# Best SEO Tools with Keyword Research Capabilities

## How Many SEO Tools Products Does G2 Track?

**Total Products under this Category:** 903

### Category Stats (Aug 2026)

- **Average Rating:** 4.52/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Alli AI (+8.41%) - Among all products in this category, Alli AI recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank SEO Tools Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 34,000+ Authentic Reviews
- 903+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for SEO Tools
 ![G2 Grid® for SEO Tools plotting products by satisfaction and market presence](https://www.g2.com/categories/seo-tools/grids.png?focus%5B%5D=3551&focus%5B%5D=113186&focus%5B%5D=19432&focus%5B%5D=5717&focus%5B%5D=3258&focus%5B%5D=3265&focus%5B%5D=3259&focus%5B%5D=140897)

Highlighted products: Semrush, Google Search Console, Birdeye, SE Ranking, Conductor, Ahrefs, BrightEdge, and Wincher.

Underlying data: [Grid® JSON](https://www.g2.com/categories/seo-tools/grids.json?focus%5B%5D=semrush&focus%5B%5D=google-search-console&focus%5B%5D=birdeye&focus%5B%5D=se-ranking&focus%5B%5D=conductor&focus%5B%5D=ahrefs&focus%5B%5D=brightedge&focus%5B%5D=wincher)

**Sponsored**

### SE Ranking

Your Search Ecosystem, Finally in One Place Search has fundamentally changed. The rankings, AI-generated answers, local visibility, brand mentions, and social signals that shape your digital performance no longer operate in isolation — and your data should not either. SE Ranking gives you a connected view of your search ecosystem so you can understand what is actually driving results, adapt as the landscape shifts, and walk into stakeholder conversations with clarity rather than approximations. Ecosystem-Level Insights Across Every Channel That Matters Your core SEO workflow is here: keyword research, technical site audits, backlink analysis, competitive intelligence, local SEO, and content marketing tools — accurate and built for teams that depend on them to make decisions, not just to report metrics. But where SE Ranking goes further is in connecting those SEO foundations to the wider channels now shaping your brand visibility. Your GA4 data flows in without friction, adding traffic context and user behavior data to how you read search and AI visibility signals — so you are not interpreting ranking movements in isolation from what is actually happening to your audience. SE Visible, an extension of SE Ranking, lets you look at that same data from a different perspective by adding brand and AI search visibility as an additional layer. Planable completes the picture on the content side with a collaborative social media management environment where teams plan, schedule, approve & publish across channels with multi approval workflows, and content calendar tools built for the way teams actually work. Together, these layers of data allow you to draw the kind of cross-channel correlations your leadership and clients are starting to ask for by name — and to see them in concrete terms. When your brand mentions in LLMs increase, does branded search traffic follow? Does social engagement move with your AI visibility? Those are the questions that separate LLM visibility that has genuine business impact from visibility that is simply vanity. SE Ranking gives you the data correlation layer to tell the difference, and to communicate that difference to the stakeholders who need to act on it. A Platform That Grows as Your Work Grows As AI reshapes how your audience finds you, your visibility tracking keeps pace. The AI Search Toolkit tracks your brand and domain visibility across AI Overviews, AI Mode, ChatGPT, Perplexity, and Gemini. You can benchmark against competitors, follow how your share of visibility shifts over time, and set up daily tracking to catch changes as they happen — not after the fact. When your workflows move beyond dashboards, the SE Ranking API moves with you — feeding your custom reporting pipelines, your BI environment, and whatever data infrastructure your team has built. And as AI-powered workflows become more central to how modern marketing teams operate, MCP (Model Context Protocol) support means your live keyword, backlink, competitor, and LLM visibility data is available directly inside AI assistants like ChatGPT, Claude, and Gemini — without manual export steps in between. The underlying datasets and algorithms are continuously refined. What you are looking at reflects the real and current state of search, not a lagging approximation. The Infrastructure to Navigate Complexity — and Prove Value of Your Work The hardest part of marketing in this environment is not just doing the work. It is making the complexity legible to the people who need to act on it — clients, executives, and boards who want to understand what LLM visibility is actually worth and where the ROI lies. SE Ranking gives you the reporting infrastructure to answer those questions with data rather than assertions. Your performance reviews become faster to run and easier to defend. Your strategic recommendations connect search and AI visibility to business outcomes, not just traffic numbers. White Label reporting, collaborative project management, and the Agency Pack's extended client seat and reporting capabilities give your operational foundation room to scale without scaling your overhead at the same rate. The search ecosystem is more complex than it has ever been. SE Ranking — together with SE Visible and Planable — is the platform that makes it legible, connected, and actionable, built for the teams responsible for making sense of it.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=250&secure%5Bchosen_at%5D=2026-08-15T09%3A09%3A08Z&secure%5Bdisplayable_resource_id%5D=250&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=250&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=5717&secure%5Bresource_id%5D=250&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fseo-tools%2Ff%2Fkeyword-research&secure%5Btoken%5D=288385e9812906922a8e1ca7ff22902d7005677953d09ac7a670cb4ab53e2fc7&secure%5Burl%5D=https%3A%2F%2Fseranking.com%3Fsou1%3DG2%26gr1%3Dg2%26tg1%3Dpaid_promo%26kw1%3Dcom_g2paidclicks%26utm_source%3Dg2%26utm_medium%3Dg2%26utm_campaign%3Dg2_paid_clicks_campaign_may_2026&secure%5Burl_type%5D=custom_url)

### [Semrush](https://www.g2.com/products/semrush/reviews)

Semrush, an Adobe Company, is the leading brand visibility platform, empowering marketers to command their online presence and create measurable impact. Built on the industry’s most expansive proprietary dataset, Semrush delivers AI-driven insights across SEO, Agentic Search Optimization, content marketing, paid media, and social strategy. Used by over 28 million users globally – from scaling startups to the Fortune 500 – Semrush provides the competitive intelligence needed to win visibility in an evolving digital landscape. The company is headquartered in Boston, MA with a global presence across North America, Europe and Asia.

**Average Rating:** 4.4/5.0

**Total Reviews:** 3,921

#### How Do G2 Users Rate Semrush?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.0/10)
- **SEO Auditing:** 9.1/10 (Category avg: 8.5/10)
- **Content Insights:** 8.5/10 (Category avg: 8.3/10)
- **Competitor Analysis:** 9.0/10 (Category avg: 8.0/10)

#### Who Is the Company Behind Semrush?

- **Seller:** [Adobe](https://www.g2.com/sellers/adobe)
- **Company Website:** adobe.com
- **Year Founded:** 1982
- **HQ Location:** San Jose, CA
- **Twitter:** @Adobe  
956,842 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4bd838466d461c6fe81e09c861e82adaaf56d5a567f856b855f9808677f90560&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1480%2F&secure%5Burl_type%5D=linkedin_company_website)  
42,087 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Digital Marketing Manager
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 62% Small, 28% Medium

#### What Do G2 Reviewers Say About Semrush?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **variety of customizable tools** in Semrush, enhancing their SEO strategies and overall website performance.
- Users find Semrush's **ease of use** beneficial, enabling efficient SEO management and seamless integration with tools.
- Users value the **keyword insights** from Semrush, enhancing SEO strategies and optimizing content effectively.
- Users value the **comprehensive organic insights** and features of Semrush, enhancing their marketing strategies effectively.
- Users value the **effective position tracking** in Semrush, enabling strategic insights and competitive analysis for SEO success.

##### Cons

- Users find Semrush to be **too expensive** , especially for small businesses and sole proprietors with limited budgets.
- Users find Semrush **overly expensive** , particularly with additional costs for advanced features, limiting access for smaller businesses.
- Users find the **high costs** of Semrush challenging, particularly for smaller businesses with limited budgets.
- Users find **pricing issues** in Semrush due to high costs and constant add-ons that strain budgets.
- Users find the **learning curve steep** , as the overwhelming data can make initial navigation challenging.

#### What Are Recent G2 Reviews of Semrush?

**["Semrush delivers great SEO/AI Insights with brilliant support"](https://www.g2.com/survey_responses/semrush-review-13271554)**

**Rating:** 5.0/5.0 stars

_— Jodie M._

[Read full review](https://www.g2.com/survey_responses/semrush-review-13271554)

**["Semrush Enables Fast, AI-Powered SEO and AEO Workflows"](https://www.g2.com/survey_responses/semrush-review-13225776)**

**Rating:** 5.0/5.0 stars

_— Pedro M._

[Read full review](https://www.g2.com/survey_responses/semrush-review-13225776)

#### What Are G2 Users Discussing About Semrush?

- [How are digital marketing experts utilizing Semrush to uncover unique SEO and content marketing opportunities?](https://www.g2.com/discussions/how-are-digital-marketing-experts-utilizing-semrush-to-uncover-unique-seo-and-content-marketing-opportunities) - 2 comments, 3 upvotes
- [What is Semrush used for?](https://www.g2.com/discussions/what-is-semrush-used-for) - 5 comments
- [What is Semrush Content Marketplace used for?](https://www.g2.com/discussions/what-is-semrush-content-marketplace-used-for)
- [What is SplitSignal used for?](https://www.g2.com/discussions/what-is-splitsignal-used-for)
- [How do I delete my RingCentral account?](https://www.g2.com/discussions/how-do-i-delete-my-ringcentral-account) - 2 comments

