--- title: Dstillery Reviews meta_title: 'Dstillery Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 116 reviews by the users' company size, role or industry to find out how Dstillery works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 116 scale: '5' date_modified: '2026-06-24' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Dstillery Reviews **Vendor:** Dstillery **Category:** [Audience Intelligence Platforms ](https://www.g2.com/categories/audience-intelligence-platforms) **Average Rating:** 4.3/5.0 **Total Reviews:** 116 ## About Dstillery Dstillery is the leading AI ad targeting company. We empower brands and agencies to target their best prospects for high-performing programmatic advertising campaigns. Backed by our award-winning Data Science, Dstillery has earned 21 patents (and counting) for the AI technology that powers our precise, scalable audiences. Our newest technology, ID-free®, is patented, privacy-safe behavioral targeting that can reach any display ad impression and can be used with any Dstillery product. Our premier user segment product, Custom AI Audiences, is a just-for-your-brand targeting solution that refreshes hundreds of millions of users every 24 hours to deliver the best performance. To learn more, visit us at www.dstillery.com. ## Dstillery Pros & Cons **What users like:** - Users love how Dstillery fosters **customer engagement** by prioritizing client needs and utilizing AI for targeted solutions. (26 reviews) - Users commend the **exceptional customer support** from Dstillery, appreciating the prompt and helpful communication throughout their campaigns. (20 reviews) - Users find Dstillery's **audiеncе analysis** innovative, providing comprehensive solutions from planning to activation. (19 reviews) - Users appreciate the **ease of use** of Dstillery, finding it user-friendly and simple to navigate for data access. (16 reviews) - Users appreciate the **valuable audience insights** and the ease of downloading data into PowerPoint for presentations. (9 reviews) - Users praise Dstillery for their **excellent customer representatives** , valuing their responsiveness and collaborative approach to client needs. (7 reviews) - Users appreciate the **high quality of data** from Dstillery, ensuring relevancy and exceptional customer service. (7 reviews) - Users admire the **precision of Dstillery's AI** , enhancing brand and agency advertising effectiveness significantly. (6 reviews) - Users find Dstillery's **campaign management** expertise invaluable for effective data-driven marketing strategies and measurement. (5 reviews) - Users value the **excellent communication** from Dstillery's staff, appreciating their support and proactive follow-up. (5 reviews) **What users dislike:** - Users feel that the **limited audience reach** hinders effective targeting, especially for niche verticals like agriculture. (7 reviews) - Users express frustration with the **slow audience data updates** and lack of self-service tools on the Dstillery platform. (5 reviews) - Users find the **lack of clarity** in audience performance and costs makes it difficult to evaluate effectiveness. (3 reviews) - Users note the **limited data** access in Dstillery, hindering insights and timely audience performance updates. (3 reviews) - Users find the **limited features** of Dstillery hinder their ability to effectively optimize audience targeting. (3 reviews) - Users feel frustrated by the **poor customer support** , experiencing a lack of availability and follow-up after the sale. (3 reviews) - Users feel **aggressive sales tactics** have led to poor post-sale support, leaving them dissatisfied and frustrated. (2 reviews) - Budget Constraints (2 reviews) - Expensive (2 reviews) - Inaccuracy (2 reviews) ## Dstillery Reviews ### 1. Dstillery Audience Partner **Rating:** 0.5/5.0 stars **Reviewed by:** Jonathan W. | Managing Partner, Small-Business (50 or fewer emp.) **Reviewed Date:** May 09, 2022 **What do you like best about Dstillery?** Their audience segmentation and customization **What do you dislike about Dstillery?** How long it takes for the audiences I have ordered to hit our DSP profile. Granted, this likely has less to so with Dstillery and more to do with LiveRamp, but I had to put something here. Also their platform has gotten worse over time when looking at audience insights. edit: the platform has gotten progressively worse, data isnt being properly compiled and any outreach leads me to believe no one knows whats going on with their platform. **Recommendations to others considering Dstillery:** Test them out, I have had a lot of success with them. I test audience partners all the time and Dstillery Custom AI beats other audiences in over 80% of our tests. **What problems is Dstillery solving and how is that benefiting you?** Audience generation through lookalikes is always something we are trying to improve on when we don't have CRM/1st party lists to inject into our campaigns. Their AI lookalikes have been a great resource to improve that. Not only do we get strong demo data on users, but the audiences perform well in our campaigns. **Official Response from Tara Picaro:** > Thanks for taking the time to leave a review, Jonathan! We're so happy you've found success with our Custom AI audiences as well as our support team. We look forward to testing cookieless targeting with you! ### 2. dstillery has a good sales team but the follows up fall flat **Rating:** 2.5/5.0 stars **Reviewed by:** Jared H. | Media Supervisor, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** November 12, 2024 **What do you like best about Dstillery?** i thought the sales team did a good job at presenting but once signed up i felt like support was lacking **What do you dislike about Dstillery?** support is not ready available and i think that is hard as a buyer to feel a bait and switch on the support and follow ups to get the sale and then post sale to be very distant **What problems is Dstillery solving and how is that benefiting you?