# BoldTrail vs Lofty Comparison
---
## AI Generated Summary
- **G2 reviewers report** that BoldTrail excels in overall user satisfaction, reflected in its higher G2 Score compared to Lofty. Users appreciate the **analytics and dashboard** features, which provide comprehensive insights and enhance decision-making.
- **Users say** Lofty offers a smoother setup experience, with many highlighting the **helpful videos** that guide them through the onboarding process. This has made it easier for realtors to start managing their work effectively.
- **Reviewers mention** that BoldTrail's all-in-one capacity is a significant advantage, allowing users to easily **boost listings** , send CMAs, and set up market reports, all within a single platform, which streamlines their daily tasks.
- **According to verified reviews** , Lofty has a strong focus on customer support, with users noting that the team is responsive and willing to listen to feedback for improvements. This has fostered a sense of partnership for many users.
- **Users highlight** that while Lofty has good social media integration, there are areas for improvement, particularly with **cross-platform interactions** like YouTube, where hashtags do not translate effectively, limiting engagement.
- **G2 reviewers indicate** that BoldTrail's quality of support is notably higher, with users rating it highly for responsiveness and helpfulness, which is crucial for those who rely on timely assistance in their real estate operations.



| | BoldTrail | Lofty | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 1,554 | 406 | 
| **Largest Market Segment** | Small-Business (54.3% of reviews) | Small-Business (85.0% of reviews) | 
| **Entry Level Price** | No pricing available | Contact Us Per Month | 

---
## Top Pros & Cons

### BoldTrail

Pros:
- Centralization (18 reviews)
- Features (15 reviews)

Cons:
- Difficult Usability (10 reviews)
- Learning Curve (9 reviews)

### Lofty

Pros:
- Ease of Use (19 reviews)
- Features (16 reviews)

Cons:
- Poor Customer Support (11 reviews)
- Missing Features (9 reviews)

---
## Ratings Comparison
| Rating | BoldTrail | Lofty | 
|---|---|---|
  | **Meets Requirements** | 8.8 (1071 reviews) | 8.5 (314 reviews) | 
  | **Ease of Use** | 8.2 (1090 reviews) | 8.2 (319 reviews) | 
  | **Ease of Setup** | 7.6 (252 reviews) | 7.5 (161 reviews) | 
  | **Ease of Admin** | 7.8 (187 reviews) | 7.9 (119 reviews) | 
  | **Quality of Support** | 8.7 (1034 reviews) | 7.2 (304 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.1 (186 reviews) | 8.1 (118 reviews) | 
  | **Product Direction (% positive)** | 8.7 (980 reviews) | 8.1 (303 reviews) | 

---
## Pricing

### BoldTrail

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Lofty

#### Entry-Level Pricing

Plan: Lofty Agent

Price: Contact Us Per Month

Description: Best for agents.

Key Features:
- IDX Websites
- AI-Powered CRM
- Dynamic Lead Scoring

[Browse all 4 editions](https://www.g2.com/products/lofty-lofty/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### Real Estate Activities Management

| Product | Score | Reviews |
|---|---|---|
| **BoldTrail** | 8.1/10 | 360 |
| **Lofty** | N/A | N/A |

#### Administrative

| Feature | BoldTrail | Lofty | 
|---|---|---|
| **E-Signature Capabilities** | 7.8 (190 reviews) | Not enough data | 
| **Document Management** | 7.6 (199 reviews) | Not enough data | 
| **Contact Management** | 9.0 (310 reviews) | Not enough data | 
| **Commission Management** | Not enough data | Not enough data | 
| **Communication Management** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Agent Management** | Not enough data | Not enough data | 
| **Client Management** | Not enough data | Not enough data | 
| **Electronic Signature** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 

#### Operational

| Feature | BoldTrail | Lofty | 
|---|---|---|
| **Contract Management** | 7.8 (196 reviews) | Not enough data | 
| **Communication Tools** | 8.6 (297 reviews) | Not enough data | 
| **Transaction Management** | 7.8 (196 reviews) | Not enough data | 
| **Mobile App** | 7.8 (300 reviews) | Not enough data | 
| **Opportunity Tracking** | 8.4 (249 reviews) | Not enough data | 
| **Agent Monitoring** | 8.2 (228 reviews) | Not enough data | 
| **Property Management** | Not enough data | Not enough data | 
| **Interaction Tracking** | Not enough data | Not enough data | 
| **Task Management** | Not enough data | Not enough data | 
| **Website Management** | Not enough data | Not enough data | 
| **Listing Management** | Not enough data | Not enough data | 
| **Lead Management** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | BoldTrail | Lofty | 
|---|---|---|
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Email Templates** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Lead Capture** | Not enough data | Not enough data | 
| **For Real Estate Agencies** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Client/Property Matching** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Client Portal** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 

