# Emplifi Reviews **Vendor:** Emplifi **Category:** [Social Media Suites](https://www.g2.com/categories/social-media-suites) **Average Rating:** 4.4/5.0 **Total Reviews:** 381 ## About Emplifi Emplifi is the AI-powered autonomous CX platform that unifies social marketing, commerce, and customer care in a single command center. Powered by Emplifi Fuel, its intelligence engine, the platform connects every team and every customer interaction, from content creation to conversion to post-sale support. 20,000+ global brands, including Domino's, Puma, Canon, Delta, and UFC, rely on Emplifi to manage 4 billion CX interactions per month across social, messaging, reviews, and live chat. The platform includes AI-powered publishing, community management, social listening, unified analytics, influencer marketing, UGC and visual commerce, ratings and reviews, and omnichannel customer care. ## Emplifi Pros & Cons **What users like:** - Users value the **ease of use** of Emplifi, enhancing collaboration and efficiency in social media management. (49 reviews) - Users value the **comprehensive social media management** features of Emplifi, enhancing their analytics and reporting capabilities. (48 reviews) - Users love the **custom dashboards and analytics** in Emplifi, enhancing social media strategy and performance tracking. (38 reviews) - Users value the **comprehensive analytics capabilities** of Emplifi, enhancing their social media strategy and performance tracking. (34 reviews) - Users commend Emplifi for its **intuitive features** that effectively manage social media engagement and analytics needs. (23 reviews) - Users appreciate the **seamless social media integration** of Emplifi, making engagement simple and efficient. (22 reviews) - Users appreciate the **centralized management** in Emplifi, enabling seamless planning, scheduling, and team collaboration across platforms. (19 reviews) - Helpful (19 reviews) - Post Scheduling (19 reviews) - Dashboard Usability (16 reviews) **What users dislike:** - Users note **missing features** in Emplifi, such as limited functionality in dashboards and lack of data downloading options. (25 reviews) - Users experience **technical issues** with Emplifi, including glitches and inconsistent support affecting workflows and functionality. (18 reviews) - Users note **feature limitations** in Emplifi, particularly in dashboards and the lack of essential data download options. (15 reviews) - Users feel there is **improvement needed** in the dashboards and features, particularly for data exports and stability. (12 reviews) - Users find the **lack of features** in Emplifi limiting, particularly for Instagram and TikTok analytics. (12 reviews) - Instagram Limitations (11 reviews) - Social Media Limitations (11 reviews) - Limited Features (10 reviews) - Complexity (9 reviews) - Poor Customer Support (9 reviews) ## Emplifi Reviews ### 1. Very helpful in terms of attending to what needs attention **Rating:** 4.0/5.0 stars **Reviewed by:** Chesre S. | Social Media Agent, Mid-Market (51-1000 emp.) **Reviewed Date:** November 08, 2019 **What do you like best about Emplifi?** The fact that I get to see what needs to be responded to, creating tags and leaving internal notes for someone elses attention. **What do you dislike about Emplifi?** Some of the Facebook posts does not always pull through and the long delay in comments appearing on the incoming feed. **Recommendations to others considering Emplifi:** Great tool to manage social feeds which needs to be attended to on a daily basis **What problems is Emplifi solving and how is that benefiting you?** Seldom miss comments coming. **Official Response from Simon Bardrick:** > Chesre, In turn, thank you for your helpful insights into how you organise and scale your customer care. It sounds like everyone in your care team is communicating, leaving notes, and dealing with queries faster - all in one place, with Socialbakers. To help you attend to customers even faster, we're now releasing a radical upgrade to how our social feeds work so all posts will pull through in time. Let automation do the work, with custom responses and automatic message labelling (tagging), so you can focus on what needs your attention. Never miss a comment with Socialbakers. Simon and all at Socialbakers ### 2. Tool good for Social reporting **Rating:** 3.5/5.0 stars **Reviewed by:** Davide B. | Web Editor / Social Media Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 16, 2019 **What do you like best about Emplifi?** Reporting, improving our social media performance, discovering our best contents, monitoring out top performing profiles, improving our communications with fans. **What do you dislike about Emplifi?** Maybe it's not that easy to understand what's more profitable to know about all this amount of datas you can collect. **What problems is Emplifi solving and how is that benefiting you?