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Best A/B Testing Tools - Page 2

Alanna Iwuh
A
Researched and written by Alanna Iwuh

A/B testing tools and software tests versions of webpages and digital experiences to promote the best outcomes. Marketers and web developers use A/B testing tools to deploy different versions of digital content, such as calls to action or images, and track which variation encourages more visitors to convert. Performance results can be combined with segmentation data (such as the visitor’s age, or whether they arrived via social media or search) to personalize experiences to each visitor. Marketers use these platforms to improve conversion rates and engage more of the visitors that interact with their brands online.

Testing and personalization platforms are deployed on top of web development infrastructure and web content management software, and they integrate with digital analytics software and heatmap tools to track visitor behavior.

To qualify for inclusion in the A/B Testing Tools category, a product must:

Conduct split-traffic experiments with defined, trackable goals to determine best performing web content
Deploy multiple versions of any web content in real time
Perform split-URL experiments
Adjust and manage traffic volume to experiment variations
Provide tools for both technical and non-technical users to perform tests
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Featured A/B Testing Tools At A Glance

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Omniconvert
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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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182 Listings in A/B Testing Available
(322)4.8 out of 5
4th Easiest To Use in A/B Testing software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    NotifyVisitors is an AI powered marketing automation and CDP solution. It provides an omnichannel experience that helps you reach your desired audience through email, SMS, push, popups, and much more.

    Users
    • Search Engine Optimization Executive
    • Search Engine Optimization Specialist
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 68% Small-Business
    • 29% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • NotifyVisitors Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    142
    Helpful
    142
    Automation
    131
    Customer Engagement
    108
    Customer Support
    108
    Cons
    Learning Curve
    61
    Missing Features
    52
    Expensive
    50
    Limited Customization
    40
    Limited Features
    35
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • NotifyVisitors features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 9.1
    9.4
    Reporting and Analytics
    Average: 8.4
    9.3
    Multivariate testing capacities
    Average: 8.4
    9.5
    AI/Machine Learning
    Average: 7.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2011
    HQ Location
    Delhi, IN
    Twitter
    @notifyvisitors
    854 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    59 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

NotifyVisitors is an AI powered marketing automation and CDP solution. It provides an omnichannel experience that helps you reach your desired audience through email, SMS, push, popups, and much more.

Users
  • Search Engine Optimization Executive
  • Search Engine Optimization Specialist
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 68% Small-Business
  • 29% Mid-Market
NotifyVisitors Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
142
Helpful
142
Automation
131
Customer Engagement
108
Customer Support
108
Cons
Learning Curve
61
Missing Features
52
Expensive
50
Limited Customization
40
Limited Features
35
NotifyVisitors features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.1
9.4
Reporting and Analytics
Average: 8.4
9.3
Multivariate testing capacities
Average: 8.4
9.5
AI/Machine Learning
Average: 7.5
Seller Details
Year Founded
2011
HQ Location
Delhi, IN
Twitter
@notifyvisitors
854 Twitter followers
LinkedIn® Page
www.linkedin.com
59 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Voyado is a type of software-as-a-service (SaaS) solution designed to help retail brands enhance customer engagement and foster loyalty through hyper-relevant shopping experiences. By leveraging advan

    Users
    No information available
    Industries
    • Retail
    • Apparel & Fashion
    Market Segment
    • 49% Mid-Market
    • 28% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Voyado is a customer relationship management platform that provides tools for segmenting audiences, crafting targeted campaigns, and tracking results in real time.
    • Reviewers like the intuitive and user-friendly interface of Voyado, its seamless integration with other systems, the efficient customer support, and the continuous improvement of the product by adding new functionalities.
    • Users experienced issues with the initial setup requiring more effort than expected, the lack of built-in integrations with other tools, the overwhelming amount of functionalities, and the less flexible on-site messaging feature.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Voyado Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    30
    Customer Support
    18
    User-Friendly
    16
    Helpful
    14
    Features
    13
    Cons
    Limited Features
    11
    Missing Features
    8
    Complex Reporting
    5
    Lack of Customization
    5
    Learning Curve
    5
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Voyado features and usability ratings that predict user satisfaction
    9.3
    Has the product been a good partner in doing business?
    Average: 9.1
    7.6
    Reporting and Analytics
    Average: 8.4
    7.3
    Multivariate testing capacities
    Average: 8.4
    6.1
    AI/Machine Learning
    Average: 7.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Voyado
    Company Website
    Year Founded
    2005
    HQ Location
    Stockholm, SE
    LinkedIn® Page
    www.linkedin.com
    306 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Voyado is a type of software-as-a-service (SaaS) solution designed to help retail brands enhance customer engagement and foster loyalty through hyper-relevant shopping experiences. By leveraging advan

