Best Google Workspace for Marketing Software

Nana Serwah Nkrahene
NSN
Researched and written by Nana Serwah Nkrahene

The Google Workspace for marketing category includes software solutions designed to enhance marketing efforts by integrating seamlessly with Google Workspace applications. These tools help marketers automate data extraction, streamline communication, and manage campaigns efficiently within the Google ecosystem. By leveraging familiar applications like Google Sheets, Gmail, and Google Drive, these products enable users to perform tasks such as data analysis, email marketing, and customer relationship management with ease. Key features often include automated data collection, personalized communication, integration with various marketing platforms, and real-time reporting capabilities. These solutions aim to improve productivity, facilitate collaboration, and provide marketers with the insights needed to make informed decisions.

To qualify for inclusion in the Google Workspace for Marketing category, a product must:

Have features and use cases that do not fit into existing marketplace apps categories
Integrate with Google Workspace applications to enhance marketing processes, such as data analysis, communication, or campaign management
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Best Google Workspace for Marketing Software At A Glance

Leader:
Google Analytics for G Suite
Google Analytics for G Suite
Highest Performer:
Porter
Porter
Easiest to Use:
Porter
Porter
Top Trending:
Supermetrics
Supermetrics
Best Free Software:
Porter
Porter
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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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40 Listings in Google Workspace for Marketing Available
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Google Analytics for G Suite

(119)4.5 out of 5
2nd Easiest To Use in Google Workspace for Marketing software
OverviewPros and Cons
Product Description

The Google Analytics spreadsheet add-on brings you the power of the Google Analytics API combined with the power of data manipulation in Google Spreadsheets.

Industries: Marketing and Advertising, Information Technology and Services · Market Segment: 53% Small-Business, 37% Mid-Market
Pros and ConsUser Satisfaction
ProsDigital Marketing, Ease of Use, Features, Flexibility, Insights
ConsData Inaccuracy, Data Management Issues
User SatisfactionSeller Details
Google Analytics for G Suite features and usability ratings that predict user satisfaction
8.1
Quality of Support
Average: 8.6
8.8
Has the product been a good partner in doing business?
Average: 9.1
8.1
Ease of Use
Average: 8.8
8.9
Ease of Admin
Average: 9.0
Seller Details
Year Founded
1998
HQ Location
Mountain View, CA
Company Website
https://cloud.google.com/
Twitter
@google
LinkedIn® Page
https://www.linkedin.com/company/1441/
Ownership
NASDAQ:GOOG
Phone
+1 (650) 253-0000

Porter

(210)4.6 out of 5
Entry Level Price:$14.99
1st Easiest To Use in Google Workspace for Marketing software
OverviewPros and Cons
Product Description

Porter connects your everyday marketing apps’ data to Google Looker Studio and Google Sheets so you can automate your reporting in a few clicks and for a few bucks a month. No coding skills are requir

Users: Marketing Manager, CEO · Industries: Marketing and Advertising, Retail · Market Segment: 79% Small-Business, 18% Mid-Market
Pros and ConsUser Satisfaction
ProsEase of Use, Templates, Easy Connection, Connectors, Easy Integrations
ConsConnection Issues, Expensive, Limited Templates, Slow Loading, Limited Features
User SatisfactionSeller Details
Porter features and usability ratings that predict user satisfaction
8.5
Quality of Support
Average: 8.6
8.7
Has the product been a good partner in doing business?
Average: 9.1
8.7
Ease of Use
Average: 8.8
8.6
Ease of Admin
Average: 9.0
Seller Details
Year Founded
2018
HQ Location
Manizales, CO
Company Website
https://portermetrics.com/
Twitter
@portermetrics
LinkedIn® Page
https://www.linkedin.com/company/porter-metrics/
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Dataslayer.ai

(302)4.8 out of 5
Entry Level Price:€29.00
3rd Easiest To Use in Google Workspace for Marketing software
OverviewPros and Cons
Product Description

Dataslayer.ai is a super easy-to-use marketing data automation tool that takes the hassle out of managing your data. It connects with all the major platforms like Google Analytics, Google Ads, Meta, L

