# Best Digital Asset Management Software for Medium-Sized Businesses

## How Many Digital Asset Management Software Products Does G2 Track?

**Total Products under this Category:** 367

### Category Stats (Aug 2026)

- **Average Rating:** 4.44/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Amplience (+1.05%) - Among all products in this category, Amplience recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Digital Asset Management Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 19,600+ Authentic Reviews
- 367+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Digital Asset Management Software
 ![G2 Grid® for Digital Asset Management Software plotting products by satisfaction and market presence](https://www.g2.com/categories/digital-asset-management/grids.png?focus%5B%5D=3213&focus%5B%5D=4006&focus%5B%5D=19723&focus%5B%5D=125608&focus%5B%5D=4145&focus%5B%5D=5198&focus%5B%5D=4007&focus%5B%5D=16794)

Highlighted products: Bynder, Canto, Cloudinary, Air, Brandfolder, MediaValet, Acquia DAM (Widen), and Plytix Cloud PIM & DAM.

Underlying data: [Grid® JSON](https://www.g2.com/categories/digital-asset-management/grids.json?focus%5B%5D=bynder&focus%5B%5D=canto&focus%5B%5D=cloudinary&focus%5B%5D=air-labs-inc-air&focus%5B%5D=brandfolder&focus%5B%5D=mediavalet&focus%5B%5D=acquia-dam-widen&focus%5B%5D=plytix-cloud-pim-dam&segment=mid-market)

**Sponsored**

### Adobe Experience Manager

Adobe Experience Manager (AEM) is an agentic content system built for the agentic era, when brands must be discovered, cited, and trusted across human visitors and AI agents simultaneously. Unlike headless-only content management systems that solve for content availability (storing content and delivering it via API), AEM is architected for brand visibility: ensuring content performs once it reaches every surface, from web and mobile to LLMs and emerging agentic channels. What Adobe Experience Manager Is Experience Manager combines structured content management, digital asset management, agentic workflows, enterprise governance, and edge delivery in a single, natively integrated platform. Most enterprises already use AEM as a headless system of record powering mobile apps, multi-site experiences, and connected channels, while also gaining the presentation, delivery, and optimization layers that headless-only systems require customers to build or buy separately. Agentic CMS: The Foundation for AI Discovery AEM is designed as an agentic content management system. Structured, governed, fast content is what AI systems surface, cite, and trust. AEM's agent capabilities — including the Brand Experience Agent, Brand Governance Agent, and Content Advisor Agent — bring intelligence and automation across the content lifecycle: accelerating creation and migration, enforcing brand and compliance governance, and continuously optimizing experiences for both human and agentic traffic. Key Capabilities Experience Manager Sites: A modern decoupled architecture for creating and delivering personalized web and app experiences at scale, serving both headless (Content Fragments via GraphQL/REST) and full experience delivery needs. Experience Manager Assets:&nbsp;A digital asset management system to govern and activate assets, with native AI trained on a brand's data, voice, and creative DNA across regions and geographies. Experience Manager Forms:&nbsp;End-to-end digital enrollment integrated with back-end systems of record. AEM Sites Optimizer:&nbsp;Continuous optimization of performance, SEO, and discoverability (requires AEM Sites). LLM Optimizer:&nbsp;Purpose-built visibility into agentic traffic using real CDN signals, with brand-aware recommendations to improve how content is surfaced and cited by AI systems. Edge Delivery Services:&nbsp;Sub-second content delivery with personalization applied at the edge, built for agentic workflows where content is assembled and served in milliseconds. Experience Manager Guides&nbsp;and Learning Manager:&nbsp;Scalable component content management for documentation, knowledge, and support content, and an integrated learning management system. Differentiators Content + decisioning in one event loop:&nbsp;AEM integrates with Adobe Journey Optimizer and Real-Time CDP, making content decisions on unified customer profiles that draw on behavioral, transactional, and engagement signals, not on CRM records alone. Generative creation in the workflow:&nbsp;Adobe Firefly and generative content capabilities are embedded inside AEM's authoring environment as native capabilities, not adjacent integrations. Enterprise governance at scale:&nbsp;Multi-site, multi-brand, multi-language support with role-based access control, workflow approvals, and audit trails built in. Proven Results Brands using Adobe's optimization capabilities have seen measurable gains in AI-era visibility, including significant increases in LLM citation rates and AI-referral traffic, alongside improvements in page performance and organic visibility.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=260&secure%5Bchosen_at%5D=2026-08-15T08%3A26%3A43Z&secure%5Bdisplayable_resource_id%5D=260&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=260&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1288&secure%5Bresource_id%5D=260&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fdigital-asset-management%2Fmid-market&secure%5Btoken%5D=b6cfe4282697309d85514be48d41325ff8d36cd429da1478a6b10c60658e2ee5&secure%5Burl%5D=https%3A%2F%2Fbusiness.adobe.com%2Fproducts%2Fexperience-manager%2Fassets.html%3Fsdid%3DDZTGZL13%26mv%3Daffiliate&secure%5Burl_type%5D=custom_url)

### [Bynder](https://www.g2.com/products/bynder/reviews)

Bynder is the AI-powered digital asset management platform trusted by 4,000+ global brands including Puma, Spotify, TED, and Five Guys. Named a Leader in the November 2025 Gartner Magic Quadrant for Digital Asset Management, Bynder combines AI automation with human oversight to help brands manage their entire digital content lifecycle at scale. Supported by agentic AI, Bynder's suite of AI Agents - including Enrichment, Transformation, Governance, and Compliance Agents - automate critical content tasks while maintaining brand authenticity and regulatory compliance. The platform features intuitive asset discovery through natural language search and image similarity matching, streamlined metadata enrichment, one-click asset transformation for different markets and channels, and intelligent compliance checks that audit content against brand and legal guidelines. With 145+ integrations and enterprise-grade functionality, Bynder serves as the system of record for content, dynamically adapting and distributing assets across every channel while staying fully aligned with brand guidelines. Designed for marketing teams, creative departments, and enterprise operations, Bynder accelerates time-to-market, reduces content management overhead, and enables brands to deliver consistent, compliant, high-performing experiences across global markets and audiences.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1,147

#### How Do G2 Users Rate Bynder?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.0/10)
- **Workflow Management:** 8.0/10 (Category avg: 8.5/10)
- **Integration with Marketing Software:** 7.7/10 (Category avg: 8.2/10)
- **Integration with Creative Software:** 7.8/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Bynder?

- **Seller:** [Bynder](https://www.g2.com/sellers/bynder)
- **Company Website:** www.bynder.com
- **Year Founded:** 2013
- **HQ Location:** Amsterdam
- **Twitter:** @bynder  
2,630 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cec84bcb715f17bb62830e30416549e4dea4ed259e2207d3211c80bee54fc3bf&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2427738%2F&secure%5Burl_type%5D=linkedin_company_website)  
630 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Graphic Designer
- **Top Industries:** Marketing and Advertising, Consumer Goods
- **Company Size:** 51% Medium, 32% Large

#### What Do G2 Reviewers Say About Bynder?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Bynder's **ease of use** invaluable, enjoying a seamless interface and smooth onboarding process.
- Users value Bynder for its **valuable experience and efficient asset management** , enhancing workflows and collaboration within teams.
- Users praise the **exceptional customer support** at Bynder, highlighting their expertise and dedication to ensuring success.
- Users applaud Bynder's **intuitive design** , enhancing ease of use and facilitating smoother asset management and teamwork.
- Users commend the **implementation ease** of Bynder, appreciating its intuitive interface and seamless onboarding process.

##### Cons

- Users find the **missing features** in Bynder, like custom templates and AI tools, limit its overall effectiveness.
- Users find a **learning curve** exists in Bynder, but onboarding and training resources could enhance understanding for newcomers.
- Users note **limited customization** options in Bynder, making it challenging to tailor the platform to specific needs.
- Users find **upload issues** with Bynder, citing that the process can be tedious and time-consuming.
- Users note **limited features** in Bynder, with many necessary options requiring additional costs, impacting overall value and usability.