Users
No information available
Industries
  • Retail
  • Apparel & Fashion
Market Segment
  • 49% Mid-Market
  • 28% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Voyado is a customer relationship management platform that provides tools for segmenting audiences, crafting targeted campaigns, and tracking results in real time.
  • Reviewers like the intuitive and user-friendly interface of Voyado, its seamless integration with other systems, the efficient customer support, and the continuous improvement of the product by adding new functionalities.
  • Users experienced issues with the initial setup requiring more effort than expected, the lack of built-in integrations with other tools, the overwhelming amount of functionalities, and the less flexible on-site messaging feature.
Voyado Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
30
Customer Support
18
User-Friendly
16
Helpful
14
Features
13
Cons
Limited Features
11
Missing Features
8
Complex Reporting
5
Lack of Customization
5
Learning Curve
5
Voyado features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.1
7.6
Reporting and Analytics
Average: 8.4
7.3
Multivariate testing capacities
Average: 8.4
6.1
AI/Machine Learning
Average: 7.5
Seller Details
Seller
Voyado
Company Website
Year Founded
2005
HQ Location
Stockholm, SE
LinkedIn® Page
www.linkedin.com
306 employees on LinkedIn®

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(141)4.6 out of 5
7th Easiest To Use in A/B Testing software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Omniconvert Explore is an advanced experimentation tool designed to assist agencies, development and product teams, as well as marketers who may have limited IT support. This software solution empower

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Retail
    Market Segment
    • 57% Small-Business
    • 31% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Omniconvert Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    25
    Customer Support
    23
    Helpful
    22
    A/B Testing
    15
    Testing Efficiency
    15
    Cons
    Learning Curve
    7
    Complex Features
    4
    Developer Dependency
    4
    Bug Issues
    3
    Complex Reporting
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Omniconvert features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.1
    8.6
    Reporting and Analytics
    Average: 8.4
    9.0
    Multivariate testing capacities
    Average: 8.4
    6.7
    AI/Machine Learning
    Average: 7.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2013
    HQ Location
    Bucharest, Romania
    Twitter
    @Omniconvert
    5,334 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    45 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Omniconvert Explore is an advanced experimentation tool designed to assist agencies, development and product teams, as well as marketers who may have limited IT support. This software solution empower

Users
No information available
Industries
  • Marketing and Advertising
  • Retail
Market Segment
  • 57% Small-Business
  • 31% Mid-Market
Omniconvert Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
25
Customer Support
23
Helpful
22
A/B Testing
15
Testing Efficiency
15
Cons
Learning Curve
7
Complex Features
4
Developer Dependency
4
Bug Issues
3
Complex Reporting
3
Omniconvert features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.1
8.6
Reporting and Analytics
Average: 8.4
9.0
Multivariate testing capacities
Average: 8.4
6.7
AI/Machine Learning
Average: 7.5
Seller Details
Company Website
Year Founded
2013
HQ Location
Bucharest, Romania
Twitter
@Omniconvert
5,334 Twitter followers
LinkedIn® Page
www.linkedin.com
45 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Fibr is an AI-powered platform that revolutionizes conversion rate optimization (CRO) by automating website personalization, experimentation, and performance optimization at scale. The platform levera