** when we need to make audience pacakges to get to our dsp and scale issues its hard to figure it out **Official Response from Hannah Ashton:** > Thank you for your feedback – we’re committed to enhancing our support and client success to provide a seamless experience from onboarding through every stage of our partnership. We appreciate your insight! ### 3. Awesome Experience **Rating:** 5.0/5.0 stars **Reviewed by:** HASSAN I. | Account Manager, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** December 23, 2024 **What do you like best about Dstillery?** The distillery is an excellent marketing company specializing in data management and campaign measurement. **What do you dislike about Dstillery?** It has a large and comprehensive data set. **What problems is Dstillery solving and how is that benefiting you?** it can answer all the query and questions and it provide information about digital marketing. **Official Response from Tara Picaro:** > Thank you for your kind review, Hassan! We love to hear that you have had an awesome experience working with Dstillery, and your feedback motivates us to keep delivering the best for our clients. ### 4. programmatic trading **Rating:** 5.0/5.0 stars **Reviewed by:** GuoPeng Z. | Programmatic Trading, Enterprise (> 1000 emp.) **Reviewed Date:** November 12, 2024 **What do you like best about Dstillery?** Top-tier AI-powered ad targeting company that excels at empowering brands and agencies with a focus on precision. **What do you dislike about Dstillery?** In my opinion, there are no significant downsides. The range of targeting segments available is impressive, performance is consistently strong, and the service from our Dstillery team is exceptional. **What problems is Dstillery solving and how is that benefiting you?** Audience Targeting **Official Response from Hannah Ashton:** > Thank you for your positive review! We’re so glad to hear that our ad targeting and strong relationship have made a strong impact on your audience targeting success. ### 5. Great scale and performance with confident data targeting **Rating:** 5.0/5.0 stars **Reviewed by:** Dave H. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 27, 2024 **What do you like best about Dstillery?** The performance. Across our lead gen campaigns for clients, performance is what drives investment, and Dstillery has a great track record of consistently being a top 2-3 performer. The CPMs are also very competitive with their peer set. **What do you dislike about Dstillery?** No real downsides in my opinion. The breadth of targeting segments available is quite strong, the performance is typically great, and the service we get from our Dstillery team is top notch. **What problems is Dstillery solving and how is that benefiting you?** Dstillery has a lot of custom options when it comes to audience testing. Paired with their more off-the-shelf data segments, we typically see strong performance for clients. **Official Response from Hannah Ashton:** > Thank you for your kind review, Dave! We're so glad to hear your positive feedback and look forward to continuing working with you. ### 6. Quick turnarounds and great results **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** November 12, 2024 **What do you like best about Dstillery?** customer service is great! data segments are always relevent **What do you dislike about Dstillery?** I do not love the push for ID-less data segments **What problems is Dstillery solving and how is that benefiting you?** Dstillery solves my problem of searching for numerous single segments in platform by sending over custom audiences for our team to tap into **Official Response from Hannah Ashton:** > Thank you for your feedback! We're glad to hear you have a strong relationship with our client success team and have seen success with our custom audiences. Looking forward to a continued partnership! ### 7. Great Segments and easy to search Taxonomy **Rating:** 4.0/5.0 stars **Reviewed by:** Aditya I. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 27, 2024 **What do you like best about Dstillery?** I like using Dstillery becasue it allows me to access a pool of data segments relatively easily. The ease of using their website to search and deploy these segments is also great. I think the best part about using Distillery is the use of their pixels which can be used to build audiences for future campauigns as well. **What do you dislike about Dstillery?** The UI of their website seems a little dated. **What problems is Dstillery solving and how is that benefiting you?** Dstillery allows me to build audiences very quickly. **Official Response from Hannah Ashton:** > Thank you for your review and feedback! We look forward to continuing and growing within our partnership. ### 8. We have seen great results constantly from the Dstillery audiences/capabilities that we have set up. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** February 27, 2024 **What do you like best about Dstillery?** Dstillery is one of our top-tier vendors in Programmatic, it consistently delivering exceptional results that leaves our clients impressed. Dstillery expertise in audience analytics is particularly noteworthy, with consistently strong audience performance that consistently exceeds expectations. Clients have reported impressive outcomes that not only meet but often exceed their goals, leading to a high level of client satisfaction. **What do you dislike about Dstillery?** Nothing, I think the only thing that we disliked at first was the whole needing to apply piels on clients sites, but that has been fixed. **What problems is Dstillery solving and how is that benefiting you?