** I save time on compiling data from all of our pages and trying to transform it into reports. **Official Response from Simon Bardrick:** > Davide Helping customers profit from big data with ease is our business. We harness the sheer volumes of data to provide actionable insights with performance optimization. To us, it's not only big data; it's data-driven recommendations based on AI, making it effortless for you. For example, the automation of content labels brings content and audience insight to you faster. Chloe, your account manager, is always there to help you make the most of the wealth of data and intelligence available. Thank you for your review Chloe and myself ### 3. Review on Utilizing Socialbakers for Multi-Platform Publishing and Social Media Analytics **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) **Reviewed Date:** November 05, 2019 **What do you like best about Emplifi?** Being able to post in multiple platforms as well as being able to extract data (interactions, comments, shares, engaged users, paid reach vs organic reach, etc.,) easily from the analytics feature. **What do you dislike about Emplifi?** Not being able to see data for the week (only for the posts uploaded during the time period). Another feature for consolidated data per timer period (including dark posts and promoted posts) would be good and very helpful for us. **What problems is Emplifi solving and how is that benefiting you?** I mostly use Socialbakers for our weekly reports and it has been very helpful in checking what type of content works best and what content we can further work on. **Official Response from Simon Bardrick:** > Thank you for your review. Knowing what content to invest in is crucial to winning your audience's eyes, ears and hearts. In practice executing a multi-channel strategy is made simple, when you can schedule and publish your posts across Facebook, Instagram, LinkedIn, Twitter, and Pinterest under a single interface. Your enhancement requests were very much appreciated, I forwarded them directly to our Product team. And as you know your account manager is always there to help you to succeed. All the best from your account manager and myself ### 4. Intuitive social media management, analytical and insight tool. **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** September 25, 2019 **What do you like best about Emplifi?** My favourite aspects of the tool: Ability to track competitor paid strategy through promoted post detection. Ability to make comparisons - with performance of owned pages, competitor pages and industry/regional benchmarks. **What do you dislike about Emplifi?** In the inspiration section of the content section I would like to be able to look for content that contains 1 keyword/phrase and/or another keyword/phrase. At the moment you can only choose does or does not contain in the your search criteria. **Recommendations to others considering Emplifi:** Encourage use of paid analytics by connecting ad accounts for more in depth insights and analysis **What problems is Emplifi solving and how is that benefiting you?** What format of content are competitors posting When and with what time of content are posts most engaging comparing the performance of multiple pages in terms of no. of posts v engagement **Official Response from Simon Bardrick:** > Thank you for your review of Socialbakers. I'm with you on this one. The competitive analysis & insights features are my favorite and frequently used. I keep an eye on our competitors' paid activities, uniquely identifying the posts they are promoting. I have good news. There's a way to see and be inspired by content no matter how niche, targetted or rare it is. You can build complex logical expressions with keywords & phrases for deep content inspiration. Happy Content Hunting, Simon and all at Socialbakers Here's How: Type in your keyword, on the "Full Text" menu line, select operators "include or exclude." Now type your second keyword as before, you can now choose the operators "any or all." Continue to a third keyword, and so on. ### 5. A very useful way to manage social media **Rating:** 3.5/5.0 stars **Reviewed by:** Marco Emiliano C. | journalist, Small-Business (50 or fewer emp.) **Reviewed Date:** November 19, 2019 **What do you like best about Emplifi?** Discovering our social media performance and best contents, trying to improve the way we communicate with our users. **What do you dislike about Emplifi?** Maybe it's not that easy to understand what's more profitable to know about all this amount of datas you can collect. **What problems is Emplifi solving and how is that benefiting you?** Saving time on compiling data from all of our pages and trying to transform it into reports. **Official Response from Simon Bardrick:** > Marco, Being “useful” is by design. Useful in ways that let you concentrate on your content creation and customer communications. The more data, the better for us to show you how to profit from it all, and save your time. Many thanks for your review Chloe your account manager and myself ### 6. An excellent end-to-end solution **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Mid-Market (51-1000 emp.) **Reviewed Date:** November 06, 2019 **What do you like best about Emplifi?