    Users
    No information available
    Industries
    • Information Technology and Services
    • Marketing and Advertising
    Market Segment
    • 40% Enterprise
    • 36% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Fibr AI Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    77
    Personalization
    71
    Landing Pages
    54
    Automation
    41
    Time-saving
    36
    Cons
    Learning Curve
    21
    Need for Improvement
    13
    Difficult Setup
    10
    Lack of Customization
    8
    Limited Customization
    8
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Fibr AI features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.1
    9.2
    Reporting and Analytics
    Average: 8.4
    8.9
    Multivariate testing capacities
    Average: 8.4
    8.9
    AI/Machine Learning
    Average: 7.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Fibr AI
    Company Website
    Year Founded
    2022
    HQ Location
    Dover, US
    Twitter
    @fibr_ai
    752 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    38 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Fibr is an AI-powered platform that revolutionizes conversion rate optimization (CRO) by automating website personalization, experimentation, and performance optimization at scale. The platform levera

Users
No information available
Industries
  • Information Technology and Services
  • Marketing and Advertising
Market Segment
  • 40% Enterprise
  • 36% Mid-Market
Fibr AI Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
77
Personalization
71
Landing Pages
54
Automation
41
Time-saving
36
Cons
Learning Curve
21
Need for Improvement
13
Difficult Setup
10
Lack of Customization
8
Limited Customization
8
Fibr AI features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.1
9.2
Reporting and Analytics
Average: 8.4
8.9
Multivariate testing capacities
Average: 8.4
8.9
AI/Machine Learning
Average: 7.5
Seller Details
Seller
Fibr AI
Company Website
Year Founded
2022
HQ Location
Dover, US
Twitter
@fibr_ai
752 Twitter followers
LinkedIn® Page
www.linkedin.com
38 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Dynamic Yield, a Mastercard company, helps businesses across industries deliver digital customer experiences that are personalized, optimized, and synchronized. With Dynamic Yield, marketers, product

    Users
    • Product Manager
    Industries
    • Retail
    • Apparel & Fashion
    Market Segment
    • 56% Mid-Market
    • 29% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Dynamic Yield Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    13
    Personalization
    9
    Helpful
    7
    Ease of Use
    6
    Experience
    6
    Cons
    Integration Issues
    3
    Limitations
    3
    Slow Performance
    3
    Time-Consuming
    3
    Analytics Issues
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Dynamic Yield features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.1
    8.0
    Reporting and Analytics
    Average: 8.4
    8.7
    Multivariate testing capacities
    Average: 8.4
    8.0
    AI/Machine Learning
    Average: 7.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    1966
    HQ Location
    Purchase, NY
    Twitter
    @Mastercard
    477,977 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    45,216 employees on LinkedIn®
    Ownership
    NYSE - New York Stock Exchange
Product Description
How are these determined?Information
This description is provided by the seller.

Dynamic Yield, a Mastercard company, helps businesses across industries deliver digital customer experiences that are personalized, optimized, and synchronized. With Dynamic Yield, marketers, product

Users
  • Product Manager
Industries
  • Retail
  • Apparel & Fashion
Market Segment
  • 56% Mid-Market
  • 29% Enterprise
Dynamic Yield Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
13
Personalization
9
Helpful
7
Ease of Use
6
Experience
6
Cons
Integration Issues
3
Limitations
3
Slow Performance
3
Time-Consuming
3
Analytics Issues
2
Dynamic Yield features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.1
8.0
Reporting and Analytics
Average: 8.4
8.7
Multivariate testing capacities
Average: 8.4
8.0
AI/Machine Learning
Average: 7.5
Seller Details
Year Founded
1966
HQ Location
Purchase, NY
Twitter
@Mastercard
477,977 Twitter followers
LinkedIn® Page
www.linkedin.com
45,216 employees on LinkedIn®
Ownership
NYSE - New York Stock Exchange
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    FlexiFunnels: Conversion Optimized *AI Funnel Builder* FlexiFunnels is an AI-powered business growth platform. From creating world-class landing pages in seconds to handling your marketing and lead