#### What Are Recent G2 Reviews of Bynder?

**["Centralized, Robust, User-Friendly Asset Management with Fast Search"](https://www.g2.com/survey_responses/bynder-review-13152329)**

**Rating:** 5.0/5.0 stars

_— A A._

[Read full review](https://www.g2.com/survey_responses/bynder-review-13152329)

**["User-Friendly, Customizable DAM with Powerful Search and Easy External Sharing"](https://www.g2.com/survey_responses/bynder-review-13105400)**

**Rating:** 4.0/5.0 stars

_— Nicole R._

[Read full review](https://www.g2.com/survey_responses/bynder-review-13105400)

#### What Are G2 Users Discussing About Bynder?

- [What is GatherContent used for?](https://www.g2.com/discussions/what-is-gathercontent-used-for)

### [Canto](https://www.g2.com/products/canto/reviews)

Canto is a comprehensive digital asset management (DAM) platform that helps organizations centrally manage, organize, and distribute digital content from creation through final delivery. It serves as a single source of truth for marketing, creative, brand, and product teams that need fast, reliable access to approved, channel-ready assets. Designed for scale, Canto supports 4,000+ global brands across industries including retail, manufacturing, technology, healthcare, education, and professional services. Teams use Canto to manage images, videos, documents, and product-related assets in one intuitive system—reducing content sprawl, eliminating version confusion, and improving cross-team collaboration. At its foundation, Canto is a unified DAM platform with optional DAM for Products functionality, enabling organizations to manage both brand assets and product-specific content in a single environment. This ensures that every team—across regions and channels—works from accurate, up-to-date content. Key capabilities include: Centralized Asset Library - Store, organize, and manage all digital assets in one searchable platform with permissions and governance controls. AI-Powered Search & Metadata - Quickly find assets using AI-driven visual search, auto-tagging, and metadata enrichment, including visually similar matches. Single Source of Truth for Brand & Product Content - Maintain consistent, approved assets across campaigns, channels, and markets with confidence. Brand Studio - Enable non-designers to create on-brand content using customizable templates—without design software or bottlenecks. Approval Hub - Streamline review and approval workflows, reduce feedback cycles, and accelerate content sign-off across stakeholders. Media Publisher - Publish images and videos directly to key channels, simplifying distribution and reducing manual steps. Canto is ideal for organizations that: - Manage large volumes of digital or product content - Need strong brand consistency across teams and regions - Want faster content creation, approval, and distribution - Require AI-driven search and automation to improve efficiency By combining asset management, AI automation, collaboration tools, and brand governance, Canto helps teams move content faster—without sacrificing accuracy or brand integrity.

**Average Rating:** 4.4/5.0

**Total Reviews:** 1,748

#### How Do G2 Users Rate Canto?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.0/10)
- **Workflow Management:** 8.2/10 (Category avg: 8.5/10)
- **Integration with Marketing Software:** 7.9/10 (Category avg: 8.2/10)
- **Integration with Creative Software:** 7.9/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Canto?

- **Seller:** [Canto](https://www.g2.com/sellers/canto)
- **Company Website:** www.canto.com
- **Year Founded:** 1990
- **HQ Location:** San Francisco, CA
- **Twitter:** @Canto  
3,786 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=542fefdc33544a44b364c35d19f37f1c4b78692a24cb5a637cc69077ea6494b1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F48762%2F&secure%5Burl_type%5D=linkedin_company_website)  
383 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Graphic Designer, Marketing Manager
- **Top Industries:** Marketing and Advertising, Non-Profit Organization Management
- **Company Size:** 49% Medium, 32% Small

#### What Do G2 Reviewers Say About Canto?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Canto to be **extremely user-friendly** , enjoying its intuitive interface and efficient digital asset management capabilities.
- Users value Canto for its **efficient asset management** , offering robust search and easy sharing features.
- Users appreciate the **easy sharing capabilities** of Canto, enhancing collaboration and organization across various platforms.
- Users value the **ease of sharing** with Canto, enabling seamless collaboration and controlled access for teams and clients.
- Users love the **search functionality** of Canto, enhancing organization and efficiency in managing digital assets.

##### Cons

- Users struggle with **search difficulties** on Canto, finding it challenging to locate content efficiently despite using filters and tags.
- Users express frustration with the **clunky search functionality** in Canto, finding it cumbersome and inefficient for specific content retrieval.
- Users find the **missing features** and clunky interfaces of Canto limit their experience and functionality.
- Users find the **folder and album setup limiting** , preferring a more straightforward structure for easier asset management.
- Users find Canto's features to have **limited flexibility** , particularly in customization and bulk asset management.

#### What Are Recent G2 Reviews of Canto?

**["Intuitive Asset Management with Stellar Support"](https://www.g2.com/survey_responses/canto-review-11137498)**

**Rating:** 4.5/5.0 stars

_— Ann M. F._

[Read full review](https://www.g2.com/survey_responses/canto-review-11137498)

**["A Cost-Effective Solution for Multiple Business Needs"](https://www.g2.com/survey_responses/canto-review-11175050)**

**Rating:** 4.5/5.0 stars

_— Ivan G._

[Read full review](https://www.g2.com/survey_responses/canto-review-11175050)

#### What Are G2 Users Discussing About Canto?

- [What is Canto used for?](https://www.g2.com/discussions/what-is-canto-used-for) - 1 comment, 1 upvote
- [How much does a digital asset management system cost?](https://www.g2.com/discussions/how-much-does-a-digital-asset-management-system-cost) - 1 comment
- [What is Aprimo software?](https://www.g2.com/discussions/what-is-aprimo-software)
- [What is Canto DAM?](https://www.g2.com/discussions/what-is-canto-dam) - 1 comment
- [What is Canto Software?](https://www.g2.com/discussions/what-is-canto-software) - 1 comment

### [Cloudinary](https://www.g2.com/products/cloudinary/reviews)

Cloudinary is the image and video platform that enables the world’s most engaging brands to deliver transformative visual experiences at global scale. More than three million users and 13,000 customers, including Adidas, Bleacher Report, Etsy, Fiverr, Grubhub, Minted, Paul Smith and Rivian, rely on Cloudinary to bring their campaigns, apps and sites to life. Backed by an ecosystem of more than 300 partners, integrations and plug-ins, Cloudinary’s AI-powered image and video solutions offer a single source of truth for brands to manage, transform, optimize, and deliver engaging visual content to anyone, anywhere. As a result, brands across all industries are seeing up to a 203% ROI with benefits including faster time to market, higher user satisfaction and increased engagement and conversions. For more information, visit www.cloudinary.com. Brands use Cloudinary to -Boost ecommerce conversion with optimized images, videos, 3D. -Improve operational efficiency by automating management and transformation of visual assets at scale. -Unlock innovative visual experiences with powerful APIs and workflow automation tools.

**Average Rating:** 4.4/5.0

**Total Reviews:** 220

#### How Do G2 Users Rate Cloudinary?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.0/10)
- **Workflow Management:** 7.6/10 (Category avg: 8.5/10)
- **Integration with Marketing Software:** 7.5/10 (Category avg: 8.2/10)
- **Integration with Creative Software:** 7.1/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Cloudinary?

- **Seller:** [Cloudinary](https://www.g2.com/sellers/cloudinary)
- **Company Website:** cloudinary.com
- **Year Founded:** 2011
- **HQ Location:** San Jose, CA
- **Twitter:** @cloudinary  
25,232 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d89d1088b5fc590134cb94e795baa0cbcbe6b98c7f762da48836c23b8d6990c2&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2725088%2F&secure%5Burl_type%5D=linkedin_company_website)  
450 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Software Engineer
- **Top Industries:** Retail, Leisure, Travel & Tourism
- **Company Size:** 37% Small, 31% Medium

#### What Do G2 Reviewers Say About Cloudinary?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Cloudinary's **ease of use** remarkable, enabling quick media management and seamless integrations.
- Users value the **efficient image management** capabilities of Cloudinary, enhancing their digital marketing strategies effortlessly.
- Users appreciate the **outstanding customer service** and **robust media library features** of Cloudinary, enhancing operational efficiency.
- Users praise Cloudinary for its **efficiency** , enabling quick optimizations and streamlined asset management that saves time.
- Users value the **user-friendly interface** of Cloudinary, enhancing efficiency in managing and uploading online assets effortlessly.

##### Cons

- Users find the **poor navigation** in Cloudinary frustrating, often getting lost in the interface and control layout.
- Users express concerns about **expensive pricing** due to consumption metrics, wishing for a more affordable subscription model.
- Users experience **usability issues** with Cloudinary, particularly with clunky UI and tedious tagging processes.
- Users find the **UI confusing** , especially with many folders, impacting their overall experience.
- Users find **poor usability** in Cloudinary, citing cumbersome processes and clunky UI that hinder efficiency and workflow.