Users: CEO, Marketing Manager · Industries: Marketing and Advertising, Retail · Market Segment: 63% Small-Business, 30% Mid-Market
Pros and ConsUser Satisfaction
ProsEase of Use, Integrations, Customer Support, Connectors, Features
ConsMissing Features, API Limitations, Difficult Learning, Expensive, Lack of Information
User SatisfactionSeller Details
Dataslayer.ai features and usability ratings that predict user satisfaction
9.5
Quality of Support
Average: 8.6
9.3
Has the product been a good partner in doing business?
Average: 9.1
9.1
Ease of Use
Average: 8.8
9.1
Ease of Admin
Average: 9.0
Seller Details
Year Founded
2007
HQ Location
Madrid, ES
Company Website
https://www.dataslayer.ai/
Twitter
@Dataslayers
LinkedIn® Page
https://www.linkedin.com/company/softpoint/

Facebook Crawler for G Suite

(10)4.1 out of 5
OverviewUser Satisfaction
Product Description

Facebook Crawler for G Suite gets metrics from facebook into spreadsheet.

Market Segment: 60% Small-Business, 30% Mid-Market
User SatisfactionSeller Details
Facebook Crawler for G Suite features and usability ratings that predict user satisfaction
8.1
Quality of Support
Average: 8.6
9.2
Has the product been a good partner in doing business?
Average: 9.1
8.5
Ease of Use
Average: 8.8
9.2
Ease of Admin
Average: 9.0
Seller Details
Year Founded
2008
HQ Location
Menlo Park, CA
Company Website
https://about.meta.com/
Twitter
@Meta
LinkedIn® Page
https://www.linkedin.com/company/meta/
Ownership
NASDAQ: META

Supermetrics

(821)4.4 out of 5
Entry Level Price:Starting at €29.00
6th Easiest To Use in Google Workspace for Marketing software
View top Consulting Services for Supermetrics
OverviewPros and Cons
Product Description

Supermetrics is a marketing intelligence platform designed to help users connect, extract, and analyze data from a wide array of marketing and sales platforms. Founded in 2010 and headquartered in Hel

Users: Digital Marketing Manager, CEO · Industries: Marketing and Advertising, Retail · Market Segment: 56% Small-Business, 35% Mid-Market
Pros and ConsUser Satisfaction
ProsEase of Use, Integrations, Customer Support, Easy Integrations, Time-saving
ConsExpensive, Missing Features, Pricing Issues, Data Limitations, Product Limitations
User SatisfactionSeller Details
Supermetrics features and usability ratings that predict user satisfaction
7.8
Quality of Support
Average: 8.6
8.2
Has the product been a good partner in doing business?
Average: 9.1
8.2
Ease of Use
Average: 8.8
8.0
Ease of Admin
Average: 9.0
Seller Details
Year Founded
2013
HQ Location
Helsinki, Uusimaa
Company Website
https://www.supermetrics.com
Twitter
@Supermetrics
LinkedIn® Page
https://www.linkedin.com/company/3335913/

Zoho Campaigns for G Suite

(11)4.3 out of 5
OverviewUser Satisfaction
Product Description

Zoho Campaigns offers a wide range of G Suite using single sign-in integration with the Google account.

Market Segment: 91% Small-Business, 9% Mid-Market
User SatisfactionSeller Details
Zoho Campaigns for G Suite features and usability ratings that predict user satisfaction
7.8
Quality of Support
Average: 8.6
8.9
Has the product been a good partner in doing business?
Average: 9.1
9.2
Ease of Use
Average: 8.8
10.0
Ease of Admin
Average: 9.0
Seller Details
Year Founded
1996
HQ Location
Austin, TX
Company Website
https://www.zoho.com
Twitter
@Zoho
LinkedIn® Page
https://www.linkedin.com/company/38373/
Phone
+1 (888) 900-9646

Power My Analytics

(83)4.5 out of 5
5th Easiest To Use in Google Workspace for Marketing software
OverviewPros and Cons
Product Description

Power My Analytics is a reporting automation tool that enables digital marketers to collect data from popular advertising, social media, email, shopping, CRM, and other platforms such as Facebook, Ins

