Best Enterprise Social Media Listening Tools

How Many Social Media Listening Tools Products Does G2 Track?

Total Products under this Category: 374

Category Stats (Nov 2026)

  • Average Rating: 4.42/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Visibrain (+2.48%) - Among all products in this category, Visibrain recorded the largest rating increase compared to last month

Last updated: November 01, 2026

How Does G2 Rank Social Media Listening Tools Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 43,000+ Authentic Reviews
  • 374+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Social Media Listening Tools

G2 Grid® for Social Media Listening Tools plotting products by satisfaction and market presence

Highlighted products: Sprout Social, Hootsuite, Meltwater, Brandwatch Consumer Intelligence, Sprinklr Social, Brandwatch Social Media Management, Oktopost, and Brand24.

Underlying data: [Grid® JSON](https://www.g2.com/categories/social-media-listening-tools/grids.json?focus%5B%5D=sprout-social&focus%5B%5D=hootsuite&focus%5B%5D=meltwater&focus%5B%5D=brandwatch-consumer-intelligence&focus%5B%5D=sprinklr-social&focus%5B%5D=brandwatch-social-media-management&focus%5B%5D=oktopost&focus%5B%5D=brand24&segment=enterprise)

Sprout Social

Sprout Social is a comprehensive social intelligence solution designed to turn insights into action to drive smarter, faster business impact. The AI-Powered Social Intelligence platform caters to tens of thousands of organizations, from small businesses to large enterprises, enabling them to harness the power of social media to enhance their brand presence and drive strategic decision-making. Sprout Social offers a suite of solutions for marketing teams, social media managers, communications executives, customer care teams, data and analytics experts and business leaders to optimize their strategies with critical social insights. With its user-friendly interface and robust capabilities, Sprout Social is particularly beneficial for teams looking to deliver predictive media intelligence, full-funnel social optimization, scalable social support, and authentic brand amplification. Powered by Trellis, our agentic AI, Sprout reveals hidden patterns and sharpens every social insight into a clear picture of where to take your strategy next. Key capabilities of Sprout Social include advanced publishing, social customer care, social listening and in-depth analytics. Publishing allows users to schedule and manage posts across Facebook, Instagram, Bluesky, LinkedIn, and more, ensuring consistent messaging and team collaboration to maximize audience reach. Social customer care allows businesses to power scalable and secure care workflows to drive customer satisfaction. Social Listening enables businesses to monitor conversations and trends relevant to their industry, providing valuable insights into customer sentiment and preferences. Analytics offers comprehensive reports that help users measure the effectiveness of their social media campaigns, track engagement metrics, and identify opportunities for improvement. The platform is underpinned by enterprise-grade security, compliance, and permissions, built for the largest, most complex organizations in the world and an extensive ecosystem of integrations and APIs to weave Social Intelligence into the tools your teams already use. Together, these products operationalize intelligence across your entire workflow, ensuring your organization moves on data rather than just collecting it. Built for rapid deployment and immediate adoption, Sprout eliminates the months of configuration required by traditional suites, allowing you to turn social signals into business action on day one. Overall, Sprout Social serves as a vital tool for businesses aiming to leverage social media insights for strategic growth. Its combination of intuitive design, collaborative features, and powerful analytics positions it as a key player in the social intelligence landscape, helping organizations to connect with their audiences more effectively and drive meaningful business outcomes. With 3,500+ reviews and a #1 placement in 60+ G2 reports, Sprout Social is a platform that is trusted by companies like Atlassian, Canva and HP.

Average Rating: 4.4/5.0

Total Reviews: 7,491

How Do G2 Users Rate Sprout Social?

  • Has the product been a good partner in doing business?: 8.7/10 (Category avg: 8.9/10)
  • Social Measurement: 8.5/10 (Category avg: 8.6/10)
  • Social Reporting: 8.6/10 (Category avg: 8.6/10)
  • Brand Monitoring: 8.1/10 (Category avg: 8.8/10)

Who Is the Company Behind Sprout Social?

  • Seller: Sprout Social
  • Company Website:
  • Year Founded: 2010
  • HQ Location: Chicago, IL
  • LinkedIn® Page: www.linkedin.com
    1,597 employees on LinkedIn®
  • Ownership: NASDAQ: SPT

Who Uses This Product?

  • Who Uses This: Social Media Manager, Marketing Manager
  • Top Industries: Marketing and Advertising, Non-Profit Organization Management
  • Company Size: 43% Small, 35% Medium

What Do G2 Reviewers Say About Sprout Social?

AI-generated summary from verified user reviews

Pros
  • Users love the ease of use of Sprout Social, appreciating its smooth integration and user-friendly interface.
  • Users value the post scheduling feature of Sprout Social, appreciating its effectiveness in managing multiple accounts efficiently.
  • Users find the scheduling feature of Sprout Social easy to navigate, enhancing their content management experience.
  • Users value the analytical tools of Sprout Social, finding them insightful for post performance across platforms.
  • Users value the centralized management of Sprout Social, finding it user-friendly for overseeing all social media accounts.
Cons
  • Users find the lack of scheduling for private Facebook groups limits their social media management effectiveness on Sprout Social.
  • Users feel limited by the restricted features in Sprout Social, particularly for post scheduling and team collaboration.
  • Users are concerned about the high cost of Sprout Social, which limits accessibility for some organizations.
  • Users find glitches and steep pricing problematic in Sprout Social, impacting functionality and budget for smaller teams.
  • Users note the high pricing of Sprout Social, which may deter some potential customers despite its quality features.

What Are Recent G2 Reviews of Sprout Social?

What Are G2 Users Discussing About Sprout Social?

