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Best Enterprise Audience Intelligence Platforms

Yukta Rustagi
YR
Researched and written by Yukta Rustagi

Products classified in the overall Audience Intelligence Platforms category are similar in many regards and help companies of all sizes solve their business problems. However, enterprise business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Enterprise Business Audience Intelligence Platforms to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Enterprise Business Audience Intelligence Platforms category.

In addition to qualifying for inclusion in the Audience Intelligence Platforms category, to qualify for inclusion in the Enterprise Business Audience Intelligence Platforms category, a product must have at least 10 reviews left by a reviewer from an enterprise business.

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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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11 Listings in Enterprise Audience Intelligence Platforms Available

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    G2 Score
GWI
(172)4.4 out of 5
2nd Easiest To Use in Audience Intelligence Platforms software
View top Consulting Services for GWI
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    GWI is a global human insights platform used by brands and agencies to make confident, defensible decisions. Powered by 35+ billion consumer data points and 2M+ annual surveys, it replaces guesswork w

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Market Research
    Market Segment
    • 44% Mid-Market
    • 30% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • GWI Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    61
    Audience Analysis
    50
    Insights Discovery
    35
    Customer Support
    29
    Artificial Intelligence
    16
    Cons
    Inaccuracy
    10
    Search Functionality
    8
    Filtering Issues
    7
    Learning Curve
    7
    Limited Data
    7
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • GWI features and usability ratings that predict user satisfaction
    8.8
    Ease of Admin
    Average: 8.8
    9.1
    Has the product been a good partner in doing business?
    Average: 9.2
    5.7
    Ad Integrations
    Average: 7.9
    8.8
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    GWI
    Company Website
    Year Founded
    2009
    HQ Location
    London, England
    Twitter
    @gwidotcom
    15,732 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    768 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

GWI is a global human insights platform used by brands and agencies to make confident, defensible decisions. Powered by 35+ billion consumer data points and 2M+ annual surveys, it replaces guesswork w

Users
No information available
Industries
  • Marketing and Advertising
  • Market Research
Market Segment
  • 44% Mid-Market
  • 30% Enterprise
GWI Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
61
Audience Analysis
50
Insights Discovery
35
Customer Support
29
Artificial Intelligence
16
Cons
Inaccuracy
10
Search Functionality
8
Filtering Issues
7
Learning Curve
7
Limited Data
7
View All Pros and Cons
GWI features and usability ratings that predict user satisfaction
8.8
Ease of Admin
Average: 8.8
9.1
Has the product been a good partner in doing business?
Average: 9.2
5.7
Ad Integrations
Average: 7.9
8.8
Ease of Setup
Average: 8.7
Seller Details
Seller
GWI
Company Website
Year Founded
2009
HQ Location
London, England
Twitter
@gwidotcom
15,732 Twitter followers
LinkedIn® Page
www.linkedin.com
768 employees on LinkedIn®
Adobe Real-Time CDP
(124)4.2 out of 5
Optimized for quick response
6th Easiest To Use in Audience Intelligence Platforms software
View top Consulting Services for Adobe Real-Time CDP
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Real-Time CDP is a single system for enterprises to manage person and account profiles that can be activated across the customer lifecycle. Real-time CDP is built with data governance and privacy at t

    Users
    No information available
    Industries
    • Financial Services
    • Computer Software
    Market Segment
    • 32% Enterprise
    • 31% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Adobe Real-Time CDP Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    51
    Personalization
    50
    Data Management
    49
    Data Insights
    36
    Integrations
    35
    Cons
    Learning Curve
    56
    Complex Setup
    38
    Difficult Setup
    32
    Expensive
    31
    Steep Learning Curve
    21
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Adobe Real-Time CDP features and usability ratings that predict user satisfaction
    7.5
    Ease of Admin
    Average: 8.8
    8.6
    Has the product been a good partner in doing business?
    Average: 9.2
    8.3
    Ad Integrations
    Average: 7.9
    7.4
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Adobe
    Company Website
    Year Founded
    1982
    HQ Location
    San Jose, CA
    Twitter
    @Adobe
    957,392 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    41,406 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Real-Time CDP is a single system for enterprises to manage person and account profiles that can be activated across the customer lifecycle. Real-time CDP is built with data governance and privacy at t

