Compare Brevo Marketing Platform and Dotdigital 
Featured Products
At a Glance
Market Segments
Small-Business (84.2% of reviews)
Mid-Market (46.1% of reviews)
Entry-Level Pricing
Contact Us
Contact Us
Brevo Marketing Platform
Star Rating
(2,560)4.5 out of 5
Market Segments
Small-Business (84.2% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Free Trial is available
Browse all 4 pricing plansDotdigital
Star Rating
(1,198)4.4 out of 5
Market Segments
Mid-Market (46.1% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Brevo Marketing Platform excels in overall user satisfaction, boasting a higher G2 Score compared to Dotdigital. Users appreciate its seamless integration of various marketing tools, allowing for effective bulk marketing activities across email, SMS, and WhatsApp.
- Users say that Dotdigital shines with its intuitive dashboard and email builder, which many find easy to navigate. Reviewers highlight the ability to create visually appealing email communications effortlessly, making it a favorite for teams focused on design.
- According to verified reviews, Brevo Marketing Platform is noted for its ease of use, with users mentioning that it works perfectly without issues. This reliability is crucial for marketers who need to focus on their campaigns without technical distractions.
- Reviewers mention that Dotdigital provides excellent support, with many praising the dedicated marketing manager assigned to their accounts. This personalized assistance helps users overcome obstacles in their email marketing efforts, enhancing their overall experience.
- G2 reviewers highlight that while both platforms offer good features, Brevo Marketing Platform has a slight edge in ease of setup and administration. Users appreciate the straightforward onboarding process, which allows them to get started quickly and efficiently.
- Users report that Dotdigital's strength lies in its high-volume sending capabilities, which are particularly beneficial for larger campaigns. Reviewers have noted that this feature allows them to manage extensive email lists effectively, ensuring their communications reach a wide audience.
Pricing
Entry-Level Pricing
Brevo Marketing Platform
Brevo Plus
Contact Us
For large organizations with specific needs
- Enterprise-grade security
- Advanced integrations
- Sub-account management
Dotdigital
Email & SMS
Contact Us
For marketing teams with a need for basic multi-channel marketing automation.
- Single customer view (30 days)
- Email & SMS marketing
- Transactional email & SMS
Free Trial
Brevo Marketing Platform
Free Trial is available
Dotdigital
Free Trial is available
Ratings
Meets Requirements
8.9
2,040
8.5
993
Ease of Use
9.0
2,075
8.7
1,007
Ease of Setup
8.9
1,383
8.1
538
Ease of Admin
9.0
1,137
8.4
389
Quality of Support
8.7
1,835
8.9
973
Has the product been a good partner in doing business?
8.9
1,085
8.6
388
Product Direction (% positive)
8.8
1,996
8.8
981
Features by Category
Sales Force Automation
8.6
99
Not enough data
8.1
90
Not enough data
8.4
90
Not enough data
8.5
90
Not enough data
8.0
85
Not enough data
8.3
86
Not enough data
7.8
84
Not enough data
7.9
77
Not enough data
7.9
77
Not enough data
Marketing Automation
9.4
110
Not enough data
9.4
100
Not enough data
8.9
92
Not enough data
8.2
86
Not enough data
Customer Support
8.6
80
Not enough data
8.5
79
Not enough data
8.5
82
Not enough data
7.9
75
Not enough data
8.3
76
Not enough data
Reporting & Analytics
8.3
87
Not enough data
8.7
86
Not enough data
8.3
72
Not enough data
