--- title: Qualtrics Customer Experience Reviews meta_title: 'Qualtrics Customer Experience Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 751 reviews by the users' company size, role or industry to find out how Qualtrics Customer Experience works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 751 scale: '5' date_modified: '2026-06-30' parent_category: name: Customer Service url: https://www.g2.com/categories/customer-service --- # Qualtrics Customer Experience Reviews **Vendor:** Qualtrics **Category:** [Experience Management Software](https://www.g2.com/categories/experience-management) **Average Rating:** 4.3/5.0 **Total Reviews:** 751 ## About Qualtrics Customer Experience Qualtrics XM for Customer Experience is the customer experience product used by the world's most iconic brands to immediately surface customer friction and guide frontline teams in the moment to better serve clients. Drive company-wide improvement—across processes, products, and digital properties—to increase customer lifetime value. Frontline Care (TM) uses omnichannel analytics and AI-powered automation to deliver powerful, personalized recommendations for every customer straight to your frontline customer care teams so you can increase usage, drive upsell, and reduce churn. Leverage our Frontline Digital (™) Product to analyze customer journeys so you can step in at the right time to remove friction or redirect users to a better experience. Understand digital customer behavior through session replays and frustration detection like rage clicks and mouse thrashing. Use Frontline Locations (™) to compile online reviews within the same platform so you can connect the dots between channels and get a bird’s eye view across the end-to-end customer experience. Bring together feedback from your customers with the voice of your frontline employees and make sense of it all in seconds with our AI-powered platform. Qualtrics is used by teams, departments, and entire organizations to manage the four core experiences of business—customer, product, employee, and brand—on one platform. Over 13,500 enterprises worldwide, including more than 85 percent of the Fortune 500, rely on Qualtrics to consistently build products that people love, create more loyal customers, develop a phenomenal employee-centric culture, and build iconic brands. ## Qualtrics Customer Experience Pros & Cons **What users like:** - Users commend the **ease of use** of Qualtrics, making it accessible for even novices in customer experience management. (18 reviews) - Users value the **strong analytics and reporting capabilities** of Qualtrics, enabling effective insights into customer experiences. (14 reviews) - Users find Qualtrics Customer Experience **extremely helpful** for gaining insights and improving customer satisfaction and retention. (13 reviews) - Users value the **feedback management capabilities** of Qualtrics Customer Experience for enhancing customer understanding and decision-making. (9 reviews) - Users value the **deep insights generation** of Qualtrics, enabling enhanced customer satisfaction and informed decision-making. (9 reviews) - Users benefit from the **robust reporting capabilities** of Qualtrics, enabling effective analysis of customer experience data. (9 reviews) - Customer Feedback (7 reviews) - Customer Insights (7 reviews) - Users value the **exceptional customer support** of Qualtrics, citing proactive communication and timely follow-ups on issues. (7 reviews) - Users appreciate the **powerful dashboard building capabilities** of Qualtrics, enhancing their understanding of customer experience. (7 reviews) **What users dislike:** - Users find the **complexity** of Qualtrics challenging, especially when seeking basic survey functionalities and quick setup. (7 reviews) - Users find the **custom setup and Text iQ functionality lacking** , as they seek better performance in various languages. (7 reviews) - Users find **limited customization** options in Qualtrics, which can complicate their experience and hinder effectiveness. (7 reviews) - Users find the **complexity of the interface** challenging, especially for newcomers trying to set up workflows. (7 reviews) - Users find the pricing for Qualtrics Customer Experience to be **expensive** , especially for smaller teams and organizations. (6 reviews) - Users are frustrated by the **limitations in customization and data analysis** , making it a time-consuming and costly task. (6 reviews) - Steep Learning Curve (6 reviews) - Users report **inaccurate data analysis** in Qualtrics, making it difficult to derive meaningful insights from surveys. (5 reviews) - Learning Curve (5 reviews) - Complex Customization (4 reviews) ## Qualtrics Customer Experience Reviews ### 1. Powerful but Overwhelming **Rating:** 4.0/5.0 stars **Reviewed by:** Rebecca S. | Research Assistant, Small-Business (50 or fewer emp.) **Reviewed Date:** September 08, 2022 **What do you like best about Qualtrics Customer Experience?** Qualtrics is super powerful with a lot of customizations available, you can set it up in any way that works for your organization. The qualtrics support pages are also very helpful and cover a lot of topics. **What do you dislike about Qualtrics Customer Experience?** It is expensive, and learning the platform is quite overwhelming. There is a lot of information to take in. Customer support is also not the best. They try and be helpful, but sometimes they dont understand your questions. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Our organization is in the process of setting up repeatable processes so qualtrics is very good at allowing you to create templates of projects and then administer them to other groups in the future with minimal updates. ### 2. A greater tool for a better study and research **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** December 05, 2022 **What do you like best about Qualtrics Customer Experience?** Different capabilities of voice, social, SMS and apps it makes it easier for us to understand customer behavior and emotion which helps us to strategize accordingly. It makes the insights of a customer journey available. Few customizations on top is also a good value add to have. **What do you dislike about Qualtrics Customer Experience?** The integration with API's and third party vendors can be improved and updated for a better user experience. UI and UX should also be improved in order to make it more user centric. On a higher level, its a good tool with few tweaks to make it better. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** It helps us to understand the user persona, their emotion wrt different products on which the research has to take place which at the end of the day helps us to make our go to market strategy. Also it helps us with our internal research projects. ### 3. Very helpful features to capture the customer feedback. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** October 25, 2022 **What do you like best about Qualtrics Customer Experience?** Mainly two things: Easy to set up and integrate with other platforms and the ability to send friendly reminders to customers. It's well ahead of their competitors as it allows to scale quickly. **What do you dislike about Qualtrics Customer Experience?** The reporting suite is not friendly enough and is not that useful. I need to download the data and do an analysis on spreadsheets. It would help to be able to see reports of surveys sent, periodical response rates per project or being able to categorise feedback themes based on words and text. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** It's helping us to improve the response rate on customer satisfaction index surveys. Our business is about selling high-quality support, and capturing feedback on how we are doing and how we can improve is key. ### 4. Great customer experience **Rating:** 4.5/5.0 stars **Reviewed by:** Humaira J. | Survey Programmer, Small-Business (50 or fewer emp.) **Reviewed Date:** September 26, 2022 **What do you like best about Qualtrics Customer Experience?** The dashboard is pretty good and extremely easy to use. Data collection, typing tool, conjoint everything was possible to do. The graphics are also very nice. The tool has variety of features that are not found in other tools. Even the non programmers can use the tool with ease. **What do you dislike about Qualtrics Customer Experience?** The custom logics are a bit difficult to implement especially for those who don't know JavaScript. The data analysis tab is a little slower and we need to refresh it again and again. The support is not available all the time. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** The reporting features are very much beneficial. The knowledge base is pretty much beneficial as it covers all the points. Its actually fun using the tool beacuse of its flexibility and ease. The flexibility of survey flow is also very beneficial. ### 5. Qualtrics is designed to help businesses build better relationships **Rating:** 5.0/5.0 stars **Reviewed by:** Robert R. | Network Administrator, Small-Business (50 or fewer emp.) **Reviewed Date:** February 16, 2023 **What do you like best about Qualtrics Customer Experience?** Qualtrics is designed to help businesses build better customer relationships and improve customer loyalty. They gather customer feedback data and analyze it. **What do you dislike about Qualtrics Customer Experience?** It takes a while to get feedback and data but in the end its worth it. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** They help keep retention. They help solve the amount of turnover by getting real data. They also help with customer satisfaction. ### 6. Qualtrics customer experience provides UX insights for continuous improvement. **Rating:** 5.0/5.0 stars **Reviewed by:** JT J. | D, Mid-Market (51-1000 emp.) **Reviewed Date:** October 27, 2022 **What do you like best about Qualtrics Customer Experience?** I like the simplicity and it's cross-platform functionality that ensures you're able to garner feedback from a variety of users. **What do you dislike about Qualtrics Customer Experience?** I do not currently see any downsides. It almost feels like they thought of everything. I have no negative feedback to provide. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Qualtrics Customer Experience is used to measure customer satisfaction with our ecomm purchase path. The feedback provided enables my team to make continued improvements to ensure customer satisfaction and ease of use. ### 7. Qualtrics CX experience is a good tool **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** June 05, 2023 **What do you like best about Qualtrics Customer Experience?** great place for building surveys. the platform is very user friendly **What do you dislike about Qualtrics Customer Experience?** Dashboards and directory needs a better way to connect with each other **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Helps build complex survey logics with multiple branches. One place to manage contacts and distribute the survey as well ### 8. Enhanced customer satisfaction **Rating:** 5.0/5.0 stars **Reviewed by:** DEVALLA S. | Business development executive, Mid-Market (51-1000 emp.) **Reviewed Date:** October 28, 2022 **What do you like best about Qualtrics Customer Experience?** Feedback act as a major plus point for our company, with the help of Qualtrics Customer Experience feedback survey we received valuable insights from our customers, analysing the data become easier with graphical representation and good user interface dashboard. **What do you dislike about Qualtrics Customer Experience?** I have not disliked anything, but some of the futures can be made more better, such as roles and permission, requesting updates and new futures which are unique and different. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Most of the problem our customers faced with our services and products has been resolved with the help of Qualtrics Customer Experience, also good user interface such as contacts , dashboard, analytics, alert, message, feedback everything required to increase customer satisfaction and experience. ### 9. Is Qualtrics User-Friendly? **Rating:** 4.0/5.0 stars **Reviewed by:** Sam N. | Coordinator, Small-Business (50 or fewer emp.) **Reviewed Date:** September 27, 2022 **What do you like best about Qualtrics Customer Experience?** Qualtrics is a clean, sophisticated tool for creating surveys and collecting data. The best things about Qualtrics are its multi-faceted sharing ability and simplicity. **What do you dislike about Qualtrics Customer Experience?** Qualtrics may not be the most user-friendly tool for the average employee or novice researcher. With the new updates and interfaces, it may be hard to navigate for entry-level folks. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Qualtrics is allowing me to collect data and information across platforms and different populations. I use it to collect information from students about their experiences and then use data collected for reporting purposes. ### 10. One of the best CX platforms out there! **Rating:** 4.5/5.0 stars **Reviewed by:** Abhishek R. | Associate Director Of Sales - Asia Pacific & Middle East, Mid-Market (51-1000 emp.) **Reviewed Date:** September 26, 2022 **What do you like best about Qualtrics Customer Experience?