Introducing G2.ai, the future of software buying.Try now
Compare Asana and Semrush 
Featured Products
At a Glance
Market Segments
Small-Business (56.8% of reviews)
Small-Business (64.7% of reviews)
Entry-Level Pricing
Free 2 Users
$139.94 Per Month
Asana
Star Rating
(12,896)4.4 out of 5
Market Segments
Small-Business (56.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free 2 Users
Free Trial is available
Browse all 5 pricing plansSemrush
Star Rating
(3,166)4.5 out of 5
Market Segments
Small-Business (64.7% of reviews)
Pros & Cons
Entry-Level Pricing
$139.94 Per Month
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Asana excels in user experience, with many users praising its simple and intuitive interface. One user mentioned, "I really like Asana's interface because it's simple and easy to use," making it ideal for managing multiple projects efficiently.
- Users say that Semrush is a powerhouse for SEO tools, particularly for competitor analysis. Reviewers highlighted its effectiveness in identifying gaps with competitors, stating, "Their competitor analysis tools have been the most helpful to us," showcasing its strength in data-driven decision-making.
- According to verified reviews, Asana offers a higher level of customization for project management, with users noting, "So many options to customize based on our project needs." This flexibility allows teams to tailor the platform to their specific workflows.
- Reviewers mention that Semrush provides a comprehensive suite of SEO features, making it a reliable choice for keyword research and tracking rankings. One user remarked, "What I like most about Semrush is that it puts almost everything you need for SEO in one place," highlighting its all-in-one approach.
- G2 reviewers highlight that Asana's task assignment features are particularly strong, with a score that reflects its effectiveness. Users appreciate the ability to easily assign tasks, with one stating, "Task assignment is seamless," which enhances team collaboration.
- Users report that while both platforms have solid support, Semrush slightly edges out with its quality of support. Reviewers noted that they found Semrush's support to be reliable, which is crucial for users who may need assistance navigating its extensive features.
Pricing
Entry-Level Pricing
Asana
Personal
Free
2 Users
For one to two people managing personal projects.
- Unlimited tasks
- Unlimited projects
- Unlimited messages
Semrush
Pro
$139.94
Per Month
For freelancers, startups and in-house marketers with limited budget. Run your SEO, PPC, SMM and content projects with 40+ advanced tools and know your competitors’ traffic sources, rankings, social media results & more.
- 10,000 results per report
- 3,000 reports per day
- Display advertising research
Free Trial
Asana
Free Trial is available
Semrush
Free Trial is available
Ratings
Meets Requirements
8.7
10,969
8.8
2,543
Ease of Use
8.6
11,073
8.3
2,569
Ease of Setup
8.6
4,683
8.6
1,770
Ease of Admin
8.7
3,395
8.6
1,310
Quality of Support
8.5
7,556
8.6
2,230
Has the product been a good partner in doing business?
8.7
2,983
8.7
1,291
Product Direction (% positive)
8.6
10,695
8.8
2,452
Features by Category
Metrics
Not enough data
8.4
438
Not enough data
8.2
432
Not enough data
7.9
414
Not enough data
7.7
388
Not enough data
7.4
377
Not enough data
7.5
371
Not enough data
7.4
374
Not enough data
7.5
384
Not enough data
7.1
369
Reporting
Not enough data
8.0
425
Not enough data
8.2
417
Not enough data
7.8
400
Not enough data
7.7
400
Not enough data
7.9
395
Not enough data
7.6
375
Not enough data
8.0
409
Other
Not enough data
7.7
387
Not enough data
