[ Lofty Reviews ](https://www.g2.com/products/lofty-lofty/reviews) [ Lofty Reviews ](https://www.g2.com/products/lofty-lofty/reviews) # Lofty Pricing Overview [Editedit](https://my.g2.com/lofty-lofty/pricings) Lofty Agent Contact Us Per Month [Request Demo](#) Best for agents. - IDX Websites - AI-Powered CRM - Dynamic Lead Scoring - Marketing Automation w/ Smart Plans - Listing Tools - Reporting - Agent Subdomains - Advanced Lead Routing - External Listing Widget - Lofty AI Copilot - Basic Dialer - CMA Tool - Social Studio Basic Show More Lofty Team Contact Us [Request Demo](#) Best for established, fast-growing teams - IDX Website - AI-Powered CRM - Dynamic Lead Scoring - Marketing Automation with Smart Plans - Listing Tools - Reporting - Agent Subdomains - Advanced Lead Routing - Team Management - External Listing Widget - Lofty AI Copilot - Basic Dialer - CMA Tool - Social Studio Basic - 1:1 Onboarding & Training - Dedicated Customer Success Manger Show More Lofty Broker Contact Us [Request Demo](#) Best for large teams and brokerages - IDX Website - AI-Powered CRM - Dynamic Lead Scoring - Marketing Automation with Smart Plans - Listing Tools - Reporting - Agent Subdomains - Advanced Lead Routing - Team Management - External Listing Widget - Lofty AI Copilot - Basic Dialer - CMA Tool - Social Studio Basic - 1:1 Onboarding & Training - Dedicated Customer Success Manger Show More Lofty ENT Contact Us [Request Demo](#) Best for Enterprises - IDX Website - AI-Powered CRM - Dynamic Lead Scoring - Marketing Automation with Smart Plans - Listing Tools - Reporting - Agent Subdomains - Advanced Lead Routing - Team Management - External Listing Widget - Lofty AI Copilot - Basic Dialer - CMA Tool - Social Studio Basic - Single Sign-On - White Label - Customizable Org Structure - 1:1 Onboarding & Training - Dedicated Customer Success Manager Show More All-in-one AI-powered CRM and marketing platform helping real estate professionals generate leads, engage clients, and close deals. Lofty has 4 pricing editions. Look at different pricing editions below and see what edition and features meet your budget and needs. Pricing information for Lofty is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase Lofty must be conducted with the seller. Pricing information was last updated on October 16, 2025 Show More ## Pricing Insights Averages based on real user reviews. ### Time to Implement 1 month ### Return on Investment 14 months ### Average Discount 12% ### Perceived Cost $$$$$ ## Top-Rated Alternatives [ ![BoldTrail](https://images.g2crowd.com/uploads/product/hd_favicon/b71973d9927a9b53d75dd2552a695b57/boldtrail.svg "BoldTrail") BoldTrail 4.5/5 (1,480) ](https://www.g2.com/products/boldtrail/reviews) [ ![BoomTown](https://images.g2crowd.com/uploads/product/hd_favicon/a67663e645f1efaf8d7e4be6796efabe/boomtown.svg "BoomTown") BoomTown 4.7/5 (564) ](https://www.g2.com/products/boomtown/reviews) [ ![CINC](https://images.g2crowd.com/uploads/product/hd_favicon/50656ef66ac47b05fee431aa79fb51e1/cinc.svg "CINC") CINC 4.4/5 (193) ](https://www.g2.com/products/cinc/reviews) [ View All Alternatives ](https://www.g2.com/products/lofty-lofty/competitors/alternatives) ## Lofty Pricing Reviews (2) ![David N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David N.") DN David N. 1/13/2026 More Options - "Streamlines CRM with Outstanding AI Support" 5/5 What do you like best about Lofty? I use Lofty for organizing my notes, leads, and database, and it helps me keep organized with assigning tasks and follow-up reminders. I appreciate that it integrates seamlessly with my email, Outlook, and Gmail, capturing leads automatically. One of my favorite features is the ability to record phone calls and receive a summary and next steps. The AI sales assistant is amazing, automating follow-ups and setting appointments, which I find incredibly beneficial. Their organization method with a pipeline system is excellent, allowing me to categorize leads efficiently. The support team is great, providing immediate assistance when needed, which I love. The setup process is fairly easy, thanks to the walkthrough and support available, and I've experienced tremendous success and scaling in my business since using Lofty. Review collected by and hosted on G2.com. What do you dislike about Lofty? I can't think of anything that doesn't work well for me. Maybe subscription management so I can see all the add-ons. I think they do have a billing center, so there's nothing I can think of. Review collected by and hosted on G2.com. What problems is Lofty solving and how is that benefiting you? I use Lofty to organize my notes, leads, and database. It integrates with email, captures leads automatically, records calls with summaries, and provides SMS reminders. It prevents leads from falling through the cracks with its CRM and AI sales assistant. Review collected by and hosted on G2.com. Show More Response from Mahriah Field of Lofty [Editedit](https://www.g2.com/survey_responses/lofty-review-12209045/official_response/edit) Hello David, thank you for leaving a review. We appreciate your time & business. I will be happy to pass your feedback along to our team. Have a wonderful day! Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Real Estate](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Real Estate") AR Verified User in Real Estate Small-Business (50 or fewer emp.) 10/21/2025 More Options - "Great Website and Listings, But Lacks Dedicated Support" 2.5/5 What do you like best about Lofty? Website ,individual listing websites. Sending emails to clients Review collected by and hosted on G2.com. What do you dislike about Lofty? High Cost Steep Learning Curve Customer Support Issues Overkill for Smaller Teams Technical and Usability Problems Add-Ons and Hidden Costs Lacks Tech Support Courses are great but not organized Review collected by and hosted on G2.com. What problems is Lofty solving and how is that benefiting you? Lead Management and Conversion Marketing Automation Team Collaboration Integrated Website and CRM Data Analytics and Reporting Mobile Productivity Review collected by and hosted on G2.com. Show More Response from Mahriah Field of Lofty [Editedit](https://www.g2.com/survey_responses/lofty-review-11843788/official_response/edit) Hello, I am sorry to hear that you've not had a great experience with Lofty & have passed your feedback along to our Customer Success Team for review. Please let me know if there's anything else we can help with. Validated ReviewerIncentivizedSource: G2 invite on behalf of seller Lofty Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_9c890af3b73a48996ec287585d5b01c1/boldtrail.jpg "Product Avatar Image") BoldTrail 4.5/5 (1,538) [ Compare Now ](https://www.g2.com/compare/boldtrail-vs-lofty-lofty) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_f5f0475e8381f6df4405145e8e7d0611/real-geeks.png "Product Avatar Image") Real Geeks 4.5/5 (109) [ Compare Now ](https://www.g2.com/compare/lofty-lofty-vs-real-geeks) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_0435c19447ab8dcf32e39b33f58b6351/boomtown.png "Product Avatar Image") BoomTown 4.7/5 (588) [ Compare Now ](https://www.g2.com/compare/boomtown-vs-lofty-lofty) ##### Categories on G2 [ Real Estate Marketing ](https://www.g2.com/categories/real-estate-marketing)[ Real Estate CRM ](https://www.g2.com/categories/real-estate-crm) ##### Explore More [ Best 3D Modeling Software ](https://www.g2.com/articles/best-3d-modeling-software)[ Most popular SEO services for optimizing web content ](https://www.g2.com/discussions/most-popular-seo-services-for-optimizing-web-content)[ What are the most trusted financial fraud prevention platforms used by fraud analysts at fintech companies based on user reviews? ](https://www.g2.com/discussions/what-are-the-most-trusted-financial-fraud-prevention-platforms-used-by-fraud-analysts-at-fintech-companies-based-on-user-reviews) [ Top AI video creation tools for ad campaigns ](https://www.g2.com/discussions/which-top-ai-video-creation-tools-can-be-used-to-create-ad-campaigns)[ Best cloud-based DXP options for service providers ](https://www.g2.com/discussions/best-cloud-based-dxp-options-for-service-providers)[ Pros and Cons Details ](https://www.g2.com/products/lofty-lofty/reviews?qs=pros-and-cons) Show More [ Best 3D Modeling Software ](https://www.g2.com/articles/best-3d-modeling-software)[ Most popular SEO services for optimizing web content ](https://www.g2.com/discussions/most-popular-seo-services-for-optimizing-web-content)[ What are the most trusted financial fraud prevention platforms used by fraud analysts at fintech companies based on user reviews? ](https://www.g2.com/discussions/what-are-the-most-trusted-financial-fraud-prevention-platforms-used-by-fraud-analysts-at-fintech-companies-based-on-user-reviews) [ Top AI video creation tools for ad campaigns ](https://www.g2.com/discussions/which-top-ai-video-creation-tools-can-be-used-to-create-ad-campaigns)[ Best cloud-based DXP options for service providers ](https://www.g2.com/discussions/best-cloud-based-dxp-options-for-service-providers)[ Pros and Cons Details ](https://www.g2.com/products/lofty-lofty/reviews?qs=pros-and-cons)