---
title: Infinity Call Tracking Reviews
meta_title: 'Infinity Call Tracking Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 168 reviews by the users' company size, role or industry
  to find out how Infinity Call Tracking works for a business like yours.
aggregate_rating:
  rating_value: 4.6
  review_count: 168
  scale: '5'
date_modified: '2026-09-28'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---


# Infinity Call Tracking Reviews
**Vendor:** Infinity Tracking  
**Category:** [Inbound Call Tracking Software](https://www.g2.com/categories/inbound-call-tracking)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 168  
**AI Verified:** At least 10 G2 reviewers have confirmed using this product&#39;s AI features and functionality.
## About Infinity Call Tracking
Built by marketers for marketers, Infinity’s AI-powered call tracking shows you what happens before, during, and after every call, so you can: • Fill attribution blind spots and get credit for the true impact of your work • Improve targeting with high-intent, first-party data • Cut waste to reduce cost-per-lead and drive down acquisition costs • Improve performance across PPC, SEO, and Paid Social • Create better customer experiences • Boost conversion rates at the top and bottom of your funnel Infinity’s granular visitor-level call tracking and conversation analytics are ISO 27001 and PCI DSS Certified. Handling millions of calls across 75 countries and industry-leading security makes sure the data from every single one of them stays secure. The Infinity platform has been built by a multi-award-winning development team with the support of major cloud partners like Google and AWS. Their collective expertise ensures market-leading reliability. Backed by a highly decorated customer success team that spans the UK, Europe, and the USA, users are fully supported as they strive to make smarter decisions and provide a better customer experience. An open API and a complete set of out-of-the-box integrations make it easy for users to send call data into key platforms, share customer journeys and insights that aid closing with call handling teams, and improve conversion rates throughout the funnel. Key results users have achieved include: • 79% increase in conversions for Flight Centre • 64% reduction in Customer Acquisition Costs (CAC) for Pendragon • 50% reduction in call centre costs for Access Self Storage



## Infinity Call Tracking Pros & Cons
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.

**What users like:**

- Users commend the **responsive customer support** at Infinity Call Tracking, ensuring a seamless experience for all inquiries. (20 reviews)
- Users value the **ease of reporting and accurate call attribution** provided by Infinity Call Tracking for insights. (17 reviews)
- Users value the **detailed reporting** and effective tracking features of Infinity Call Tracking for their business growth. (15 reviews)
- Users value the **responsive and helpful support** from Infinity Call Tracking, enhancing their experience and understanding. (14 reviews)
- Users value the **easy integrations** of Infinity Call Tracking, enhancing campaign optimization and analytics seamlessly. (12 reviews)
- Users value the **accuracy in tracking** provided by Infinity Call Tracking, enhancing their ability to analyze call data effectively. (11 reviews)
- Ease of Use (11 reviews)
- Integrations (9 reviews)
- Productivity Improvement (9 reviews)
- Analytics (7 reviews)

**What users dislike:**

- Users find the pricing **expensive** , especially for Boutique marketers, which can be a significant downside. (5 reviews)
- Users experience **inaccurate reporting** issues due to data discrepancies and confusing documentation that hinders self-service. (4 reviews)
- Users experience **inadequate reporting** due to data discrepancies and unclear documentation, complicating their reporting needs. (4 reviews)
- Users experience **call limitations** with Infinity Call Tracking, leading to challenges in specific markets and accessibility issues. (3 reviews)
- Users find the **learning curve steep** , as advanced features and report locations can be confusing to navigate. (3 reviews)
- Users face a **steep learning curve** with Infinity Call Tracking, requiring training to navigate its complex features effectively. (3 reviews)
- Complex Setup (2 reviews)
- Difficult Reporting (2 reviews)
- Difficult Setup (2 reviews)
- Poor Customer Support (2 reviews)

## Infinity Call Tracking Reviews
  ### 1. A great product and an even greater team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Giovanni B. | Marketing Executive, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** May 25, 2021

**What do you like best about Infinity Call Tracking?**

Infinity team is very attentive and always prompt to help, no matter what the request is. Their extensive knowledge is always in hand to advise on the best options, ensuring that our business interests are always met.

**What do you dislike about Infinity Call Tracking?**

What I feel is a bit of a letdown on their platform is the fact that there are no dynamic reports, like I've seen in some other platforms. This would be very beneficial to their clients.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

We use Infinity Call Tracking to divert calls based on the IVR option selected. From there, we track how many calls are missed on each store, how long it rings on average before the call is answered, the source of the calls, aka online ad, website, offline ad. Infinity Call Tracking gave us great visibility on what works in terms of marketing campaigns. We established, for example, that the cost of having a sign on the building with a telephone number is not justifiable based on the volume of calls received, as most people go online now to call the stores.

  ### 2. Infinity: Providing the insight we could only dream of

**Rating:** 5.0/5.0 stars

**Reviewed by:** Raul P. | Conversion & Communications Manager, Enterprise (> 1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** May 11, 2021

**What do you like best about Infinity Call Tracking?**

From my perspective, some of the most valuable features and functions of Infinity are:

- The top one would be Conversational Analytics, allowing us to dig into the conversations that consumers and clients are having with our business. Instrumental is the ability to add in any keywords we want to track and focus solely on those calls to drive our marketing efforts, identify training requirements, etc.

- We can manage available extra features without any support from Infinity, for example, Missed Call Email Alerts, Post Call Rating, Call Announcements, and the creation of Fixed Numbers.

- Ease of use across several different functions of our business. Whether you're just someone with access to do a bit of call listening or if you're managing the full utilisation, Infinity has made everything user friendly and intuitive.

