Best Digital Asset Management Software with Workflow Management Capabilities

How Many Digital Asset Management Software Products Does G2 Track?

Total Products under this Category: 464

Category Stats (Oct 2026)

  • Average Rating: 4.44/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Stibo Systems MDM (+1.98%) - Among all products in this category, Stibo Systems MDM recorded the largest rating increase compared to last month

Last updated: October 13, 2026

How Does G2 Rank Digital Asset Management Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 20,000+ Authentic Reviews
  • 464+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Digital Asset Management Software

G2 Grid® for Digital Asset Management Software plotting products by satisfaction and market presence

Highlighted products: Bynder, Canto, Adobe Experience Manager, MediaValet, Air, Cloudinary, Aprimo, and Plytix.

Underlying data: [Grid® JSON](https://www.g2.com/categories/digital-asset-management/grids.json?focus%5B%5D=bynder&focus%5B%5D=canto&focus%5B%5D=adobe-experience-manager&focus%5B%5D=mediavalet&focus%5B%5D=air-labs-inc-air&focus%5B%5D=cloudinary&focus%5B%5D=aprimo&focus%5B%5D=plytix)

Bynder

Bynder is the AI-powered digital asset management platform trusted by 4,000+ global brands including Puma, Spotify, TED, and Five Guys. Named a Leader in the November 2025 Gartner Magic Quadrant for Digital Asset Management, Bynder combines AI automation with human oversight to help brands manage their entire digital content lifecycle at scale. Supported by agentic AI, Bynder's suite of AI Agents - including Enrichment, Transformation, Governance, and Compliance Agents - automate critical content tasks while maintaining brand authenticity and regulatory compliance. The platform features intuitive asset discovery through natural language search and image similarity matching, streamlined metadata enrichment, one-click asset transformation for different markets and channels, and intelligent compliance checks that audit content against brand and legal guidelines. With 145+ integrations and enterprise-grade functionality, Bynder serves as the system of record for content, dynamically adapting and distributing assets across every channel while staying fully aligned with brand guidelines. Designed for marketing teams, creative departments, and enterprise operations, Bynder accelerates time-to-market, reduces content management overhead, and enables brands to deliver consistent, compliant, high-performing experiences across global markets and audiences.

Average Rating: 4.5/5.0

Total Reviews: 1,168

How Do G2 Users Rate Bynder?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.0/10)
  • Workflow Management: 8.0/10 (Category avg: 8.5/10)
  • Integration with Marketing Software: 7.7/10 (Category avg: 8.2/10)
  • Integration with Creative Software: 7.8/10 (Category avg: 8.2/10)

Who Is the Company Behind Bynder?

  • Seller: Bynder
  • Company Website:
  • Year Founded: 2013
  • HQ Location: Amsterdam
  • Twitter: @bynder
    2,630 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    630 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Marketing Manager, Graphic Designer
  • Top Industries: Marketing and Advertising, Consumer Goods
  • Company Size: 51% Medium, 32% Large

What Do G2 Reviewers Say About Bynder?

AI-generated summary from verified user reviews

Pros
  • Users praise Bynder for its ease of use, facilitating seamless management and integration of digital assets efficiently.
  • Users appreciate the ease of use of Bynder, enabling straightforward management and seamless integration of digital assets.
  • Users praise the amazing customer support at Bynder, highlighting their helpful onboarding and dedicated staff.
  • Users find Bynder to be intuitive and user-friendly, greatly facilitating asset management and adoption across teams.
  • Users value the implementation ease of Bynder, enjoying a smooth onboarding process and straightforward digital asset management.
Cons
  • Users face a steep learning curve with Bynder, requiring time and training to fully utilize its features.
  • Users find Bynder lacking essential features, particularly with GIF visibility and video output, hindering usability and flexibility.
  • Users desire limited customization options in Bynder, feeling restricted in personalizing features like color swatches and metadata.
  • Users face upload issues with Bynder, citing slow uploads and difficulties in managing additional assets effectively.
  • Users find Bynder's limited features hinder usability, complicating asset management and lacking essential automation tools.

What Are Recent G2 Reviews of Bynder?

What Are G2 Users Discussing About Bynder?

Canto

Canto is a comprehensive digital asset management (DAM) platform that helps organizations centrally manage, organize, and distribute digital content from creation through final delivery. It serves as a single source of truth for marketing, creative, brand, and product teams that need fast, reliable access to approved, channel-ready assets. Designed for scale, Canto supports 4,000+ global brands across industries including retail, manufacturing, technology, healthcare, education, and professional services. Teams use Canto to manage images, videos, documents, and product-related assets in one intuitive system—reducing content sprawl, eliminating version confusion, and improving cross-team collaboration. At its foundation, Canto is a unified DAM platform with optional DAM for Products functionality, enabling organizations to manage both brand assets and product-specific content in a single environment. This ensures that every team—across regions and channels—works from accurate, up-to-date content. Key capabilities include: Centralized Asset Library - Store, organize, and manage all digital assets in one searchable platform with permissions and governance controls. AI-Powered Search & Metadata - Quickly find assets using AI-driven visual search, auto-tagging, and metadata enrichment, including visually similar matches. Single Source of Truth for Brand & Product Content - Maintain consistent, approved assets across campaigns, channels, and markets with confidence. Brand Studio - Enable non-designers to create on-brand content using customizable templates—without design software or bottlenecks. Approval Hub - Streamline review and approval workflows, reduce feedback cycles, and accelerate content sign-off across stakeholders. Media Publisher - Publish images and videos directly to key channels, simplifying distribution and reducing manual steps. Canto is ideal for organizations that: - Manage large volumes of digital or product content - Need strong brand consistency across teams and regions - Want faster content creation, approval, and distribution - Require AI-driven search and automation to improve efficiency By combining asset management, AI automation, collaboration tools, and brand governance, Canto helps teams move content faster—without sacrificing accuracy or brand integrity.