#### What Are Recent G2 Reviews of Cloudinary?

**["Cloudinary Simplifies Image Optimization with Powerful URL-Based Transformations"](https://www.g2.com/survey_responses/cloudinary-review-13156450)**

**Rating:** 4.5/5.0 stars

_— Muzammil M._

[Read full review](https://www.g2.com/survey_responses/cloudinary-review-13156450)

**["Robust Image & Video Optimization with Seamless Team Collaboration"](https://www.g2.com/survey_responses/cloudinary-review-13088297)**

**Rating:** 4.5/5.0 stars

_— Konjengbam M._

[Read full review](https://www.g2.com/survey_responses/cloudinary-review-13088297)

#### What Are G2 Users Discussing About Cloudinary?

- [Is Cloudinary free to use?](https://www.g2.com/discussions/is-cloudinary-free-to-use) - 1 comment
- [What is RES Cloudinary?](https://www.g2.com/discussions/what-is-res-cloudinary) - 1 comment
- [Is Cloudinary a database?](https://www.g2.com/discussions/is-cloudinary-a-database) - 1 comment
- [What is Cloudinary used for?](https://www.g2.com/discussions/what-is-cloudinary-used-for) - 1 comment

### [Air](https://www.g2.com/products/air-labs-inc-air/reviews)

Air is an agent for creative tasks that supports digital asset management (DAM), creative operations, and creative production, helping creative and marketing teams understand, organize, and scale content, images and video alike, across every channel. It's built for two connected users inside the same organization: creative teams who produce and approve assets, and marketing teams who adapt and distribute that work everywhere it needs to go. Air combines a creative asset library, version and approval tracking, and an AI layer that understands what's in each file. It reads image content, video transcripts, and metadata to auto-tag and enrich assets as they're uploaded, so search works by what's actually in a file, not just its name or folder. That same layer scales approved work, resizing, reformatting, and generating variants for new use cases without recreating files from scratch. Every asset, version, and approval decision lives in one system, so new work draws on what's already approved, current, and intended. Common use cases include campaign asset management and distribution, product photography and imagery libraries, video review and finishing (transcription, captioning, time-range comments, and clipping), creative review and approval workflows, and adapting existing assets for channels like paid social, email, and retail. Key capabilities: Content understanding and search — assets are automatically tagged and enriched using AI, including video transcripts and visual content, so files can be located by what's in them rather than where they're stored. Version and approval tracking — every revision, feedback round, and sign-off is recorded, giving teams one record of what's current and approved. Asset adaptation and scaling — approved assets can be resized, reformatted, or adapted into new variants for different channels and formats. Video review and production — time-range comments, AI-generated transcripts and captions, and clip extraction support reviewing and finishing video alongside images. Cross-team context and integrations — creative and marketing teams work from the same asset library, approval history, and decision record, with native integrations like Figma, Canva, Adobe Premiere Pro, Shopify, Sanity, and more keeping files in sync with existing workflows. Founded in 2017, Air is used by 3,000 teams including Warby Parker, Ramp, and Sweetgreen, across industries such as ecommerce, consumer goods, sports, media, and agencies. Organizations typically adopt Air to consolidate cloud storage, video review and approval tools, and AI creative production into one system for managing creative assets from creation through distribution.

**Average Rating:** 4.6/5.0

**Total Reviews:** 887

#### How Do G2 Users Rate Air?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.0/10)
- **Workflow Management:** 8.4/10 (Category avg: 8.5/10)
- **Integration with Marketing Software:** 7.7/10 (Category avg: 8.2/10)
- **Integration with Creative Software:** 7.7/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Air?

- **Seller:** [Air Labs, Inc.](https://www.g2.com/sellers/air-labs-inc)
- **Company Website:** air.inc
- **Year Founded:** 2017
- **HQ Location:** Brooklyn, NY
- **Twitter:** @airHQ  
2,333 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0d119aac5993b565e9cf19ae5c02f96fe4915e1333ba45ccb0b254a4dbfda0fa&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fairhq%2F&secure%5Burl_type%5D=linkedin_company_website)  
282 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Graphic Designer, Creative Director
- **Top Industries:** Marketing and Advertising, Consumer Goods
- **Company Size:** 65% Small, 30% Medium

#### What Do G2 Reviewers Say About Air?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Air's **ease of use** exceptional, significantly enhancing productivity and making file access hassle-free.
- Users love the **easy organization** in AIR, allowing quick uploads and seamless asset management across multiple boards.
- Users appreciate the **easy team collaboration** with Air, enhancing workflow efficiency and creative output across departments.
- Users find Air's **intuitive interface** makes file organization and sharing simple and efficient for productivity.
- Users love the **intuitive organization and sharing capabilities** of Air, enhancing collaboration and workflow efficiency.

##### Cons

- Users find the **tagging process tedious** , wishing for a more intuitive and efficient mass tagging feature.
- Users are frustrated by the **lack of export and editing features** , hindering efficiency in handling multiple assets.
- Users face **search difficulties** due to overly broad results, making it challenging to find specific images easily.
- Users find the pricing of Air to be **expensive** , especially with high costs for additional seats and essential features.
- Users face frequent **upload issues** with Air, particularly from mobile devices, hindering their workflow and efficiency.

#### What Are Recent G2 Reviews of Air?

**["New CDN Links and Versioning Make Asset Management Easy"](https://www.g2.com/survey_responses/air-review-13172873)**

**Rating:** 4.0/5.0 stars

_— Verónica H._

[Read full review](https://www.g2.com/survey_responses/air-review-13172873)

**["A Shared Creative Space That Keeps Teams Organized and Moving Fast"](https://www.g2.com/survey_responses/air-review-13193201)**

**Rating:** 4.5/5.0 stars

_— Cristian R._

[Read full review](https://www.g2.com/survey_responses/air-review-13193201)

### [Brandfolder](https://www.g2.com/products/brandfolder/reviews)

Brandfolder is a visually-elegant and user-friendly Digital Asset Management software that allows marketers and creatives across industries to maximize their brand management potential. Brandfolder is more than just storage for your digital assets; with our solution’s cloud-first architecture, users can organize, manipulate, distribute, and analyze their most important digital collateral from a single source of truth. With advanced AI-powered smart search, asset editing and manipulation, annotated workflow with approvals and notifications, and actionable brand insights, Brandfolder’s feature suite amplifies cross-team collaboration and productivity and empowers external users to access the content they need with unprecedented ease.

**Average Rating:** 4.4/5.0

**Total Reviews:** 1,372

#### How Do G2 Users Rate Brandfolder?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.0/10)
- **Workflow Management:** 8.4/10 (Category avg: 8.5/10)
- **Integration with Marketing Software:** 7.9/10 (Category avg: 8.2/10)
- **Integration with Creative Software:** 7.9/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Brandfolder?

- **Seller:** [Smartsheet](https://www.g2.com/sellers/smartsheet)
- **Company Website:** www.smartsheet.com
- **Year Founded:** 2005
- **HQ Location:** Bellevue, WA
- **Twitter:** @Smartsheet  
26,366 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=76edc1e5add1efea54679a7a2f12427f0ba248d86f5969d11ccde60017e80015&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F167700%2F&secure%5Burl_type%5D=linkedin_company_website)  
4,034 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Graphic Designer, Marketing Manager
- **Top Industries:** Marketing and Advertising, Food & Beverages
- **Company Size:** 48% Medium, 29% Small

#### What Do G2 Reviewers Say About Brandfolder?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Brandfolder, enabling quick access to organized creative assets for everyone.
- Users appreciate the **organization and easy sharing** of assets in Brandfolder, enhancing team collaboration and efficiency.
- Users find **sharing ease** with Brandfolder invaluable, facilitating smooth access and collaboration for all digital assets.
- Users value Brandfolder for its **excellent content organization** , simplifying search and enhancing digital asset management efficiency.
- Users value the **effective asset organization** of Brandfolder, enabling efficient sharing and easy access for teams.

##### Cons

- Users find Brandfolder to be **expensive** , especially when considering additional licenses and overall costs for integrations.
- Users often face **search issues** with Brandfolder, leading to confusion and frustration when locating assets.
- Users find the **tagging issues** in Brandfolder daunting, leading to a cumbersome experience when organizing assets.
- Users experience **search difficulties** within Brandfolder, often facing confusion and inefficiencies when locating assets effectively.
- Users face challenges with **inadequate search functionality** , making it difficult to efficiently locate assets in Brandfolder.

#### What Are Recent G2 Reviews of Brandfolder?

**["Brandfolder: Simplifies Asset Management with Stellar Support"](https://www.g2.com/survey_responses/brandfolder-review-12715536)**

**Rating:** 5.0/5.0 stars

_— Tom G._

[Read full review](https://www.g2.com/survey_responses/brandfolder-review-12715536)

**["Enhances Asset Organization with Seamless Search"](https://www.g2.com/survey_responses/brandfolder-review-4294912)**

**Rating:** 4.5/5.0 stars

_— James M._

[Read full review](https://www.g2.com/survey_responses/brandfolder-review-4294912)

#### What Are G2 Users Discussing About Brandfolder?

- [What is Brandfolder used for?](https://www.g2.com/discussions/what-is-brandfolder-used-for)

### [MediaValet](https://www.g2.com/products/mediavalet/reviews)

MediaValet, named a leader in the Digital Asset Management Grid Report for Spring 2026 by G2 users, helps organizations of all sizes tackle DAM challenges. Built on Microsoft Azure and available in 140 countries, MediaValet has the largest global footprint of any DAM. With unlimited admins, users, support, and training, teams can easily and confidently manage, collaborate on, and distribute their marketing, sales, communication and training assets. MediaValet counts brands including Fred Rogers, A&W, and HelloFresh as customers.

