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At a Glance
Market Segments
Small-Business (56.7% of reviews)
Small-Business (65.0% of reviews)
Entry-Level Pricing
Free 2 Users
$139.94 Per Month
Asana
Star Rating
(12,822)4.4 out of 5
Market Segments
Small-Business (56.7% of reviews)
Pros & Cons
Entry-Level Pricing
Free 2 Users
Free Trial is available
Browse all 5 pricing plansSemrush
Star Rating
(3,057)4.5 out of 5
Market Segments
Small-Business (65.0% of reviews)
Pros & Cons
Entry-Level Pricing
$139.94 Per Month
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Asana excels in Project and Task Lists Organization, scoring 9.1, which reviewers mention makes it easy to visualize and manage tasks effectively. In contrast, Semrush scores 8.2 in this area, indicating that while it offers organization features, they may not be as intuitive or robust as Asana's.
- Reviewers mention that Asana's Task Assignment feature is particularly strong, with a score of 9.3, allowing for seamless delegation of tasks among team members. Semrush, on the other hand, scores only 8.2, suggesting that its task assignment capabilities may not be as user-friendly or comprehensive.
- Users on G2 highlight that Asana's Ease of Use is rated at 8.6, with many praising its straightforward interface and user-friendly design. Semrush, with a score of 8.3, is still considered easy to use, but some users report a steeper learning curve due to its more complex features.
- Reviewers mention that Semrush shines in Performance and ROI Tracking, scoring 8.5, which users say provides valuable insights into marketing efforts. Asana, with a lower score of 7.8, may not offer the same depth of analytics, making Semrush a better choice for those focused on performance metrics.
- G2 users report that both Asana and Semrush have similar scores in Integrations at 8.3, indicating that both platforms offer a variety of integrations. However, users mention that Asana's integrations are often easier to set up and manage, enhancing overall workflow efficiency.
- Users say that Semrush's Product Direction is rated highly at 8.9, with many reviewers expressing confidence in its ongoing development and feature enhancements. Asana, while still strong at 8.6, may not have the same level of user enthusiasm regarding future updates and improvements.
Pricing
Entry-Level Pricing
Asana
Personal
Free
2 Users
For one to two people managing personal projects.
- Unlimited tasks
- Unlimited projects
- Unlimited messages
Semrush
Pro
$139.94
Per Month
For freelancers, startups and in-house marketers with limited budget. Run your SEO, PPC, SMM and content projects with 40+ advanced tools and know your competitors’ traffic sources, rankings, social media results & more.
- 10,000 results per report
- 3,000 reports per day
- Display advertising research
Free Trial
Asana
Free Trial is available
Semrush
Free Trial is available
Ratings
Meets Requirements
8.7
10,922
8.8
2,466
Ease of Use
8.6
11,026
8.3
2,491
Ease of Setup
8.6
4,641
8.6
1,697
Ease of Admin
8.7
3,380
8.6
1,272
Quality of Support
8.5
7,515
8.6
2,163
Has the product been a good partner in doing business?
