existing journeys with scoring, tags, and Interactions rather than replacing them with an autonomous AI SDR. Outfunnel focuses on sync and rules-based scoring; SalesWings provides AI assistance, CRM-native attribution, and on-site engagement. Why it matters now: For teams running Salesforce/Braze who need B2B precision without stack sprawl, SalesWings offers faster time-to-value, lower change-management, and decision-grade reporting—power with simplicity, embedded where revenue work happens. ## Saleswings Pros & Cons **What users like:** - Users value the **outstanding customer support** from Saleswings, enhancing their experience and journey with the product. (10 reviews) - Users find Saleswings incredibly **easy to use** , appreciating its intuitive interface and exceptional customer support. (10 reviews) - Users appreciate the **easy setup** of Saleswings, enhanced by excellent documentation and responsive customer support. (6 reviews) - Users praise Saleswings for its **effective setup and support** , enhancing lead scoring and team alignment effortlessly. (6 reviews) - Users appreciate the **seamless CRM integration** of Saleswings, enhancing visibility and collaboration across teams. (5 reviews) - Users value the **helpful support** from Saleswings, enhancing their experience and optimizing lead tracking and scoring. (5 reviews) - Intuitive (5 reviews) - Users value the **time-saving capabilities** of Saleswings, as it simplifies lead tracking and scoring excellently. (5 reviews) - Attribution Accuracy (4 reviews) - Implementation Ease (4 reviews) **What users dislike:** - Users find the **clunky design** of Saleswings cumbersome, especially with limited organization for tags and scores. (1 reviews) - Users find the **filtering options complex** , wishing for a more intuitive and refined searching experience. (1 reviews) - Users find the **filtering capabilities lacking** , wishing for more intuitive options to manage viewable tags and accounts. (1 reviews) - Users feel the **layout issues** in Saleswings hinder organization, especially with numerous tags and scores becoming cluttered. (1 reviews) - Users find the **UI cluttered** with tags and scores, lacking organization options that hinder usability. (1 reviews) - Limited Options (1 reviews) - Missing Features (1 reviews) - Need for Improvement (1 reviews) - Not Intuitive (1 reviews) - Poor Interface Design (1 reviews) ## Saleswings Reviews ### 1. Easy Setup, Clear Docs, and Responsive SalesWings Support **Rating:** 5.0/5.0 stars **Reviewed by:** Adriana E T. | Digital Marketing Lead, Mid-Market (51-1000 emp.) **Reviewed Date:** January 26, 2026 **What do you like best about Saleswings?** I like that the platform is easy to set up and has a friendly learning curve. The documentation includes clear examples, and the SalesWings team is very responsive, which makes the onboarding feel well supported. It also helps turn digital behavior into useful signals and scores that improve alignment between Marketing and Sales in Salesforce. **What do you dislike about Saleswings?** Some of the more advanced configurations take a bit more time and require a clear scoring model upfront to get the most out of them. **What problems is Saleswings solving and how is that benefiting you?** SalesWings helps us get better visibility into how users actually interact with our digital channels. Instead of relying only on form submissions, we can see real engagement and use that behavior to identify which leads show genuine interest. This has helped our Marketing and Sales teams stay more aligned, prioritize leads more effectively in Salesforce, and make follow-ups more relevant. ### 2. SalesWings Turns Engagement Data Into Clear Lead Insights and Smarter Spend Decisions **Rating:** 5.0/5.0 stars **Reviewed by:** Rhiannon R. | Head of Digital, Mid-Market (51-1000 emp.) **Reviewed Date:** February 25, 2026 **What do you like best about Saleswings?** As a marketer, I like that SalesWings turns web and campaign engagement into real insights. It’s helped our Fostering Advisor team prioritise follow-up using clearer lead signals, and we’ve seen steady conversion improvement over the last six months, which we partly attribute to SalesWings’ prioritisation. We have also used the data to make smarter spend decisions, for example, spotting an ad set that drove lots of enquiries but converted poorly, and then reallocating budget to better-performing activity. **What do you dislike about Saleswings?** There’s some upfront setup to align scoring and reporting with your internal process. Once configured, it’s easy to use day-to-day. **What problems is Saleswings solving and how is that benefiting you?** It’s been helping us connect campaign performance to lead quality and outcomes inside Salesforce, so we can optimise our messaging and budget with confidence. It’s also improved lead screening by highlighting key disqualifiers earlier, which makes our qualification process more consistent and efficient. Overall, it’s been a helpful part of a broader set of improvements (Salesforce, creative updates, team changes) that contributed to strong momentum, including returning to carer base growth. ### 3. Best-in-class Salesforce integration enables personal customer dialogue **Rating:** 5.0/5.0 stars **Reviewed by:** Morten F. | CMO, Enterprise (> 1000 emp.) **Reviewed Date:** March 08, 2024 **What do you like best about Saleswings?