** The cookieless targeting and its ability to generate efficient lookalike audiences contribute significantly to its reputation for excellence. Clients benefit not only from impressive audience performances but also from the strategic advantages gained through these cutting-edge capabilities, solidifying Dstillery's position as a leading player in the data intelligence and marketing space **Official Response from Hannah Ashton:** > We're very glad to hear about the great success you've seen with Dstillery. Looking forward to continuing our partnership! ### 9. Dstillery Services **Rating:** 4.5/5.0 stars **Reviewed by:** Miranda G. | Internet Marketing Consultant, Mid-Market (51-1000 emp.) **Reviewed Date:** May 07, 2024 **What do you like best about Dstillery?** The most helpful thing about Dstillery is its data and its amazing service towards the client, as well as its friendly use in every deal we have. **What do you dislike about Dstillery?** Sometimes it doesn't reflect the spend for them, but it's not frequent so its ok. **What problems is Dstillery solving and how is that benefiting you?** Getting more completed applications at a lower CPA **Official Response from Hannah Ashton:** > Thank you for leaving a review. We are glad you've had a great experience working with our client success team! ### 10. To the point **Rating:** 4.5/5.0 stars **Reviewed by:** Andres S. | Programmatic Analyst, Enterprise (> 1000 emp.) **Reviewed Date:** November 06, 2023 **What do you like best about Dstillery?** They can reach ambitious benchmarks on flights that involve very few weeks **What do you dislike about Dstillery?** PMPs are expensive and there are a few constraints in tarteging when working on setup **What problems is Dstillery solving and how is that benefiting you?** As cookie deprecation has become a thing Dstillery helps with their algorithms signalling for user behavior data **Official Response from Hannah Ashton:** > Thanks for taking the time to leave a review, Andres! We appreciate your feedback. ### 11. Dstillery - Great data provider to partner with! **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Enterprise (> 1000 emp.) **Reviewed Date:** May 13, 2024 **What do you like best about Dstillery?** The quality of the data we use from Dstillery is very high. **What do you dislike about Dstillery?** A bit more educational material for the audience platform would be a good idea **What problems is Dstillery solving and how is that benefiting you?** Finding high quality audiences that resonated with our core target, hence providing good perfromance and ratio **Official Response from Hannah Ashton:** > Thank you! We appreciate your feedback and will continue to develop content about our solutions. For more information, visit our website at https://dstillery.com/. ### 12. Leading data provider for quality audience targeting **Rating:** 4.5/5.0 stars **Reviewed by:** Phil P. | Co-founder, President, Small-Business (50 or fewer emp.) **Reviewed Date:** October 24, 2023 **What do you like best about Dstillery?** Dstillery provides an array of 3rd party data sets for D2C an B2B agencies and advertisers. Our agency has driven strong advertising performance for our clients using Dstillery's data. **What do you dislike about Dstillery?** There truly are no complaints about Dstillery. We buy "off the shelf" third party audiences and we have a relationship with Dstillery to develop custom audience segments as well. Their customer service has always been stellar. **What problems is Dstillery solving and how is that benefiting you?** Dstillery helps our agency to easily identify granular third party data segments that we can apply to advertising campaigns across our client roster. We can also review the forecasted size of each audience which is helpful. **Official Response from Hannah Ashton:** > We really appreciate your generous feedback, Phil! Thank you and we look forward to continuing our partnership. ### 13. Dstillery has been a strong long term partner **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** October 25, 2023 **What do you like best about Dstillery?** We started using Dstillery audiences from off the shelf audiences available in TTD DSP. We found the performance strong and reached out to get some more custom audiences built. Their customer service has been incredibly strong, they were eager to show us the self service tool or would build out a custom solution that we required. They were already integrated into the various DSPs we work with which made workflow seamless. The performance has remained strong and consistent throughout the years. **What do you dislike about Dstillery?** Some data solutions for TVe/CTV are only available through the use of their PMP/DealID where they run the audience against the inventory. **What problems is Dstillery solving and how is that benefiting you?** Dstillery helps create unique audience data that is not available from off-the-shelf libraries. Our clients often require specific/niche audiences that Dstillery helps us find. **Official Response from Hannah Ashton:** > Thank you for the kind words! We are so glad to hear you've seen great success with various Dstillery audiences. Looking forward to a strong continued partnership! ### 14. how does dstillery make my life so much easier. **Rating:** 5.0/5.0 stars **Reviewed by:** Fil A. | Enterprise (> 1000 emp.) **Reviewed Date:** February 27, 2024 **What do you like best about Dstillery?** Spot-On Data; Dstillery doesn't mess around when it comes to data accuracy. They scrub that data until it shines, making sure you get the real deal for your campaigns. **What do you dislike about Dstillery?** while working with dstillery there hasn't been any negative from my standpoint. **What problems is Dstillery solving and how is that benefiting you?** Reach, my main objective is reach, and with dstillery that makes things much easier **Official Response from Hannah Ashton:** > Thank you for your kind review! We're so glad to hear you've seen great success with Dstillery audiences. ### 15. Great programmatic advertising partner **Rating:** 2.5/5.0 stars **Reviewed by:** Anne M. | Sr. Manager, Paid Media and Social Media Strategy, Retail at Brookfield Properties, Mid-Market (51-1000 emp.) **Reviewed Date:** October 25, 2023 **What do you like best about Dstillery?