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At a Glance
Market Segments
Mid-Market (50.2% of reviews)
Mid-Market (45.8% of reviews)
Entry-Level Pricing
Contact Us 1 License Per Year
No pricing available
Bloomreach
Star Rating
(702)4.6 out of 5
Market Segments
Mid-Market (50.2% of reviews)
Entry-Level Pricing
Contact Us 1 License Per Year
Free Trial is available
Browse all 4 pricing plansInsider
Star Rating
(1,218)4.8 out of 5
Market Segments
Mid-Market (45.8% of reviews)
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about InsiderSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Bloomreach excels in its Quality of Support with a score of 9.2, while Insider outshines with a score of 9.6, indicating that users find Insider's support more responsive and helpful.
- Reviewers mention that both platforms are strong in Email Campaigns, but Insider's score of 9.6 compared to Bloomreach's 9.4 suggests that Insider offers slightly more robust features for managing and executing email campaigns.
- G2 users highlight that Insider's Ease of Use is significantly better, scoring 9.4 against Bloomreach's 8.3, which indicates that users find Insider's interface more intuitive and user-friendly.
- Users on G2 report that Bloomreach's Dynamic Content feature scores 8.6, while Insider's scores a perfect 9.6, suggesting that Insider provides more advanced options for personalizing content based on user behavior.
- Reviewers say that when it comes to Automated Email Responses, Insider leads with a score of 9.6 compared to Bloomreach's 8.8, indicating that Insider's automation capabilities are more effective and reliable.
- Users report that both platforms perform well in Segmentation, but Insider's score of 9.6 versus Bloomreach's 8.9 suggests that Insider offers more advanced tools for audience segmentation, allowing for more targeted marketing efforts.
Pricing
Entry-Level Pricing
Bloomreach
Bloomreach Discovery
Contact Us
1 License Per Year
Autonomous search with GenAI and the fastest ROI on the market
- Personalized site search
- Insights for merchandisers
- Product recommendations
Insider
No pricing availableFree Trial
Bloomreach
Free Trial is available
Insider
Free Trial is available
Ratings
Meets Requirements
8.9
591
9.4
1,094
Ease of Use
8.3
601
9.4
1,101
Ease of Setup
7.7
305
9.0
558
Ease of Admin
8.4
268
9.1
291
Quality of Support
9.2
588
9.6
1,093
Has the product been a good partner in doing business?
9.1
269
9.5
292
Product Direction (% positive)
9.1
566
9.8
1,043
Features by Category
Email Marketing
9.1
355
|
Verified
9.6
502
9.1
335
|
Verified
9.6
481
8.9
330
|
Verified
9.6
484
8.8
311
|
Verified
9.6
425
Online Marketing
7.6
247
|
Verified
Feature Not Available
8.5
309
|
Verified
9.6
520
8.8
335
|
Verified
9.6
536
8.4
310
|
Verified
9.5
525
7.8
203
Feature Not Available
Lead Management
8.7
266
|
Verified
9.5
494
8.5
286
|
Verified
9.5
496
9.1
326
|
Verified
9.6
534
8.2
220
|
Verified
Feature Not Available
8.3
233
|
Verified
9.5
473
8.8
294
|
Verified
9.5
437
8.2
242
|
Verified
9.5
478
8.5
241
|
Verified
9.6
461
Campaign Management
8.3
247
|
Verified
Feature Not Available
7.7
175
Feature Not Available
7.6
183
|
Verified
Feature Not Available
7.1
164
Feature Not Available
Social
7.2
147
Feature Not Available
7.4
151
9.3
436
7.4
166
|
Verified
9.4
446
7.2
151
|
Verified
Feature Not Available
7.6
181
|
Verified
Feature Not Available
Reporting & Analytics
8.6
332
|
Verified
9.5
521
8.3
282
|
Verified
9.4
517
8.2
250
|
Verified
9.4
510
8.2
258
|
Verified
9.4
509
7.1
153
9.2
413
Platform
8.6
245
|
Verified
9.5
517
8.6
225
