Best Account-Based Advertising Software - Page 2
Account-based advertising software enables businesses to engage buyers with highly targeted digital ads. These ads are personalized to key decision-makers within targeted accounts. Account-based advertising is one potential execution method within an account-based marketing strategy that marketers can implement to reach targeted accounts. Other execution methods can include account-based direct mail and account-based web and content experiences, and companies can choose to implement one or a combination of execution tactics. Businesses can pull contacts from targeted accounts from their CRM software or marketing automation software, or create lists of contacts to execute an account-based advertising strategy.
Account-based advertising software differs from traditional advertising software like display advertising, video advertising, and social media advertising, as it enables companies to utilize different targeting methods. These targeting methods can include segmenting audiences by account and by specific contacts within accounts to create more relevant, personalized ads. These tools are often leveraged alongside retargeting software, which helps companies serve digital ads to users who have previously visited their website. Account-based advertising software can retarget relevant ads to the right personas from targeted accounts that visit a company’s website.
To qualify for inclusion in the Account-Based Advertising category, a product must:
Featured Account-Based Advertising Software At A Glance
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- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Propensity is the only account-based marketing (ABM) platform that delivers contact-level attribution, so you know exactly which individuals are engaging, not just which accounts. We help B2B teams
- Information Technology and Services
- Marketing and Advertising
- 62% Small-Business
- 31% Mid-Market
452 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Recotap is a LinkedIn-first Account-Based Marketing (ABM) platform that helps B2B marketers identify, engage, and convert high-value accounts with precision. Powered by AI and machine learning, Recota
- Computer Software
- Information Technology and Services
- 44% Small-Business
- 29% Enterprise
126 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Pipeline360 helps B2B marketers generate a greater volume of higher-quality leads to build a more predictable pipeline. It offers an integrated media solution that combines: Content syndication, allo
- Computer Software
- 73% Enterprise
- 20% Mid-Market
- Overview
- User Satisfaction
- Seller Details
Jabmo, founded in 2014, is since September 2023 a brand of Expandi Group. Expandi Group is a global leader in AdTech, MarTech and Managed Services. Thanks to the integration of the Jabmo old platform
- Information Technology and Services
- Computer Software
- 52% Mid-Market
- 39% Enterprise
1,334 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
AccountBase is offering an IP and Intent based technology platform and specializing in managing programmatic B2B programs & solutions.
- 57% Mid-Market
- 29% Small-Business
127 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Kwanzoo (https://www.kwanzoo.com) provides the industry’s first, comprehensive, B2B pipeline growth platform. We help B2B companies focus their sales outreach on exactly the right accounts and buyers,
- 50% Small-Business
- 25% Mid-Market
12,143 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Radiate B2B is the leading European B2B advertising and intent data platform designed for companies selling to enterprises. It focuses on combining intent signals and advertising drive optimised media
- 50% Mid-Market
- 50% Small-Business
100 Twitter followers
- Overview
- User Satisfaction
- Seller Details
SalesboxAI is a Conversational AI-powered ABM Platform that helps you drive pipeline and revenue growth. Your SalesboxAI RevOps Assistant works 24/7 to - Discover Buying Committee Members - Enrich e
- 50% Enterprise
- 50% Mid-Market
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
AdDaptive Intelligence is the leading provider of Account-Based Marketing and B2B intelligence. Our technology platform combines the power of big data and advertising automation to help B2B marketers
- 50% Enterprise
- 50% Mid-Market
158 Twitter followers
- Overview
- User Satisfaction
- Seller Details
BlueBird is an Account Based Marketing Platform that helps you convert your dream accounts.
- 100% Small-Business
4 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Account-Based Marketing (ABM) by Doceree is a precision marketing platform that targets high-value healthcare accounts including hospitals, IDNs, academic medical centers, and specialty pharmacies. Us
118 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Imagine creating a unique, personalized ad for each of your target accounts. Now imagine displaying that ad where only the buying team at that account will see it. Advertaze uses Micro-Audience targe
- Overview
- User Satisfaction
- Seller Details
Bilin Technology was created to help B2B marketers identify and prospect high-quality leads. Using artificial intelligence, we can influence marketing strategies used to target companies making purcha
- Overview
- User Satisfaction
- Seller Details
With a data-driven, programmatic approach, it’s possible to layer our digital campaigns to target specific individuals within a larger, geo-targeted collective base of potential decisionmakers’, movin
871 Twitter followers
- Overview
- User Satisfaction
- Seller Details
DemandPRO is a comprehensive fuel station management solution designed to optimize every aspect of retail fuel operations. It provides real-time data and analytics to help fuel retailers analyze marke
1,283 Twitter followers
