Jira's free tier supports up to 10 users with unlimited projects, basic views, 100 automation rule runs per month, and 2 GB of storage, but limits support to the Atlassian Community. G2 reviewers frequently cite the 10-user cap as the primary driver for upgrading. Jira's Standard plan at $7.53 per month adds user roles, external collaboration, multi-region data residency, 250 GB storage, and 9/5 regional support for up to 50,000 users. Jira's Premium tier at $13.53 per month unlocks AI-powered features via Rovo, cross-team planning, unlimited storage, and 24/7 critical support. Jira's Enterprise plan adds advanced analytics, unlimited automation, and multi-site management for large organizations.