** Saleswings gives us the opportunity to interact with our customers and potential customers "in real time". We have the opportunity to communicate the right message, at the right time in relation to the customer's buying journey **What do you dislike about Saleswings?** Not much really however you need to have a dedicated team/person to secure implementation and daily usage. **What problems is Saleswings solving and how is that benefiting you?** Saleswings has been a decisive parameter in terms of lead scoring and micro-segmentation. It allows us to "score" our users based on interactions and conversions. This means we can communicate specifically on electric models if the user's tags/score indicate a clear interest in one or more models with that drivetrain ### 4. Saleswings Transformed Our Funnel Visibility and Team Collaboration **Rating:** 5.0/5.0 stars **Reviewed by:** Jonny H. | Sales Operations Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** October 31, 2025 **What do you like best about Saleswings?** Saleswings has revolutionised our top-of-funnel visibility, allowing us to connect touches from all channels directly into our CRM. Not only does it provide the business with lead insights that inform and direct our commercial team's outreach; we are now more able to prioritise our marketing spend and visualise revenue attribution in real time. All of which connects the dots between our marketing, commercial and finance teams. I would also like to personally give a shout out to the Head of Customer Success, Pauline Terrell, who was nothing short of a superstar during our trial period and continues to be a source of inspiration and constant support during our Saleswings journey. **What do you dislike about Saleswings?** As we are only 2 months into our partnership with Saleswings, and many more capabilities of the platform are still being trialed and implemented, there is nothing I can point to as a negative at this point whatsoever! **What problems is Saleswings solving and how is that benefiting you?** Before Saleswings we were bringing in a considerable number of leads considering our company size, however we were unable to score leads based on how they interacted with our website. On top of this, we were unable to identify our lead sources with an acceptable degree of accuracy. Saleswings has given us the ability to tie closed won revenue directly back to the marketing channels and even web-related content from which the revenue in question was originally derived. ### 5. An intuitive tool with extraordinary potential **Rating:** 5.0/5.0 stars **Reviewed by:** Alfonso P. | Product Manager for Marketing Automation Plataform, Mid-Market (51-1000 emp.) **Reviewed Date:** September 10, 2025 **What do you like best about Saleswings?** What I value most about Saleswings is its user-friendly interface combined with its exceptional analytical capabilities. This tool allows us to track user behavior in granular detail, from specific actions like video views to broader metrics such as unique visitor counts and visit frequency over defined time periods. Additionally, the Salesforce integration provides us with the ability to validate our business hypotheses more effectively. **What do you dislike about Saleswings?** To date, I haven't identified any significant drawbacks with the platform. **What problems is Saleswings solving and how is that benefiting you?** Saleswings helps us better understand our clients' journey and how their intentions evolve from unknown visitors to prospective students. ### 6. A 5-star tool that nourishes your marketing strategy daily! ⭐ **Rating:** 5.0/5.0 stars **Reviewed by:** Alexia M. | Chief marketing officer, Mid-Market (51-1000 emp.) **Reviewed Date:** July 30, 2025 **What do you like best about Saleswings?** - Very easy to implement and with a customer success team that listens and supports you at every step - Within the marketing team, a daily use that allows us to better understand the behavior of our users on the site and adapt our campaigns - And obviously very easy to use to adjust the tool's settings (creation of pop-ups, tags, scoring, etc.) I recommend the tool to all sales and marketing teams who need to better understand their customers to sell better, detect weak signals to re-engage cold leads, and allow hot leads to move faster in their conversion journey. 5 stars for this tool that has become indispensable for us! **What do you dislike about Saleswings?** Nothing unnecessary at Saleswings, the product is really well built and perfectly meets our expectations. We always want to go further, so one regret: not having the native ability to implement a marketing attribution model for each lead by weighting the acquisition channels. But I am hopeful that it will happen and Saleswings has still offered us a workaround solution 💪 **What problems is Saleswings solving and how is that benefiting you?