Air Reviews & Product Details

What I love most about Air is how it has genuinely simplified the way our creative and marketing teams work together.

We manage a significant amount of creative content across our South African and Canadian markets, including campaign banners, promotional materials, CRM assets, social media creatives and affiliate content. Before having everything organised in one place, finding the right files or sharing assets between departments could be unnecessarily time-consuming.

Air has made that process incredibly straightforward. The interface is clean, intuitive and visually organised, which makes a huge difference when you're managing a growing creative library. The search functionality is probably one of my favourite features. Being able to quickly locate an older campaign or a specific creative without digging through countless folders saves us a considerable amount of time.

One unexpected benefit has been how easily colleagues outside the design team have adopted it. Our CRM managers, marketing colleagues and affiliate managers can find and access what they need independently. That has reduced the constant back-and-forth with designers and made collaboration much smoother.

From a business perspective, the value is definitely there. Less time searching for assets, fewer duplicated requests and better organisation across teams all translate into a more efficient workflow.

We've actually reached the point where we're considering upgrading our plan because our asset library has grown so much. I'm also interested in exploring more of Air's advanced AI capabilities and how they could help us manage and adapt creative assets at scale.

For me, Air isn't just another place to store files. It's become a central part of how our teams collaborate, and I would genuinely struggle to imagine going back to managing everything through traditional shared folders. Review collected by and hosted on G2.com.

To be completely honest, I haven't really experienced any significant downsides with Air.

We're currently using the free plan, and the amount of value we've received from it has been incredible. It's genuinely impressive how much functionality Air makes available without requiring a paid subscription.

We've recently reached our storage limit, but I don't consider that a negative. We've built up a substantial creative library across multiple markets, and the fact that we've managed to do so much on the free plan is actually a testament to how generous and useful the platform is.

We're now considering upgrading, not because we're unhappy with anything, but because Air has become such an important part of our workflow that it makes sense to invest in it as we grow.

I really don't have any major complaints. It's a fantastic product that delivers exactly what we need, and the experience has been overwhelmingly positive. Review collected by and hosted on G2.com.

I think the content organization is really great. I also love that there are continued changes and edits being made to the software, always new features coming out. The Air team has been super helpful in our company's transition. Review collected by and hosted on G2.com.

I think that the AI aspects can be a little all over the place, however I think that is the case with all AI not just Air. Sometimes it can be a little glitchy. Sometimes it can be a little overwhelming as well with all of the options, having some training videos could be helpful. Review collected by and hosted on G2.com.

What I like best about Air is how easy it makes it to keep all of our creative assets in one place and actually find them again. I manage marketing across 100+ franchise locations, so being able to quickly pull product photos, campaign artwork, and social content without digging through folders or emails saves me a lot of time. The visual layout makes it simple to browse and spot the right asset at a glance, and sharing files or boards with stores and teammates is quick, so everyone is working from the latest approved version. It keeps our brand consistent across every location. Review collected by and hosted on G2.com.

The main thing I’d like to see improved is the learning curve for people who are new to the platform. With 100+ franchise locations, not everyone is comfortable with boards, tags, and sharing links right away, so I end up walking some store teams through it. I’d also love more flexibility with bulk organizing and renaming files, and more control over permissions so I can easily limit certain stores to specific approved assets. Review collected by and hosted on G2.com.

What I like best about Air is that it works as one central, visual home for all our creative assets. Our team keeps product photography, packaging renders and videos in organized boards, so I can find the latest approved version quickly instead of digging through folders or old message threads. Sharing is just as easy: I send a link through Air and my teammates can view or download the files straight from the browser, with no large attachments. The notifications that tell me when a shared link has been viewed or downloaded are also useful. The interface is clean and intuitive, so new teammates pick it up with almost no training. Review collected by and hosted on G2.com.

The main challenge for me has been discoverability in a large library. Our team has several boards for packaging and photography, and I only found our high-resolution new-packaging renders (6-pack angles and pouch renders) after already working with flat front images. Because assets weren't surfaced where I was looking, I lost time and almost used lower-quality files. Clearer folder naming, a "recently approved" or "featured" view, and stronger search filters would help. I'd also like a tighter connection with Figma. Our design files use photos that live in Air, so when we need to update them, someone has to upload the images to Air manually and then re-link them in Figma. A native Figma integration that keeps images in sync would save time and reduce version mistakes. Finally, the email notifications, such as "link has no downloads yet" or "has not been viewed yet," are not very actionable. More control over which notifications I receive, or a weekly digest, would reduce inbox noise. Review collected by and hosted on G2.com.