### Brokerage Management

| Product | Score | Reviews |
|---|---|---|
| **BoldTrail** | 7.1/10 | 79 |
| **Lofty** | N/A | N/A |

#### Agent Effectiveness

| Feature | BoldTrail | Lofty | 
|---|---|---|
| **Market Intelligence** | 7.6 (67 reviews) | Not enough data | 
| **Pipeline Management** | 8.0 (70 reviews) | Not enough data | 
| **Real-Estate Specific RM** | 8.2 (62 reviews) | Not enough data | 

#### Operations

| Feature | BoldTrail | Lofty | 
|---|---|---|
| **Transaction Management** | 6.5 (55 reviews) | Not enough data | 
| **Financial Management** | 6.1 (50 reviews) | Not enough data | 
| **Real Estate Software Integration** | 7.9 (56 reviews) | Not enough data | 
| **Back Office Automation** | 7.1 (54 reviews) | Not enough data | 
| **Commissions Management** | 6.3 (47 reviews) | Not enough data | 
| **Compliance Checks** | 6.7 (47 reviews) | Not enough data | 

#### Agentic AI - Brokerage Management

| Feature | BoldTrail | Lofty | 
|---|---|---|
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Real Estate Marketing

| Product | Score | Reviews |
|---|---|---|
| **BoldTrail** | 8.1/10 | 467 |
| **Lofty** | 8.0/10 | 171 |

#### Relationship Management

| Feature | BoldTrail | Lofty | 
|---|---|---|
| **Lead Generation** | 7.9 (401 reviews) | 7.8 (147 reviews) ✓ Verified | 
| **Social Media Integration** | 8.2 (384 reviews) | 7.9 (146 reviews) | 
| **CRM Integration** | 8.6 (390 reviews) | 8.6 (154 reviews) ✓ Verified | 

#### Presentation

| Feature | BoldTrail | Lofty | 
|---|---|---|
| **Website Builder** | 8.0 (375 reviews) | 8.1 (155 reviews) ✓ Verified | 
| **MLS Integration** | 8.6 (409 reviews) | 8.5 (169 reviews) | 
| **SEO Strategization** | 7.9 (310 reviews) | 7.1 (141 reviews) ✓ Verified | 
| **IDX Website** | 8.6 (376 reviews) | 8.5 (158 reviews) ✓ Verified | 

#### Platform Branding

| Feature | BoldTrail | Lofty | 
|---|---|---|
| **Operability** | 8.1 (285 reviews) | 8.5 (132 reviews) | 
| **Brand Management** | 8.1 (258 reviews) | 8.0 (124 reviews) | 

#### Platform Content

| Feature | BoldTrail | Lofty | 
|---|---|---|
| **Social Media Management** | 7.7 (237 reviews) | 7.6 (109 reviews) | 
| **Communication Management** | 8.3 (266 reviews) | 8.2 (126 reviews) | 
| **Website Management** | 8.0 (257 reviews) | 8.3 (123 reviews) | 
| **Campaign Building** | 8.3 (266 reviews) | 7.8 (120 reviews) | 

#### Platform Additional Functionality

| Feature | BoldTrail | Lofty | 
|---|---|---|
| **Reporting** | 7.7 (232 reviews) | 7.5 (113 reviews) | 

#### Platform Integrations

| Feature | BoldTrail | Lofty | 
|---|---|---|
| **Integration with Real Estate CRM** | 8.2 (233 reviews) | 8.5 (113 reviews) | 
| **Integration with Virtual Tour** | 7.4 (182 reviews) | 7.5 (88 reviews) | 
| **Integration with Real Estate Activities Management** | 7.9 (205 reviews) | 7.9 (101 reviews) | 

### Real Estate CRM

| Product | Score | Reviews |
|---|---|---|
| **BoldTrail** | 8.3/10 | 864 |
| **Lofty** | 7.5/10 | 287 |

#### Client Management

| Feature | BoldTrail | Lofty | 
|---|---|---|
| **Lead Scoring** | 8.0 (690 reviews) | 7.8 (243 reviews) | 
| **Contact Management** | 8.7 (769 reviews) | 8.5 (258 reviews) | 
| **Lead Generation** | 8.1 (741 reviews) | 7.2 (223 reviews) | 

