Dynamics 365 Marketing Reviews & Product Details

I love how Dynamics 365 Marketing integrates seamlessly with other Microsoft 365 tools like Outlook and Teams, which significantly eases collaboration and data sharing. The user-friendly interface is another aspect I appreciate, despite it being a bit overwhelming initially for beginners. For campaign management, I find the setup process quite efficient due to its clear and automated configuration steps, and the way it integrates with Microsoft's ecosystem without needing extra setup is very impressive. Furthermore, the software's capability to manage campaigns, track leads, and automate email marketing saves a lot of time and enhances the effectiveness of targeting audiences and measuring marketing results. The measuring tools and analytics provided are extremely valuable, contributing to more effective marketing strategies. Overall, Dynamics 365 Marketing stands out because of its strong integration capabilities, reliable automation tools, and comprehensive analytics, improving my marketing performance efficiently. Review collected by and hosted on G2.com.

What I dislike about Dynamics 365 Marketing is that it can sometimes feel slow and a bit complicated when setting up advanced automations. The interface has many options, which can be overwhelming at first, and some features take time to learn. Review collected by and hosted on G2.com.

As a Dynamics 365 Marketing user, I can say that I have had a great user experience because all of its digital features and resources make it easy to build marketing campaigns that are much more personalized to our customers' business preferences.

In addition, this platform allows us to perform professional real time analyses that enable us to improve our customers' experience and our business results. Review collected by and hosted on G2.com.

I have nothing negative to say about the benefits and technical advantages of Dynamics 365 Marketing, I can recommend this system for the quality of all its digital features. Review collected by and hosted on G2.com.

I really appreciate Dynamics 365 Marketing because it consolidates all marketing tools into one integrated platform. This comprehensive approach helps me explore marketing automation more efficiently, test customer journey setups, and manage lead campaigns effectively. The ability to have everything needed for marketing automation in one place not only streamlines the process but also enhances familiarity with the system, making it easier to use over time. Dynamics 365 Marketing offers a straightforward and organized environment that eliminates the need for multiple tools, saving time and reducing complexity. Review collected by and hosted on G2.com.

“The platform can feel a bit heavy at times, especially for beginners. Some features require extra setup, and the learning curve can be steep if you're new to marketing automation. It would be better if certain processes were more simplified for first-time users.” Review collected by and hosted on G2.com.

I appreciate how seamlessly it integrates with other Microsoft applications, making data flow effortless between marketing, sales, and customer service. The marketing automation tools, real-time analytics, and customizable customer journeys allow for highly targeted campaigns. The interface is user-friendly once familiar, and the AI-driven insights help in optimizing performance. The most helpful aspect is the ability to unify customer data across channels, giving a 360-degree view of the audience. Its automation features save significant time on repetitive tasks, such as email campaigns and lead scoring. The platform’s deep analytics and reporting capabilities make it easier to measure ROI, improve campaign targeting, and ensure consistent brand messaging. Review collected by and hosted on G2.com.

While feature-rich, it has a learning curve, especially for those new to Microsoft’s ecosystem. Some advanced customization requires technical knowledge, and occasional system lags can slow down workflows during high-volume campaign execution. The pricing can be high for smaller teams, and certain integrations outside the Microsoft environment may require extra configuration or third-party tools. Additionally, onboarding could be smoother with more beginner-friendly templates and tutorials for new users. Review collected by and hosted on G2.com.

I like the deep integration of Dynamics 365 Marketing with the whole Microsoft ecosystem. It is valuable because it provides more than just email automation with real customer journeys. I also appreciate how it makes it easier to do more in less time. The setup was fast and straightforward, with step-by-step instructions showing how to make good use of it. Review collected by and hosted on G2.com.

I don't like the steep learning curve. Review collected by and hosted on G2.com.

Dynamics 365 has a strong integration with the Microsoft ecosystem, making it an low resistance choice for organizations already using Office 365, Power BI, and Teams. However, in my experience, the complexity of setup and reliance on IT resources make it hard to use compared to other platforms. If quick adoption and user friendliness are priorities, other solutions would be better. Review collected by and hosted on G2.com.

Dynamics 365 has a steep learning curve and requires significant IT involvement for daily use and optimization. The interface is not intuitive, making adoption slower for all teams. Campaign automation is difficult to figure out and lacks the flexibility of tools like HubSpot.

Reporting needs plugins for deeper insights. The marketing features feel obsolete, requiring multiple steps for tasks that should be very straightforward.

Integrations needed outside the Microsoft ecosystem are very challenging, making it less usable for teams with a diverse tech stack. Review collected by and hosted on G2.com.

Certain areas like the proper integration of performance Analytics with sales forecasting, sales automation and workflow automation or some of the best features of this software. Apart from that a lot of these features are very well synchronized making it a 1 platform tool for all things marketing starting from grassroots-level tasks like email marketing to planning campaigns. It is definitely a tool that is easy to use once you get the hang of it. Review collected by and hosted on G2.com.

Mostly it is a tool that benefits every stakeholder related to marketing or operations in general. Frankly, I do not dislike anything about Dynamic 365 marketing but I feel the implementation part can be made much more easier. For the branding team, we decided that we need Dynamic 365 and therefore we decided to organize training on the same. A bit of restriction to change and the lack of interest from certain members were identified. Some did not understand the need for the same because they might not use it frequently. Review collected by and hosted on G2.com.

customer journey mapping, and advanced analytics.

strong automation capabilities,

customer journey mapping, and advanced analytics Review collected by and hosted on G2.com.

The platform can be complex at times

Dependency on IT resources and expertise,

not very user friendly Review collected by and hosted on G2.com.

In the events world, we always need to automate and be in the lookout of what's hot. What I really appreciate is the comprehensive nature of the platform. This app is not just a simple task manager; hence, it's a full-fledged system that can handle everything from event planning and registration to marketing, sales, and even post-event analysis. Having all this information in one place is a huge win. For example, being able to track attendee registrations directly within the same system where we manage our marketing campaigns is a huge time-saver. It eliminates the need for manual data entry and reduces the risk of errors. Review collected by and hosted on G2.com.

Only issue is the complexitiy. For newbies, you will surely encounter confusion as the system itself is not intuitive. I just hope they will provide more training, a responsive custmomer service or most importantly, fix the UX/UI of the app. Review collected by and hosted on G2.com.

I list most because, Microsoft Dynamics 365 is an integrated bundle of

Customer relationship enterprise resource planning:

management software available at Microsoft.

This involves multiple functions such as sales, customer

Service, Field Service, Operations, Finance, and Marketing.

And project service automation onto a single platform. Review collected by and hosted on G2.com.

So far I have not had any problems while using it. Review collected by and hosted on G2.com.