# The Top 20 Easiest To Use Lead Scoring Software

See the top Lead Scoring Software products based on usability ratings. A product’s usability score is calculated by a[proprietary algorithm](https://sell.g2.com/g2-scoring-methodologies)that factors in real user satisfaction ratings of how easy the product is to administer, as well as how well the product meets business requirements, among other ratings. Compare products according to their usability scores to streamline the buying process and quickly identify the best products based on real user experiences.

[![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=See+the+top+Lead+Scoring+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences&title=Easiest+To+Use+Lead+Scoring+Software+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Flead-scoring%3Ftab%3Deasiest_to_use)

[![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Easiest+To+Use+Lead+Scoring+Software+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Flead-scoring%3Ftab%3Deasiest_to_use&via=G2dotcom)

[![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fcategories%2Flead-scoring%3Ftab%3Deasiest_to_use)

[![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Easiest+To+Use+Lead+Scoring+Software+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Flead-scoring%3Ftab%3Deasiest_to_use%0aSee+the+top+Lead+Scoring+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences)

[![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Easiest+To+Use+Lead+Scoring+Software+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Flead-scoring%3Ftab%3Deasiest_to_use%0aSee+the+top+Lead+Scoring+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences)

 ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link")

The Top 20 Easiest To Use Lead Scoring Software

[![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=See+the+top+Lead+Scoring+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences&title=Easiest+To+Use+Lead+Scoring+Software+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Flead-scoring%3Ftab%3Deasiest_to_use)

[![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Easiest+To+Use+Lead+Scoring+Software+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Flead-scoring%3Ftab%3Deasiest_to_use&via=G2dotcom)

[![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fcategories%2Flead-scoring%3Ftab%3Deasiest_to_use)

[![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Easiest+To+Use+Lead+Scoring+Software+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Flead-scoring%3Ftab%3Deasiest_to_use%0aSee+the+top+Lead+Scoring+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences)

[![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Easiest+To+Use+Lead+Scoring+Software+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Flead-scoring%3Ftab%3Deasiest_to_use%0aSee+the+top+Lead+Scoring+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences)

 ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link")

[Collapse AllExpand All](#)

Usability Score

Compare

[Expand/Collapse Vanillasoft](#)

#1

[![Vanillasoft](https://images.g2crowd.com/uploads/product/hd_favicon/ca758665606fa659bac32accd2af4aa6/vanillasoft.svg "Vanillasoft")](/products/vanillasoft/reviews)

[Vanillasoft](/products/vanillasoft/reviews)

8.9

[Expand/Collapse Vanillasoft](#)

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 8.7

9.4

Ease of Use

Average: 8.6

8.7

Meets Requirements

Average: 8.8

9.0

Customer Segment Breakdown

Small Business

59%

Mid Market

31%

Enterprise

10%

[Expand/Collapse Agentforce Sales (formerly Salesforce Sales Cloud)](#)

#2

[![Agentforce Sales (formerly Salesforce Sales Cloud)](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-sales-formerly-salesforce-sales-cloud.svg "Agentforce Sales (formerly Salesforce Sales Cloud)")](/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)

[Agentforce Sales (formerly Salesforce Sales Cloud)](/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)

8.9

[Expand/Collapse Agentforce Sales (formerly Salesforce Sales Cloud)](#)

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 8.7

8.8

Ease of Use

Average: 8.6

8.7

Meets Requirements

Average: 8.8

9.1

Customer Segment Breakdown

Small Business

20%

Mid Market

46%

Enterprise

34%

[Expand/Collapse Apollo.io](#)

#3

[![Apollo.io](https://images.g2crowd.com/uploads/product/hd_favicon/774372bf572eb33280b101482ce703b9/apollo-io.svg "Apollo.io")](/products/apollo-io/reviews)

[Apollo.io](/products/apollo-io/reviews)

8.8

[Expand/Collapse Apollo.io](#)

Overall Usability Score

8.8

Usability Score Breakdown

Ease of Admin

Average: 8.7

9.0

Ease of Use

Average: 8.6

8.8

Meets Requirements

Average: 8.8

8.8

Customer Segment Breakdown

Small Business

67%

Mid Market

28%

Enterprise

5%

[Expand/Collapse GTM Studio - Powered by ZoomInfo](#)

#4

[![GTM Studio - Powered by ZoomInfo](https://images.g2crowd.com/uploads/product/hd_favicon/8ada573c8501ec5365b452cfec53ba0d/gtm-studio-powered-by-zoominfo.svg "GTM Studio - Powered by ZoomInfo")](/products/gtm-studio-powered-by-zoominfo/reviews)

[GTM Studio - Powered by ZoomInfo](/products/gtm-studio-powered-by-zoominfo/reviews)

8.7

[Expand/Collapse GTM Studio - Powered by ZoomInfo](#)

Overall Usability Score

8.7

Usability Score Breakdown

Ease of Admin

Average: 8.7

9.0

Ease of Use

Average: 8.6

9.1

Meets Requirements

Average: 8.8

9.1

Customer Segment Breakdown

Small Business

13%

Mid Market

63%

Enterprise

24%

[Expand/Collapse ActiveCampaign](#)