** We had little visibility on the behavior of our users on the site. Thanks to Saleswings, we derive behavioral trends, but we are also able to understand the precise journey of a lead. We adapt our marketing campaigns. And we provide essential information to the salesperson to have the best approach with their prospect! ### 7. Tagging and scoring made easy. Simple to use, powerful at it's core **Rating:** 5.0/5.0 stars **Reviewed by:** Rodrigo Daniel G. | Solution Architect, Consulting, Mid-Market (51-1000 emp.) **Reviewed Date:** May 12, 2025 **What do you like best about Saleswings?** It's ability to integrate to anything, the simplicity of it's configuration. It records everything from the moment you connect it, so everything you change is retroactive. Their support team is very nice and helpful. It integrates well into Salesforce CRM so your sales team can have access to the most important, filtered information about your prospects, and to Marketing Automation Tools like Marketing Cloud Engagement to use that tagging and scoring data to power up customer journeys and make decisions. After the training sessions, it's very easy to use and maintain. **What do you dislike about Saleswings?** Not being able to view statistics about tagging of anonymous website visitors until they do an identifiable action, I understand why, but it'd be useful to view statistics instead of individual data at this point. **What problems is Saleswings solving and how is that benefiting you?** Our client's MQL handling to sales teams was troublesome, it wasn't possible to understand the intentions of prospects when they arrived to their website, and have more information on prospects from their internal database, forcing them to contact everyone they could, instead of having a more complex solution to tag prospects intentions and score them accordingly to handle a better lead to sales. With Saleswings our client's sales team is seeing better results both on the Cockpit and the Salesforce CRM dashboards and layouts. They're better equipped with insightful data to take better decisions on who to call and who to attend first, and who not to. This also means we can send better customer journeys from Marketing Cloud, having access to all the tagging and scoring inside the customer journeys. ### 8. A game changer for lead prioritization and a brilliant onboarding experience **Rating:** 5.0/5.0 stars **Reviewed by:** Daniel S. | Gerente de Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** June 11, 2025 **What do you like best about Saleswings?** SalesWings helped us prioritize our lead management efforts thanks to its smart scoring features. The platform makes it easy to identify high-intent leads and take timely action. One of the biggest highlights was the onboarding and training: clear, practical, and tailored to our needs. After the sessions, we felt confident in using all of the product’s capabilities, from tagging to integrations. **What do you dislike about Saleswings?** Nothing major so far. The tool works as expected, and the support team is always available to help fine-tune the setup when needed. **What problems is Saleswings solving and how is that benefiting you?** It’s helped us streamline marketing prioritization, align campaigns with lead behavior, and improve our targeting accuracy—especially valuable in a high-volume environment. ### 9. Amazing customer experience **Rating:** 5.0/5.0 stars **Reviewed by:** Nayuribe C. | Marketing Operations Director, Enterprise (> 1000 emp.) **Reviewed Date:** July 16, 2025 **What do you like best about Saleswings?** I have used Saleswings with my team. The Customer Success Team as well as the Sales Team is amazing. We have built our entire lead scoring and behavioral segmenting data and they have been amazing at recommending best practices, following up and training my team. I definitely recommend this tool for anyone wanting to take their data above and beyond and using behavioral data to boost their scoring and segmenting capabilities. **What do you dislike about Saleswings?** I wish the UI was separate from Salesforce to be more graphic/intuitive. **What problems is Saleswings solving and how is that benefiting you?** scoring and behavioral data. ### 10. Excellent marketing solution with exceptional support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Higher Education | Enterprise (> 1000 emp.) **Reviewed Date:** March 18, 2025 **What do you like best about Saleswings?** The SalesWings tool itself is pretty straightforward and easy to use, while providing powerful insights to improve marketing and sales initiatives. 10/10 for their personalized support and customer success team. SalesWings has provided some of the best implementation support I've ever experienced in my 12 years in tech. They are right by your side helping to troubleshoot issues and provide meaningful guidance to help you meet your goals with the tools. **What do you dislike about Saleswings?** There's not a lot that we dislike, to be honest. If I'm nitpicking, I would say that the filtering could be more fine-tuned in the cockpit, making it easier to filter out some tags from view or more intuitive to search for specific accounts. **What problems is Saleswings solving and how is that benefiting you?** SalesWings is helping us get a better understanding into our customer behaviors and challenges that they may encounter. It's also providing us with opportunities to personalize our outreach and better engage with the interests of our leads, by integrating with Salesforce and Marketing Cloud. ### 11. Excellent Service **Rating:** 5.0/5.0 stars **Reviewed by:** Christa P. | Marketing Operations, Mid-Market (51-1000 emp.) **Reviewed Date:** April 15, 2025 **What do you like best about Saleswings?