** From a strategy perspective, a good CX platform should help you achieve three important things; 1) Reduce customer churn 2) Reduce the cost to serve a customer 3) Increase the customer LTV Qualtrics helps with all these three things. It is pretty easy to create surveys and very easy to set up complex logics. **What do you dislike about Qualtrics Customer Experience?** The data and analytics of the platform need some improvement. It requires a lot of post-processing, and it takes a bit of time to load too. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** As a business, we want to ensure we deliver our clients the best experience possible. This is only possible if we know what the bottlenecks are in our onboarding and complaint resolution processes. Qualtrics helps us figure out these problems and deliver a high NPS. ### 11. There are a lot of features which can be used, and many more limitations of those features **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Management Consulting | Mid-Market (51-1000 emp.) **Reviewed Date:** May 30, 2023 **What do you like best about Qualtrics Customer Experience?** Almost anything is possible, some builds use in-built features and some have be custom built **What do you dislike about Qualtrics Customer Experience?** A lot of features have to be built and aren't available out of the box **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** solves issues of having data all in one place ### 12. Good platform with limited support **Rating:** 3.0/5.0 stars **Reviewed by:** Harsimran M. | Sr. Customer Experience Manager, Enterprise (> 1000 emp.) **Reviewed Date:** October 21, 2022 **What do you like best about Qualtrics Customer Experience?** DYI functionality of the platform is good. Most things are easy to use and intuitive. **What do you dislike about Qualtrics Customer Experience?** Technical support is limited. The support team has very limited knowledge and many times give wrong information. Sometimes it feels you are getting templated messages. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Qualtrics is being used as the customer experience tool at my organisation. It helps us gather feedback from our customer from different channels and track performance and NPS scores. Dashboards give visibility. ### 13. Great product - lots of data! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Insurance | Mid-Market (51-1000 emp.) **Reviewed Date:** May 17, 2023 **What do you like best about Qualtrics Customer Experience?** Qualtrics brings a large volume of useful data to help measure & improve First Contact Resolution (FCR). **What do you dislike about Qualtrics Customer Experience?** Some of the navigation for reporting and display. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Helps to provide feedback and Voice of the Customer (VoC) to improve customer satisfaction and issue resolution. ### 14. My customer experience **Rating:** 4.5/5.0 stars **Reviewed by:** Nathalie R. | Occupational therapist, Small-Business (50 or fewer emp.) **Reviewed Date:** October 29, 2022 **What do you like best about Qualtrics Customer Experience?** Qualtrics is very easy to use, it has a good design and organization of the information that helps me to understand and answer the surveys well. It can also be used on cell phone, computer or tablet and the design holds up well. **What do you dislike about Qualtrics Customer Experience?** Sometimes the surveys are interrupted while I am doing them, usually because of an internet connection, and I have to start again. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** With Qualtrics I have been able to provide information required in my work in an easy and fast way. It also helps to obtain information about experiences, suggestions that allow me to improve a place or service. ### 15. Qualtrics Customer Experience is the best option. **Rating:** 5.0/5.0 stars **Reviewed by:** Linus E. | Web Developer, Enterprise (> 1000 emp.) **Reviewed Date:** October 26, 2022 **What do you like best about Qualtrics Customer Experience?** We needed a software that will allow us to our customer experience and Qualtrics Customer Experience is the real deal. I like the ability to send reminders to customers and it integrates with other platforms seamlessly. The interface is nice, very easy to navigate through. **What do you dislike about Qualtrics Customer Experience?** Only customization which can be a little bit tricky sometimes. Nothing much to dislike. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** I like how it sends automated recommendation actions which help to improve customer experience and their customer service is excellent, they will help you in creating the best platform. Additionally, Qualtrics Customer Experience is secure and also it can be accessed from any device. ### 16. Long time user who hasn’t tried it all out **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Education Management | Enterprise (> 1000 emp.) **Reviewed Date:** October 04, 2022 **What do you like best about Qualtrics Customer Experience?** I like the ease with which I can launch a quick survey or, when time is greater, customize a more detailed survey using known techniques. **What do you dislike about Qualtrics Customer Experience?** There have been times when changes have been made that it's difficult to "find your old way of doing it " until you've made the adjustment. Also, it would be great if there was a manual for Qualtrics rather than just having to Google each issue you're having. I know that there is help available but sometimes you'd like to have a orderly progression through, say, developing a survey and "here are some of the modifications you could easily make." I would suspect that most users cannot afford to go to centralize Qual tricks training **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** I have to say that I have no clue what "Qualtrics customer experience" is. And that may be a deficit on my part, so I need to look it up. Embarrassed that I have nothing to say here. You will have to ignore my comment below because I have just making up something to go on ### 17. I have used Qualtrics Customer Experience for 2 years now and it's fun using it. **Rating:** 4.5/5.0 stars **Reviewed by:** Elvis A. | Quality Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** October 26, 2022 **What do you like best about Qualtrics Customer Experience?