### [SE Ranking](https://www.g2.com/pt/products/se-ranking/reviews)

Seu Ecossistema de Pesquisa, Finalmente em Um Só Lugar A pesquisa mudou fundamentalmente. As classificações, respostas geradas por IA, visibilidade local, menções de marca e sinais sociais que moldam seu desempenho digital não operam mais isoladamente — e seus dados também não deveriam. O SE Ranking oferece uma visão conectada do seu ecossistema de pesquisa para que você possa entender o que realmente está impulsionando os resultados, adaptar-se à medida que o cenário muda e entrar em conversas com as partes interessadas com clareza, em vez de aproximações. Insights em Nível de Ecossistema em Todos os Canais que Importam Seu fluxo de trabalho principal de SEO está aqui: pesquisa de palavras-chave, auditorias técnicas de sites, análise de backlinks, inteligência competitiva, SEO local e ferramentas de marketing de conteúdo — precisas e construídas para equipes que dependem delas para tomar decisões, não apenas para relatar métricas. Mas onde o SE Ranking vai além é em conectar essas bases de SEO aos canais mais amplos que agora moldam a visibilidade da sua marca. Seus dados do GA4 fluem sem atrito, adicionando contexto de tráfego e dados de comportamento do usuário à forma como você lê sinais de visibilidade de pesquisa e IA — para que você não interprete movimentos de classificação isoladamente do que realmente está acontecendo com seu público. O SE Visible, uma extensão do SE Ranking, permite que você olhe para esses mesmos dados de uma perspectiva diferente, adicionando visibilidade de marca e de pesquisa por IA como uma camada adicional. O Planable completa o quadro no lado do conteúdo com um ambiente colaborativo de gerenciamento de mídia social onde as equipes planejam, agendam, aprovam e publicam em vários canais com fluxos de trabalho de aprovação múltipla e ferramentas de calendário de conteúdo construídas para a forma como as equipes realmente trabalham. Juntas, essas camadas de dados permitem que você faça as correlações entre canais que sua liderança e clientes estão começando a pedir pelo nome — e vê-las em termos concretos. Quando suas menções de marca em LLMs aumentam, o tráfego de pesquisa de marca segue? O engajamento social se move com sua visibilidade de IA? Essas são as perguntas que separam a visibilidade de LLM que tem impacto genuíno nos negócios da visibilidade que é simplesmente vaidade. O SE Ranking oferece a camada de correlação de dados para diferenciar, e comunicar essa diferença para as partes interessadas que precisam agir sobre ela. Uma Plataforma que Cresce à Medida que Seu Trabalho Cresce À medida que a IA remodela como seu público o encontra, seu rastreamento de visibilidade acompanha o ritmo. O AI Search Toolkit rastreia a visibilidade da sua marca e domínio em AI Overviews, AI Mode, ChatGPT, Perplexity e Gemini. Você pode comparar com concorrentes, acompanhar como sua participação de visibilidade muda ao longo do tempo e configurar rastreamento diário para capturar mudanças à medida que acontecem — não depois do fato. Quando seus fluxos de trabalho vão além dos painéis, a API do SE Ranking acompanha você — alimentando seus pipelines de relatórios personalizados, seu ambiente de BI e qualquer infraestrutura de dados que sua equipe tenha construído. E à medida que os fluxos de trabalho impulsionados por IA se tornam mais centrais para o funcionamento das equipes de marketing modernas, o suporte ao MCP (Protocolo de Contexto de Modelo) significa que seus dados de palavras-chave ao vivo, backlinks, concorrentes e visibilidade de LLM estão disponíveis diretamente dentro de assistentes de IA como ChatGPT, Claude e Gemini — sem etapas manuais de exportação no meio. Os conjuntos de dados subjacentes e algoritmos são continuamente refinados. O que você está vendo reflete o estado real e atual da pesquisa, não uma aproximação atrasada. A Infraestrutura para Navegar na Complexidade — e Provar o Valor do Seu Trabalho A parte mais difícil do marketing neste ambiente não é apenas fazer o trabalho. É tornar a complexidade legível para as pessoas que precisam agir sobre ela — clientes, executivos e conselhos que querem entender o que a visibilidade de LLM realmente vale e onde está o ROI. O SE Ranking oferece a infraestrutura de relatórios para responder a essas perguntas com dados em vez de afirmações. Suas revisões de desempenho se tornam mais rápidas de executar e mais fáceis de defender. Suas recomendações estratégicas conectam a visibilidade de pesquisa e IA a resultados de negócios, não apenas a números de tráfego. Relatórios White Label, gerenciamento colaborativo de projetos e as capacidades estendidas de assento e relatório do Agency Pack dão à sua fundação operacional espaço para escalar sem aumentar sua sobrecarga na mesma proporção. O ecossistema de pesquisa é mais complexo do que nunca. O SE Ranking — junto com o SE Visible e o Planable — é a plataforma que o torna legível, conectado e acionável, construída para as equipes responsáveis por dar sentido a ele.

**Average Rating:** 4.7/5.0

**Total Reviews:** 1,515

#### How Do G2 Users Rate SE Ranking?

- **the product tem sido um bom parceiro comercial?:** 9.4/10 (Category avg: 9.0/10)
- **Auditoria SEO:** 9.3/10 (Category avg: 8.5/10)
- **Insights de conteúdo:** 8.4/10 (Category avg: 8.3/10)
- **Análise da Concorrência:** 9.0/10 (Category avg: 8.0/10)

#### Who Is the Company Behind SE Ranking?

- **Vendedor:** [SE Ranking](https://www.g2.com/pt/sellers/se-ranking)
- **Website da Empresa:** seranking.com
- **Ano de Fundação:** 2012
- **Localização da Sede:** Palo Alto, CA
- **Twitter:** @SERanking  
10,769 seguidores no Twitter
- **Página do LinkedIn®:** [www.linkedin.com](https://www.g2.com/pt/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=37730a73ef6cd80db088d646d0e417510684dd220f2ea0aba94f767fa6326ce8&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fse-ranking%2F&secure%5Burl_type%5D=linkedin_company_website)  
238 funcionários no LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Proprietário
- **Top Industries:** Marketing e Publicidade, Internet
- **Company Size:** 87% Small, 10% Medium

#### What Do G2 Reviewers Say About SE Ranking?

_AI-generated summary from verified user reviews_

##### Pros

- Os usuários apreciam a **interface amigável** do SE Ranking, tornando o rastreamento de dados e a integração sem esforço.
- Os usuários valorizam a **solução abrangente e completa** que o SE Ranking oferece para todas as suas necessidades de relatórios de SEO.
- Os usuários apreciam a **pesquisa de palavras-chave eficiente** e as capacidades de rastreamento de IA do SE Ranking, aprimorando suas estratégias de SEO.
- Os usuários elogiam o **rastreamento de classificação eficaz** do SE Ranking, destacando sua interface amigável e ferramentas de análise abrangentes.
- Os usuários valorizam a **solução completa de SEO** do SE Ranking, considerando-a essencial para operações de agência de qualidade.

##### Cons

- Os usuários acham que os **recursos limitados** do SE Ranking são insuficientes, especialmente em acessibilidade móvel e pesquisa de palavras-chave localizadas.
- Os usuários acham o SE Ranking **caro** devido aos limites de assinatura, táticas de upselling e taxas de câmbio desfavoráveis.
- Os usuários observam **limites de uso em recursos** com base nos planos de assinatura, o que restringe o manuseio de projetos de SEO maiores.
- Os usuários acham a **curva de aprendizado íngreme** , pois a navegação pode ser confusa e as ferramentas avassaladoras inicialmente.
- Os usuários sentem os **altos custos** do SE Ranking, citando preços agressivos e inúmeras funcionalidades adicionais pagas como onerosas.

#### What Are Recent G2 Reviews of SE Ranking?

**["Informações úteis sobre quais fontes influenciam as respostas geradas por IA"](https://www.g2.com/pt/survey_responses/se-ranking-review-13266242)**

**Rating:** 5.0/5.0 stars

_— Dominique v._

[Read full review](https://www.g2.com/pt/survey_responses/se-ranking-review-13266242)

**["Fortes insights competitivos para entender nossa visibilidade na busca de IA"](https://www.g2.com/pt/survey_responses/se-ranking-review-13265198)**

**Rating:** 5.0/5.0 stars

_— Ray W._

[Read full review](https://www.g2.com/pt/survey_responses/se-ranking-review-13265198)

#### What Are G2 Users Discussing About SE Ranking?

- [Para que é usado o SE Ranking?](https://www.g2.com/pt/discussions/what-is-se-ranking-used-for) - 4 comments, 9 upvotes

### [Conductor](https://www.g2.com/pt/products/conductor/reviews)

Conductor é a única plataforma AEO empresarial de ponta a ponta construída sobre o motor de dados mais completo da indústria. Conductor é projetado para a nova era da busca—ajudando marcas a maximizar a visibilidade em motores de busca de IA e tradicionais, impulsionar todo o ciclo de vida do conteúdo desde a percepção até a criação e medição, e proteger a saúde do site com monitoramento 24/7. A plataforma unificada conecta todos os sinais de dados e entrega insights priorizados e acionáveis em AEO/SEO, conteúdo e saúde técnica, fornecendo às equipes uma única fonte de verdade para otimizar o crescimento em superfícies de busca de IA. Conductor foi nomeado Líder no Forrester Wave de 2025—alcançando as pontuações mais altas possíveis em SEO integrado com IA—e foi o Medalhista de Ouro do SoftwareReviews no Quadrante de Dados de Otimização de Motores de Busca de 2024 pelo quarto ano consecutivo. Os clientes da Conductor incluem Citi, Airbnb, e.l.f Cosmetics e FedEx.

**Average Rating:** 4.5/5.0

**Total Reviews:** 759

#### How Do G2 Users Rate Conductor?

- **the product tem sido um bom parceiro comercial?:** 9.3/10 (Category avg: 9.0/10)
- **Auditoria SEO:** 8.9/10 (Category avg: 8.5/10)
- **Insights de conteúdo:** 8.8/10 (Category avg: 8.3/10)
- **Análise da Concorrência:** 8.6/10 (Category avg: 8.0/10)

#### Who Is the Company Behind Conductor?

- **Vendedor:** [Conductor](https://www.g2.com/pt/sellers/conductor)
- **Website da Empresa:** www.conductor.com
- **Ano de Fundação:** 2008
- **Localização da Sede:** New York
- **Twitter:** @Conductor  
41,356 seguidores no Twitter
- **Página do LinkedIn®:** [www.linkedin.com](https://www.g2.com/pt/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=88f11b63bfce7030e88f7a1ec02fd38c5d442f6f6cdf36cdb66dde2a76c58274&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F76031%2F&secure%5Burl_type%5D=linkedin_company_website)  
539 funcionários no LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Gerente de SEO, Especialista em SEO
- **Top Industries:** Marketing e Publicidade, Serviços ao Consumidor
- **Company Size:** 37% Large, 31% Medium

#### What Do G2 Reviewers Say About Conductor?

_AI-generated summary from verified user reviews_

##### Pros

- Os usuários acham o Conductor **fácil de usar** , especialmente os novos usuários, melhorando suas experiências de SEO e rastreamento de palavras-chave.
- Os usuários apreciam a **ampla gama de funções** e o excelente suporte do Conductor, melhorando o SEO e a experiência do usuário.
- Os usuários elogiam o Conductor por sua **facilidade de uso e otimização de SEO impulsionada por IA** , melhorando significativamente a criação de conteúdo e a colaboração.
- Os usuários acham o Conductor **fácil de usar** e apreciam seu suporte de chat útil e recursos de treinamento acessíveis.
- Os usuários valorizam o **excelente rastreamento de palavras-chave** do Conductor, aprimorando insights e permitindo resultados acionáveis sem esforço.