Hootsuite

Most teams are still working with tools and workflows built for a different time — dashboards, approvals, and disconnected systems that slow them down. Many have added AI, but haven’t changed how work gets done. Social moves too fast for that. It’s why we rebuilt Hootsuite with AI as a foundation, not a feature. Hootsuite Social OS helps teams go from reacting after the moment has passed to acting in real time with AI that makes it as easy as chat. That’s how we’re transforming the way teams move, decide, and grow. Less time navigating software. More time acting on ideas. That’s the future we’re building. --- Hootsuite Social OS gives marketing, communications, and insights teams a connected system to detect what's shaping their brand in real time, understand what it means, and coordinate action across the organization before the window of opportunity closes. Hootsuite Social OS is a strong fit for marketing, communications, brand, and social strategy teams that need social intelligence connected directly to execution across the business, not another listening dashboard to monitor in isolation — so they can move at the speed of social and stay ahead. Hootsuite Key Features > Real-time social intelligence: Lumen helps you detect the signals shaping your market, from brand perception and emerging trends to competitive moves and consumer shifts, surfacing the insights that matter and helping you act on them before the window of opportunity closes. > Conversational AI orchestration layer: Ask Wisdom questions in plain language and get cited, actionable answers grounded in your live social data, brand context, and historical performance. And it’s all as easy at chat. > Connected publishing and planning: With Perch, you can turn insights into scheduled or published content in minutes — without switching tabs or losing context. Unified customer care: Manage comments, messages, and mentions across channels in one place through Nest, with AI-assisted responses and workflow routing. > Employee advocacy: Turn your most trusted voices — your people — into brand ambassadors. Parliament enables them to easily share on-brand content with their own networks to extend reach and reduce paid media dependency. MCP connectors for Lumen, Perch, and Nest bring Hootsuite Social OS capabilities into the AI tools teams already use, including Claude and ChatGPT. So teams can draft, schedule, publish, engage, and measure across all their channels via Hootsuite without spending every day in a dashboard, calendar, or compose box.

Average Rating: 4.3/5.0

Total Reviews: 7,560

How Do G2 Users Rate Hootsuite?

  • Has the product been a good partner in doing business?: 8.6/10 (Category avg: 8.9/10)
  • Social Measurement: 8.1/10 (Category avg: 8.6/10)
  • Social Reporting: 8.1/10 (Category avg: 8.6/10)
  • Brand Monitoring: 8.2/10 (Category avg: 8.8/10)

Who Is the Company Behind Hootsuite?

  • Seller: Hootsuite
  • Company Website:
  • Year Founded: 2008
  • HQ Location: Vancouver, BC
  • LinkedIn® Page: www.linkedin.com
    1,754 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Social Media Manager, Marketing Manager
  • Top Industries: Marketing and Advertising, Non-Profit Organization Management
  • Company Size: 59% Small, 29% Medium

What Do G2 Reviewers Say About Hootsuite?

AI-generated summary from verified user reviews

Pros
  • Users find the interface intuitive and easy to navigate, helping them manage daily work with minimal effort.
  • Users like the easy, flexible scheduling that lets them plan posts ahead and automate publishing, saving time and manual effort.
  • Users like managing multiple social accounts and channels from one centralized dashboard, keeping their work and content together.
  • Users appreciate extensive analytics and clear performance insights that help them track engagement and refine content.
  • Users like how scheduling and managing social media saves time and reduces manual work across platforms.
Cons
  • Users say subscription costs are high, especially for small businesses and when adding accounts or seats.
  • Users say analytics lack depth and useful metrics, offer limited customization, and can be hard to understand or incomplete.
  • Users find advanced features locked behind higher-priced plans or paid add-ons, limiting access to analytics, collaboration, and other capabilities.
  • Users say social accounts disconnect unexpectedly, disrupting scheduled posts and requiring tedious reconnection.
  • Users find tagging people, brands, and accounts difficult, unreliable, or limited, especially across social platforms.

What Are Recent G2 Reviews of Hootsuite?

What Are G2 Users Discussing About Hootsuite?

Meltwater

Meltwater empowers companies with a suite of solutions that spans media, social, and consumer intelligence. Since 2001, we’ve helped organizations harness the world’s data in real time to fuel smarter decisions, stronger performance and sustainable growth. By analyzing nearly 1 billion pieces of content each day and transforming them into vital insights, Meltwater unlocks the competitive edge needed to drive results. With 27,000 customers, 50 offices across six continents and 2,200 employees, Meltwater is the industry partner of choice for global brands making an impact. We activate the power of data so businesses can make smarter, faster decisions. With the most robust dataset across media, social, consumer trends – and now insights into how large language models (LLMs) shape brand visibility – we give companies a complete view of the conversations, behaviors, and signals influencing their markets. Our powerful AI turns this breadth of data into actionable insights, empowering teams across PR, communications and marketing to confidently drive strategy. -- Mira Studio (AI-Powered Media, Market, and Brand Intelligence Assistant) Key features - Natural language querying - Automated insights - Structured reports - Trend-spotting and explanations with suggested actions - Integrated throughout the full Meltwater Platform - Integrates with Copilot and Slack What is Mira Studio? Mira Studio is Meltwater’s conversational AI teammate for media, market, and brand intelligence. Mira Studio helps PR, comms, and marketing teams cut through complexity and reduce time spent on manual analysis, with prompt-driven reporting, briefing, simplified data exploration, and real-time answers. Who uses Mira Studio? Teams that need quick and shareable insights while reducing manual time spent digging through data. Mira Studio converts Meltwater data into summaries, visuals, and provides explanations through natural language interaction. Get to the why of what’s happening, not just the what. -- Media Intelligence for PR (Media Monitoring and Analysis Platform) Key capabilities - Monitor 6M different media sources - Unlimited search - Real-time alerts - Journalist identification - Competitive benchmarking - Unified, shareable reporting - Predictive analytics for mention forecasting - Brand-level sentiment What is Meltwater Media Intelligence? Meltwater’s media intelligence platform monitors and analyzes earned media coverage through tracking brand mentions and narratives across news, print, broadcast, podcasts, and social media. This enables faster response times to trends or feedback through real-time awareness of message penetration, emerging risks, and consumer sentiment. Who Uses Meltwater Media Intelligence? PR and comms teams use Meltwater Media Intelligence to strengthen PR strategies with accurate measurement of brand impact across media sources. With journalist outreach capabilities within a single platform, PR efforts are streamlined for better results. -- Social Listening and Analytics Key capabilities - Monitoring 200B+ social conversations - Analysis of 300M+ social profiles - Influencer identification - Shareable reporting across earned, owned, and paid social - Brand-level sentiment and predictive analytics for brand measurement and forecasting - AI agents for Boolean search creation and management - AI-powered insights summarize brand and topic narratives - Access to Meltwater API What is Meltwater Social Listening and Analytics? Meltwater social listening and analytics is an integrated platform providing monitoring and AI-powered analysis for billions of social conversations. Connect consumer insights to social strategy and marketing campaigns for a seamless approach to brand promotion, quicker crisis response, and powerful competitor insights without data caps. Who uses Meltwater Social Listening? Marketing and social teams in charge of consumer, competitor, and industry insights. -- Influencer Management (Klear – Influencer Relationship Management Platform) Key capabilities - Database of 30M+ global creator profiles - AI-driven influencer discovery and recommendations - Influencer vetting and brand safety analysis - AI-driven outreach and relationship management - Campaign management and creator collaboration tools - Performance benchmarking and ROI tracking - Competitive influencer intelligence What is our influencer management solution? Klear is Meltwater’s influencer discovery and influencer relationship management solution. Vet, manage, and measure influencers and campaigns at scale from within a single tool. AI-powered influencer recommendations improves targeting accuracy, providing better matches and influencing better ROI. Who uses our influencer management solution? Marketing, PR, and Influencer teams use Klear for implementing and scaling their influencer campaigns. Outreach, gifting, payment, analysis and reporting can all be managed through our platform. -- Enterprise and Professional Services Key capabilities - Analyst-led insights and reporting - Custom data configurations - Enterprise-grade support and delivery What is Meltwater Enterprise and Professional Services? Customized intelligence solutions and professional services from Meltwater experts supports large enterprises with advanced or bespoke requirements. This service provides complex data analysis and reporting that go beyond standard product workflows, and ensures fast and accurate delivery for high-stakes or large-scale intelligence needs.