Users: CEO · Industries: Marketing and Advertising, Retail · Market Segment: 73% Small-Business, 20% Mid-Market
Pros and ConsUser Satisfaction
ProsEase of Use, Connectors, Easy Integrations, Pricing, Automated Reporting
ConsExpensive, Poor Customer Support, Data Management Issues, Time Inefficiency
User SatisfactionSeller Details
Power My Analytics features and usability ratings that predict user satisfaction
8.3
Quality of Support
Average: 8.6
9.1
Has the product been a good partner in doing business?
Average: 9.1
8.8
Ease of Use
Average: 8.8
9.2
Ease of Admin
Average: 9.0
Seller Details
Year Founded
2010
HQ Location
Orlando, US
Company Website
https://www.powermyanalytics.com/
Twitter
@ShowMeROI
LinkedIn® Page
https://www.linkedin.com/company/power-my-analytics/

Adverity

(263)4.4 out of 5
Entry Level Price:Contact Us
4th Easiest To Use in Google Workspace for Marketing software
OverviewPros and Cons
Product Description

Centralized Data Management for the Modern Marketer Adverity is the marketing intelligence platform that empowers agencies and enterprises to transform complex data into confident, AI-powered decis

Users: Data Analyst, Data Engineer · Industries: Marketing and Advertising, Information Technology and Services · Market Segment: 42% Mid-Market, 41% Small-Business
Pros and ConsUser Satisfaction
ProsEase of Use, Data Management, Integrations, Easy Integrations, Customer Support
ConsTime-Consuming, Data Management, Lack of Information, Time Delays, Difficult Learning
User SatisfactionSeller Details
Adverity features and usability ratings that predict user satisfaction
8.9
Quality of Support
Average: 8.6
8.9
Has the product been a good partner in doing business?
Average: 9.1
7.9
Ease of Use
Average: 8.8
8.0
Ease of Admin
Average: 9.0
Seller Details
Year Founded
2015
HQ Location
Vienna, Austria
Company Website
https://www.adverity.com
Twitter
@myadverity
LinkedIn® Page
https://www.linkedin.com/company/5340622/

Mergo

(20)4.3 out of 5
OverviewPros and Cons
Product Description

Mergo is the 1st email campaign tool built on the new generation of Google add-ons ⭐ Mergo is an add-on available on Google Sheets, Google Docs and Gmail ✔️ With Mergo, you can: - Send personalized

Market Segment: 70% Small-Business, 20% Mid-Market
Pros and ConsUser Satisfaction
ProsUseful, Insights, Automation, Customer Support, Ease of Understanding
ConsConnection Issues, Expensive, Limited Customization, Limited Features
User SatisfactionSeller Details
Mergo features and usability ratings that predict user satisfaction
8.3
Quality of Support
Average: 8.6
9.2
Has the product been a good partner in doing business?
Average: 9.1
9.3
Ease of Use
Average: 8.8
8.8
Ease of Admin
Average: 9.0
Seller Details
Year Founded
2020
HQ Location
Paris, FR
Company Website
https://www.mergo.app/
LinkedIn® Page
https://www.linkedin.com/company/scriptit-fr/

Business Hangouts for G Suite

(52)4.3 out of 5
OverviewPros and Cons
Product Description

Business Hangouts brings Webinars and Webcasts to Google Apps for Enterprises, Schools, Marketers and Government.

Industries: Information Technology and Services, Education Management · Market Segment: 44% Mid-Market, 29% Enterprise
Pros and ConsUser Satisfaction
ProsEase of Use, Easy Integrations, Efficiency, Integrations, Reliability
ConsConnection Issues, Limited Features
User SatisfactionSeller Details
Business Hangouts for G Suite features and usability ratings that predict user satisfaction
8.9
Quality of Support
Average: 8.6
8.3
Has the product been a good partner in doing business?
Average: 9.1
9.0
Ease of Use
Average: 8.8
8.3
Ease of Admin
Average: 9.0
Seller Details
Year Founded
2016
HQ Location
Los Angeles, CA
Company Website
https://business-hangouts.com/
Twitter
@bizhangouts
LinkedIn® Page
https://www.linkedin.com/company/44020/

Vtiger for G Suite

(12)4.4 out of 5
OverviewUser Satisfaction
Product Description

Vtiger for Marketing lets you do all that, and more. Easily send email campaigns, see how people engaged down to clicks, and have meaningful conversations, with the marketing software that grows with