Users
No information available
Industries
  • Financial Services
  • Computer Software
Market Segment
  • 32% Enterprise
  • 31% Small-Business
Adobe Real-Time CDP Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
51
Personalization
50
Data Management
49
Data Insights
36
Integrations
35
Cons
Learning Curve
56
Complex Setup
38
Difficult Setup
32
Expensive
31
Steep Learning Curve
21
View All Pros and Cons
Adobe Real-Time CDP features and usability ratings that predict user satisfaction
7.5
Ease of Admin
Average: 8.8
8.6
Has the product been a good partner in doing business?
Average: 9.2
8.3
Ad Integrations
Average: 7.9
7.4
Ease of Setup
Average: 8.7
Seller Details
Seller
Adobe
Company Website
Year Founded
1982
HQ Location
San Jose, CA
Twitter
@Adobe
957,392 Twitter followers
LinkedIn® Page
www.linkedin.com
41,406 employees on LinkedIn®
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Adobe Analytics
(1,149)4.2 out of 5
Optimized for quick response
12th Easiest To Use in Audience Intelligence Platforms software
View top Consulting Services for Adobe Analytics
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Adobe Analytics empowers marketing, product, and business teams with insights to understand their customers and the journeys they take across digital channels, products, content, and services. From di

    Users
    • Data Analyst
    • Analyst
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 42% Enterprise
    • 29% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Adobe Analytics Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Insights
    67
    Ease of Use
    65
    Analytics
    64
    Features
    52
    Reporting
    31
    Cons
    Learning Curve
    37
    Expensive
    20
    Steep Learning Curve
    19
    Slow Performance
    18
    Difficult Learning
    14
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Adobe Analytics features and usability ratings that predict user satisfaction
    7.6
    Ease of Admin
    Average: 8.8
    8.0
    Has the product been a good partner in doing business?
    Average: 9.2
    8.9
    Ad Integrations
    Average: 7.9
    7.2
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Adobe
    Company Website
    Year Founded
    1982
    HQ Location
    San Jose, CA
    Twitter
    @Adobe
    957,392 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    41,406 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Adobe Analytics empowers marketing, product, and business teams with insights to understand their customers and the journeys they take across digital channels, products, content, and services. From di

Users
  • Data Analyst
  • Analyst
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 42% Enterprise
  • 29% Mid-Market
Adobe Analytics Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Insights
67
Ease of Use
65
Analytics
64
Features
52
Reporting
31
Cons
Learning Curve
37
Expensive
20
Steep Learning Curve
19
Slow Performance
18
Difficult Learning
14
View All Pros and Cons
Adobe Analytics features and usability ratings that predict user satisfaction
7.6
Ease of Admin
Average: 8.8
8.0
Has the product been a good partner in doing business?
Average: 9.2
8.9
Ad Integrations
Average: 7.9
7.2
Ease of Setup
Average: 8.7
Seller Details
Seller
Adobe
Company Website
Year Founded
1982
HQ Location
San Jose, CA
Twitter
@Adobe
957,392 Twitter followers
LinkedIn® Page
www.linkedin.com
41,406 employees on LinkedIn®
Salesforce Data 360 (formerly Data Cloud)
(209)4.3 out of 5
Optimized for quick response
10th Easiest To Use in Audience Intelligence Platforms software
View top Consulting Services for Salesforce Data 360 (formerly Data Cloud)
Entry Level Price:$500.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Salesforce Data Cloud unlocks the full value of your enterprise data by powering Customer 360 apps, Agentforce, and enhancing your existing data lake and warehouse investments with real-time insights

    Users
    • Salesforce Developer
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 41% Mid-Market
    • 34% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Salesforce Data 360 (formerly Data Cloud) Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Platform Integration
    77
    Ease of Use
    53
    Easy Integration
    52
    Data Discovery
    38
    Integrations
    37
    Cons
    Learning Curve
    51
    Expensive
    42
    Difficult Learning
    35
    Complexity
    34
    Complex Setup
    32
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Salesforce Data 360 (formerly Data Cloud) features and usability ratings that predict user satisfaction
    8.6
    Ease of Admin
    Average: 8.8
    9.3
    Has the product been a good partner in doing business?
    Average: 9.2
    9.4
    Ad Integrations
    Average: 7.9
    7.3
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Salesforce
    Company Website
    Year Founded
    1999
    HQ Location
    San Francisco, CA
    Twitter
    @salesforce
    581,040 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    86,064 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Salesforce Data Cloud unlocks the full value of your enterprise data by powering Customer 360 apps, Agentforce, and enhancing your existing data lake and warehouse investments with real-time insights