8.1
400
Not enough data
7.7
389
Not enough data
8.0
391
Not enough data
7.4
356
Not enough data
7.0
335
Not enough data
7.6
355
Agentic AI - Digital Analytics
Not enough data
6.6
45
Not enough data
7.2
45
Not enough data
6.9
45
Not enough data
6.9
43
Administration
Not enough data
7.7
366
Not enough data
7.4
353
Not enough data
8.5
408
Not enough data
8.3
396
Tasks
9.3
3211
|
Verified
Not enough data
9.1
3169
|
Verified
Not enough data
8.8
3142
|
Verified
Not enough data
9.0
3127
|
Verified
Not enough data
8.3
2999
|
Verified
Not enough data
7.9
2863
|
Verified
Not enough data
8.6
3069
|
Verified
Not enough data
8.5
2979
|
Verified
Not enough data
Projects
8.8
2980
|
Verified
Not enough data
8.4
2852
|
Verified
Not enough data
8.0
2641
|
Verified
Not enough data
8.5
2908
|
Verified
Not enough data
8.5
2868
|
Verified
Not enough data
7.3
1192
Not enough data
8.0
2713
|
Verified
Not enough data
8.3
2863
|
Verified
Not enough data
Feature Not Available
Not enough data
7.5
1187
Not enough data
8.0
2593
|
Verified
Not enough data
Resource Management
7.9
2577
|
Verified
Not enough data
8.1
2659
|
Verified
Not enough data
8.3
2702
|
Verified
Not enough data
Project Monitoring
8.1
2559
|
Verified
Not enough data
8.0
2572
|
Verified
Not enough data
8.4
2749
|
Verified
Not enough data
Generative AI
6.8
953
Not enough data
6.8
944
Not enough data
Agentic AI - Project Management
6.5
277
Not enough data
6.7
271
Not enough data
6.5
270
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Social Analytics
Not enough data
8.8(won by default)
294
Not enough data
8.5(won by default)
274
Not enough data
8.7(won by default)
280
Not enough data
8.2(won by default)
247
Not enough data
Feature Not Available
Not enough data
8.1(won by default)
217
Not enough data
8.0(won by default)
213
Reports & Dashboards
Not enough data
8.4(won by default)
277
Not enough data
8.8(won by default)
285
Not enough data
8.7(won by default)
271
Not enough data
7.9(won by default)
210
Agentic AI - Social Media Analytics
Not enough data
7.3(won by default)
22
Not enough data
7.2(won by default)
22
Not enough data
7.7(won by default)
22
Not enough data
8.0(won by default)
22
Not enough data
7.9(won by default)
22
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Setup
8.6
1832
Not enough data
8.6
1840
Not enough data
8.4
1798
Not enough data
8.6
1877
Not enough data
Management
8.5
1793
Not enough data
8.2
1689
Not enough data
8.0
1643
Not enough data
Generative AI
6.8
697
Not enough data
Agentic AI - Workflow Management
6.3
193
Not enough data
6.5
193
Not enough data
6.4
190
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Listing Management
Not enough data
8.6
244
|
Verified
Not enough data
8.2
240
|
Verified
Not enough data
8.5
243
|
Verified
Not enough data
8.6
255
|
Verified
Performance
Not enough data
8.3
262
|
Verified
Not enough data
8.8
268
|
Verified
Communication
8.7
574
Not enough data
8.5
558
Not enough data
8.2
572
Not enough data
8.5
561
Not enough data
Goal Creation
8.6
555
Not enough data
8.6
554
Not enough data
7.7
526
Not enough data
8.8
556
Not enough data
Agentic AI - Objectives and Key Results (OKR)
7.2
53
Not enough data
Feature Not Available
Not enough data
Local Search Optimization
Not enough data
8.9
600
|
Verified
Not enough data
8.4
550
|
Verified
Not enough data
8.4
523
|
Verified
Not enough data
8.3
535
|
Verified
Not enough data
7.9
519
|
Verified
Not enough data
8.8
582
|
Verified
Platform Basics
Not enough data
8.5
573
Not enough data
8.5
579
Agentic AI - Competitive Intelligence
Not enough data
7.0
75
Platform Data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
535
Platform Content