##### Cons

- Os usuários acham a **curva de aprendizado íngreme** , exigindo tempo e esforço para dominar os recursos e funcionalidades complexas do Conductor.
- Os usuários sentem que o Conductor tem **recursos limitados** , especialmente nas capacidades de IA, afetando a funcionalidade geral e a experiência do usuário.
- Os usuários acham a **dificuldade de aprendizado** do Conductor desafiadora, exigindo tempo e esforço para dominar seus recursos.
- Os usuários observam uma **falta de recursos** no Conductor, especialmente em relação a atualizações de dados em tempo real e relatórios abrangentes.
- Os usuários observam a necessidade de **relatórios aprimorados** , citando personalização limitada e desafios de navegação dentro do aplicativo.

#### What Are Recent G2 Reviews of Conductor?

**["Insights abrangentes sobre o desempenho de busca de IA para organizações de SEO empresariais"](https://www.g2.com/pt/survey_responses/conductor-review-12569281)**

**Rating:** 4.5/5.0 stars

_— Alva C._

[Read full review](https://www.g2.com/pt/survey_responses/conductor-review-12569281)

**["Otimização de Conteúdo Facilitada com o Conductor"](https://www.g2.com/pt/survey_responses/conductor-review-12933948)**

**Rating:** 5.0/5.0 stars

_— saurav k._

[Read full review](https://www.g2.com/pt/survey_responses/conductor-review-12933948)

#### What Are G2 Users Discussing About Conductor?

- [Para que serve o ContentKing?](https://www.g2.com/pt/discussions/what-is-contentking-used-for)

### [Ahrefs](https://www.g2.com/products/ahrefs/reviews)

Ahrefs is a leading AI marketing platform powered by big data that helps marketers run search engine optimization, AI search, pay-per-click, content marketing, website auditing, and competitive research campaigns that drive impact. Whether you're making day-to-day decisions or defining your long-term digital strategy, Ahrefs delivers real-time insights that help you grow your brand's visibility and claim market share. Ahrefs in numbers: - #1 most active web crawler in the SEO industry and #2 worldwide (after Google) - #35 fastest supercomputer worldwide (Yep1) - Over 35 trillion external backlinks, the freshest backlink index in the industry - Over 110 billion keywords, and 28.7 billion have positive search volumes - Yep.com: our own privacy-first search engine

**Average Rating:** 4.5/5.0

**Total Reviews:** 669

#### How Do G2 Users Rate Ahrefs?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.0/10)
- **SEO Auditing:** 8.9/10 (Category avg: 8.5/10)
- **Content Insights:** 8.2/10 (Category avg: 8.3/10)
- **Competitor Analysis:** 9.1/10 (Category avg: 8.0/10)

#### Who Is the Company Behind Ahrefs?

- **Seller:** [Ahrefs](https://www.g2.com/sellers/ahrefs)
- **Company Website:** ahrefs.com
- **Year Founded:** 2010
- **HQ Location:** Singapore
- **Twitter:** @ahrefs  
171,771 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3a38dc8f2899e6fc2ecec3baf4be5ffb74f40ec449fcd68c9debdda2ae58dee9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fahrefs%2F&secure%5Burl_type%5D=linkedin_company_website)  
200 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Founder, Marketing Manager
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 62% Small, 30% Medium

#### What Do G2 Reviewers Say About Ahrefs?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **intuitive interface** of Ahrefs, making complex SEO tasks accessible even for beginners.
- Users value Ahrefs' **keyword research tools** for providing crucial metrics and detailed insights into search performance.
- Users value the **comprehensive toolset** of Ahrefs, benefiting from its extensive features and regular innovations.
- Users appreciate the **accurate and powerful SEO data** provided by Ahrefs, simplifying competitor analysis and optimizing strategies.
- Users value the **ease of use in backlink analysis** , enabling effective competitor insights and strategic link building.

##### Cons

- Users find Ahrefs to be **expensive** , especially for individuals and small businesses needing comprehensive SEO tools.
- Users find the **high costs** of Ahrefs to be a significant drawback, particularly for individuals and small businesses.
- Users express concerns over **inaccuracy of AI tools** in Ahrefs, finding them unreliable for optimizing search strategies.
- Users find Ahrefs to have **limited features** like no local SEO tools or bulk SERP rank checks.
- Users find **inaccurate data** problematic, affecting trust and decision-making in their SEO strategies with Ahrefs.

#### What Are Recent G2 Reviews of Ahrefs?

**["Free Plan Offers Comprehensive SEO Tracking & Site Auditing"](https://www.g2.com/survey_responses/ahrefs-review-12858161)**

**Rating:** 4.5/5.0 stars

_— Satya V._

[Read full review](https://www.g2.com/survey_responses/ahrefs-review-12858161)

**["Comprehensive Free Ahrefs Dashboards for Powerful Site Overviews"](https://www.g2.com/survey_responses/ahrefs-review-12829742)**

**Rating:** 5.0/5.0 stars

_— Oliver H._

[Read full review](https://www.g2.com/survey_responses/ahrefs-review-12829742)

#### What Are G2 Users Discussing About Ahrefs?

- [Is Ahrefs Still Worth It in 2025? A Look at G2 User Sentiment](https://www.g2.com/discussions/is-ahrefs-still-worth-it-in-2025-a-look-at-g2-user-sentiment) - 3 comments, 10 upvotes
- [What is Ahrefs used for?](https://www.g2.com/discussions/ahrefs-what-is-ahrefs-used-for) - 5 comments, 1 upvote
- [Can I use Ahrefs for free?](https://www.g2.com/discussions/can-i-use-ahrefs-for-free) - 6 comments, 1 upvote
- [Is Ahrefs worth the money?](https://www.g2.com/discussions/is-ahrefs-worth-the-money) - 5 comments, 1 upvote
- [What is Ahrefs used for?](https://www.g2.com/discussions/what-is-ahrefs-used-for) - 1 comment, 1 upvote

### [BrightEdge](https://www.g2.com/pt/products/brightedge/reviews)

BrightEdge, o líder global em busca orgânica empresarial e desempenho de conteúdo, capacita os profissionais de marketing a transformar conteúdo online em resultados de negócios, como tráfego, conversões e receita. A plataforma BrightEdge é alimentada por um sofisticado motor de aprendizado profundo e é a única empresa capaz de medir em tempo real o engajamento de conteúdo em toda a web, abrangendo todos os canais digitais, incluindo busca, social e móvel. Os milhares de clientes empresariais da BrightEdge incluem marcas globais e 64 das empresas da Fortune 100 e 9 das 10 principais agências digitais globais. A empresa tem presença global na América do Norte, APAC, LATAM e EMEA e está sediada em Foster City, Califórnia. A tecnologia de nível empresarial da BrightEdge reúne inteligência de negócios e de busca para impulsionar o desempenho digital. BrightEdge ajuda os profissionais de marketing a descobrir novas oportunidades de busca e digitais e a entender a experiência do cliente em detalhes macro e micro.

**Average Rating:** 4.4/5.0

**Total Reviews:** 835

#### How Do G2 Users Rate BrightEdge?

- **the product tem sido um bom parceiro comercial?:** 9.1/10 (Category avg: 9.0/10)
- **Auditoria SEO:** 8.7/10 (Category avg: 8.5/10)
- **Insights de conteúdo:** 8.8/10 (Category avg: 8.3/10)
- **Análise da Concorrência:** 8.7/10 (Category avg: 8.0/10)

#### Who Is the Company Behind BrightEdge?

- **Vendedor:** [BrightEdge](https://www.g2.com/pt/sellers/brightedge)
- **Website da Empresa:** www.brightedge.com
- **Ano de Fundação:** 2007
- **Localização da Sede:** Foster City, CA
- **Twitter:** @brightedge  
19,190 seguidores no Twitter
- **Página do LinkedIn®:** [www.linkedin.com](https://www.g2.com/pt/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2332ef87e9dfa614e3cfe300cb195e8c74ab3296cab9bcba607ac92dec378898&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1279563%2F&secure%5Burl_type%5D=linkedin_company_website)  
627 funcionários no LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Gerente de Marketing Digital, Especialista em SEO
- **Top Industries:** Marketing e Publicidade, Varejo
- **Company Size:** 39% Large, 39% Medium

#### What Do G2 Reviewers Say About BrightEdge?

_AI-generated summary from verified user reviews_

##### Pros

- Os usuários apreciam os **recursos de IA de ponta** do BrightEdge, que melhoram a otimização de conteúdo e impulsionam o sucesso em SEO.
- Os usuários valorizam os **insights valiosos** da BrightEdge, capacitando decisões estratégicas e garantindo competitividade em um cenário de busca dinâmico.
- Os usuários apreciam as **ferramentas de ponta** da BrightEdge para melhorar o desempenho de SEO e a análise de concorrentes de forma eficaz.
- Os usuários acham o **suporte à criação de conteúdo** da BrightEdge inestimável, aprimorando estratégias de palavras-chave e impulsionando o tráfego na web de forma eficaz.
- Os usuários destacam a **facilidade de uso** do BrightEdge, elogiando sua integração e plataforma intuitiva para marketing digital.