#### Task Management

| Feature | BoldTrail | Lofty | 
|---|---|---|
| **Marketing Automation** | 8.6 (717 reviews) | 7.8 (235 reviews) | 
| **Document Management** | 7.6 (490 reviews) | 6.9 (206 reviews) | 
| **Third-Party Integration** | 8.0 (519 reviews) | 7.7 (232 reviews) | 

#### Platform Features

| Feature | BoldTrail | Lofty | 
|---|---|---|
| **Contact & Account Management** | 8.7 (746 reviews) | 8.4 (257 reviews) | 
| **Opportunity & Pipeline Management** | 8.6 (709 reviews) | 8.5 (263 reviews) | 
| **Task / Activity Management** | 8.6 (735 reviews) | 8.2 (260 reviews) | 
| **Listing Management** | 8.1 (606 reviews) | 7.7 (220 reviews) | 
| **Email Marketing** | 8.5 (744 reviews) | 8.0 (252 reviews) | 
| **Transaction Management** | 7.7 (494 reviews) | 7.2 (211 reviews) | 
| **Lead Management** | 8.8 (762 reviews) | 8.6 (265 reviews) | 
| **CMA Management** | 8.2 (635 reviews) | 7.4 (222 reviews) | 
| **Forecasting & Reporting** | 7.7 (501 reviews) | 7.2 (207 reviews) | 
| **Dashboards** | 8.7 (767 reviews) | 8.1 (251 reviews) | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Appointment Management** | Not enough data | Not enough data | 
| **Client Management** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Commission Management** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 

#### Agentic AI - Real Estate CRM

| Feature | BoldTrail | Lofty | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.3 (14 reviews) | 
| **Multi-step Planning** | Not enough data | 6.5 (13 reviews) | 
| **Cross-system Integration** | Not enough data | 6.7 (12 reviews) | 
| **Proactive Assistance** | Not enough data | 6.7 (11 reviews) | 
| **Natural Language Interaction** | Not enough data | 5.6 (13 reviews) | 
| **Decision Making** | Not enough data | 6.3 (12 reviews) | 

#### Additional Functionality

| Feature | BoldTrail | Lofty | 
|---|---|---|
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Interaction Tracking** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Segmentation** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Lead Qualification** | Not enough data | Not enough data | 
| **Mobile Access** | Not enough data | Not enough data | 
| **Customer Database** | Not enough data | Not enough data | 
| **Contact Database** | Not enough data | Not enough data | 
| **Lead Distribution** | Not enough data | Not enough data | 
| **Lead Capture** | Not enough data | Not enough data | 
| **Property Database** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Reminders** | Not enough data | Not enough data | 
| **For Real Estate** | Not enough data | Not enough data | 
| **Client/Property Matching** | Not enough data | Not enough data | 
| **Email Templates** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Data Synchronization** | Not enough data | Not enough data | 
| **Lead Nurturing** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Referral Tracking** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Email Tracking** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Omnichannel Outreach** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [Real Estate CRM Software](https://www.g2.com/categories/real-estate-crm), [Real Estate Marketing Software](https://www.g2.com/categories/real-estate-marketing)

**Unique to BoldTrail (2):** [Brokerage Management Software](https://www.g2.com/categories/brokerage-management), [Real Estate Activities Management Software](https://www.g2.com/categories/real-estate-activities-management)



---
## Reviewer Demographics

### By Company Size

| Segment | BoldTrail | Lofty | 
|---|---|---|
| **Small-Business** | 54.3% | 85.0% | 
| **Mid-Market** | 21.1% | 10.4% | 
| **Enterprise** | 24.6% | 4.6% | 

### By Industry

#### BoldTrail

- **Real Estate:** 97.6%
- **Commercial Real Estate:** 0.9%
- **Accounting:** 0.4%
- **Marketing and Advertising:** 0.2%
- **Financial Services:** 0.2%
- **Retail:** 0.1%
- **Online Media:** 0.1%
- **Information Technology and Services:** 0.1%
- **Hospital & Health Care:** 0.1%
- **Government Administration:** 0.1%
- **Other:** 0.2%

#### Lofty

- **Real Estate:** 97.9%
- **Commercial Real Estate:** 1.3%
- **Logistics and Supply Chain:** 0.3%
- **Information Services:** 0.3%
- **Accounting:** 0.3%