Users
  • Salesforce Developer
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 41% Mid-Market
  • 34% Enterprise
Salesforce Data 360 (formerly Data Cloud) Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Platform Integration
77
Ease of Use
53
Easy Integration
52
Data Discovery
38
Integrations
37
Cons
Learning Curve
51
Expensive
42
Difficult Learning
35
Complexity
34
Complex Setup
32
View All Pros and Cons
Salesforce Data 360 (formerly Data Cloud) features and usability ratings that predict user satisfaction
8.6
Ease of Admin
Average: 8.8
9.3
Has the product been a good partner in doing business?
Average: 9.2
9.4
Ad Integrations
Average: 7.9
7.3
Ease of Setup
Average: 8.7
Seller Details
Seller
Salesforce
Company Website
Year Founded
1999
HQ Location
San Francisco, CA
Twitter
@salesforce
581,040 Twitter followers
LinkedIn® Page
www.linkedin.com
86,064 employees on LinkedIn®
Demandbase One
(1,923)4.4 out of 5
Optimized for quick response
15th Easiest To Use in Audience Intelligence Platforms software
View top Consulting Services for Demandbase One
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Demandbase is the leading, enterprise-grade account-based GTM platform for sales and marketing teams designed to make every moment and every dollar count. Since creating the category in 2013, we h

    Users
    • Account Executive
    • Business Development Representative
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 49% Mid-Market
    • 32% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Demandbase One is a unified platform that provides visibility into account intent and engagement, simplifies audience segmentation, and integrates with various marketing and sales platforms.
    • Users like the platform's ability to provide a complete picture of each account, its simplistic installation, and its exceptional support that helps connect marketing and sales motions.
    • Reviewers experienced a steep learning curve with many overwhelming features, slow loading times, and issues with data validation and accuracy.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Demandbase One Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    223
    Lead Generation
    199
    Insights
    197
    Features
    167
    Intent Data
    166
    Cons
    Learning Curve
    87
    Steep Learning Curve
    72
    Complexity
    58
    Missing Features
    57
    Not Intuitive
    57
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Demandbase One features and usability ratings that predict user satisfaction
    8.5
    Ease of Admin
    Average: 8.8
    8.8
    Has the product been a good partner in doing business?
    Average: 9.2
    0.0
    No information available
    8.3
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Demandbase
    Company Website
    Year Founded
    2005
    HQ Location
    San Francisco, CA
    Twitter
    @Demandbase
    21,425 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    987 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Demandbase is the leading, enterprise-grade account-based GTM platform for sales and marketing teams designed to make every moment and every dollar count. Since creating the category in 2013, we h

Users
  • Account Executive
  • Business Development Representative
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 49% Mid-Market
  • 32% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Demandbase One is a unified platform that provides visibility into account intent and engagement, simplifies audience segmentation, and integrates with various marketing and sales platforms.
  • Users like the platform's ability to provide a complete picture of each account, its simplistic installation, and its exceptional support that helps connect marketing and sales motions.
  • Reviewers experienced a steep learning curve with many overwhelming features, slow loading times, and issues with data validation and accuracy.
Demandbase One Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
223
Lead Generation
199
Insights
197
Features
167
Intent Data
166
Cons
Learning Curve
87
Steep Learning Curve
72
Complexity
58
Missing Features
57
Not Intuitive
57
View All Pros and Cons
Demandbase One features and usability ratings that predict user satisfaction
8.5
Ease of Admin
Average: 8.8
8.8
Has the product been a good partner in doing business?
Average: 9.2
0.0
No information available
8.3
Ease of Setup
Average: 8.7
Seller Details
Seller
Demandbase
Company Website
Year Founded
2005
HQ Location
San Francisco, CA
Twitter
@Demandbase
21,425 Twitter followers
LinkedIn® Page
www.linkedin.com
987 employees on LinkedIn®
Meltwater
(2,495)4.0 out of 5
11th Easiest To Use in Audience Intelligence Platforms software
View top Consulting Services for Meltwater
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Meltwater empowers companies with a suite of solutions that spans media, social, and consumer intelligence. Since 2001, we’ve helped organizations harness the world’s data in real time to fuel smarter