Average Rating: 4.4/5.0

Total Reviews: 1,793

How Do G2 Users Rate Canto?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.0/10)
  • Workflow Management: 8.2/10 (Category avg: 8.5/10)
  • Integration with Marketing Software: 7.9/10 (Category avg: 8.2/10)
  • Integration with Creative Software: 7.9/10 (Category avg: 8.2/10)

Who Is the Company Behind Canto?

  • Seller: Canto
  • Company Website:
  • Year Founded: 1990
  • HQ Location: San Francisco, CA
  • Twitter: @Canto
    3,786 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    383 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Graphic Designer, Marketing Manager
  • Top Industries: Marketing and Advertising, Non-Profit Organization Management
  • Company Size: 49% Medium, 32% Small

What Do G2 Reviewers Say About Canto?

AI-generated summary from verified user reviews

Pros
  • Users find Canto exceptionally easy to use, benefiting from its intuitive interface and efficient organization tools.
  • Users praise efficient asset management with Canto, enjoying centralized organization and ease of use across teams.
  • Users value the easy file sharing capabilities of Canto, enhancing collaboration and organization across platforms.
  • Users value the ease of sharing with Canto, allowing seamless access and collaboration within teams and clients.
  • Users enjoy the efficient search functionality of Canto, enhancing organization and saving valuable time on projects.
Cons
  • Users struggle with search difficulties in Canto, finding it frustrating and inefficient to locate visual content quickly.
  • Users find the search functionality clunky, making it hard to locate specific content efficiently in Canto.
  • Users are disappointed by missing features, including lack of thumbnails and unexpected fees complicating their experience.
  • Users find the folder and album setup cumbersome, preferring a more traditional organization method for easier access.
  • Users find Canto has limited flexibility in metadata editing, interface customization, and asset uploading functionalities.

What Are Recent G2 Reviews of Canto?

What Are G2 Users Discussing About Canto?

MediaValet

MediaValet is a digital asset management (DAM) solution designed to help organizations efficiently manage, collaborate on, and distribute their marketing, sales, communication, and training assets. This platform provides a centralized repository for digital content, allowing users to store, organize, and retrieve assets with ease. Built on Microsoft Azure, it is a versatile choice for businesses of all sizes looking to streamline their asset management processes. The target audience for MediaValet includes marketing teams, creative agencies, and organizations that require a robust system for managing a diverse range of digital assets. The platform is designed to support unlimited admins and users, which means that organizations can scale their usage according to their needs without incurring additional costs for user licenses. Key features of MediaValet include - Advanced Search Functionality - Automated Tagging - Customizable Metadata Fields Additionally, MediaValet offers seamless integration with popular tools and platforms, allowing teams to incorporate their DAM system into existing workflows without disruption. The platform has been adopted by notable brands such as Fred Rogers, A&W, and HelloFresh, highlighting its effectiveness in meeting the needs of different industries.

Average Rating: 4.5/5.0

Total Reviews: 486

How Do G2 Users Rate MediaValet?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.0/10)
  • Workflow Management: 8.3/10 (Category avg: 8.5/10)
  • Integration with Marketing Software: 7.9/10 (Category avg: 8.2/10)
  • Integration with Creative Software: 7.8/10 (Category avg: 8.2/10)

Who Is the Company Behind MediaValet?

  • Seller: MediaValet
  • Company Website:
  • Year Founded: 2010
  • HQ Location: Vancouver, Canada
  • Twitter: @MediaValet
    1,162 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    101 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Founder, Graphic Designer
  • Top Industries: Marketing and Advertising, Higher Education
  • Company Size: 44% Medium, 36% Small

What Do G2 Reviewers Say About MediaValet?

AI-generated summary from verified user reviews

Pros
  • Users love the ease of use of MediaValet, enjoying straightforward access and organization of digital assets.
  • Users appreciate the easy organization of MediaValet, which streamlines asset management and enhances team collaboration.
  • Users appreciate the efficient asset management of MediaValet, enjoying easy access to organized marketing materials.
  • Users appreciate the user-friendly interface of MediaValet, finding it easy to navigate and highly efficient.
  • Users appreciate the easy search functionality of MediaValet, making asset retrieval quick and efficient.
Cons
  • Users find the search issues in MediaValet frustrating, struggling to locate assets without exact file names.
  • Users find the tagging process cumbersome, wishing for easier asset management and metadata entry to save time.
  • Users face a challenging learning curve with MediaValet, requiring training and adjustment to navigate effectively.
  • Users struggle with folder management, finding the organization cumbersome and time-consuming to locate specific assets efficiently.
  • Users find the cost of MediaValet to be too high, prompting some to seek alternative services.

What Are Recent G2 Reviews of MediaValet?

What Are G2 Users Discussing About MediaValet?