Average Rating: 4.1/5.0

Total Reviews: 2,648

How Do G2 Users Rate Meltwater?

  • Has the product been a good partner in doing business?: 8.4/10 (Category avg: 8.9/10)
  • Social Measurement: 8.1/10 (Category avg: 8.6/10)
  • Social Reporting: 8.0/10 (Category avg: 8.6/10)
  • Brand Monitoring: 8.2/10 (Category avg: 8.8/10)

Who Is the Company Behind Meltwater?

  • Seller: Meltwater
  • Company Website:
  • Year Founded: 2001
  • HQ Location: San Francisco, CA
  • LinkedIn® Page: www.linkedin.com
    2,640 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Social Media Manager, Marketing Manager
  • Top Industries: Marketing and Advertising, Public Relations and Communications
  • Company Size: 41% Small, 37% Medium

What Do G2 Reviewers Say About Meltwater?

AI-generated summary from verified user reviews

Pros
  • Users find the interface intuitive and easy to navigate, helping them learn and use the platform smoothly.
  • Users value the responsive, helpful support and account guidance, which helps them get timely answers and assistance.
  • Users value the analytics and insights that help them understand performance, spot trends, and guide marketing and communication decisions.
  • Users value timely, relevant media monitoring that helps them track company mentions, coverage, and important topics across channels.
  • Users value the time savings from automating research, monitoring, and reporting, which reduces manual effort and streamlines workflows.
Cons
  • Users find the interface and navigation unintuitive, clunky, and sometimes difficult to navigate or find features.
  • Users find news-source coverage incomplete, especially for local, regional, print, and broadcast outlets.
  • Users report frequent bugs and glitches, including crashes, freezes, and features that stop working or fail to save.
  • Users find the feature-rich platform difficult to learn, often requiring substantial time or training to use effectively.
  • Users find the subscription expensive, especially for smaller businesses, with add-ons and extra access driving costs higher.

What Are Recent G2 Reviews of Meltwater?

What Are G2 Users Discussing About Meltwater?

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Brandwatch Consumer Intelligence

Brandwatch empowers over 5,000 of the world's most admired companies to understand and engage with customers at the speed of social. Its Consumer Intelligence solution offers AI-enriched data from over 100m social and online sources helping data-driven organizations better understand how consumers feel about their brands, products and industry trends and topics. Insights drawn from this data can help businesses make faster, smarter decisions that better connect with their consumers. Operating and serving clients the world over, Brandwatch has 15 offices across the globe and more than 1,000 employees worldwide. Brandwatch is a Cision Company.

Average Rating: 4.4/5.0

Total Reviews: 711

How Do G2 Users Rate Brandwatch Consumer Intelligence?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 8.9/10)
  • Social Measurement: 8.5/10 (Category avg: 8.6/10)
  • Social Reporting: 8.2/10 (Category avg: 8.6/10)
  • Brand Monitoring: 8.7/10 (Category avg: 8.8/10)

Who Is the Company Behind Brandwatch Consumer Intelligence?

  • Seller: Brandwatch
  • Company Website:
  • Year Founded: 2007
  • HQ Location: Brighton, East Sussex
  • LinkedIn® Page: www.linkedin.com
    789 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Analyst, Consultant
  • Top Industries: Marketing and Advertising, Public Relations and Communications
  • Company Size: 35% Large, 34% Medium

What Do G2 Reviewers Say About Brandwatch Consumer Intelligence?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Brandwatch Consumer Intelligence, highlighting its intuitive design and user-friendly interface.
  • Users appreciate the actionable insights provided by Brandwatch Consumer Intelligence, enhancing understanding of consumer behavior and market trends.
  • Users appreciate the intuitive interface of Brandwatch, making data analysis and navigation seamless and efficient.
  • Users appreciate the intuitive and well-designed dashboards of Brandwatch, enhancing clarity and communication of insights.
  • Users highly value the data accuracy of Brandwatch Consumer Intelligence, relying on it for informed insights and decisions.
Cons
  • Users have noted a significant learning curve with Brandwatch Consumer Intelligence, requiring time to master its advanced features.
  • Users find the limited features of Brandwatch Consumer Intelligence restrict their experience and lead to frustration.
  • Users face platform limitations with Brandwatch, struggling with restricted data access and challenging export processes.
  • Users find the platform not intuitive, particularly during the setup process and when navigating the interface.
  • Users report data inaccuracy in sentiment analysis and limitations in niche data, impacting overall reporting effectiveness.

What Are Recent G2 Reviews of Brandwatch Consumer Intelligence?

What Are G2 Users Discussing About Brandwatch Consumer Intelligence?