**Average Rating:** 4.4/5.0

**Total Reviews:** 410

#### How Do G2 Users Rate MediaValet?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.0/10)
- **Workflow Management:** 8.3/10 (Category avg: 8.5/10)
- **Integration with Marketing Software:** 7.9/10 (Category avg: 8.2/10)
- **Integration with Creative Software:** 7.8/10 (Category avg: 8.2/10)

#### Who Is the Company Behind MediaValet?

- **Seller:** [MediaValet](https://www.g2.com/sellers/mediavalet)
- **Company Website:** www.mediavalet.com
- **Year Founded:** 2010
- **HQ Location:** Vancouver, Canada
- **Twitter:** @MediaValet  
1,162 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f17ad1998c8563bac3c5e9a069a67c30cd883d63138708b08a656de474092c1a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2168788%2F&secure%5Burl_type%5D=linkedin_company_website)  
101 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Graphic Designer, Marketing Coordinator
- **Top Industries:** Marketing and Advertising, Higher Education
- **Company Size:** 46% Medium, 30% Small

#### What Do G2 Reviewers Say About MediaValet?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of MediaValet, finding navigation and file access simple and efficient.
- Users appreciate the **easy organization** of MediaValet, allowing quick access to assets and improving workflow efficiency.
- Users value the **easy access to organized assets** in MediaValet, enhancing efficiency in marketing tasks.
- Users find MediaValet to be **highly user-friendly** , appreciating its organized interface and helpful accessibility of information.
- Users love the **easy search functionality** of MediaValet, making asset retrieval streamlined and efficient for collaboration.

##### Cons

- Users find the **search functionality lacking** , making it difficult to locate desired assets efficiently within MediaValet.
- Users find the **tagging issues** in MediaValet cumbersome, as metadata entry can be time-consuming and limiting.
- Users find a **steep learning curve** with MediaValet, necessitating extensive training for new users to navigate effectively.
- Users find the **folder management cumbersome** , with challenges in downloading, locating, and organizing assets effectively.
- Users find the **cost prohibitively high** , prompting them to seek alternative services or question the overall value.

#### What Are Recent G2 Reviews of MediaValet?

**["Game-Changer for Organizing and Sharing Educational Assets by Project"](https://www.g2.com/survey_responses/mediavalet-review-13265078)**

**Rating:** 5.0/5.0 stars

_— keith t._

[Read full review](https://www.g2.com/survey_responses/mediavalet-review-13265078)

**["Fast, Reliable File Sharing with Easy Access to an Approved Asset Library"](https://www.g2.com/survey_responses/mediavalet-review-12968427)**

**Rating:** 4.5/5.0 stars

_— Julia G._

[Read full review](https://www.g2.com/survey_responses/mediavalet-review-12968427)

#### What Are G2 Users Discussing About MediaValet?

- [What is MediaValet used for?](https://www.g2.com/discussions/what-is-mediavalet-used-for)

### [Acquia DAM (Widen)](https://www.g2.com/products/acquia-dam-widen/reviews)

Acquia DAM is a digital asset management system built for enterprise marketing, creative, and brand teams managing high volumes of digital content across channels, regions, and teams. Marketing teams use it to get approved assets to campaigns faster. Creative teams use it to minimize time fielding small production requests and focus on bigger projects. AI organizes assets at upload, surfaces them through plain-language search, and connects them to the tools that act on them. Trusted by over 1.5 million users worldwide, Acquia DAM manages more than 166 million assets and processes over 300 million API calls per month across connected tools and channels. Manufacturing and consumer goods teams manage high-SKU libraries distributed to retailers and regional teams. Financial services teams maintain controlled distribution with audit trails and rights management. Healthcare organizations govern clinical and partner content in HIPAA-ready environments. Higher education institutions give departments access to approved assets while central brand teams retain oversight. Technology and media companies coordinate pre-release and campaign assets across internal teams and agencies. Core capabilities include: AI-powered search and organization. Natural Language Search finds assets by intent, in any language. Auto-tagging, video transcription, alt text generation, and deduplication run at upload. Brand governance. Rights management, expiration enforcement, multi-stage approval workflows, and role-based permissions protect brand integrity at every touchpoint, with full audit trails. Content production. Built-in templates and a video editor with AI-assisted localization let teams adapt assets for new markets without a creative request. Publishing and activation. Smart Embed publishes web-optimized assets directly to CMS. Asset Insights tracks usage after publishing. Integration depth. Connects with nearly 300 tools including marketing automation, CMS, PIM, e-commerce, and digital marketplaces. Native Drupal CMS integration included. Published outcomes include a 50% reduction in time to distribute assets to customers, agencies, and partners (Autodesk) and an 83% reduction in time to find images across a 20,000-user deployment (Zurich Insurance). Acquia DAM is available standalone or as part of Acquia's Digital Experience Platform, connecting to Acquia's CMS, web governance, and content optimization products.

**Average Rating:** 4.4/5.0

**Total Reviews:** 619

#### How Do G2 Users Rate Acquia DAM (Widen)?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.0/10)
- **Workflow Management:** 8.5/10 (Category avg: 8.5/10)
- **Integration with Marketing Software:** 7.9/10 (Category avg: 8.2/10)
- **Integration with Creative Software:** 8.0/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Acquia DAM (Widen)?

- **Seller:** [Acquia](https://www.g2.com/sellers/acquia)
- **Company Website:** www.acquia.com
- **Year Founded:** 2007
- **HQ Location:** Boston, MA
- **Twitter:** @Acquia  
44,968 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=04fd8f26a6e34bbb1875cece1f5cbe817f4d8aefc237da41b4d77a2ffdef7686&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F167056%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,098 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Graphic Designer, Digital Asset Manager
- **Top Industries:** Marketing and Advertising, Consumer Goods
- **Company Size:** 47% Large, 37% Medium

#### What Do G2 Reviewers Say About Acquia DAM (Widen)?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Acquia DAM, enjoying seamless integration and user-friendly features for asset management.
- Users value the **metadata management and integration capabilities** of Acquia DAM, enhancing organization and workflow efficiency.
- Users value the **flexible integration capabilities** of Acquia DAM (Widen), enhancing productivity across various platforms and workflows.
- Users value the **customizability** of Acquia DAM (Widen), enabling tailored workflows and seamless integration with existing tools.
- Users value the **professional and helpful customer support** from Acquia DAM, enhancing their overall experience and implementation.

##### Cons

- Users note the **missing features** in Acquia DAM, particularly in reporting and dashboard customization, affecting usability.
- Users experience **confusion** due to numerous data fields and options, impacting their understanding and overall usability.
- Users report a **poor interface design** that complicates the file upload process and overall usability.
- Users are frustrated with the **poor search functionality** in Acquia DAM (Widen), making it difficult to find specific assets.
- Users find the **search functionality challenging** , struggling with item retrieval and inconsistent accessibility in collections.

#### What Are Recent G2 Reviews of Acquia DAM (Widen)?

**["Acquia is Committed to Continuous Improvement"](https://www.g2.com/survey_responses/acquia-dam-widen-review-12454209)**

**Rating:** 4.0/5.0 stars

_— Mary L._

[Read full review](https://www.g2.com/survey_responses/acquia-dam-widen-review-12454209)

**["Revolutionized Asset Management and Team Collaboration"](https://www.g2.com/survey_responses/acquia-dam-widen-review-12446923)**

**Rating:** 5.0/5.0 stars

_— Verified User in Design_

[Read full review](https://www.g2.com/survey_responses/acquia-dam-widen-review-12446923)

#### What Are G2 Users Discussing About Acquia DAM (Widen)?

- [What is Widen Collective used for?](https://www.g2.com/discussions/what-is-widen-collective-used-for)
- [What does Widen Collective do?](https://www.g2.com/discussions/what-does-widen-collective-do)
- [How does digital asset management work?](https://www.g2.com/discussions/how-does-digital-asset-management-work) - 1 comment
- [How much does widen cost?](https://www.g2.com/discussions/how-much-does-widen-cost) - 1 comment
- [What is widen collective?](https://www.g2.com/discussions/what-is-widen-collective)

### [Plytix Cloud PIM & DAM](https://www.g2.com/products/plytix-cloud-pim-dam/reviews)

Plytix PIM is the best Product Information Management (PIM) software on the market due to its user-friendly interface, affordable pricing, easy and quick implementation, and stellar customer support. With Plytix PIM Software, you no longer need to jump back and forth between thousands of spreadsheets, folders, and media files to find, edit, and distribute your product information. You get a collaboration tool that helps you to streamline your product information management processes by providing a central source of truth that allows you and your whole team to organize, enrich, and distribute product information with ease—no more spreadsheets, no more headaches. Plytix PIM helps you to: • Get rid of data silos once and for all • Cut manual and repetitive tasks • Sell more with less work • Conquer multichannel commerce • Decrease your time-to-market …and so much more! Want to see what success with Plytix PIM looks like? Check out our customer stories at https://www.plytix.com/customer-stories

**Average Rating:** 4.7/5.0

**Total Reviews:** 434

#### How Do G2 Users Rate Plytix Cloud PIM & DAM?

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.0/10)
- **Workflow Management:** 8.3/10 (Category avg: 8.5/10)
- **Integration with Marketing Software:** 7.7/10 (Category avg: 8.2/10)
- **Integration with Creative Software:** 7.6/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Plytix Cloud PIM & DAM?