Not enough data
7.3
473
Platform Reporting
Not enough data
8.0
547
Not enough data
8.3
555
Platform Basics
8.7
1018
8.5
107
9.1
1064
8.1
104
8.7
1032
Feature Not Available
7.7
883
Feature Not Available
8.7
1005
8.1
96
8.6
1049
8.4
107
Content Planning
8.8
1047
Feature Not Available
9.2
1075
8.2
100
8.8
1016
8.7
110
Marketing Campaign Performance
7.8
726
8.5
82
8.5
799
8.7
83
Agentic AI - Marketing Calendar
6.0
54
7.1
12
6.3
52
7.1
12
6.3
52
6.4
12
Feature Not Available
6.7
12
Other Features
8.3
969
8.3
108
8.0
805
8.8
94
SEO Auditing & Monitoring
Not enough data
8.7
1027
Not enough data
9.0
931
Not enough data
8.8
866
Not enough data
8.8
895
Agentic AI - SEO Tools
Not enough data
6.6
181
Not enough data
6.7
182
Not enough data
6.7
184
Not enough data
6.7
179
Not enough data
6.5
179
Not enough data
6.6
174
Not enough data
6.8
177
SEO Content & Rankings
Not enough data
8.2
1511
Not enough data
9.1
1659
Not enough data
8.8
1565
Not enough data
8.2
936
Not enough data
8.5
875
SEO Reporting
Not enough data
8.9
1623
Not enough data
8.6
1020
Not enough data
8.3
979
Not enough data
7.8
846
Generative AI
Not enough data
6.8
410
Not enough data
6.8
401
Task Creation
9.2
2638
Not enough data
9.2
2628
Not enough data
8.8
2507
Not enough data
8.0
2323
Not enough data
Task Management
8.8
2535
Not enough data
9.1
2579
Not enough data
8.4
2383
Not enough data
8.6
2412
Not enough data
Generative AI
6.8
985
Not enough data
6.9
982
Not enough data
Content & Collaboration
Not enough data
8.8
194
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
182
Not enough data
Feature Not Available
Not enough data
8.2
165
Social Management
Not enough data
8.7
236
Not enough data
8.8
230
Not enough data
Feature Not Available
Not enough data
8.5
228
Not enough data
7.9
203
Not enough data
8.0
178
Not enough data
7.8
149
Agentic AI - Social Media Management
Not enough data
7.8
15
Not enough data
8.0
15
Not enough data
7.7
15
Not enough data
7.6
15
Not enough data
7.8
15
Not enough data
7.7
15
Not enough data
7.9
15
Media Channels
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
120
Geographic Coverage
Not enough data
Feature Not Available
Not enough data
8.2
106
Not enough data
8.1
98
Reporting
Not enough data
9.0
137
Not enough data
Feature Not Available
Not enough data
8.9
125
Not enough data
9.0
135
Agentic AI - Media Monitoring
Not enough data
7.2
15
Not enough data
7.7
15
Not enough data
7.2
15
Not enough data
7.2
15
Not enough data
7.2
15
Generative AI
Not enough data
8.1
23
Not enough data
8.1
24
Automation
8.6
1724
Not enough data
8.5
1710
Not enough data
8.1
1582
Not enough data
Administration
8.4
1683
Not enough data
8.3
1605
Not enough data
9.1
1713
Not enough data
Project management
9.0
1803
Not enough data
8.6
1707
Not enough data
8.9
1750
Not enough data
8.7
1689
Not enough data
8.7
1677
Not enough data
8.2
1538
Not enough data
8.5
1686
Not enough data
Workload
8.3
1588
Not enough data
8.6
1645
Not enough data
8.5
1595
Not enough data
8.3
1554
Not enough data
Communication & Collaboration
8.5
1632
Not enough data
8.4
1663
Not enough data
8.9
1728
Not enough data
Cost Management
7.9
1456
Not enough data
7.9
1494
Not enough data
7.8
1428
Not enough data
Integration
7.8
1417
Not enough data
7.8
1421
Not enough data
7.7
1406
Not enough data
Generative AI
6.9
636
Not enough data
6.9
631
Not enough data
Agentic AI - Work Management
6.4
182
Not enough data
6.6
181
Not enough data
6.5
180
Not enough data
6.6
179
Not enough data
Communication
7.7
2112
Not enough data
8.2
2259
Not enough data
7.7
2044
Not enough data
8.0
2116
Not enough data
7.8
2064
Not enough data
Content & Documents
8.6
2354
Not enough data