Sprinklr Social

Sprinklr Social is an AI-native social media management platform built for enterprises that need to run their entire social presence from one place. It unifies publishing, scheduling, engagement, and employee advocacy across 30+ social and messaging channels, so large, distributed teams can plan campaigns, build community, and respond to customers without stitching together point solutions. Backed by AI trained on billions of data points across 100+ languages and enterprise-grade governance, Sprinklr Social helps global brands collaborate, stay compliant, and scale their social operations from a single unified platform. Key Features Unified Scheduling and Publishing: Plan, schedule, and publish content across 30+ channels, with AI recommendations on top-performing posts, optimal timing, hashtags, and tone. Social Media Engagement: Centralize comments, messages, and mentions in one place, with AI auto-categorizing incoming conversations by channel, sentiment, and intent for faster replies. Employee Advocacy: Amplify brand reach by turning employees into advocates who share approved content. Broadest Channel Coverage in the Industry: The only platform offering out-of-the-box support for 30+ social and messaging channels, with the ability to add new channels quickly so teams never miss the conversations that matter. Best-in-Class Enterprise AI: Sprinklr AI is trained on billions of data points and 2,000+ models, powering content optimization, sentiment analysis, insights, and governance in 100+ languages. Content Performance Analytics: Track content and engagement performance to understand what resonates and refine your social strategy. Governance that Scales Globally: Granular role-based access, built-in audit trails, and automated approval workflows keep content on-brand and compliant. Deep Workflow Customization: Custom rules and role-based experiences tailored by brand, geography, or business unit. Sprinklr Copilot: A conversational AI interface that surfaces recommendations and next-best actions without digging through dashboards. Recognized Leader: Named a Leader in the 2026 Gartner Magic Quadrant for Social Media Management

Average Rating: 4.1/5.0

Total Reviews: 1,178

How Do G2 Users Rate Sprinklr Social?

  • Has the product been a good partner in doing business?: 8.0/10 (Category avg: 8.9/10)
  • Social Measurement: 8.3/10 (Category avg: 8.6/10)
  • Social Reporting: 8.3/10 (Category avg: 8.6/10)
  • Brand Monitoring: 8.4/10 (Category avg: 8.8/10)

Who Is the Company Behind Sprinklr Social?

  • Seller: Sprinklr
  • Company Website:
  • Year Founded: 2009
  • HQ Location: New York
  • LinkedIn® Page: www.linkedin.com
    9,888 employees on LinkedIn®
  • Ownership: NYSE: CXM

Who Uses This Product?

  • Who Uses This: Social Media Specialist, Social Media Manager
  • Top Industries: Marketing and Advertising, Information Technology and Services
  • Company Size: 49% Large, 29% Medium

What Do G2 Reviewers Say About Sprinklr Social?

AI-generated summary from verified user reviews

Pros
  • Users commend the ease of use of Sprinklr Social, supported by excellent collaboration from the Sprinklr team.
  • Users value the centralized management of Sprinklr Social, enabling efficient monitoring and engagement across multiple platforms.
  • Users appreciate the customizable and comprehensive features of Sprinklr Social, streamlining content management and collaboration.
  • Users value the robust reporting and analytics of Sprinklr Social, enhancing their ability to track performance effectively.
  • Users value the seamless social media management Sprinklr Social offers, streamlining engagement across multiple channels effectively.
Cons
  • Users find the complex usage of Sprinklr Social challenging, especially for new users trying to navigate its features.
  • Users find the learning curve steep for Sprinklr Social, with complexity and occasional support challenges posing difficulties.
  • Users find Sprinklr Social to have a steep learning curve, making navigation and setup challenging for newcomers.
  • Users find that improvement is needed in Sprinklr Social's complexity and learning curve for better usability.
  • Users find the learning complexity of Sprinklr Social daunting, especially when navigating its features and interface.

What Are Recent G2 Reviews of Sprinklr Social?

Oktopost

Oktopost is a B2B social media management platform that helps marketing and revenue teams drive engagement, measure success, and link social media to revenue growth. Trusted by thousands of marketing professionals at some of the world's leading B2B technology and professional services companies, Oktopost offers a comprehensive suite of solutions for social media publishing, employee advocacy, social analytics, social listening and marketing intelligence, all in one platform.

Average Rating: 4.4/5.0

Total Reviews: 204

How Do G2 Users Rate Oktopost?

  • Has the product been a good partner in doing business?: 9.4/10 (Category avg: 8.9/10)
  • Social Measurement: 8.2/10 (Category avg: 8.6/10)
  • Social Reporting: 8.4/10 (Category avg: 8.6/10)
  • Brand Monitoring: 9.7/10 (Category avg: 8.8/10)

Who Is the Company Behind Oktopost?

  • Seller: Oktopost
  • Company Website:
  • Year Founded: 2013
  • HQ Location: Ramat Gan, Israel
  • LinkedIn® Page: www.linkedin.com
    135 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Social Media Manager, Marketing Manager
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 49% Medium, 27% Large

What Do G2 Reviewers Say About Oktopost?

AI-generated summary from verified user reviews

Pros
  • Users find Oktopost's interface to be intuitive and user-friendly, making social media management a smooth experience.
  • Users highly value Oktopost's post scheduling, enabling effortless organization and management of social media campaigns.
  • Users value Oktopost for its intuitive features, enhancing social media management and streamlining analytics and advocacy efforts.
  • Users appreciate the efficient scheduling capabilities of Oktopost, which streamline their social media management and campaigns.
  • Users appreciate the intuitive analytics of Oktopost, enhancing social media insights and campaign tracking effortlessly.
Cons
  • Users highlight that data inaccuracies and lengthy response times hinder effective use of Oktopost's features.
  • Users are disappointed by the missing features in Oktopost, including ineffective social listening and basic AI capabilities.
  • Users face issues with data inaccuracy, experiencing discrepancies and lengthy response times for fixes in Oktopost.
  • Users report inaccurate analytics from Oktopost, leading to confusion and complications in data attribution and insights.
  • Users often experience limited analytics with Oktopost, facing inaccuracies and delays in data insights and collaboration.

What Are Recent G2 Reviews of Oktopost?

Brandwatch Social Media Management

Brandwatch empowers over 5,000 of the worlds most admired companies to understand and engage with customers at the speed of social. Brandwatch Social Media Management, previously Falcon.io, is a leading solution for social media monitoring, advertising, publishing, audience and performance analytics, and managing customer data. Brandwatch Social Media Management enables brands to explore the full potential of digital marketing and advertising by managing multiple customer touchpoints on one platform. It allows marketers to deliver more personalized brand experiences based on enriched customer profiles. The platform features a highly intuitive and collaborative UI and is complemented by comprehensive support and consultancy services.