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Kontainer

Kontainer is the leading platform for design and user-friendly Digital Asset Management (DAM) and Product Information Management (PIM) systems. We supply customizable, elegant, plug-and-play solutions that free up time, ease workloads, streamline processes, and keep files and data safe.   Our DAM and PIM solutions create seamless brand experiences while ensuring data compliance and quality.   The centralized data and asset hub fully integrates with your existing tech stack, making managing and distributing assets and data across platforms and channels like webshops, CMS, CRM, ERP, and e-marketing platforms easier than ever.   Kontainer solutions include:   ☞ DAM – Digital Asset Management   ☞ PIM – Product Information Management   ☞ Photo consent tool   ☞ Brand guides   ☞ Custom & AI tagging   ☞ AI product text generation and translation   ☞ Custom formatting & template creation   ☞ Marketing & PR tools    ☞ Approval workflows   ☞ GDPR consent & compliance management   ☞ Smart Search   ☞ Sales & Presentation Tools   ☞ Custom Landing Page & Brand Features   With over 20 years in the industry, we guide you through successful and ongoing implementation.   Book a free demo meeting and let us know what we can do for you. You can book a free demo right here: https://kontainer.com/book-demo

Average Rating: 4.5/5.0

Total Reviews: 345

How Do G2 Users Rate Kontainer?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.0/10)
  • Workflow Management: 8.4/10 (Category avg: 8.5/10)
  • Integration with Marketing Software: 8.1/10 (Category avg: 8.2/10)
  • Integration with Creative Software: 7.8/10 (Category avg: 8.2/10)

Who Is the Company Behind Kontainer?

  • Seller: Kontainer A/S
  • Company Website:
  • Year Founded: 2001
  • HQ Location: Capital region of Denmark, DK
  • Twitter: @KontainerShare
    1,481 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    16 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Marketing Coordinator, Graphic Designer
  • Top Industries: Apparel & Fashion, Furniture
  • Company Size: 50% Small, 44% Medium

What Do G2 Reviewers Say About Kontainer?

AI-generated summary from verified user reviews

Pros
  • Users love the ease of use of Kontainer, appreciating its intuitive interface and effortless navigation.
  • Users love the intuitive interface of Kontainer, which simplifies organizing and sharing images across teams effectively.
  • Users commend Kontainer for its user-friendly interface, making organization and access to data effortless.
  • Users love the easy sharing features of Kontainer, enhancing collaboration and ensuring consistent access to brand assets.
  • Users value the easy search functionality of Kontainer, enhancing their workflow and efficiency.
Cons
  • Users find missing features like bulk import and embargo options limit Kontainer's usability and efficiency.
  • Users are frustrated with feature limitations, citing missing functions and slow performance with large data batches.
  • Users face significant integration issues with Kontainer, hindering connections with tools like Canva and InDesign.
  • Users find the slow performance of Kontainer frustrating, especially when handling multiple images and manual tasks.
  • Users find the tagging issues in Kontainer frustrating due to missing information and lack of automation.

What Are Recent G2 Reviews of Kontainer?

What Are G2 Users Discussing About Kontainer?

Acquia DAM (Widen)

Acquia DAM is a digital asset management system built for enterprise marketing, creative, and brand teams managing high volumes of digital content across channels, regions, and teams. Marketing teams use it to get approved assets to campaigns faster. Creative teams use it to minimize time fielding small production requests and focus on bigger projects. AI organizes assets at upload, surfaces them through plain-language search, and connects them to the tools that act on them. Trusted by over 1.5 million users worldwide, Acquia DAM manages more than 166 million assets and processes over 300 million API calls per month across connected tools and channels. Manufacturing and consumer goods teams manage high-SKU libraries distributed to retailers and regional teams. Financial services teams maintain controlled distribution with audit trails and rights management. Healthcare organizations govern clinical and partner content in HIPAA-ready environments. Higher education institutions give departments access to approved assets while central brand teams retain oversight. Technology and media companies coordinate pre-release and campaign assets across internal teams and agencies. Core capabilities include: AI-powered search and organization. Natural Language Search finds assets by intent, in any language. Auto-tagging, video transcription, alt text generation, and deduplication run at upload. Brand governance. Rights management, expiration enforcement, multi-stage approval workflows, and role-based permissions protect brand integrity at every touchpoint, with full audit trails. Content production. Built-in templates and a video editor with AI-assisted localization let teams adapt assets for new markets without a creative request. Publishing and activation. Smart Embed publishes web-optimized assets directly to CMS. Asset Insights tracks usage after publishing. Integration depth. Connects with nearly 300 tools including marketing automation, CMS, PIM, e-commerce, and digital marketplaces. Native Drupal CMS integration included. Published outcomes include a 50% reduction in time to distribute assets to customers, agencies, and partners (Autodesk) and an 83% reduction in time to find images across a 20,000-user deployment (Zurich Insurance). Acquia DAM is available standalone or as part of Acquia's Digital Experience Platform, connecting to Acquia's CMS, web governance, and content optimization products.

Average Rating: 4.4/5.0

Total Reviews: 626

How Do G2 Users Rate Acquia DAM (Widen)?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.0/10)
  • Workflow Management: 8.5/10 (Category avg: 8.5/10)
  • Integration with Marketing Software: 7.9/10 (Category avg: 8.2/10)
  • Integration with Creative Software: 8.0/10 (Category avg: 8.2/10)

Who Is the Company Behind Acquia DAM (Widen)?

  • Seller: Acquia
  • Company Website:
  • Year Founded: 2007
  • HQ Location: Boston, MA
  • Twitter: @Acquia
    44,968 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1,085 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Graphic Designer, Digital Asset Manager
  • Top Industries: Marketing and Advertising, Consumer Goods
  • Company Size: 47% Large, 37% Medium

What Do G2 Reviewers Say About Acquia DAM (Widen)?