Mobile & Social
7.9
73
Not enough data
8.0
70
Not enough data
7.8
72
Not enough data
Platform
8.4
120
Not enough data
8.5
113
Not enough data
8.7
115
Not enough data
8.3
108
Not enough data
7.9
104
Not enough data
8.3
104
Not enough data
9.0
113
Not enough data
8.3
103
Not enough data
Integration
8.7
96
Not enough data
8.7
89
Not enough data
8.2
87
Not enough data
Generative AI
7.3
63
Not enough data
Agentic AI - CRM
6.8
21
Not enough data
7.0
21
Not enough data
7.2
21
Not enough data
7.1
21
Not enough data
6.9
21
Not enough data
6.8
21
Not enough data
7.1
21
Not enough data
Email Marketing
9.0
1172
|
Verified
8.7
135
8.8
1246
|
Verified
8.4
139
8.7
1078
|
Verified
9.1
127
8.9
1221
|
Verified
8.8
145
9.0
1180
|
Verified
9.1
130
8.8
1166
|
Verified
8.6
125
8.5
989
|
Verified
8.3
109
8.3
661
|
Verified
9.1
52
Feature Not Available
8.4
50
Reporting & Analytics
8.3
791
|
Verified
8.3
108
|
Verified
8.8
1138
|
Verified
8.6
131
Generative AI
7.3
370
7.1
28
7.3
362
7.0
26
Agentic AI - Email Marketing
6.6
48
6.7
25
6.6
46
6.9
25
6.6
47
6.9
25
7.0
47
7.2
24
6.8
47
7.1
24
Integration
8.7
797
|
Verified
8.5
90
8.1
640
|
Verified
7.7
74
7.8
576
|
Verified
7.5
69
7.9
514
|
Verified
7.8
51
7.9
520
|
Verified
7.1
46
7.9
500
|
Verified
7.5
46
Email Marketing
Not enough data
8.9
578
|
Verified
Not enough data
9.1
555
|
Verified
Not enough data
8.8
537
|
Verified
Not enough data
8.6
515
|
Verified
Online Marketing
Not enough data
8.0
454
|
Verified
Not enough data
8.3
495
|
Verified
Not enough data
8.3
481
|
Verified
Not enough data
8.3
498
|
Verified
Not enough data
7.8
403
Lead Management
Not enough data
8.0
380
|
Verified
Not enough data
8.1
411
|
Verified
Not enough data
8.7
509
|
Verified
Not enough data
7.8
349
|
Verified
Not enough data
8.0
362
|
Verified
Not enough data
8.0
385
|
Verified
Not enough data
7.8
351
|
Verified
Not enough data
7.8
372
|
Verified
Campaign Management
Not enough data
8.3
441
|
Verified
Not enough data
8.0
359
|
Verified
Not enough data
7.6
325
|
Verified
Not enough data
7.4
317
Social
Not enough data
7.0
302
Not enough data
7.4
321
|
Verified
Not enough data
7.1
314
|
Verified
Not enough data
7.2
304
|
Verified
Not enough data
7.1
293
|
Verified
Reporting & Analytics
Not enough data
8.4
514
|
Verified
Not enough data
8.1
412
|
Verified
Not enough data
7.8
382
|
Verified
Not enough data
7.7
362
|
Verified
Not enough data
7.4
329
Platform
Not enough data
8.1
363
|
Verified
Not enough data
8.2
321
|
Verified
Not enough data
8.7
371
|
Verified
Not enough data
7.6
280
|
Verified
Not enough data
7.6
306
|
Verified
Not enough data
8.8
359
|
Verified
Not enough data
7.9
285
|
Verified
Agentic AI - Marketing Automation
Not enough data
7.7
26
Not enough data
7.9
25
Not enough data
7.5
24
Not enough data
7.7
25
Not enough data
7.6
26
Not enough data
7.4
27
Integration
Not enough data
8.3
368
|
Verified
Not enough data
7.9
357
|
Verified
Not enough data
7.6
313
|
Verified
Administration
8.7
413
8.5
151
8.3
399
7.8
138
8.6
385
7.8
144
8.6
380
8.8
145
8.4
320
Feature Not Available
8.7
361
7.7
128
Integrations
8.6
286
7.4
110
8.6
280
7.4
111
8.8
296
7.6
116
8.2
279
7.7
120
Platform
8.8
295
8.0
123
8.6
259
8.0
123
8.5
247
7.6
114
8.6
316
8.0
122
8.5
299
8.2
134
8.9
373
8.4
138
8.6
272
7.8
114
8.9
361
8.7
137
Diagnosis
8.6
459
7.8
251
8.7
508
7.9
259
8.8
555
8.3
284
8.9
517
8.2
258
Tracking
8.9
627
Feature Not Available
8.7
552
Feature Not Available
8.9
649
8.7
309
8.9
612
Feature Not Available
8.7
553
Feature Not Available
Reporting
9.0
678
8.7
304
8.7
533
8.5
284
8.8
529
