---
title: Lofty Reviews
meta_title: 'Lofty Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 404 reviews by the users' company size, role or industry
  to find out how Lofty works for a business like yours.
aggregate_rating:
  rating_value: 4.3
  review_count: 404
  scale: '5'
date_modified: '2026-07-14'
parent_category:
  name: Real Estate
  url: https://www.g2.com/categories/real-estate
---

# Lofty Reviews
**Vendor:** Lofty  
**Category:** [Real Estate CRM Software](https://www.g2.com/categories/real-estate-crm)  
**Average Rating:** 4.3/5.0  
**Total Reviews:** 404
## About Lofty
Lofty is an award-winning, all-in-one marketing, lead generation, and customer relationship management (CRM) platform built specifically for real estate professionals — from solo agents and growing teams to large brokerages. Designed to automate marketing, boost productivity, and streamline sales workflows, Lofty empowers users to capture, nurture, and convert leads into closed transactions more efficiently. Powered by advanced AI, Lofty&#39;s AI Workforce delivers intelligent automation, predictive insights, and virtual assistant capabilities, ensuring that agents never miss an opportunity. With more than 33 built-in lead generation methods, cross-platform 360° marketing, brand advertising, and hyper-local automation tools like Lofty Bloom, the platform helps real estate businesses scale their client base and maximize ROI. A key differentiator is Lofty’s IDX-integrated, SEO-optimized websites, which seamlessly sync with the CRM. This integration ensures that lead data flows directly into your pipeline, enabling personalized follow-ups, automated nurturing, and real-time engagement tracking — all from one central platform. Combined with tools like AI Copilot, social media automation, Dynamic CMA presentations, a power dialer, and complete transaction management, Lofty simplifies every step of the sales cycle. Trusted by top agents, teams, and brokerages nationwide, Lofty brings marketing, lead generation, client engagement, and deal management together in a single, mobile-friendly solution built to accelerate growth and close more transactions.



## Lofty Pros & Cons
**What users like:**

- Users praise Lofty&#39;s **ease of use** , highlighting its seamless integration and comprehensive tools for managing client relationships. (19 reviews)
- Users value Lofty&#39;s **ease of use and extensive built-in features** , enhancing seamless integration and customization options. (16 reviews)
- Users love the **seamless integrations** of Lofty, enabling them to manage everything efficiently on one platform. (10 reviews)
- Users love the **customization options** in Lofty, allowing seamless integration and management of multiple tools on one platform. (9 reviews)
- Users admire Lofty&#39;s **lead generation capabilities** , streamlining client management and enhancing productivity for realtors. (9 reviews)
- Users value the **automation features** of Lofty, citing time savings and streamlined follow-up processes for leads. (7 reviews)
- Customer Support (7 reviews)
- Easy Setup (7 reviews)
- Efficiency (7 reviews)
- Setup Ease (7 reviews)

**What users dislike:**

- Users criticize Lofty&#39;s **poor customer support** , highlighting unresponsiveness and incompetence when assistance is needed the most. (11 reviews)
- Users find the **missing features** of Lofty, including critical plugins and poor support, significantly hinder their experience. (9 reviews)
- Users often find the **steep learning curve** of Lofty challenging due to its extensive functionality and complexity. (8 reviews)
- Users report **AI inefficiency** in Lofty, citing slow performance and robotic features that hinder their experience. (6 reviews)
- Users find Lofty to be **not user-friendly** , citing technical issues and a steep learning curve as major obstacles. (6 reviews)
- Expensive (5 reviews)
- Limited Features (5 reviews)
- Slow Speed (4 reviews)
- Billing Issues (3 reviews)
- Learning Difficulty (3 reviews)

## Lofty Reviews
  ### 1. A great way to manage leads within your team 

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jacob H. | Licensed Real Estate Agent, REALTOR®, Real Estate, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 30, 2019

**What do you like best about Lofty?**

I really like the multiple ways lead notifications hit. 

**What do you dislike about Lofty?**

The costs can be a little high, compared to newer software. 

**What problems is Lofty solving and how is that benefiting you?**

Faster time to lead!

  ### 2. Gets the Job Done

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mary S. | IT Services Coordinator, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2018

**What do you like best about Lofty?**

The interface of the app is user friendly and to the point.