AI-generated summary from verified user reviews

Pros
  • Users find the ease of use in Acquia DAM impressive, enhancing daily workflows with helpful support and filtering options.
  • Users value the flexible asset management features of Acquia DAM, enhancing organization and boosting workflow efficiency across teams.
  • Users value the integration capabilities and metadata management of Acquia DAM, enhancing workflow efficiency and asset organization.
  • Users value the customizability of Acquia DAM (Widen), enhancing efficiency and seamless integration with other tools.
  • Users value the professional and helpful customer support from Acquia, enhancing the overall experience and implementation success.
Cons
  • Users find missing features in Acquia DAM, particularly in dashboard customization and essential reporting tools.
  • Users experience confusion with data fields and search functionality in Acquia DAM (Widen), complicating their usability.
  • Users find the poor interface design of Acquia DAM (Widen) complicates file uploads and navigation, hindering usability.
  • Users struggle with poor search functionality in Acquia DAM (Widen), impacting the ease and efficiency of navigation.
  • Users find the search functionality challenging, struggling with item retrieval and facing inconsistent access in collections.

What Are Recent G2 Reviews of Acquia DAM (Widen)?

What Are G2 Users Discussing About Acquia DAM (Widen)?

PhotoShelter for Brands

PhotoShelter for Brands is a comprehensive digital asset management (DAM) solution designed to help organizations organize, manage, distribute, and collaborate on digital content. This platform equips users with essential tools to streamline their content workflows, enabling teams to efficiently share and access assets while ensuring a high level of security. With over 6.7 billion assets managed and nearly 100 million downloads annually, PhotoShelter has positioned itself as a trusted resource for brands aiming to enhance their digital content strategies. Thousands of organizations, including the NFL, FreshDirect, Purdue University, and Wendy’s, rely on PhotoShelter to support their success. Targeted primarily at marketing and creative teams, PhotoShelter for Brands is particularly beneficial for those who need a centralized location for their digital assets, enabling seamless collaboration among team members. Use cases include managing marketing materials, product images, and promotional content, as well as facilitating quick access to assets for social media campaigns and other marketing initiatives. Key features of PhotoShelter include robust asset organization capabilities, advanced AI search and auto-tagging, and permission-based sharing. These functionalities allow brands to find the assets they need when they need them, and distribute them across various channels in real-time with minimal effort. The acquisition of Socialie further enriches PhotoShelter's offerings by enabling brands to activate the social channels of their stakeholders. This allows for automated content distribution and provides valuable insights into the performance of social content across partner channels. By leveraging these capabilities, organizations can significantly expand their audience reach and drive higher engagement. PhotoShelter for Brands stands out in the digital asset management category by providing a user-friendly interface, robust organizational tools, powerful distribution capabilities, and automated workflows. These features contribute to improved efficiency and a better return on investment for content-driven marketing strategies, making it an essential tool for any organization seeking to optimize its digital content management processes.

Average Rating: 4.3/5.0

Total Reviews: 1,094

How Do G2 Users Rate PhotoShelter for Brands?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 9.0/10)
  • Workflow Management: 8.3/10 (Category avg: 8.5/10)
  • Integration with Marketing Software: 7.7/10 (Category avg: 8.2/10)
  • Integration with Creative Software: 7.8/10 (Category avg: 8.2/10)

Who Is the Company Behind PhotoShelter for Brands?

  • Seller: PhotoShelter
  • Company Website:
  • Year Founded: 2005
  • HQ Location: Dover, US
  • Twitter: @photoshelter
    63,818 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    287 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Graphic Designer, Photographer
  • Top Industries: Higher Education, Sports
  • Company Size: 48% Medium, 28% Large

What Do G2 Reviewers Say About PhotoShelter for Brands?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of PhotoShelter, particularly for organizing and sharing images effortlessly.
  • Users appreciate the easy organization of PhotoShelter for Brands, finding it intuitive and straightforward to use.
  • Users appreciate the sharing ease of PhotoShelter, enabling simple and secure collaboration among teams and vendors.
  • Users value the easy search functionality of PhotoShelter, enabling quick and efficient access to organized media content.
  • Users appreciate the ease of use and reliability of PhotoShelter, enhancing their overall digital asset management experience.
Cons
  • Users find the platform expensive due to high annual costs and limited affordable add-ons for integration.
  • Users experience a steep learning curve with PhotoShelter for Brands, challenging for those less familiar with digital content management.
  • Users find feature limitations in PhotoShelter for Brands affecting collaboration and access customization negatively.
  • Users find the limited customization options of PhotoShelter restrictive, hindering their ability to manage content effectively.
  • Users find the access permissions process cumbersome, making it hard to manage folder access and gallery sharing.

What Are Recent G2 Reviews of PhotoShelter for Brands?

What Are G2 Users Discussing About PhotoShelter for Brands?

Brandfolder

Brandfolder is a visually-elegant and user-friendly Digital Asset Management software that allows marketers and creatives across industries to maximize their brand management potential. Brandfolder is more than just storage for your digital assets; with our solution’s cloud-first architecture, users can organize, manipulate, distribute, and analyze their most important digital collateral from a single source of truth. With advanced AI-powered smart search, asset editing and manipulation, annotated workflow with approvals and notifications, and actionable brand insights, Brandfolder’s feature suite amplifies cross-team collaboration and productivity and empowers external users to access the content they need with unprecedented ease.

Average Rating: 4.4/5.0

Total Reviews: 1,372

How Do G2 Users Rate Brandfolder?

  • Has the product been a good partner in doing business?: 8.7/10 (Category avg: 9.0/10)
  • Workflow Management: 8.4/10 (Category avg: 8.5/10)
  • Integration with Marketing Software: 7.9/10 (Category avg: 8.2/10)
  • Integration with Creative Software: 7.9/10 (Category avg: 8.2/10)

Who Is the Company Behind Brandfolder?