Feature Not Available
8.8
598
Feature Not Available
Agentic AI - Email Deliverability
8.1
12
7.1
12
8.3
12
7.2
13
8.2
12
7.3
13
8.3
12
7.2
13
8.1
12
6.9
13
Visitor Behavior
8.3
23
Not enough data
8.5
25
Not enough data
8.4
22
Not enough data
Templates
8.3
22
Not enough data
8.5
24
Not enough data
8.2
22
Not enough data
Personalization
8.4
21
Not enough data
8.3
22
Not enough data
8.4
23
Not enough data
8.2
21
Not enough data
8.0
22
Not enough data
8.3
21
Not enough data
8.0
21
Not enough data
8.8
22
Not enough data
Multichannel
8.6
23
Not enough data
9.0
26
Not enough data
8.4
23
Not enough data
Administration
9.2
23
Not enough data
8.8
26
Not enough data
8.7
26
Not enough data
8.6
22
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
8.6
15
9.3
5
9.4
15
10.0
5
8.7
15
10.0
5
8.6
15
Not enough data
8.6
15
9.0
5
Analytics
8.0
14
Not enough data
8.2
15
Not enough data
Optimization
8.8
15
Not enough data
9.1
15
Not enough data
8.3
15
Feature Not Available
8.8
15
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
Not enough data
9.3
5
Not enough data
9.0
5
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Not enough data
Feature Not Available
Not enough data
9.4
6
Not enough data
9.0
5
Personalized Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
8.6
216
8.1
276
7.8
180
Feature Not Available
8.3
180
8.0
250
8.7
210
8.4
270
Edit
8.6
192
7.7
248
8.9
209
8.8
285
8.5
187
8.3
266
Logistics
8.7
198
8.4
290
8.1
175
7.8
250
8.5
179
8.0
258
8.7
180
8.2
254
Generative AI
7.2
104
7.3
196
7.2
101
7.1
190
Agentic AI - Email Template Builder
6.9
12
7.2
20
6.8
12
7.1
19
Text Messaging
8.5
142
|
Verified
8.8
60
8.5
131
|
Verified
Feature Not Available
8.6
143
|
Verified
8.4
60
8.4
132
|
Verified
8.1
58
8.4
133
|
Verified
8.4
57
8.2
127
|
Verified
7.4
53
8.5
63
|
Verified
8.6
61
8.5
60
8.2
56
SMS Platform
8.7
149
|
Verified
7.9
60
8.8
149
|
Verified
8.4
60
Feature Not Available
7.4
48
Feature Not Available
Feature Not Available
Feature Not Available
8.0
49
8.3
60
|
Verified
8.5
51
Agentic AI - SMS Marketing
7.9
7
6.3
8
7.9
7
6.5
8
7.6
7
6.9
8
8.1
7
6.5
8
7.9
7
6.7
8
7.4
7
6.5
8
Platform Basics
9.0
274
Not enough data
8.6
227
Not enough data
8.8
229
Not enough data
8.8
257
Not enough data
9.0
265
Not enough data
Platform Data
9.1
285
Not enough data
9.0
292
Not enough data
9.0
284
Not enough data
Agentic AI - Email Testing
6.0
7
Not enough data
6.2
7
Not enough data
6.4
7
Not enough data
6.2
7
Not enough data
7.3
8
Not enough data
Data Sourcing
Not enough data
8.1
79
Not enough data
8.2
79
Not enough data
8.5
76
Not enough data
8.3
81
Intelligence
Not enough data
8.5
78
Not enough data
7.8
72
Not enough data
7.6
74
Platform Basics
Not enough data
8.7
121
Not enough data
8.6
116
Platform Data
Not enough data
8.3
124
Not enough data
8.0
111
Not enough data
8.2
126
Not enough data
8.1
114
Platform Additional Functionality
Not enough data
8.3
78
Not enough data
8.1
116
Not enough data
7.9
107
Agentic AI - Customer Journey Analytics
Not enough data
6.9
13
Not enough data
6.9
13
Not enough data
6.9
13
Not enough data
7.2
13
Functionality
Not enough data
8.0
192
Not enough data
7.9
170
Not enough data
7.9
175
Support
Not enough data
8.0
193
Not enough data
8.3
182
Not enough data
8.8
203
Platform Interoperability
7.5(won by default)
33
Not enough data
Agentic AI - Social Media Advertising
5.8(won by default)
6
Not enough data
5.8(won by default)
6
Not enough data
5.8(won by default)
6
Not enough data
6.1(won by default)
6
Not enough data
6.0(won by default)
5
Not enough data
Not enough data