** Social Baker's reporting remains the best in the business, however, the evolution of the suite takes things to a new level and demonstrates how the platforms intuitive approach can be applied to all the different areas of any brand or agency's social business. **What do you dislike about Emplifi?** While the dashboards are one of the most popular features with all of our clients, with the growing interest in LinkedIn, it would be good to have relevant insights as part of the deeper analytics area. A partnership with a more advanced listening tool that could elevate this aspect of the platform would result in a complete one-stop solution. **What problems is Emplifi solving and how is that benefiting you?** Social Bakers has allowed us to streamline our social processes. The platform provides a greater level of transparency that has helped us to engage team members, stakeholders, and clients, resulting in reactive and insight-led collaboration. **Official Response from Simon Bardrick:** > Thank you for highlighting how you've streamlined your social processes with Socialbakers solution workflows. It's easy to run content strategies when you collaborate & communicate centrally, especially when approving workflows from your mobile. Campaign content workflows move across teams, departments and agencies; everyone must be able to see, hear and say. To your point on LinkedIn, we have a packed 2020 roadmap of LinkedIn advancements. We've already released LinkedIn auto labelling making granular analysis in Dashboard even better with customisable LinkedIn flexible widgets. Again thank you for your insightful review. All the best Simon and all at Socialbakers ### 7. Best Product **Rating:** 4.0/5.0 stars **Reviewed by:** Blessing K. | User, Small-Business (50 or fewer emp.) **Reviewed Date:** December 25, 2019 **What do you like best about Emplifi?** I like how they provide their services they are so good. Their products are very good and I love them always. I would recomend this to all my friends and family. If you are looking for something real try TurnTo and you will never regret your decision. Great service. Thanks. **What do you dislike about Emplifi?** I really like their solutions but at first their service was slow. **What problems is Emplifi solving and how is that benefiting you?** Customer content management. Most of our customers are returning to us. ### 8. Strong foundation **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** January 06, 2020 **What do you like best about Emplifi?** The major upside is the near-to immediate upskilling of the team following the belated introduction of Social Bakers to our in-house digital arm. **What do you dislike about Emplifi?** No real downside. The caveat though is that we are new users, and have yet to test the limits of the tool. **Recommendations to others considering Emplifi:** Negotiate well. We secured a good deal **What problems is Emplifi solving and how is that benefiting you?** Primarily workflow and metrics tracking. We were starting from a lamentably low base. **Official Response from Simon Bardrick:** > Thank you for telling your story of your immediate outcomes with Socialbakers. Please feel free to join one of our free educational webinars where your team will learn how to test the full potential of the platform. Go to our list of upcoming webinars at https://lp.socialbakers.com/globaleduwebinars All the best Simon ### 9. A user-friendly tool for a relevant analysis of our activity on social media. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Automotive | Enterprise (> 1000 emp.) **Reviewed Date:** November 05, 2019 **What do you like best about Emplifi?** What I like most about the tool is the Analytics part which allows me to analyze in detail several KPIs of our accounts like for instance the primetime and publishing optimization. **What do you dislike about Emplifi?** What I like a little less is the lack of cross-platform campaign analysis. Each campaign has to be analyzed separately. **What problems is Emplifi solving and how is that benefiting you?** I use this tool on a daily basis because thanks to the Dashboard section, I can have a global vision of the activity of the countries in my region and thus challenge them. **Official Response from Simon Bardrick:** > Thank you for sharing how you apply Socialbakers' capabilities across your day-to-day workflows to manage your regional teams and accomplish your objectives. From knowing the right time to publish, optimizing content & posts and visualizing data for insights, it's why we are here. It's genuinely an accolade to the business value of Socialbakers. Many of our customers benefit significantly from labels so that they can easily do cross-platform analysis with flexible widgets in fully customisable dashboards and, to get granular content insights. Whatever themes you care about, labels make the organization of content super simple. Cordially Simon and all at Socialbakers ### 10. Audience monitoring **Rating:** 4.5/5.0 stars **Reviewed by:** Sebastien L. | Head of audience, Mid-Market (51-1000 emp.) **Reviewed Date:** November 06, 2019 **What do you like best about Emplifi?