# SplitMetrics Agency Reviews **Vendor:** SplitMetrics, Inc. **Category:** [Mobile Marketing Companies ](https://www.g2.com/categories/mobile-marketing-companies) **Average Rating:** 4.9/5.0 **Total Reviews:** 31 ## About SplitMetrics Agency SplitMetrics Agency is a full-cycle mobile marketing agency driving unparalleled results for top apps and brands. With a dedicated team of mobile growth experts, top-notch technology, and exclusive market insights SplitMetrics Agency ensures app growth at every stage of your app or game lifecycle. - 100% app growth with data-driven go-to-market strategy - 60% CVR increase with smart optimization of creatives and your app page ## SplitMetrics Agency Reviews ### 1. Expert ASO Partnership with Clear, Actionable Recommendations **Rating:** 5.0/5.0 stars **Reviewed by:** Christoph S. | Enterprise (> 1000 emp.) **Reviewed Date:** January 30, 2026 **What do you like best about SplitMetrics Agency?** The ASO expertise of the SplitMetrics team is extremely valuable. They are consistently on top of ASO best practices and market trends and translate this knowledge into clear, actionable recommendations. We particularly appreciated their structured approach across keyword research, metadata optimization, experimentation, and reporting. Communication was always transparent and proactive, making collaboration smooth and efficient. Overall, they felt like a true partner rather than a service provider. **What do you dislike about SplitMetrics Agency?** There is no real downside to mention. Our collaboration has been very positive, professional, and effective throughout. **Recommendations to others considering SplitMetrics Agency:** If you are looking for a reliable ASO partner with strong strategic thinking, hands on execution, and clear communication, I would highly recommend SplitMetrics. They combine expertise with a collaborative mindset and deliver tangible results. **What problems is SplitMetrics Agency solving and how is that benefiting you?** SplitMetrics supports us in improving our app store visibility and conversion through a well defined ASO strategy, structured testing, and data driven insights. They helped us optimize metadata, evaluate creative performance, and prioritize the most impactful opportunities. This saved us significant internal resources and gave us confidence that our ASO efforts were focused on the right initiatives, ultimately improving efficiency and performance. ### 2. Very good experience **Rating:** 5.0/5.0 stars **Reviewed by:** Alessia M. | Mid-Market (51-1000 emp.) **Reviewed Date:** May 18, 2026 **What do you like best about SplitMetrics Agency?** Their approach is highly analytical, I think that **What do you dislike about SplitMetrics Agency?** We do not have any complaints at this time **Recommendations to others considering SplitMetrics Agency:** SplitMetrics Agency helps solve challenges around scaling app acquisition in a data-driven way, particularly through optimizing user traffic and improving campaign performance. Their approach is highly analytical, focusing on Meta scaling strategies to increase high-quality traffic efficiently. We had a very positive experience working with their team, and we would definitely consider using their services again in the future **What problems is SplitMetrics Agency solving and how is that benefiting you?** We use them for Meta scaling to support our app growth ### 3. Exceptional Partnership with Data-Driven Creativity **Rating:** 5.0/5.0 stars **Reviewed by:** Jay J. | Comercializador de adquisición de usuarios, Small-Business (50 or fewer emp.) **Reviewed Date:** December 02, 2025 **What do you like best about SplitMetrics Agency?** What I appreciate most about SplitMetrics Agency is the way they seamlessly blend creativity with data-driven strategies. They go beyond simply running experiments by delving into the reasons behind user behavior and transforming those findings into practical insights. I also value their collaborative and transparent approach, which makes them feel like a true extension of our team rather than just an outside vendor. They consistently strive for smarter testing, stronger hypotheses, and more effective scaling. For me, it’s this unique combination of expertise, curiosity, and genuine partnership that truly sets them apart. **What do you dislike about SplitMetrics Agency?