Not enough data
Social Functionality
8.1(won by default)
36
Not enough data
Campaign Management
8.7(won by default)
39
Not enough data
8.4(won by default)
39
Not enough data
8.3(won by default)
39
Not enough data
7.9(won by default)
38
Not enough data
7.9(won by default)
39
Not enough data
8.4(won by default)
39
Not enough data
8.2(won by default)
38
Not enough data
8.0(won by default)
37
Not enough data
7.8(won by default)
37
Not enough data
8.1(won by default)
36
Not enough data
8.0(won by default)
37
Not enough data
7.5(won by default)
36
Not enough data
7.5(won by default)
36
Not enough data
Targeting
8.2(won by default)
37
Not enough data
8.2(won by default)
37
Not enough data
8.0(won by default)
36
Not enough data
7.9(won by default)
35
Not enough data
Platform
7.7(won by default)
35
Not enough data
8.3(won by default)
36
Not enough data
8.4(won by default)
36
Not enough data
8.6(won by default)
35
Not enough data
8.2(won by default)
36
Not enough data
8.3(won by default)
37
Not enough data
8.1(won by default)
36
Not enough data
7.8(won by default)
35
Not enough data
8.1(won by default)
35
Not enough data
Responses
8.6
13
Not enough data
7.8
13
Not enough data
8.1
13
Not enough data
8.5
13
Not enough data
8.3
12
Not enough data
Platform
8.7
13
Not enough data
7.9
11
Not enough data
8.5
13
Not enough data
9.0
12
Not enough data
8.3
13
Not enough data
7.9
13
Not enough data
8.2
13
Not enough data
Generative AI
6.9
6
Not enough data
6.4
6
Not enough data
Page Customization
9.2
81
|
Verified
8.7
87
8.7
83
|
Verified
8.4
84
8.4
75
|
Verified
8.2
78
8.5
70
|
Verified
8.3
62
Page Optimization
8.6
66
|
Verified
Feature Not Available
8.8
71
|
Verified
8.5
77
8.7
68
|
Verified
8.1
70
8.4
62
|
Verified
7.3
64
Integrations
8.4
58
|
Verified
7.7
65
9.0
70
|
Verified
8.3
73
8.8
68
|
Verified
8.0
69
Generative AI
7.5
20
7.4
58
Agentic AI - Landing Page Builders
Not enough data
7.7
8
Calendar View
7.9
18
Not enough data
8.0
18
Not enough data
Shared Calendar
7.9
17
Not enough data
7.8
17
Not enough data
Accessibility
8.1
18
Not enough data
7.8
18
Not enough data
Integration
8.1
18
Not enough data
8.1
18
Not enough data
7.9
17
Not enough data
Notifications
8.8
17
Not enough data
7.5
17
Not enough data
Generative AI
6.6
17
Not enough data
6.6
16
Not enough data
6.7
16
Not enough data
Agentic AI - Calendar
6.9
6
Not enough data
Notifications
9.3
21
Not enough data
9.6
19
Not enough data
9.7
23
Not enough data
Settings
9.3
19
Not enough data
9.2
24
Not enough data
9.2
22
Not enough data
Personalization
9.0
23
Not enough data
9.0
21
Not enough data
Integrations
8.8
16
Not enough data
8.9
19
Not enough data
8.8
14
Not enough data
8.9
18
Not enough data
8.8
20
Not enough data
Generative AI
7.5
14
Not enough data
6.9
14
Not enough data
7.4
14
Not enough data
7.3
13
Not enough data
7.1
13
Not enough data
Agentic AI - Online Appointment Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
5.9
11
Not enough data
6.1
11
Not enough data
5.9
11
Not enough data
Communication
8.6
23
Not enough data
8.7
23
Not enough data
8.6
23
Not enough data
8.3
20
Not enough data
8.1
20
Not enough data
Internal Use
8.7
43
Not enough data
8.0
24
Not enough data
8.3
23
Not enough data
8.8
22
Not enough data
8.4
19
Not enough data
7.9
23
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.1
21
Not enough data
8.6
22
Not enough data
8.2
19
Not enough data
8.7
21
Not enough data
8.6
20
Not enough data
7.3
20
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.0
21
Not enough data
8.3
20
Not enough data