** I love how easy it is to setup meetings and get help with questions. Customer service is above and beyond! Always accommodating and very willing to help. Truly appreciate explanations of different ways to setup tags to get them to capture exactly and accurately what we are looking to track. **What do you dislike about Saleswings?** So far, I love everything! Nothing I dislike yet. **What problems is Saleswings solving and how is that benefiting you?** Helping us narrow down our MEL list ### 12. Great Product, Excellent Support **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** April 17, 2025 **What do you like best about Saleswings?** Flexible to use, lots of new stuffs, great customer support **What do you dislike about Saleswings?** Not for now, SalesWings is continuously improving its software to make it suitable for various business cases. **What problems is Saleswings solving and how is that benefiting you?** We aim to assign points based on both behavioral and demographic data. SalesWings provides its 'Cockpit' feature for tracking online behavioral data, while its integration with Salesforce allows us to incorporate demographic data directly from Salesforce records. This combined approach provides us with richer insights, enabling us to identify high-intent buyers more effectively using reliable data from both user activity and their Salesforce profile. ### 13. An Exceptional Solution with Unmatched Support and Lead Scoring Power **Rating:** 5.0/5.0 stars **Reviewed by:** Ruben K. | Co-Owner, Mid-Market (51-1000 emp.) **Reviewed Date:** November 07, 2024 **What do you like best about Saleswings?** Saleswings offers unique functionality that’s hard to find elsewhere, making lead tracking and scoring a seamless experience. The real standout is their personalized support – the team is incredibly responsive and truly invested in helping us optimize the tool for our needs. Their guidance made setup easy and allowed us to quickly get the most out of the platform, resulting in more targeted, effective sales and marketing efforts. **What do you dislike about Saleswings?** The UI could use some improvements, particularly on the tag manager and score manager pages. Once you implement 20+ tags or scores, it starts to feel a bit cluttered, and there’s currently no option to organize them into groups or categories. That said, Saleswings is a relatively new software and is constantly evolving, so I’m optimistic these issues will be addressed in future updates. **What problems is Saleswings solving and how is that benefiting you?** Saleswings has significantly improved our ability to prioritize leads by providing real-time insights into user behavior and engagement. This has allowed us to tailor our outreach, focusing on high-intent prospects and aligning our marketing and sales teams around the most promising opportunities. The lead scoring and segmentation capabilities help us target and nurture leads based on their actions, ultimately increasing our conversion rates and optimizing our marketing efforts. ### 14. Great Tool for those still stuck on Pardot Scoring! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Manufacturing | Mid-Market (51-1000 emp.) **Reviewed Date:** May 02, 2025 **What do you like best about Saleswings?** You can bring in alot of behaviour signals and get visibility into what leads and contacts are doing on your website. It is easy to use and nice iterface! **What do you dislike about Saleswings?** Would like to have signals on an account high level across the website behaviours so we can prioritize accounts as well. **What problems is Saleswings solving and how is that benefiting you?** It is helping us prioritize leads for sales ### 15. Saleswings Makes Lead Scoring Easy and Scalable **Rating:** 5.0/5.0 stars **Reviewed by:** Mark S. | Director, Marketing Operations, Enterprise (> 1000 emp.) **Reviewed Date:** November 12, 2024 **What do you like best about Saleswings?** Saleswings has been an excellent addition to our sales toolkit. It’s remarkably easy to use and impressively robust, making lead scoring both straightforward and effective. The platform’s simplicity belies its power, allowing us to set up a scalable lead scoring model that drives real results. What really stands out is the exceptional support network—responsive, knowledgeable, and proactive, they make sure any question or issue is addressed promptly. If you’re looking to streamline your lead scoring with confidence, Saleswings is a brilliant solution. **What do you dislike about Saleswings?** I'd like the offline scoring toolkit to be able to run more frequently than once per hour. **What problems is Saleswings solving and how is that benefiting you?** Saleswings solved my lead scoring challenges and allowed me to build a scalable model for both online and offline lead engagement. ### 16. SalesWings - Effective Tool with Seamless and Easy Implementation **Rating:** 5.0/5.0 stars **Reviewed by:** Ken D. | Enterprise (> 1000 emp.) **Reviewed Date:** November 07, 2024 **What do you like best about Saleswings?