    Users
    • Founder
    Industries
    • Marketing and Advertising
    • Professional Training & Coaching
    Market Segment
    • 92% Small-Business
    • 1% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • FlexiFunnels is a comprehensive platform that provides tools for creating landing pages, funnels, membership areas, checkouts, automations, and analytics all in one place.
    • Reviewers appreciate the platform's user-friendly interface, drag-and-drop builder, and the AI website builder, which allows for quick and efficient creation of landing pages and funnels.
    • Reviewers noted that the platform can occasionally lag, and there is a desire for more templates, integrations, and an increase in AI builder credits.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • FlexiFunnels Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    75
    Customer Support
    60
    Easy Creation
    30
    Integrations
    24
    Flexibility
    23
    Cons
    Learning Curve
    9
    Learning Difficulty
    5
    Missing Features
    5
    Steep Learning Curve
    5
    Poor Customer Support
    4
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • FlexiFunnels features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 9.1
    9.9
    Reporting and Analytics
    Average: 8.4
    9.8
    Multivariate testing capacities
    Average: 8.4
    9.4
    AI/Machine Learning
    Average: 7.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2020
    HQ Location
    Dehradun, IN
    LinkedIn® Page
    www.linkedin.com
    90 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

FlexiFunnels: Conversion Optimized *AI Funnel Builder* FlexiFunnels is an AI-powered business growth platform. From creating world-class landing pages in seconds to handling your marketing and lead

Users
  • Founder
Industries
  • Marketing and Advertising
  • Professional Training & Coaching
Market Segment
  • 92% Small-Business
  • 1% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • FlexiFunnels is a comprehensive platform that provides tools for creating landing pages, funnels, membership areas, checkouts, automations, and analytics all in one place.
  • Reviewers appreciate the platform's user-friendly interface, drag-and-drop builder, and the AI website builder, which allows for quick and efficient creation of landing pages and funnels.
  • Reviewers noted that the platform can occasionally lag, and there is a desire for more templates, integrations, and an increase in AI builder credits.
FlexiFunnels Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
75
Customer Support
60
Easy Creation
30
Integrations
24
Flexibility
23
Cons
Learning Curve
9
Learning Difficulty
5
Missing Features
5
Steep Learning Curve
5
Poor Customer Support
4
FlexiFunnels features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 9.1
9.9
Reporting and Analytics
Average: 8.4
9.8
Multivariate testing capacities
Average: 8.4
9.4
AI/Machine Learning
Average: 7.5
Seller Details
Year Founded
2020
HQ Location
Dehradun, IN
LinkedIn® Page
www.linkedin.com
90 employees on LinkedIn®
(446)4.5 out of 5
Optimized for quick response
View top Consulting Services for Algolia
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Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Algolia empowers businesses to deliver lightning-fast, AI-driven search and discovery experiences that convert. Trusted by over 18,000 companies and 500,000 developers, Algolia’s API-first platform ha

    Users
    • CTO
    • Software Engineer
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 60% Small-Business
    • 28% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Algolia Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    72
    Search Efficiency
    61
    Speed
    39
    Search Speed
    37
    Efficiency
    36
    Cons
    Expensive
    34
    Limitations
    22
    High Learning Curve
    20
    Search Functionality Issues
    19
    Learning Difficulty
    18
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Algolia features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.1
    8.2
    Reporting and Analytics
    Average: 8.4
    8.1
    Multivariate testing capacities
    Average: 8.4
    7.7
    AI/Machine Learning
    Average: 7.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2012
    HQ Location
    San Francisco, CA
    Twitter
    @algolia
    25,575 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    847 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Algolia empowers businesses to deliver lightning-fast, AI-driven search and discovery experiences that convert. Trusted by over 18,000 companies and 500,000 developers, Algolia’s API-first platform ha