#5

[![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign")](/products/activecampaign/reviews)

[ActiveCampaign](/products/activecampaign/reviews)

8.6

[Expand/Collapse ActiveCampaign](#)

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 8.7

8.5

Ease of Use

Average: 8.6

8.1

Meets Requirements

Average: 8.8

8.7

Customer Segment Breakdown

Small Business

92%

Mid Market

7%

Enterprise

1%

[Expand/Collapse WhatConverts](#)

#6

[![WhatConverts](https://images.g2crowd.com/uploads/product/hd_favicon/d92d25660d9b18514f14665d75e06d95/whatconverts.svg "WhatConverts")](/products/whatconverts/reviews)

[WhatConverts](/products/whatconverts/reviews)

8.6

[Expand/Collapse WhatConverts](#)

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 8.7

9.6

Ease of Use

Average: 8.6

9.2

Meets Requirements

Average: 8.8

9.3

Customer Segment Breakdown

Small Business

87%

Mid Market

12%

Enterprise

1%

[Expand/Collapse Zoho CRM](#)

#7

[![Zoho CRM](https://images.g2crowd.com/uploads/product/hd_favicon/27ab543b51f7ec2623c5b2613dcf73e2/zoho-crm.svg "Zoho CRM")](/products/zoho-crm/reviews)

[Zoho CRM](/products/zoho-crm/reviews)

8.5

[Expand/Collapse Zoho CRM](#)

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 8.7

8.3

Ease of Use

Average: 8.6

8.8

Meets Requirements

Average: 8.8

8.9

Customer Segment Breakdown

Small Business

62%

Mid Market

32%

Enterprise

6%

[Expand/Collapse Koala](#)

#8

[![Koala](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_bd0400a41a8b97c97e1b12b8e679c7fe/koala.png "Koala")](/products/koala/reviews)

[Koala](/products/koala/reviews)

8.3

[Expand/Collapse Koala](#)

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 8.7

8.3

Ease of Use

Average: 8.6

9.8

Meets Requirements

Average: 8.8

9.8

Customer Segment Breakdown

Small Business

58%

Mid Market

35%

Enterprise

6%

[Expand/Collapse LeadSquared Sales CRM](#)

#9

[![LeadSquared Sales CRM](https://images.g2crowd.com/uploads/product/hd_favicon/7b849b27faf4c7192f12a1c6a3c3ba7f/leadsquared-sales-crm.svg "LeadSquared Sales CRM")](/products/leadsquared-sales-crm/reviews)

[LeadSquared Sales CRM](/products/leadsquared-sales-crm/reviews)

8.3

[Expand/Collapse LeadSquared Sales CRM](#)

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 8.7

8.8

Ease of Use

Average: 8.6

9.0

Meets Requirements

Average: 8.8

8.8

Customer Segment Breakdown

Small Business

16%

Mid Market

55%

Enterprise

29%

[Expand/Collapse Saleswings](#)

#10

[![Saleswings](https://images.g2crowd.com/uploads/product/hd_favicon/242365c0a79e21cd8aff94b66ed8a117/saleswings.svg "Saleswings")](/products/saleswings/reviews)

[Saleswings](/products/saleswings/reviews)

8.3

[Expand/Collapse Saleswings](#)

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 8.7

8.9

Ease of Use

Average: 8.6

9.3

Meets Requirements

Average: 8.8

9.4

Customer Segment Breakdown

Small Business

32%

Mid Market

41%

Enterprise

26%

[Expand/Collapse 6sense Revenue Marketing](#)

#11

[![6sense Revenue Marketing](https://images.g2crowd.com/uploads/product/hd_favicon/fd24a8ac8ec0dd713165578a8ce5c51e/6sense-revenue-marketing.svg "6sense Revenue Marketing")](/products/6sense-revenue-marketing/reviews)

[6sense Revenue Marketing](/products/6sense-revenue-marketing/reviews)

8.2

[Expand/Collapse 6sense Revenue Marketing](#)

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 8.7

7.9

Ease of Use

Average: 8.6

8.0

Meets Requirements

Average: 8.8

8.2

Customer Segment Breakdown

Small Business

9%

Mid Market

54%

Enterprise

37%

[Expand/Collapse Act-On](#)

#12

[![Act-On](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_3a9b023e28464647fa13b8f367a5f12c/act-on%282%29.png "Act-On")](/products/act-on/reviews)

[Act-On](/products/act-on/reviews)

8.1

[Expand/Collapse Act-On](#)

Overall Usability Score

8.1

Usability Score Breakdown

Ease of Admin

Average: 8.7

9.2

Ease of Use

Average: 8.6

8.8

Meets Requirements

Average: 8.8

8.8

Customer Segment Breakdown

Small Business

39%

Mid Market

49%

Enterprise

12%

[Expand/Collapse Forwrd](#)

#13

[![Forwrd](https://images.g2crowd.com/uploads/product/hd_favicon/2c09fafb05c221056ab9c370729d8b57/forwrd.svg "Forwrd")](/products/forwrd/reviews)