- Finally, I would also say that the team from Infinity are fantastic to work with. Whether you require something from the support team or if you want to run an idea past the client success team, they're always there, ready to help in any way they can, swiftly.

**What do you dislike about Infinity Call Tracking?**

Off the top of my head, I can't think of anything that is a downside per se. We'd love to have specific functionality, but thankfully their product team is highly receptive to client feedback.

One thing that would help, primarily due to the way we operate as a business, would be to allow for more conditional filtering rules, e.g., using AND & OR to build complex filters and save them within the Infinity Hub itself.

**Recommendations to others considering Infinity Call Tracking:**

As my review shows, I can't recommend Infinity enough. But if you're on the fence, all I can say is test it out to see how would work for you. Testing is very straightforward with the team from Infinity.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

- The nature of our marketing-generated calls (are they new business opportunities or ongoing business calls).

- A more accurate view of ROAS.

- Insight into the heart of conversations that can help drive our advertising activity, product development, etc.

- Complete visibility of calls and how they're handled by our staff, which easily allows for more targeted training.

  ### 3. Useful and efficient call tracking service combined with attentive account management

**Rating:** 4.0/5.0 stars

**Reviewed by:** Hugh R. | Digital Executive, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** April 22, 2021

**What do you like best about Infinity Call Tracking?**

Their account management has been great at staying in touch with us and making sure everything is working as it should, as well as keeping us informed of additional functionality we could be making use of. The Infinity Hub is also fast, straightforward, and a great tool to use. A particular mention should go to Infinity's Support team, who have provided an excellent and lightning-fast service when presented with any technical issues or queries.

**What do you dislike about Infinity Call Tracking?**

A minor issue but we found the breakdown of some costs to be a little obfuscated - it would be good to see a simple breakdown of costs within the Hub itself, eg. what our Fixed Numbers are costing versus Dial-In Groups, per month.

**Recommendations to others considering Infinity Call Tracking:**

Infinity's account management can provide in-depth training for the Infinity Hub, which I'd recommend getting to grips with early to fully make use of the reporting and analytics (something we wish we'd done sooner!).

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Being able to track website calls effectively has been Infinity's primary function for us, most importantly allowing our PPC agency to know which ads are generating leads once users land on the website. Being able to quickly and simply set up bespoke numbers to use on offline marketing collateral to track calls is also a main benefit.

  ### 4. Professional and responsive

**Rating:** 5.0/5.0 stars

**Reviewed by:** Hannah S. | Digital Marketing Administrator, Enterprise (> 1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** June 17, 2021

**What do you like best about Infinity Call Tracking?**

The Infinity system is easy to use and provides detailed reports perfect for our business needs. The system is entirely reliable as we have never had any faults or technical errors in the 18+ months we have used it. The staff are also extremely friendly and helpful, going out of their way to respond to any messages as quickly as possible and efficiently solving any queries that come up.

**What do you dislike about Infinity Call Tracking?**

We have yet to come across anything that needs updating or changing on the system.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

We use the system for our tracked marketing numbers for our housing developments and sales centres. We can use this to see how well our different marketing channels are performing.

  ### 5. extremely friendly and helpful team

**Rating:** 4.5/5.0 stars

**Reviewed by:** Olivia A. | Marketing Data & Insights Executive, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** June 17, 2021

**What do you like best about Infinity Call Tracking?**

very useful call insights we've never had access to before as a company all of the team members are very helpful - they will respond to any queries or concerns very promptly, and I never feel like I am bothering them.

**What do you dislike about Infinity Call Tracking?**

could have more control in the interface as a user e.g. configuring own goals, setting up single numbers/placements etc.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

we can see the source of all calls from all of our marketing channels. we have enriched our reporting by being able to allocate numbers to offline activity. we now have insight / information on calls not being connected which we don't access through call reporting company side

  ### 6. Excellent Account Management & Added Value for our Call Tracking Requirements

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** May 19, 2021

**What do you like best about Infinity Call Tracking?**

Our Account Manager - very attentive, flexible, hands-on, aware, pro-active, and knowledgeable - also a good communicator - makes me feel at ease when other agencies or clients are involved. The upgraded Infinity HUB tool - which has made using the platform much more pleasant and efficient to use! The offer to have free training to our teams, included within our package.

**What do you dislike about Infinity Call Tracking?**

Historically, our Account Managers have not been as attentive or hands-on, and this meant we didn't get as much out of the tool. Also getting information breakdowns in terms of jargon-busting and explaining how costs were built up in our package, has been difficult in the past.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Seamless call tracking integrated across all our main platforms - currently working towards this to give internal stakeholders a better view of what impact calls have on our business and the behavioural data that comes with this. How also calls are a very valid lead source for new business, and how Infinity can help show us this.

  ### 7. Fantastic customer support team & a great platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** August 17, 2021

**What do you like best about Infinity Call Tracking?**

Transitioning from another call tracking provider, I was unsure of what to expect with Infinity's API integration. Not only is the call tracking platform straightforward and simple to use, it has provided us data that has been beneficial to business strategy. The customer service team took the time to understand who we are and how we can get the most value out of the platform. The one-on-one support from Ellen & Andrea has been great!

**What do you dislike about Infinity Call Tracking?**

Honestly, there isn't much I don't like about the platform. The only thing that would be great is having the ability to categorize customers into segments based upon their behavior/actions before and after the call has taken place. This would allow us to spot potential trends within our customer base.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

An in-depth look into the customer journey, which has helped us understand our customers like never before!

  ### 8. Infinity Provide Great Insight & Their Support Team Are Extremely Helpful

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** June 17, 2021

**What do you like best about Infinity Call Tracking?**

When we've encountered errors or holes in our telephony tracking, the Infinity support team have been really helpful in diagnosing and rectifying our issues. The data they provide is great and we're about to start using their new conversation analytics product, which looks great too. The dashboard is easy to use and compared to other call tracking providers I've used in the past, their platform is incredibly light touch.