- **Seller:** [Plytix](https://www.g2.com/sellers/plytix)
- **Company Website:** plytix.com
- **Year Founded:** 2015
- **HQ Location:** Dover, Delaware, United States
- **Twitter:** @Plytix  
594 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f88c970fe130d988ea899e50eb93431b2fc42ab77864435e7ea7171ebefd3708&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F5403055%2F&secure%5Burl_type%5D=linkedin_company_website)  
98 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Product Manager
- **Top Industries:** Retail, Consumer Goods
- **Company Size:** 61% Small, 35% Medium

#### What Do G2 Reviewers Say About Plytix Cloud PIM & DAM?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **intuitive and user-friendly interface** of Plytix, enhancing efficiency in managing complex product data.
- Users highlight the **excellent customer support** from Plytix, appreciating their dedication and responsiveness to inquiries.
- Users value the **intuitive interface and customization options** of Plytix Cloud PIM, enhancing workflow efficiency and ease of use.
- Users value the **intuitive interface** of Plytix Cloud PIM, which simplifies onboarding and maintaining product information efficiently.
- Users benefit from **effective asset management** in Plytix, streamlining workflows and enhancing product information organization.

##### Cons

- Users find the **limited flexibility** in language options and workflow management restrictive, affecting their overall experience.
- Users find **feature limitations** in Plytix Cloud PIM & DAM, particularly in editing, automation, and usability for Brand Portals.
- Users note the **missing features** in Plytix Cloud, which impacts usability and limits functionality compared to competitors.
- Users express concerns over **limited customization options** , requiring external support for changes and restricting administrative control.
- Users experience **slow performance** with Plytix Cloud PIM & DAM, particularly during searches and data loading.

#### What Are Recent G2 Reviews of Plytix Cloud PIM & DAM?

**["Intuitive Platform with Responsive Support and Flexible Solutions"](https://www.g2.com/survey_responses/plytix-cloud-pim-dam-review-13121722)**

**Rating:** 4.5/5.0 stars

_— Nazy R._

[Read full review](https://www.g2.com/survey_responses/plytix-cloud-pim-dam-review-13121722)

**["A Reliable PIM Platform That Keeps Getting Better"](https://www.g2.com/survey_responses/plytix-cloud-pim-dam-review-13182270)**

**Rating:** 5.0/5.0 stars

_— Viviana I._

[Read full review](https://www.g2.com/survey_responses/plytix-cloud-pim-dam-review-13182270)

#### What Are G2 Users Discussing About Plytix Cloud PIM & DAM?

- [What is Plytix PIM used for?](https://www.g2.com/discussions/what-is-plytix-pim-used-for)

### [Aprimo](https://www.g2.com/products/aprimo/reviews)

Aprimo's agentic content operations platform enables organizations to govern, automate, and scale content across the AI-powered enterprise. Recognized as a leading vendor for innovation in agentic Digital Asset Management, Aprimo delivers a future-proof approach to content strategy, asset management, collaboration, personalization, and delivery. With intelligence built into the content lifecycle, Aprimo helps teams improve efficiency, maintain brand and compliance standards, and deliver more relevant content experiences at scale. Why Aprimo With rising content demands and increasing complexity, Aprimo helps enterprises eliminate content chaos by centralizing assets, automating workflows, and leveraging AI-powered metadata tagging and analytics. Our composable, API-first platform seamlessly integrates with marketing ecosystems, empowering teams to scale content operations efficiently while maintaining brand integrity and regulatory compliance. Key Capabilities -AI-Powered Content Intelligence – Uncover insights, analyze content performance, and optimize asset utilization to drive higher engagement. -Intelligent Content Automation – Automate content creation, metadata tagging, and workflow routing to accelerate time-to-market. -Scalable DAM Infrastructure – Manage millions of assets with unlimited storage, real-time access, and AI-driven search. -Enterprise-Grade Compliance & Governance – Support for MLR (Medical, Legal, Regulatory) reviews, brand approvals, digital rights management, and regulatory compliance workflows. -Omnichannel Content Distribution – Seamlessly adapt and personalize content for websites, e-commerce, mobile, and social platforms. Aprimo Product Portfolio Agentic Digital Asset Management (DAM) A centralized content hub that organizes and optimizes digital assets for easy discovery, reuse, and omnichannel distribution. Features AI-powered metadata enrichment, smart search, automated workflows, and brand governance tools. Productivity Streamlines project collaboration with agile workflows, creative review tools, and automated approvals to ensure faster content delivery and team efficiency. Plan Empowers marketing teams with budget planning, resource allocation, and ROI measurement tools, ensuring marketing spend is aligned with business objectives and performance insights. Spend Provides marketing teams with tools to plan, track, and control marketing spend, ensuring budgets are managed effectively, investments stay aligned with business goals, and financial visibility is maintained. Content Intelligence Provides AI-driven insights to optimize content strategies, track performance, and predict the impact of assets across marketing channels, enabling data-driven decision-making. Content Personalization Delivers real-time, AI-powered personalized content to engage target audiences, optimize customer experiences, and drive conversions through automated content recommendations. Why Enterprises Choose Aprimo ✔ AI-Driven Content Operations – AI-powered metadata, predictive insights, generative AI, and automated workflows. ✔ Composable & Scalable – Integrates with CMS, PIM, CRM, e-commerce, and marketing automation platforms for seamless content orchestration. ✔ Industry-Leading Compliance & Governance – Trusted by Life Sciences, Financial Services, Retail, and CPG enterprises for regulatory and brand governance. ✔ Future-Ready Technology – Driving the next generation of Intelligent Asset Management, leveraging AI, automation, and data-driven insights. Aprimo is the only Agentic DAM designed for enterprise-scale automation, governance, content intelligence, and omnichannel personalization.

**Average Rating:** 4.3/5.0

**Total Reviews:** 297

#### How Do G2 Users Rate Aprimo?

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.0/10)
- **Workflow Management:** 8.7/10 (Category avg: 8.5/10)
- **Integration with Marketing Software:** 8.3/10 (Category avg: 8.2/10)
- **Integration with Creative Software:** 8.0/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Aprimo?

- **Seller:** [Aprimo](https://www.g2.com/sellers/aprimo)
- **Company Website:** www.aprimo.com
- **Year Founded:** 1998
- **HQ Location:** Chicago, Illinois
- **Twitter:** @Aprimo  
798 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cda9f823d6727ab3462df8cda9ffa159eca6fce60f8ba0d11a9834890820f6e1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F8152907%2F&secure%5Burl_type%5D=linkedin_company_website)  
305 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Digital Marketing Specialist
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 31% Large, 30% Medium

#### What Do G2 Reviewers Say About Aprimo?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **intuitive interface** of Aprimo, simplifying the organization and management of digital assets effectively.
- Users commend Aprimo for its **user-friendly digital asset management** , streamlining workflows and enhancing overall productivity and efficiency.
- Users appreciate Aprimo's **workflow efficiency** , finding it streamlines processes and enhances productivity across marketing operations.
- Users enjoy the **monumental time savings** offered by Aprimo in content management and workflow efficiency.
- Users commend Aprimo for its **comprehensive content management** features, enhancing efficiency and maximizing digital asset value.

##### Cons

- Users face a **steep learning curve** with Aprimo, finding setup and integration more challenging than expected.
- Users find Aprimo's interface **not intuitive** , noting its complexity and overwhelming setup for new users.
- Users find Aprimo's **complexity and learning curve** challenging, especially with its dense interface and detailed workflows.
- Users experience a **steep learning curve** with Aprimo due to its complex and unintuitive interface, making it challenging.
- Users find Aprimo's **complex features** overwhelming at first, affecting ease of use, especially for newcomers.