[Forwrd](/products/forwrd/reviews)

8.1

[Expand/Collapse Forwrd](#)

Overall Usability Score

8.1

Usability Score Breakdown

Ease of Admin

Average: 8.7

9.4

Ease of Use

Average: 8.6

8.7

Meets Requirements

Average: 8.8

9.1

Customer Segment Breakdown

Small Business

16%

Mid Market

68%

Enterprise

16%

[Expand/Collapse 6sense Sales Intelligence](#)

#14

[![6sense Sales Intelligence](https://images.g2crowd.com/uploads/product/hd_favicon/552966f3f6d69f57bb335acffabe1672/slintel.svg "6sense Sales Intelligence")](/products/6sense-sales/reviews)

[6sense Sales Intelligence](/products/6sense-sales/reviews)

8.0

[Expand/Collapse 6sense Sales Intelligence](#)

Overall Usability Score

8.0

Usability Score Breakdown

Ease of Admin

Average: 8.7

7.4

Ease of Use

Average: 8.6

7.8

Meets Requirements

Average: 8.8

7.7

Customer Segment Breakdown

Small Business

12%

Mid Market

52%

Enterprise

36%

[Expand/Collapse Salespanel](#)

#15

[![Salespanel](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_8952076529fd8f227c1786fe47e773b6/salespanel.jpg "Salespanel")](/products/salespanel/reviews)

[Salespanel](/products/salespanel/reviews)

7.7

[Expand/Collapse Salespanel](#)

Overall Usability Score

7.7

Usability Score Breakdown

Ease of Admin

Average: 8.7

9.2

Ease of Use

Average: 8.6

8.5

Meets Requirements

Average: 8.8

8.9

Customer Segment Breakdown

Small Business

83%

Mid Market

13%

Enterprise

3%

[Expand/Collapse Ortto](#)

#16

[![Ortto](https://images.g2crowd.com/uploads/product/hd_favicon/27da85c6ee9e83f5910ec6b8a258f3c5/ortto.svg "Ortto")](/products/ortto/reviews)

[Ortto](/products/ortto/reviews)

7.7

[Expand/Collapse Ortto](#)

Overall Usability Score

7.7

Usability Score Breakdown

Ease of Admin

Average: 8.7

8.6

Ease of Use

Average: 8.6

8.1

Meets Requirements

Average: 8.8

8.4

Customer Segment Breakdown

Small Business

70%

Mid Market

27%

Enterprise

2%

[Expand/Collapse Freshsales](#)

#17

[![Freshsales](https://images.g2crowd.com/uploads/product/hd_favicon/020ad5e0a844bc41d785abdf657d7623/freshsales.svg "Freshsales")](/products/freshsales/reviews)

[Freshsales](/products/freshsales/reviews)

7.7

[Expand/Collapse Freshsales](#)

Overall Usability Score

7.7

Usability Score Breakdown

Ease of Admin

Average: 8.7

9.0

Ease of Use

Average: 8.6

8.3

Meets Requirements

Average: 8.8

8.0

Customer Segment Breakdown

Small Business

68%

Mid Market

27%

Enterprise

5%

[Expand/Collapse Demandbase One](#)

#18

[![Demandbase One](https://images.g2crowd.com/uploads/product/hd_favicon/c774a027c587be17b366c706735319c9/demandbase-one.svg "Demandbase One")](/products/demandbase-one/reviews)

[Demandbase One](/products/demandbase-one/reviews)

7.7

[Expand/Collapse Demandbase One](#)

Overall Usability Score

7.7

Usability Score Breakdown

Ease of Admin

Average: 8.7

7.9

Ease of Use

Average: 8.6

8.0

Meets Requirements

Average: 8.8

8.7

Customer Segment Breakdown

Small Business

20%

Mid Market

48%

Enterprise

32%

[Expand/Collapse Workbooks](#)

#19

[![Workbooks](https://images.g2crowd.com/uploads/product/hd_favicon/c1bd0d82e76f801ba71fa62855178e9f/workbooks.svg "Workbooks")](/products/workbooks/reviews)

[Workbooks](/products/workbooks/reviews)

7.6

[Expand/Collapse Workbooks](#)

Overall Usability Score

7.6

Usability Score Breakdown

Ease of Admin

Average: 8.7

8.0

Ease of Use

Average: 8.6

8.3

Meets Requirements

Average: 8.8

8.3

Customer Segment Breakdown

Small Business

61%

Mid Market

33%

Enterprise

6%

[Expand/Collapse MadKudu](#)

#20

[![MadKudu](https://images.g2crowd.com/uploads/product/hd_favicon/0513071870e68ba078aec02bc2647964/madkudu.svg "MadKudu")](/products/madkudu/reviews)

[MadKudu](/products/madkudu/reviews)

7.6

[Expand/Collapse MadKudu](#)

Overall Usability Score

7.6

Usability Score Breakdown

Ease of Admin

Average: 8.7

9.3

Ease of Use

Average: 8.6

8.7

Meets Requirements

Average: 8.8

9.0

Customer Segment Breakdown

Small Business

15%

Mid Market

59%

Enterprise

26%