|
Verified
Feature Not Available
8.7
255
|
Verified
9.6
501
8.4
197
|
Verified
9.5
438
8.4
215
|
Verified
9.4
443
8.8
244
|
Verified
9.5
481
8.0
183
|
Verified
9.4
424
Agentic AI - Marketing Automation
6.6
15
8.6
18
6.7
14
8.6
18
6.6
15
8.6
18
6.8
15
8.4
18
7.0
15
8.4
18
6.7
15
8.4
17
Integration
8.5
254
|
Verified
9.4
492
8.4
246
|
Verified
9.4
489
7.8
209
|
Verified
9.4
453
Content
8.2
50
Not enough data
8.3
51
Not enough data
8.0
51
Not enough data
8.0
45
Not enough data
7.8
47
Not enough data
8.6
53
Not enough data
8.5
52
Not enough data
8.3
50
Not enough data
8.3
46
Not enough data
Design
7.8
46
Not enough data
7.9
51
Not enough data
8.1
46
Not enough data
8.6
50
Not enough data
Platform
7.8
44
Not enough data
7.4
40
Not enough data
8.0
41
Not enough data
8.6
48
Not enough data
8.4
43
Not enough data
8.0
39
Not enough data
8.2
51
Not enough data
8.3
51
Not enough data
Agentic AI - Web Content Management
Not enough data
Not enough data
Not enough data
Not enough data
Messenger
7.7
5
Not enough data
8.0
5
Not enough data
8.7
5
Not enough data
7.7
5
Not enough data
Channels
8.0
5
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
7.3
5
Not enough data
Not enough data
Not enough data
Customers
8.7
5
Not enough data
8.9
6
Not enough data
8.7
5
Not enough data
7.0
5
Not enough data
Not enough data
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
8.3
76
Not enough data
8.7
80
Not enough data
8.4
77
Not enough data
8.4
81
Not enough data
8.7
80
Not enough data
8.8
77
Not enough data
Content Management
8.2
72
Not enough data
8.0
74
Not enough data
7.5
52
Not enough data
Design & Development
6.5
19
Not enough data
7.4
56
Not enough data
8.1
65
Not enough data
Agentic AI - Digital Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Behavior
8.1
82
9.5
572
8.9
81
9.6
590
7.4
67
9.5
539
Templates
7.5
77
9.5
552
8.3
89
9.5
595
8.2
83
9.6
589
Personalization
8.3
82
9.6
577
8.1
80
9.5
566
8.6
79
9.6
579
7.4
65
9.4
514
8.2
77
9.5
558
8.3
78
9.6
562
8.7
89
9.6
589
8.6
79
9.6
575
Multichannel
8.3
82
9.6
579
9.1
90
9.5
515
8.5
84
9.6
577
Administration
9.1
90
9.6
575
8.4
96
9.4
592
8.8
85
9.5
570
8.3
83
9.4
569
Agentic AI - E-Commerce Personalization
8.3
5
7.8
16
8.3
5
7.7
16
Campaigns
9.0
75
Not enough data
9.1
78
Not enough data
9.0
74
Not enough data
9.2
84
Not enough data
9.1
79
Not enough data
Analytics
8.7
84
Not enough data
8.5
79
Not enough data
Optimization
9.1
82
Not enough data
8.9
80
Not enough data
8.6
66
Not enough data
8.6
71
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
9.3
54
9.7
598
9.4
53
9.6
575
Targeting
9.2
49
9.6
590
8.9
49
9.6
562
Triggered Content
8.3
35
9.5
498
9.6
54
9.5
496
9.3
47
9.7
549
Personalized Content
8.8
47
9.6
535
8.8
36
9.6
514
8.9
46
9.6
573
Agentic AI - Personalization Engines
Not enough data
8.5
11
Not enough data
8.6
12
Not enough data
8.7
13
Not enough data
8.6
12
Not enough data
8.6
12
Not enough data
8.7
13
Text Messaging
8.7
47
9.6
79
7.2
38
9.4
73
8.3
42
9.5
75
7.9
38
9.4
77
8.3
45
9.4
80
7.5
36
9.4
78
8.9
48
9.5
79
7.5
40
9.4
75
SMS Platform
8.2
53
9.4
80
8.9
50
9.5
80
7.5
39
9.3
74
6.9
32
Feature Not Available
7.5
36
9.3
80
8.5
48
9.3
80
Agentic AI - SMS Marketing
6.4
6
8.6
16
6.4
6
8.5
16
6.1
6
8.5
16
6.4
6
8.5
16
5.8
6
8.5
17
5.8
6
8.3
17
Data Sourcing
8.5
215
|
Verified
9.5
577
|
Verified
8.7
207
|
Verified
9.5
566
|
Verified
Feature Not Available
9.6
369
8.5
206
|
Verified
9.5
592
|
Verified
Intelligence
8.5
218
|
Verified
9.4
599
|
Verified
7.8
177
|
Verified
9.5
570
|
Verified
8.0
180
|
Verified
9.6
561
|
Verified
Merchandising
8.5
23
Not enough data
8.5
24
Not enough data