**What do you dislike about Infinity Call Tracking?**

I haven't encountered any major downsides so far, but it'd be great if they could also start offering outbound call tracking too.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

We're able to better analyse the effectiveness of our marketing, ensuring that our budget is accountable and is spent in the areas where we yield the best results.

  ### 9. Top notch customer service with an A* API

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** May 21, 2021

**What do you like best about Infinity Call Tracking?**

Infinity has made streamlining the process of tracking calls to users a doddle; the most impressive part of their service is the API which is easy and intuitive to link directly to our client's application, making tracking of calls and automation of updating numbers a cinch. The documentation of which is laid out so well, even a relative coding idiot such as myself has a chance of understanding. To top it off, their customer service is reactive and top-notch.

**What do you dislike about Infinity Call Tracking?**

If you're at the limit of allocated numbers, it can sometimes be tricky to manage, but with a little bit of work and help from their customer service team, this does eventually become a manageable task.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

We're enabling the ability to keep track of calls directly to sub-contractors to quantify responses.

  ### 10. I think it's a useful service and the team have been very helpful to get the most out of it

**Rating:** 5.0/5.0 stars

**Reviewed by:** Adam C. | Head of Software Development, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** May 21, 2021

**What do you like best about Infinity Call Tracking?**

It's a really clever system and i think it can really help our clients to maximise conversation and ROI

**What do you dislike about Infinity Call Tracking?**

It can be hard to understand how the system work to begin with, but once it clicks into place it's simple

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

We can track out full customer journey which allows us to prove return on investment for the site and increase conversion.

  ### 11. Good product with an amazing supportive team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Barbora T. | Field Marketing Advisor, Enterprise (> 1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** June 14, 2021

**What do you like best about Infinity Call Tracking?**

- the product and its capabilities 
- the Infinity team that is supporting the launch and then the whole project

**What do you dislike about Infinity Call Tracking?**

-the reporting views could be improved... not excel sheets raw download put to be able to download already created pivots, tables, views

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

-which pages are bringing calls 
-overall customer call journeys 
- at a later stage, the Call qualification feature (sales guys being able to qualify the calls)

  ### 12. Great Customer Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** October 12, 2021

**What do you like best about Infinity Call Tracking?**

Our account manager Katie has been incredibly helpful since I've been working with her. She helped me complete quite a complicated audit of numbers, with multiple stakeholder interest and different requirements for different areas within the business.

**What do you dislike about Infinity Call Tracking?**

We have yet to fully utilise all aspects of the service, but hope to do so now we have completed our audit.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Knowing which campaigns to optimise, and where our calls are coming from.

  ### 13. Great for high level insight of call tracking

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Building Materials | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** May 18, 2021

**What do you like best about Infinity Call Tracking?**

The depth of insight you can achieve to show how phone calls are working for your business. From where, for how long, quality of call etc. Great customer care.

**What do you dislike about Infinity Call Tracking?**

It has taken quite a lot of development to get set up. Training is definitely required to familiarise yourself with the system and it will take some getting used to.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

It will demonstrate how each marketing channel is performing, and not just focused on traditional data capture call to actions, of which we previously have been stuck in that rut, so this elevates us to the next level, which is what we need.

  ### 14. Fantastic Support with a dedicated Account Manager and the Platform has some great features

**Rating:** 4.5/5.0 stars

**Reviewed by:** Yasmeen M. | PPC Manager, Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** June 17, 2021

**What do you like best about Infinity Call Tracking?**

We used infinity as a trial, and we found the platform has a lot more features and data than any other call tracking provider. The one-on-one support with the AM's was great; Carissa was always at hand to assist when needed.

**What do you dislike about Infinity Call Tracking?**

We had some difficulty setting up the tracking even after following the infinity campus videos. Once we got the hang of the setup, we really enjoyed using the platform, and our AM was at hand when we needed to troubleshoot.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Ability to measure ROI from calls.

  ### 15. Excellent - Finally allowing us to prove ROI from our marketing campaigns.

**Rating:** 5.0/5.0 stars

**Reviewed by:** James D. | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** December 21, 2020

**What do you like best about Infinity Call Tracking?**

Caller Insights inside our CRM allowed us to attribute calls to revenue being generated - especially hard in a service based business where offline conversions take place. With the insights from infinity, we can now push sales revenue generated back into our Ads campaigns, showcasing ROI and ROAS.

**What do you dislike about Infinity Call Tracking?**

Infinity Hub not allowing you to add/manage your own users and their associated permissions - although Infinity support are quick to resolve/respond.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

- Missed Call alerts for sales teams / quicker follow up times
- ROAS / showcasing the effectiveness of our Ad Campaigns
- New insights with most popular call times both hourly and which days
- Connecting visitor/customer data in our CRM
- Calls used for training purposes for new starters

**Official Response from Paula Morales:**

> Hi James, many thanks for leaving the review, we're really glad you're able to gain so much insight, we'll pass on your feedback to the team!

  ### 16. A solid solution for modern day calls tracking

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Biotechnology | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 18, 2021

**What do you like best about Infinity Call Tracking?**

What I like the best are visitor level tracking and the dynamic phone number feature of the Infinity Tracking solution.

**What do you dislike about Infinity Call Tracking?**

We are unable to design report or dashboard according to our needs. That was the least helpful thing I found about infinity tracking solution.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

We are tracking phone calls from PPC ads campaigns and websites accurately.