##### Cons

- Os usuários acham a **curva de aprendizado complexa** , exigindo vários meses para o domínio e mais suporte instrucional.
- Os usuários acham que o **carregamento lento** do BrightEdge pode ser frustrante, embora ofereça dados e recursos valiosos.
- Os usuários acham os **recursos limitados** do BrightEdge frustrantes, especialmente em relação ao volume de palavras-chave e às capacidades de automação.
- Os usuários acham que a **sobra de dados** do BrightEdge pode ser avassaladora, especialmente para aqueles que são novos no SEO.
- Os usuários acham os **altos custos** do BrightEdge desafiadores, especialmente para aqueles com orçamentos limitados.

#### What Are Recent G2 Reviews of BrightEdge?

**["Pesquisa de Palavras-Chave Fácil em Múltiplos Países com Excelente Suporte ao Sucesso do Cliente"](https://www.g2.com/pt/survey_responses/brightedge-review-13149838)**

**Rating:** 4.5/5.0 stars

_— Usuário Verificado em Fabricação de Equipamentos Elétricos/Eletrônicos_

[Read full review](https://www.g2.com/pt/survey_responses/brightedge-review-13149838)

**["Rastreamento SEO Empresarial Poderoso com Insights Acionáveis"](https://www.g2.com/pt/survey_responses/brightedge-review-12760976)**

**Rating:** 4.0/5.0 stars

_— Smit D._

[Read full review](https://www.g2.com/pt/survey_responses/brightedge-review-12760976)

#### What Are G2 Users Discussing About BrightEdge?

- [What is BrightEdge used for?](https://www.g2.com/pt/discussions/what-is-brightedge-used-for) - 1 comment

### [Similarweb](https://www.g2.com/pt/products/similarweb/reviews)

Na Similarweb, estamos comprometidos em desbloquear todo o potencial do cenário digital. Nossas soluções abrangem uma ampla gama de necessidades digitais, desde uma análise competitiva abrangente em todos os canais de marketing até a visibilidade de IA Gen, até insights de dados em grande escala. Com a Similarweb, você tem acesso a: - Cobertura Extensa de Dados: Explore mais de 1 bilhão de sites, 8 milhões de aplicativos e 3 milhões de marcas. - Insights em Tempo Real: Mantenha-se à frente com dados em tempo real sobre 5 bilhões de termos de busca, 250 milhões de anúncios de display e 10 bilhões de páginas de conteúdo. - Alcance Global: Analise e compreenda mercados em 190 países e 210 indústrias. Confiada por líderes do setor, desde startups até empresas da Fortune 500, a Similarweb é a escolha de milhares de empresas que buscam uma vantagem competitiva e crescimento sustentável.

**Average Rating:** 4.4/5.0

**Total Reviews:** 1,163

#### How Do G2 Users Rate Similarweb?

- **the product tem sido um bom parceiro comercial?:** 8.6/10 (Category avg: 9.0/10)
- **Auditoria SEO:** 8.2/10 (Category avg: 8.5/10)
- **Insights de conteúdo:** 8.1/10 (Category avg: 8.3/10)
- **Análise da Concorrência:** 9.1/10 (Category avg: 8.0/10)

#### Who Is the Company Behind Similarweb?

- **Vendedor:** [Similarweb](https://www.g2.com/pt/sellers/similarweb)
- **Website da Empresa:** www.similarweb.com
- **Ano de Fundação:** 2007
- **Localização da Sede:** New York
- **Twitter:** @Similarweb  
62,619 seguidores no Twitter
- **Página do LinkedIn®:** [www.linkedin.com](https://www.g2.com/pt/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=31af9b871eedcbd8d9cdd5615745e7871f1214ea5f4b818f1b797e75dde89b94&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F429838%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,256 funcionários no LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Gerente de Contas, Executivo de Contas
- **Top Industries:** Marketing e Publicidade, Varejo
- **Company Size:** 40% Medium, 32% Large

#### What Do G2 Reviewers Say About Similarweb?

_AI-generated summary from verified user reviews_

##### Pros

- Os usuários apreciam a **facilidade de uso** do Similarweb, achando-o intuitivo para análise de mercado abrangente e acompanhamento.
- Os usuários consideram as **insights impulsionadas por IA** da Similarweb inestimáveis para identificar oportunidades de crescimento e refinar estratégias de mercado.
- Os usuários consideram as **capacidades de análise de tráfego** da Similarweb inestimáveis para pesquisa de mercado e identificação de oportunidades de crescimento.
- Os usuários elogiam o Similarweb por sua **análise eficaz de concorrentes** , permitindo decisões estratégicas informadas e insights valiosos de mercado.
- Os usuários elogiam o Similarweb por seu **painel intuitivo e insights sobre concorrentes** , aprimorando o monitoramento de mercado e a tomada de decisões estratégicas.

##### Cons

- Os usuários acham que a **imprecisão dos dados** na versão gratuita do Similarweb limita insights confiáveis, especialmente para sites menores.
- Os usuários observam que os **dados imprecisos** podem atrasar insights, complicando a análise competitiva e os processos de tomada de decisão.
- Os usuários acham que os **recursos limitados** do Similarweb são pouco claros e menos robustos em comparação com os concorrentes.
- Os usuários acham que os **dados limitados** na versão gratuita do Similarweb reduzem sua eficácia para análises aprofundadas.
- Os usuários acham que as **funcionalidades avançadas são caras** , tornando desafiador para empresas menores arcar com os custos.

#### What Are Recent G2 Reviews of Similarweb?

**["Similarweb é uma das plataformas mais valiosas de toda a indústria, agora até mesmo com IA/AEO!"](https://www.g2.com/pt/survey_responses/similarweb-review-7504850)**

**Rating:** 5.0/5.0 stars

_— David A._

[Read full review](https://www.g2.com/pt/survey_responses/similarweb-review-7504850)

**["A Similarweb transformou as análises competitivas em um processo contínuo"](https://www.g2.com/pt/survey_responses/similarweb-review-13180508)**

**Rating:** 5.0/5.0 stars

_— Valeria B._

[Read full review](https://www.g2.com/pt/survey_responses/similarweb-review-13180508)

### [Moz Pro](https://www.g2.com/products/moz-pro/reviews)

Moz Pro: Smarter SEO Made Simple Moz Pro is an all-in-one SEO platform designed to help you grow your online visibility, drive high-quality traffic, and make confident, data-backed decisions—without needing to be a technical SEO expert. With intuitive tools and clear reporting, Moz Pro makes it easy to manage SEO across your website, track keyword performance, analyze competitors, and identify opportunities that can directly impact your bottom line. Target the Right Keywords Use Moz’s Keyword Explorer to uncover valuable keyword opportunities based on search volume, difficulty, and intent. Prioritize which terms to focus on, group them by topic, and build a content strategy around what your audience is actually searching for. AI-powered keyword suggestions and SERP analysis help ensure you're never flying blind. Track Performance with Confidence Moz Pro gives you real-time insights into how your site and content are performing in search. Monitor keyword rankings, visibility, domain authority, and backlinks across multiple sites—all from a clean, easy-to-navigate dashboard. Customizable reports keep stakeholders in the loop without the hassle of manual updates. Find and Fix SEO Issues Fast The built-in Site Crawl tool scans your website regularly to surface technical issues that could be hurting your rankings—like broken links, duplicate content, or missing metadata. You'll get clear guidance on what needs fixing and what to prioritize, so nothing slips through the cracks. See What Competitors Are Up To Moz Pro’s competitive research tools show you who you’re really competing with in search, what keywords they’re winning, and where their backlinks are coming from. Use this insight to strengthen your own strategy, find content gaps, and identify new link-building opportunities. Stay Ahead with Trusted Resources Moz Pro includes access to expert-level SEO resources, including Moz Academy courses, the industry-leading Moz Blog, and 24/7 online support. Whether you’re brushing up on best practices or tackling a new challenge, you’ll always have guidance at your fingertips. Flexible Plans for Every Stage From solo marketers to growing teams, Moz Pro offers scalable plans that grow with you—starting at just $39/month when billed annually. Moz Pro gives you clarity, control, and confidence in your SEO strategy. Whether you're optimizing content, fixing issues, or scaling your online presence, Moz Pro helps you get results—without complexity. Ready to take your SEO to the next level? Try Moz Pro free and see the difference.

**Average Rating:** 4.3/5.0

**Total Reviews:** 595

#### How Do G2 Users Rate Moz Pro?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10)
- **SEO Auditing:** 8.4/10 (Category avg: 8.5/10)
- **Content Insights:** 7.5/10 (Category avg: 8.3/10)
- **Competitor Analysis:** 8.4/10 (Category avg: 8.0/10)

#### Who Is the Company Behind Moz Pro?

- **Seller:** [Moz](https://www.g2.com/sellers/moz)
- **Year Founded:** 2004
- **HQ Location:** Seattle, WA
- **Twitter:** @moz  
530,901 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=431b18de31fdbcf2fd17aa5f7b53a00ee4ff911110fa180926f6ca1cd894e397&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3121734%2F&secure%5Burl_type%5D=linkedin_company_website)  
364 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Digital Marketing Specialist
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 57% Small, 32% Medium

#### What Do G2 Reviewers Say About Moz Pro?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **user-friendly interface** of Moz Pro, finding navigation and data presentation straightforward and intuitive.
- Users value the **exceptional keyword research tools** that provide insights for effective webpage planning and competitor analysis.
- Users value the **high data accuracy** of Moz Pro, enhancing their targeting strategies and overall SEO effectiveness.
- Users find Moz Pro's **ease of use** advantageous, facilitating quick implementation and effective SEO management.
- Users find Moz Pro's **intuitive interface** highly beneficial, especially for beginners navigating SEO metrics easily.

##### Cons

- Users express frustration with the **limited features** of Moz Pro, particularly around keyword caps and surface-level audits.
- Users find **feature deficiencies** in Moz Pro, citing limited data depth and strict reporting limits as major frustrations.
- Users find the **keyword tracking process frustrating** due to insufficient automation and restrictive pricing models.
- Users find **niche limitations** in Moz Pro's application, lacking the depth offered by competitors for specialized needs.
- Users experience **slow loading** times with Moz Pro, which can hinder usability and effectiveness compared to competitors.

