Lofty Reviews & Product Details

Great in theory trying to be a jack of all trades Review collected by and hosted on G2.com.

Support is awful, unresponsive, incompetent. Wordpress plugin is missing a number of critical features. AI sales assistant is brutal. Social studio outputs are poor. The lofty texting and email is slow, the CRM server is very delayed, will slow down your browser dramatically anytime it is open, poor UI. Review collected by and hosted on G2.com.

Clients come back to my site to visit and support is willing to listen and may changes to improve the website. Review collected by and hosted on G2.com.

CRM is not quick to make changes but it works well with the website. Review collected by and hosted on G2.com.

Lofty has got it all - from the CRM to the website to great customer service. Chime is a big, complex program so there're inevitably questions that come up. their customer service always addresses any issues or questions immediately. Review collected by and hosted on G2.com.

Can't think of anything. And now am filling in characters. Review collected by and hosted on G2.com.

The low cost of your PPC ads. Based on my research, its one of the lowest in the industry. Review collected by and hosted on G2.com.

I'm not allowed to turn off the ad completely. I am inundated with work right now and I am missing on capitalizing on leads. Review collected by and hosted on G2.com.

Lofty is unmatched in its ability to provide your real estate business with powerful CRM tools integrated with your website. Automations help me manage a high volume of leads and clients to make sure I am quick to respond to new inquiries and stay top of mind until clients are ready to convert. Review collected by and hosted on G2.com.

Think about Lofty's best features and how much you will rely on them, and now imagine them broken. When the features break you will experience long periods of downtime while waiting on the nonexistent support. You will experience it often, and just as soon as they solve your problem something else will break again. Forever. Review collected by and hosted on G2.com.

As a small brokerage owner I like the multitude of features including the auto emails/texts and landing pages Review collected by and hosted on G2.com.

As a small brokerage based in Canada the US dollar exchange can be a little expensive and definitely not for a single user, in my opinion. Also the SEO seems lacking and can get expensive with FB/Google ads to drive traffic Review collected by and hosted on G2.com.

One-stop shop - you can do so many things all in one platform. It's easy to integrate other platforms. Review collected by and hosted on G2.com.

Some things still need to be improved. The AI marketer platform still needs work. Sometimes the customer support is frustrating as well. Review collected by and hosted on G2.com.

Lofty is hands down one of the best tools I’ve used for my business. It’s a legit one-stop-shop that makes everything so much easier. I can set up nurture campaigns for past clients, automate things like mailing out cards based on the campaign, and keep all my social media accounts connected in one place. The social studio, ad tools, and lead farming options? Total game-changers. Plus, their customer support is absolutely amazing—they’re always quick to help and genuinely care about making sure you’re set up for success. And what really takes Lofty to the next level is how well it integrates with other platforms. It’s seamless—everything just works together. If you’re looking for a CRM that can do it all, Lofty’s the real deal. Review collected by and hosted on G2.com.

Honestly, the only thing that I currently don't like about Lofty is that the Home Report feature doesn't allow for editing property details. If my clients were to do any updates, renovations, etc. I want to be able to make adjustments so that the value would accurately reflect the condition of their home. Review collected by and hosted on G2.com.

The website is easy to configure and personalize, and the CRM is generally good. Lofty has done a good job of adding "out of the box" features that were once paid add-ons. There are still a ton of paid add-ons for features that not every agent needs to take advantage of, but the agents that do still have the option to pay for them as needed. Once you understand the logic behind the system, everything makes sense and is easy to use. Support is quite good as well, and they are generally available live during US business hours. Review collected by and hosted on G2.com.

There is a steep learning curve for many things. Things that I would think would be straightforward take several clicks and multiple screens to access, or you have to get lost to find them. Once you find them though, they are easy to use. Review collected by and hosted on G2.com.

There are so many things, first, the AI has been awesome I love how it's getting better the more I use it. the property tracking auto-updates for clients is a time-saver. The ease of creating landing pages is one of my favorites. The fact that the agents and I can market their property from one spot is so helpful. The more I use it the more I learn. As new agents are on board the sign-in and training make implementing lofty great. When I have an issue which isn't very often customer service has been rock solf at getting me answers. Review collected by and hosted on G2.com.

The system can be overwhelming, and only because there is so much at your fingertips, it's hard to take it all in. The only negative I have is the blog for the website. It could be I am missing something, but I have not found it easy to use. Other than that, the AI could be a little better on it follow-up, but that could just be a personal preference. Review collected by and hosted on G2.com.