** I can't say there's anything I truly dislike, but I have noticed that the pace of experimentation can occasionally feel slower than anticipated, especially when several tests or approvals are lined up. I recognize that this is due to the commitment to high-quality standards and ensuring statistically reliable results. However, in fast-paced environments, this process can sometimes become a bottleneck. Still, the clarity and depth of the insights provided generally make the wait worthwhile. **Recommendations to others considering SplitMetrics Agency:** I would recommend SplitMetrics Agency to anyone looking to add more structure, clarity, and confidence to their mobile growth strategy. Their expertise in experimentation, creative testing, and ASO can reveal insights that are often difficult to uncover internally, particularly for teams lacking dedicated optimization resources. To maximize the value of the partnership, it helps to arrive with well-defined hypotheses, remain open to creative approaches you might not have previously considered, and view the agency as a genuine strategic partner rather than just a vendor. The more collaborative and transparent the relationship, the better the outcomes will be. **What problems is SplitMetrics Agency solving and how is that benefiting you?** SplitMetrics Agency addresses one of the most significant challenges in mobile growth: standing out in a crowded market and making confident, data-driven decisions. They eliminate much of the uncertainty from ASO, creative testing, and paid user acquisition by equipping teams with structured experimentation, deeper market insights, and clear benchmarks. Personally, I find this incredibly valuable, as it leads to faster learning cycles, more predictable results, and a more intelligent approach to scaling. Rather than depending on intuition or disjointed tests, SplitMetrics offers a framework that helps optimize creatives, boost conversion rates, and allocate budgets more effectively. This allows me to concentrate on strategy and storytelling, secure in the knowledge that my decisions are grounded in solid data. ### 4. Optimized Our Ad Spending with Expert Insights **Rating:** 5.0/5.0 stars **Reviewed by:** Amiri M. | Small-Business (50 or fewer emp.) **Reviewed Date:** November 28, 2025 **What do you like best about SplitMetrics Agency?** I really appreciate how SplitMetrics Agency helps manage and optimize Apple Ad spend for iOS apps. Their expertise in optimizing campaigns, adjusting bids, and mining for keywords, coupled with their creative ideas for custom screenshots, significantly enhance our advertising strategies. Their insights translate into more revenue and improved KPIs, which are crucial for our performance metrics. I find their day-to-day management extremely beneficial, as it allows us to expand and optimize our campaigns efficiently. Their guidance in expanding ads to different countries with tailored strategies, such as adjusting screenshots for better targeting, is invaluable. The insights and ideas they offer for optimization and improvement are critical to scaling our budget and improving our KPIs. Overall, their comprehensive support and strategic recommendations play a vital role in the success of our advertising efforts. **What do you dislike about SplitMetrics Agency?** Nothing to dislike. **What problems is SplitMetrics Agency solving and how is that benefiting you?** I use SplitMetrics Agency to optimize my Apple Ad campaigns, scaling our budget for better revenue and KPIs while providing insights for day-to-day management and budget expansion. ### 5. Expert Optimization, Immediate Feedback **Rating:** 4.5/5.0 stars **Reviewed by:** Jan-Niklas F. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 25, 2026 **What do you like best about SplitMetrics Agency?** I appreciate SplitMetrics Agency's immediate feedback and 360-degree support, which helps in direct conversation and effective collaboration. Their expertise in user acquisition (UA) and App Store Optimization (ASO) is also very valuable. The structured collaboration they offer allows us to optimize our performance marketing by testing different assets on all channels. As a result, we have a better and more efficient performance in our campaigns. **What do you dislike about SplitMetrics Agency?** Nothing specific. **What problems is SplitMetrics Agency solving and how is that benefiting you?** SplitMetrics Agency optimizes our performance marketing and appstore appearance, resulting in more efficient marketing spend. I value their direct expertise, feedback, and structured collaboration in UA and ASO, with 360-degree support and immediate feedback enhancing campaign performance. ### 6. Outstanding Reporting and Reliable Control **Rating:** 5.0/5.0 stars **Reviewed by:** Sergey K. | Mid-Market (51-1000 emp.) **Reviewed Date:** November 18, 2025 **What do you like best about SplitMetrics Agency?** We especially appreciate the clarity and depth of their reporting, the quality of communication, and the well-structured bidding system they maintain. Their team constantly monitors performance, adjusts bids, and proactively optimizes campaigns, ensuring that traffic remains stable, efficient, and fully under control. The combination of automation and human expertise creates a reliable workflow that consistently delivers strong results. **What do you dislike about SplitMetrics Agency?