#### What Are Recent G2 Reviews of Aprimo?

**["Aprimo Brings Order to Marketing Content with Powerful Automation and Insights"](https://www.g2.com/survey_responses/aprimo-review-12809346)**

**Rating:** 5.0/5.0 stars

_— Lupupa M._

[Read full review](https://www.g2.com/survey_responses/aprimo-review-12809346)

**["Aprimo Keeps Key Content Centralized for Faster, More Consistent Customer Prep"](https://www.g2.com/survey_responses/aprimo-review-13237499)**

**Rating:** 4.5/5.0 stars

_— Evan C._

[Read full review](https://www.g2.com/survey_responses/aprimo-review-13237499)

#### What Are G2 Users Discussing About Aprimo?

- [What is Personify XP used for?](https://www.g2.com/discussions/what-is-personify-xp-used-for) - 1 comment
- [What does Aprimo do?](https://www.g2.com/discussions/what-does-aprimo-do)
- [What is digital asset and media management?](https://www.g2.com/discussions/aprimo-what-is-digital-asset-and-media-management) - 2 comments
- [Is Aprimo cloud based?](https://www.g2.com/discussions/is-aprimo-cloud-based) - 2 comments
- [What is aprimo used for?](https://www.g2.com/discussions/what-is-aprimo-used-for) - 2 comments

### [Adobe Experience Manager](https://www.g2.com/products/adobe-experience-manager/reviews)

Adobe Experience Manager (AEM) is an agentic content system built for the agentic era, when brands must be discovered, cited, and trusted across human visitors and AI agents simultaneously. Unlike headless-only content management systems that solve for content availability (storing content and delivering it via API), AEM is architected for brand visibility: ensuring content performs once it reaches every surface, from web and mobile to LLMs and emerging agentic channels. What Adobe Experience Manager Is Experience Manager combines structured content management, digital asset management, agentic workflows, enterprise governance, and edge delivery in a single, natively integrated platform. Most enterprises already use AEM as a headless system of record powering mobile apps, multi-site experiences, and connected channels, while also gaining the presentation, delivery, and optimization layers that headless-only systems require customers to build or buy separately. Agentic CMS: The Foundation for AI Discovery AEM is designed as an agentic content management system. Structured, governed, fast content is what AI systems surface, cite, and trust. AEM's agent capabilities — including the Brand Experience Agent, Brand Governance Agent, and Content Advisor Agent — bring intelligence and automation across the content lifecycle: accelerating creation and migration, enforcing brand and compliance governance, and continuously optimizing experiences for both human and agentic traffic. Key Capabilities Experience Manager Sites: A modern decoupled architecture for creating and delivering personalized web and app experiences at scale, serving both headless (Content Fragments via GraphQL/REST) and full experience delivery needs. Experience Manager Assets:&nbsp;A digital asset management system to govern and activate assets, with native AI trained on a brand's data, voice, and creative DNA across regions and geographies. Experience Manager Forms:&nbsp;End-to-end digital enrollment integrated with back-end systems of record. AEM Sites Optimizer:&nbsp;Continuous optimization of performance, SEO, and discoverability (requires AEM Sites). LLM Optimizer:&nbsp;Purpose-built visibility into agentic traffic using real CDN signals, with brand-aware recommendations to improve how content is surfaced and cited by AI systems. Edge Delivery Services:&nbsp;Sub-second content delivery with personalization applied at the edge, built for agentic workflows where content is assembled and served in milliseconds. Experience Manager Guides&nbsp;and Learning Manager:&nbsp;Scalable component content management for documentation, knowledge, and support content, and an integrated learning management system. Differentiators Content + decisioning in one event loop:&nbsp;AEM integrates with Adobe Journey Optimizer and Real-Time CDP, making content decisions on unified customer profiles that draw on behavioral, transactional, and engagement signals, not on CRM records alone. Generative creation in the workflow:&nbsp;Adobe Firefly and generative content capabilities are embedded inside AEM's authoring environment as native capabilities, not adjacent integrations. Enterprise governance at scale:&nbsp;Multi-site, multi-brand, multi-language support with role-based access control, workflow approvals, and audit trails built in. Proven Results Brands using Adobe's optimization capabilities have seen measurable gains in AI-era visibility, including significant increases in LLM citation rates and AI-referral traffic, alongside improvements in page performance and organic visibility.

**Average Rating:** 4.2/5.0

**Total Reviews:** 663

#### How Do G2 Users Rate Adobe Experience Manager?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.0/10)
- **Workflow Management:** 8.5/10 (Category avg: 8.5/10)
- **Integration with Marketing Software:** 8.2/10 (Category avg: 8.2/10)
- **Integration with Creative Software:** 8.1/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Adobe Experience Manager?

- **Seller:** [Adobe](https://www.g2.com/sellers/adobe)
- **Company Website:** adobe.com
- **Year Founded:** 1982
- **HQ Location:** San Jose, CA
- **Twitter:** @Adobe  
956,842 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4bd838466d461c6fe81e09c861e82adaaf56d5a567f856b855f9808677f90560&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1480%2F&secure%5Burl_type%5D=linkedin_company_website)  
42,087 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Software Engineer, Consultant
- **Top Industries:** Information Technology and Services, Marketing and Advertising
- **Company Size:** 48% Large, 25% Small

#### What Do G2 Reviewers Say About Adobe Experience Manager?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of Adobe Experience Manager, streamlining content management and enhancing overall efficiency.
- Users value the **efficient content management** capabilities of Adobe Experience Manager, enhancing productivity and user experience significantly.
- Users value the **efficiency and seamless integration** of Adobe Experience Manager, enhancing content management across channels.
- Users value the **customization capabilities** of Adobe Experience Manager, enabling tailored solutions for diverse marketing needs.
- Users value the **seamless integrations** of Adobe Experience Manager, enhancing efficiency and personalization across channels.

##### Cons

- Users struggle with the **steep learning curve** , making it difficult for new authors to quickly adapt and setup.
- Users find the **complex usability** of Adobe Experience Manager challenging, particularly for non-technical individuals and new authors.
- Users find the **learning curve too steep** , making the initial setup and mastery of Adobe Experience Manager challenging.
- Users find the **high costs** and steep learning curve of Adobe Experience Manager challenging, especially for beginners.
- Users find the **steep learning curve** daunting, making initial setup and customization challenging for non-technical individuals.

#### What Are Recent G2 Reviews of Adobe Experience Manager?

**["Powerful, All-in-One Dashboard for Managing Multiple Projects"](https://www.g2.com/survey_responses/adobe-experience-manager-review-12754863)**

**Rating:** 4.0/5.0 stars

_— Himanshu J._

[Read full review](https://www.g2.com/survey_responses/adobe-experience-manager-review-12754863)

**["Adobe Experience Manager Makes Content and Digital Asset Management Easy"](https://www.g2.com/survey_responses/adobe-experience-manager-review-12821930)**

**Rating:** 5.0/5.0 stars

_— Muzammil M._

[Read full review](https://www.g2.com/survey_responses/adobe-experience-manager-review-12821930)

#### What Are G2 Users Discussing About Adobe Experience Manager?

- [What is Adobe Experience Manager used for?](https://www.g2.com/discussions/what-is-adobe-experience-manager-used-for) - 1 comment
- [What is Adobe Experience Manager Assets used for?](https://www.g2.com/discussions/what-is-adobe-experience-manager-assets-used-for)
- [Who uses Adobe Experience Manager?](https://www.g2.com/discussions/who-uses-adobe-experience-manager) - 1 comment
- [What is the Adobe Experience platform?](https://www.g2.com/discussions/what-is-the-adobe-experience-platform)
- [What is Adobe Experience Manager assets?](https://www.g2.com/discussions/what-is-adobe-experience-manager-assets)

### [PhotoShelter for Brands](https://www.g2.com/products/photoshelter-for-brands/reviews)

PhotoShelter for Brands is a comprehensive digital asset management (DAM) solution designed to help organizations organize, manage, distribute, and collaborate on digital content. This platform equips users with essential tools to streamline their content workflows, enabling teams to efficiently share and access assets while ensuring a high level of security. With over 6.7 billion assets managed and nearly 100 million downloads annually, PhotoShelter has positioned itself as a trusted resource for brands aiming to enhance their digital content strategies. Thousands of organizations, including the NFL, FreshDirect, Purdue University, and Wendy’s, rely on PhotoShelter to support their success. Targeted primarily at marketing and creative teams, PhotoShelter for Brands is particularly beneficial for those who need a centralized location for their digital assets, enabling seamless collaboration among team members. Use cases include managing marketing materials, product images, and promotional content, as well as facilitating quick access to assets for social media campaigns and other marketing initiatives. Key features of PhotoShelter include robust asset organization capabilities, advanced AI search and auto-tagging, and permission-based sharing. These functionalities allow brands to find the assets they need when they need them, and distribute them across various channels in real-time with minimal effort. The acquisition of Socialie further enriches PhotoShelter's offerings by enabling brands to activate the social channels of their stakeholders. This allows for automated content distribution and provides valuable insights into the performance of social content across partner channels. By leveraging these capabilities, organizations can significantly expand their audience reach and drive higher engagement. PhotoShelter for Brands stands out in the digital asset management category by providing a user-friendly interface, robust organizational tools, powerful distribution capabilities, and automated workflows. These features contribute to improved efficiency and a better return on investment for content-driven marketing strategies, making it an essential tool for any organization seeking to optimize its digital content management processes.

