Best Win-Loss Analysis Services Providers
Win-loss analysis services providers offer research services to help businesses refine ineffective sales tactics. Providers improve a sales team’s competitive win rate by researching the sales team’s approach and analyzing lost customer and prospect feedback through interviews or surveys.
These providers help businesses that are struggling to win sales or are losing customers. Businesses benefit from win-loss analysis services providers when they don’t know what specific aspect of their sales methodology isn’t working. Providers typically help boost the effectiveness of existing sales tactics by improving demos, presentations, and customer support practices. They also help deliver key insights by obtaining feedback from lost customers and prospects regarding the sales team’s approach. Feedback questions generally involve topics about satisfaction and competitive intelligence.
Businesses may also benefit from hiring sales training services providers alongside, or in place of win-loss analysis services providers, for a more general sales consultation. Sales training providers center on a team’s overall sales methodology, while win-loss analysis services providers focus on fixing ineffective sales practices that lead to losing customers and prospects.
To qualify for inclusion in the Win-Loss Analysis Services Providers category, a provider must:
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Clozd is the leading provider of software and services for win-loss analysis, which helps organizations identify their strengths and weaknesses, improve their win rates, build better products, and con
- Computer Software
- Information Technology and Services
- 51% Mid-Market
- 44% Enterprise
- 4% Small-Business
- Win-Loss Analysis
- Churn Analysis
- Competitive Analysis
With TruVoice from Corporate Visions, you’ll tap into the perspective of your buyers to uncover why your deals end in wins, loses, or no decisions, so you can prioritize the right adjustments today to
- Computer Software
- Information Technology and Services
- 59% Enterprise
- 36% Mid-Market
- 5% Small-Business
- Win-Loss Analysis
- Competitive Analysis
- CX Analysis
For 20 years, Anova Consulting has been the leading provider of Win-Loss Analysis and Customer Satisfaction Research. Anova's team of experienced consultants uncover the real reasons why our clients w
- Financial Services
- Computer Software
- 68% Enterprise
- 27% Mid-Market
- 4% Small-Business
Klue Win-Loss helps you capture and analyze objective feedback from your buyers to remove bias from decisions being made about your product and go-to-market strategy. Full Service Expertise: Your o
- Computer Software
- Information Technology and Services
- 63% Mid-Market
- 36% Enterprise
- 1% Small-Business
IcebergIQ has conducted thousands of win/loss and churn interviews for B2B SaaS companies, gathering candid feedback from their prospects and customers. Our interviews are conducted using an internall
- Computer Software
- Information Technology and Services
- 50% Enterprise
- 43% Mid-Market
- Win/loss & churn analysis
Goldpan is an AI-driven buyer research company that conducts win-loss, buyer persona, and churn research for B2B businesses. Here's how we apply AI: - Our AI interviewers conduct detailed, probing
- Computer Software
- 40% Small-Business
- 32% Mid-Market
- 20% Enterprise
- Win/Loss & Churn Analysis
Since 1997, PSP has conducted thousands of customer win-loss interviews. PSP finds out how and why your customers make their competitive decisions and shows you the specific actions that will help you
- Computer Software
- 55% Mid-Market
- 36% Enterprise
Trinity is a leading provider of Win Loss Analysis software and services, unlocking honest and actionable customer insight from every sales opportunity, win, lose or draw. Trinity has been the win/los
- Information Technology and Services
- Computer Software
- 46% Mid-Market
- 25% Small-Business
- 17% Enterprise
- Win Loss, Reduce Churn
Growth Velocity provides highly personalized Win/Loss Analysis for complex sales. Our clients are marketing and sales leaders who promised answers and action from Win/Loss Analysis. They saw the
- Computer Software
- 60% Mid-Market
- 20% Enterprise
- 20% Small-Business
- Win/Loss Analysis
- Competitive Intelligence
- Churn Analysis
GreyRadius Consulting is a strategy and business consulting firm specialised in helping companies grow and transform. We offer market entry strategy, go-to-market planning and execution, business plan
- 75% Small-Business
- Go-to-market planning
- Market entry strategy
- Business feasibility
Kaptify is a leading provider of Win/Loss services and software. We conduct interviews with prospective buyers to discover the real reasons you won or lost, and then deliver the insights back to you i
- 50% Mid-Market
- 25% Small-Business
- 25% Enterprise
- Win-Loss Analysis
- Competitive Analysis
- Churn Analysis
WON helps organizations better understand why you win deals, and the reasons you lose to competitors. WON conducts comfortable, third-party interviews with your key contacts. You'll gain deep insi
- Overview
- Software Expertise
- 100% Mid-Market
- win-loss interviews
- win-loss analysis
- win-loss
Ox provides tailored B2B Win / Loss Analysis tied to your to your revenue engine. We leverage 25 years of experience growing SaaS businesses as co-founders and marketing/customer success executives. C
- 67% Enterprise
- 33% Mid-Market
Win-Loss Advisors is a research and advisory firm based in New Jersey. Founded in 2025, the company partners with B2B SaaS and service organizations across North America. Purposefully small by design,
- 100% Small-Business
- Win-Loss Analysis
- Churn Analysis
- Competitive Intelligence
Egress helps companies define and create the innovative products your market wants. Every client is different, but our process allows us to start wherever you are and help your organization make rapid
- 50% Enterprise
- 50% Small-Business