Average Rating: 4.1/5.0

Total Reviews: 963

How Do G2 Users Rate Brandwatch Social Media Management?

  • Has the product been a good partner in doing business?: 8.5/10 (Category avg: 8.9/10)
  • Social Measurement: 7.9/10 (Category avg: 8.6/10)
  • Social Reporting: 7.7/10 (Category avg: 8.6/10)
  • Brand Monitoring: 8.1/10 (Category avg: 8.8/10)

Who Is the Company Behind Brandwatch Social Media Management?

  • Seller: Brandwatch
  • Company Website:
  • Year Founded: 2007
  • HQ Location: Brighton, East Sussex
  • LinkedIn® Page: www.linkedin.com
    789 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Social Media Manager, Marketing Manager
  • Top Industries: Marketing and Advertising, Higher Education
  • Company Size: 40% Medium, 33% Small

What Do G2 Reviewers Say About Brandwatch Social Media Management?

AI-generated summary from verified user reviews

Pros
  • Users find Brandwatch's ease of use enhances efficiency in scheduling, managing accounts, and tracking campaign performance.
  • Users appreciate the easy post scheduling of Brandwatch, effectively managing multiple accounts without clutter.
  • Users value the intuitive interface of Brandwatch Social Media Management, enhancing efficiency in scheduling and managing campaigns.
  • Users appreciate the centralized management of Brandwatch, simplifying the handling of multiple accounts and campaigns effectively.
  • Users find the post scheduling and social listening tools of Brandwatch incredibly helpful for efficient brand management.
Cons
  • Users note that improvement is needed in the grid view, customer service, and AI functionality of Brandwatch.
  • Users find the publishing limitations of Brandwatch frustrating, especially the inability to schedule content across multiple platforms simultaneously.
  • Users are frustrated by limited features like inadequate reporting, scheduling, and analytics options in Brandwatch.
  • Users express disappointment over missing features, such as native TikTok uploads and better social media integrations.
  • Users often face complex usage issues with Brandwatch, struggling with confusing features and an unreliable interface.

What Are Recent G2 Reviews of Brandwatch Social Media Management?

What Are G2 Users Discussing About Brandwatch Social Media Management?

Brand24

Brand24 is one of the most advanced social listening and media monitoring tools with AI-powered reports and insights. Thousands of companies of all sizes use Brand24 to identify and analyze online conversations about their brands, products, and competitors across the web. Brand24 empowers its users to stay updated on what's being said about their businesses online, get customer insights, engage communities, identify sales leads, improve social customer service, reach out to influencers, and monitor their competition. It's a solid and affordable media monitoring tool to help you manage online reputation, track and assess marketing campaigns, track your competitors, get customer feedback, do social selling and more.

Average Rating: 4.6/5.0

Total Reviews: 384

How Do G2 Users Rate Brand24?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 8.9/10)
  • Social Measurement: 8.8/10 (Category avg: 8.6/10)
  • Social Reporting: 8.9/10 (Category avg: 8.6/10)
  • Brand Monitoring: 9.5/10 (Category avg: 8.8/10)

Who Is the Company Behind Brand24?

  • Seller: Brand24
  • Company Website:
  • Year Founded: 2010
  • HQ Location: Wrocław, Poland
  • LinkedIn® Page: www.linkedin.com
    101 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Marketing Manager, CEO
  • Top Industries: Marketing and Advertising, Information Technology and Services
  • Company Size: 66% Small, 28% Medium

What Do G2 Reviewers Say About Brand24?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Brand24, noting its intuitive design and accessibility for all technical levels.
  • Users appreciate the comprehensive platform of Brand24, finding it user-friendly and effective for tracking online mentions.
  • Users value Brand Monitoring with Brand24 for its clarity and efficiency in tracking brand mentions and online conversations.
  • Users love the clean and intuitive dashboard of Brand24, enhancing their real-time mention tracking experience.
  • Users love the real-time mentions tracking of Brand24, appreciating its intuitive dashboard and accurate sentiment analysis.
Cons
  • Users experience inconsistent filtering in Brand24, often finding it challenging to manage alert volumes effectively.
  • Users find Brand24's limited features frustrating, particularly lacking in historical data and customization options for projects.
  • Users experience data inaccuracy in sentiment analysis, particularly with sarcasm and irrelevant information, causing confusion.
  • Users find that Brand24 occasionally includes irrelevant content, complicating the clarity of their online monitoring efforts.
  • Users experience slow loading times, particularly when searching for mentions and setting up projects with Brand24.

What Are Recent G2 Reviews of Brand24?

Agorapulse

Stay organized, save time, and easily manage your social media with Agorapulse’s inbox, publishing, reporting, monitoring, and team collaboration tools. Agorapulse supports Facebook, Twitter, Instagram, Pinterest, LinkedIn, TikTok, and YouTube. Here are six features that customers love most about Agorapulse: 1. Unified social inbox: Easily manage all your social media messages, comments, and reviews in one place. 2. Intuitive publishing: Plan, collaborate, and schedule content seamlessly across all your social channels. 3. Insightful analytics: Receive beautiful, actionable reports in PDF and CSV formats that show what's working — and what isn’t. 4. Social listening: Discover trends and insights about your brand — and your competitors. 5. Award-winning support: Benefit from fast, friendly assistance with industry-leading response times. 6. Exclusive Social Media ROI tool: Prove the value of your social media strategy by tracking top-performing platforms, content, and even team members. Agorapulse also offers free tools for social media managers, including Facebook Ads Report and Social Trends.

Average Rating: 4.5/5.0

Total Reviews: 950

How Do G2 Users Rate Agorapulse?

  • Has the product been a good partner in doing business?: 9.1/10 (Category avg: 8.9/10)
  • Social Measurement: 8.7/10 (Category avg: 8.6/10)
  • Social Reporting: 8.6/10 (Category avg: 8.6/10)
  • Brand Monitoring: 8.5/10 (Category avg: 8.8/10)

Who Is the Company Behind Agorapulse?

Who Uses This Product?

  • Who Uses This: Social Media Manager, Owner
  • Top Industries: Marketing and Advertising, Information Technology and Services
  • Company Size: 70% Small, 21% Medium

What Do G2 Reviewers Say About Agorapulse?