  ### 17. Infinity have a friendly team and great tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** George D. | Marketing Insight Executive , Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** November 20, 2020

**What do you like best about Infinity Call Tracking?**

Great easy to use tools on their hub at a click of a button. These tools are all in one place and easy to manage/maintain. They give great insight into customer experience and have helped to make improvements to key area's.

**What do you dislike about Infinity Call Tracking?**

Some bugs with the systems which take time to resolve on their end.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

As mentioned above the bugs with the system. Also, some issues with the conversation analytics keywords picking up correctly. However, this is a fairly new system and I imagine will only get better with time and money invested. A benefit realised was that it could be used in the call centre training for agents and not just for listening to what customers are calling about most frequently.

**Official Response from Paula Morales:**

> Hi George, we'll be sure to let the team know that you've found them so helpful, and thanks for leaving us this reviewing highlighting how insightful you've found it!

  ### 18. Infinity Call Tracking - Brilliant Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Automotive | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** May 21, 2021

**What do you like best about Infinity Call Tracking?**

Support has been brilliant. The depth of data available on their platform is excellent.

**What do you dislike about Infinity Call Tracking?**

Pricing is reasonable compared to competitors. But it would be better if it was slightly cheaper.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

We are looking into attribution in the purchase journey of a customer. Infinity's data has already helped us understand the customer journey better with specific regard to call outcomes.

  ### 19. Perfect solution for tracking leads sources.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Commercial Real Estate | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** November 11, 2020

**What do you like best about Infinity Call Tracking?**

The API integration. The scale of what can be done with the API is really impressive. The ability to also track on-page goals and lastly the well written API documentation is very helpful.

**What do you dislike about Infinity Call Tracking?**

"Website direct" leads. I feel that for the leads that come in as "website direct", it would be helpful if we could easily see possible matches to past visitors as most of our "website direct" leads simply must have been on the website at most a few weeks ago and therefore can't really be "website direct".

**Recommendations to others considering Infinity Call Tracking:**

If you need to find out where your customers are coming from or view a more complete picture of your clients, then I would highly recommend this software.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

We needed to find how our clients found us. Asking the client "Where did you hear about us" just doesn't cut it these days. Infinity Call Tracking help to fully automate these process without ever even asking the client.

**Official Response from Paula Morales:**

> Hi there, we're really glad to hear that the API integration has been so beneficial to you and that the documentation is clear! We'll be sure to pass on your thoughts on "website direct" leads to the team as well

  ### 20. Perfect tracking system to track offline calls

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ian R. | E-Commerce & Development Manager, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** February 09, 2021

**What do you like best about Infinity Call Tracking?**

The ability to drill down and discover what campaigns, ads & keywords are generating the sales leads. Customer support from Infinity is second to none!

**What do you dislike about Infinity Call Tracking?**

There's nothing that I dislike about Infinity or the system.

**Recommendations to others considering Infinity Call Tracking:**

Go for it! You will be impressed

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Infinity is great for A/B testing due to their tracking abilities and use of excess telephone numbers.

  ### 21. Call Tracking within e-commerce

**Rating:** 5.0/5.0 stars

**Reviewed by:** Cai M. | Head of Affiliates & Partnership, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** November 05, 2020

**What do you like best about Infinity Call Tracking?**

Bridging the gap between online and offline activity, for tracking calls and attributing sales Responsive and engaging Infinity team who have taken the time to understand our challenges and objectives, and driven the charge to overcome them Identifying patterns within telesales conversations in order to optimise the way we speak to customers Granularity of call tracking, across different third party websites, with the ability to track specific partners and channels Integration with all key software and tracking platforms for full visibility

**What do you dislike about Infinity Call Tracking?**

No downsides to using Infinity The process to determine and validate sales is lengthy, but vital in order to accurately attribute sales

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Tracking sales that originated online, and ensuring that offline sales are still tracked to a particular source Ability to track on keywords and spot conversational patterns when speaking with our customers

**Official Response from Paula Morales:**

> Hi Cai, huge thanks for this review, we're super pleased to see all that you've managed to get out of the platform and that the team have been so responsive and helpful!

  ### 22. Incredible insight and fantastic customer support and service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Leisure, Travel & Tourism | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** December 18, 2020

**What do you like best about Infinity Call Tracking?**

Infinity Call Tracking gives us a wealth of information about where our calls are coming from, the quality of those calls and key themes discussed. It gives us the data we need to make better business decisions. Furthermore the team at Infinity provide incredible support to ensure we get the most out of the tool.

**What do you dislike about Infinity Call Tracking?**

There are sometimes restrictions on the analytics of course, however Infinity are always working with us to see what future developments we might need.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Understanding call attribution and call quality. Using conversation analytics to categorise our calls and understand what sources drive different call types. Tracking which destinations/competitors/promotional offers are discussed on calls.

**Official Response from Paula Morales:**

> Hi there, it's excellent to hear that you're able to gain so much information from our platform and that the support team have been so helpful, we'll pass on the praise!

  ### 23. The platform supports both our marketing objectives and wider business challenges.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Furniture | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** May 20, 2021

**What do you like best about Infinity Call Tracking?**

Conversational Analytics and the support team

**What do you dislike about Infinity Call Tracking?**

We would like to understand the revenue driven from calls, not just orders

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

We are trying to understand how many sales are driven by calls

  ### 24. Excellent account management and user-friendly platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 16, 2020

**What do you like best about Infinity Call Tracking?**

There's so much data that can be accessed via Infinity. It really helps to round out our view of customers.

The integrations are great - we've only just really started to use those and I believe there's a Data Studio connection in the pipeline which will help to join up all our reporting.

Josh, our Customer Success Manager is great. He takes the time to understand our business, offer solutions and support without being pushy and has a lot of enthusiasm for his product.

