Link copied to clipboard # Meltwater vs Semrush Comparison - What are their main differences? Share [ Export ](/compare/meltwater/semrush/export.csv) MeltwaterSemrush[+ Add Product](#) Pricing **Meltwater** No pricing available **Semrush** Free Trial **$139.94** Per Month ยท Pro **Pricing Insights** from reviews Time to Implement **Meltwater** 1 month Based on 319 responses **Semrush** 1 month Based on 787 responses Return on Investment **Meltwater** 14 months Based on 254 responses **Semrush** 9 months5 months sooner Based on 751 responses Perceived Cost **Meltwater** $$$$$ **Semrush** $$$$$ Average Discount **Meltwater** 13%6% more **Semrush** 7% ![Meltwater](https://images.g2crowd.com/uploads/product/hd_favicon/1520621978/meltwater.svg "Meltwater") ![Semrush](https://images.g2crowd.com/uploads/product/hd_favicon/e6c872117633137a9a91ffa14ee3ce41/semrush%282%29.svg "Semrush") G2 offers free advice on this comparison. Chat with an expert How would you like to receive Software Advice? ![](/assets/advisor_router/laptop_form-f1a7012279826105416befde8d882ffc7589b1f9db09c93a1379d601cafe8e0d.svg) FormAnswer questions at your own pace, no call required. ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg) AI AgentChat live and get a recommendation in minutes. ![](/assets/advisor_router/phone_call_picker-c48821ec36f4182d8ee3e54cfbd3937500eec54d7b7e0cfb80dc80a8a733842f.svg) Phone CallTalk it through live with a software advisor. **Pros & Cons** from reviews **Meltwater** [ Ease of Use (190) ](https://www.g2.com/products/meltwater/reviews?filters%5Bsentiment_snippet%5D=1876445&qs=pros-and-cons#reviews)[ Features (156) ](https://www.g2.com/products/meltwater/reviews?filters%5Bsentiment_snippet%5D=1875928&qs=pros-and-cons#reviews)[ Improvement Needed (90) ](https://www.g2.com/products/meltwater/reviews?filters%5Bsentiment_snippet%5D=1872226&qs=pros-and-cons#reviews)[ Learning Curve (63) ](https://www.g2.com/products/meltwater/reviews?filters%5Bsentiment_snippet%5D=1873163&qs=pros-and-cons#reviews) **Semrush** [ Features (799) ](https://www.g2.com/products/semrush/reviews?filters%5Bsentiment_snippet%5D=1768788&qs=pros-and-cons#reviews)[ Ease of Use (781) ](https://www.g2.com/products/semrush/reviews?filters%5Bsentiment_snippet%5D=1763811&qs=pros-and-cons#reviews)[ Expensive (540) ](https://www.g2.com/products/semrush/reviews?filters%5Bsentiment_snippet%5D=1768275&qs=pros-and-cons#reviews)[ High Pricing (468) ](https://www.g2.com/products/semrush/reviews?filters%5Bsentiment_snippet%5D=1764080&qs=pros-and-cons#reviews) Integrations **Meltwater** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d7a6867b2a633fbb5cb36165ac39a3ea/audiense-discover.png "Product Avatar Image") Audiense Discover ](https://www.g2.com/products/audiense-discover/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_e369fa2434bfed6434dea757dc661c25/chatgpt.jpg "Product Avatar Image") ChatGPT ](https://www.g2.com/products/chatgpt/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_c234b0ee74b541afa9ab8821ce182db8/facebook-for-business.png "Product Avatar Image") Facebook ](https://www.g2.com/products/facebook-for-business/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4a9a6d57cdd833bf0381d21fd9246641/google-workspace.png "Product Avatar Image") Google Workspace ](https://www.g2.com/products/google-workspace/reviews)[ View all ](https://www.g2.com/products/meltwater/integrations) **Semrush** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_5a7938ffd6497884772dc39786f9e1e2/adobe-analytics.png "Product Avatar Image") Adobe Analytics ](https://www.g2.com/products/adobe-analytics/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d6b6650425eafc5c72f230cad744ad29/adobe-brand-visibility.png "Product Avatar Image") Adobe Brand Visibility ](https://www.g2.com/products/adobe-brand-visibility/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_114405f4f2fbda83a0d553e1a3beeb2d/agencyanalytics.jpg "Product Avatar Image") AgencyAnalytics ](https://www.g2.com/products/agencyanalytics/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_96cc0d292291ca6c890e40ad547a87d2/agencyplatform.png "Product Avatar Image") AgencyPlatform ](https://www.g2.com/products/agencyplatform/reviews)[ View all ](https://www.g2.com/products/semrush/integrations) Screenshots **Meltwater** ![Meltwater screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/154792/01-Explore.png) **Semrush** ![Semrush screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/94882/Capterra-Semrush-Product-Screenshot-02-AI-Visibilty.png) **Ratings** from reviews Meets Requirements **Meltwater** 7.9 7.92,191 **Semrush** 8.8 8.83,353 Ease of Use **Meltwater** 7.9 7.92,297 **Semrush** 8.3 8.33,393 Ease of Setup **Meltwater** 7.9 7.91,265 **Semrush** 8.6 8.62,562 Ease of Admin **Meltwater** 8.1 8.1940 **Semrush** 8.6 8.61,487 Quality of Support **Meltwater** 8.5 8.52,114 **Semrush** 8.4 8.42,885 Has the product been a good partner in doing business? **Meltwater** 8.4 8.4946 **Semrush** 8.7 8.71,479 Product Direction (% positive) **Meltwater** 8.0 8.02,163 **Semrush** 8.6 8.63,138 **Features** ratings from reviews Social Media Management 7.3 312 8.1 272 Media Monitoring 7.3 823 8.2 147 Social Media Analytics 7.6 660 8.2 336 Competitive Intelligence Not enough data 8.3 774 SEO Tools Not enough data 8.2 2,477 Social Media Listening Tools 7.7 995 Not enough data AI Search Visibility Optimization Tools Not enough data 8.9 36 Answer Engine Optimization (AEO) Not enough data 7.7 242 Audience Intelligence Platforms 7.7 53 Not enough data Market Intelligence Not enough data 8.0 317 PR Analytics 6.7 159 Not enough data Proofreading Not enough data 7.9 31 Influencer Marketing Platforms 7.2 222 Not enough data Local Listing Management Not enough data 8.5 303 Local SEO Not enough data 8.8 712 Digital Analytics Not enough data 7.7 583 Content Creation Not enough data 7.3 529 Marketing Calendar Not enough data 7.9 147 Paid Search Intelligence Not enough data 8.1 179 Social Media Advertising Not enough data 8.2 128 Media and Influencer Targeting 7.4 530 Not enough data Marketing Analytics Not enough data 8.6 623 Content Analytics Not enough data 8.0 840 User Insights **Reviewers' Company Size** Small-Business(50 or fewer emp.) 41.4% Mid-Market(51-1000 emp.) 38.0% Enterprise(\> 1000 emp.) 20.6% Small-Business(50 or fewer emp.) 41.4% Mid-Market(51-1000 emp.) 38.0% Enterprise(\> 1000 emp.) 20.6% Small-Business(50 or fewer emp.) 64.1% Mid-Market(51-1000 emp.) 29.3% Enterprise(\> 1000 emp.) 6.7% Small-Business(50 or fewer emp.) 64.1% Mid-Market(51-1000 emp.) 29.3% Enterprise(\> 1000 emp.) 6.7% **Reviewers' Industry** [![Meltwater](https://images.g2crowd.com/uploads/product/hd_favicon/1520621978/meltwater.svg "Meltwater")](https://www.g2.com/products/meltwater/reviews) Meltwater Marketing and Advertising 15.2% Public Relations and Communications 14.7% Non-Profit Organization Management 6.8% Higher Education 5.4% Information Technology and Services 3.2% Other 54.6% [![Semrush](https://images.g2crowd.com/uploads/product/hd_favicon/e6c872117633137a9a91ffa14ee3ce41/semrush%282%29.svg "Semrush")](https://www.g2.com/products/semrush/reviews) Semrush Marketing and Advertising 29.2% Information Technology and Services 8.4% Computer Software 8.0% Retail 3.5% Internet 3.1% Other 47.9% Alternatives **Meltwater Alternatives** ![Onclusive](https://images.g2crowd.com/uploads/product/hd_favicon/d52cd01950ff1a43eaf4f9e4605a994b/onclusive.svg "Onclusive") [ Onclusive ](/products/onclusive/reviews) ![CisionOne](https://images.g2crowd.com/uploads/product/hd_favicon/b4ca5ad21171e3bb86489ac76b227c9b/cisionone.svg "CisionOne") [ CisionOne ](/products/cisionone/reviews) ![Muck Rack](https://images.g2crowd.com/uploads/product/hd_favicon/d8da081f32df98b70340b5607b684c17/muck-rack.svg "Muck Rack") [ Muck Rack ](/products/muck-rack/reviews) ![Emplifi](https://images.g2crowd.com/uploads/product/hd_favicon/4f86515775ff9a64288ec74a5d6fecc9/emplifi-emplifi.svg "Emplifi") [ Emplifi ](/products/emplifi-emplifi/reviews) **Semrush Alternatives** ![Ahrefs](https://images.g2crowd.com/uploads/product/hd_favicon/c067b2882be712668bf2806974a7160e/ahrefs.svg "Ahrefs") [ Ahrefs ](/products/ahrefs/reviews) ![Birdeye](https://images.g2crowd.com/uploads/product/hd_favicon/514fe0a03abf96030f2ff069dc84ec93/birdeye.svg "Birdeye") [ Birdeye ](/products/birdeye/reviews) ![SE Ranking](https://images.g2crowd.com/uploads/product/hd_favicon/6286ca913595e28266536f7a6049da23/se-ranking.svg "SE Ranking") [ SE Ranking ](/products/se-ranking/reviews) ![Similarweb](https://images.g2crowd.com/uploads/product/hd_favicon/17db76ab58f8016604b4da1b08e1d3b4/similarweb.svg "Similarweb") [ Similarweb ](/products/similarweb/reviews) ## Meltwater vs Semrush FAQs Generated using AI Last updated: August 14, 2026 ### What is the difference between Meltwater vs Semrush? Semrush stands out for higher reviewer satisfaction and broader small-business adoption, while Meltwater is favored for media monitoring and analytics depth. | [Meltwater](https://www.g2.com/products/meltwater/reviews) | [Semrush](https://www.g2.com/products/semrush/reviews) | | --- | --- | | 4.1/5 (2669 reviews) | 4.4/5 (4027 reviews) | | Mid-Market | Small-Business | | 7.9 | 8.6 | | 8.6 | 8.5 | | Analytics | Keyword Research | ### How do the pricing models of Meltwater and Semrush compare? Semrush is rated as the stronger value on price and cost satisfaction by reviewers. - **Meltwater:** In recent reviews, many cite Meltwater as expensive, especially for smaller businesses, and note that add-ons can inflate the total cost. - **Semrush:** Reviewers describe Semrush as costly but generally feel the breadth and depth of data justifies the price, with several noting good ROI for the features included. - **Switching reasons:** Reviewers mention switching from Meltwater due to high pricing and from Semrush due to the cumulative cost of add-ons and advanced features. ### What are the best alternatives to Meltwater and Semrush? The top 3 alternatives to Meltwater and Semrush are SE Ranking, Onclusive, and Similarweb. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [Meltwater](https://www.g2.com/products/meltwater/reviews) | 4.1/5 (2669) | Mid-Market | Expensive for smaller businesses, add-ons increase cost | Analytics | | [Semrush](https://www.g2.com/products/semrush/reviews) | 4.4/5 (4027) | Small-Business | Costly but strong ROI, add-ons can add up | Keyword Research | | [SE Ranking](https://www.g2.com/products/se-ranking/reviews) | 4.7/5 (1591) | Small-Business | โ€” | Comprehensive SEO tools | | [Onclusive](https://www.g2.com/products/onclusive/reviews) | 4.3/5 (207) | Mid-Market | โ€” | Media monitoring and analytics | | [Similarweb](https://www.g2.com/products/similarweb/reviews) | 4.4/5 (1179) | Mid-Market | โ€” | Market intelligence and competitor insights | ### Which Social Media Listening Tools features should I prioritize when comparing Meltwater and Semrush? Buyers should prioritize Monitoring, Analytics, Integrations, Reporting, and Media Coverage when comparing Meltwater and Semrush. - **Monitoring:** Meltwater (87 all-time