** What i like most about it is usability, flexibility and accessibility. The interface is quite easy to learn and understand so no training is needed. It collects customer feedback through social media engagement, analyze the conversation and offer actionable plan on improving their satisfaction since satisfaction of our customers is vital. **What do you dislike about Qualtrics Customer Experience?** Qualtrics Customer Experience makes no errors so nothing at the moment to highlight as a dislike about it. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** The customer support team are always ready to help you when you need help,and it offers an extensive range of services. It is easy and straightforward to implement, set up and use. ### 18. Efficient and it is easy to use **Rating:** 4.0/5.0 stars **Reviewed by:** Sayed Majeed A. | Senior contact centre attendant, Mid-Market (51-1000 emp.) **Reviewed Date:** October 28, 2022 **What do you like best about Qualtrics Customer Experience?** The interface is easy to use and all the needed analysis tools are there to make our work more efficient, we have used it to identify the unsatisfied customer to better their experience **What do you dislike about Qualtrics Customer Experience?** The overall look needs to be improved along with some tech issues in the backend. Plus, it is expensive. Hence, it is not suitable for small to mid organizations **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** We are getting feedback and proper data from the customers. Hence, we are having a better understanding of what are the insights of our customers. this lead to a better provided services from our end. ### 19. Best user expeience, **Rating:** 5.0/5.0 stars **Reviewed by:** Jackton W. | Managing Director, Mid-Market (51-1000 emp.) **Reviewed Date:** September 18, 2022 **What do you like best about Qualtrics Customer Experience?** One of the best things I like about the tool is how it is easy to use and customize to the company's needs. The user interface is very intuitive, making it easy for one without experience to use it. We can know how our customers want to be served. **What do you dislike about Qualtrics Customer Experience?** Nothing that I have found annoying about the Qualtrics Customer Experience **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** For every business to excel, there is a need to treat the customers most appropriately. Customer experience is the new norm for any business's success. You will need to treat your customers right and respond to their requests and complaints without delay. That's where the Qualtrics Customer Experience comes through. It helps manage the customers' requests and complaints. ### 20. A great platform to fill the gap between app design decisions and feedback from customers **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** May 20, 2023 **What do you like best about Qualtrics Customer Experience?** Great UI that is intuitive Great and easy way to increase site usability **What do you dislike about Qualtrics Customer Experience?** No detailed onboarding to all the hidden gem features **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Not knowing how to decide when it comes to app features and design ### 21. I conduct psychological research and use Qualtrics to conduct and analyze my studies. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Higher Education | Small-Business (50 or fewer emp.) **Reviewed Date:** May 23, 2023 **What do you like best about Qualtrics Customer Experience?** Qualtrics has been quick in responding to my needs **What do you dislike about Qualtrics Customer Experience?** Sometimes they can't undersatnd what I am trying to figure out **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** They are helping me write and analyze my studies better ### 22. Qualtrics Customer Experience **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Banking | Mid-Market (51-1000 emp.) **Reviewed Date:** May 27, 2023 **What do you like best about Qualtrics Customer Experience?** CX dashboards are very helpful to do in-depth analysis **What do you dislike about Qualtrics Customer Experience?** There should be more widgets to display text analysis in dashboard **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Able to understand the problem faced by customer ### 23. Useful tool to collect quick insights from our stakeholders **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Higher Education | Small-Business (50 or fewer emp.) **Reviewed Date:** October 04, 2022 **What do you like best about Qualtrics Customer Experience?** The backend interface is relatively easy to use, and the customer support from the Qualtrics team is very robust. I have always had excellent experiences with the support team. The in-program data analysis tools are nice. **What do you dislike about Qualtrics Customer Experience?** Sometimes it is challenging to use images and branding at the user level. The menus can be a little difficult, and the dowloads can be sloppy to work with without reformatting. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** We are able to collect relatively real-time feedback from those we serve, and we use all of this data to make meaningful adjustments to our programs on a regular basis. We are able to better serve with these data. ### 24. Qualtrics has been a great partner. **Rating:** 4.5/5.0 stars **Reviewed by:** Kymberly J. | Marketing Consultant, Enterprise (> 1000 emp.) **Reviewed Date:** September 17, 2022 **What do you like best about Qualtrics Customer Experience?** I have created many surveys using Qualtrics. It is among the most intuitive pieces of software I've ever utilised. The layout is straightforward and correct. You may also purchase groups of individuals willing to participate in surveys and research investigations. Researchers that require a representative sample of a group might also benefit significantly from the panels. **What do you dislike about Qualtrics Customer Experience?** I lack a comprehensive dashboard for follow-up tickets, which is crucial for our management of closing the loop. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** We are now much more closing the loop fast on feedback from customers. With the help of the collected data, we've put CX-related projects at the top of our list, which has led to more satisfied customers. ### 25. User friendly and great data aggregation **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** September 29, 2022 **What do you like best about Qualtrics Customer Experience?