**What do you dislike about Infinity Call Tracking?**

The portal was quite clunky but since we moved to the hub it's been a much better experience. I probably haven't given enough time to the platform to get the most out of it, but that's entirely on me. I think it does require some time investment but you'll reap the reward of that.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Being able to attribute calls to the right channel is really valuable and I'd say this is the primary benefit we get from it. We're about to implement Facebook customer conversions and I'm looking forward to being able to optimise ads to generate calls.

**Official Response from Paula Morales:**

> Thanks for the glowing review! We're so glad you're utilising the data, the attribution, and all the integrations, we'll also pass on the lovely feedback to Josh

  ### 25. High responsive & offers great support when needed

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** May 07, 2021

**What do you like best about Infinity Call Tracking?**

Straightforward setup & support is great

**What do you dislike about Infinity Call Tracking?**

None that I can think of, everything has been pretty seamless

**Recommendations to others considering Infinity Call Tracking:**

Go for it. Easy to set up & integrate with other platforms

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Closing the loop for offline conversions

  ### 26. Good support

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Security and Investigations | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through Google One Tap using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** June 08, 2021

**What do you like best about Infinity Call Tracking?**

Fairly easy to use but I know if I have any issues I can rely on the support team to help and advise quickly

**What do you dislike about Infinity Call Tracking?**

I find the web navigation is not the best

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Being able to provide proof of call logs for customer service issues along with call logs for new product launches

  ### 27. Very good

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Construction | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** May 20, 2021

**What do you like best about Infinity Call Tracking?**

Measurement of offline campaigns and the tracking of online campaigns

**What do you dislike about Infinity Call Tracking?**

implementation with datastudio and communication in spanish

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Measurement of offline campaigns

  ### 28. Fantastic customer service and product

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Renewables & Environment | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** December 23, 2020

**What do you like best about Infinity Call Tracking?**

The Infinity platform is easy to navigate around and the level of detail you can drill down to, is very impressive. The team are on hand for any support which eases implementation

**What do you dislike about Infinity Call Tracking?**

Nothing I dislike at this stage, happy with everything so far.

**Recommendations to others considering Infinity Call Tracking:**

None

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Understanding the quality of users calling into the call centers and seeing which PPC campaigns they are driven from. With Infinity, we can listen to the calls to pick out certain keywords to understand what users are calling for; complaints, questions or getting a quote

**Official Response from Paula Morales:**

> We're really pleased to hear the platform has been so effective for you, and we'll be sure to pass on the praise to the support team!

  ### 29. Aviva Equity Release

**Rating:** 4.0/5.0 stars

**Reviewed by:** Alastair H. | Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** December 29, 2020

**What do you like best about Infinity Call Tracking?**

Ability to accurately track calls by channel

**What do you dislike about Infinity Call Tracking?**

Limitations for post impression tracking which means channels such as social undervalued

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Understanding what call volume can be driven by media. We have realised just how much call volume comes from certain channels and how performance should be looked at holistically.

**Official Response from Paula Morales:**

> Hi Alastair, thanks for your feedback, we're glad the accuracy and depth of the platform have been helpful to you! And we'll pass on your feedback on post impression tracking to the development team

  ### 30. Excellent Customer Service and Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Hospitality | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** May 25, 2021

**What do you like best about Infinity Call Tracking?**

We were struggling to see an accurate conversion via PPC, and Infinity phone tracking has helped.

**What do you dislike about Infinity Call Tracking?**

Would be good to have automated scheduled reports sent to you.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

How many calls and conversions are through GMB

  ### 31. Great service

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** May 11, 2021

**What do you like best about Infinity Call Tracking?**

Useful tracking platform that also offers good service.

**What do you dislike about Infinity Call Tracking?**

We had a few issues accessing the Infinity invoices but the support team has been very helpful.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

It helps us to analyse the leads that we receive and track where they come from.

  ### 32. Very good tracking platform with a dedicated and responsive customer service & account management.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Emanuel F. | Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** August 10, 2020

**What do you like best about Infinity Call Tracking?**

The calls tracking and the reports are very useful. We use it connected to Google ads for conversions and also as a call reports: duration, source, visitor trace etc. (even for calls listening) Customer service is always very responsive so any issue we might have they answer as soon as possible.

**What do you dislike about Infinity Call Tracking?**

We still need to make the integration with our CRM works (we use microsoft Dynamics 360)

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

To understand the customer journey on calls and spot any problem, from IVR length to telephony system doesn’t working properly.

**Official Response from Paula Morales:**

> Hi Emamuel,

Thanks - Glad to hear you are making the most of out of our full integration with the Google suite. I will share your positive comments in regards to customer service to Lisa.

Once you are ready to start looking at the integration, we are ready to help you :).

  ### 33. A great agency partner

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joseph R. | Paid Media Manager, Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** June 12, 2020

**What do you like best about Infinity Call Tracking?**

Attributing Google Ads performance to call data.

**What do you dislike about Infinity Call Tracking?**

The setup and management of each tracking pool can be a bit clicky.

**Recommendations to others considering Infinity Call Tracking:**

As an agency, infinity call tracking has allowed us to better understand the impact calls have on our clients entire marketing funnel. From channel to landing page to call, we're able to understand and optimise every user journey. 

Coupled with unrivaled support from Sam and the team, we can effectively implement user-level tracking for a huge range of industries.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

As an agency, infinity call tracking has allowed us to better understand the impact calls have on our clients entire marketing funnel. From channel to landing page to call, we're able to understand and optimise every user journey. 

Coupled with unrivaled support from Sam and the team, we can effectively implement user-level tracking for a huge range of industries.