Users
  • CTO
  • Software Engineer
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 60% Small-Business
  • 28% Mid-Market
Algolia Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
72
Search Efficiency
61
Speed
39
Search Speed
37
Efficiency
36
Cons
Expensive
34
Limitations
22
High Learning Curve
20
Search Functionality Issues
19
Learning Difficulty
18
Algolia features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.1
8.2
Reporting and Analytics
Average: 8.4
8.1
Multivariate testing capacities
Average: 8.4
7.7
AI/Machine Learning
Average: 7.5
Seller Details
Company Website
Year Founded
2012
HQ Location
San Francisco, CA
Twitter
@algolia
25,575 Twitter followers
LinkedIn® Page
www.linkedin.com
847 employees on LinkedIn®
(43)4.8 out of 5
Optimized for quick response
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Constructor is the only search and product discovery platform tailor-made for enterprise ecommerce where conversions matter. Constructor's AI first solutions make it easier for shoppers to discove

    Users
    No information available
    Industries
    • Retail
    • Apparel & Fashion
    Market Segment
    • 44% Enterprise
    • 42% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Constructor Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    11
    Ease of Use
    10
    Customer Satisfaction
    9
    Experience
    9
    Results
    6
    Cons
    Missing Features
    4
    Analytics Issues
    3
    Feature Deficiency
    3
    Limitations
    3
    Search Functionality
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Constructor features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 9.1
    9.5
    Reporting and Analytics
    Average: 8.4
    9.0
    Multivariate testing capacities
    Average: 8.4
    9.2
    AI/Machine Learning
    Average: 7.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2015
    HQ Location
    SAN FRANCISCO, CA
    Twitter
    @constructor_io
    258 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,115 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Constructor is the only search and product discovery platform tailor-made for enterprise ecommerce where conversions matter. Constructor's AI first solutions make it easier for shoppers to discove

Users
No information available
Industries
  • Retail
  • Apparel & Fashion
Market Segment
  • 44% Enterprise
  • 42% Mid-Market
Constructor Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
11
Ease of Use
10
Customer Satisfaction
9
Experience
9
Results
6
Cons
Missing Features
4
Analytics Issues
3
Feature Deficiency
3
Limitations
3
Search Functionality
3
Constructor features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.1
9.5
Reporting and Analytics
Average: 8.4
9.0
Multivariate testing capacities
Average: 8.4
9.2
AI/Machine Learning
Average: 7.5
Seller Details
Company Website
Year Founded
2015
HQ Location
SAN FRANCISCO, CA
Twitter
@constructor_io
258 Twitter followers
LinkedIn® Page
www.linkedin.com
1,115 employees on LinkedIn®
(67)4.1 out of 5
View top Consulting Services for Adobe Target
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Target makes it easy for you to create personalized digital experiences that deliver real results and revenue.

    Users
    No information available
    Industries
    • Information Technology and Services
    • Marketing and Advertising
    Market Segment
    • 66% Enterprise
    • 18% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Adobe Target Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Personalization
    6
    A/B Testing
    4
    Ease of Use
    4
    Experimentation
    4
    Targeting
    3
    Cons
    Learning Curve
    4
    Difficult Setup
    3
    Not Intuitive
    3
    Steep Learning Curve
    3
    Bug Issues
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Adobe Target features and usability ratings that predict user satisfaction
    8.0
    Has the product been a good partner in doing business?
    Average: 9.1
    7.6
    Reporting and Analytics
    Average: 8.4
    7.9
    Multivariate testing capacities
    Average: 8.4
    7.7
    AI/Machine Learning
    Average: 7.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Adobe
    Year Founded
    1982
    HQ Location
    San Jose, CA
    Twitter
    @Adobe
    958,798 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    41,406 employees on LinkedIn®
    Ownership
    NASDAQ:ADBE
Product Description
How are these determined?Information
This description is provided by the seller.

Target makes it easy for you to create personalized digital experiences that deliver real results and revenue.