**What do you dislike about Lofty?**

I wouldn't say that there is much that I do not like.

**What problems is Lofty solving and how is that benefiting you?**

It helps bring in leads and can be shared amongst coworkers

  ### 3. CHIIME REVIEW

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Logistics and Supply Chain | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 30, 2018

**What do you like best about Lofty?**

Was able to connect employess from around the world at one time. An affordable, attractive, and capable service. Users will love the ability to use it across all operating systems. Video recording. Screen sharing. Remote desktop controls.

**What do you dislike about Lofty?**

No multi-language support. No operator-assisted meetings. No whiteboarding tool. Onboarding system is a bit clunky, and varies depending on which device you're using and how you first access the platform.

**What problems is Lofty solving and how is that benefiting you?**

Amazon Chime is an app in progress. It has the potential to someday compete with the top-ranking video conferencing services in the class. However, it's not ready for the major leagues just yet.

  ### 4. Manage a team of 7 agents using this CRM platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 20, 2018

**What do you like best about Lofty?**

Great selection of features and integration with our personal IDX Website.

**What do you dislike about Lofty?**

Still a new company w/ kinks to work out

**Recommendations to others considering Lofty:**

Relatively inexpensive CRM with all the features of a high cost platform.

**What problems is Lofty solving and how is that benefiting you?**

Lead generation and client management 


## Lofty Discussions
  - [When will Chime be implementing e-signatures?](https://www.g2.com/discussions/when-will-chime-be-implementing-e-signatures) - 1 comment, 1 upvote
  - [When is Chime going to add a email verifier to CRM?](https://www.g2.com/discussions/when-is-chime-going-to-add-a-email-verifier-to-crm) - 2 comments, 1 upvote

- [View Lofty pricing details and edition comparison](https://www.g2.com/products/lofty-lofty/reviews?page=9&section=pricing&secure%5Bexpires_at%5D=2026-07-14+20%3A43%3A43+-0500&secure%5Bsession_id%5D=eada5194-6d46-49f6-b03e-3925692d3cfc&secure%5Btoken%5D=c0cf44578ca51a2995c3931369b618da222f677ddc2de57be27c7924befe07e0&format=llm_user)
## Lofty Integrations
  - [API Nation](https://www.g2.com/products/api-nation/reviews)
  - [dotloop](https://www.g2.com/products/dotloop/reviews)
  - [Google Workspace](https://www.g2.com/products/google-workspace/reviews)
  - [Intuit Mailchimp Email Marketing](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews)
  - [Rezora](https://www.g2.com/products/rezora/reviews)
  - [Zapier for G Suite](https://www.g2.com/products/zapier-for-g-suite/reviews)

## Lofty Features
**Relationship Management**
- Lead Generation
- Social Media Integration
- CRM Integration

**Client Management**
- Lead Scoring
- Contact Management
- Lead Generation

**Presentation**
- Website Builder
- MLS Integration
- SEO Strategization
- IDX Website

**Task Management**
- Marketing Automation
- Document Management
- Third-Party Integration

**Platform Features**
- Contact & Account Management
- Opportunity & Pipeline Management
- Task / Activity Management
- Listing Management
- Email Marketing
- Transaction Management
- Lead Management
- CMA Management
- Forecasting & Reporting
- Dashboards

**Platform Branding**
- Operability
- Brand Management

**Platform Content**
- Social Media Management
- Communication Management
- Website Management
- Campaign Building

**Agentic AI - Real Estate CRM**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Proactive Assistance
- Natural Language Interaction
- Decision Making

**Platform Additional Functionality**
- Reporting

**Platform Integrations**
- Integration with Real Estate CRM
- Integration with Virtual Tour
- Integration with Real Estate Activities Management

## Top Lofty Alternatives
  - [BoldTrail](https://www.g2.com/products/boldtrail/reviews) - 4.5/5.0 (1,488 reviews)
  - [BoomTown](https://www.g2.com/products/boomtown/reviews) - 4.7/5.0 (564 reviews)
  - [CINC](https://www.g2.com/products/cinc/reviews) - 4.4/5.0 (193 reviews)