  ### 34. Great Service, Above & Beyond From Connor To Help Solve Tracking Issue

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** January 18, 2021

**What do you like best about Infinity Call Tracking?**

Not only is this an excellent product but the support team also make this a very worthwhile platform. Connor and the team did a great job assisting with an issue, and even took the time to jump on a call with the client to assist further with some recommendations.

**What do you dislike about Infinity Call Tracking?**

Nothing at all to dislike, I have found it a great platform so far

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Call Tracking

  ### 35. Greta customer service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kieran L. | Marketing Graduate, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** July 29, 2020

**What do you like best about Infinity Call Tracking?**

Very quick to respond, good service offering which suits our needs well and very knowledgeable

**What do you dislike about Infinity Call Tracking?**

Often are helped by multiple staff at infinity so often dont speak to the same person - this being said because of this they are always very quick to respond and the same person deals with the relevant support request.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

mainly fixed phone number tracking - very useful for ur marketing campaigns to understand success

**Official Response from Paula Morales:**

> Hi Kieran, thanks for your review and feedback. I will let the team know :)

  ### 36. Excellent Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** November 06, 2020

**What do you like best about Infinity Call Tracking?**

Technology and responsiveness from the whole team is excellent.

**What do you dislike about Infinity Call Tracking?**

Nothing to report, if anything some integrations were not in place when we started but these have now been implemented for us.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

No problems to solve and the team are great at giving advice and helping with potential new clients.

**Official Response from Paula Morales:**

> Hi there, thank you so much for the high praise! We'll pass on your feedback to the rest of the team, and we're glad to hear they have managed to implement all the integrations you needed!

  ### 37. Great product, and a helpful team

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ben M. | Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** August 10, 2020

**What do you like best about Infinity Call Tracking?**

A helpful, knowledgeable team, always happy to offer support when it's needed (Alexis was great at improving our Analytics integration to better track our different goals)

**What do you dislike about Infinity Call Tracking?**

No downsides so far, I've had a positive experience

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

We've been gaining insight into the success of our different marketing channels in their ability to drive calls

**Official Response from Paula Morales:**

> Hi Ben, great to hear that you've had a positive experience and are gaining new insights, I'll let Alexis know about your comments :) 

  ### 38. Great support from the team at Infinity

**Rating:** 4.0/5.0 stars

**Reviewed by:** Emily R. | Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** August 03, 2020

**What do you like best about Infinity Call Tracking?**

I like the level of reporting that's available. I also like the support team who reply quickly and are really helpful - especially Indy who is just super!

**What do you dislike about Infinity Call Tracking?**

I don't really have any dislikes but if i had to say something it would be that I think it is a little bit complicated but I think that's because I have a really basic knowledge of the tech side of things.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

The benefits are that we can see how many calls were answered, missed, not connected etc.

**Official Response from Paula Morales:**

> Hi Emily, 

Thanks for the feedback. Indy will definitely be happy to read what you wrote. 

  ### 39. Good service in helping us set up tracking on a 3rd party landing page

**Rating:** 4.0/5.0 stars

**Reviewed by:** Robert E. | Enterprise (> 1000 emp.)

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** August 25, 2020

**What do you like best about Infinity Call Tracking?**

It does what it is supposed to which is call tracking.

**What do you dislike about Infinity Call Tracking?**

I'm Happy with the service. Once it is setup, it works well.

**Recommendations to others considering Infinity Call Tracking:**

n/a

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

It helped us get set up to track calls that were made from 3rd party landing page software. It was a very customised setup, but we found the team very helpful in helping us get this integration live. Sam Kirby and Jay Shallcrass were particularly helpful in helping get this completed.

**Official Response from Paula Morales:**

> Hi Robert, great to hear you had good service, I'll let Sam and Jay know about your response!

  ### 40. Insightful tracking platform, partnered with a very helpful Customer Success Manager, Eleanor Boland

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** August 20, 2020

**What do you like best about Infinity Call Tracking?**

The volume of helpful data that can be collected from the platform, which can then be used to better inform our clients on how to improve future campaigns/marketing strategies.

**What do you dislike about Infinity Call Tracking?**

I'm currently not involved in the admin side of setting up the tracking numbers etc., therefore I have no dislikes as of yet - I only use the platform to look at data as and when required.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Understanding what marketing channels are driving calls for our clients.

**Official Response from Paula Morales:**

> Great to hear that Eleanor was so helpful in getting you set up, and thanks for the positive review!

  ### 41. Great product and first class service!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Automotive | Enterprise (> 1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 25, 2020

**What do you like best about Infinity Call Tracking?**

Industry leading software that is easy to implement, maintain, and provides an unparalleled level of customer and data insight for digital marketing activity.

**What do you dislike about Infinity Call Tracking?**

I don't dislike anything....................................

**Recommendations to others considering Infinity Call Tracking:**

NA

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Infinity gives us the ability to truly understand customer journeys and digital marketing ROI.

**Official Response from Paula Morales:**

> Hi there, many thanks for leaving us this review and for all the praise! We're glad the product and service have been effective for you.

  ### 42. Great Call Tracking Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Samuel O. | Marketing Executive Senior, Environmental Services, Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** June 30, 2020

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about Infinity Call Tracking?**

The platform, it's like they have their own mini Google Analytics

**What do you dislike about Infinity Call Tracking?**

The only flaw it had was that I couldn't see the URL's generating more calls in a simple and quick way, which is now solved with the integration with Google Data Studio

**Recommendations to others considering Infinity Call Tracking:**

Give it a try and just have a call with them to see the platform. You will be amazed.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

A quick and easy way of controlling how many calls am I receiving through each channel - very helpful for Marketing decisions

**Official Response from Paula Morales:**

> Thank you for your feedback, Samuel.