#### What Are Recent G2 Reviews of Moz Pro?

**["Great Keyword Tools and Campaigns That Deliver"](https://www.g2.com/survey_responses/moz-pro-review-9574645)**

**Rating:** 5.0/5.0 stars

_— Tim B._

[Read full review](https://www.g2.com/survey_responses/moz-pro-review-9574645)

**["Comprehensive, User-Friendly SEO Toolkit for All Levels"](https://www.g2.com/survey_responses/moz-pro-review-12190429)**

**Rating:** 4.5/5.0 stars

_— Jake H._

[Read full review](https://www.g2.com/survey_responses/moz-pro-review-12190429)

#### What Are G2 Users Discussing About Moz Pro?

- [What is Moz Pro used for?](https://www.g2.com/discussions/what-is-moz-pro-used-for) - 2 comments
- [How much does Moz pro cost?](https://www.g2.com/discussions/how-much-does-moz-pro-cost) - 1 comment
- [What is moz ranking?](https://www.g2.com/discussions/what-is-moz-ranking) - 2 comments
- [What is moz tool?](https://www.g2.com/discussions/what-is-moz-tool) - 1 comment, 1 upvote
- [What does Moz Pro do?](https://www.g2.com/discussions/what-does-moz-pro-do) - 1 comment

### [Mangools](https://www.g2.com/products/mangools/reviews)

Mangools is an SEO toolset that's great for bloggers, affiliate marketers, SMEs or SEO agencies. It's particularly popular because of the design and ease of use. Key features include keyword research, competitor analysis, backlink analysis, rank tracking and SERP analysis. The toolset has a keyword tool that helps SEOs to see competitors' rankings for the top keywords, find keyword ideas with historical search volumes and trends. It includes search results for more than 50k locations so marketers can optimize the content on their websites accordingly and get more organic traffic. Marketers can use the SERP analysis tool to find out how hard it is to rank on the first page thanks to detailed SERP preview with authority metrics and SERP features that influence the click-through rate. The rank tracking tool comes with daily rankings, aggregate metrics that show the overall progress and with interactive shareable ranking reports. Backlink analysis can be done via their other tool that calculates the link strength, categorizes backlinks and shows a website preview to evaluate the potential of the referring websites. If you don't want to use the web apps they have a browser extension for Chrome and Firefox that use the key data from the tools.

**Average Rating:** 4.7/5.0

**Total Reviews:** 96

#### How Do G2 Users Rate Mangools?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.0/10)
- **SEO Auditing:** 8.1/10 (Category avg: 8.5/10)
- **Content Insights:** 7.7/10 (Category avg: 8.3/10)
- **Competitor Analysis:** 8.0/10 (Category avg: 8.0/10)

#### Who Is the Company Behind Mangools?

- **Seller:** [mangools](https://www.g2.com/sellers/mangools-ee15ee5c-32ba-4bea-aaa2-0e4a8da57d0a)
- **Year Founded:** 2014
- **HQ Location:** Bratislava, SK
- **Twitter:** @mangools\_com  
9,335 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b02b30418091faac8ceb21676f10d2e70e5e30041b4acbe29d873445c9e23839&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10897145%2F&secure%5Burl_type%5D=linkedin_company_website)  
40 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Owner
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 87% Small, 6% Medium

#### What Do G2 Reviewers Say About Mangools?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Mangools to be **very user-friendly** and easy to understand, streamlining their SEO efforts effectively.
- Users find Mangools' **keyword ranking** tool intuitive and effective for monitoring SERP performance and client reporting.
- Users find Mangools a **cost-effective SEO solution** , providing valuable tools and excellent support at reasonable prices.
- Users appreciate the **ease of use** of Mangools, finding it straightforward for effective SERP tracking and SEO management.
- Users value the **intuitive interface** of Mangools, finding it easy to navigate and effective for SEO tracking.

##### Cons

- Users note the **limited features** of Mangools, wishing for more capabilities compared to other tools like SEMRush.
- Users find the **geographical limitations** of Mangools restrictive due to the exclusive reliance on Google data.
- Users feel the **high costs** of Mangools are a drawback since all tools must be purchased together.
- Users find **setup difficulties** with Mangools compared to competitors, but often overlook this due to its pricing and features.

#### What Are Recent G2 Reviews of Mangools?

**["Clean, focused SEO toolkit with great value — and outstanding support"](https://www.g2.com/survey_responses/mangools-review-11602314)**

**Rating:** 5.0/5.0 stars

_— Danilo M._

[Read full review](https://www.g2.com/survey_responses/mangools-review-11602314)

**["Beginner-Friendly and Easy to Use"](https://www.g2.com/survey_responses/mangools-review-12561876)**

**Rating:** 4.0/5.0 stars

_— Daria Z._

[Read full review](https://www.g2.com/survey_responses/mangools-review-12561876)

#### What Are G2 Users Discussing About Mangools?

- [Is Mangools real?](https://www.g2.com/discussions/is-mangools-real)
- [What does Moz Pro do?](https://www.g2.com/discussions/mangools-what-does-moz-pro-do)
- [How good is Mangools?](https://www.g2.com/discussions/how-good-is-mangools)
- [What you can do with Mangools?](https://www.g2.com/discussions/what-you-can-do-with-mangools)

### [Web CEO](https://www.g2.com/products/web-ceo/reviews)

WebCEO is a next-gen Internet Marketing platform that provides you with 24 powerful tools for keyword research, rank tracking, domain analysis, SEO audits, internal link analysis and backlink tracking, social media management (including insights from Facebook and LinkedIn), paid search management, competitor research and more. Web CEO's white-label features give digital agencies the freedom to customize reports and make them look professional.

**Average Rating:** 4.7/5.0

**Total Reviews:** 160

#### How Do G2 Users Rate Web CEO?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.0/10)
- **SEO Auditing:** 9.3/10 (Category avg: 8.5/10)
- **Content Insights:** 8.4/10 (Category avg: 8.3/10)
- **Competitor Analysis:** 8.8/10 (Category avg: 8.0/10)

#### Who Is the Company Behind Web CEO?

- **Seller:** [WebCEO LLC](https://www.g2.com/sellers/webceo-llc)
- **Year Founded:** 2000
- **HQ Location:** Sheridan, Wyoming
- **Twitter:** @WebCEO  
9,477 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=eec746e3a6d41c5a0cc9908b85361a186eed7739b91d6ed9f5b899f359fa59c3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F78378%2F&secure%5Burl_type%5D=linkedin_company_website)  
51 employees on LinkedIn®
- **Phone:** (866) 793-2236

#### Who Uses This Product?

- **Who Uses This:** Owner
- **Top Industries:** Marketing and Advertising, Internet
- **Company Size:** 87% Small, 10% Medium

#### What Do G2 Reviewers Say About Web CEO?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Web CEO, making project management and report generation efficient and accessible.
- Users praise the **simplicity and convenience** of Web CEO, valuing its comprehensive and user-friendly SEO tools.
- Users commend the **outstanding customer support** of WebCEO, which greatly enhances their overall experience and effectiveness.
- Users appreciate the **user-friendly features** of Web CEO, making it an essential tool for efficient SEO management.
- Users appreciate the **easy monitoring of SEO and technical elements** with Web CEO, simplifying search volume and rankings analysis.

##### Cons

- New users might experience a **steep learning curve** due to the complexity and depth of WebCEO's features.
- Users express concerns over **high costs** and unclear billing for Web CEO, making budget management challenging.
- Users face **pricing issues** with Web CEO, struggling to predict costs and budget effectively for agency accounts.
- Users find Web CEO **expensive** , especially with unclear pricing and a lack of cost-effective subscription options.
- Users report **subscription issues** , including unclear billing and confusion over report inclusions, impacting their overall experience.

#### What Are Recent G2 Reviews of Web CEO?

**["Comprehensive SEO Insights with Customization, But Pricing Clarity Needed"](https://www.g2.com/survey_responses/web-ceo-review-11853677)**

**Rating:** 5.0/5.0 stars

_— Kathy H._

[Read full review](https://www.g2.com/survey_responses/web-ceo-review-11853677)

**["Great tool for SEO's needs"](https://www.g2.com/survey_responses/web-ceo-review-7814272)**

**Rating:** 5.0/5.0 stars

_— varda s._

[Read full review](https://www.g2.com/survey_responses/web-ceo-review-7814272)

#### What Are G2 Users Discussing About Web CEO?

- [What is Web CEO used for?](https://www.g2.com/discussions/what-is-web-ceo-used-for)

### [SpyFu](https://www.g2.com/products/spyfu/reviews)

SpyFu is a competitive intelligence tool for SEO and PPC. You can search a domain to see all of the keywords it ranks for, their individual pages that rank, the ads it buys on Google, and its strongest competitors. What Does SpyFu Do? \* Uncovers any website’s SEO and Google Ads strategies, including keywords, backlinks, and content. \* Shows every keyword your competitors rank for—both paid and organic. \* Offers deep keyword research with more individual keyword results than Semrush or Ahrefs. \*Tracks historical data (19+ years) to reveal trends, wins, and missteps in search marketing. \*Builds custom reports for SEO and PPC insights to improve or launch campaigns. SpyFu's self-serve features make it a widely-used keyword and domain research resource for digital marketers, SEO managers, entrepreneurs, in-house teams, and affiliates. SpyFu is a solid tool for people who are starting a campaign and those who are improving what is already in motion. \*Keyword Research\* People behave differently on search engine results pages, and SpyFu keyword tools help you keep up with those trends. Find the competition's SEO and PPC activity on any keyword, and get next-generation metrics that can help guide your campaigns. \*SEO Research\* Find a domain's top pages on the SERP. Track your rankings alongside your competitor's ranks on organic top keywords. \*Paid Search Intelligence\* Browse competitors' Google Ads and how they evolved so that tested, high-converting ads rise to the top. \*Custom Reporting\* PDF exports to download or send automatically \*History\* SpyFu's 19+ years of historic data is built into your results so you can see trends over time. Move on keyword trends, uncover ad copy changes, and learn content ideas that create successful search marketing campaigns. History also gives useful insights into what caused their rankings to grow (or fall). Mimic their best practices and avoid past mistakes. You can use this knowledge to build a better unique position in the market for your own brand.