** Dstillery is an effective and robust agency that shares their knowledge in targeting programmatic advertising. **What do you dislike about Dstillery?** The longer our partnership has evolved, the strategy we have seen from dstillery has decreased. They do not provide much guidance or strategic direction when placing ad buys or setting budgets. **What problems is Dstillery solving and how is that benefiting you?** Dstillery helps us feel confident we are accurately reaching our target audience - helping to ensure we are effectively using our budget and limiting wasted spend. **Official Response from Hannah Ashton:** > Thank your for your review. We look forward to taking your feedback to improve on our products and partnership! ### 16. A partner recommendation that I consistently keep in my back pocket. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** October 24, 2023 **What do you like best about Dstillery?** I see Distillery as AI ad targeting partner with a vast package of programmatic targeting and Audience awareness solutions to reach help reach the unique audiences and goals for the accounts I service. I love the ease of use being that they have availability as PMP’s or TTD integration and can access Display and Video across most device types. I assume based on the walkthroughs I have had with their team that implementation would be a breeze. Thier team is also very responsive and helpful when it comes to outreach and questions we may have. **What do you dislike about Dstillery?** A pain point (That may be specific to my agency) is that since rates and prices vary per product it makes it difficult for us to potentialy use more than one product as we typicaly like to have a specific floor price. **What problems is Dstillery solving and how is that benefiting you?** A need for cookieless solutions as we head into 2024 **Official Response from Hannah Ashton:** > Thank you for your review! We do have a cookieless solution, called ID-free® - learn more about the technology here: https://dstillery.com/technology/#id-free-tech ### 17. Dstillery offers a wide variety of data which serves as a double edge sword. **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** November 09, 2023 **What do you like best about Dstillery?** DStillery has a lot of audiences and can provide different confidence levels, which can be fine-tuned in campaigns. They're easy to access and quickly provide new audiences for a myriad of services. Also have great and attentive customer support that we can reach out to. **What do you dislike about Dstillery?** These different confidence levels can become overwhelming with all of them and it can be harder to know what is or isn't working from week to week. Additionally, we often do not see a correlation in the higher-touted more confident audiences and higher sales. **What problems is Dstillery solving and how is that benefiting you?** Finding audiences for clients through the agency. **Official Response from Hannah Ashton:** > Thank you for the insightful feedback. We look forward to continuing and building on our partnership! ### 18. Unable to use until offerings expand to HCP targeting **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Online Media | Mid-Market (51-1000 emp.) **Reviewed Date:** May 07, 2024 **What do you like best about Dstillery?** I think they are innovative in their approach and ahead in terms of targeting without cookies **What do you dislike about Dstillery?** Need to determine a way to reach NPI verified HCPs **What problems is Dstillery solving and how is that benefiting you?** N/A - currently not contracted as i do not work in consumer **Official Response from Hannah Ashton:** > We appreciate your feedback and are continuously innovating and improving to meet client needs. If you have any questions, please email contact@dstillery.com. ### 19. Great experience, we were able to get scale on a cookieless audience **Rating:** 4.0/5.0 stars **Reviewed by:** Greg M. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 29, 2024 **What do you like best about Dstillery?** It is cookieless! We get to test a cookieless audience in anticipate of cookie deprecation later this year. **What do you dislike about Dstillery?** There are no downsides that I experienced. **What problems is Dstillery solving and how is that benefiting you?** Reaching Relevant audiences without the use of cookies **Official Response from Hannah Ashton:** > Thank you for your feedback, Greg! We look forward to continuing working with you to conquer cookie deprecation. ### 20. Likely the best and most insightful custom audience partner **Rating:** 5.0/5.0 stars **Reviewed by:** Pedro P. | programmatic buyer, Mid-Market (51-1000 emp.) **Reviewed Date:** October 24, 2023 **What do you like best about Dstillery?** Ease to work with, customer support, platform UI **What do you dislike about Dstillery?** Can't think of a reason to dislike them. **What problems is Dstillery solving and how is that benefiting you?** Once we are able to place a Dstillery pixel onto our client's site, we are able to get extremmely insighful and granular insights about their core audience and able to create custom segments to get pushed to any DSP. **Official Response from Hannah Ashton:** > Thank you for your feedback! We appreciate your insights and look forward to continuing our partnership. ### 21. Attention to Detail **Rating:** 4.5/5.0 stars **Reviewed by:** Sebastian R. | Enterprise (> 1000 emp.) **Reviewed Date:** November 14, 2023 **What do you like best about Dstillery?** There is always plenty of scale from the Dstillery segments. The segments are always easy to find in platform. The Dstillery reps assigned to my company are always extremley helpful and nice **What do you dislike about Dstillery?