AI-generated summary from verified user reviews

Pros
  • Users find Agorapulse to be very easy to use, appreciating its intuitive interface and excellent customer support.
  • Users value the centralized management of Agorapulse, streamlining tasks across multiple social media platforms effectively.
  • Users praise Agorapulse for its helpful tech team and comprehensive features that enhance social media management efficiency.
  • Users love the post scheduling feature of Agorapulse for its reliability and ease of use.
  • Users appreciate the intuitive interface of Agorapulse, which simplifies daily management and enhances overall usability.
Cons
  • Users find Agorapulse to be expensive, especially with charges for features and unresolved bugs affecting functionality.
  • Users find Agorapulse's pricing high, especially with essential features locked and limited free trial availability.
  • Users report improvement needed in Agorapulse's mobile experience and customer service responsiveness for smoother functionality.
  • Users find the difficult reporting in Agorapulse lacking, missing valuable insights like Pinterest integration.
  • Users find the limited customization options in Agorapulse restrictive, particularly for reporting and post management.

What Are Recent G2 Reviews of Agorapulse?

What Are G2 Users Discussing About Agorapulse?

Onclusive Social

Onclusive Social is a cutting-edge social media intelligence platform that empowers marketing, PR, and communications teams to turn social media data into strategic insights. Our platform helps organizations make data-driven decisions that elevate their communications strategies and deliver measurable results, with unparalleled coverage across all major social networks, including LinkedIn and TikTok. Onclusive Social delivers the comprehensive social intelligence organizations need to drive business success. Our global presence and complete social media view enable teams to deeply understand brand conversations, analyze sentiment in real-time, and develop impactful strategies that set them apart from competitors. Learn more at https://onclusive.com/what-we-do/monitoring/social-listening/

Average Rating: 4.5/5.0

Total Reviews: 203

How Do G2 Users Rate Onclusive Social?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 8.9/10)
  • Social Measurement: 8.5/10 (Category avg: 8.6/10)
  • Social Reporting: 8.4/10 (Category avg: 8.6/10)
  • Brand Monitoring: 7.9/10 (Category avg: 8.8/10)

Who Is the Company Behind Onclusive Social?

  • Seller: Onclusive
  • Year Founded: 2002
  • HQ Location: London, GB
  • LinkedIn® Page: www.linkedin.com
    1,112 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Social Media Manager
  • Top Industries: Marketing and Advertising, Information Technology and Services
  • Company Size: 35% Large, 33% Small

What Do G2 Reviewers Say About Onclusive Social?

AI-generated summary from verified user reviews

Pros
  • Users find the LinkedIn analytics of Onclusive Social to be highly informative and beneficial for their needs.
  • Users find the LinkedIn analytics of Onclusive Social to be extremely helpful and incredibly useful.
  • Users find the LinkedIn analytics of Onclusive Social to be very helpful and incredibly useful.
Cons
  • Users find the difficult learning curve of Onclusive Social frustrating, impacting their ability to navigate effectively.
  • Users find the difficult setup of Onclusive Social challenging, leading to a frustrating user experience.
  • Users find Onclusive Social's interface challenging, with difficult usability hindering their ability to set up queries effectively.
  • Users find the lack of clarity in Onclusive Social challenging, making the setup of queries difficult.
  • Users find the learning curve steep, making it challenging to navigate and set up queries effectively.

What Are Recent G2 Reviews of Onclusive Social?

What Are G2 Users Discussing About Onclusive Social?

Dash Social

Dash Social (formerly Dash Hudson) is brand-intelligent AI for social growth: an AI-powered social media management platform built for enterprise marketing teams. It brings social media analytics, scheduling and publishing, social listening, influencer and creator management, UGC management, and community management together in one platform, with brand-intelligent AI built in. Dash connects organic, influencer, and paid social in one agentic system powered by Vision AI. Vision AI continuously learns from each brand's social data, audience interactions, creative, performance, competitors, and team workflows, then uses that intelligence to create, recommend, respond, report, and predict. Key capabilities → Social media analytics and reporting: Connect organic, paid, and creator performance in customizable dashboards. Evaluate content with Entertainment Score and benchmark social impact with Total Social Impact.  → Social listening: Find tagged and untagged brand mentions, track sentiment and emerging trends, and monitor competitor activity.  → Scheduling and publishing: Plan campaigns, manage approvals, and schedule and publish content across Instagram, TikTok, Facebook, Pinterest, LinkedIn, YouTube, Threads, and Snapchat.  → Influencer and creator management: Discover and manage creators, and request and track UGC rights permissions.  → Community management: Manage comments and messages, route requests, and generate on-brand responses.  → AI content creation: Generate on-brand creative and copy, organize content, and find reusable assets with visual search.  → Predictive AI and automation: Predict creative performance before publishing, and turn learnings into recommendations and automated workflows with Vision Agents, Vision Chat, and integrations including MCP. Best for: Enterprise social, brand, and influencer marketing teams at consumer brands in beauty, CPG, fashion, media, and retail that want analytics, publishing, listening, and creator management in one platform. Pricing: Custom pricing. A 14-day trial and demo are available. Trusted by leading consumer brands, Dash gives teams more capacity to act on what works, building brands people know, remember, and choose.

Average Rating: 4.7/5.0

Total Reviews: 406

How Do G2 Users Rate Dash Social?

  • Has the product been a good partner in doing business?: 9.7/10 (Category avg: 8.9/10)
  • Social Measurement: 10.0/10 (Category avg: 8.6/10)
  • Brand Monitoring: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Dash Social?

  • Seller: Dash Social
  • Company Website:
  • Year Founded: 2013
  • HQ Location: Halifax, NS
  • LinkedIn® Page: www.linkedin.com
    305 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Social Media Manager, Social Media Coordinator
  • Top Industries: Apparel & Fashion, Cosmetics
  • Company Size: 41% Small, 40% Medium

What Do G2 Reviewers Say About Dash Social?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the super user-friendly interface of Dash Social, highlighting its inviting design and ease of use.
  • Users value the comprehensive social listening capabilities of Dash Social, enhancing performance tracking and competitive analysis.
  • Users value the robust analytics of Dash Social, aiding effective marketing strategies and content performance evaluation.
  • Users admire the innovative ideas from Dash Social, appreciating clear design and great support from the success team.
  • Users value the quick response from customer support, highlighting their helpfulness and promptness in emergencies.
Cons
  • Users find the lack of essential features in Dash Social restricts their content management and analytics capabilities.
  • Users note feature issues with Dash Social, finding it overwhelming and desiring better competitor reporting and filtering options.
  • Users report dashboard issues such as difficulty searching content, inaccurate AI, and non-persistent date ranges.
  • Users find the complex usage of Dash Social overwhelming, making it harder to navigate its abundant features.
  • Users are frustrated by the limited integration capabilities of Dash Social with essential tools and platforms.