analytics mentions), Semrush (424 all-time rank tracking mentions) - **Analytics:** Meltwater (87 all-time analytics mentions), Semrush (543 all-time insights mentions) - **Integrations:** Meltwater (KLEAR/Klear: 193 all-time mentions, Slack: 11), Semrush (Google Analytics: 92, Shopify: 6) - **Reporting:** Meltwater (31 all-time analytics focus mentions), Semrush (346 all-time time-saving mentions) - **Media Coverage:** Meltwater offers Broadcast Media, Local Media, and Print Media features not present in Semrush ### What are the pros and cons of Meltwater vs Semrush? Meltwater's headline strength is analytics and media monitoring, while Semrush excels in keyword research and SEO tools. - **Meltwater strengths:** Analytics (87 all-time mentions), ease of use (190), detailed information (89), campaign management (34), user-friendly (26) - **Meltwater trade-offs:** Improvement needed (90), limited features (55), filtering issues (30), information overload (21), social media limitations (20), higher cost for smaller businesses - **Semrush strengths:** Features (799), ease of use (781), keyword research (679), SEO optimization (618), insights (543), rank tracking (424), integrations (318), time-saving (346) - **Semrush trade-offs:** Expensive (507), high pricing (468), high costs (414), add-ons required for advanced features, complexity for new users ### Is Meltwater or Semrush better for small businesses? Semrush is better suited for small businesses, as reflected by its largest reviewer segment and positive small-business sentiment. - **Meltwater:** Largest segment is Mid-Market; reviewers from smaller businesses often cite high cost and complexity as barriers. - **Semrush:** Largest segment is Small-Business; reviewers highlight its value, breadth of features, and positive ROI for small teams despite some cost concerns. ### Which Social Media Listening Tools platform has better integrations? Semrush is favored for integrations, with more reviewer-cited integrations and higher all-time mention counts. - **Meltwater:** KLEAR/Klear integration (193 all-time mentions), Slack integration (11 all-time mentions) - **Semrush:** Google Analytics integration (92 all-time mentions), Shopify integration (6 all-time mentions), and frequent references to API and Claude integrations in recent reviews ### How do Meltwater and Semrush compare on customer support? Meltwater and Semrush are rated at parity for Quality of Support, with scores of 8.6 and 8.5 respectively. - **Meltwater:** Reviewers frequently describe support as responsive, knowledgeable, and helpful, with many citing positive onboarding and troubleshooting experiences. - **Semrush:** Reviewers consistently mention responsive and helpful support, with strong marks for onboarding, billing, and technical assistance. ### Which is easier to implement, Meltwater or Semrush? Semrush is rated higher for Ease of Setup, with a 0.7-point advantage over Meltwater. - **Meltwater:** Reviewers describe setup as moderately easy but note a learning curve due to the platform's complexity and feature-rich environment. - **Semrush:** Reviewers consistently report easy and quick setup, with many able to onboard and migrate clients within a day and minimal technical barriers. ### Which product has better Monitoring? Semrush is favored for Monitoring, with higher reviewer-cited scores and mention counts. - **Meltwater:** Monitoring and analytics are frequently cited strengths (87 all-time analytics mentions), with robust real-time alerts and media coverage tracking. - **Semrush:** Monitoring is a core strength, with 424 all-time rank tracking mentions, high satisfaction scores, and extensive reporting and visibility features.