** The Dstillery segments do not always perform the best. Often they are being outperformed by other providers. **What problems is Dstillery solving and how is that benefiting you?** Dstillery is helping us target a very specific user base for our various compaigns. Dstillery is helpful because they have a lot of data and the segments always scale well! **Official Response from Hannah Ashton:** > Thanks for the review, Sebastian! We appreciate the feedback and look forward to continuing our partnership. ### 22. Dashboard is very easy to navigate **Rating:** 3.5/5.0 stars **Reviewed by:** Jennifer A. | Mid-Market (51-1000 emp.) **Reviewed Date:** November 09, 2023 **What do you like best about Dstillery?** I love that you can download the insights into PowerPoint. **What do you dislike about Dstillery?** I wish there were more category insights to choose from. **What problems is Dstillery solving and how is that benefiting you?** Dstillery has given us great insight into the audiences we want to target. We also like having access to the website ranking. **Official Response from Hannah Ashton:** > Thanks for your feedback, Jennifer! We appreciate your partnership. ### 23. Great Platform - Quality Audiences **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** May 07, 2024 **What do you like best about Dstillery?** Customer service and audience insights are very good. **What do you dislike about Dstillery?** I wish they had more niche audiences specific to our vertical. **What problems is Dstillery solving and how is that benefiting you?** We source a lot of their audiences programmatically. **Official Response from Hannah Ashton:** > Thank you for the kind review. We appreciate our partnership! ### 24. Great account management and always truthful **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** October 26, 2023 **What do you like best about Dstillery?** As a programmatic manager, I am constantly working with vendors to find not only the best option for an ever-changing climate but also a trustworthy group that I know will bring their best effort in supplying great audience segments and overall client support. Dstillery does just that, having worked with our Dstillery team over the last 2 years they supply great support to my team and have built trust with me and most-importantly my clientele **What do you dislike about Dstillery?** I think by expanding the product lines, Dstillery keeps things simple and easy to use - however in this fast-paced field innovation and staying top of the line is important **What problems is Dstillery solving and how is that benefiting you?** Dstillery allows me to use trusted custom-made audience segments that perform well and while maintaining competitive CPMs **Official Response from Hannah Ashton:** > We appreciate your review! Looking forward to building on our partnership. ### 25. Easy and amazing to work with! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** February 27, 2024 **What do you like best about Dstillery?** In search of cookieless audience solutions, Dstillery has quickly become a proven partner in driving performance against our measured KPI metrics, particularly in the upper funnel. **What do you dislike about Dstillery?** No downsides so far which is why it's been a seamless process for us **What problems is Dstillery solving and how is that benefiting you?** Addressing the impending third party cookie deprecation era - proving to be a reliable partner for cookieless audiences **Official Response from Hannah Ashton:** > Thank you for leaving a review! We appreciate your partnership and are looking forward to continued success. ### 26. They are very helpful and always there when I need them. **Rating:** 5.0/5.0 stars **Reviewed by:** Hunter E. | Digital Marketer, Mid-Market (51-1000 emp.) **Reviewed Date:** October 24, 2023 **What do you like best about Dstillery?** The communication is flawless. They are always willing to help if ever needed. Very friendly customer service! Distillery rocks! **What do you dislike about Dstillery?** I haven't seen any downsides yet. They have been great all around! **What problems is Dstillery solving and how is that benefiting you?** They help figure any problems we have. **Official Response from Hannah Ashton:** > We are so glad to hear, Hunter! Looking forward to continuing our wonderful partnership. ### 27. Love the Audience Search Page **Rating:** 4.0/5.0 stars **Reviewed by:** Jill D. | Mid-Market (51-1000 emp.) **Reviewed Date:** October 31, 2023 **What do you like best about Dstillery?** I love being able to go to their Audience Search page and explore which audiences they have available. **What do you dislike about Dstillery?** They have a lot of great audience offerings, but it is not very easy to see associated costs in the audience search page. **What problems is Dstillery solving and how is that benefiting you?** Helping me find audiences that I need quickly. It can be challenging to go to many different partners who do not have a search feature readily available online. **Official Response from Hannah Ashton:** > Thank you for your feedback - We look forward to continuing to improve! ### 28. Easy to use with lots of targeting options **Rating:** 4.5/5.0 stars **Reviewed by:** Matt W. | Mid-Market (51-1000 emp.) **Reviewed Date:** July 20, 2023 **What do you like best about Dstillery?** The ability to make custom ai audiences based on site visitors as well as the many prebuilt audiences to help with targeting for the variety of clients that we have. **What do you dislike about Dstillery?** Some times it can take a while (a week) for the custom AI audiences to syndicate to our DSP. **What problems is Dstillery solving and how is that benefiting you?** Finding the right audience to serve ads to. The custom AI audiences provide good engagement as well as being large enough to spend budget in a variety of geo sizes. **Official Response from Hannah Ashton:** > Thanks for taking the time to leave a review, Matt. We look forward to continuing our partnership! ### 29. Strong dataset **Rating:** 4.0/5.0 stars **Reviewed by:** rick h. | Mid-Market (51-1000 emp.) **Reviewed Date:** November 09, 2023 **What do you like best about Dstillery?