What Are Recent G2 Reviews of Dash Social?

What Are G2 Users Discussing About Dash Social?

Lumen by Talkwalker

Most organizations still learn what's happening on social media and across the web after the moment has already passed — piecing together reports, spreadsheets, and dashboards to catch up with conversations that shifted hours or days earlier. Lumen by Talkwalker is a social listening and intelligence platform that helps brands monitor, analyze, and act on real-time conversations across social media, news, blogs, forums, podcasts, reviews, and AI answers before the window of opportunity closes. Lumen is part of Hootsuite Social OS, the AI-first operating system for everything social — giving teams a direct line between what's being said about their brand and the tools they use to act on it. Lumen is a strong fit for research, insights, communications, marketing, and brand teams that need to understand their audience, track sentiment, benchmark competitors, and detect and understand emerging trends and risks across a broad universe of digital sources — not just their own social channels. Lumen key features: Easy as chat: Ask questions in plain language and get cited answers grounded in live listening data, right in Lumen or in your team’s AI tool of choice via MCP connectors. Real-time monitoring: Track brand, product, and competitor mentions across more than 150 million online sources and 187 languages, including untagged mentions where a brand isn't directly named. AI visibility: Understand how leading AI assistants like Claude and ChatGPT describe your brand, competitors, and category, and identify opportunities to improve your visibility, positioning, and presence in AI-powered search. Trend and risk detection: Get alerts on data spikes, forecast future performance, and investigate the story behind sudden shifts in conversation. Visual and audio recognition: Detect logos, products, and brand elements in images, video, and spoken audio, not just text captions. Sentiment analysis: Understand what’s driving positive or negative conversation, including sarcasm and code-switching that general-purpose tools miss, and automatically categorize conversations by intent. Customizable reporting: Build centralized dashboards and automated reports so teams across regions and skill levels can turn listening data into confident decisions. With data from Lumen flowing into Hootsuite Social OS, listening insights don’t stop at the dashboard. Teams can turn a detected trend into scheduled content, route related customer conversations and mentions into a single inbox, and activate employees as brand advocates — all from the same connected system that surfaces the signal. Learn more at www.talkwalker.com

Average Rating: 4.3/5.0

Total Reviews: 126

How Do G2 Users Rate Lumen by Talkwalker?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 8.9/10)
  • Social Measurement: 8.4/10 (Category avg: 8.6/10)
  • Social Reporting: 8.3/10 (Category avg: 8.6/10)
  • Brand Monitoring: 7.8/10 (Category avg: 8.8/10)

Who Is the Company Behind Lumen by Talkwalker?

  • Seller: Hootsuite
  • Year Founded: 2008
  • HQ Location: Vancouver, BC
  • LinkedIn® Page: www.linkedin.com
    1,754 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Public Relations and Communications, Marketing and Advertising
  • Company Size: 39% Small, 34% Medium

What Do G2 Reviewers Say About Lumen by Talkwalker?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the fantastic customer support of Lumen by Talkwalker, which enhances onboarding and provides valuable insights.
  • Users value the high customization of Lumen by Talkwalker, enhancing their experience across various channels.
  • Users value the insightful analytics of Lumen by Talkwalker, enhancing their understanding of data and conversations.
  • Users value the extensive feature set of Lumen by Talkwalker, benefiting from its customization and broad coverage.
  • Users value the customizable filtering options of Lumen, enhancing their ability to tailor searches effectively.
Cons
  • Users find platform coverage gaps and limitations on data caps frustrating, impacting their overall experience with Lumen.
  • Users find complex features of Lumen challenging to manage initially, requiring time to fully understand the system.
  • Users find Lumen by Talkwalker has a steep learning curve, making initial setup and management challenging.
  • Users report data inaccuracy issues with Lumen, due to platform coverage gaps and capped data limits.
  • Users find the difficult setup of Lumen by Talkwalker challenging, requiring time to navigate and learn effectively.

What Are Recent G2 Reviews of Lumen by Talkwalker?

What Are G2 Users Discussing About Lumen by Talkwalker?

Locobuzz

Locobuzz is an AI-powered customer experience platform that helps brands manage their digital presence and customer interactions across multiple channels. It enables businesses to monitor social media, news, and online conversations in real time, respond to customer queries through a unified dashboard, and analyze sentiment and trends using advanced analytics. The platform also supports content publishing, workflow automation, and AI-driven response suggestions. By centralizing engagement, insights, and support, Locobuzz helps organizations improve response efficiency, strengthen brand reputation, and make data-driven decisions to enhance overall customer satisfaction and business performance.

Average Rating: 4.3/5.0

Total Reviews: 122

How Do G2 Users Rate Locobuzz?

  • Has the product been a good partner in doing business?: 8.5/10 (Category avg: 8.9/10)
  • Social Measurement: 8.1/10 (Category avg: 8.6/10)
  • Social Reporting: 8.0/10 (Category avg: 8.6/10)
  • Brand Monitoring: 8.3/10 (Category avg: 8.8/10)

Who Is the Company Behind Locobuzz?

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Financial Services
  • Company Size: 38% Small, 37% Medium

What Do G2 Reviewers Say About Locobuzz?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Locobuzz, highlighting its user-friendly CRM and supportive team members.
  • Users appreciate the helpful support team of Locobuzz, enhancing their experience with user-friendly CRM and features.
  • Users value the AI-enabled features and dashboarding capabilities of Locobuzz for enhanced social media monitoring and reporting.
  • Users value the efficiency of Locobuzz, appreciating its user-friendly navigation and streamlined workflow automation.
  • Users commend Locobuzz for its responsive customer support, ensuring timely assistance and effective issue resolution.
Cons
  • Users report slow loading, affecting performance and causing frustration with login issues and ticket handling.
  • Users feel that improvements are needed for the dashboard and AI features to enhance overall functionality and customization.
  • Users point out limited features in Locobuzz, citing insufficient reporting depth and issues with messaging and ticketing.
  • Users face frequent login issues, including auto logout and delays, which detract from their experience with Locobuzz.
  • Users report performance issues like lagging and slow response times, affecting the overall experience with Locobuzz.