**Average Rating:** 4.6/5.0

**Total Reviews:** 504

#### How Do G2 Users Rate SpyFu?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.0/10)
- **SEO Auditing:** 8.6/10 (Category avg: 8.5/10)
- **Content Insights:** 8.0/10 (Category avg: 8.3/10)
- **Competitor Analysis:** 9.2/10 (Category avg: 8.0/10)

#### Who Is the Company Behind SpyFu?

- **Seller:** [SpyFu](https://www.g2.com/sellers/spyfu)
- **Year Founded:** 2005
- **HQ Location:** Scottsdale, AZ
- **Twitter:** @spyfu  
6,614 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7725461cae59f3556c8501124b75b4f4d77cff0f71291a0abec5c2648a0855e0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1552764%2F&secure%5Burl_type%5D=linkedin_company_website)  
18 employees on LinkedIn®
- **Phone:** (888) 201-0422

#### Who Uses This Product?

- **Who Uses This:** Owner, Founder
- **Top Industries:** Marketing and Advertising, Internet
- **Company Size:** 73% Small, 21% Medium

#### What Do G2 Reviewers Say About SpyFu?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **competitor analysis features** of SpyFu, finding it invaluable for SEO and paid search strategies.
- Users value the **competitor research features** of SpyFu, enabling effective comparison and strategic insights for success.
- Users value the **keyword research features** of SpyFu for their effectiveness and ease of competitive analysis.
- Users find SpyFu to be a **cost-effective tool** that delivers valuable insights without breaking the bank.
- Users find SpyFu to be **super easy to use** , with a user-friendly interface and valuable data visualization.

##### Cons

- Some users note **data inaccuracy** issues in niche markets, potentially missing important information about competitors' ads.
- Users experience **incomplete data** with SpyFu, often missing recent competitor ads that aren't yet reported.
- Users find the **keyword information presentation** in SpyFu lacking, requiring extra clicks for essential data.
- Users find the **limited data** for some keywords frustrating and it affects their marketing strategies.
- Users feel that **limited data access** in SpyFu makes keyword research slower and less efficient compared to competitors.

#### What Are Recent G2 Reviews of SpyFu?

**["Eight Years of Satisfaction …and Counting"](https://www.g2.com/survey_responses/spyfu-review-11831650)**

**Rating:** 5.0/5.0 stars

_— David H._

[Read full review](https://www.g2.com/survey_responses/spyfu-review-11831650)

**["Industry Leader for Comprehensive Keyword Research"](https://www.g2.com/survey_responses/spyfu-review-8730769)**

**Rating:** 4.5/5.0 stars

_— Luke H._

[Read full review](https://www.g2.com/survey_responses/spyfu-review-8730769)

#### What Are G2 Users Discussing About SpyFu?

- [What is SpyFu used for?](https://www.g2.com/discussions/what-is-spyfu-used-for) - 1 comment
- [How does SpyFu get its data?](https://www.g2.com/discussions/how-does-spyfu-get-its-data)
- [How do you use PPC in SpyFu?](https://www.g2.com/discussions/how-do-you-use-ppc-in-spyfu)
- [How do you check what keywords a website ranks for?](https://www.g2.com/discussions/how-do-you-check-what-keywords-a-website-ranks-for) - 1 comment
- [What is SpyFu?](https://www.g2.com/discussions/what-is-spyfu) - 1 comment

### [Siteimprove](https://www.g2.com/products/siteimprove/reviews)

Siteimprove.ai is an agentic content intelligence platform that brings together accessibility, analytics, SEO, and content strategy into a single, continuous flow. In the era of AI, Siteimprove helps you create high-performing, accessible content that’s easy to discover by both humans and AI. Together, we transform access to the digital world. Find out why more than 7,000 organizations around the world trust Siteimprove with their digital presence. Visit https://siteimprove.com/ to get started.

**Average Rating:** 4.6/5.0

**Total Reviews:** 430

#### How Do G2 Users Rate Siteimprove?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.0/10)
- **SEO Auditing:** 8.5/10 (Category avg: 8.5/10)
- **Content Insights:** 7.7/10 (Category avg: 8.3/10)
- **Competitor Analysis:** 7.3/10 (Category avg: 8.0/10)

#### Who Is the Company Behind Siteimprove?

- **Seller:** [Siteimprove](https://www.g2.com/sellers/siteimprove)
- **Company Website:** www.siteimprove.com
- **Year Founded:** 2003
- **HQ Location:** Copenhagen, Denmark
- **Twitter:** @Siteimprove  
2,501 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0b9727a2e0dc7045d5bbc998a32f1e7d66afd2ed40278d4589f2a51846152eac&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F123361%2F&secure%5Burl_type%5D=linkedin_company_website)  
427 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Web Developer, Digital Marketing Specialist
- **Top Industries:** Higher Education, Education Management
- **Company Size:** 48% Large, 42% Medium

#### What Do G2 Reviewers Say About Siteimprove?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Siteimprove, benefiting from its intuitive interface and helpful features.
- Users value the **helpful support** from Siteimprove, enhancing their experience with quick and effective assistance.
- Users appreciate the **easy accessibility improvements** provided by Siteimprove, ensuring user-friendly and compliant websites.
- Users find Siteimprove to be **user-friendly** , providing clean interfaces and helpful tools for managing web content.
- Users appreciate the **accessibility features** of Siteimprove, enabling them to enhance their website's user-friendliness and compliance.

##### Cons

- Users find the **complex usability** of Siteimprove frustrating, particularly with login and accessibility issues impacting large sites.
- The **difficult learning** curve with Siteimprove makes data interpretation and feature implementation quite challenging.
- Users find Siteimprove to be **expensive** compared to other tools, potentially limiting access for smaller organizations.
- Users find the **user accessibility features** overwhelming and inaccurate, complicating navigation and issue resolution.
- Users find **difficult navigation** in Siteimprove, making it challenging to understand and access certain features effectively.

#### What Are Recent G2 Reviews of Siteimprove?

**["Web Governance and SEO Tools Conveniently Packaged - Ai Tools Included"](https://www.g2.com/survey_responses/siteimprove-review-5374651)**

**Rating:** 4.5/5.0 stars

_— Cecil H._

[Read full review](https://www.g2.com/survey_responses/siteimprove-review-5374651)

**["A true success story"](https://www.g2.com/survey_responses/siteimprove-review-8451101)**

**Rating:** 5.0/5.0 stars

_— Martin K._

[Read full review](https://www.g2.com/survey_responses/siteimprove-review-8451101)

#### What Are G2 Users Discussing About Siteimprove?

- [What is Siteimprove used for?](https://www.g2.com/discussions/what-is-siteimprove-used-for)
- [What does Siteimprove do?](https://www.g2.com/discussions/what-does-siteimprove-do)
- [Is Siteimprove free?](https://www.g2.com/discussions/is-siteimprove-free) - 1 comment
- [How much does Siteimprove cost?](https://www.g2.com/discussions/how-much-does-siteimprove-cost) - 1 comment
- [What is Siteimprove?](https://www.g2.com/discussions/what-is-siteimprove)

### [Ubersuggest](https://www.g2.com/products/ubersuggest/reviews)

Ubersuggest is an all-in-one SEO and content marketing platform developed by Neil Patel, designed to help users enhance their online visibility and drive organic traffic. It offers a suite of tools that cater to various aspects of search engine optimization, making it accessible and effective for individuals, small businesses, and enterprises alike. Key Features and Functionality: - Keyword Research: Discover keyword volume, difficulty, and related ideas to optimize content strategies. - Domain Overview: Analyze competitor domains to identify top-performing keywords and traffic sources. - Site Audit: Conduct comprehensive audits to detect SEO errors and receive prioritized recommendations for improvement. - Backlink Analysis: Examine backlink profiles for your domain and competitors to uncover link-building opportunities. - Rank Tracking: Monitor keyword rankings across different locations and devices to assess SEO performance. - Content Ideas: Generate content suggestions based on trending topics and keywords to engage your audience. - AI Writer: Utilize AI-powered tools to create product descriptions, meta tags, and full-length articles efficiently. Primary Value and Solutions Provided: Ubersuggest simplifies the SEO process by integrating essential tools into a user-friendly platform, enabling users to: - Enhance Online Visibility: By providing insights into effective keywords and content strategies, Ubersuggest helps improve search engine rankings. - Understand Competitor Strategies: The platform offers detailed competitor analysis, allowing users to identify and adopt successful tactics. - Optimize Website Performance: Through site audits and backlink analysis, users can address technical issues and strengthen their site's authority. - Streamline Content Creation: The AI Writer feature assists in generating high-quality content, saving time and resources. Overall, Ubersuggest serves as a comprehensive solution for individuals and businesses aiming to improve their SEO efforts and achieve sustainable online growth.

**Average Rating:** 4.2/5.0

**Total Reviews:** 160

#### How Do G2 Users Rate Ubersuggest?

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.0/10)
- **SEO Auditing:** 8.9/10 (Category avg: 8.5/10)
- **Content Insights:** 8.7/10 (Category avg: 8.3/10)
- **Competitor Analysis:** 8.8/10 (Category avg: 8.0/10)

#### Who Is the Company Behind Ubersuggest?

- **Seller:** [Neil Patel Digital](https://www.g2.com/sellers/neil-patel-digital-237cd3ec-05fc-433e-b705-60329bb31498)
- **HQ Location:** Remote, US
- **Twitter:** @ubersuggest  
2,209 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3a19930f3c625725a9663402e1578463a8710dcc6ab51b37834ea326397f32b4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F68882086%2F&secure%5Burl_type%5D=linkedin_company_website)  
25 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 73% Small, 24% Medium

#### What Do G2 Reviewers Say About Ubersuggest?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **impressive keyword research capabilities** of Ubersuggest, making it ideal for both beginners and professionals.
- Users find Ubersuggest to be **affordable** , providing great value compared to other SEO tools for their teams.
- Users appreciate the **ease of use** of Ubersuggest, making it ideal for beginners and quick to set up.
- Users value Ubersuggest for its **effective SEO improvement tools** , making it easier to boost rankings and enhance website health.
- Users appreciate the **comprehensive SEO management features** of Ubersuggest, enhancing their project tracking and website rankings.