8.7
2356
Not enough data
8.4
2347
Not enough data
7.9
2070
Not enough data
Controls
8.4
2211
Not enough data
8.2
2122
Not enough data
8.5
2244
Not enough data
8.4
2229
Not enough data
7.9
2052
Not enough data
Project Management
9.2
2445
Not enough data
9.0
2379
Not enough data
8.9
2391
Not enough data
8.4
2166
Not enough data
Remote Collaboration
8.7
2266
Not enough data
8.9
2331
Not enough data
8.8
2251
Not enough data
7.8
1923
Not enough data
Generative AI
6.9
874
Not enough data
7.0
877
Not enough data
Agentic AI - Project Collaboration
6.7
298
Not enough data
6.7
299
Not enough data
Platform Interoperability
Not enough data
8.4
79
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
8.8
97
Campaign Management
Not enough data
9.0
95
Not enough data
8.7
94
Not enough data
8.7
94
Not enough data
8.6
87
Not enough data
8.6
88
Not enough data
8.5
89
Not enough data
8.5
86
Not enough data
8.4
88
Not enough data
8.3
87
Not enough data
8.5
91
Not enough data
8.4
87
Not enough data
8.0
85
Not enough data
8.3
87
Targeting
Not enough data
8.6
89
Not enough data
8.5
85
Not enough data
8.5
84
Not enough data
8.7
84
Platform
Not enough data
8.4
87
Not enough data
8.7
94
Not enough data
8.9
93
Not enough data
8.9
94
Not enough data
8.6
90
Not enough data
8.6
89
Not enough data
8.4
83
Not enough data
8.5
85
Not enough data
8.5
88
Grammar Tools
Not enough data
8.5
25
Not enough data
8.9
28
Not enough data
8.2
24
Writing Support
Not enough data
7.8
26
Not enough data
8.3
25
Not enough data
7.6
26
Not enough data
7.8
26
Software Availability
Not enough data
8.5
26
Not enough data
8.3
25
Not enough data
7.3
26
Generative AI
Not enough data
6.9
6
Not enough data
6.9
6
Not enough data
6.4
6
Responses
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Automation - AI Agents
9.3
18
Not enough data
9.4
18
Not enough data
8.9
18
Not enough data
9.3
18
Not enough data
9.0
18
Not enough data
Platform
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Autonomy - AI Agents
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Generative AI
9.5
19
Not enough data
9.4
18
Not enough data
Data collection
Not enough data
7.7
197
Not enough data
8.1
224
|
Verified
Not enough data
8.1
213
|
Verified
Not enough data
7.5
196
|
Verified
Not enough data
8.1
214
Segment Trending
Not enough data
8.6
246
|
Verified
Not enough data
8.1
233
|
Verified
Not enough data
8.3
239
|
Verified
Not enough data
7.3
201
Analysis
Not enough data
8.3
233
Not enough data
8.6
254
|
Verified
Not enough data
8.3
215
|
Verified
Platform
Not enough data
8.7
260
|
Verified
Not enough data
8.4
238
|
Verified
Not enough data
7.7
213
|
Verified
Not enough data
8.3
235
|
Verified
Not enough data
8.1
210
|
Verified
Not enough data
8.2
207
Agentic AI - Market Intelligence
Not enough data
7.0
32
Not enough data
6.8
32
Platform Basics
Not enough data
8.5
142
Not enough data
7.7
126
Not enough data
8.4
146
Platform Data
Not enough data
8.2
132
Not enough data
8.3
137
Not enough data
8.6
149
Not enough data
8.3
132
Agentic AI - Operational Risk Management
Not enough data
7.1
17
Planning
Not enough data
7.7
235
Publishing
Not enough data
7.7
237
Social Media
Not enough data
7.6
237
Planning
Not enough data
7.9
362
Generative AI
Not enough data
7.4
145
Not enough data
7.2
141
Not enough data
7.2
140
Not enough data
6.7
138
Not enough data
6.4
135
Agentic AI - Content Creation
Not enough data
7.2
47
Not enough data
7.0
47
Not enough data
7.2
47
Not enough data
7.1
47
Not enough data
7.2
48
Not enough data
7.3
47
Not enough data
7.3
47
Customization - AI Agent Builders
8.6
7
Not enough data
8.1
7
Not enough data
8.3
7
Not enough data
Functionality - AI Agent Builders