Glad to hear  you are using our new Google Data Studio integration.

  ### 43. Great customer service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alice O. | Enterprise (> 1000 emp.)

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** August 19, 2020

**What do you like best about Infinity Call Tracking?**

Excellent customer service, quick and helpful both for marketing and technical enquiries. Is great to have a dedicated Customer Success Manager, especially if is as brilliant as Eleanor who is always supportive, competent and problem solver.

**What do you dislike about Infinity Call Tracking?**

It is a bit expensive compared to other competitors.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Managing the high volume of numbers, tracking the call sources and helping the attribution.

**Official Response from Paula Morales:**

> Hi Alice, thanks for your positive response, glad to hear our customer success team were so helpful, I'll pass the praise on to Eleanor!

  ### 44. Infinity support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Services | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** February 27, 2019

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about Infinity Call Tracking?**

Receive detailed answers to queries, prompt response.

**What do you dislike about Infinity Call Tracking?**

Would like to see AMP page support, which would assist us.

**Recommendations to others considering Infinity Call Tracking:**

Consider at the start how many pools of tracking you require.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Have been trying to rationalise our Google paid search, Infinity has helped by showing us what converts up, and what to invest the revenue in.

**Official Response from Paula Morales:**

> Thanks for your feedback, we're glad to hear you received good service, we'll let the team know!

  ### 45. Excellent customer support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Business Supplies and Equipment | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** November 09, 2020

**What do you like best about Infinity Call Tracking?**

User friendly dashboard and great support from the team!

**What do you dislike about Infinity Call Tracking?**

The process to set up call tracking was quite long but the support team helped walk me through it

**Recommendations to others considering Infinity Call Tracking:**

Definitely make the set up process easier - using Google Ads Editor to set up the tracking template was a nightmare

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Granular call tracking

**Official Response from Paula Morales:**

> Hi there, thanks for dropping us this review, it's great to hear that the UI has been clear and support team have been so helpful!

  ### 46. Infinity Support - Great Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jonathan A. | Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** August 31, 2020

**What do you like best about Infinity Call Tracking?**

Communication, level of support & delivery on time

**What do you dislike about Infinity Call Tracking?**

Nothing to dislike. Works well and very pleased with the solution

**Recommendations to others considering Infinity Call Tracking:**

Good product, easy to manage & well supported

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Call traffic by source & activity by destination. Group wide customer facing IVR

**Official Response from Paula Morales:**

> Hi Jonathan, thanks for the review, I'll pass your praise on to the team!

  ### 47. Great Customer Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Craig C. | Group Marketing Coordinator, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** August 04, 2020

**What do you like best about Infinity Call Tracking?**

Eleanor has been a great help, always quick to respond and answers all queries thoroughly. Always more than helpful and would definitely recommend. Thanks for all your help Eleanor! :)

**What do you dislike about Infinity Call Tracking?**

Nothing so far, always had a good experience. Eleanor and the team have been great!

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Number tracking for various marketing campaigns.

**Official Response from Paula Morales:**

> Thanks, Craig. Eleanor will be pleased to hear your feedback! 

  ### 48. Great service from Infinity

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Enterprise (> 1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** July 23, 2020

**What do you like best about Infinity Call Tracking?**

Sam and the team have been incredible helpful over the past 6 months. Sending over call lists, sorting out any queries and most recently being able to save a number from being deleted that would've cost our marketing team quite a bit of work. Everything is always dealt with in a very timely manner and to our expectations. Can't fault the service at all and would definitely recommend.

**What do you dislike about Infinity Call Tracking?**

There are no downsides to using Infinity.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

Being able to track where calls come from, their frequency and if they lead to a conversion is invaluable.

**Official Response from Paula Morales:**

> Great feedback, thanks. I will let Sam know :)

  ### 49. Great Product and Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jason N. | Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** July 07, 2020

**What do you like best about Infinity Call Tracking?**

The call tracking services we use with Infinity are a great addition to our marketing strategy. The integration with AdWords and Analytics gives us insights that are very useful.

**What do you dislike about Infinity Call Tracking?**

Nothing to dislike the service is very straight forward. Integration to your site does require a developer.

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

We track what marketing channels our calls come from.

**Official Response from Paula Morales:**

> Hi Jason, thanks for dropping by and leaving a review. Nice to hear that you are taking advantages of our integration with the Google Suite. We recently launched an integration with Google Data Studio, in case you are interested. We also have a couple of exciting integrations coming soon ;).

  ### 50. Great call tracking and friendly support from the team at Infinity

**Rating:** 4.5/5.0 stars

**Reviewed by:** Abby L. | Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** July 15, 2020

**What do you like best about Infinity Call Tracking?**

Easy to use interface with lots of training offered

**What do you dislike about Infinity Call Tracking?**

The integrations with other platforms can be complex but the team at infinity are really helpful & responsive to questions

**What problems is Infinity Call Tracking solving and how is that benefiting you?**

The platform allows us to see which channels are driving calls vs other CTAs for our clients

**Official Response from Paula Morales:**

> Hi Abby - thanks for your review. I will pass on your comments to our Training and Support teams, they will be pleased to hear them. Have a nice day :)


## Infinity Call Tracking Discussions
  - [Do you recommend Infinity Call Tracking for businesses looking to improve their call analytics?](https://www.g2.com/discussions/do-you-recommend-infinity-call-tracking-for-businesses-looking-to-improve-their-call-analytics) - 1 comment

- [View Infinity Call Tracking pricing details and edition comparison](https://www.g2.com/products/infinity-call-tracking/reviews?page=3&section=pricing&secure%5Bexpires_at%5D=2026-09-29+16%3A44%3A30+-0500&secure%5Bsession_id%5D=aef5c14b-0b1e-4642-9ab3-09e8dbe5403d&secure%5Btoken%5D=e695a88c9053e3ac63b81eacd931e1b539a8f35c0f8d803deffe21468544453b&format=llm_user)