8.7
2,968
8.7
1,252
Product Direction (% positive)
8.6
10,649
8.9
2,376
Features by Category
Metrics
Not enough data
8.4
432
Not enough data
8.3
427
Not enough data
7.9
409
Not enough data
7.7
383
Not enough data
7.4
372
Not enough data
7.5
366
Not enough data
7.4
369
Not enough data
7.5
379
Not enough data
7.1
364
Reporting
Not enough data
8.0
420
Not enough data
8.2
410
Not enough data
7.8
395
Not enough data
7.7
395
Not enough data
7.9
390
Not enough data
7.6
370
Not enough data
8.0
404
Other
Not enough data
7.7
382
Not enough data
8.1
395
Not enough data
7.7
384
Not enough data
8.0
386
Not enough data
7.4
351
Not enough data
7.0
331
Not enough data
7.6
349
Agentic AI - Digital Analytics
Not enough data
6.6
44
Not enough data
7.3
44
Not enough data
6.9
44
Not enough data
7.0
42
Administration
Not enough data
7.7
360
Not enough data
7.4
348
Not enough data
8.5
399
Not enough data
8.3
391
Tasks
9.3
3182
|
Verified
Not enough data
9.1
3153
|
Verified
Not enough data
8.8
3128
|
Verified
Not enough data
9.0
3111
|
Verified
Not enough data
8.3
2990
|
Verified
Not enough data
7.9
2853
|
Verified
Not enough data
8.6
3059
|
Verified
Not enough data
8.5
2969
|
Verified
Not enough data
Projects
8.8
2965
|
Verified
Not enough data
8.4
2840
|
Verified
Not enough data
7.9
2631
|
Verified
Not enough data
8.5
2900
|
Verified
Not enough data
8.5
2857
|
Verified
Not enough data
7.2
1184
Not enough data
8.0
2706
|
Verified
Not enough data
8.3
2854
|
Verified
Not enough data
Feature Not Available
Not enough data
7.5
1177
Not enough data
8.0
2586
|
Verified
Not enough data
Resource Management
7.9
2570
|
Verified
Not enough data
8.0
2652
|
Verified
Not enough data
8.3
2695
|
Verified
Not enough data
Project Monitoring
8.1
2550
|
Verified
Not enough data
8.0
2565
|
Verified
Not enough data
8.4
2741
|
Verified
Not enough data
Generative AI
6.7
946
Not enough data
6.8
937
Not enough data
Agentic AI - Project Management
6.4
270
Not enough data
6.7
264
Not enough data
6.4
263
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Social Analytics
Not enough data
8.9(won by default)
289
Not enough data
8.5(won by default)
270
Not enough data
8.7(won by default)
276
Not enough data
8.2(won by default)
243
Not enough data
Feature Not Available
Not enough data
8.1(won by default)
213
Not enough data
8.1(won by default)
209
Reports & Dashboards
Not enough data
8.4(won by default)
273
Not enough data
8.8(won by default)
281
Not enough data
8.7(won by default)
267
Not enough data
7.9(won by default)
206
Agentic AI - Social Media Analytics
Not enough data
7.3(won by default)
20
Not enough data
7.2(won by default)
20
Not enough data
7.8(won by default)
20
Not enough data
8.1(won by default)
20
Not enough data
7.9(won by default)
20
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Setup
8.6
1821
Not enough data
8.6
1828
Not enough data
8.4
1788
Not enough data
8.6
1863
Not enough data
Management
8.5
1783
Not enough data
8.2
1678
Not enough data
7.9
1629
Not enough data
Generative AI
6.8
688
Not enough data
Agentic AI - Workflow Management
6.2
184
Not enough data
6.4
184
Not enough data
6.3
183
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Listing Management
Not enough data
8.6
239
|
Verified
Not enough data
8.2
236
|
Verified
Not enough data
8.5
239
|
Verified
Not enough data
8.6
251
|
Verified
Performance
Not enough data
8.3
258
|
Verified
Not enough data
8.7
264
|
Verified
Communication
8.7
567
Not enough data
8.5
551
Not enough data
8.2
565
Not enough data
8.5
551
Not enough data
Goal Creation
8.6
548
Not enough data
8.6
547
Not enough data
7.7
519
Not enough data
8.8
549
Not enough data
Agentic AI - Objectives and Key Results (OKR)
6.9
48
Not enough data
Feature Not Available
Not enough data
Local Search Optimization
Not enough data
8.9
587
|
Verified