  • Seller: Smartsheet
  • Company Website:
  • Year Founded: 2005
  • HQ Location: Bellevue, WA
  • Twitter: @Smartsheet
    26,366 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    4,034 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Graphic Designer, Marketing Manager
  • Top Industries: Marketing and Advertising, Food & Beverages
  • Company Size: 48% Medium, 29% Small

What Do G2 Reviewers Say About Brandfolder?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Brandfolder, simplifying asset management for teams and external partners alike.
  • Users find Brandfolder enhances organization with efficient asset management, simplifying sharing and improving marketing efforts.
  • Users appreciate the ease of sharing with Brandfolder, facilitating smooth collaboration with colleagues and clients.
  • Users value the efficient content organization of Brandfolder, enhancing searchability and streamlining digital asset management.
  • Users value the efficient asset organization of Brandfolder, facilitating easy sharing and access for teams and partners.
Cons
  • Users highlight the high costs of Brandfolder, leading to dissatisfaction despite its useful features and integrations.
  • Users find the search issues in Brandfolder confusing, leading to frustration and difficulty in locating assets.
  • Users find the tagging issues in Brandfolder overwhelming and tedious, especially with asset organization and uploads.
  • Users often face search difficulties with Brandfolder, requiring multiple attempts to find the assets they need.
  • Users find the inadequate search functionality challenging and overwhelming due to its complexity and lack of guidance.

What Are Recent G2 Reviews of Brandfolder?

What Are G2 Users Discussing About Brandfolder?

Pattern PXM

Pattern PXM, from the world's top Amazon seller, unifies your product data and assets in a platform proven at scale. Harness trillions of data points and real-world expertise to move beyond management, delivering actionable, real-time content optimization, automation, and syndication for faster launches, unrivaled accuracy, and sales growth across every marketplace. From high-growth startups to global brands like Skullcandy, Roland, Targus, Kong, 100%, and K&N, Pattern PXM helps teams eliminate manual effort, improve consistency, accelerate product launches, and turn browsers into loyal customers. For more information, visit: https://www.pattern.com/products/pxm.

Average Rating: 4.6/5.0

Total Reviews: 62

How Do G2 Users Rate Pattern PXM?

  • Has the product been a good partner in doing business?: 9.5/10 (Category avg: 9.0/10)
  • Workflow Management: 8.7/10 (Category avg: 8.5/10)
  • Integration with Marketing Software: 8.5/10 (Category avg: 8.2/10)
  • Integration with Creative Software: 8.1/10 (Category avg: 8.2/10)

Who Is the Company Behind Pattern PXM?

  • Seller: Pattern Inc.
  • Company Website:
  • Year Founded: 2013
  • HQ Location: Lehi, Utah, United States
  • Twitter: @patternhq
    569 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1,530 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Consumer Electronics, Consumer Goods
  • Company Size: 53% Medium, 36% Small

What Do G2 Reviewers Say About Pattern PXM?

AI-generated summary from verified user reviews

Pros
  • Users highlight the ease of use of Pattern PXM, allowing quick access to necessary assets and effective workflows.
  • Users appreciate the easy upload feature, allowing seamless sharing and refined access to content for better collaboration.
  • Users appreciate the efficiency of Pattern PXM, finding it easy to use and quick for accomplishing tasks.
  • Users value the filtering features of Pattern PXM, making it easy to find and organize assets efficiently.
  • Users value the search efficiency of Pattern PXM, appreciating the seamless organization and easy access to assets.
Cons
  • Users find the confusing categorization of assets and folders like Collections and Products to be challenging.
  • Users find the functionality confusing, especially when editing tags and organizing assets into subfolders correctly.
  • Users find folder management confusing, particularly with tag editing and distinguishing between collections and products.
  • Users find image management confusing, particularly with editing tags and organizing folders effectively.
  • Users find the inefficient search functionality of Pattern PXM confusing, hindering easy navigation of assets and folders.

What Are Recent G2 Reviews of Pattern PXM?

What Are G2 Users Discussing About Pattern PXM?

OpenAsset

OpenAsset is a software company that develops a growth platform for architecture, engineering, and construction (AEC) firms, helping teams organize digital assets, access firm knowledge, and create proposals for new business. Founded in 2003, OpenAsset builds tools around the workflows of AEC marketing, business development, and proposal teams. Its platform connects the content and experience firms accumulate through their work - including project imagery, documents, employee profiles, and past proposals - with the teams responsible for communicating that experience to prospective clients. AEC firms often manage information across multiple systems, folders, and departments. Finding relevant materials and translating past experience into a new submission can require substantial manual effort. OpenAsset helps centralize that information and supports its use across marketing and proposal workflows, reducing time spent searching for assets or recreating existing content.

Average Rating: 4.7/5.0

Total Reviews: 204

How Do G2 Users Rate OpenAsset?

  • Has the product been a good partner in doing business?: 9.5/10 (Category avg: 9.0/10)
  • Workflow Management: 8.7/10 (Category avg: 8.5/10)
  • Integration with Marketing Software: 8.6/10 (Category avg: 8.2/10)
  • Integration with Creative Software: 8.7/10 (Category avg: 8.2/10)

Who Is the Company Behind OpenAsset?

  • Seller: OpenAsset
  • Company Website:
  • Year Founded: 2002
  • HQ Location: New York, NY
  • Twitter: @OpenAsset
    1,153 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    114 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Marketing Coordinator, Graphic Designer
  • Top Industries: Architecture & Planning, Construction
  • Company Size: 62% Medium, 24% Large

What Do G2 Reviewers Say About OpenAsset?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of OpenAsset, simplifying access to data and saving valuable time.
  • Users love the efficient organization of assets in OpenAsset, enabling quick access and streamlined project management.
  • Users appreciate the search functionality of OpenAsset, finding it quick and effective for retrieving project-related images.
  • Users value the easy search functionality of OpenAsset, enhancing efficiency and simplifying information access across projects.
  • Users commend the easy organization features of OpenAsset, facilitating seamless access and management of digital assets.
Cons
  • Users often face search issues with OpenAsset, including filter malfunctions and challenges with locating specific projects.
  • Users encounter filter issues with OpenAsset, leading to misplaced files and a frustrating search experience.
  • Users find the poor navigation of OpenAsset challenging, affecting their efficiency and overall user experience.
  • Users find the poor search functionality confusing, hindering the ability to quickly locate projects and files.
  • Users find tagging issues with OpenAsset to be time-consuming and challenging, impacting their efficiency and search accuracy.