I use Air for everything in my business, including transferring big files and organizing them, and it’s been a game changer. I like the convenience and organization, and that my whole team can collaborate and go back to see where everything is. I love the sub boards because I can create one for each client, know where things live, and find files easily. I also like all the different options and programs, and I can’t wait to learn more about them. Setup was unbelievably easy, and I couldn’t be happier. Review collected by and hosted on G2.com.

I’d like files to stay on Air forever, though I know that isn’t practical and they have to expire at some point. Everything else has been wonderful, and I have no recommendations. Review collected by and hosted on G2.com.

Air makes it really easy to keep all our creative assets organized and accessible in one place. We have a lot of teams working across different campaigns and projects, and Air helps everyone quickly find what they need without having to track down a designer or dig through folders. It’s intuitive, visually organized, and makes sharing assets across teams feel effortless. Review collected by and hosted on G2.com.

Navigation can sometimes be a little tricky, especially as our asset library grows. Finding something specific isn’t always as straightforward as I’d like, but overall it’s a small tradeoff. Review collected by and hosted on G2.com.

We didn’t need a ton of bells and whistles with our asset manager. We needed a place to simply house data and provide an easy search platform. Air does exactly that

UPDATE: After two years this still holds true. Air provides more than the basics and still costs less than other platforms which would be overkill for us. Review collected by and hosted on G2.com.

It’s an intuitive platform but with our package we only got one training session. We were so cautious about that one session that we taught ourselves the platform and never used it.

UPDATE: The platform does glitch. Sometimes you need to sign out and then sign back in. We've had a hard time getting a user a seat. The search filters can be wonky. Review collected by and hosted on G2.com.

I like Air’s metadata, categorization, and MCP features most. Air automatically tags my creatives, so I don’t have to tag every video myself, and I can organize creatives by editor and product to find them more easily. With MCP, I can connect Air to my cloud, update metadata automatically, generate reports, and forward uploaded and approved creatives to the marketing team. I also find Air’s metadata and searchability better than Google Drive, and the setup was pretty easy and simple. Review collected by and hosted on G2.com.

I think the search could be improved. Even with metadata, it sometimes doesn’t identify creatives I think it should. I’d like it to do more relative searching rather than exact searches, so searching for a bottle could also recommend related creatives, like one tagged as a tiffin. Review collected by and hosted on G2.com.

I use Air for creative production and product management, and it’s been a game changer. I like that it brings out my creativity and lets me put everything in its place, create subcategories, and bring my script, worlds, and mood board together in one board tailored to my needs. The AI can review my things, spark my creativity, and help me brainstorm where to take my vision. Air brings my work into one place, so I can focus on it without switching between so many different softwares, and I can share everything with a single link. I like the design and the way Air curates the experience; it makes me want to do my work and makes me feel like a creative director. The design speaks to me as a creative, and the way Air is written with the clouds caught my eye. I also found setup easier than any other product: I just entered and got a very short tutorial. Having one product and one AI bring everything together has felt seamless for me and my team. I feel like Air helped me get my first creative direction role in America, and I liked being able to show a brand my work all in one place. Review collected by and hosted on G2.com.

I find Air more useful on a computer and iPad than on a phone. I’m always on the go, so having to get on my laptop can hinder my creative process. I also had a hard time copying pictures from one board to another on my phone; it didn’t work, and I had to use my computer. I’d like Air to feel more seamless across devices, so I can do on my phone what I can do on a computer. Review collected by and hosted on G2.com.

I like the AI tagging and the multitude of tagging options that makes it really easy to go through and find the specific piece of content that I'm looking for. The nested boards also makes it super easy to organize content in their individual sections, and being able to add content to other boards allow us to transfer content into different funnels very easily. It's an all in once place for not only raw footage and finished content, but a full on funnel that can move footage, review and revise footage, and then get that footage sent out. Review collected by and hosted on G2.com.

I think the pricing is a bit steep and a lot of the integrations that would come in handy like notifications to the slack gets blocked by a plan that requires a lot more expensive of a plan. I also really dislike the credit system and unused ai features taking up a bulk of the credits that was reserved for storage. Instead of having 1TB of storage like before, we had to switch over to a different plan for twice the price but only get around 200gb of storage, which is a huge downside if we want to build our funnel around using air's featuires. Review collected by and hosted on G2.com.