** Datasets have generally performed really well. We have tested ID free targeting in the past and saw strong results despite the phasing out of cookies. **What do you dislike about Dstillery?** When we used Dstillery, there were no self service tools for us to check audience segments or additional insights on how segments performed **What problems is Dstillery solving and how is that benefiting you?** Strong model allows us to target our audiences at scale. **Official Response from Hannah Ashton:** > Thank you for taking the time to leave a review, Rick! We appreciate your feedback. ### 30. Great Client Service! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** July 21, 2023 **What do you like best about Dstillery?** The client service team is helpful at making audience suggestions and finding the right target to hit our client KPIs. Our team has recently found a targeting tactic through Dstillery that has proven to be successful across all clients. **What do you dislike about Dstillery?** More pre-build audiences for when our clients need a tight turnaround. Not urgent but this would be helpful from time to time when our clients need a same day implementation that's not in our current platform. **What problems is Dstillery solving and how is that benefiting you?** Finding audiences that hit our clients primary KPIs. We have found a lot of success with the keyword search model across all clients and has proven to be a top performer regardless of the industry. **Official Response from Hannah Ashton:** > Thank you for the review! We look forward to continued success in our partnership. ### 31. Great targeting and usage of AI **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** March 01, 2024 **What do you like best about Dstillery?** Usage of AI for targeting. putting needs of the client first **What do you dislike about Dstillery?** Not knowing about distillery sooner. Believing it was a different company by the name **What problems is Dstillery solving and how is that benefiting you?** Ease of access to product, and convenience **Official Response from Hannah Ashton:** > Thank you for your feedback. We're glad to hear you've found Dstillery and we're looking forward to continuing our partnership! ### 32. Great working relationship **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** February 28, 2024 **What do you like best about Dstillery?** Great service from our reps, very responsive and helpful with proactive suggestions **What do you dislike about Dstillery?** Lack of multicultural data but that's a market issue **What problems is Dstillery solving and how is that benefiting you?** Reaching the right audiences at the right moment with our programmatic campaigns **Official Response from Hannah Ashton:** > Thank you for your review. Looking forward to continuing our great partnership! ### 33. Quality Solution - Would Recommend at least considering **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** February 28, 2024 **What do you like best about Dstillery?** Innovative, has end to end solutions from audience planning to activation **What do you dislike about Dstillery?** I dont have anything I dislike at this time **What problems is Dstillery solving and how is that benefiting you?** reaching specific addressable audiences, whether it's using cookie-based or cookie-less solutions **Official Response from Hannah Ashton:** > Thank you for your review. We're looking forward to building upon our partnership! ### 34. Custom Made Audiences Tailored for Your Campaign **Rating:** 5.0/5.0 stars **Reviewed by:** Brian M. | Media Solutions Manager - Programmatic, Mid-Market (51-1000 emp.) **Reviewed Date:** October 25, 2023 **What do you like best about Dstillery?** Great customer support, easy to implement and apply to your campaigns. The audiences they build for you are custom made and tailored to your campaigns. **What do you dislike about Dstillery?** It's so easy to use what's there to dislike?! **What problems is Dstillery solving and how is that benefiting you?** Needed custom audiences built targeting NFL teams within certain cities and they were able to build custom made audiences for that. **Official Response from Hannah Ashton:** > Thanks so much for the kind words, Brian! ### 35. Dstillery provides some of the purest and most reliable segments in the market! **Rating:** 5.0/5.0 stars **Reviewed by:** Bo S. | Programmatic Advertising Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 18, 2022 **What do you like best about Dstillery?** The segments are pure & reliable and the support staff (no matter the team) is nothing but friendly and so reliable! **What do you dislike about Dstillery?** How long it takes to syndicate segments in the platform (TTD). I wish it was more real-time. **Recommendations to others considering Dstillery:** Dstillery provides the purest and most reliable segments in the space! **What problems is Dstillery solving and how is that benefiting you?** Better audience targeting, TTD/Solimar goal experiments, language-specific audience solutions & optimizing with segments **Official Response from Tara Picaro:** > Thank you for leaving a review, Bo, and love to hear about your success with our reliable audience segments! ### 36. Highly recommend working with Dstillery for custom audiences **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** February 29, 2024 **What do you like best about Dstillery?** Their use of AI when building custom audiences and they're set up for the future with ID-less targeting. **What do you dislike about Dstillery?** No downsides, it's just a saturated market **What problems is Dstillery solving and how is that benefiting you?