** It's extremely easy to set up surveys in Qualtrics, and it's also extremely easy to take surveys. We used this platform for 360 reviews and the data aggregation was so helpful for discussing the feedback. **What do you dislike about Qualtrics Customer Experience?** I truly can't think of anything I dislike about using Qualtrics. That said, I don't know what the pricing structure is so possibly cost. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** It has been an incredible platform for our company wide biannual review system. It's easy to set up and simple to take, and the way the data is displayed after the survey concludes has been very helpful for reviewing that feedback and finding methods for implementation. ### 26. Customer is Always Number One, Which is What Qualtrics Allows Us to Adhere To! **Rating:** 4.5/5.0 stars **Reviewed by:** Alex K. | IT Support Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** October 26, 2022 **What do you like best about Qualtrics Customer Experience?** We've used a similar application in the past called SalesMate however, moving over to this was a nice and fun surprising change. It really gives us a great avenue to interact with the customer, which is crucial in our variety of businesses. **What do you dislike about Qualtrics Customer Experience?** There have been some outages on the Qualtrics end, which I've noticed a few times, but it isn't very common. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Interacting with my customers is critical and Qualtrics is delivering everything I could possibly need in that regard and it looks to stand out nicely against competing solutions. ### 27. Can't live without it! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Higher Education | Small-Business (50 or fewer emp.) **Reviewed Date:** September 27, 2022 **What do you like best about Qualtrics Customer Experience?** What is not to like? It captures all of the feedback from my summer programs so I can assess, review and evaluate for future summer redesign. We are always looking to improve! **What do you dislike about Qualtrics Customer Experience?** It does take some time to get familiar with using the platform for the first time. I think having some tutorials with helpful tips for beginners would be a great way for new users to optimize it. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** I have had a great Qualtrics Customer Experience because when I am unsure as to how to approach an assessment I can quickly ask a question and know that I will get a response soon. ### 28. Market researchers helpful software! **Rating:** 4.5/5.0 stars **Reviewed by:** Jatin C. | Project Manager, Enterprise (> 1000 emp.) **Reviewed Date:** October 11, 2022 **What do you like best about Qualtrics Customer Experience?** The customer support is very helpful and responsive when needed. The part about this software is there are a lot of customization involved while using the surveys option. The interface is quite easily understandable. **What do you dislike about Qualtrics Customer Experience?** Nothing much to dislike but if needed to answer then I would say for a new user, there should be some tutorial videos to familiarise that includes helpful tips which would ease the process. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** This software is helping us solve the main problem that is customer retention and loyalty. There are multiple surveys to fill which is helpful in increasing our brand awareness. ### 29. Good tool for Survey designing and data analysis. **Rating:** 4.5/5.0 stars **Reviewed by:** Ashish S. | Team Lead, Small-Business (50 or fewer emp.) **Reviewed Date:** January 11, 2022 **What do you like best about Qualtrics Customer Experience?** The process of creating the questions are easy and efficient. Up to medium complexity surveys can be design easily and quickly. It gives you good look and feel so you can create interacting surveys which gives good respondents experience. We can see the data real time to create report which helps in data analysis. **What do you dislike about Qualtrics Customer Experience?** Customization is very difficult in this tool. Generally, grid type of questions where you need to show multiple columns with different look and feel is required complex jQuery skill here should be some more default custom questions types. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** You do not need huge technical knowledge to start designing the surveys. You can train someone within a week on this tool. Data analysis is easy with the dashboard. We are programming small surveys efficiently and quickly it is time-saving for us and increases our productivity in survey designing. ### 30. Excellent Conversational Analytical Program **Rating:** 4.5/5.0 stars **Reviewed by:** Jeff M. | Customer Relations Officer, Mid-Market (51-1000 emp.) **Reviewed Date:** October 06, 2022 **What do you like best about Qualtrics Customer Experience?** The program is a reasonable platform that collects customer feedback through benchmark and social media engagement, analyze the conversations and offer actionable plan on improving their satisfaction. Besides, the platform integrates with other existing solution to boost customer happiness. **What do you dislike about Qualtrics Customer Experience?** The tool is consistent in collecting and managing the insights or concerns that customers bring on board without making any errors. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** This is a branded customer help solution, that takes considerable bites on feedback that customers bring to the company, and proper planning with reliable insights get deployed The tool offers flexible services and delivers quality and intuitive actions ### 31. Customer Satisfaction for Burgeoning Agile Supports and Development Sprints **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Media Production | Mid-Market (51-1000 emp.) **Reviewed Date:** January 18, 2023 **What do you like best about Qualtrics Customer Experience?** We currently changing to an Agile working which we are implementing with Zendesk, JIRA Projects, Confluence, Salesforce Etc. The clear and concise integration followed with data analytic output helped the business transition more easily **What do you dislike about Qualtrics Customer Experience?** For our customers and employees who are not technology focused it was a large transitional jump. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Finding the missing pieces or overlooked sections in our Support and Development cycles that weren't taken into consideration in the planning stages. ### 32. Qualtrics is a powerful and effective tool for gathering and analyzing data **Rating:** 4.5/5.0 stars **Reviewed by:** Ben S. | Student Research Assistant, Enterprise (> 1000 emp.) **Reviewed Date:** October 04, 2022 **What do you like best about Qualtrics Customer Experience?** Tons of options for building surveys in interesting styles, formats, and genres. Very helpful customer service as well. **What do you dislike about Qualtrics Customer Experience?** We had some bot response issues that we have struggled to remedy even with various anti bot tools in place **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Qualtrics is giving us some tools to flag bots that helps to speed up our data scrubbing process. ### 33. Intuitive and efficient user experience on this platform **Rating:** 4.5/5.0 stars **Reviewed by:** Caitlyn K. | research assistant, Small-Business (50 or fewer emp.) **Reviewed Date:** October 04, 2022 **What do you like best about Qualtrics Customer Experience?** The most helpful part of the customer experience platform is the ability to contact an expert to assist with any project needs. Help with every step in the process allows for a very efficient working experience. **What do you dislike about Qualtrics Customer Experience?** One downside to using the Qualtrics customer experience platform is that there are features in abundance. All of the variety and web tools associated with the site can be overwhelming for a new data user. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** The Qualtrics customer experience allows novice data users to become proficient in marketing, service analysis, and analytics through the easy-to-use Qualtrics platform. ### 34. Qualtrics Is an Asset to Any Program **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Education Management | Enterprise (> 1000 emp.) **Reviewed Date:** October 04, 2022 **What do you like best about Qualtrics Customer Experience?** The ease of use and simple presentation style (excellent for phone surveys) is wonderful. The flexibility to save information in various formats allows for multiple uses (ie surveys, registrations, feedback platforms, course delivery, etc.) I especially love the reminder system! **What do you dislike about Qualtrics Customer Experience?** I had Contacts set up. The quick unexpected change to "lists" with no explanation of what the new functionality is was a little jarring. What are the new functions??? **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** I can enter data and pull out in CSV format, allowing me to really access my data points in a variety of ways. ### 35. A great customer expérience tool for international brands **Rating:** 4.0/5.0 stars **Reviewed by:** Fred C. | Product Manager chez Eloquant.com, Enterprise (> 1000 emp.) **Reviewed Date:** October 26, 2022 **What do you like best about Qualtrics Customer Experience?** I used Qualtrics when I worked at Sage Software It a is very complete survey tool for brands that want to analyze customer expérience & customer journey. It allow to send survey to customers, and then identify the unsatisfied to call them back. It is integrated with most CRM. **What do you dislike about Qualtrics Customer Experience?** Quite expensive (not for a small business) Not a self care software (need project management to be implemented) **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Custome satisfaction survey and vision of the NPS evolution, détection of WoW moments ### 36. Best Customer experience in Qualtrics **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** November 05, 2022 **What do you like best about Qualtrics Customer Experience?** The best thing is that you can directly contact their customer service if you are trying to develop a customer experience program. They will guide you through the whole process and are humble and understanding. **What do you dislike about Qualtrics Customer Experience?** The only minor dislike for my friends is that they get confused on Text IQ, but it is very easy for me. I don't find any dislike in this software. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** We got the report in a very interactive and understandable dashboard, which is the best thing for any company. Reports are essential as it shows the work of each employee and each team; this software is best for this feature. 5 STARS for its customisation and dashboard. ### 37. Engage & Retain Customers with Qualtrics Customer Experience **Rating:** 4.5/5.0 stars **Reviewed by:** Dakota K. | Account Director - IT & Engineering Services, Enterprise (> 1000 emp.) **Reviewed Date:** October 10, 2022 **What do you like best about Qualtrics Customer Experience?** Qualtrics Customer Experience connect a wide array of channels and data sources that enables me to better understand our customers. **What do you dislike about Qualtrics Customer Experience?** Unavailability of robust ticketing and offline tools although it integrates with external apps and APIs. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Predictive intelligent analytics tools help uncover patterns and trends of customers in real-time. ### 38. Experience on Qualtrics !! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** October 12, 2022 **What do you like best about Qualtrics Customer Experience?** Tool provides customization for the surveys lot of different features. The customer srevice is also amazing they will help you in creating the best program. The Platform is very easy to use and provides good support for non programmers as well. I have used the qualtrics and able to build great surveys. It also has the analytics tool which somehow helps in building a visison & enhancement to solutions of organization. **What do you dislike about Qualtrics Customer Experience?** Not able to to find any dislike, the platform works really good.The User interface is very easy to use but furthur improvements and enhancements are always better **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** We used this software in collecting the data that helps in providing analytics and new ideas. Dashboards with customizable features helps a lot. ### 39. Goes a long way to give us actionable data for our schools **Rating:** 4.5/5.0 stars **Reviewed by:** Ron B. | Executive Director Technology, Safety, and Security, Mid-Market (51-1000 emp.) **Reviewed Date:** March 07, 2018 **What do you like best about Qualtrics Customer Experience?