Not enough data
8.4
542
|
Verified
Not enough data
8.4
514
|
Verified
Not enough data
8.3
526
|
Verified
Not enough data
7.9
511
|
Verified
Not enough data
8.8
572
|
Verified
Platform Basics
Not enough data
8.5
556
Not enough data
8.6
565
Agentic AI - Competitive Intelligence
Not enough data
7.0
69
Platform Data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
522
Platform Content
Not enough data
7.3
461
Platform Reporting
Not enough data
8.0
536
Not enough data
8.3
543
Platform Basics
8.7
1016
8.5
103
9.1
1060
8.2
100
8.7
1030
Feature Not Available
7.7
881
Feature Not Available
8.7
1002
8.2
92
8.6
1046
8.4
103
Content Planning
8.8
1044
Feature Not Available
9.3
1072
8.2
96
8.8
1014
8.7
106
Marketing Campaign Performance
7.8
724
8.4
79
8.5
797
8.7
80
Agentic AI - Marketing Calendar
6.0
52
7.0
10
6.2
50
7.0
10
6.2
50
6.2
10
Feature Not Available
6.5
10
Other Features
8.3
966
8.4
104
8.0
803
8.9
90
SEO Auditing & Monitoring
Not enough data
8.7
1009
Not enough data
9.0
890
Not enough data
8.8
845
Not enough data
8.8
862
Agentic AI - SEO Tools
Not enough data
6.5
170
Not enough data
6.7
171
Not enough data
6.7
171
Not enough data
6.6
168
Not enough data
6.5
169
Not enough data
6.5
164
Not enough data
6.7
166
SEO Content & Rankings
Not enough data
8.2
1482
Not enough data
9.1
1609
Not enough data
8.8
1521
Not enough data
8.2
914
Not enough data
8.4
843
SEO Reporting
Not enough data
8.9
1578
Not enough data
8.6
998
Not enough data
8.2
959
Not enough data
7.8
829
Generative AI
Not enough data
6.7
396
Not enough data
6.7
389
Task Creation
9.2
2624
Not enough data
9.2
2617
Not enough data
8.8
2498
Not enough data
8.0
2314
Not enough data
Task Management
8.8
2524
Not enough data
9.1
2567
Not enough data
8.4
2373
Not enough data
8.6
2403
Not enough data
Generative AI
6.8
977
Not enough data
6.9
974
Not enough data
Content & Collaboration
Not enough data
8.8
191
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
179
Not enough data
Feature Not Available
Not enough data
8.2
162
Social Management
Not enough data
8.7
234
Not enough data
8.8
228
Not enough data
Feature Not Available
Not enough data
8.5
226
Not enough data
7.9
201
Not enough data
8.0
176
Not enough data
7.8
147
Agentic AI - Social Media Management
Not enough data
7.8
13
Not enough data
8.1
13
Not enough data
7.7
13
Not enough data
7.6
13
Not enough data
7.8
13
Not enough data
7.7
13
Not enough data
7.9
13
Media Channels
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
117
Geographic Coverage
Not enough data
Feature Not Available
Not enough data
8.2
103
Not enough data
8.1
95
Reporting
Not enough data
9.0
134
Not enough data
Feature Not Available
Not enough data
8.9
122
Not enough data
9.0
132
Agentic AI - Media Monitoring
Not enough data
7.2
15
Not enough data
7.7
15
Not enough data
7.2
15
Not enough data
7.2
15
Not enough data
7.2
15
Generative AI
Not enough data
8.1
23
Not enough data
8.1
24
Automation
8.6
1714
Not enough data
8.5
1700
Not enough data
8.1
1572
Not enough data
Administration
8.4
1676
Not enough data
8.3
1598
Not enough data
9.1
1705
Not enough data
Project management
9.0
1796
Not enough data
8.6
1700
Not enough data
8.9
1743
Not enough data
8.7
1682
Not enough data
8.7
1670
Not enough data
8.2
1531
Not enough data
8.5
1679
Not enough data
Workload
8.3
1582
Not enough data
8.6
1638
Not enough data
8.5
1588
Not enough data
8.3
1547
Not enough data
Communication & Collaboration
8.5
1626
Not enough data
8.4
1657
Not enough data
8.9
1718
Not enough data
Cost Management
7.9
1450
Not enough data
7.9
1488
Not enough data
7.7
1422
Not enough data
Integration
7.8
1411
Not enough data
7.8
1415
Not enough data
7.7
1399
Not enough data
Generative AI
6.8
630
Not enough data
6.8
625
Not enough data
Agentic AI - Work Management
6.3
176
Not enough data
6.5
175