    Users
    • Social Media Manager
    • Communications Manager
    Industries
    • Marketing and Advertising
    • Public Relations and Communications
    Market Segment
    • 41% Small-Business
    • 37% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Meltwater is a media monitoring and analytics platform that provides insights into brand perception, media coverage, and social media performance, and also offers features for scheduling posts across multiple platforms and generating reports.
    • Reviewers like the comprehensive coverage Meltwater provides, its user-friendly interface, the ability to schedule posts across multiple platforms, the robust database of reporters, and the responsive customer support.
    • Users mentioned that Meltwater can be difficult to navigate, the AI features are not impressive, the initial setup can be challenging, and the platform sometimes scrapes irrelevant data, causing data quality issues.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Meltwater Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    193
    Helpful
    158
    Features
    156
    Customer Support
    126
    Helpfulness
    114
    Cons
    Improvement Needed
    90
    Learning Curve
    63
    Not Intuitive
    56
    Technical Issues
    55
    Complexity
    54
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Meltwater features and usability ratings that predict user satisfaction
    8.1
    Ease of Admin
    Average: 8.8
    8.4
    Has the product been a good partner in doing business?
    Average: 9.2
    7.0
    Ad Integrations
    Average: 7.9
    7.8
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Meltwater
    Company Website
    Year Founded
    2001
    HQ Location
    San Francisco, CA
    Twitter
    @Meltwater
    24,928 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,573 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Meltwater empowers companies with a suite of solutions that spans media, social, and consumer intelligence. Since 2001, we’ve helped organizations harness the world’s data in real time to fuel smarter

Users
  • Social Media Manager
  • Communications Manager
Industries
  • Marketing and Advertising
  • Public Relations and Communications
Market Segment
  • 41% Small-Business
  • 37% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Meltwater is a media monitoring and analytics platform that provides insights into brand perception, media coverage, and social media performance, and also offers features for scheduling posts across multiple platforms and generating reports.
  • Reviewers like the comprehensive coverage Meltwater provides, its user-friendly interface, the ability to schedule posts across multiple platforms, the robust database of reporters, and the responsive customer support.
  • Users mentioned that Meltwater can be difficult to navigate, the AI features are not impressive, the initial setup can be challenging, and the platform sometimes scrapes irrelevant data, causing data quality issues.
Meltwater Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
193
Helpful
158
Features
156
Customer Support
126
Helpfulness
114
Cons
Improvement Needed
90
Learning Curve
63
Not Intuitive
56
Technical Issues
55
Complexity
54
View All Pros and Cons
Meltwater features and usability ratings that predict user satisfaction
8.1
Ease of Admin
Average: 8.8
8.4
Has the product been a good partner in doing business?
Average: 9.2
7.0
Ad Integrations
Average: 7.9
7.8
Ease of Setup
Average: 8.7
Seller Details
Seller
Meltwater
Company Website
Year Founded
2001
HQ Location
San Francisco, CA
Twitter
@Meltwater
24,928 Twitter followers
LinkedIn® Page
www.linkedin.com
2,573 employees on LinkedIn®
StatSocial
(125)4.3 out of 5
Optimized for quick response
7th Easiest To Use in Audience Intelligence Platforms software
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    StatSocial is the industry’s only cross-platform social audience insights platform built to provide a holistic understanding of any consumer, brand or social audience. We go beyond traditional social

    Users
    • Research Director
    Industries
    • Marketing and Advertising
    • Public Relations and Communications
    Market Segment
    • 39% Mid-Market
    • 30% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • StatSocial Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    47
    Audience Analysis
    44
    Audience Segmentation
    37
    Insights
    26
    Insights Discovery
    26
    Cons
    Limited Audience Reach
    18
    Limited Audience Diversity
    14
    Audience Management
    12
    Time-consuming Processes
    12
    Data Limitations
    11
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • StatSocial features and usability ratings that predict user satisfaction
    8.5
    Ease of Admin
    Average: 8.8
    9.2
    Has the product been a good partner in doing business?
    Average: 9.2
    7.0
    Ad Integrations
    Average: 7.9
    8.5
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    StatSocial
    Company Website
    Year Founded
    2014
    HQ Location
    New York, NY
    Twitter
    @StatSocial
    1,212 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    29 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

StatSocial is the industry’s only cross-platform social audience insights platform built to provide a holistic understanding of any consumer, brand or social audience. We go beyond traditional social