** There are genuinely no downsides in our experience. Collaboration has been smooth, transparent, and consistently effective. **Recommendations to others considering SplitMetrics Agency:** We fully recommend SplitMetrics Agency to any company looking to scale Apple Search Ads in a smart and sustainable way. Their strategic understanding of ASA, combined with high-quality execution and automation, allows brands to grow efficiently while keeping budgets under control. As YouHodler, we have seen measurable value from this long-term partnership, and we confidently advise other teams to consider working with SplitMetrics if they’re looking for a dependable, performance-oriented agency. **What problems is SplitMetrics Agency solving and how is that benefiting you?** SplitMetrics Agency has been supporting us for more than 1.5 years, helping us overcome several essential challenges in Apple Search Ads growth, brand protection, and sustainable scaling. Before partnering with them, managing ASA required significant internal resources — especially around maintaining bidding efficiency, optimizing large keyword portfolios, and ensuring full market coverage without overspending. Their team helped us strengthen our ASA brand presence, gain better control over competitive placements, and continuously improve visibility across priority geos. Thanks to their structured approach, we have achieved a healthier balance between brand defense and growth campaigns, resulting in highly relevant traffic, reduced inefficient spend, and consistently stable performance. Another major benefit is the operational efficiency they bring. Instead of manually managing hundreds of micro-tasks, we rely on their expertise, automation systems, and constant monitoring. This freed up our team to focus on strategic user acquisition decisions while knowing that ASA is being managed with precision and attention to detail. Overall, their contribution helped us scale steadily and maintain high performance throughout different market conditions. ### 7. A Proactive, Transparent, and Strategic Partner for Apple Search Ads **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2025 **What do you like best about SplitMetrics Agency?** What I like best is their proactive and transparent approach. The team consistently provides clear weekly and on-demand daily reports, which gives us full visibility into performance. Furthermore, they are not just reactive; they actively take the initiative. They've proposed valuable A/B tests, created transparent quarterly roadmaps for scaling and optimization, and have always been flexible in adapting the campaign strategy to meet our current business goals. **What do you dislike about SplitMetrics Agency?** It is difficult to point to any significant downsides, as our collaboration has been very positive and effective. The team is responsive and the results have been in line with our expectations. The communication and campaign management have been excellent, leaving no room for major complaints. **Recommendations to others considering SplitMetrics Agency:** For anyone considering SplitMetrics Agency, my advice is to treat them as a strategic partner. Be open and clear about your business objectives, and they will build a solid, data-driven plan to achieve them. They are an ideal choice if you value proactivity, transparent communication, and a team that will be genuinely invested in optimizing and scaling your Apple Search Ads performance. **What problems is SplitMetrics Agency solving and how is that benefiting you?** SplitMetrics Agency has been instrumental in scaling our user acquisition efforts on Apple Search Ads. The primary problem they solve for us is the expert management and optimization of our ASA campaigns, which is a complex and time-consuming task. Their work directly benefits us by driving consistent, high-quality user growth and providing clear, actionable insights into our campaign performance, freeing up our internal team to focus on broader strategy. ### 8. Great agency for ASO services **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in E-Learning | Mid-Market (51-1000 emp.) **Reviewed Date:** October 13, 2025 **What do you like best about SplitMetrics Agency?** The ASO expertise that my client partners at Splitmetrics have been showing is extremely valuable. They are always on top of the market ASO best practices and trends and have been key in advising our ASO strategy. **What do you dislike about SplitMetrics Agency?** No downside to report - I have been enjoying my collaboration with Splitmetrics Agency a lot **Recommendations to others considering SplitMetrics Agency:** I would recommend using the services of Splitmetrics Agency for ASO strategy. **What problems is SplitMetrics Agency solving and how is that benefiting you?