Easy platform to get into and use! Great integrations, an excellent support team, and extensive filters and ways to reach your ICP. The contact level data is great to understand users on your website.

From onboarding and support to access to product, leadership, and professional services, Propensity has become an extension of our Marketing and RevOps teams, helping us identify in-market accounts, prioritize contact outreach, and drive ABM pipeline and opportunities.

What I like best is how Propensity is never static. From the first day I used it, the product was already easy to navigate and reliable, but what really stands out is the steady cadence of meaningful updates. These aren’t surface-level changes. Every release makes the platform more powerful and more aligned to the way modern go-to-market teams actually work. It’s obvious that the product team listens closely to customer feedback because improvements show up quickly and in ways that solve real practitioner problems. That responsiveness makes the platform feel like it was built with marketers and sales teams in mind rather than designed in a vacuum. They also seem to have an unparalleled advantage when working with Salesforce from a technical standpoint, making integration and execution much smoother than other platforms I’ve used. The blend of usability, constant innovation, and thoughtful execution is rare in this space, and it gives me confidence that I can rely on Propensity not just today but well into the future. I know the product will continue to evolve alongside my business needs, and that’s what makes it such a strong long-term partner.