Not enough data
6.4
174
Not enough data
6.5
173
Not enough data
Communication
7.7
2103
Not enough data
8.2
2248
Not enough data
7.7
2035
Not enough data
8.0
2107
Not enough data
7.8
2052
Not enough data
Content & Documents
8.6
2342
Not enough data
8.7
2347
Not enough data
8.4
2338
Not enough data
7.9
2062
Not enough data
Controls
8.4
2200
Not enough data
8.2
2113
Not enough data
8.5
2233
Not enough data
8.4
2220
Not enough data
7.9
2041
Not enough data
Project Management
9.2
2422
Not enough data
9.0
2366
Not enough data
8.9
2373
Not enough data
8.4
2153
Not enough data
Remote Collaboration
8.7
2257
Not enough data
8.9
2316
Not enough data
8.8
2241
Not enough data
7.8
1912
Not enough data
Generative AI
6.9
862
Not enough data
7.0
866
Not enough data
Agentic AI - Project Collaboration
6.6
288
Not enough data
6.6
287
Not enough data
Platform Interoperability
Not enough data
8.4
77
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
8.8
95
Campaign Management
Not enough data
9.0
93
Not enough data
8.7
92
Not enough data
8.7
92
Not enough data
8.6
85
Not enough data
8.6
86
Not enough data
8.5
87
Not enough data
8.5
84
Not enough data
8.4
86
Not enough data
8.3
85
Not enough data
8.6
89
Not enough data
8.5
85
Not enough data
8.0
83
Not enough data
8.3
85
Targeting
Not enough data
8.6
87
Not enough data
8.5
83
Not enough data
8.4
82
Not enough data
8.7
82
Platform
Not enough data
8.5
85
Not enough data
8.7
92
Not enough data
8.9
91
Not enough data
8.9
92
Not enough data
8.7
88
Not enough data
8.6
87
Not enough data
8.4
81
Not enough data
8.6
84
Not enough data
8.5
86
Grammar Tools
Not enough data
8.4
23
Not enough data
9.0
26
Not enough data
8.2
22
Writing Support
Not enough data
7.7
24
Not enough data
8.3
23
Not enough data
7.4
24
Not enough data
7.8
24
Software Availability
Not enough data
8.4
24
Not enough data
8.3
23
Not enough data
7.2
24
Generative AI
Not enough data
6.9
6
Not enough data
6.9
6
Not enough data
6.4
6
Responses
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Automation - AI Agents
9.0
14
Not enough data
9.2
14
Not enough data
8.6
14
Not enough data
9.0
14
Not enough data
8.8
14
Not enough data
Platform
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Autonomy - AI Agents
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Generative AI
9.3
15
Not enough data
9.3
14
Not enough data
Data collection
Not enough data
7.7
193
Not enough data
8.1
220
|
Verified
Not enough data
8.1
209
|
Verified
Not enough data
7.5
192
|
Verified
Not enough data
8.1
210
Segment Trending
Not enough data
8.6
241
|
Verified
Not enough data
8.1
229
|
Verified
Not enough data
8.3
235
|
Verified
Not enough data
7.3
197
Analysis
Not enough data
8.3
229
Not enough data
8.6
250
|
Verified
Not enough data
8.3
211
|
Verified
Platform
Not enough data
8.7
255
|
Verified
Not enough data
8.4
234
|
Verified
Not enough data
7.7
209
|
Verified
Not enough data
8.3
231
|
Verified
Not enough data
8.1
206
|
Verified
Not enough data
8.2
203
Agentic AI - Market Intelligence
Not enough data
6.9
30
Not enough data
6.8
30
Platform Basics
Not enough data
8.5
140
Not enough data
7.7
124
Not enough data
8.4
143
Platform Data
Not enough data
8.2
130
Not enough data
8.4
135
Not enough data
8.6
146
Not enough data
8.3
131
Agentic AI - Operational Risk Management
Not enough data
7.2
16
Planning
Not enough data
7.7
226
Publishing
Not enough data
7.7
228
Social Media
Not enough data
7.6
228
Planning
Not enough data
7.9
352
Generative AI
Not enough data
7.4
138
Not enough data
7.2
134
Not enough data
7.2
134
Not enough data
6.6
132
Not enough data
6.4
128
Agentic AI - Content Creation
Not enough data
7.1
42
Not enough data
6.9
42
Not enough data
7.1
42
Not enough data
7.0
42
Not enough data
7.1
43
Not enough data
7.2
42
Not enough data
7.1
42
Customization - AI Agent Builders