What Are Recent G2 Reviews of Locobuzz?

What Are G2 Users Discussing About Locobuzz?

BrandMentions

BrandMentions is the ultimate AI-driven solution for monitoring your brand’s presence across the digital landscape. As one of the most comprehensive social listening tools on the market, BrandMentions captures every mention and delivers in-depth analytics, equipping you to make confident, data-driven decisions. A powerful yet affordable media monitoring tool, BrandMentions helps you manage your online reputation, analyze marketing campaigns, track competitors, gather customer feedback, and much more—all in one smart platform.

Average Rating: 4.8/5.0

Total Reviews: 239

How Do G2 Users Rate BrandMentions?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 8.9/10)
  • Social Measurement: 8.9/10 (Category avg: 8.6/10)
  • Social Reporting: 9.1/10 (Category avg: 8.6/10)
  • Brand Monitoring: 9.0/10 (Category avg: 8.8/10)

Who Is the Company Behind BrandMentions?

  • Seller: BrandMentions
  • Company Website:
  • Year Founded: 2015
  • HQ Location: Iasi, RO
  • LinkedIn® Page: www.linkedin.com
    6 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO, Founder
  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 50% Medium, 42% Small

What Do G2 Reviewers Say About BrandMentions?

AI-generated summary from verified user reviews

Pros
  • Users love the ease of use of BrandMentions, as its intuitive design simplifies competitor monitoring and reporting tasks.
  • Users commend the impressive scale and accuracy of BrandMentions for effective sentiment analysis across multiple markets and languages.
  • Users commend the robust reporting and monitoring capabilities of BrandMentions, making brand management efficient and insightful.
  • Users value the real-time alerts and detailed insights from BrandMentions, enhancing competitive tracking and strategic advantages.
  • Users value the trend analysis capabilities of BrandMentions, enabling quick responses to evolving audience engagement and competitor activity.
Cons
  • Users feel overwhelmed by excessive minor mentions, wishing for improved filtering to enhance focus on significant data.
  • Users find the limited customization options for reports and tagging needing improvement for better usability.
  • Users find that generating detailed reports can be time-consuming, particularly when dealing with extensive data sets.
  • Users experience slow loading times when handling large datasets and exporting extensive reports, though results remain accurate.
  • Users note a steep learning curve for setup due to numerous features, making onboarding challenging for newcomers.

What Are Recent G2 Reviews of BrandMentions?

What Are G2 Users Discussing About BrandMentions?

Qualtrics Customer Experience

Qualtrics XM for Customer Experience is the customer experience product used by the world's most iconic brands to immediately surface customer friction and guide frontline teams in the moment to better serve clients. Drive company-wide improvement—across processes, products, and digital properties—to increase customer lifetime value. Frontline Care (TM) uses omnichannel analytics and AI-powered automation to deliver powerful, personalized recommendations for every customer straight to your frontline customer care teams so you can increase usage, drive upsell, and reduce churn. Leverage our Frontline Digital (™) Product to analyze customer journeys so you can step in at the right time to remove friction or redirect users to a better experience. Understand digital customer behavior through session replays and frustration detection like rage clicks and mouse thrashing. Use Frontline Locations (™) to compile online reviews within the same platform so you can connect the dots between channels and get a bird’s eye view across the end-to-end customer experience. Bring together feedback from your customers with the voice of your frontline employees and make sense of it all in seconds with our AI-powered platform. Qualtrics is used by teams, departments, and entire organizations to manage the four core experiences of business—customer, product, employee, and brand—on one platform. Over 13,500 enterprises worldwide, including more than 85 percent of the Fortune 500, rely on Qualtrics to consistently build products that people love, create more loyal customers, develop a phenomenal employee-centric culture, and build iconic brands.

Average Rating: 4.3/5.0

Total Reviews: 726

How Do G2 Users Rate Qualtrics Customer Experience?

  • Has the product been a good partner in doing business?: 8.5/10 (Category avg: 8.9/10)
  • Social Measurement: 8.4/10 (Category avg: 8.6/10)
  • Social Reporting: 7.8/10 (Category avg: 8.6/10)
  • Brand Monitoring: 5.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Qualtrics Customer Experience?

  • Seller: Qualtrics
  • Company Website:
  • Year Founded: 2002
  • HQ Location: Provo, UT
  • LinkedIn® Page: www.linkedin.com
    11,647 employees on LinkedIn®
  • Ownership: NASDAQ: XM

Who Uses This Product?

  • Who Uses This: Business Data Analyst, Community Manager
  • Top Industries: Information Technology and Services, Higher Education
  • Company Size: 52% Large, 36% Medium

What Do G2 Reviewers Say About Qualtrics Customer Experience?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Qualtrics, finding it intuitive and great for analytics across customer touchpoints.
  • Users value the strong analytics and reporting capabilities of Qualtrics, which enhance customer experience insights and actions.
  • Users find Qualtrics extremely helpful for gaining insights that enhance customer satisfaction and retention strategies.
  • Users appreciate the insightful feedback management of Qualtrics, enhancing customer experience through actionable analytics and reporting.
  • Users value the deep insights generation from Qualtrics, enhancing customer experience and improving satisfaction effectively.
Cons
  • Users find the complexity of Qualtrics Customer Experience overwhelming, particularly new users needing basic survey functions.
  • Users find the custom setup improvements necessary, especially regarding Text iQ's accuracy in non-English languages.
  • Users find limited customization options in Qualtrics, making it difficult to tailor the platform to specific needs.
  • Users find the platform not intuitive, with a complex UI that can be overwhelming for newcomers.
  • Users find the platform expensive, which can be a barrier for smaller teams with limited budgets.

What Are Recent G2 Reviews of Qualtrics Customer Experience?

What Are G2 Users Discussing About Qualtrics Customer Experience?

Yukta Rustagi
YR
Researched and written by Yukta Rustagi
Updated