** Gathering the analytics of all our social media platforms and pages in a single interface Filtering by various labels **What do you dislike about Emplifi?** Missing cross-posting data monitoring in the overview / exports **What problems is Emplifi solving and how is that benefiting you?** Aggregating audience data in a single interface Time saving Detailed level of analysis **Official Response from Simon Bardrick:** > Sebastien Thank you for your review Good news, Facebook video crossposting metric export is coming soon as part of your Content Hub, as you have discussed with Martin from our Product team. Martin, myself and everyone from Socialbakers ### 11. Simple yet effective for our Ecommerce store **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** June 12, 2019 **What do you like best about Emplifi?** it is simple, clean and straight forward really like the interface they have to manage the User-Generated content. and if have have any doubts i can contact them and will help me. **What do you dislike about Emplifi?** Personally, the attention that the company itself gives us. they are super helpful and friendly always helping us out on how to do a better performance. they contact us on a month to month basis to see if everything is ok, is there anything they can do on their part. highly recommended. **Recommendations to others considering Emplifi:** Highly recommended it to any company that does e-commerce, since you can boost conversions, including Rating & Reviews, Community Q&As, Visual Reviews, and Checkout Comments. This is making it easy for retail stores to connect with customers. It also has a simple UI design that it actually doesn't break the design layout of the of any site. **What problems is Emplifi solving and how is that benefiting you?** Customer reviews!...our customers some times need a little more push to be able to make the transaction. that's where TurnTo review system comes into play, since customer sometimes are afraid of making the purchase they can read the review from other customers. ### 12. Taking Customer Service to a new level! **Rating:** 4.5/5.0 stars **Reviewed by:** Dana M. | Customer Support Supervisor, Mid-Market (51-1000 emp.) **Reviewed Date:** April 30, 2019 **What do you like best about Emplifi?** By using Turn-To we have the ability for our new customers to read first hand reviews from our existing customers who use and love an item. They get a better idea of how some items fit, no more wondering if an item runs large or small! **What do you dislike about Emplifi?** The only complaint I have is that some of our customers use the Turn-To application to advise on a non-received order or an issue with an order/item instead of contacting Customer Service directly to get the issue addressed. This is by no means a Turn-To flaw! **What problems is Emplifi solving and how is that benefiting you?** Customers and manufacturer's are able to answers questions based on first hand knowledge of how an item works or fits. This has helped to guide potential customers to know if an item will fit their or their animals needs. ### 13. 8 Years after working with Socialbakers **Rating:** 5.0/5.0 stars **Reviewed by:** Badr S. | Senior Digital Analytics Architect & Developer , Small-Business (50 or fewer emp.) **Reviewed Date:** November 06, 2019 **What do you like best about Emplifi?** UI Speed Multiple Reporting Dashboards **What do you dislike about Emplifi?** User Management not very helpful for enterprise. Linkedin not available in Reporting & API API restriction for some metrics **Recommendations to others considering Emplifi:** Enjoy the social media analytics world! **What problems is Emplifi solving and how is that benefiting you?** Deliver Social media Data **Official Response from Simon Bardrick:** > Badr, With eight years working with us, you're one of our many long-standing customers. As you know, for over a decade, we've been providing Social Media analytics and marketing. So congratulations to us both! You're fully qualified to contest Socialbakers' qualities of the UI speed, ease of reporting, and usefulness of dashboards. User management is a big priority for us, and you will see significant upgrades to support enterprise team structures and workflows in quick succession in the following months. And as is the nature of APIs, the same continuous advances are and will be, made here. Julia, your account manager, will keep you informed of new and future releases. Here's to many more years working together! All the best Julia and myself ### 14. Delightful Experience for Content Categorization **Rating:** 4.0/5.0 stars **Reviewed by:** Istiarina P. | Sr. Project Executive, Enterprise (> 1000 emp.) **Reviewed Date:** September 25, 2019 **What do you like best about Emplifi?** Content categorization where I can differentiate between the campaign and non-campaign contents. Also, I can compare based on performance. I also love that this feature enabled us to track the type of content and the author of the post. **What do you dislike about Emplifi?** The sentiment analysis still has to be done manually, thus needs extra time to do data cleansing. Also, no categorization for Instagram Stories. **What problems is Emplifi solving and how is that benefiting you?