What Are Recent G2 Reviews of OpenAsset?

What Are G2 Users Discussing About OpenAsset?

Syndigo

Syndigo gets great products chosen. Every choice in commerce, whether by a shopper, a search engine, a marketplace, or an AI assistant, is made on product data and our software makes that data complete and trusted and moves it across the industry's largest two-sided commerce network: 15,000+ brands and 3,500+ retailers. Companies like AutoZone, Colgate-Palmolive, Dole International, Unilever, and Walgreens trust Syndigo to get their products chosen. Learn more at www.syndigo.com.

Average Rating: 4.3/5.0

Total Reviews: 213

How Do G2 Users Rate Syndigo?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.0/10)
  • Workflow Management: 8.0/10 (Category avg: 8.5/10)
  • Integration with Marketing Software: 7.2/10 (Category avg: 8.2/10)
  • Integration with Creative Software: 6.6/10 (Category avg: 8.2/10)

Who Is the Company Behind Syndigo?

  • Seller: Syndigo
  • Company Website:
  • Year Founded: 2017
  • HQ Location: Chicago, Illinois
  • Twitter: @syndigoLLC
    281 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1,807 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Consumer Goods, Retail
  • Company Size: 40% Medium, 34% Small

What Do G2 Reviewers Say About Syndigo?

AI-generated summary from verified user reviews

Pros
  • Users praise the prompt and helpful customer support of Syndigo, making issue resolution and communication seamless.
  • Users value the user-friendly interface of Syndigo, enhancing their workflow and making operations seamless and efficient.
  • Users value the exceptional customer service from Syndigo, appreciating their prompt and helpful responses at every turn.
  • Users commend the quick response of Syndigo's customer support, enhancing their overall experience and satisfaction.
  • Users commend Syndigo for its intuitive platform and excellent support, enhancing efficiency in managing product information seamlessly.
Cons
  • Users express concern over data management issues, citing delays, errors, and lack of integration causing workflow challenges.
  • Users find the learning curve steep with Syndigo, highlighting confusion in navigation and user interface for newcomers.
  • Users struggle with poor usability due to a confusing UI and complicated navigation, hindering efficiency and ease of use.
  • Users find the complexity of Syndigo challenging, requiring simplification for a better overall experience.
  • Users find the interface confusing and overly complicated, hindering their ability to navigate effectively.

What Are Recent G2 Reviews of Syndigo?

What Are G2 Users Discussing About Syndigo?

ResourceSpace

ResourceSpace is a powerful enterprise-level Digital Asset Management system developed and maintained by Montala - an employee owned, certified B Corporation®. Trusted by Oxfam, TOMY and The Ashmolean Museum, amongst others, It's the DAM software of choice for leading commercial, academic, not for profit and arts & heritage organisations. It offers advanced composable AI-powered metadata management, search, facial recognition and automated speech to text functionality as well as enterprise-level security with granular permissions, flexible workflows and automation to ensure privacy and compliance. We provide high performance systems, engineered for reliability, speed and security and help organisations improve efficiency, integrate with other systems, encourage collaboration, and free up time and resources.

Average Rating: 4.6/5.0

Total Reviews: 70

How Do G2 Users Rate ResourceSpace?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.0/10)
  • Workflow Management: 8.1/10 (Category avg: 8.5/10)
  • Integration with Marketing Software: 6.6/10 (Category avg: 8.2/10)
  • Integration with Creative Software: 6.8/10 (Category avg: 8.2/10)

Who Is the Company Behind ResourceSpace?

  • Seller: Montala Limited
  • Year Founded: 2005
  • HQ Location: Oxfordshire, United Kingdom
  • Twitter: @ResourceSpace
    549 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    20 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Non-Profit Organization Management, Marketing and Advertising
  • Company Size: 59% Medium, 19% Large

What Do G2 Reviewers Say About ResourceSpace?

AI-generated summary from verified user reviews

Pros
  • Users value the fantastic customer support from ResourceSpace, appreciating its knowledgeable and responsive assistance.
  • Users find ResourceSpace's ease of use impressive, allowing quick learning and efficient navigation for all regular users.
  • Users value the quick response of ResourceSpace's support team, ensuring a smooth and efficient experience.
  • Users find asset management capabilities in ResourceSpace invaluable, appreciating its intuitive interface and robust organizational features.
  • Users value the sharing ease of ResourceSpace, effortlessly providing media access through simple links.
Cons
  • Users find the learning curve challenging, with complexities in understanding collection features and usage effectively.
  • Users note significant feature limitations for e-commerce, prompting concerns about versatility compared to niche solutions.
  • Users experience limited customization options, making it challenging to meet their specific requirements effectively.
  • Users face a steep learning curve and find the interface less intuitive compared to other DAM solutions.
  • Users occasionally face error issues, with bugs that can be difficult to diagnose but usually get resolved.

What Are Recent G2 Reviews of ResourceSpace?

What Are G2 Users Discussing About ResourceSpace?