Users
No information available
Industries
  • Information Technology and Services
  • Marketing and Advertising
Market Segment
  • 66% Enterprise
  • 18% Small-Business
Adobe Target Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Personalization
6
A/B Testing
4
Ease of Use
4
Experimentation
4
Targeting
3
Cons
Learning Curve
4
Difficult Setup
3
Not Intuitive
3
Steep Learning Curve
3
Bug Issues
2
Adobe Target features and usability ratings that predict user satisfaction
8.0
Has the product been a good partner in doing business?
Average: 9.1
7.6
Reporting and Analytics
Average: 8.4
7.9
Multivariate testing capacities
Average: 8.4
7.7
AI/Machine Learning
Average: 7.5
Seller Details
Seller
Adobe
Year Founded
1982
HQ Location
San Jose, CA
Twitter
@Adobe
958,798 Twitter followers
LinkedIn® Page
www.linkedin.com
41,406 employees on LinkedIn®
Ownership
NASDAQ:ADBE
(39)4.8 out of 5
11th Easiest To Use in A/B Testing software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Croct is a headless component-based CMS with built-in AB testing and personalization. It simplifies product optimization and helps product teams scale experimentation without over-relying on developer

    Users
    No information available
    Industries
    • Financial Services
    • Marketing and Advertising
    Market Segment
    • 51% Mid-Market
    • 33% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Croct Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    17
    Ease of Use
    12
    Personalization
    10
    A/B Testing
    9
    Easy Implementation
    8
    Cons
    Learning Curve
    4
    Difficult Setup
    3
    Technical Expertise Required
    3
    Complex Features
    2
    Complexity
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Croct features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 9.1
    9.2
    Reporting and Analytics
    Average: 8.4
    9.4
    Multivariate testing capacities
    Average: 8.4
    6.9
    AI/Machine Learning
    Average: 7.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Croct
    Year Founded
    2020
    HQ Location
    Denver, Colorado, US
    Twitter
    @croct_tech
    143 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    12 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Croct is a headless component-based CMS with built-in AB testing and personalization. It simplifies product optimization and helps product teams scale experimentation without over-relying on developer

Users
No information available
Industries
  • Financial Services
  • Marketing and Advertising
Market Segment
  • 51% Mid-Market
  • 33% Enterprise
Croct Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
17
Ease of Use
12
Personalization
10
A/B Testing
9
Easy Implementation
8
Cons
Learning Curve
4
Difficult Setup
3
Technical Expertise Required
3
Complex Features
2
Complexity
2
Croct features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.1
9.2
Reporting and Analytics
Average: 8.4
9.4
Multivariate testing capacities
Average: 8.4
6.9
AI/Machine Learning
Average: 7.5
Seller Details
Seller
Croct
Year Founded
2020
HQ Location
Denver, Colorado, US
Twitter
@croct_tech
143 Twitter followers
LinkedIn® Page
www.linkedin.com
12 employees on LinkedIn®
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Webtrends Optimize is the highest rated A/B Testing platform on G2.com. In addition to A/B testing we also offer features like MVT, Personalisation, Social Proofing, Product Recommendations, Surveys &

    Users
    • Marketing Manager
    Industries
    • Leisure, Travel & Tourism
    • Marketing and Advertising
    Market Segment
    • 42% Small-Business
    • 39% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Webtrends Optimize Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    41
    Ease of Use
    26
    Helpful
    22
    Easy Setup
    17
    A/B Testing
    14
    Cons
    Learning Curve
    10
    Difficult Learning
    6
    UX Improvement
    6
    Learning Difficulty
    5
    Poor Interface Design
    5
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Webtrends Optimize features and usability ratings that predict user satisfaction
    9.8
    Has the product been a good partner in doing business?
    Average: 9.1
    8.8
    Reporting and Analytics
    Average: 8.4
    9.2
    Multivariate testing capacities
    Average: 8.4
    7.3
    AI/Machine Learning
    Average: 7.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2000
    HQ Location
    Egham, GB
    Twitter
    @WTOptimize
    194 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    38 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Webtrends Optimize is the highest rated A/B Testing platform on G2.com. In addition to A/B testing we also offer features like MVT, Personalisation, Social Proofing, Product Recommendations, Surveys &