8.8
23
Not enough data
8.8
20
Not enough data
8.8
21
Not enough data
Analytics
8.9
24
Not enough data
8.9
22
Not enough data
Administration
8.7
24
Not enough data
9.1
28
Not enough data
Functionality
9.8
10
Not enough data
9.4
11
Not enough data
9.7
10
Not enough data
Management
9.5
10
Not enough data
9.4
9
Not enough data
9.5
11
Not enough data
Support
9.7
11
Not enough data
9.7
11
Not enough data
9.7
10
Not enough data
SEO Auditing & Monitoring
9.0
7
Not enough data
9.4
16
Not enough data
9.2
14
Not enough data
9.2
14
Not enough data
Agentic AI - SEO Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Content & Rankings
9.3
5
Not enough data
9.4
6
Not enough data
9.1
13
Not enough data
Feature Not Available
Not enough data
9.5
16
Not enough data
SEO Reporting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.7
5
Not enough data
Feature Not Available
Not enough data
Generative AI
8.6
6
Not enough data
7.2
6
Not enough data
Publishing
8.4
21
Not enough data
8.6
21
Not enough data
7.3
17
Not enough data
Development
8.2
20
Not enough data
8.4
24
Not enough data
8.3
20
Not enough data
8.0
19
Not enough data
Analytics
8.7
21
Not enough data
8.3
22
Not enough data
Agentic AI - Headless CMS
Not enough data
Not enough data
Compatibility
Not enough data
Not enough data
9.2
16
Not enough data
9.4
12
Not enough data
Agentic AI - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Queries
9.0
14
Not enough data
9.2
14
Not enough data
9.1
13
Not enough data
9.1
13
Not enough data
9.2
13
Not enough data
AI powered search - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
9.0
15
Not enough data
8.9
15
Not enough data
9.3
12
Not enough data
Compatibility - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Queries - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
9.5
643
|
Verified
Not enough data
9.5
644
|
Verified
Platform Data
Not enough data
9.4
629
|
Verified
Not enough data
9.4
608
|
Verified
Not enough data
9.3
644
|
Verified
Not enough data
9.3
611
Platform Additional Functionality
Not enough data
9.5
616
|
Verified
Not enough data
9.4
611
|
Verified
Not enough data
9.4
599
Agentic AI - Customer Journey Analytics
Not enough data
8.4
30
Not enough data
8.6
30
Not enough data
8.6
29
Not enough data
8.6
28
Search Setup
8.8
31
9.5
53
8.8
32
9.6
54
9.0
31
9.5
53
8.9
30
9.6
51
Product Discovery
8.6
29
9.7
56
9.0
32
9.6
55
8.9
30
9.5
55
8.8
35
9.6
49
9.0
34
9.7
53
Integration
9.1
32
9.6
57
8.5
28
9.7
51
9.1
30
9.6
53
Development
7.5
42
Not enough data
7.6
39
Not enough data
Management
8.1
47
Not enough data
8.4
46
Not enough data
Integration Options
6.7
42
Not enough data
6.4
40
Not enough data
8.5
47
Not enough data
7.0
37
Not enough data
Computing
7.5
91
Not enough data
7.0
96
Not enough data
7.0
104
Not enough data
Experimental Design
8.2
97
Not enough data
8.1
91
Not enough data
7.5
94
Not enough data
Analytics
8.3
114
Not enough data
7.5
96
Not enough data
Agentic AI - A/B Testing
7.0
10
Not enough data
6.7
10
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
9.4
47
Not enough data
9.5
48
Not enough data
9.4
45
Not enough data
9.5
46
Not enough data
9.5
44
Not enough data
9.2
45
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
9.6
45
Not enough data
9.4
44
Not enough data
9.4
42
Not enough data
9.3
43
Conversational AI - Conversational Commerce Platforms
Not enough data
7.8
12
Not enough data
8.5
11
Not enough data
7.8
12
Not enough data
6.8
11
Not enough data
7.7
11
Platform integration - Conversational Commerce Platforms
Not enough data
8.3
13
Not enough data
7.8
13
Not enough data
7.6
12
Not enough data
7.6
