Adverity Reviews & Product Details

The support team and our implementation manager helped us a lot with onboarding so we were able to set up our dashboards quickly, because they always try to meet our requirements. In addition, adverity offers a wide range of platform APIs - and even if one is missing, they will find a solution. With Adverity, we had the ability to fully automate various manual reports that were very time consuming in the past. Review collected by and hosted on G2.com.

Sometimes bugs ore long loading times crash the import and therefore the dashboards show incomplete data. However, with the help of the problem notifications, it was mostly just a few clicks to solve the problem - and if not, the support team was very quick to offer a solution, even if we were responsible for the error because our settings were wrong. Review collected by and hosted on G2.com.

Continuous development of the platform and support at a really high level Review collected by and hosted on G2.com.

Nothing, all problems are solved quickly and the platform is constantly developed Review collected by and hosted on G2.com.

The functionality, how you can connect to several APIs at the same time and set up destination tables. Also, the possibility to rename fields is very useful. Furthermore, customer suspport is excellent and really responsive. The integration with other Softwares such as Google BigQuery or Tableplus is really straightforward and very efficient. We are very happy with the product in general and with the customer support. Review collected by and hosted on G2.com.

I don't like the fact that the platform changes too often. Even though functionalities stay the same or improve, we need to learn where they are located every time they change. Also, sometimes there are some codes and errors with the API connections. For example, we had a case in which the reported metrics for a field were incorrect and we had to contact the support team to verify what was going on. I think that the software is still developing and you can see that there are parts that need to be improved, especially on the tech side fetching the right accurate measures from the APIs. Review collected by and hosted on G2.com.

setting up amazing widgets and managing data, back data. easy and simple Review collected by and hosted on G2.com.

the themes and schemes could be more varied Review collected by and hosted on G2.com.

The interface is most of times very intuitive and easy to use even for non technical people. A lot of unnecessary development work can be skip by using Adverity. Review collected by and hosted on G2.com.

Nothing in particular at least from a non technical point of you. Review collected by and hosted on G2.com.

The most helpful thing is that Adverity can connect to a wide collection of APIs in an easy and intuitive way. It eliminated a very big hassle for us when it comes to fetching data and made the process significantly more accessible.

Also, Adverity is really intuitive to use when it comes to managing and transforming data in their platform. Review collected by and hosted on G2.com.

The biggest downside of Adverity is the fact that a datastream can have a single destination which makes it difficult to scale in the scenario where the same data would be used for different purposes. Review collected by and hosted on G2.com.

- The wide variety of connectors which are always being kept up to date

- The redesigned interface which makes it easy to set up automated fetches of data

- The support, which makes Adverity stand out of the crowd. Any kind of question I have, no matter how complicated or trivial, gets answered quickly and reliably. It gives me Review collected by and hosted on G2.com.

The only thing I would really like to see being added would be a more thorough documentation of the transformation part of the tool. But even here the support is always there to help. Review collected by and hosted on G2.com.

We have been working with Adverity for data import and harmonizing for over a year. I love that it has all our data in one place, the platform easily connects marketing data from different sources, so we can track and measure our KPIs.

The platform also has a huge list of regularly updated API-connectors. If they don't have the connection yet they will easily build it for you.

We always notice regularly updated product features and improvements in UX which is great.

The support is amazing! Review collected by and hosted on G2.com.

The platform is not easy to learn and without having good digital marketing knowledge can be somewhat complicated. It requires some effort to really use all the features. Review collected by and hosted on G2.com.

Adverity is a very user friendly and intuitive tool for as well building database ass creating dashboards. You do not need to be technical to easily work with the tool. And if you run into something you cannot manage, support is always there to help you out as quickly as possible. Also the tool in constantly improving and at this moment moving into predictive analytics. Review collected by and hosted on G2.com.

Although tool is constantly developing, but at this point a self-service support video database is missing. Would make it somewhat easier to work in teams and have this environment as support. Review collected by and hosted on G2.com.

The easy datastream setup helps save alot of time developing custom solutions for various api connections. Review collected by and hosted on G2.com.

As I have not worked with all the available functionalities Adverity provides, I can not give a significant answer to this question. All functionalities I used felt helpful in some kind of way and did not have any downsides about them. Review collected by and hosted on G2.com.

I like the possibility of a lot of connectors available and I like the Adverity connection with Google Data Studio. Review collected by and hosted on G2.com.

The documentation could be a little bit updated. Review collected by and hosted on G2.com.

Adverity provides a simple interface to deal with many different marketing APIs in a unified manner.

It provides a out of the box option to pivot Facebook conversion data to align the format of data to other major marketing providers.

Adverity automatically integrates restrictions of already existing APIs, allowing for faster setup of different combinations of dimensions and metrics, without having to check each combinations against a failed state.

It is possible to use a unified structure/mapping across multiple organisations, to allow for faster setup and ease of use for new datastreams. Review collected by and hosted on G2.com.

Some relatively recent changes have made using the fetch queue and issue window more difficult.

There is no possibility to have a full overview of all running task/fetches in multiple different organisations within a single datatap server. Review collected by and hosted on G2.com.

The new quick editor (filter, customize) buttons are really great to have. Usually we only change the filters on a chart, and with the quick filters it's even more quicker!

The design of the tool is really clean, which is great once you get the hang of how the tool is working.

Having the Hubs/Clients/Brands structure is a great way to organise our reports. Also having the possibility to give only access to different levels and elements of the structure is one of the best things.