8.8
7
Not enough data
8.8
7
Not enough data
8.9
6
Not enough data
Feature Not Available
Not enough data
Data and Analytics - AI Agent Builders
Feature Not Available
Not enough data
9.3
7
Not enough data
8.8
7
Not enough data
Integration - AI Agent Builders
9.0
7
Not enough data
9.3
7
Not enough data
8.3
7
Not enough data
8.6
7
Not enough data
AI Visibility & Tracking
Not enough data
7.8
70
Not enough data
7.9
80
Sentiment & Brand Analysis
Not enough data
7.9
67
Not enough data
6.3
57
Competitive Benchmarking
Not enough data
7.3
60
Not enough data
7.6
67
AI Content Optimization
Not enough data
7.7
62
Not enough data
7.7
64
Reporting & Alerts
Not enough data
6.8
58
Not enough data
7.6
67
Agentic AI - Marketing Resource Management
6.8
37
Not enough data
6.9
37
Not enough data
6.9
37
Not enough data
Tools
Not enough data
Feature Not Available
Not enough data
8.2
668
Not enough data
Feature Not Available
Metrics
Not enough data
Feature Not Available
Not enough data
8.1
658
Not enough data
8.2
644
Not enough data
8.0
585
Not enough data
7.7
583
Not enough data
8.9
718
Agentic AI - Content Analytics
Not enough data
7.4
59
Not enough data
7.6
59
Not enough data
7.6
60
Not enough data
7.7
60
Not enough data
7.6
61
Communication
8.0
1101
Not enough data
Feature Not Available
Not enough data
8.2
1119
Not enough data
Planning
8.6
1197
Not enough data
8.9
1221
Not enough data
8.5
1131
Not enough data
8.7
1166
Not enough data
8.2
1082
Not enough data
Workflow Management
8.4
1149
Not enough data
8.8
1209
Not enough data
8.0
1070
Not enough data
Feature Not Available
Not enough data
Marketing Operations
Not enough data
7.7
391
|
Verified
Not enough data
8.4
415
|
Verified
Not enough data
8.0
402
|
Verified
Not enough data
8.0
380
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.3
395
|
Verified
Not enough data
8.6
432
|
Verified
Not enough data
7.7
364
|
Verified
Not enough data
8.0
378
|
Verified
Not enough data
8.2
405
|
Verified
Not enough data
7.9
356
|
Verified
Agentic AI - Marketing Analytics
Not enough data
7.2
58
Not enough data
7.5
58
Not enough data
7.2
58
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Asana and Semrush are categorized as Marketing Calendar
Unique Categories
Semrush is categorized as Paid Search Intelligence, SEO Tools, Competitive Intelligence, Local SEO, Answer Engine Optimization (AEO), Social Media Suites, Social Media Management, Digital Analytics, Proofreading, Content Creation, Local Listing Management, Marketing Analytics, Market Intelligence, Content Analytics, Media Monitoring, Social Media Advertising, and Social Media Analytics
Reviews
Reviewers' Company Size
Asana
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Semrush
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
13.3%
Information Technology and Services
9.4%
Computer Software
9.2%
Non-Profit Organization Management
5.9%
Internet
3.1%
Other
59.1%
Marketing and Advertising
29.6%
Information Technology and Services
8.8%
Computer Software
8.1%
Retail
3.8%
Internet
3.7%
Other
46.0%
Discussions
What software did you find useful outside of work?
7 Comments
FB
<p>I've found password managers to be really helpful in personal and work life. For example: 1password</p>Read more
What is Semrush used for?
4 Comments
MT
SEMrush is like a Swiss Army knife for digital marketers. It's an all-in-one tool that helps you improve your online visibility and discover marketing...Read more
Nuclear Power & Lighting Electrical Engineers Ltd
3 Comments
HM
NUCLEARPOWERLIGHTINGELECTRICALENGINEERING.COM Read more
What can SEMrush do?
3 Comments
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