**Average Rating:** 4.3/5.0

**Total Reviews:** 1,083

#### How Do G2 Users Rate PhotoShelter for Brands?

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.0/10)
- **Workflow Management:** 8.3/10 (Category avg: 8.5/10)
- **Integration with Marketing Software:** 7.7/10 (Category avg: 8.2/10)
- **Integration with Creative Software:** 7.8/10 (Category avg: 8.2/10)

#### Who Is the Company Behind PhotoShelter for Brands?

- **Seller:** [PhotoShelter](https://www.g2.com/sellers/photoshelter)
- **Company Website:** photoshelter.com
- **Year Founded:** 2005
- **HQ Location:** Dover, US
- **Twitter:** @photoshelter  
63,818 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2254494cd9cbfb02e2523a88897455bc6c1be13b2d3839b056e764b936ce3451&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F749729%2F&secure%5Burl_type%5D=linkedin_company_website)  
289 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Graphic Designer, Photographer
- **Top Industries:** Higher Education, Sports
- **Company Size:** 48% Medium, 28% Large

#### What Do G2 Reviewers Say About PhotoShelter for Brands?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of PhotoShelter, finding it simple to organize and share images efficiently.
- Users appreciate the **intuitive organization** of PhotoShelter for Brands, making photo management straightforward and efficient.
- Users appreciate the **sharing ease** of PhotoShelter for Brands, enjoying customizable options for accessibility and collaboration.
- Users appreciate the **easy search** functionality of PhotoShelter for Brands, enabling quick access to organized content.
- Users value the **ease of use and constant feature updates** of PhotoShelter for enhancing their experience.

##### Cons

- Users find PhotoShelter for Brands to be **expensive** , needing a significant budget for yearly usage and add-ons.
- Users find the **steep learning curve** challenging, especially for smaller teams not accustomed to extensive digital content management.
- Users find **feature limitations** in PhotoShelter for Brands hinder effective collaboration and customization for growing teams.
- Users find the **limited customization** options challenging, particularly for managing image access and user visibility.
- Users find the **access permissions process cumbersome** , complicating user experience and access to galleries and folders.

#### What Are Recent G2 Reviews of PhotoShelter for Brands?

**["A Refined, Professional Portal for Showcasing and Organizing Campus Marketing Work"](https://www.g2.com/survey_responses/photoshelter-for-brands-review-13106916)**

**Rating:** 4.5/5.0 stars

_— Jay R._

[Read full review](https://www.g2.com/survey_responses/photoshelter-for-brands-review-13106916)

**["Smart AI Search and Effortless Drag-and-Drop Uploads with PhotoShelter"](https://www.g2.com/survey_responses/photoshelter-for-brands-review-13051127)**

**Rating:** 4.5/5.0 stars

_— Ashley C._

[Read full review](https://www.g2.com/survey_responses/photoshelter-for-brands-review-13051127)

#### What Are G2 Users Discussing About PhotoShelter for Brands?

- [What is PhotoShelter for Brands used for?](https://www.g2.com/discussions/what-is-photoshelter-for-brands-used-for) - 1 upvote
- [What is Third Light used for?](https://www.g2.com/discussions/what-is-third-light-used-for)

### [Dash](https://www.g2.com/products/dash-for-brands-ltd-dash/reviews)

Dash is an affordable digital asset management (DAM) tool for ecommerce brands, with pricing starting at $109 per month. It gives marketing and creative teams one clear place to store, organise, and use their brand content. If you’re using Google Drive or Dropbox to manage creative, things get messy fast. Files are hard to find, links break, and teams waste time searching instead of launching work. Dash is built to fix that. With Dash, all your brand assets live in one place — from product photography and campaign creative to influencer content and UGC. You can upload files directly or collect content using upload links, so creators, agencies, and partners can send work without needing access. Once files are in, your team can approve content or leave feedback before it’s used. Dash makes assets easy to find as your library grows. Images are automatically tagged using AI, and you can add your own custom fields like product line, campaign, usage rights, or photographer. That means less digging through folders and more time actually using your creative. When it’s time to launch, Dash helps you move faster. Resize and crop images directly in the platform, download them ready for different marketing channels, or push product images straight into your Shopify listings. Dash also makes sharing simple. Your retail partners need access to your product creative. Rather than dealing with individual requests and WeTransfer files, set up custom branded portals for them. Your retailers can find the assets they need easily, without needing to come through you. Dash helps ecommerce teams to: Store all brand creative in one organised place Collect content from creators and partners without the chaos Find assets quickly using AI tags and custom fields Prepare images for marketing and ecommerce channels Get creative into the hands of your retail partners Share approved assets externally without extra admin Dash includes unlimited users and all features on every plan, so teams don’t have to manage seats or upgrades as they grow. It’s used by ecommerce brands that want less time hunting for files — and more time getting creative work out into the world.

**Average Rating:** 4.6/5.0

**Total Reviews:** 399

#### How Do G2 Users Rate Dash?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.0/10)
- **Workflow Management:** 8.4/10 (Category avg: 8.5/10)
- **Integration with Marketing Software:** 7.5/10 (Category avg: 8.2/10)
- **Integration with Creative Software:** 7.7/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Dash?

- **Seller:** [Dash for Brands Ltd](https://www.g2.com/sellers/dash-for-brands-ltd)
- **Company Website:** www.dash.app
- **HQ Location:** Brighton , East Sussex
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5aae32c6794c4b9056e990c59bd4e27ee7e6b6ed242d1cf274be5ad48f0c9ef1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fdash-dam%2F&secure%5Burl_type%5D=linkedin_company_website)  
24 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Graphic Designer
- **Top Industries:** Marketing and Advertising, Retail
- **Company Size:** 50% Small, 46% Medium

#### What Do G2 Reviewers Say About Dash?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of use** of Dash, allowing quick uploads, customization, and sharing of content effortlessly.
- Users appreciate the **intuitive design** of Dash, making asset management accessible and enjoyable for everyone.
- Users appreciate the **quick and helpful customer support** provided by Dash, enhancing their overall experience.
- Users commend Dash for its **user-friendly interface** , making workflows easier and enhancing overall productivity.
- Users appreciate the **easy organization** of Dash, making file access and management efficient and straightforward.

##### Cons

- Users face challenges with **tagging issues** , including limitations on tag management and ineffective AI tagging capabilities.
- Users face **search difficulties** , struggling with ineffective results and cumbersome processes that hinder their experience.
- Users face **download issues** due to limitations on download quotas, affecting workflow and integration with other platforms.
- Users feel that the **inefficient tagging** requires manual adjustments, detracting from the overall functionality of Dash.
- Users express concern over **missing features** in Dash, including limited Shopify integration and communication tools.

#### What Are Recent G2 Reviews of Dash?

**["Saving Time with Smarter Image Management"](https://www.g2.com/survey_responses/dash-review-13117402)**

**Rating:** 4.5/5.0 stars

_— Nichola V._

[Read full review](https://www.g2.com/survey_responses/dash-review-13117402)

**["Efficient Asset Organization and Search with Dash"](https://www.g2.com/survey_responses/dash-review-9367829)**

**Rating:** 4.5/5.0 stars

_— Emma A._

[Read full review](https://www.g2.com/survey_responses/dash-review-9367829)

### [Syndigo](https://www.g2.com/products/syndigo-syndigo/reviews)

Syndigo is a leader in AI-first PXM, MDM, and PIM, empowering brands, retailers, and distributors to create winning product experiences. Syndigo offers the most extensive brand-retail network, the leading commerce data pool, and automated recommendations that incorporate user-generated content. With Syndigo’s solutions, companies can reach more customers, dynamically optimize shopping experiences, and achieve more control of their commerce with trusted data, software, and connections. Syndigo serves over 18,000 global enterprises in key sectors such as grocery, foodservice, hardlines, home improvement/DIY, pet, health and beauty, automotive, apparel, energy, and healthcare. Learn more at www.syndigo.com.

**Average Rating:** 4.4/5.0

**Total Reviews:** 191

#### How Do G2 Users Rate Syndigo?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.0/10)
- **Workflow Management:** 8.0/10 (Category avg: 8.5/10)
- **Integration with Marketing Software:** 7.2/10 (Category avg: 8.2/10)
- **Integration with Creative Software:** 6.6/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Syndigo?

- **Seller:** [Syndigo](https://www.g2.com/sellers/syndigo)
- **Company Website:** www.syndigo.com
- **Year Founded:** 2017
- **HQ Location:** Chicago, Illinois
- **Twitter:** @syndigoLLC  
281 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b31df4100632d3c4a3872a01d2318660d853b4c18c13f473ab419cbbb6b3ce80&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F28625135%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,727 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Consumer Goods, Retail
- **Company Size:** 39% Medium, 31% Small

#### What Do G2 Reviewers Say About Syndigo?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend Syndigo for its **exceptional customer support** , consistently providing responsive and helpful assistance throughout their experience.
- Users commend the **ease of use** of Syndigo, appreciating its intuitive interface and seamless integration capabilities.
- Users commend the **helpful support** from Syndigo, enhancing their operational efficiency and overall experience with the platform.
- Users appreciate the **quick response** from Syndigo's support team, ensuring efficient issue resolution and excellent service.
- Users praise Syndigo for its **unified platform with robust features** , improving operational efficiency and enhancing digital visibility.