** Solving our client's customer service officers to tackle negative comments on their social media with the sentiment analysis. **Official Response from Simon Bardrick:** > We, in turn, are delighted to hear how you're taking competitive advantage of content categorization, comparisons, and tracking. And jumping on negative comments for your clients alerted by sentiment tagging and analysis. True to fact, our automated sentiment analysis machine is unstoppable. We currently support automated sentiment analysis for English, Spanish, Portuguese, German, and Czech - and Arabic will be out this month. We're continuously innovating to bring high-quality automated sentiment for many languages. Your account manager is there for you to explore and activate the ever-growing value. Thank you for your honest review. Keep Tagging & Tracking - Simon and all at Socialbakers ### 15. TurTo has been great to work with and we have seen very positive impacts to the business. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** September 05, 2019 **What do you like best about Emplifi?** The availability and customer service our TurnTo partner is and the positive customer experience reviews add for our customers on our site. **What do you dislike about Emplifi?** The only thing I wish we could further partner on is the integration with our own company product information as far as reporting for further ease of internal sharing and reporting. **Recommendations to others considering Emplifi:** TurnTo is a great company to work with that cares about their clients success. As a company we appreciate doing business with TurTo and love what it adds to our sites and the positive customer experience it adds. **What problems is Emplifi solving and how is that benefiting you?** A positive customer experience, additional product visuals and a more detail category and product detail pages. TurnTo gives us additional ways to communicate with our customers, expand our community and bring more details and visibility to our products. ### 16. Easy, straightforward and a great team **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Games | Mid-Market (51-1000 emp.) **Reviewed Date:** February 06, 2020 **What do you like best about Emplifi?** The tools are great, you can track almost everything. The team is also always ready to help out in case you'd need their help. Keep up the good work! **What do you dislike about Emplifi?** Nothing at the moment, happy about it... **What problems is Emplifi solving and how is that benefiting you?** We can track and measure, draw conclusions easier, see what works the best and take actions accordingly. ### 17. Working with TurnTo as our Review Provider **Rating:** 4.5/5.0 stars **Reviewed by:** Lynette C. | Digital Operations Specialist, Enterprise (> 1000 emp.) **Reviewed Date:** May 02, 2019 **What do you like best about Emplifi?** The interactive dashboards allow us to see a wide range of data. The teams are also very responsive and helpful when I need assistance. **What do you dislike about Emplifi?** The review acquisition process is slower than expected. And sharing the data is a bit tricky as well without requiring everyone to have a login. It's also difficult to filter or mass select on review content. **Recommendations to others considering Emplifi:** Just further innovating the tools and user friendliness will be a big win! The team is great to work with so I can see good movement in their future. **What problems is Emplifi solving and how is that benefiting you?** We are beginning to uncover additional PDP issues, supply chain issues, as well as better understanding the customers voice. Has really helped us gain customer interaction. ### 18. Feedback to Socialbakers **Rating:** 5.0/5.0 stars **Reviewed by:** Hassan L. | Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** November 07, 2019 **What do you like best about Emplifi?** The experience of shating content in a fast way **What do you dislike about Emplifi?** Sometimes, the application exchanges photos itself **What problems is Emplifi solving and how is that benefiting you?** More organic impressions **Official Response from Simon Bardrick:** > Hassan Yes, sharing content faster and further, can bring the best creations to market, more quickly. Inspiration for your content can come from everywhere, and wherever you find it. So keep sharing it with your social teams, copywriters, and designers alike to add to the content library, discuss thoughts, and keep things moving. Just so you know our product team works days and nights on enhancements to how you can present and share your content collections "aka mood boards". Your account manager will keep you up-to-date on Socialbakers' content hub progressions. Keep on content sharing, Simon. ### 19. Excellent Experience **Rating:** 5.0/5.0 stars **Reviewed by:** Thalia B. | eCommerce Digital Operations Multisites Jr Manager., Enterprise (> 1000 emp.) **Reviewed Date:** February 05, 2019 **What do you like best about Emplifi?