The Top 20 Easiest To Use Lead Scoring Software

See the top Lead Scoring Software products based on usability ratings. A product’s usability score is calculated by a proprietary algorithm that factors in real user satisfaction ratings of how easy the product is to administer, as well as how well the product meets business requirements, among other ratings. Compare products according to their usability scores to streamline the buying process and quickly identify the best products based on real user experiences.

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Usability Score

Compare

Salesforce Sales Cloud

8.9

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.7

Ease of Use

Average: 8.7

8.7

Meets Requirements

Average: 8.8

9.0

Customer Segment Breakdown

Small Business

20%

Mid Market

46%

Enterprise

34%

Vanillasoft

8.9

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.4

Ease of Use

Average: 8.7

9.3

Meets Requirements

Average: 8.8

9.2

Customer Segment Breakdown

Small Business

58%

Mid Market

32%

Enterprise

10%

Apollo.io

8.9

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.2

Ease of Use

Average: 8.7

8.9

Meets Requirements

Average: 8.8

8.9

Customer Segment Breakdown

Small Business

68%

Mid Market

28%

Enterprise

ActiveCampaign

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.5

Ease of Use

Average: 8.7

8.2

Meets Requirements

Average: 8.8

8.5

Customer Segment Breakdown

Small Business

92%

Mid Market

Enterprise

WhatConverts

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.7

Ease of Use

Average: 8.7

9.3

Meets Requirements

Average: 8.8

9.4

Customer Segment Breakdown

Small Business

87%

Mid Market

12%

Enterprise

ZoomInfo Operations

8.5

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.8

Ease of Use

Average: 8.7

9.1

Meets Requirements

Average: 8.8

9.0

Customer Segment Breakdown

Small Business

20%

Mid Market

66%

Enterprise

14%

Koala

8.5

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.7

Ease of Use

Average: 8.7

9.8

Meets Requirements

Average: 8.8

9.7

Customer Segment Breakdown

Small Business

57%

Mid Market

37%

Enterprise

ZoomInfo Marketing

8.5

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.0

Ease of Use

Average: 8.7

9.2

Meets Requirements

Average: 8.8

9.2

Customer Segment Breakdown

Small Business

35%

Mid Market

42%

Enterprise

23%

LeadSquared Sales CRM

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.7

Ease of Use

Average: 8.7

8.8

Meets Requirements

Average: 8.8

8.7

Customer Segment Breakdown

Small Business

17%

Mid Market

54%

Enterprise

28%

#10

Zoho CRM

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.2

Ease of Use

Average: 8.7

8.5

Meets Requirements

Average: 8.8

8.7

Customer Segment Breakdown

Small Business

62%

Mid Market

32%

Enterprise

#11

6sense Revenue Marketing

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.0

Ease of Use

Average: 8.7

8.0

Meets Requirements

Average: 8.8

8.2

Customer Segment Breakdown

Small Business

Mid Market

55%

Enterprise

36%

#12

Forwrd

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.3

Ease of Use

Average: 8.7

8.8

Meets Requirements

Average: 8.8

9.1

Customer Segment Breakdown

Small Business

16%

Mid Market

68%

Enterprise

16%

#13

Saleswings

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.7

Ease of Use

Average: 8.7

9.1

Meets Requirements

Average: 8.8

9.0

Customer Segment Breakdown

Small Business

34%

Mid Market

38%

Enterprise

28%

#14

6sense Sales Intelligence

8.1

Overall Usability Score

8.1

Usability Score Breakdown

Ease of Admin

Average: 8.8

7.5

Ease of Use

Average: 8.7

7.8

Meets Requirements

Average: 8.8

7.7

Customer Segment Breakdown

Small Business

12%

Mid Market

53%

Enterprise

35%

#15

Act-On

8.0

Overall Usability Score

8.0

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.9

Ease of Use

Average: 8.7

8.4

Meets Requirements

Average: 8.8

8.7

Customer Segment Breakdown

Small Business

39%

Mid Market

49%

Enterprise

12%

#16

Freshsales

7.8

Overall Usability Score

7.8

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.9

Ease of Use

Average: 8.7

8.6

Meets Requirements

Average: 8.8

8.2

Customer Segment Breakdown

Small Business

68%

Mid Market

27%

Enterprise

#17

Ortto

7.8

Overall Usability Score

7.8

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.8

Ease of Use

Average: 8.7

8.2

Meets Requirements

Average: 8.8

8.4

Customer Segment Breakdown

Small Business

71%

Mid Market

27%

Enterprise

#18

Workbooks

7.7

Overall Usability Score

7.7

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.2

Ease of Use

Average: 8.7

8.4

Meets Requirements

Average: 8.8

8.8

Customer Segment Breakdown

Small Business

61%

Mid Market

34%

Enterprise

#19

Salespanel

7.7

Overall Usability Score

7.7

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.2

Ease of Use

Average: 8.7

8.4

Meets Requirements

Average: 8.8

8.9

Customer Segment Breakdown

Small Business

83%

Mid Market

13%

Enterprise

#20

Demandbase One

7.7

Overall Usability Score

7.7

Usability Score Breakdown

Ease of Admin

Average: 8.8

7.9

Ease of Use

Average: 8.7

8.0

Meets Requirements

Average: 8.8

8.7

Customer Segment Breakdown

Small Business

19%

Mid Market

49%

Enterprise

32%