** I've been working with Splitmetrics Agency for over 2 years now and can really recommend their services. SplitMetrics has been a key partner to help us identifying areas of improvement in our ASO strategy both in terms of creatives as well as metadata optimisation. They are supporting us on monthly metadata optimisation for our numerous locales/languages and their help in that field has been invaluable. By outsourcing this activity to SplitMetrics, we've been saving resources in our internal ASO team and know that we're in expert hands to increase our app rankings! ### 9. Exceptional Collaboration & Results **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Leisure, Travel & Tourism | Enterprise (> 1000 emp.) **Reviewed Date:** October 02, 2025 **What do you like best about SplitMetrics Agency?** What stands out most about SplitMetrics is the quality of their work and the professionalism of their team. They are genuinely the nicest and most collaborative agency I’ve worked with throughout my career. Their deliverables are consistently of a higher standard than any other agency I’ve used, and their proactive communication makes working with them a pleasure. The results they’ve helped us achieve speak for themselves, and we’re even considering expanding our use of their services in the next financial year. **What do you dislike about SplitMetrics Agency?** Honestly, there’s nothing negative to report. I’ve had a consistently positive experience with SplitMetrics, and they’ve exceeded expectations across the board. **Recommendations to others considering SplitMetrics Agency:** I would highly recommend SplitMetrics to any company looking to elevate their paid media strategy and creative execution. Their team is outstanding, their work is top tier, and the results speak for themselves. We’re even considering expanding our partnership with them next financial year, which says a lot. **What problems is SplitMetrics Agency solving and how is that benefiting you?** SplitMetrics has been instrumental in helping us solve several key challenges in our mobile app marketing efforts. They support us with the production of paid budget assets for both social media and the app store, which are not only highly engaging but also delivered quickly. These assets have consistently driven strong results, improving the performance of our campaigns and helping us reach our goals more efficiently. Additionally, their expertise in managing Apple Ad campaigns and working with other ad platforms has significantly boosted our advertising outcomes. Their monthly updates are detailed and insightful, and they always follow up promptly on any questions, making the collaboration smooth and productive. ### 10. SplitMetrics has been an excellent ASO Agency. **Rating:** 5.0/5.0 stars **Reviewed by:** Haia J. | Mid-Market (51-1000 emp.) **Reviewed Date:** October 02, 2025 **What do you like best about SplitMetrics Agency?** The team is highly knowledgeable, responsive, and proactive in suggesting solutions. They are always on top of trends and provide actionable recommendations backed by data. I particularly appreciate their collaborative approach and how easy they make it to integrate ASO into our broader marketing efforts. **What do you dislike about SplitMetrics Agency?** Nothing — our experience has been very positive. **What problems is SplitMetrics Agency solving and how is that benefiting you?** SplitMetrics has been helping us optimize our app store presence through strategic ASO initiatives, structured experimentation, and data-driven insights. They support us with everything from metadata to creative testing, which has improved our visibility and efficiency. Their expertise saves us time and helps ensure we’re prioritizing the right opportunities. - [View SplitMetrics Agency pricing details and edition comparison](https://www.g2.com/products/splitmetrics-inc-splitmetrics-agency/reviews/splitmetrics-agency-review-8520634?section=pricing&secure%5Bexpires_at%5D=2026-05-24+07%3A19%3A49+-0500&secure%5Bsession_id%5D=6f8c82a8-fbdb-45d1-91ca-0759dcc98bd4&secure%5Btoken%5D=6d582108e8a4462b012ecb53aacc5aa0fc519453b086359076ef10a4d39c324f&format=llm_user) ## SplitMetrics Agency Features **Planning** - Needs Assessment - Resource Allocation - Stayed within Budget - Statement of Work - Best Practices **Delivery** - Technical Expertise - Met Deadlines - Meeting Management - Project Updates - Scope Management - Roll-out **Team Quality** - Change Management Skills - Executive Presence - Vertical Expertise - Technology Partnerships ## Top SplitMetrics Agency Alternatives - [Moburst](https://www.g2.com/products/moburst/reviews) - 4.4/5.0 (16 reviews) - [ROIBest](https://www.g2.com/products/roibest/reviews) - 5.0/5.0 (40 reviews) - [Netpeak](https://www.g2.com/products/netpeak-netpeak/reviews) - 4.9/5.0 (28 reviews)