** I like the flexibility and adaptability of the platform . I appreciate the myriad of ways that data can be analyzed and reports. **What do you dislike about Qualtrics Customer Experience?** It needs the ability to merge to a doc, pdf, or docx file from a survey submission. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** KPI and metrics dashboards with vocalize ### 40. Great tool for data collection **Rating:** 3.0/5.0 stars **Reviewed by:** Yashwant S. | Analyst, Enterprise (> 1000 emp.) **Reviewed Date:** February 08, 2020 **What do you like best about Qualtrics Customer Experience?** It has lots of in-built question types which are always helpful to build the survey easily. **What do you dislike about Qualtrics Customer Experience?** Lack of Customer support on customization. delay response of customer support. **Recommendations to others considering Qualtrics Customer Experience:** It's quite helpful to analyze the customer data using different inbuilt functionalities i.e.e reports, crosstabs, expert review, etc. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** As per my experience, moderate level surveys are useful to build in Qualtrics. ### 41. I use the platform for surveys to gather information from students, colleagues and prospective hires **Rating:** 5.0/5.0 stars **Reviewed by:** Marisofi M. | Assistant for Strategic Initiatives for Student Success, Enterprise (> 1000 emp.) **Reviewed Date:** September 28, 2022 **What do you like best about Qualtrics Customer Experience?** The basic overview guides make it easy to start collecting data. **What do you dislike about Qualtrics Customer Experience?** It took me a few tries to thoroughly understand my department's needs. Qualtrics has many capabilities. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Qualtrics has helped my department gather information from students, colleagues and prospective hires. I have benefitted from collaborating on surveys with other colleagues. ### 42. Actionable Insights about customer pain points **Rating:** 4.5/5.0 stars **Reviewed by:** Rishaang K. | Performance marketer, Small-Business (50 or fewer emp.) **Reviewed Date:** October 26, 2022 **What do you like best about Qualtrics Customer Experience?** Qualtrics Customer Experience provides unbiased data and customer insights to take action on and improve the product along the consumer journey. It's very agile and makes it easy to collect data. **What do you dislike about Qualtrics Customer Experience?** high priced and doesn't publish its pricing. Survey monkey is cheaper. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Provides additional data points to improve the project and customer journey. helps collect data and provide feedback to the customer. Insights about customer pain points are very crucial. ### 43. I am responsible and can work under pressure **Rating:** 4.0/5.0 stars **Reviewed by:** Hanwen Z. | Enterprise Sales Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 19, 2022 **What do you like best about Qualtrics Customer Experience?** Intuitive in the face of product investigation **What do you dislike about Qualtrics Customer Experience?** Some kind of reward survey with low probability **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** A good experience of self ### 44. Qualtrics offers for good in experience management **Rating:** 4.0/5.0 stars **Reviewed by:** Swati S. | R & D Assistant Manager, Enterprise (> 1000 emp.) **Reviewed Date:** October 12, 2022 **What do you like best about Qualtrics Customer Experience?** It is a software that provides to do surveys, feedback, using a variety of distribution and result also can be downloaded. It is a secure and can be access any devices. **What do you dislike about Qualtrics Customer Experience?** Requires more programming to achieve certain task such as providing a scoring report for a multi section assessment **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** There are basic functionality which need to improve, there is need to add more data and results analysis, it also take's time to load the data. ### 45. Customizable Survey Software for SaaS business **Rating:** 5.0/5.0 stars **Reviewed by:** Shivasurya S. | Developer, Small-Business (50 or fewer emp.) **Reviewed Date:** September 30, 2022 **What do you like best about Qualtrics Customer Experience?** Reports and distribution user experience is really beatiful. It's really easy to integrate with HubSpot CRM to sync with customer. **What do you dislike about Qualtrics Customer Experience?** I really dislike the charts which is poor in loading in iPad, but it's pretty good in desktop. Otherwise I don't have any negative opinion on them. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** We are looking to create a seamless customer feedback experience built within our security saas product without user intervention like emails. But we embed them within our application to collect feedback. ### 46. Great Platform To Use **Rating:** 5.0/5.0 stars **Reviewed by:** Katie D. | Managing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** October 04, 2022 **What do you like best about Qualtrics Customer Experience?** Qualtrics helped us to navigate and produce different surveys with ease. When utilizing Qualtrics, we're able to get the best feedback from employees and customers. **What do you dislike about Qualtrics Customer Experience?** Qualtrics doesn't have a modern interface. It should be updated to provide a new look and more features with it. I want to be able to make even better and more comprehensive surveys. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Qualtrics helped us craft quality surveys as well as provide us with excellent customer service. ### 47. Great software for support and Customer Experience Analytics **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** December 09, 2022 **What do you like best about Qualtrics Customer Experience?** Best thing about Qualtrics Customer Experience is its AI and ML-driven Analytics and awesome dashboard. The new and improved Analytics is just amazing! Great for top management to learn more about their customers and how they feel about the company's services and products. **What do you dislike about Qualtrics Customer Experience?** Frankly not much to dislike but it feels a bit overwhelming as there a lot of features and as you start using it, you will get used to it gradually. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Customer feedback analysis ### 48. Great experience **Rating:** 5.0/5.0 stars **Reviewed by:** Arpana K. | Qualtrics CX Consultant, Enterprise (> 1000 emp.) **Reviewed Date:** September 13, 2022 **What do you like best about Qualtrics Customer Experience?