8.6
7
Not enough data
8.1
7
Not enough data
8.3
7
Not enough data
Functionality - AI Agent Builders
8.8
7
Not enough data
8.8
7
Not enough data
8.9
6
Not enough data
Feature Not Available
Not enough data
Data and Analytics - AI Agent Builders
Feature Not Available
Not enough data
9.3
7
Not enough data
8.8
7
Not enough data
Integration - AI Agent Builders
9.0
7
Not enough data
9.3
7
Not enough data
8.3
7
Not enough data
8.6
7
Not enough data
AI Visibility & Tracking
Not enough data
7.8
62
Not enough data
7.7
68
Sentiment & Brand Analysis
Not enough data
7.7
59
Not enough data
6.3
51
Competitive Benchmarking
Not enough data
7.1
53
Not enough data
7.5
59
AI Content Optimization
Not enough data
7.5
55
Not enough data
7.5
55
Reporting & Alerts
Not enough data
6.6
51
Not enough data
7.4
59
Agentic AI - Marketing Resource Management
6.7
35
Not enough data
6.8
35
Not enough data
6.8
35
Not enough data
Tools
Not enough data
Feature Not Available
Not enough data
8.2
660
Not enough data
Feature Not Available
Metrics
Not enough data
Feature Not Available
Not enough data
8.2
650
Not enough data
8.2
636
Not enough data
8.0
578
Not enough data
7.7
575
Not enough data
8.9
709
Agentic AI - Content Analytics
Not enough data
7.4
56
Not enough data
7.6
56
Not enough data
7.7
57
Not enough data
7.7
57
Not enough data
7.6
57
Communication
8.0
1093
Not enough data
Feature Not Available
Not enough data
8.2
1111
Not enough data
Planning
8.6
1189
Not enough data
8.8
1213
Not enough data
8.5
1122
Not enough data
8.7
1158
Not enough data
8.2
1074
Not enough data
Workflow Management
8.4
1141
Not enough data
8.8
1201
Not enough data
8.0
1062
Not enough data
Feature Not Available
Not enough data
Marketing Operations
Not enough data
7.7
385
|
Verified
Not enough data
8.4
408
|
Verified
Not enough data
8.0
396
|
Verified
Not enough data
8.0
374
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.2
388
|
Verified
Not enough data
8.6
426
|
Verified
Not enough data
7.7
358
|
Verified
Not enough data
8.0
372
|
Verified
Not enough data
8.2
398
|
Verified
Not enough data
7.9
350
|
Verified
Agentic AI - Marketing Analytics
Not enough data
7.1
56
Not enough data
7.4
56
Not enough data
7.0
55
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Asana and Semrush are categorized as Marketing Calendar
Unique Categories
Semrush is categorized as Paid Search Intelligence, SEO Tools, Competitive Intelligence, Local SEO, Answer Engine Optimization (AEO), Social Media Suites, Social Media Management, Digital Analytics, Proofreading, Content Creation, Local Listing Management, Marketing Analytics, Market Intelligence, Content Analytics, Media Monitoring, Social Media Advertising, and Social Media Analytics
Reviews
Reviewers' Company Size
Asana
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Semrush
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
13.4%
Information Technology and Services
9.3%
Computer Software
9.1%
Non-Profit Organization Management
5.9%
Internet
3.1%
Other
59.1%
Marketing and Advertising
29.5%
Information Technology and Services
8.9%
Computer Software
8.0%
Internet
3.8%
Retail
3.8%
Other
46.0%
Discussions
What software did you find useful outside of work?
7 Comments
FB
<p>I've found password managers to be really helpful in personal and work life. For example: 1password</p>Read more
What is Semrush used for?
4 Comments
MT
SEMrush is like a Swiss Army knife for digital marketers. It's an all-in-one tool that helps you improve your online visibility and discover marketing...Read more
Nuclear Power & Lighting Electrical Engineers Ltd
3 Comments
HM
NUCLEARPOWERLIGHTINGELECTRICALENGINEERING.COM Read more
What can SEMrush do?
3 Comments
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
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