Filecamp

Filecamp is a digital asset management (DAM) platform designed to assist creative teams in organizing, sharing, and collaborating on their files efficiently. This comprehensive solution serves as a centralized hub where users can store various digital assets, including images, videos, design files, and documents, all while ensuring that everything is easily accessible through robust search and tagging functionalities. The target audience for Filecamp includes creative professionals, marketing teams, and organizations of all sizes that require effective file management and collaboration tools. By providing a single platform for file storage and sharing, Filecamp addresses the common challenges faced by teams that often juggle multiple projects and assets. The platform is particularly beneficial for those who need to streamline workflows, enhance communication, and maintain brand consistency across various projects. Filecamp’s key features include advanced permission management, which allows users to control access levels for different team members, ensuring that sensitive files are only accessible to authorized personnel. This feature is crucial for maintaining security and confidentiality within creative projects. Additionally, the platform offers built-in collaboration tools, such as proofing and commenting capabilities, which facilitate real-time feedback and approvals. This reduces the reliance on lengthy email exchanges and helps keep projects on track, ultimately enhancing productivity. Another significant aspect of Filecamp is its customization options. Users can personalize the platform with their own branding elements, including logos, colors, and domains. For those seeking a more tailored experience, a fully white-label setup is available, allowing organizations to present a cohesive brand image without any visible Filecamp branding. This level of customization ensures that the platform aligns with the organization’s identity while providing a professional appearance to clients and stakeholders. Filecamp’s pricing structure is designed to be predictable and accessible, starting at just $29 per month, with unlimited users included in every plan. This makes it an attractive option for teams of any size, from small startups to large enterprises. With a growing customer base spanning over 60 countries, Filecamp is positioned as a versatile solution for professional file management, catering to the diverse needs of creative teams worldwide.

Average Rating: 4.7/5.0

Total Reviews: 36

How Do G2 Users Rate Filecamp?

  • Has the product been a good partner in doing business?: 9.8/10 (Category avg: 9.0/10)
  • Workflow Management: 9.0/10 (Category avg: 8.5/10)
  • Integration with Marketing Software: 8.1/10 (Category avg: 8.2/10)
  • Integration with Creative Software: 6.9/10 (Category avg: 8.2/10)

Who Is the Company Behind Filecamp?

  • Seller: Filecamp
  • Year Founded: 2010
  • HQ Location: Baar
  • Twitter: @Filecamp
    268 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 53% Medium, 44% Small

What Do G2 Reviewers Say About Filecamp?

AI-generated summary from verified user reviews

Pros
  • Users find Filecamp to be extremely easy to use, making file management simple and intuitive for everyone.
  • Users value the organizational power and simplicity of Filecamp for effective asset management at an affordable price.
  • Users find Filecamp's simplicity and intuitive design a major advantage, making asset management easy and effective.
  • Users appreciate the effective asset organization of Filecamp, enjoying its intuitive and affordable management capabilities.
  • Users appreciate the intuitive and effective content management of Filecamp, making file handling and navigation seamless.
Cons
  • Users find the display issues frustrating, as folder icons aren't intuitive with preview images overriding their appearance.
  • Users desire improved folder icon management in Filecamp for a more intuitive visual experience in the main view.
  • Users find some aspects of Filecamp's interface to be clunky, but view it as a worthwhile trade-off for the price.
  • Users note that the user interface can be clunky, but believe it's a worthwhile compromise for the price.
  • Users desire improvements in layout issues, specifically wanting folder icons to display images without losing their functionality.

What Are Recent G2 Reviews of Filecamp?

What Are G2 Users Discussing About Filecamp?

WoodWing Assets

WoodWing Assets (formerly called Elvis DAM) provides organizations, publishers, and agencies with an advanced Digital Asset Management (DAM) solution that centralizes and streamlines digital content management. Tailored for teams that need to efficiently handle vast amounts of digital assets, WoodWing Assets stands out with its deep integration capabilities, particularly with Adobe Creative Cloud, allowing for seamless workflows that keep content current and accessible. Unlike one-size-fits-all solutions, WoodWing Assets is designed to adapt to the specific needs of diverse teams, offering unparalleled customization and integration options. Whether you're managing marketing collateral, creative files, or complex digital libraries, WoodWing Assets ensures your assets are secure, searchable, and ready for distribution across every channel. To meet the evolving needs of creative and marketing teams in today’s hybrid, content-driven world, WoodWing Assets 10—our next-generation, cloud-native DAM platform—brings a modern, scalable solution to the forefront. Originally known as WoodWing Swivle, this version has been reimagined with a revamped interface, AI-powered auto-tagging, built-in photo and video editing, and dedicated brand portals for effortless collaboration and sharing. It empowers teams to work faster, reduce content bottlenecks, and deliver high-impact digital experiences with ease.

Average Rating: 4.4/5.0

Total Reviews: 27

How Do G2 Users Rate WoodWing Assets?

  • Has the product been a good partner in doing business?: 8.0/10 (Category avg: 9.0/10)
  • Workflow Management: 7.9/10 (Category avg: 8.5/10)
  • Integration with Marketing Software: 10.0/10 (Category avg: 8.2/10)
  • Integration with Creative Software: 8.8/10 (Category avg: 8.2/10)

Who Is the Company Behind WoodWing Assets?

  • Seller: WoodWing Software
  • Year Founded: 2000
  • HQ Location: Amsterdam, The Netherlands
  • Twitter: @woodwingsoft
    1,746 Twitter followers
  • LinkedIn® Page: linkedin.com
    230 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Publishing
  • Company Size: 48% Small, 39% Medium

What Are Recent G2 Reviews of WoodWing Assets?

What Are G2 Users Discussing About WoodWing Assets?