12
Analytics and Reporting - Conversational Commerce Platforms
Not enough data
8.1
12
Not enough data
8.5
11
Agentic AI - Personalization
7.0
11
8.6
26
6.7
11
8.5
25
7.1
11
8.4
25
7.1
11
8.3
25
7.1
11
8.5
25
7.0
11
8.4
26
Agentic AI - SAP Store
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
7.6
37
9.3
615
8.3
45
9.4
678
7.3
31
9.3
544
|
Verified
8.3
38
9.4
587
|
Verified
Campaigns
7.4
34
9.4
568
|
Verified
8.6
39
9.7
681
|
Verified
8.0
36
9.4
476
7.6
29
9.2
474
9.4
38
9.6
555
|
Verified
8.9
39
9.6
640
|
Verified
Engagement
8.3
36
9.6
612
Platform
8.2
32
9.6
660
8.0
32
9.4
611
|
Verified
8.0
31
9.5
533
Agentic AI - Mobile Marketing
Not enough data
8.8
22
Not enough data
8.7
21
Not enough data
8.7
21
Not enough data
8.7
21
Not enough data
8.7
21
Not enough data
8.8
22
Categories
Categories
Shared Categories
Bloomreach and Insider are categorized as Conversational Commerce Platforms, E-Commerce Personalization, E-Commerce Search, SMS Marketing, Mobile Marketing, Customer Data Platform (CDP), Marketing Automation, Personalization, and Personalization Engines
Unique Categories
Bloomreach is categorized as Headless CMS, E-Merchandising, A/B Testing, Push Notification, Web Content Management, Enterprise Search Software, Digital Experience Platforms (DXP), E-Commerce Data Integration, Cross-Channel Advertising, SEO Tools, WebOps Platforms, SAP Store, Conversational Marketing, and RCS Business Messaging
Insider is categorized as Customer Journey Analytics and WhatsApp Marketing
Reviews
Reviewers' Company Size
Bloomreach
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Insider
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
20.2%
Apparel & Fashion
8.8%
Marketing and Advertising
8.2%
Financial Services
5.5%
Leisure, Travel & Tourism
4.5%
Other
52.8%
Retail
26.1%
Apparel & Fashion
10.3%
Cosmetics
3.8%
Marketing and Advertising
3.7%
Financial Services
3.7%
Other
52.5%
Alternatives
Discussions
Are there any automated campaigns you have seen work well in Exponea that we could implement in our business?
3 Comments
Official Response from Bloomreach
We have a lot of success stories from use cases that were built in the past which were later converted into more than 50 Plug & Play use cases. In your case,...Read more
I am really curious which different compaies are using exponea in their day to day work
3 Comments
LI
Hi, there are a lot of big companies, very satisfied with Exponea contribution in time reduced spending to extract reports, complete dashboard with data and...Read more
Can I use this tool for advanced SQL queries ?
2 Comments
Official Response from Bloomreach
Hi Maciek, Exponea can connect with Postgres to import events once or regularly via a query. The query supports SQL functions, e.g. join.If your advanced...Read more
How effective is the tool at new acquisition and driving traffic to website?
3 Comments
CS
Very effective with the direct integration into Ad Managers, like Facebook & Google. Using AI to create powerful segments to find new users. Awesome work. Read more
Is it possible for insider future development to reduce the setup process?
1 Comment
DM
We are constantly aiming to make the setup easier and faster for our customers. Based on our user's ratings on G2, we offer the fastest time to value and...Read more
how do i experiment using insider with internal RFM analytic?
1 Comment
NM
Hello Imam,
Insider's RFM Analytic method enables you to analyze a user's past transaction data and create different segment groups based on their purchase...Read more
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