7.8
18
Not enough data
7.8
20
Not enough data
Agentic AI - Personalization
Not enough data
8.1
15
Not enough data
7.6
15
Not enough data
7.7
15
Not enough data
7.3
16
Not enough data
7.4
14
Not enough data
7.9
14
Agentic AI - Email Tracking
6.8
17
Not enough data
7.7
18
Not enough data
7.3
18
Not enough data
7.5
18
Not enough data
6.9
18
Not enough data
6.9
18
Not enough data
7.5
18
Not enough data
Analytics
8.8
129
Not enough data
8.8
125
Not enough data
8.5
118
Not enough data
Customizations
8.7
122
Not enough data
9.2
128
Not enough data
8.7
117
Not enough data
8.7
117
Not enough data
8.9
125
Not enough data
Generative AI
7.2
99
Not enough data
Analysis
Not enough data
8.2
85
|
Verified
Not enough data
8.6
100
Not enough data
8.0
82
|
Verified
Not enough data
7.9
85
|
Verified
Campaigns
Not enough data
8.3
84
Not enough data
7.7
79
|
Verified
Not enough data
7.9
82
Not enough data
7.7
77
|
Verified
Not enough data
9.1
107
|
Verified
Not enough data
8.7
98
|
Verified
Engagement
Not enough data
7.7
79
|
Verified
Platform
Not enough data
8.4
99
|
Verified
Not enough data
8.2
87
|
Verified
Not enough data
8.3
82
|
Verified
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Features
8.5
24
Not enough data
8.3
21
Not enough data
8.0
16
Not enough data
9.2
25
Not enough data
7.3
16
Not enough data
8.6
23
Not enough data
Categories
Categories
Shared Categories
Brevo Marketing Platform and Dotdigital are categorized as SMS Marketing, Email Template Builder, Personalization, Push Notification, Email Deliverability, Landing Page Builders, Transactional Email, Email Marketing, and WhatsApp Marketing
Unique Categories
Brevo Marketing Platform is categorized as Shared Inbox, Email Testing, E-Commerce Personalization, Chatbots, Social Media Advertising, Email Tracking, Online Appointment Scheduling, Live Chat, CRM, Calendar, and Appointment Reminder
Dotdigital is categorized as Marketing Automation, Customer Data Platform (CDP), Mobile Marketing, Communication Platform as a Service (CPaaS), Personalization Engines, and Customer Journey Analytics
Reviews
Reviewers' Company Size
Brevo Marketing Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Dotdigital
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
11.5%
Information Technology and Services
5.6%
Computer Software
4.9%
Retail
3.1%
Health, Wellness and Fitness
3.0%
Other
72.0%
Retail
11.3%
Marketing and Advertising
8.2%
Non-Profit Organization Management
7.9%
Financial Services
3.6%
Leisure, Travel & Tourism
3.1%
Other
65.9%
Alternatives
Discussions
How do you know where an email were opened?
4 Comments
MP
IP country and many other info can be traced through Webhook with the API.Read more
Why import contacts directly from an existing mailing list
3 Comments
LL
You can import contacts from an existing mailing list. You can upload a file csv or txt from your computer.
You can copy and paste the contacts from an...Read more
Can dotMailer track attachments?
2 Comments
CL
Yes, if they're added as link or button in email Read more
What is Dotdigital used for?
1 Comment
Official Response from Dotdigital
Dotdigital is an all-in-one customer experience and data platform. It's used by marketing teams to power dynamic cross-channel customer experiences. It can...Read more
How much does Dotmailer cost?
1 Comment
SG
Varied depends on the amount of customers and some other items that you might want to add. It is cheaper than other solutions but it is not inexpensive. On...Read more
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