** Easy set up and implementation, seamless integration with Marketing Cloud and Salesforce, and outstanding account support. **What do you dislike about Saleswings?** The boolean logic to set the scoring parameters and tags takes a little getting used to, but it's fine after you do. I would love the ability to label each of the score parameters for easier searching. **What problems is Saleswings solving and how is that benefiting you?** We needed a cost efficient and effective lead scoring system that was seamless while being quick and easy to implement and integrate with Marketing Cloud and Salesforce CRM. Other products available to us were costly and required a great deal of time to set up. ### 17. A great product! - the missing piece between us and our customers & prospects **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Leisure, Travel & Tourism | Mid-Market (51-1000 emp.) **Reviewed Date:** February 25, 2025 **What do you like best about Saleswings?** The customer success team is really great - no question is too much. **What do you dislike about Saleswings?** There is a lot of information and sometimes this needs to be carefully explained or shared with the wider team **What problems is Saleswings solving and how is that benefiting you?** Using the power of tags to personalize and make content relevant for all that recieve emails. Use to understand which engaged prospects are not on sales radar. Provide better content to our customers through personalized content/outreach. ### 18. Amazing partner **Rating:** 5.0/5.0 stars **Reviewed by:** Daniel M. | Vice President, Salesforce Practice - USA, Mid-Market (51-1000 emp.) **Reviewed Date:** November 08, 2024 **What do you like best about Saleswings?** Saleswings has provided amazing services for our customers to help better understand the quality of prospects nurture them to the best possible outcomes. **What do you dislike about Saleswings?** We have not seen any significant doownsides. **What problems is Saleswings solving and how is that benefiting you?** A fully integrated solution into the Salesforce platform allows us to build in functionality that would otherwise be custom. ### 19. A highly powerful tool for both sales and marketing alike **Rating:** 5.0/5.0 stars **Reviewed by:** Alex L. | Enterprise (> 1000 emp.) **Reviewed Date:** February 29, 2024 **What do you like best about Saleswings?** The simple, intuitive way in which you are able to build tags which convert over to powerful insights for marketing sales, on easy to interpret dashboards in Salesforce. The customer success team (Salah in particular) is amazing - highly recommend! **What do you dislike about Saleswings?** Yet to find anything. The tool has been nothing but positive for us so far **What problems is Saleswings solving and how is that benefiting you?** Tracking interaction on paid and organic links for the marketing team, as well as helping the sales team prioritise leads based on real, live interactions ### 20. Great tool for use and awesome support team **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** January 27, 2023 **What do you like best about Saleswings?** The Saleswing team is very supportive. Quick response. Actively looking for solutions to meet our complex business case. Whenever I have issues/questions, I contact the support and get a response at their earliest convenience. When we have complex problems that SalesWings could not solve, the support team will ask the product team to add the features to fit our business use. I strongly recommend Saleswings which provides business-rich data and great insights. **What do you dislike about Saleswings?** Nothing so far. It has been a great experience working with Saleswings. **What problems is Saleswings solving and how is that benefiting you?** Sales enablement. ### 21. Great software to use **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** September 15, 2022 **What do you like best about Saleswings?** Saleswings has helped our company connect our website data to salesforce, which is of utmost importance to us. It helps us to get what we're actually looking for and route the leads to our sales team correctly. **What do you dislike about Saleswings?** It's a great tool. There's nothing to complain about. **What problems is Saleswings solving and how is that benefiting you?** Connect our website data to salesforce, which is of utmost importance to us. It helps us to get what we're actually looking for and route the leads to our sales team correctly. ### 22. A comprehensive and accurate lead scoring tool. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Management Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** February 03, 2022 **What do you like best about Saleswings?** Being a B2B company, having a comprehensive and accurate lead scoring tool has a massive impact on lead nurturing initiatives. Saleswings offers very granular tagging so that we can obtain as much information as we'd like on our leads in order to personalize our touchpoints and deliver them at the right times (which is crucial in sales in 2022). We also love the Salesforce integration so that all insights are all in one place, offering our full team quick and easy access to a lead's interests. Additionally, our CSM at Saleswings is Pauline, and she's been extremely knowledgeable, patient, and eager to support our business needs. Overall, we are very satisfied. **What do you dislike about Saleswings?