From data integration side, with the help of Adverity we are able to combine many data sources (static, dynamic) in one report. Review collected by and hosted on G2.com.

Terribly missing the option to send a chart from one riport to another.

At first sight the platform can be quiet overhelming for those whom have never used such tools, but I believe this can be overcomed by preliminary introduction before actual usage. Review collected by and hosted on G2.com.

No question would be support. We are an agency that works with 100+ clients annually and each client has a separate set of needs for reporting. In on-boarding and continual maintenance, our account manager and the Adverity support team have grown with us and worked with us in handling any platform or data questions that arise. In regards to the platform itself, it would be the ability for data-ownership. In previous platforms we have used, we had little leeway in how data was ported in through the API. Adverity has allowed us the freedom to work with data during the import process in a way that truly works for our company. Review collected by and hosted on G2.com.

At this point in time, I would consider our company to be Adverity power users. In our time with the platform, we have really put it through its paces and tested the limits. In that time, we have seen bugs and long loading times for the data, but I will say that in every step of the way we have been met with nothing but solutions and quick fixes by the engineering team. We are always excited to get the Adverity update emails and see what new features are being added to meet user needs. Review collected by and hosted on G2.com.

• the ability to connect all of our paid media data sources into one source of truth, and then map the metrics as I need them

• quick and easy to get your data up and running

• share individualized dashboards with any of our clients

• Adverity has enabled us to scale our reporting quickly and deliver dozens of multi-channel reports each month within just a few days

• Support is given instantly if any issues occurs. Review collected by and hosted on G2.com.

• Very little it's a great piece of software, it optimizes our workflow a lot. Review collected by and hosted on G2.com.

- Clear and user-friendly interface makes it quite intuitive to navigate through the tool and find what's needed

- Good in-tool user resources available to quickly find answers to more technical questions

- Very responsive, friendly and professional customer support team Review collected by and hosted on G2.com.

It happened that it took me a bit more time to find a more complex transformation. Review collected by and hosted on G2.com.

Adverity is the most powerful data integration tool and provides easy access to all the data. I'm using this as an ETL tool and I found it the most powerful among others in the market. Review collected by and hosted on G2.com.

I didn't find any drawbacks for using Adverity as it is most powerful adverity tool. I'm using this as an ETL tool and I didn't find any drawbacks yet. Adverity enables its users to connect and work with their entire media, marketing and e-commerce ecosystems. Review collected by and hosted on G2.com.

When it comes to analytics I love the off-the shelf data connectors combined with the advanced analytical capabilities and the possibilities to dig into all the data details. Review collected by and hosted on G2.com.

At this moment I have not encountered anything I dislike. Review collected by and hosted on G2.com.

Having all my data sources integrated into Adverity. Being able to create ad hoc ROI and Campaign effectiveness reports and share insights with my colleagues.

With the platform we were even able to setup very sophisticated attribution reports for TV spend. Review collected by and hosted on G2.com.

Some initial training required due to many possibilities. Review collected by and hosted on G2.com.

Adverity has presented itself to be an essential and reliable tool for our data flow. The UI while having a learning curve, is easy for new users to get ahold of and has been improving constantly. There is a large repository of API connectors to use for data import. And the support team, are second to none, with fast and helpful insights to any issues you may have. Review collected by and hosted on G2.com.

The documentation is still has many gaps and therefore errors that you may not understand are difficult to look up yourself. On the flip side - support team are an email away and for me they have always responded within a few hours latest. Review collected by and hosted on G2.com.

Both Adverity Products (DataTap as the ETL Backend) and Insights (as the visualization frontend) are very easy to use and allow even inexperienced users to quickly harness the power of their own data.

DataTap greatly simplifies the necessary steps to pull data from various different Platforms (such as Google Ads) , without the need to write your own Connectors. Instead a quick authorization to access the platform is all it takes to get started. Afterwards it's very simple to configure the needed reports and fetch the data. Transforming that data is rather simple as well. For most operations (such as selecting or adding data) prebuild scripts are available, for everything else a bit of python knowledge is helpful to achieve one's goals. Once the data has been transformed it'll be pushed to Insights where Analysts can choose from a plethora of different visualization options to quickly setup a dashboard that meets the clients need.

Additionally, both products are constantly updated and improved. Customers also get a say regarding new features or adaptions for their business needs. Review collected by and hosted on G2.com.

There are still some improvements to be made regarding the performance and usability of the platform. This would include easier export options (for data that should not be pushed to Insights) or dependencies of different datastreams to streamline operations. Review collected by and hosted on G2.com.

Very thought-out services with both Datatap and Insights. The entire service is very well integrated into the current API landscape with lots of out of the box API connectors. Data transformation is easy and efficient. So is data-visualization and the creation of dashboards. The biggest benefit on using Adverity instead of a similar service on the market is their hands-on approach to individual requests and issues as well as their entire customer support and service team. They have a great response time for reviewing and adding our feature requests and are adding to and optimizing the service on a very regular and constant basis. Review collected by and hosted on G2.com.

Getting into the data transformation capabilities can still be challenge, especially if you are not used to a scripting language like phyton. Thankfully they have lots of documentation and their excellent service to help you out. I still believe the interface could be a bit more forthcoming in explaining features and setting outright. Adverity offers a tremendous amount of capabilities, but lots of features and settings are often buried in hard to understand descriptions or just hidden within the interface. Review collected by and hosted on G2.com.