** Future-proof solutions (ID-less) **Official Response from Hannah Ashton:** > Thank you for leaving a review! It's great to hear about your success with ID-free. ### 37. Incredible audience insights **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 31, 2023 **What do you like best about Dstillery?** The audience insights and customer service are top-notch. **What do you dislike about Dstillery?** I think everything has been great thus far for me. There is a "glitch" with building new advertisers in the platform, but I have found a workaround. **What problems is Dstillery solving and how is that benefiting you?** It helps us in generating audiences for clients, as well as lookalike audiences. **Official Response from Hannah Ashton:** > Thank you for for leaving your feedback - Looking forward to a continued partnership! ### 38. great company **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** April 25, 2023 **What do you like best about Dstillery?** I love that Dstillery empowers brands to maximize customer data. **What do you dislike about Dstillery?** Dstillery operates in programmatic media that is wrought with fraud. **What problems is Dstillery solving and how is that benefiting you?** Dstillery offers great first party lookalikes. **Official Response from Hannah Ashton:** > Thank you for the review! We appreciate your feedback and are so glad to hear you've had great success with our audience solutions. ### 39. Dstillery is always a go-to partner to discuss innovative audiences! **Rating:** 4.0/5.0 stars **Reviewed by:** Kimberly F. | Senior Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** April 25, 2023 **What do you like best about Dstillery?** Love our reps and their openness to brainstorm and hear our clients' challenges. They always have a creative way of going about recommendations, and they listen when we say something isn't within our wheelhouse. **What do you dislike about Dstillery?** Honestly, don't have much I don't like about Dstillery! Troubleshooting is easy with their team, they are always available to give us insights even if it doesn't mean it will 100% lead to us using their audiences or solutions. They are overall great partners. Also love Ali as our Rep!! **What problems is Dstillery solving and how is that benefiting you?** Cookieless days are ahead, and every time we talk to Dstillery we hear of a new way they are paving the way into this future. Also, going outside of just your off the shelf audiences within the DSPs is always something we strive for, and their audiences are perfect for those strategic ideas. **Official Response from Hannah Ashton:** > Thanks so much for your positive review, Kimberly! So glad to hear you have an awesome relationship with Ali. :) Looking forward to continuing our great partnership! ### 40. Great Service **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 24, 2023 **What do you like best about Dstillery?** The reps are great and always very helpful, the high quality of audiences, and the variety of services that keep up to date with the industry. **What do you dislike about Dstillery?** Fees can get spendy, but reps are always willing to see what they can do. **What problems is Dstillery solving and how is that benefiting you?** IDFree and prospecting audiences **Official Response from Hannah Ashton:** > Thanks for your review! We look forward to continuing our partnership and exploring the opportunities with ID-free®. ### 41. Love Dstillery! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** October 24, 2023 **What do you like best about Dstillery?** Great team of people with a great service tailored to providing programmatic solutions that work **What do you dislike about Dstillery?** Nothing that I can think of, I haven't run into any issues so far **What problems is Dstillery solving and how is that benefiting you?** Finding a greater pool of unique users, especially looking forward to a cookieless environment **Official Response from Hannah Ashton:** > We're looking forward to a continued successful partnership. Thanks for leaving a review! ### 42. Great pre-built audiences and valuable insights to start with **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 27, 2023 **What do you like best about Dstillery?** Good customer support and lots of great pre-built audiences and valuable insights to start with **What do you dislike about Dstillery?** Building custom audiences takes weeks and website pixel insights don't get updated frequently **What problems is Dstillery solving and how is that benefiting you?** Identify audience segments and learn more about them before activating **Official Response from Hannah Ashton:** > Thank you for your review! We appreciate your feedback as we continue to innovate and improve. ### 43. Dstillery AI is great **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Online Media | Enterprise (> 1000 emp.) **Reviewed Date:** October 24, 2023 **What do you like best about Dstillery?** DStillery has great product capabilities to help brands excel and improve their performance. Customer support is amazing and very friendly. They also make it easy to implement solutions on your end in order to continue to engage with their products and services. The integration is easy as well. Ease of use, allows for more frequency of use, and engagement. **What do you dislike about Dstillery?** Dont think I dislike anything, but always happy to see improvements. **What problems is Dstillery solving and how is that benefiting you?** Audience intelligence creation soltions. **Official Response from Hannah Ashton:** > We greatly appreciate your positive review! We look forward to continuing and building upon our partnership. ### 44. Big Fan! **Rating:** 4.5/5.0 stars **Reviewed by:** Spence L. | Small-Business (50 or fewer emp.) **Reviewed Date:** October 31, 2023 **What do you like best about Dstillery?** Have loved working with Dstillery in the past. Fantastic customer support and service. **What do you dislike about Dstillery?