** No current dislikes. I think it's important to note that a lead scoring tool is only as valuable as you make it out to be. SW can properly score and tag leads based on actions and it can be extremely useful, but it's up to you to set it up in a way that will benefit your business. **What problems is Saleswings solving and how is that benefiting you?** We leverage Saleswings to nurture our leads depending on their interests and actions taken on our website. Saleswings makes it easy to stay on top of leads who are more active, as well as trying to reengage those who are less so. ### 23. Easy to use for tracking **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** May 05, 2022 **What do you like best about Saleswings?** The tool is very easy to use and set up. Getting support and help is easy. The dashboard provides a quick overview, and the integration with Marketing Cloud works well. **What do you dislike about Saleswings?** I would like an option for automatic expiration of tags. But I can understand on our consultant that this is on the drawing board. It will really lift the product a lot, and ensure relevant data. **What problems is Saleswings solving and how is that benefiting you?** Insight into customers' online behavior. Lead scoring and segmentation. ### 24. The best option for B2B marketing in Salesforce Marketing Cloud **Rating:** 5.0/5.0 stars **Reviewed by:** Myles S. | Enterprise (> 1000 emp.) **Reviewed Date:** June 29, 2020 **What do you like best about Saleswings?** Next level integrations and easy to use features enable us to track all of our web visitor's behaviors and route only the warmest leads to sales. The predictive lead scoring is simple but powerful, making it easy to implement and quick to provide ROI. Sales team members love the lead quality and additional visibility. Not to mention, the support is stellar and the tool is constantly being updated with new and requested features. **What do you dislike about Saleswings?** Saleswings requires individual user licenses which can quickly add up for a large sales team. However, this price is still close to one tenth the cost of some competitors. You will need to decide whether or not you want to manage your lead scoring and web visitor tracking with a 3rd party solution like Saleswings or use an all-in-one marketing automation solution. In the case of Salesforce Marketing Cloud, which is sorely missing essential B2B features, Saleswings is the top option to build a complete marketing tech stack. **What problems is Saleswings solving and how is that benefiting you?** Saleswings fills an important gap in Salesforce Marketing Cloud for B2B focused marketing. Saleswings provides plug and play predictive lead scoring, web tracking and company insights at a fraction of the cost of many competitor offerings, making it a must have for SFMC users. Overall we're saving money, routing our leads more intelligently and keeping our sales team happy. ### 25. Great tool for tracking & insight **Rating:** 5.0/5.0 stars **Reviewed by:** Alp T. | Marketing Automation / Website Management, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** December 13, 2018 **What do you like best about Saleswings?** - The team is very proactive and helpful. The tool is very easy to use and has some great functionalities & automation & customization. Moreover, it's easy to integrate the functionalities with SalesWings with the tools I'm using. Always nice to have. I definitely recommend SalesWings if you're looking for a great insight tool without spending too much. **What do you dislike about Saleswings?** Nothing at this point. Whenever I have an issue, I simply contact the support and they help me as soon as possible, which is great. At some point we had an automation issue, but was solved in less than 2 days. Thanks to Olivier and to the team. **What problems is Saleswings solving and how is that benefiting you?** We've realized that we've gained a significant power & insight over where we are during our prospecting processes. Qua benefits, I've personally seen that the automation helps me further segment our users & prospects and based on this data, I am able to deliver them the relevant content. ### 26. Lead scoring and insights on a budget **Rating:** 5.0/5.0 stars **Reviewed by:** Heidi Parthena W. | Director of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** August 16, 2018 **What do you like best about Saleswings?** Saleswings provides deep insights into leads along with top-of-the-line support, a plethora of integrations, and a user-friendly, intuitive interface. What's not to love? **What do you dislike about Saleswings?** There really isn't anything I dislike. This is the second company I have brought Saleswings into and it has been a success at both companies. **What problems is Saleswings solving and how is that benefiting you?