##### Cons

- Users report **search accuracy issues** with Ubersuggest, particularly regarding search volume and difficulty metrics.
- Users find the **confusing interface** of Ubersuggest challenging, particularly for newcomers trying to navigate the site.
- Users express concern over **data accuracy** , particularly regarding search volume and difficulty metrics in Ubersuggest.
- Users find the **data inaccuracy** in Ubersuggest, particularly with search volume and difficulty, quite disappointing.
- Users find the **inaccuracy of data** in Ubersuggest limits its reliability compared to other tools.

#### What Are Recent G2 Reviews of Ubersuggest?

**["Time-Saving, User-Friendly SEO Tool at a Great Price"](https://www.g2.com/survey_responses/ubersuggest-review-12269243)**

**Rating:** 5.0/5.0 stars

_— E6:7 A._

[Read full review](https://www.g2.com/survey_responses/ubersuggest-review-12269243)

**["Great tool, excellent customer service"](https://www.g2.com/survey_responses/ubersuggest-review-12722095)**

**Rating:** 4.5/5.0 stars

_— Seb I._

[Read full review](https://www.g2.com/survey_responses/ubersuggest-review-12722095)

#### What Are G2 Users Discussing About Ubersuggest?

- [Is Ubersuggest a good tool?](https://www.g2.com/discussions/is-ubersuggest-a-good-tool)
- [What will Ubersuggest allow us to do?](https://www.g2.com/discussions/what-will-ubersuggest-allow-us-to-do) - 1 comment
- [What is Ubersuggest used for?](https://www.g2.com/discussions/what-is-ubersuggest-used-for) - 3 comments
- [What are the features of Ubersuggest?](https://www.g2.com/discussions/what-are-the-features-of-ubersuggest) - 4 comments, 1 upvote

### [SEOTesting](https://www.g2.com/products/seotesting/reviews)

SEOTesting is an SEO testing and reporting platform that enables SEOs to run structured experiments, analyze Google Search Console data, and prove the real impact of their SEO efforts. It is designed for SEO agencies, in-house teams, and independent consultants who require an evidence-based workflow for validating hypotheses, supporting recommendations, and monitoring site-level performance. The platform centralizes Google Search Console data and converts it into testable configurations, historical comparisons, and actionable insights. This saves hours of time by eliminating spreadsheets and manual reporting, so that SEOs can focus on strategy, content, and experimentation. Use it to understand how specific updates influence search impressions, clicks, rankings, and engagement metrics. SEOTesting now also includes AI-powered summaries that automatically analyze performance data and generate clear, concise explanations across SEO tests, content groups, and end-of-month reports. These summaries highlight trends, flag anomalies, and provide actionable SEO takeaways, helping teams quickly determine whether changes were successful and produce stakeholder or client-ready insights in far less time. SEOTesting also prepares SEOs for the evolving search landscape. AI chatbots and LLM-based assistants are becoming a growing source of answers and recommendations, influencing what people click and trust. To help teams adapt, SEOTesting includes high-level LLM Testing, allowing you to track how GA4-reported sessions from LLMs change before and after page updates. Key capabilities include: • Time-based testing to compare performance before and after page-level or site-level updates. • SEO split testing using defined test and control URL groups to evaluate changes under more controlled conditions. • LLM testing to track shifts in GA4-reported sessions originating from large language model interfaces and analyze whether content adjustments influence LLM-driven visits. • Insight and reporting tools such as trend dashboards, AI-powered summaries and end of month reports, structured annotations, forecasts, and pre-built reports for areas including declining content, click-through-rate opportunities, cannibalization, and quick-win analyses. • Content grouping and change tracking that allow teams to organize URLs by theme or structure and maintain a clear record of modifications, tests, and resulting outcomes. Agencies use SEOTesting to manage multiple clients, demonstrate ROI, and support recommendations with clear evidence. In-house teams rely on it for stakeholder buy-in, cross-team alignment, and understanding which optimizations truly make a difference. Everything is centralized to make collaborative SEO decisions and identify which initiatives merit further investment. Additional components include a Chrome extension that allows you to view Search Console query data as you browse pages on your site, and a Looker connector for teams that maintain custom dashboards or client-specific reporting systems. SEOTesting is a powerful alternative to using Google Search Console alone, providing a structured environment for conducting SEO experiments and interpreting search performance data across both traditional search engines and emerging LLM-mediated interfaces.

**Average Rating:** 4.8/5.0

**Total Reviews:** 40

#### How Do G2 Users Rate SEOTesting?

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.0/10)
- **SEO Auditing:** 7.0/10 (Category avg: 8.5/10)
- **Content Insights:** 8.3/10 (Category avg: 8.3/10)
- **Competitor Analysis:** 2.8/10 (Category avg: 8.0/10)

#### Who Is the Company Behind SEOTesting?

- **Seller:** [SEOTesting](https://www.g2.com/sellers/seotesting)
- **Year Founded:** 2020
- **HQ Location:** Bude
- **Twitter:** @seo\_testing  
3,051 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=65252eb2a5193af2597cb05d5f8ce6e764919fa6ce92435e4318f914fd26617a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fseotesting%2F&secure%5Burl_type%5D=linkedin_company_website)  
4 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 53% Small, 33% Medium

#### What Do G2 Reviewers Say About SEOTesting?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **high data accuracy** of SEOTesting, enabling effective tracking and insightful reporting capabilities.
- Users value the **straightforward SEO tracking** capabilities of SEOTesting, facilitating effective campaign evaluation at an excellent price.
- Users value the **exceptional insights** from SEOTesting's comprehensive reporting, enhancing their SEO strategies effectively and efficiently.
- Users value the **detailed reporting** of SEOTesting, which offers comprehensive insights and saves time on analysis.
- Users highlight the **affordable pricing** of SEOTesting, enjoying extensive functionality without breaking the bank.

##### Cons

- Users feel the tool has **limited features** , as some advanced users desire more depth and export options.
- Users wish for enhanced **dashboard customization** options to improve tracking metrics and organization on SEOTesting.
- Users feel that the **UI needs improvement** , despite the ongoing enhancements in charts and features.
- Users find the initial **high pricing** challenging, but appreciate the customized options available for agencies.
- Users find the **hidden reports and limited export options** hinder their ability to analyze experiments effectively.

#### What Are Recent G2 Reviews of SEOTesting?

**["Easily sharable, data-driven SEO Insights"](https://www.g2.com/survey_responses/seotesting-review-12945177)**

**Rating:** 5.0/5.0 stars

_— Katrina N._

[Read full review](https://www.g2.com/survey_responses/seotesting-review-12945177)

**["Simple, Impactful Reporting with Helpful AI Summaries and Great Support"](https://www.g2.com/survey_responses/seotesting-review-13189404)**

**Rating:** 5.0/5.0 stars

_— Calvin C._

[Read full review](https://www.g2.com/survey_responses/seotesting-review-13189404)

### [Dragon Metrics](https://www.g2.com/products/dragon-metrics/reviews)

Dragon Metrics is an all-in-one SEO suite that seamlessly blends multiple data sources together for a holistic view of your site’s organic performance, rather than feeling like a collection of separate tools. No matter your subscription plan, you’ll have access to all of Dragon Metrics’ best features, including: • Report Builder 2.0: Create infinitely customizable white-labeled reports quickly and easily — and automate and scale the entire reporting process. • Best-in-class rank tracking with more in-depth features and reports than any other tool on the market. • URL X-Ray: Visualize hundreds of data points for a single URL instantly • Real-time Indexation Tracking for up to 140,000 URLs per site • Advanced tagging options including dynamic tags which automatically update based on custom criteria • Powerful segmentation tools allowing you to visualize performance any way possible • Advanced Google Search Console & GA integrations And all this comes with: • Access to all features at any plan level • Multiple user seats at no extra cost • Unlimited free one-on-one training • Instant live chat support

**Average Rating:** 4.7/5.0

**Total Reviews:** 77

#### How Do G2 Users Rate Dragon Metrics?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.0/10)
- **SEO Auditing:** 8.8/10 (Category avg: 8.5/10)
- **Content Insights:** 8.1/10 (Category avg: 8.3/10)
- **Competitor Analysis:** 9.0/10 (Category avg: 8.0/10)

#### Who Is the Company Behind Dragon Metrics?

- **Seller:** [Dragon Metrics](https://www.g2.com/sellers/dragon-metrics)
- **Year Founded:** 2011
- **HQ Location:** Hong Kong
- **Twitter:** @DragonMetrics  
992 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5428bb43fba21e87e0312e6686e725d4100c57ab7e347a3839a84be2eb4615bb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3007393&secure%5Burl_type%5D=linkedin_company_website)  
5 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Internet
- **Company Size:** 55% Small, 22% Large

#### What Do G2 Reviewers Say About Dragon Metrics?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **user-friendly interface** of Dragon Metrics, making navigation and reporting seamless and efficient.
- Users value the **detailed reporting** in Dragon Metrics, praising its customization, visuals, and ease of sharing.
- Users value the **valuable insights** provided by Dragon Metrics, enhancing decision-making and overall SEO strategy effectiveness.
- Users find Dragon Metrics **intuitive** , seamlessly connecting data for a comprehensive SEO management experience.
- Users value the **holistic view of SEO metrics** in Dragon Metrics, facilitating deeper insights and improved performance analysis.

##### Cons

- Users note the **limited features** in Dragon Metrics, missing key functionalities found in competitors like SEMrush.
- Users often face **layout issues** , feeling that the interface is confusing and lacks needed flexibility for reports.
- Users find the **steep learning curve** of Dragon Metrics challenging, especially due to limited instructions and guidance.
- Users find the **slow loading** times of certain features to be a downside, impacting their workflow with the tool.
- Users note **data limitations** in Dragon Metrics, often requiring Excel exports for in-depth analysis and trend spotting.