Users
  • Marketing Manager
Industries
  • Leisure, Travel & Tourism
  • Marketing and Advertising
Market Segment
  • 42% Small-Business
  • 39% Mid-Market
Webtrends Optimize Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
41
Ease of Use
26
Helpful
22
Easy Setup
17
A/B Testing
14
Cons
Learning Curve
10
Difficult Learning
6
UX Improvement
6
Learning Difficulty
5
Poor Interface Design
5
Webtrends Optimize features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.1
8.8
Reporting and Analytics
Average: 8.4
9.2
Multivariate testing capacities
Average: 8.4
7.3
AI/Machine Learning
Average: 7.5
Seller Details
Company Website
Year Founded
2000
HQ Location
Egham, GB
Twitter
@WTOptimize
194 Twitter followers
LinkedIn® Page
www.linkedin.com
38 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    We help eCommerce businesses grow sales through deep customer understanding and seamless multi-channel interactions. Our approach collects real-time data on transactions, preferences, and website beha

    Users
    • Marketing Automation Specialist
    • Marketing Manager
    Industries
    • Marketing and Advertising
    • Retail
    Market Segment
    • 57% Small-Business
    • 35% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • SALESmanago Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    22
    Features
    21
    Helpful
    17
    Customer Service
    16
    Ease of Use
    16
    Cons
    Learning Curve
    10
    Complex Usability
    7
    Not Intuitive
    7
    Complexity
    6
    Complex Usage
    5
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • SALESmanago features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.1
    8.1
    Reporting and Analytics
    Average: 8.4
    7.6
    Multivariate testing capacities
    Average: 8.4
    7.2
    AI/Machine Learning
    Average: 7.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2011
    HQ Location
    Krakow
    Twitter
    @SALESmanago
    3,699 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    345 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

We help eCommerce businesses grow sales through deep customer understanding and seamless multi-channel interactions. Our approach collects real-time data on transactions, preferences, and website beha

Users
  • Marketing Automation Specialist
  • Marketing Manager
Industries
  • Marketing and Advertising
  • Retail
Market Segment
  • 57% Small-Business
  • 35% Mid-Market
SALESmanago Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
22
Features
21
Helpful
17
Customer Service
16
Ease of Use
16
Cons
Learning Curve
10
Complex Usability
7
Not Intuitive
7
Complexity
6
Complex Usage
5
SALESmanago features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.1
8.1
Reporting and Analytics
Average: 8.4
7.6
Multivariate testing capacities
Average: 8.4
7.2
AI/Machine Learning
Average: 7.5
Seller Details
Year Founded
2011
HQ Location
Krakow
Twitter
@SALESmanago
3,699 Twitter followers
LinkedIn® Page
www.linkedin.com
345 employees on LinkedIn®
(412)4.6 out of 5
View top Consulting Services for ClickFunnels
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Entry Level Price:$97.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ClickFunnels is one of the world’s most popular online sales funnel platforms where users can quickly and easily create beautiful sales pages that convert visitors into leads and paying customers. No

    Users
    • Owner
    • Founder
    Industries
    • Marketing and Advertising
    • Health, Wellness and Fitness
    Market Segment
    • 96% Small-Business
    • 3% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • ClickFunnels Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    16
    Easy Creation
    9
    Ease of Creation
    6
    Features
    6
    Customer Support
    5
    Cons
    Learning Curve
    6
    Expensive
    5
    Confusion
    4
    Steep Learning Curve
    4
    Complexity
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • ClickFunnels features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.1
    8.7
    Reporting and Analytics
    Average: 8.4
    9.0
    Multivariate testing capacities
    Average: 8.4
    8.1
    AI/Machine Learning
    Average: 7.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2013
    HQ Location
    Eagle, ID
    Twitter
    @clickfunnels
    25,118 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    429 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ClickFunnels is one of the world’s most popular online sales funnel platforms where users can quickly and easily create beautiful sales pages that convert visitors into leads and paying customers. No