---
## Alternatives

### Alternatives to BoldTrail

- [Brivity](https://www.g2.com/products/brivity/reviews) — 4.2/5 stars (44 reviews)
- [IXACT Contact Real Estate CRM](https://www.g2.com/products/ixact-contact-real-estate-crm/reviews) — 4.5/5 stars (268 reviews)
- [Market Leader](https://www.g2.com/products/market-leader/reviews) — 3.2/5 stars (258 reviews)
- [CINC](https://www.g2.com/products/cinc/reviews) — 4.4/5 stars (204 reviews)
- [Placester](https://www.g2.com/products/placester/reviews) — 3.5/5 stars (84 reviews)
- [Top Producer](https://www.g2.com/products/top-producer/reviews) — 3.1/5 stars (124 reviews)
- [Real Geeks](https://www.g2.com/products/real-geeks/reviews) — 4.5/5 stars (109 reviews)
- [Wise Agent](https://www.g2.com/products/wise-agent/reviews) — 3.6/5 stars (15 reviews)
- [Propertybase](https://www.g2.com/products/propertybase/reviews) — 2.7/5 stars (33 reviews)
- [dotloop](https://www.g2.com/products/dotloop/reviews) — 4.3/5 stars (176 reviews)

### Alternatives to Lofty

- [BoomTown](https://www.g2.com/products/boomtown/reviews) — 4.7/5 stars (588 reviews)
- [CINC](https://www.g2.com/products/cinc/reviews) — 4.4/5 stars (204 reviews)
- [Real Geeks](https://www.g2.com/products/real-geeks/reviews) — 4.5/5 stars (109 reviews)
- [Brivity](https://www.g2.com/products/brivity/reviews) — 4.2/5 stars (44 reviews)
- [IXACT Contact Real Estate CRM](https://www.g2.com/products/ixact-contact-real-estate-crm/reviews) — 4.5/5 stars (268 reviews)
- [Market Leader](https://www.g2.com/products/market-leader/reviews) — 3.2/5 stars (258 reviews)
- [Follow Up Boss](https://www.g2.com/products/follow-up-boss/reviews) — 4.6/5 stars (118 reviews)
- [Top Producer](https://www.g2.com/products/top-producer/reviews) — 3.1/5 stars (124 reviews)
- [Wise Agent](https://www.g2.com/products/wise-agent/reviews) — 3.6/5 stars (15 reviews)
- [Placester](https://www.g2.com/products/placester/reviews) — 3.5/5 stars (84 reviews)

---
## Top Discussions

### BoldTrail

- Title: [Can I Integrate My Existing Leads To kvCORE?](https://www.g2.com/discussions/can-i-integrate-my-existing-leads-to-kvcore) — 5 comments, 1 upvote
  > **Top comment:** "We converted our CRM to KvCORE back in April and it was a pretty seamless transition moving our leads over."
- Title: [Please read the question I am asking about pricing.](https://www.g2.com/discussions/please-read-the-question-i-am-asking-about-pricing) — 3 comments, 1 upvote
  > **Top comment:** "I’m very lucky to have KV Core as a benefit of working at my brokerage. I’ve contacted customer service before and had a good experience, so I’d recommend..."
- Title: [Is BoomTown worth the money?](https://www.g2.com/discussions/is-boomtown-worth-the-money) — 2 comments
  > **Top comment:** "No"
- Title: [What does kvCORE cost?](https://www.g2.com/discussions/what-does-kvcore-cost) — 2 comments
  > **Top comment:** "KvCore is included with our tech fee which is 85.00 per month."
- Title: [Can you please set up a way to schedule text messages](https://www.g2.com/discussions/can-you-please-set-up-a-way-to-schedule-text-messages) — 2 comments, 1 upvote
  > **Top comment:** "Hi Callie, thanks for the comment here! This is a good idea, though we would definitely recommend adding it to our internal Feedback Forum. When you are..."

### Lofty

- Title: [When is Chime going to add a email verifier to CRM?](https://www.g2.com/discussions/when-is-chime-going-to-add-a-email-verifier-to-crm) — 2 comments, 1 upvote
  > **Top comment:** "Great idea!"
- Title: [When will Chime be implementing e-signatures?](https://www.g2.com/discussions/when-will-chime-be-implementing-e-signatures) — 1 comment, 1 upvote
  > **Top comment:** "Hi Kevin,

Great idea! Our goal is to have Chime be your one solution for all your business' needs. I've sent this to our product team in hopes that we can..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/boldtrail-vs-lofty-lofty)