Market Segment: 75% Small-Business, 25% Mid-Market
User SatisfactionSeller Details
Vtiger for G Suite features and usability ratings that predict user satisfaction
8.6
Quality of Support
Average: 8.6
8.3
Has the product been a good partner in doing business?
Average: 9.1
9.2
Ease of Use
Average: 8.8
9.2
Ease of Admin
Average: 9.0
Seller Details
Year Founded
2004
HQ Location
Cupertino, California
Company Website
https://www.vtiger.com
Twitter
@vtigercrm
LinkedIn® Page
https://www.linkedin.com/company/1270573/
Phone
1-877-784-9277

Windsor.ai

(84)4.5 out of 5
Entry Level Price:Free
7th Easiest To Use in Google Workspace for Marketing software
OverviewPros and Cons
Product Description

Users: CEO · Industries: Marketing and Advertising, Education Management · Market Segment: 54% Small-Business, 32% Mid-Market
Pros and ConsUser Satisfaction
ProsEase of Use, Integrations, Customer Support, Connectors, Easy Integrations
ConsMissing Features, Learning Curve, API Limitations, Connector Issues, Difficult Learning
User SatisfactionSeller Details
Windsor.ai features and usability ratings that predict user satisfaction
9.1
Quality of Support
Average: 8.6
9.3
Has the product been a good partner in doing business?
Average: 9.1
8.2
Ease of Use
Average: 8.8
8.6
Ease of Admin
Average: 9.0
Seller Details
Year Founded
2017
HQ Location
Zürich, CH
Company Website
https://www.windsor.ai
Twitter
@windsor_ai
LinkedIn® Page
https://www.linkedin.com/company/11103290/

Simplebooklet PDF Flipbook

(13)4.5 out of 5
Entry Level Price:0 One brochure you c...
OverviewUser Satisfaction
Product Description

Simplebooklet is for marketing and communication professionals who need to unlock the value in existing print collateral to generate measureable customer engagement across digital channels that can’t

Market Segment: 62% Small-Business, 23% Enterprise
User SatisfactionSeller Details
Simplebooklet PDF Flipbook features and usability ratings that predict user satisfaction
9.8
Quality of Support
Average: 8.6
8.8
Has the product been a good partner in doing business?
Average: 9.1
9.4
Ease of Use
Average: 8.8
8.3
Ease of Admin
Average: 9.0
Seller Details
Year Founded
2017
HQ Location
Vancouver, CA
Company Website
https://simplebooklet.com/
Twitter
@simplebooklet
LinkedIn® Page
https://www.linkedin.com/company/simplebooklet/

Two Minute Reports

(14)4.8 out of 5
Entry Level Price:Starting at $9.00
OverviewPros and Cons
Product Description

Two Minute Reports is a reliable, no-code automated reporting tool that lets you streamline actionable insights instantly. You can connect 30+ data sources, manage client accounts, extract KPIs, and c

Market Segment: 43% Small-Business, 7% Mid-Market
Pros and ConsUser Satisfaction
ProsEase of Use, Setup Ease, Easy Integrations, Easy Setup, Integrations
ConsDifficult Setup, Integration Issues, Learning Curve, Setup Difficulty, Time Delays
User SatisfactionSeller Details
Two Minute Reports features and usability ratings that predict user satisfaction
10.0
Quality of Support
Average: 8.6
10.0
Has the product been a good partner in doing business?
Average: 9.1
9.4
Ease of Use
Average: 8.8
9.2
Ease of Admin
Average: 9.0
Seller Details
HQ Location
N/A
Company Website
https://www.gox.ai/
LinkedIn® Page
https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps

ATSA- Automated Telephonic Survey App for G Suite

(5)4.4 out of 5
OverviewUser Satisfaction
Product Description

Automated Telephonic Survey App (ATSA) offers you the ability to take your surveys from the phone directly to the cloud.

Market Segment: 40% Mid-Market, 20% Small-Business
User SatisfactionSeller Details
ATSA- Automated Telephonic Survey App for G Suite features and usability ratings that predict user satisfaction
10.0
Quality of Support
Average: 8.6
0.0
No information available
10.0
Ease of Use
Average: 8.8
0.0
No information available
Seller Details
Year Founded
2012
HQ Location
Nashik, IN
Company Website
https://umstechlabs.com/
Twitter
@umstechlabs
LinkedIn® Page
https://www.linkedin.com/company/ums-tech-labs
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