** Everything has been great. Nothing to dislike. **What problems is Dstillery solving and how is that benefiting you?** Strategic problem solving for my business needs and finding the right audiences. **Official Response from Hannah Ashton:** > So glad to hear you've had such a positive experience with Dstillery. Thank you for your review! ### 45. Great Insights About 1P Audiences **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 24, 2023 **What do you like best about Dstillery?** User friendly, ability to go above and beyond traditional 1P insights **What do you dislike about Dstillery?** I sometimes have to be creative about ensuring insights are actionable **What problems is Dstillery solving and how is that benefiting you?** Providing more insight into 1P audiences and allowing for actionable insights **Official Response from Hannah Ashton:** > Thank you for taking your time to share! We appreciate it. ### 46. Responsible for planning digital media strategy for a portfolio of Ocean Media's client roster **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** November 01, 2023 **What do you like best about Dstillery?** I like Dstillery's client service from top to bottom. They do a great job at listening to feeback back & bring new features availble to our client for possible testing opportunities. Their products are easy to us and implement across an the multiple dsps. **What do you dislike about Dstillery?** Not really I would say the overall experience has been positive. **What problems is Dstillery solving and how is that benefiting you?** They are providing fresh audience ideas across our client roster. **Official Response from Hannah Ashton:** > Thank you for your review! We are so glad to hear that you've had a great experience working with our Client Success Team. ### 47. Nice Service! **Rating:** 5.0/5.0 stars **Reviewed by:** Laura V. | Small-Business (50 or fewer emp.) **Reviewed Date:** October 24, 2023 **What do you like best about Dstillery?** Easy of Use and Implementation. Broad audience options **What do you dislike about Dstillery?** Improve Audiences, make them broader. Sometimes the features of the audiences mismatch with the set up of the campaigns. **What problems is Dstillery solving and how is that benefiting you?** No idea **Official Response from Hannah Ashton:** > Thanks very much for your review, Laura! ### 48. Programmatic Specialist **Rating:** 5.0/5.0 stars **Reviewed by:** Vanna B. | Small-Business (50 or fewer emp.) **Reviewed Date:** July 27, 2023 **What do you like best about Dstillery?** Competitive KW data able to access their audience platform **What do you dislike about Dstillery?** email very often when we don't have opportunities to work with them **What problems is Dstillery solving and how is that benefiting you?** Able to target CTV competitor KW. DV360 audiences do not have this capability. **Official Response from Hannah Ashton:** > Thank you for the review. Looking forward to building on our partnership! ### 49. Easy, Powerful, Versatile **Rating:** 4.0/5.0 stars **Reviewed by:** Luke R. | Small-Business (50 or fewer emp.) **Reviewed Date:** July 26, 2023 **What do you like best about Dstillery?** Audience insights are great. Also, just being able to place ad viewer pixels and analyze audiences that way is nice. **What do you dislike about Dstillery?** Audience data isn't always super helpful for B2B. **What problems is Dstillery solving and how is that benefiting you?** Knowing how to target new audiences. **Official Response from Hannah Ashton:** > Thank you for the kind review! ### 50. Amazing customer service and attentiveness **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** April 12, 2022 **What do you like best about Dstillery?** I like the staff the most. They constantly follow up and keep a streamline communication. We use them for our audiences. **What do you dislike about Dstillery?** There is nothing that we can complain about at the moment with their services. **Recommendations to others considering Dstillery:** If your in an agency, get familiar with what your using them for but ask many questions because Dstillery will gladly answer! **What problems is Dstillery solving and how is that benefiting you?** Benefits : data and audience building **Official Response from Tara Picaro:** > Thanks for your review! We love our team too so it's nice to hear you've had a positive experience working with us. ## Dstillery Discussions - [What advice do you have for others considering Dstillery for audience targeting and data-driven marketing?](https://www.g2.com/discussions/what-advice-do-you-have-for-others-considering-dstillery-for-audience-targeting-and-data-driven-marketing) - [View Dstillery pricing details and edition comparison](https://www.g2.com/products/dstillery/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-26+14%3A51%3A30+-0500&secure%5Bsession_id%5D=461b08e9-f256-4800-8a08-d2330ab42642&secure%5Btoken%5D=c89a781e71ef4f8a0897f7708156e6183a6e540b290733971a52691835c8f45f&format=llm_user) ## Dstillery Features **Audiences** - Audience Insights - Buyer Personas - Segmentation **Audience Data - Audience Data Providers** - Third-Party Data Access - Audience Segmentation - Audience Insights - Custom Audience Creation **Data Analysis** - Network Analysis - Dashboards - Visualizations - Advanced Filtering **Activation - Audience Data Providers** - Cross-Channel Targeting - DSP Integration - Data Enrichment - Audience Activation **Administration** - Marketing Integrations - Ad Integrations - Data Exporting **AI Capabilities - Audience Data Providers** - Predictive Audience Modeling **Agentic AI - Audience Intelligence Platforms** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance ## Top Dstillery Alternatives - [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) - 4.4/5.0 (708 reviews) - [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews) - 4.2/5.0 (1,147 reviews) - [Meltwater](https://www.g2.com/products/meltwater/reviews) - 4.1/5.0 (2,623 reviews)