##### Cons

- Users face **data management issues** with updates, error reporting, and lack of notifications affecting usability.
- Users find the **learning curve steep** for Syndigo, needing better resources and an easier user interface to navigate.
- Users criticize the **poor usability** of Syndigo, highlighting complications in navigation and an overwhelming interface.
- Users face **complexity issues** with Syndigo, struggling with navigation and frequently changing processes that hinder usability.
- Users find the **user interface confusing** , making navigation difficult and complicating the experience for newcomers.

#### What Are Recent G2 Reviews of Syndigo?

**["Ecommerce Success fueled by Syndigo CES "](https://www.g2.com/survey_responses/syndigo-review-8850824)**

**Rating:** 5.0/5.0 stars

_— Patrick L._

[Read full review](https://www.g2.com/survey_responses/syndigo-review-8850824)

**["Easy-to-Use Portal with an Excellent Product Catalog and Responsive Support"](https://www.g2.com/survey_responses/syndigo-review-12874556)**

**Rating:** 5.0/5.0 stars

_— Brian T._

[Read full review](https://www.g2.com/survey_responses/syndigo-review-12874556)

#### What Are G2 Users Discussing About Syndigo?

- [What is Syndigo, The Active Content Engine used for?](https://www.g2.com/discussions/what-is-syndigo-the-active-content-engine-used-for) - 1 comment

### [OpenAsset](https://www.g2.com/products/openasset/reviews)

OpenAsset’s Digital Asset Management platform enables architecture, engineering, and construction (AEC) firms to create high-quality proposals faster. By centralizing all digital files in an easily searchable database, OpenAsset’s intuitive software and unrivaled customer experience help AEC teams streamline project workflows, enhance proposal quality, and win more business.

**Average Rating:** 4.7/5.0

**Total Reviews:** 204

#### How Do G2 Users Rate OpenAsset?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.0/10)
- **Workflow Management:** 8.7/10 (Category avg: 8.5/10)
- **Integration with Marketing Software:** 8.6/10 (Category avg: 8.2/10)
- **Integration with Creative Software:** 8.7/10 (Category avg: 8.2/10)

#### Who Is the Company Behind OpenAsset?

- **Seller:** [OpenAsset](https://www.g2.com/sellers/openasset)
- **Company Website:** openasset.com
- **Year Founded:** 2002
- **HQ Location:** New York, NY
- **Twitter:** @OpenAsset  
1,153 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7f9e161767d322ff89f7525842ac87972355d82e1dc7bda648103a728a9eac3b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fopenasset&secure%5Burl_type%5D=linkedin_company_website)  
124 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Coordinator, Graphic Designer
- **Top Industries:** Architecture & Planning, Construction
- **Company Size:** 62% Medium, 24% Large

#### What Do G2 Reviewers Say About OpenAsset?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of OpenAsset, significantly reducing time spent searching for project assets.
- Users appreciate the **organization efficiency** of OpenAsset, benefiting from centralized access to assets and streamlined workflows.
- Users appreciate the **efficient search functionality** of OpenAsset, making it easy to quickly find relevant images and data.
- Users commend the **easy search functionality** of OpenAsset, enhancing information retrieval and streamlining workflows effectively.
- Users appreciate the **user-friendly interface** of OpenAsset, making asset retrieval quick and efficient for projects.

##### Cons

- Users face **search issues** with OpenAsset, including filter malfunctions and difficulties in finding specific projects or items.
- Users report **filter issues** with OpenAsset, leading to misplaced files and a frustrating browsing experience.
- Users find the **poor navigation** in OpenAsset frustrating, impacting efficiency and ease of use during their tasks.
- Users find the **poor search functionality** of OpenAsset confusing and challenging for finding essential projects and files.
- Users find the **tagging of metadata to be very time-consuming** , hindering their ability to manage projects efficiently.

#### What Are Recent G2 Reviews of OpenAsset?

**["OpenAsset + InDesign Integration Saves Us Hours on Resume Building"](https://www.g2.com/survey_responses/openasset-review-12916731)**

**Rating:** 5.0/5.0 stars

_— Angie G._

[Read full review](https://www.g2.com/survey_responses/openasset-review-12916731)

**["OpenAsset Streamlines Asset Management and Creates Efficiences"](https://www.g2.com/survey_responses/openasset-review-12919293)**

**Rating:** 5.0/5.0 stars

_— Verified User in Architecture & Planning_

[Read full review](https://www.g2.com/survey_responses/openasset-review-12919293)

#### What Are G2 Users Discussing About OpenAsset?

- [How do you use Openasset?](https://www.g2.com/discussions/how-do-you-use-openasset)
- [What is cloud based dam?](https://www.g2.com/discussions/what-is-cloud-based-dam) - 1 comment
- [How much does OpenAsset cost?](https://www.g2.com/discussions/how-much-does-openasset-cost) - 1 comment
- [What does OpenAsset do?](https://www.g2.com/discussions/what-does-openasset-do)

### [Kontainer](https://www.g2.com/products/kontainer/reviews)

Kontainer is the leading platform for design and user-friendly Digital Asset Management (DAM) and Product Information Management (PIM) systems. We supply customizable, elegant, plug-and-play solutions that free up time, ease workloads, streamline processes, and keep files and data safe. &nbsp; Our DAM and PIM solutions create seamless brand experiences while ensuring data compliance and quality. &nbsp; The centralized data and asset hub fully integrates with your existing tech stack, making managing and distributing assets and data across platforms and channels like webshops, CMS, CRM, ERP, and e-marketing platforms easier than ever. &nbsp; Kontainer solutions include: &nbsp; ☞ DAM – Digital Asset Management &nbsp; ☞ PIM – Product Information Management &nbsp; ☞ Photo consent tool &nbsp; ☞ Brand guides &nbsp; ☞ Custom & AI tagging &nbsp; ☞ AI product text generation and translation &nbsp; ☞ Custom formatting & template creation &nbsp; ☞ Marketing & PR tools&nbsp; &nbsp; ☞ Approval workflows &nbsp; ☞ GDPR consent & compliance management &nbsp;&nbsp;☞ Smart Search &nbsp; ☞ Sales & Presentation Tools &nbsp; ☞ Custom Landing Page & Brand Features &nbsp; With over 20 years in the industry, we guide you through successful and ongoing implementation. &nbsp; Book a free demo meeting and let us know what we can do for you. You can book a free demo right here: https://kontainer.com/book-demo

**Average Rating:** 4.5/5.0

**Total Reviews:** 336

#### How Do G2 Users Rate Kontainer?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.0/10)
- **Workflow Management:** 8.4/10 (Category avg: 8.5/10)
- **Integration with Marketing Software:** 8.0/10 (Category avg: 8.2/10)
- **Integration with Creative Software:** 7.8/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Kontainer?

- **Seller:** [Kontainer A/S](https://www.g2.com/sellers/kontainer-a-s)
- **Company Website:** kontainer.com
- **Year Founded:** 2001
- **HQ Location:** Capital region of Denmark, DK
- **Twitter:** @KontainerShare  
1,481 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fb83128049ab2a81780bd29fb717294124595075254984d9e14ed093cd249d6d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F4986349%2F&secure%5Burl_type%5D=linkedin_company_website)  
16 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Coordinator, Graphic Designer
- **Top Industries:** Apparel & Fashion, Furniture
- **Company Size:** 50% Small, 44% Medium

#### What Do G2 Reviewers Say About Kontainer?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Kontainer's **ease of use** impressive, highlighting its beautiful design and easy navigation.
- Users value Kontainer's **user-friendly and intuitive design** , simplifying image organization and enhancing team collaboration.
- Users find Kontainer to be **extremely user-friendly** , making it simple to organize images and data seamlessly.
- Users value the **easy sharing features** of Kontainer, facilitating collaboration on images across teams and partners.
- Users love the **easy search** functionality in Kontainer, simplifying the process of finding their needed information.

##### Cons

- Users are frustrated by **missing features** like bulk import and easier integrations, affecting their overall experience.
- Users are frustrated by **missing features** like bulk import and limited control over user permissions in Kontainer.
- Users find **integration issues** frustrating, as connections with tools like Canva and Indesign are lacking and cumbersome.
- Users report **slow performance** in Kontainer, particularly during image uploads and registrations, leading to frustrating delays.
- Users struggle with **tagging issues** in Kontainer, as the process is manual and not intuitive, causing delays.

#### What Are Recent G2 Reviews of Kontainer?

**["Intuitive asset management that keeps creative teams moving"](https://www.g2.com/survey_responses/kontainer-review-12653849)**

**Rating:** 4.5/5.0 stars

_— Taus A._

[Read full review](https://www.g2.com/survey_responses/kontainer-review-12653849)

**["User-Friendly and Efficient for Media Management"](https://www.g2.com/survey_responses/kontainer-review-12457160)**

**Rating:** 4.5/5.0 stars

_— Elisa T._

[Read full review](https://www.g2.com/survey_responses/kontainer-review-12457160)

#### What Are G2 Users Discussing About Kontainer?

- [What is Kontainer used for?](https://www.g2.com/discussions/what-is-kontainer-used-for)

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