Users
  • Research Director
Industries
  • Marketing and Advertising
  • Public Relations and Communications
Market Segment
  • 39% Mid-Market
  • 30% Enterprise
StatSocial Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
47
Audience Analysis
44
Audience Segmentation
37
Insights
26
Insights Discovery
26
Cons
Limited Audience Reach
18
Limited Audience Diversity
14
Audience Management
12
Time-consuming Processes
12
Data Limitations
11
View All Pros and Cons
StatSocial features and usability ratings that predict user satisfaction
8.5
Ease of Admin
Average: 8.8
9.2
Has the product been a good partner in doing business?
Average: 9.2
7.0
Ad Integrations
Average: 7.9
8.5
Ease of Setup
Average: 8.7
Seller Details
Seller
StatSocial
Company Website
Year Founded
2014
HQ Location
New York, NY
Twitter
@StatSocial
1,212 Twitter followers
LinkedIn® Page
www.linkedin.com
29 employees on LinkedIn®
Brandwatch Consumer Intelligence
(710)4.4 out of 5
9th Easiest To Use in Audience Intelligence Platforms software
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Brandwatch empowers over 5,000 of the world's most admired companies to understand and engage with customers at the speed of social. Its Consumer Intelligence solution offers AI-enriched data from ove

    Users
    • Analyst
    • Consultant
    Industries
    • Marketing and Advertising
    • Public Relations and Communications
    Market Segment
    • 35% Enterprise
    • 34% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Brandwatch Consumer Intelligence Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    58
    Helpful
    30
    Intuitive
    29
    Features
    25
    Dashboards
    24
    Cons
    Limited Features
    20
    Platform Limitations
    19
    Learning Curve
    18
    Data Limitations
    17
    Not Intuitive
    17
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Brandwatch Consumer Intelligence features and usability ratings that predict user satisfaction
    8.3
    Ease of Admin
    Average: 8.8
    8.8
    Has the product been a good partner in doing business?
    Average: 9.2
    7.0
    Ad Integrations
    Average: 7.9
    8.0
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Brandwatch
    Company Website
    Year Founded
    2007
    HQ Location
    Brighton, East Sussex
    Twitter
    @Brandwatch
    34,312 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    901 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Brandwatch empowers over 5,000 of the world's most admired companies to understand and engage with customers at the speed of social. Its Consumer Intelligence solution offers AI-enriched data from ove

Users
  • Analyst
  • Consultant
Industries
  • Marketing and Advertising
  • Public Relations and Communications
Market Segment
  • 35% Enterprise
  • 34% Mid-Market
Brandwatch Consumer Intelligence Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
58
Helpful
30
Intuitive
29
Features
25
Dashboards
24
Cons
Limited Features
20
Platform Limitations
19
Learning Curve
18
Data Limitations
17
Not Intuitive
17
View All Pros and Cons
Brandwatch Consumer Intelligence features and usability ratings that predict user satisfaction
8.3
Ease of Admin
Average: 8.8
8.8
Has the product been a good partner in doing business?
Average: 9.2
7.0
Ad Integrations
Average: 7.9
8.0
Ease of Setup
Average: 8.7
Seller Details
Seller
Brandwatch
Company Website
Year Founded
2007
HQ Location
Brighton, East Sussex
Twitter
@Brandwatch
34,312 Twitter followers
LinkedIn® Page
www.linkedin.com
901 employees on LinkedIn®
Dstillery
(116)4.3 out of 5
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Dstillery is the leading AI ad targeting company. We empower brands and agencies to target their best prospects for high-performing programmatic advertising campaigns. Backed by our award-winning Data

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Online Media
    Market Segment
    • 57% Mid-Market
    • 28% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Dstillery Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    2
    Artificial Intelligence
    1
    Audience Analysis
    1
    Campaign Management
    1
    Customer Engagement
    1
    Cons
    Poor Customer Support
    2
    Aggressive Sales Tactics
    1
    Audience Management
    1
    Data Management Issues
    1
    Inaccuracy
    1
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Dstillery features and usability ratings that predict user satisfaction
    9.0
    Ease of Admin
    Average: 8.8
    9.2
    Has the product been a good partner in doing business?
    Average: 9.2
    7.9
    Ad Integrations
    Average: 7.9
    9.0
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Dstillery
    Year Founded
    2008
    HQ Location
    New York
    Twitter
    @Dstillery
    3,824 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    94 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Dstillery is the leading AI ad targeting company. We empower brands and agencies to target their best prospects for high-performing programmatic advertising campaigns. Backed by our award-winning Data

