Best Product Management Software

Adam Crivello
AC
Researched and written by Adam Crivello

Product management software is used to develop and improve a business’ software products quickly and efficiently. These solutions enable product managers and their teams to collect new ideas and user feedback, analyze product performance, and execute specific plans to create and improve products and features. While these tools are primarily used by product managers and product teams, they also provide increased transparency and insight into product development for other departments, including marketing and sales.

Product management tools offer a number of features to organize and execute informed product plans. Roadmap features break down workflows from ideation to product launch, continuously tracking a product team’s progress and allowing for adjustments to timelines. User feedback management features and analytics allow product teams to prioritize the most critical tasks or backlog them to revisit in a future sprint. Product management solutions also provide tools for resource allocation, product portfolio management, and agile workflows, such as sprint planning, user testing, and bug tracking, for development teams. Some product management software may offer collaboration features, including chat or comment threads.

Product management software has some similar principles to the road mapping features offered by project management software; however, its differentiating features improve software product development cycles specifically by incorporating user feedback management and product analytics.

To qualify for inclusion in the Product Management category, a product must:

Provide idea management for software product creation and improvement
Allow users to prioritize and backlog development tasks for increased organization
Offer roadmapping to track product development progress
Allocate resources to specific tasks based on employee strengths, skills, and availability
Natively provide or integrate with user feedback analytics and bug tracking tools
Natively provide product release analytics
Specifically enable the creation and development of software products and features
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Featured Product Management Software At A Glance

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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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114 Listings in Product Management Available
(7,551)4.3 out of 5
2nd Easiest To Use in Product Management software
View top Consulting Services for Jira
Entry Level Price:Free
(12,582)4.6 out of 5
4th Easiest To Use in Product Management software
View top Consulting Services for Miro
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(13,321)4.4 out of 5
7th Easiest To Use in Product Management software
View top Consulting Services for Asana
Entry Level Price:Free
(11,395)4.7 out of 5
5th Easiest To Use in Product Management software
View top Consulting Services for ClickUp
Entry Level Price:Free
(3,217)4.6 out of 5
6th Easiest To Use in Product Management software
View top Consulting Services for Airtable
Entry Level Price:Free
Entry Level Price:Free
Entry Level Price:$10.00
(359)4.4 out of 5
9th Easiest To Use in Product Management software
Entry Level Price:$59.00
(296)4.4 out of 5
14th Easiest To Use in Product Management software
(175)4.4 out of 5
10th Easiest To Use in Product Management software
Entry Level Price:$0 per user, per month
Entry Level Price:Free

Learn More About Product Management Software

What is Product Management Software?

Product management software assists businesses with the conceptualization, planning, and execution of creating a product. These tools allow teams to track idea generation, assign and prioritize tasks, share ideas, and consolidate process information like testing results and bug tracking. This informational organization helps teams stay on track during an otherwise chaotic product development journey and present a complete, requirements-driven final product.

Key Benefits of Product Management Software

  • Organization — Product creation, no matter the size or scope, can get messy quickly. Product management solutions help rein in the clutter, creating an overall cleaner and more organized product creation experience.
  • Consolidation — Store all the information you will need about product development in one place for easy access. Track bugs, user feedback, testing results, individual and team timelines, and more, all in the same dashboard or interface. Manage tasks that different team members will complete, schedule due dates and meetings, and let all involved in the product process generate ideas toward the final product with whiteboarding functionality.
  • Transparency — With product management solutions, every step of product development becomes trackable. That promotes constant transparency to all parties regarding the progress of any given task. This helps teams stay on target, as well as identify any pieces of development that need bolstering.

Who Uses Product Management Software?

Product development is somewhat unique, in that multiple, diverse teams and departments can and often will collaborate in the same space, facilitated by product management software. Product development must take scoping and input from accounting, higher management, user research, engineering, coding, and other departments, and product management software brings their collective feedback together.

Team managers can find value in being able to organize tasks, assign them to different team members, and prioritize pieces of the development cycle. Product management tools enable this and also offer reporting options that can be accessed by immediate and higher management so that they can check on production goals. Product developers (e.g., coders, engineers) can track the progress of delegated tasks and any tangential tasks. All of this comes from the ability to add input regarding overall progress, feature suggestions, and more.

What are the Common Features of Product Management Software?

Idea input and tracking — Allow team and management input on products in development. Track who submits ideas, how those ideas are expanded upon, and how they might be implemented.

Task assignment — Leave no confusion about which team members should tackle which objectives. Assign tasks and due dates, and transparently track progress.

Scheduling — Keep a broad array of timelines, from individual task due dates to sprint goals to major piece completion dates.

Collaboration tools — Make sure that everyone involved in an aspect of a product is on the same page. Product management tools facilitate open communication and transparency between teams.

Reporting — Allow management and product managers to keep track of progress, costs, timeframes, and more with visualizations and reports.

Potential Issues with Product Management Software

Integration — Be sure when selecting a product management software that it integrates with your existing software. Reach out to the product management solution provider if you’re unsure whether or not your existing solutions would be supported.

Feature count — While small companies are more likely to need fewer overall functionalities, large corporations may require extensive, feature-heavy ones from their chosen product management tool. When searching for a product management solution, verify that the features of the software fit your company’s needs without overloading them.

Reporting — Every team is different, and because of this, there may be differences in the reporting needs that each team’s management has regarding a product. Verify that the report options in a product management solution meet the needs of the teams and higher administration that might also be involved in your product creation process.