** TurnTo admin platform is one of a kind, it has all the information ready to report, to give insight to the different areas involved, it's intuitive and user-friendly, you can export reports in .xls or .csv so you can analyze and send to Directives. It is easy to customize with your needs, you can change the look and feel as much as you want, you can add custom css or js and it will work perfectly, it has an API that can be read by an App and works perfectly, it goes directly into the admin so you see from which platform was the review made. **What do you dislike about Emplifi?** I would suggest to add more query filtering so you can get a report with the best and worst real value, because, sometimes you need to hide some reviews that complain not from the product, but the time of arrival, and the content report do not hide this on the all data export. That is the only thing I would change. **Recommendations to others considering Emplifi:** TurnTo Platform has everything you need, grow a large and happy community of customers that are able to express themselves and will be heard by the company itself. **What problems is Emplifi solving and how is that benefiting you?** Everyone wanting to buy a product consult the Ratings & Reviews in anther ecommerce site, where millions of reviews are posted, this often redirect our customers to that site and we loss that buy, but now, people are staying in out store, because the reviews are really helping customer make a positive decision to purchase that product. ### 20. TurnTo has excellent customer support **Rating:** 4.5/5.0 stars **Reviewed by:** Rick J. | Front End Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** June 05, 2019 **What do you like best about Emplifi?** They were with us every step of the way. TurnTo helped us to enable reviews and review solicitation emails for our extensive product offerings. **What do you dislike about Emplifi?** TurnTo needs to allow customers to modify their reviews based on interactions with Customer Service. Many times a dissatisfied customer will have a change of heart once her issues have been addressed. Also, a reviewer may downgrade a product for reasons that don't have anything to do with a designer. Once they understand that they are inclined to change their review but are unable to do so currently. **What problems is Emplifi solving and how is that benefiting you?** Reviews for our products provide positive social proof. The user-generated content means more information about our products for our customers which increases buyer confidence and helps them make informed decisions about what they are buying. ### 21. Great Customer Service to Help Better Serve Our Customers! **Rating:** 4.0/5.0 stars **Reviewed by:** Taylor T. | Site Merchandiser, Mid-Market (51-1000 emp.) **Reviewed Date:** January 15, 2019 **What do you like best about Emplifi?** TurnTo was extremely helpful in the integration process for M2 extension! We had unique roll-up cases, for our products, and had requests that weren't denied when consulting and implementing the extension. The Project Leads and Staff respond promptly and with all information needed to make sure you feel valued as a client. **What do you dislike about Emplifi?** There are a few bugs that came up once the integration went live. Although, TurnTo has been active in fixing them and ensuring the UX is not hindered. **What problems is Emplifi solving and how is that benefiting you?** TurnTo has provided a way for our company to be more transparent to our customers; we're able to publish low-star reviews and show live responses to the issues/concerns our customer may have had with the product. Also, the analytics provided in the dashboard gives exponential insights as we the platform becomes seasoned. There are many benefits we have reaped from this integration, and will continue to see more as we grow. Thanks, TurnTo! ### 22. Great Support **Rating:** 5.0/5.0 stars **Reviewed by:** Abdallah K. | Social Media Account Manager, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** November 06, 2019 **What do you like best about Emplifi?** Incredible service, precise in details and fast in response! Shout out to Janar for his great support. **What do you dislike about Emplifi?** Will you be introducing a more detailed analytics for twitter and instagram stories soon? **What problems is Emplifi solving and how is that benefiting you?** Data analysis on Social Media accounts I'm managing. **Official Response from Simon Bardrick:** > Abdallah, Yes, agreed, our Support team is legendary. Janar is a superstar. And yes, more Twitter metrics are coming! We released the first wave of private insights in the last quarter of this year and will add more and more. Raafat, your account manager, will keep you informed. We thank you for your concise and precise review. All the best from Raafat and myself ### 23. Easy to use and great service with quick response time **Rating:** 4.5/5.0 stars **Reviewed by:** Terral C. | Mid-Market (51-1000 emp.) **Reviewed Date:** October 24, 2018 **What do you like best about Emplifi?