** The way questions can be fed in to get the required feedback makes the platform best to get what the organization are looking to get insights out of inputs **What do you dislike about Qualtrics Customer Experience?** Drag and drop question is difficult to display in dashboard as shown in inbuilt reports of the platform. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Customers are able to identify the issues by collecting the feedback on their platforms which is giving the actions of needed to take which also allows to provide better ideas to provide better implementation ### 49. Loved Working with Qualtrics since 2016 **Rating:** 5.0/5.0 stars **Reviewed by:** Michael S. | Customer Behavior Analyst, Enterprise (> 1000 emp.) **Reviewed Date:** August 27, 2019 **What do you like best about Qualtrics Customer Experience?** Qualtrics has a lot of documentation online, which can be found easier with Google at times. The tools a has changed quite a bit in the last six years and mostly for the better. **What do you dislike about Qualtrics Customer Experience?** Onboarding new people can be tough as it has a lot of advanced options, but doesn't have certain ones which make life easier for super power users. Admin tools need a complete overhaul. **Recommendations to others considering Qualtrics Customer Experience:** Start little and expand in the platform. It will keep the cost down and allow you to grow as you get to know the platform. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** It is a landing spot for all our experience data. It is great to aggregate all of the metrics in one place. ### 50. Using qualtrics for Grad school **Rating:** 5.0/5.0 stars **Reviewed by:** Kelsey T. | MBA Candidate, Small-Business (50 or fewer emp.) **Reviewed Date:** October 04, 2022 **What do you like best about Qualtrics Customer Experience?** I really enjoy the fact that you can preview your survey before launching it. It gives you the opportunity to see it from another lens and make any changes necessary. **What do you dislike about Qualtrics Customer Experience?** I wish there were more design features so I could get a little more creative with my surveys. **What problems is Qualtrics Customer Experience solving and how is that benefiting you?** Qualtrics is solving the problem of data collection and allowing everyday people like myself to collect the data we need. ## Qualtrics Customer Experience Discussions - [What is a customer experience platform?](https://www.g2.com/discussions/what-is-a-customer-experience-platform) - 1 comment, 1 upvote - [What is the best way to learn Java scripts and build custom dashboards?](https://www.g2.com/discussions/52114-what-is-the-best-way-to-learn-java-scripts-and-build-custom-dashboards) - 1 comment, 1 upvote - [How do other school districts use the platform? We are always looking for ways to improve our use.](https://www.g2.com/discussions/15011-how-do-other-school-districts-use-the-platform-we-are-always-looking-for-ways-to-improve-our-use) - 3 comments, 1 upvote - [What does qualtrics software do?](https://www.g2.com/discussions/what-does-qualtrics-software-do) - 1 comment - [Is qualtrics a CRM?](https://www.g2.com/discussions/is-qualtrics-a-crm) - 1 comment - [View Qualtrics Customer Experience pricing details and edition comparison](https://www.g2.com/products/qualtrics-customer-experience/reviews?page=4§ion=pricing&secure%5Bexpires_at%5D=2026-07-05+16%3A28%3A05+-0500&secure%5Bsession_id%5D=747bda09-84b9-4415-b97e-dada1f4312df&secure%5Btoken%5D=308c235866bba0e7393b63f2217f06745301c475dc411d6fb95434d29b6cdd5d&format=llm_user) ## Qualtrics Customer Experience Integrations - [Forsta](https://www.g2.com/products/forsta/reviews) - [Microsoft Power Automate](https://www.g2.com/products/microsoft-power-automate/reviews) - [Salesforce B2B Commerce](https://www.g2.com/products/salesforce-b2b-commerce/reviews) ## Qualtrics Customer Experience Features **Social Analytics** - Competitor Analysis - Follower Analysis - Post Performance - Paid Campaign Tracking - Attribution - Hashtag Analytics - Sentiment Analysis **Quality Assurance** - Evaluation - Calibration - Reports **Analytics** - Net Promoter Score (NPS) - Customer Satisfaction (CSAT) Score - Customer Effort Score (CES) - Gamification **Feedback Management** - Tagging - Segmentation - Custom Reports and Dashboards **Monitoring & Listening** - Social Measurement - Influencer Identification - Brand Monitoring - Keyword Tracking - Trend Analysis - Competitor Analysis **Platform** - Health Score - Customer Profiles - Notifications **Generative AI** - AI Text Generation - AI Text Summarization **Agentic AI - SAP Store** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - Genesys AppFoundry Marketplace** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - Social Media Listening Tools** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Reports & Dashboards** - Report Customizability - Report Exporting - Scalability - White Label **Process** - Mentions - Tickets - Macros **Engagement** - Feedback - Dashboards - Training **Customization** - Stakeholder Management - Multilanguage Support - Multiple Branding Support - Vertical-specific Solutions **Feedback Analysis** - Thematic Analysis - Sentiment Analysis - NPS/CSAT Scoring **Data Management & Analysis** - Sentiment Analysis - Social Reporting - Alerts and Notifications - Advanced Data Filtering **Predictions** - Service Quality Assurance - Analytics - Artificial Intelligence - Sentiment - Retention **Channels** - Email - Social - Text **Performance** - Integrations - Compliance **Feedback Sources** - Online Reviews - Surveys - Social Media - Customer Service Channels **Generative AI** - AI Text Generation - AI Text Summarization **Generative AI** - AI Text Generation - AI Text Summarization **Agentic AI - Social Media Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Insight** - Surveys - Reporting - Visitor Activity **Generative AI** - AI Text Generation - AI Text Summarization **Generative AI** - AI Text Generation - AI Text Summarization **Agentic AI - Experience Management** - Autonomous Task Execution - Cross-system Integration - Natural Language Interaction - Proactive Assistance ## Top Qualtrics Customer Experience Alternatives - [Reputation](https://www.g2.com/products/reputation/reviews) - 4.5/5.0 (2,404 reviews) - [Birdeye](https://www.g2.com/products/birdeye/reviews) - 4.7/5.0 (3,999 reviews) - [AskNicely](https://www.g2.com/products/asknicely/reviews) - 4.7/5.0 (1,029 reviews)