Users
  • Owner
  • Founder
Industries
  • Marketing and Advertising
  • Health, Wellness and Fitness
Market Segment
  • 96% Small-Business
  • 3% Mid-Market
ClickFunnels Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
16
Easy Creation
9
Ease of Creation
6
Features
6
Customer Support
5
Cons
Learning Curve
6
Expensive
5
Confusion
4
Steep Learning Curve
4
Complexity
3
ClickFunnels features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.1
8.7
Reporting and Analytics
Average: 8.4
9.0
Multivariate testing capacities
Average: 8.4
8.1
AI/Machine Learning
Average: 7.5
Seller Details
Year Founded
2013
HQ Location
Eagle, ID
Twitter
@clickfunnels
25,118 Twitter followers
LinkedIn® Page
www.linkedin.com
429 employees on LinkedIn®
(19)4.9 out of 5
10th Easiest To Use in A/B Testing software
Save to My Lists
Entry Level Price:Starting at €119.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Imagine being able to optimize the conversion rate of your website easily and data-driven, all without needing any programming skills. We are the Google Optimize alternative with full features and no

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 89% Small-Business
    • 11% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Varify.io® Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    12
    A/B Testing
    10
    Customer Support
    10
    Affordable
    5
    Easy Creation
    3
    Cons
    Learning Curve
    3
    Filtering Issues
    2
    Interface Usability
    2
    Missing Features
    2
    Confusion
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Varify.io® features and usability ratings that predict user satisfaction
    9.8
    Has the product been a good partner in doing business?
    Average: 9.1
    9.0
    Reporting and Analytics
    Average: 8.4
    8.5
    Multivariate testing capacities
    Average: 8.4
    5.1
    AI/Machine Learning
    Average: 7.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Varify
    Year Founded
    2019
    HQ Location
    Grünwald, DE
    LinkedIn® Page
    www.linkedin.com
    16 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Imagine being able to optimize the conversion rate of your website easily and data-driven, all without needing any programming skills. We are the Google Optimize alternative with full features and no

Users
No information available
Industries
No information available
Market Segment
  • 89% Small-Business
  • 11% Mid-Market
Varify.io® Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
12
A/B Testing
10
Customer Support
10
Affordable
5
Easy Creation
3
Cons
Learning Curve
3
Filtering Issues
2
Interface Usability
2
Missing Features
2
Confusion
1
Varify.io® features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.1
9.0
Reporting and Analytics
Average: 8.4
8.5
Multivariate testing capacities
Average: 8.4
5.1
AI/Machine Learning
Average: 7.5
Seller Details
Seller
Varify
Year Founded
2019
HQ Location
Grünwald, DE
LinkedIn® Page
www.linkedin.com
16 employees on LinkedIn®
Entry Level Price:$29.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    The platform offers multiple solutions to support marketers at every step of marketing campaign creation using landing pages: from design, through the campaign's launch, integration, optimization, to

    Users
    • CEO
    • Owner
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 89% Small-Business
    • 10% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Landingi Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    50
    Landing Pages
    38
    Easy Setup
    31
    Customer Support
    26
    Ease of Creation
    23
    Cons
    Missing Features
    18
    Limited Features
    14
    Landing Pages
    12
    Expensive
    11
    Poor Design
    10
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Landingi features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.1
    8.4
    Reporting and Analytics
    Average: 8.4
    8.4
    Multivariate testing capacities
    Average: 8.4
    7.5
    AI/Machine Learning
    Average: 7.5
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Landingi
    Company Website
    Year Founded
    2013
    HQ Location
    Dallas, US
    Twitter
    @landingiapp
    2,129 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    28 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

The platform offers multiple solutions to support marketers at every step of marketing campaign creation using landing pages: from design, through the campaign's launch, integration, optimization, to

Users
  • CEO
  • Owner
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 89% Small-Business
  • 10% Mid-Market
Landingi Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
50
Landing Pages
38
Easy Setup
31
Customer Support
26
Ease of Creation
23
Cons
Missing Features
18
Limited Features
14
Landing Pages
12
Expensive
11
Poor Design
10
Landingi features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.1
8.4
Reporting and Analytics
Average: 8.4
8.4
Multivariate testing capacities
Average: 8.4
7.5
AI/Machine Learning
Average: 7.5
Seller Details
Seller
Landingi
Company Website
Year Founded
2013
HQ Location
Dallas, US
Twitter
@landingiapp
2,129 Twitter followers
LinkedIn® Page
www.linkedin.com
28 employees on LinkedIn®