Recotap
Recotap is a LinkedIn-first Account-Based Marketing (ABM) platform that helps B2B marketers identify, engage, and convert high-value accounts with precision. Powered by AI and machine learning, Recotap unifies data from CRM, website, intent sources, and ad channels to deliver personalized, multi-channel engagement at scale. Key capabilities: - Understand each account’s buying stage and deliver contextual campaigns in real time. - Automate repetitive ABM tasks like segmentation, signal tracking, and outreach. - Streamline workflows with seamless integrations across Salesforce, HubSpot, LinkedIn, enhanced with intent signals from Bombora and G2. - Drive measurable revenue impact by aligning marketing and sales around the right accounts. Designed for growth-driven teams, Recotap simplifies ABM execution—from data management to ROI optimization—giving marketers the intelligence and automation needed to scale with confidence.
Average Rating: 4.7/5.0
Total Reviews: 57
How Do G2 Users Rate Recotap?
- Has the product been a good partner in doing business?: 9.6/10 (Category avg: 9.0/10)
- Campaign Measurement: 9.3/10 (Category avg: 8.3/10)
- Attribution: 9.0/10 (Category avg: 7.8/10)
- What is your organization's estimated ROI on the product (payback period in months)?: 9.4/10 (Category avg: 10/10)
Who Is the Company Behind Recotap?
- Seller: Recotap
- Year Founded: 2018
- HQ Location: Bangalore, Karnataka
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Twitter: @recotap
127 Twitter followers -
LinkedIn® Page: www.linkedin.com
28 employees on LinkedIn®
Who Uses This Product?
- Top Industries: Computer Software, Information Technology and Services
- Company Size: 46% Small, 28% Medium
What Do G2 Reviewers Say About Recotap?
AI-generated summary from verified user reviews
Pros
- Users highlight the intelligent use of intent data in Recotap, enhancing ABM personalization and campaign effectiveness.
- Users value the customer engagement features of Recotap, enhancing personalization and coordination for improved ABM outcomes.
- Users highlight the integrated account-based marketing capabilities of Recotap, enhancing targeted engagement and strategic execution.
- Users value the personalization capabilities of Recotap, enhancing their ABM strategies with tailored messaging and insights.
- Users value visibility and insights from Recotap, enabling strategic decision-making and enhanced account-based marketing effectiveness.
Cons
- Users feel the need for more LinkedIn ad formats in Recotap to enhance flexibility in their strategies.
- Users find a lack of LinkedIn ad formats in Recotap, limiting flexibility during GTM planning and strategy.
- Users faced initial syncing issues with Recotap, though the team swiftly addressed and resolved them effectively.
- Users report technical issues with ad synchronization and an outdated UI that hinders usability and workflow efficiency.
- Users find the time-consuming data sync and update processes challenging, affecting real-time tracking of campaigns.
What Are Recent G2 Reviews of Recotap?
"Empowers Sales-Aligned Marketing with Unmatched Visibility"
Rating: 5.0/5.0 stars
— Rahul W.
"Unmatched Clarity and Efficiency for ABM Success"
Rating: 5.0/5.0 stars
— Raghav P.