#### What Are Recent G2 Reviews of Dragon Metrics?

**["Intuitive All-in-One SEO Reporting with Excellent Support"](https://www.g2.com/survey_responses/dragon-metrics-review-12355393)**

**Rating:** 5.0/5.0 stars

_— Verified User in Building Materials_

[Read full review](https://www.g2.com/survey_responses/dragon-metrics-review-12355393)

**["Continually Impressed by Dragon Metrics Robust Ai SEO Features"](https://www.g2.com/survey_responses/dragon-metrics-review-2842907)**

**Rating:** 5.0/5.0 stars

_— Verified User in Furniture_

[Read full review](https://www.g2.com/survey_responses/dragon-metrics-review-2842907)

#### What Are G2 Users Discussing About Dragon Metrics?

- [What is Dragon Metrics used for?](https://www.g2.com/discussions/what-is-dragon-metrics-used-for)

### [SISTRIX](https://www.g2.com/products/sistrix/reviews)

Located in Germany, SISTRIX has led for 18 years with the Visibility Index - a high-quality, SEO focused performance measurement used for content, competitor and update tracking. Our SEO suite includes all the tools needed to improve a domain's VI. New data also covers Chatbot visibility and entity analysis through background and targeted prompt tracking. High quality keyword data, high-efficiency keyword research tools, class-leading competitor analyses and one of the leading link databases. A highly-skilled, local support and training team will help you get up to speed with the right process that will help you increase visibility on Google or Amazon. Our mission is transparency - to make search data available to everyone.

**Average Rating:** 4.4/5.0

**Total Reviews:** 18

#### How Do G2 Users Rate SISTRIX?

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.0/10)
- **SEO Auditing:** 9.2/10 (Category avg: 8.5/10)
- **Content Insights:** 8.6/10 (Category avg: 8.3/10)
- **Competitor Analysis:** 8.6/10 (Category avg: 8.0/10)

#### Who Is the Company Behind SISTRIX?

- **Seller:** [Sistrix](https://www.g2.com/sellers/sistrix)
- **Year Founded:** 2004
- **HQ Location:** Bonn, NRW
- **Twitter:** @sistrix  
13,390 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f0f7b41e40313adaa22c2ff947759373c16688ca17462e265582efb8f9c8f3ff&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3847311%2F&secure%5Burl_type%5D=linkedin_company_website)  
57 employees on LinkedIn®
- **Ownership:** SISTRIX GmbH

#### Who Uses This Product?

- **Top Industries:** Education Management
- **Company Size:** 50% Medium, 40% Small

#### What Are Recent G2 Reviews of SISTRIX?

**["My daily go to SEO tool box for auditing and clients"](https://www.g2.com/survey_responses/sistrix-review-3684154)**

**Rating:** 5.0/5.0 stars

_— Gerry W._

[Read full review](https://www.g2.com/survey_responses/sistrix-review-3684154)

**["Great tool for topic research (keyword research) and competitor analysis in the SEO space"](https://www.g2.com/survey_responses/sistrix-review-9114644)**

**Rating:** 4.5/5.0 stars

_— Jolle L._

[Read full review](https://www.g2.com/survey_responses/sistrix-review-9114644)

#### What Are G2 Users Discussing About SISTRIX?

- [What does Sistrix do?](https://www.g2.com/discussions/what-does-sistrix-do)
- [What is SISTRIX visibility index?](https://www.g2.com/discussions/what-is-sistrix-visibility-index)
- [What is SISTRIX smart?](https://www.g2.com/discussions/what-is-sistrix-smart)
- [What is SISTRIX used for?](https://www.g2.com/discussions/what-is-sistrix-used-for)

- &lsaquo; Prev ‹ Prev
- 1
- [2](/categories/seo-tools/f/keyword-research?filters%5BSEO+Functionality%5D%5B%5D=83&order=g2_score&page=2#product-list)
- [3](/categories/seo-tools/f/keyword-research?filters%5BSEO+Functionality%5D%5B%5D=83&order=g2_score&page=3#product-list)
- [4](/categories/seo-tools/f/keyword-research?filters%5BSEO+Functionality%5D%5B%5D=83&order=g2_score&page=4#product-list)
- [5](/categories/seo-tools/f/keyword-research?filters%5BSEO+Functionality%5D%5B%5D=83&order=g2_score&page=5#product-list)
- [6](/categories/seo-tools/f/keyword-research?filters%5BSEO+Functionality%5D%5B%5D=83&order=g2_score&page=6#product-list)
- [Next &rsaquo; Next ›](/categories/seo-tools/f/keyword-research?filters%5BSEO+Functionality%5D%5B%5D=83&order=g2_score&page=2#product-list)

Spotlight Categories

[Identity and Access Management (IAM) Software](https://www.g2.com/categories/identity-and-access-management-iam)

[Session Replay Software](https://www.g2.com/categories/session-replay)

[Contact Center Workforce Software](https://www.g2.com/categories/contact-center-workforce)

[Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence)

[AI Writing Assistants](https://www.g2.com/categories/ai-writing-assistant)

Similar Categories

- [Account-Based Marketing](/categories/account-based-marketing)
- [Affiliate Marketing](/categories/affiliate-marketing)
- [App Store Optimization](/categories/app-store-optimization)
- [Audience Intelligence Platforms](/categories/audience-intelligence-platforms)
- [B2B Services Review Platforms](/categories/b2b-services-review-platforms)

- [Blogger Outreach](/categories/blogger-outreach)
- [Book Marketing Tools](/categories/book-marketing-tools)
- [Brand Intelligence](/categories/brand-intelligence)
- [Consumer Insights Platforms](/categories/consumer-insights-platforms)
- [Consumer Video Feedback](/categories/consumer-video-feedback)

- [Content Curation](/categories/content-curation)
- [Content Marketing](/categories/content-marketing)
- [Conversational Marketing](/categories/conversational-marketing)
- [Conversion Rate Optimization Tools](/categories/conversion-rate-optimization-tools)
- [Customer Data Platform (CDP)](/categories/customer-data-platform-cdp)

[Browse SEO Tools Themes](/categories/seo-tools/themes)

Below are the top-rated SEO Tools with Keyword Research capabilities, as verified by G2’s Research team. Real users have identified Keyword Research as an important function of SEO Tools. Compare different products that offer this feature so you can decide which is best for your business needs.

Top Tools at a Glance

| Product | Best for | User Review |
| --- | --- | --- |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_048b8fdce261b3a16720698a09ea8bb9/semrush.png "Product Avatar Image")](https://www.g2.com/products/semrush/reviews)[Semrush](https://www.g2.com/products/semrush/reviews)[4.4/5(4,028)](https://www.g2.com/products/semrush/reviews) | All-in-one SEO task management | "Semrush Enables Fast, AI-Powered SEO and AEO Workflows" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_91458feb7dbeb0f5518a9006b475c574/google-search-console.jpg "Product Avatar Image")](https://www.g2.com/products/google-search-console/reviews)[Google Search Console](https://www.g2.com/products/google-search-console/reviews)[4.7/5(513)](https://www.g2.com/products/google-search-console/reviews) | Direct Google search diagnostics | "Easy Navigation, Reliable Reports, and Valuable SEO Insights—Free" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_0fb8a8049f2928461a8a7f3d7b881f77/birdeye.jpg "Product Avatar Image")](https://www.g2.com/products/birdeye/reviews)[Birdeye](https://www.g2.com/products/birdeye/reviews)[4.7/5(4,205)](https://www.g2.com/products/birdeye/reviews) | Local reputation and review management | "Reputation Management Life Saver!" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_86b9347424fd35a7ba6135d7f94e60cd/se-ranking.png "Product Avatar Image")](https://www.g2.com/products/se-ranking/reviews)[SE Ranking](https://www.g2.com/products/se-ranking/reviews)[4.7/5(1,591)](https://www.g2.com/products/se-ranking/reviews) | Keyword tracking across search properties | "Useful insight into which sources influence AI-generated answers" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_c95ed2d4ad2b0d41eea380312b139354/conductor.jpg "Product Avatar Image")](https://www.g2.com/products/conductor/reviews)[Conductor](https://www.g2.com/products/conductor/reviews)[4.5/5(788)](https://www.g2.com/products/conductor/reviews) | Enterprise search and AI content insight | "Comprehensive AI Search Performance Insights for Enterprise SEO Orgs" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_63d218ec5025462ff5764a0152931977/ahrefs.png "Product Avatar Image")](https://www.g2.com/products/ahrefs/reviews)[Ahrefs](https://www.g2.com/products/ahrefs/reviews)[4.5/5(713)](https://www.g2.com/products/ahrefs/reviews) | Backlink and content gap research | "Free Plan Offers Comprehensive SEO Tracking & Site Auditing" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_ce6771d29485c58ddfe313e76251b43c/brightedge.jpg "Product Avatar Image")](https://www.g2.com/products/brightedge/reviews)[BrightEdge](https://www.g2.com/products/brightedge/reviews)[4.4/5(842)](https://www.g2.com/products/brightedge/reviews) | Enterprise organic performance guidance | "Easy Multi-Country Keyword Research with Great Customer Success Support" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_fa8138372c23f8636fd5019f7c30d61c/wincher.png "Product Avatar Image")](https://www.g2.com/products/wincher/reviews)[Wincher](https://www.g2.com/products/wincher/reviews)[4.6/5(458)](https://www.g2.com/products/wincher/reviews) | Simple keyword rank tracking | "Wincher Experience" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3f0cfaac4f003a39de7a769ae051686b/similarweb.png "Product Avatar Image")](https://www.g2.com/products/similarweb/reviews)[Similarweb](https://www.g2.com/products/similarweb/reviews)[4.4/5(1,179)](https://www.g2.com/products/similarweb/reviews) | Competitive digital market insight | "Similarweb is one of the most valuable platforms on the entire industry, now even with AI/AEO!" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_34d95110c874eede4f5985de8bd33997/localiq.png "Product Avatar Image")](https://www.g2.com/products/localiq/reviews)[LocaliQ](https://www.g2.com/products/localiq/reviews)[4.5/5(1,087)](https://www.g2.com/products/localiq/reviews) | Local marketing insight and support | "A Trusted Partner in Growing My Business" |

* * *

Show More