Optimizely Content Marketing Platform

Optimizely Content Marketing Platform (CMP) is an AI-powered workspace purpose-built for marketers. A leader in digital experience platforms, Optimizely CMP empowers organizations to leverage agentic AI to streamline content planning, creation, optimization, and delivery. The results? Effective collaboration, faster time to market and higher quality content and campaigns.

Average Rating: 4.3/5.0

Total Reviews: 83

How Do G2 Users Rate Optimizely Content Marketing Platform?

  • Has the product been a good partner in doing business?: 9.1/10 (Category avg: 9.0/10)
  • Workflow Management: 8.8/10 (Category avg: 8.5/10)
  • Integration with Marketing Software: 8.0/10 (Category avg: 8.2/10)
  • Integration with Creative Software: 7.4/10 (Category avg: 8.2/10)

Who Is the Company Behind Optimizely Content Marketing Platform?

  • Seller: Optimizely
  • Year Founded: 1994
  • HQ Location: New York
  • Twitter: @Optimizely
    28,791 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1,689 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Information Technology and Services, Marketing and Advertising
  • Company Size: 48% Large, 30% Medium

What Do G2 Reviewers Say About Optimizely Content Marketing Platform?

AI-generated summary from verified user reviews

Pros
  • Users find the platform extremely intuitive, making it easy to implement in diverse teams and teach others.
  • Users value the intuitive team collaboration features of Optimizely, enhancing productivity across diverse backgrounds and locations.
  • Users love the efficient task management capabilities of Optimizely, streamlining campaigns from planning to analysis in one platform.
  • Users value the workflow efficiency in Optimizely, enhancing collaboration and streamlining content management across teams.
  • Users find the time-saving workflow management features of Optimizely invaluable for efficient campaign execution and collaboration.
Cons
  • Users note a steep learning curve with Optimizely, often feeling overwhelmed during setup and training processes.
  • Users find the not intuitive design of Optimizely challenging, particularly for those unfamiliar with digital tools.
  • Users find the learning difficulty of Optimizely challenging, especially for those unfamiliar with digital tools and onboarding.
  • Users face limited customization options in Optimizely CMP, making it challenging to tailor the platform to specific needs.
  • Users find adjustment issues challenging, especially non-digital users, complicating onboarding and overall functionality.

What Are Recent G2 Reviews of Optimizely Content Marketing Platform?

What Are G2 Users Discussing About Optimizely Content Marketing Platform?

Salsify PXM

The Salsify Product Experience Management (PXM) platform helps brands, retailers, and distributors drive growth by turning product data into revenue-driving shopping experiences. Founded in 2012 and headquartered in Boston, Massachusetts, Salsify provides a unified solution for managing product information across the global commerce landscape. Salsify supports thousands of organizations in more than 140 countries, enabling them to navigate the complexities of modern, omnichannel commerce by serving as the operational layer for product experiences on physical, digital, and agentic shelves. The Salsify PXM platform is built on a unified foundation, including a global product information management (PIM) software — all powered by a unified intelligence layer — that combines three core capabilities: system of record, system of action, and system of delivery. Salsify enables organizations to centralize product data, digital assets, and brand context into a single source of truth. Its robust, AI-powered workflow engine automates manual processes, orchestrates cross-functional collaboration, and embeds intelligent agents directly into business operations. Additionally, the platform integrates a global syndication network built on deep partnership and modern connection frameworks. This allows users to confidently deliver accurate, optimized content to retailers and distributors worldwide, ensuring consistency across every destination. Salsify addresses common challenges such as operational drag, inconsistent product data, and slow time-to-market. By replacing fragmented systems and manual processes with a central hub of automation and intelligence, the platform allows human teams and AI agents to work together at machine speed. This approach empowers organizations to scale their productivity, reduce operational costs, and accelerate the launch of new products. Salsify enables teams to shift from tactical data management to strategic orchestration, ensuring products are discoverable, trusted, and conversion-ready wherever customers shop.

Average Rating: 4.4/5.0

Total Reviews: 129

How Do G2 Users Rate Salsify PXM?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 9.0/10)
  • Workflow Management: 7.9/10 (Category avg: 8.5/10)
  • Integration with Marketing Software: 7.9/10 (Category avg: 8.2/10)
  • Integration with Creative Software: 7.4/10 (Category avg: 8.2/10)

Who Is the Company Behind Salsify PXM?

  • Seller: Salsify
  • Company Website:
  • Year Founded: 2012
  • HQ Location: Boston, Massachusetts, USA
  • Twitter: @Salsify
    1,992 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    591 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Consumer Goods, Retail
  • Company Size: 55% Medium, 29% Large

What Do G2 Reviewers Say About Salsify PXM?

AI-generated summary from verified user reviews

Pros
  • Users love the centralized storage and integration of product data with various retailers and marketplaces in Salsify PXM.
  • Users love the centralization of Salsify PXM, effectively managing product data across multiple platforms in one place.
  • Users value the centralized content management of Salsify PXM, enhancing consistency and speeding up time-to-market.
  • Users love the data centralization feature of Salsify PXM, streamlining product management across multiple channels.
  • Users love the centralized product data management of Salsify PXM, simplifying integration with retailers and marketplaces.
Cons
  • Users find it difficult to locate old images in Salsify PXM's DAM, potentially due to lack of tagging knowledge.
  • Users experience integration issues with Salsify PXM, leading to inconsistent connections that require extra manual effort.
  • Users find it difficult to locate old images in the DAM, possibly due to insufficient tagging knowledge.
  • Users find it difficult to locate old images in the DAM, possibly due to a lack of awareness of tagging features.
  • Users find it difficult to locate old images in the DAM, possibly due to unfamiliarity with tagging capabilities.

What Are Recent G2 Reviews of Salsify PXM?

What Are G2 Users Discussing About Salsify PXM?