Recotap
Recotap is a LinkedIn-first Account-Based Marketing (ABM) platform that helps B2B marketers identify, engage, and convert high-value accounts with precision. Powered by AI and machine learning, Recotap unifies data from CRM, website, intent sources, and ad channels to deliver personalized, multi-channel engagement at scale. Key capabilities: - Understand each account’s buying stage and deliver contextual campaigns in real time. - Automate repetitive ABM tasks like segmentation, signal tracking, and outreach. - Streamline workflows with seamless integrations across Salesforce, HubSpot, LinkedIn, enhanced with intent signals from Bombora and G2. - Drive measurable revenue impact by aligning marketing and sales around the right accounts. Designed for growth-driven teams, Recotap simplifies ABM execution—from data management to ROI optimization—giving marketers the intelligence and automation needed to scale with confidence.
Average Rating: 4.7/5.0
Total Reviews: 57
How Do G2 Users Rate Recotap?
- Has the product been a good partner in doing business?: 9.6/10 (Category avg: 9.0/10)
- Campaign Measurement: 9.3/10 (Category avg: 8.2/10)
- Attribution: 9.0/10 (Category avg: 7.8/10)
- What is your organization's estimated ROI on the product (payback period in months)?: 9.4/10 (Category avg: 10/10)
Who Is the Company Behind Recotap?
- Seller: Recotap
- Year Founded: 2018
- HQ Location: Bangalore, Karnataka
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LinkedIn® Page: www.linkedin.com
28 employees on LinkedIn®
Who Uses This Product?
- Top Industries: Computer Software, Information Technology and Services
- Company Size: 46% Small, 28% Medium
What Do G2 Reviewers Say About Recotap?
AI-generated summary from verified user reviews
Pros
- Users value the clear visibility into account engagement provided by Recotap, enhancing alignment across teams and execution focus.
- Users appreciate the clear visibility and insights that Recotap provides, enhancing account-based engagement and alignment across teams.
- Users value the clear visibility into account engagement provided by Recotap, enhancing alignment between marketing and sales.
- Users praise the personalization features of Recotap, enabling tailored experiences that significantly enhance engagement and strategy.
- Users appreciate the account-level analytics of Recotap, enabling effective interpretation of engagement signals and account prioritization.
Cons
- Users desire more LinkedIn ad formats in Recotap for better flexibility in their advertising strategies.
- Users desire additional features in Recotap, specifically more LinkedIn ad formats for improved campaign flexibility.
- Users experienced syncing issues initially, but the responsive team promptly addressed and resolved them effectively.
- Users face technical issues like initial ad synchronization problems, though resolved, and a less modern UI complicating workflows.
- Users find time-consuming processes in Recotap, especially with data sync and campaign updates lagging unexpectedly.
What Are Recent G2 Reviews of Recotap?
"Empowers Sales-Aligned Marketing with Unmatched Visibility"
Rating: 5.0/5.0 stars
— Rahul W.
"Unmatched Clarity and Efficiency for ABM Success"
Rating: 5.0/5.0 stars
— Raghav P.