## Infinity Call Tracking Features
**Additional Functionality**
- Call Reporting
- Automatic Call Distribution
- Call Whispering
- Callback Scheduling
- CRM
- Call Tagging
- Dashboard
- Call Recording
- Alerts/Escalation
- AI Copilot
- Call Transcription
- Queue Management
- Manual Dialer
- Call Tracking
- Auto-Dialer
- Call Monitoring
- Activity Tracking
- Multi-Channel Communication
- Contact Management
- Sentiment Analysis
- Progressive Dialer
- Voice Recognition
- Reporting/Analytics
- Monitoring
- IVR
- Call Logging
- Chatbot
- Third-Party Integrations
- Outbound Call Center
- Interaction Tracking
- Voice Mail
- Call Routing
- Automated Responses
- API
- Call Transfer
- AI Summarization
- Call Center Management
- Inbound Call Center
- Surveys & Feedback
- Chat/Messaging
- Predictive Dialer
- Blended Call Center
- Caller ID
- Generative AI
- Performance Management
- Computer Telephony Integration
- Call Scripting

**Call Analytics**
- Call Recording
- Machine Learning
- Call Analysis
- Lead Qualification
- Trend Analysis
- Real-Time Data
- AI/Machine Learning

**Generative AI**
- AI Text Summarization
- Generative AI

**Additional Functionality**
- Live Chat
- Call Transfer
- Archiving & Retention
- Call Center Management
- Call Tagging
- Call List Management
- Real-Time Analytics
- Queue Management
- Real-Time Data
- API
- Real-Time Monitoring
- CRM
- Performance Metrics
- Automatic Call Distribution
- Activity Tracking
- IVR
- Event Triggered Actions
- Third-Party Integrations
- Scheduled Recording
- Alerts/Notifications
- Call Monitoring
- File Transfer
- Activity Dashboard
- Call Reporting
- Call Transcription
- Campaign Management
- Call Disposition
- Computer Telephony Integration
- Contact Management
- Predictive Dialer
- Voice Mail
- Caller ID
- Reporting & Statistics
- Call Routing
- Call Tracking
- Recording
- Auto-Dialer
- Chat/Messaging
- On-Demand Recording
- Customizable Reports
- Multi-Channel Communication
- Conferencing
- AI Copilot
- Interaction Tracking
- Predictive Analytics
- Visual Analytics
- Sales Trend Analysis
- Audio Capture
- Email Alerts
- Tagging
- Self-Service Search
- Natural Language Processing
- Surveys & Feedback
- Automatic Transcription
- Multi-Channel Management
- Request Assignment
- Speech-to-Text Analysis
- Self Service Portal
- Performance Management
- Call Recording
- Search/Filter
- Sentiment Analysis
- Compliance Management
- Multi-Language
- HIPAA Compliant
- Data Security
- Call Scripting
- Customer Service Analytics
- Quality Assurance
- Customer Experience Management
- Communication Management
- Categorization/Grouping
- Language Detection

**Phone Number Management**
- Local Phone Numbers
- Toll-Free Numbers
- Port Existing Numbers

**Artificial Intelligence - Conversation Intelligence**
- Customer Scoring
- Speech-to-Text
- Sentiment Analysis

**Tracking**
- Visitor & Keyword Tracking
- Dynamic Number Insertion
- Multi-Channel Call Attribution
- Activity Tracking
- Conversion Tracking
- ROI Tracking

**Generative AI**
- AI Text Summarization
- Generative AI

**Analytics**
- Call Data
- Call Recording
- Advanced Reporting
- Conversation Intelligence
- Real-Time Reporting

**Agentic AI - Conversation Intelligence**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making
- Third-Party Integrations
- Forecasting

**Additional Functionality**
- Performance Metrics
- Keyword Filtering
- Natural Language Processing
- For Contact Centers
- Reporting & Statistics
- Call Tracking
- Alerts/Notifications
- AI Copilot
- Automatic Transcription
- Playbooks
- Employee Coaching Tools
- Text Mining
- Trend/Problem Indicators
- Notes Management
- Retention Tracking
- Feedback Management
- Recommendations
- Dashboard
- Multi-Channel Communication
- Access Controls/Permissions
- Compliance Tracking
- API
- Rules-Based Workflow
- Intent Recognition
- Tagging
- Collaboration Tools
- Prioritization

**Call Routing**
- IVR
- Call Scheduling
- Geo-Routing
- Call Routing

**Administration**
- Martech Integrations
- Privacy, Security, and Compliance
- Performance and Reliability

**Agentic AI - Inbound Call Tracking**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance
- Computer Telephony Integration

**Additional Functionality**
- Activity Dashboard
- Campaign Analytics
- Automatic Call Distribution
- Lead Capture
- Real-Time Analytics
- API
- CRM
- Call List Management
- Real-Time Monitoring
- Campaign Management
- Voice Mail
- Call Scoring
- Call Whispering
- Data Import/Export
- Generative AI
- Multi-Campaign
- Call Tracking Metrics
- Monitoring
- Lead Generation
- AI Copilot
- Call Transcription
- Call Center Management
- Predictive Dialer
- Lead Management
- Customizable Reports
- Contact Management
- Caller ID
- Auto-Dialer
- Call Disposition
- Performance Management
- Call Scripting
- Lead Qualification
- Call Transfer
- Reporting & Statistics
- Alerts/Notifications
- Call Monitoring

## Top Infinity Call Tracking Alternatives
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