** We had no way of lead tracking prior to Saleswings. We aren't ready to jump into a full-scale marketing automation platform, so we implemented Saleswings. Once we realized all the integrations it supports, it was easy to build a marketing automation plan utilizing Zapier and other apps. Our email service provider, our chat app, our landing page app, our form service, and Saleswings all integrate to provide insights and leads to our sales team. We have definitely seen a bump in sales since implementing Saleswings. ### 27. Fast set up and easy to use **Rating:** 5.0/5.0 stars **Reviewed by:** Rob R. | Small-Business (50 or fewer emp.) **Reviewed Date:** October 09, 2018 **What do you like best about Saleswings?** It changed the way we distribute marketing material. Now we send links for prospects to visit our websites and can tailor further campaigns based on the insights provided. **What do you dislike about Saleswings?** When i implemented the salesforce integration the total lead score was only visible via a visualforce page and as such it was impossible to report on that data. A quick call to Saleswings and they resolved the issue immediately. **What problems is Saleswings solving and how is that benefiting you?** The big benefit for us is the creation of a Lead score funnel which enables sales to prioritize and better allocate their time. ### 28. Saleswings, good for my business **Rating:** 5.0/5.0 stars **Reviewed by:** Philippe R. | Founder & CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** December 14, 2017 **What do you like best about Saleswings?** be alerted in real time of the visit of a prospect on our website and know the pages he has visited **What do you dislike about Saleswings?** Too bad that Saleswings does not integrate tracking LinkedIn Inmaills (because LinkdIn refuses external apps) **Recommendations to others considering Saleswings:** An intelligent solution to put inbound marketing in its commercial process, without having to go through the big tools of the market **What problems is Saleswings solving and how is that benefiting you?** Saleswings is the best solution that we have found to follow the route of our visitors on our website and bring them the right answer at the right time ### 29. The most easy to setup and use marketing tool I have ever used. **Rating:** 5.0/5.0 stars **Reviewed by:** Niklas F. | Assistant Business Clients & Payment Service Providers, Small-Business (50 or fewer emp.) **Reviewed Date:** March 28, 2018 **What do you like best about Saleswings?** - Automatic categorization and lead classification. This takes a lot of work from you. - Super easy setup - Awesome Support and Staff - Great and intuitive UI **What do you dislike about Saleswings?** no API (yet... This is probably not even necessary due to the many integrations already available) **Recommendations to others considering Saleswings:** Review the integrations available and check out if saleswings meets your needs. **What problems is Saleswings solving and how is that benefiting you?** Automatic lead classification making manual evaluation obsolete. Close deals more effectively and really impressing the leads. ### 30. Essential for Any Pipedrive User **Rating:** 5.0/5.0 stars **Reviewed by:** Tim B. | Data Science Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** October 18, 2017 **What do you like best about Saleswings?** The real-time tracking and lead identification is innovative and possibly best in class. It is identifying all kinds of people that don't finish completing the form, without even being integrated with the form. AMAZING. The notifications when leads are on our site is fantastic. What's that? Tons of ESPs and automation programs do that? Absolutely they do, but these tools don't integrate with Pipedrive. Pipedrive is user-friendly enough that my team actually uses it. Young and old. We were unable to accomplish this with Salesforce. That makes Pipedrive indispensable, and thus Saleswings is indispensable for this reason alone. Then there's the contact enrichment, powered by FullContact. Sure, there are lots of FullContact integrations, but none so powerful as this one. No Zapier needed for this enrichment. Powerful! It has helped us to get names for our Intercom leads that are getting passed into Pipedrive. **What do you dislike about Saleswings?** No bulk ops possible yet. Can't edit anything pertaining to the leads within Saleswings. **Recommendations to others considering Saleswings:** Saleswings is very responsive to suggestions. **What problems is Saleswings solving and how is that benefiting you?** Knowing who is hot and who's not. With Saleswings attribution, it has helped us tremendously! ### 31. Saleswings gives me actual insights on social business **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Management Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** December 15, 2017 **What do you like best about Saleswings?** The real time notification function for visitors to my websites. The notifications show up in Slack wich gives me more information regarding the contacts I am working with. Besides the notification it gives me insights on how people visit my websites and which forms they fill in. **What do you dislike about Saleswings?** I would live to see Saleswings monitoring more platforms besides e-mail such as Linkedin and Twitter **Recommendations to others considering Saleswings:** Start using Saleswings and implement it within your sales strategy **What problems is Saleswings solving and how is that benefiting you?