Users
No information available
Industries
  • Marketing and Advertising
  • Online Media
Market Segment
  • 57% Mid-Market
  • 28% Small-Business
Dstillery Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
2
Artificial Intelligence
1
Audience Analysis
1
Campaign Management
1
Customer Engagement
1
Cons
Poor Customer Support
2
Aggressive Sales Tactics
1
Audience Management
1
Data Management Issues
1
Inaccuracy
1
View All Pros and Cons
Dstillery features and usability ratings that predict user satisfaction
9.0
Ease of Admin
Average: 8.8
9.2
Has the product been a good partner in doing business?
Average: 9.2
7.9
Ad Integrations
Average: 7.9
9.0
Ease of Setup
Average: 8.7
Seller Details
Seller
Dstillery
Year Founded
2008
HQ Location
New York
Twitter
@Dstillery
3,824 Twitter followers
LinkedIn® Page
www.linkedin.com
94 employees on LinkedIn®
Audiense
(246)4.5 out of 5
Optimized for quick response
Entry Level Price:from $948 billed annually
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    At Audiense we are creating a one-stop shop for all your audience research needs powered by social data. We are here to empower your audience and marketing strategies. Traditional market research

    Users
    • CEO
    Industries
    • Marketing and Advertising
    • Market Research
    Market Segment
    • 50% Small-Business
    • 33% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Audiense Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Audience Analysis
    7
    Detailed Information
    6
    Helpful
    6
    Analytics
    5
    Insights
    5
    Cons
    Data Limitations
    2
    Improvement Needed
    2
    Audience Management
    1
    Complex Features
    1
    Complexity
    1
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Audiense features and usability ratings that predict user satisfaction
    8.6
    Ease of Admin
    Average: 8.8
    9.3
    Has the product been a good partner in doing business?
    Average: 9.2
    8.0
    Ad Integrations
    Average: 7.9
    8.7
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Audiense
    Company Website
    Year Founded
    2011
    HQ Location
    London, England
    Twitter
    @AudienseCO
    171,450 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    97 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

At Audiense we are creating a one-stop shop for all your audience research needs powered by social data. We are here to empower your audience and marketing strategies. Traditional market research

Users
  • CEO
Industries
  • Marketing and Advertising
  • Market Research
Market Segment
  • 50% Small-Business
  • 33% Mid-Market
Audiense Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Audience Analysis
7
Detailed Information
6
Helpful
6
Analytics
5
Insights
5
Cons
Data Limitations
2
Improvement Needed
2
Audience Management
1
Complex Features
1
Complexity
1
View All Pros and Cons
Audiense features and usability ratings that predict user satisfaction
8.6
Ease of Admin
Average: 8.8
9.3
Has the product been a good partner in doing business?
Average: 9.2
8.0
Ad Integrations
Average: 7.9
8.7
Ease of Setup
Average: 8.7
Seller Details
Seller
Audiense
Company Website
Year Founded
2011
HQ Location
London, England
Twitter
@AudienseCO
171,450 Twitter followers
LinkedIn® Page
www.linkedin.com
97 employees on LinkedIn®
TelmarHelixa
(39)4.2 out of 5
Optimized for quick response
5th Easiest To Use in Audience Intelligence Platforms software
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    TelmarHelixa is a sophisticated audience insights and cross-media planning platform designed to assist brands, agencies, and media owners in comprehensively understanding their audiences. This solutio

    Users
    No information available
    Industries
    • Marketing and Advertising
    Market Segment
    • 36% Mid-Market
    • 31% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • TelmarHelixa Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Audience Analysis
    1
    Centralized Management
    1
    Social Listening
    1
    Cons
    Expensive
    1
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • TelmarHelixa features and usability ratings that predict user satisfaction
    8.3
    Ease of Admin
    Average: 8.8
    9.2
    Has the product been a good partner in doing business?
    Average: 9.2
    8.3
    Ad Integrations
    Average: 7.9
    9.3
    Ease of Setup
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Telmar
    Company Website
    Year Founded
    1968
    HQ Location
    New York, New York
    Twitter
    @telmarhelixa
    565 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    202 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

TelmarHelixa is a sophisticated audience insights and cross-media planning platform designed to assist brands, agencies, and media owners in comprehensively understanding their audiences. This solutio

Users
No information available
Industries
  • Marketing and Advertising
Market Segment
  • 36% Mid-Market
  • 31% Enterprise
TelmarHelixa Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Audience Analysis
1
Centralized Management
1
Social Listening
1
Cons
Expensive
1
View All Pros and Cons
TelmarHelixa features and usability ratings that predict user satisfaction
8.3
Ease of Admin
Average: 8.8
9.2
Has the product been a good partner in doing business?
Average: 9.2
8.3
Ad Integrations
Average: 7.9
9.3
Ease of Setup
Average: 8.7
Seller Details
Seller
Telmar
Company Website
Year Founded
1968
HQ Location
New York, New York
Twitter
@telmarhelixa
565 Twitter followers
LinkedIn® Page
www.linkedin.com
202 employees on LinkedIn®
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