** The benefits for my company are that I can monitor what effect my mails have and of what interest the pages of my website are. Combined with analytics I can measure the effectiveness of my marketing efforts. ### 32. It's a great app overall. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Banking | Small-Business (50 or fewer emp.) **Reviewed Date:** February 22, 2018 **What do you like best about Saleswings?** The software offers good insights as far as what your prospects and leads are doing in real-time. **What do you dislike about Saleswings?** The integrations are still lacking but they're constantly pushing out updates (keep in mind they're a new company, still!) **What problems is Saleswings solving and how is that benefiting you?** Looking to keep the sales team informed on what's going on with their prospects. So far, we've been able to close a few deals as a result of receiving real-time prospect-engagement notifications. ### 33. Not As Easy As It Should Be **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** January 31, 2018 **What do you like best about Saleswings?** Customer support seemed engaged. Overall the product was not a fit for us. **What do you dislike about Saleswings?** Did not find much value for what we were looking for. **Recommendations to others considering Saleswings:** The rep we were working kept trying to push other products that worked well with their product instead of focusing on our needs and selling to our pain. **What problems is Saleswings solving and how is that benefiting you?** Looking for tracking on leads/website visits. We did not move forward with Saleswings. ### 34. Sales Wings **Rating:** 5.0/5.0 stars **Reviewed by:** Paul C. | Chief Executive Officer, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** August 21, 2017 **What do you like best about Saleswings?** The clarity with which information is presented to me and the timeliness. When we contact a "hot:" saleswings lead, we are confident that the lead is interested in our service. The support team are always repsonsive as well **What do you dislike about Saleswings?** Nothing really. It does exactly what i want **Recommendations to others considering Saleswings:** Make sure you understand how the software aligns with your marketing and sales processes clearly. **What problems is Saleswings solving and how is that benefiting you?** Sales enablement ## Saleswings Discussions - [What is Saleswings used for?](https://www.g2.com/discussions/what-is-saleswings-used-for) - [View Saleswings pricing details and edition comparison](https://www.g2.com/products/saleswings/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-14+10%3A44%3A23+-0500&secure%5Bsession_id%5D=4acd765c-04a6-47c2-81e0-b445348f7356&secure%5Btoken%5D=68d9fd456ec3751c4ae6a7d17d812ae53755385af205828ac60de850e3a4de3a&format=llm_user) ## Saleswings Integrations - [Agentforce 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews) - [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) ## Saleswings Features **Lead Intelligence** - Market Insights - Account-level Insights - Lead Analysis **Lead Generation** - Lead Builder - CRM Integration - Marketing Automation Integration - Social Media Integration - Data Import & Export Tools **Data Availability** - Contact Data Availability - Account Data Availability - Offline Data **Attribution Modeling** - Single-Touch Attribution - Multi-Touch Attribution - Algorithmic Attribution - Cross-Device Attribution - Offline Attribution - Custom Attribution **Agentic AI - Lead Scoring** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Decision Making **Agentic AI - Attribution** - Autonomous Task Execution - Cross-system Integration - Natural Language Interaction - Proactive Assistance **Agentic AI - Personalization** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Marketing Distribution** - Segmentation - Website Personalization - Email Campaigns - Digital Advertising - Direct Mail **Lead Management** - Segmentation - Predictive Scoring - Account Identification **Attribution** - Lead Opportunity - Lead Assignment - Pipeline Acceleration **Platform Additional Functionality** - Integrations - Topic Customization - Natural Language Processing (NLP) - Alerts - Real-time Intent **Marketing** - B2B Attribution - B2C Attribution - Marketing Channels - Integrations **Campaign Planning** - Prioritized Accounts - Trending Accounts - Sales Activation **Marketing Campaigns** - Omni-Channel Tracking - Revenue Planning - Media Attribution - Opportunity Timeline - Customization **Discovery** - Lead Management - Scoring/Ranking - Lead Context **Reporting** - Dashboards - Data Visualizations - Custom Reporting **Campaign Execution** - Website Personalization - Prioritized Accounts - Trending Accounts - Email Campaigns **Management** - Conversion Viability - Workflow **Platform** - Data Synchronization - Analysis **Integrations** - Ad Network Integrations - Buyer Intent Data Integration - Marketing Automation Integration - CRM Integration **Agentic AI - Account Data Management** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making ## Top Saleswings Alternatives - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - 4.4/5.0 (14,137 reviews) - [6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews) - 4.3/5.0 (1,407 reviews) - [6sense Sales Intelligence](https://www.g2.com/products/6sense-sales/reviews) - 4.0/5.0 (940 reviews)