** The TurnTo system is a great way to enable interaction and gather information from our customers. We now are able to have qualified star ratings that show in search results for our products. The reviews along with the Q/A and checkout comments make it easy to find out what our customers think about our products as well as identify any problems that we may have. **What do you dislike about Emplifi?** It was a little tricky two integrate with our eCommerce platform but has been running smoothly once it was active. **Recommendations to others considering Emplifi:** It works great and is the company is very quick to respond to our needs and solve problems that may come up during implementation and after it's active as well. They were also very helpful to our integrator when setting it up. **What problems is Emplifi solving and how is that benefiting you?** With TurnTo we have a robust review system that is independent of our commerce platform. We are able to have immediate responses relating to our products and services and have been able to identify problems that we may not have been aware of. The review solicitation system also helps build the reviews and ratings for verified purchasers. ### 24. social media analytics **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** September 24, 2019 **What do you like best about Emplifi?** tagging sentiment on comments, it helps understanding audience feedback for the brand. also tagging for a type of content. **What do you dislike about Emplifi?** I can't compare cross-platform, have no top 10 / 20 fans/followers who always like / comment on-page **Recommendations to others considering Emplifi:** same like on the description box **What problems is Emplifi solving and how is that benefiting you?** Get insight more deeply from the audience. **Official Response from Simon Bardrick:** > I can't agree with you more; the key to creating fantastic content your audience will love is understanding and knowing them in the first place. Tagging your content & comments in Socialbakers, manually or automatically, will quickly lead to desired business outcomes. With our new Content Hub, you can now see content across your owned and public profiles. With advanced search options, you'll surface and visualize results in ways that suit your needs. The expanded 'visual content overview' lets you instantly view all elements of a content piece, inclusive of images, and copy - while the 'performance view' offers results, displayed in a single, easy-to-read table focusing on performance metrics. So please continue to reach out to your account manager to further explore or activate the ever-growing value. Many thanks for your review. All the best Simon and all at Socialbakers p.s. Discover top fans and followers, head to the community section of your Analytics module. Here you can explore insights such as "Most Engaging Creators" and "List of Content Creators by Content." ### 25. A great strategic partner **Rating:** 5.0/5.0 stars **Reviewed by:** Fernando L. | Director of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** February 05, 2019 **What do you like best about Emplifi?** Working with a knowledgeable, talented and a dedicated Team at TurnTo has been extremely helpful and rewarding. **What do you dislike about Emplifi?** the process of getting brands we carry on board to syndicate their product reviews - not all brands truly understand the power and benefits of product reviews... **Recommendations to others considering Emplifi:** Product reviews are a truly powerful tool. TurnTo can make it a reality for your business. **What problems is Emplifi solving and how is that benefiting you?** Offering more product reviews on all the top brands we carry than others in the space. ### 26. TurnTo is a useful and easy service that helps us enhance our web site experience for our customers. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) **Reviewed Date:** February 01, 2019 **What do you like best about Emplifi?** As we have a robust and engaged customer base, TurnTo allows us to easily moderate user generated content around the products we sell. Without this help, we would not be able to incorporate the extensive feedback we receive to our site, which greatly enhances the customer experience. Our product can be complicated and the Ask Owners feature allows people to access a lot of unbiased research before purchase. We also have quite a few customers that provide us with reviews.Which again, only validates the products we sell and our unbiased approach. We will published negative and positive reviews of the products we sell. **What do you dislike about Emplifi?** The biggest thing is the limited editing window, and the fact that customers can’t make edits to reviews themselves. It would be great if there was a process to allow users to make edits that we’d then be able to approve or hide with the review. At the very least it would be nice if we could make full edits to reviews with formatting rather than just simple text edits. **What problems is Emplifi solving and how is that benefiting you?** Well, much like I said in the what do you like best section, TurnTo allows us to easily engage with our customer base and provide a rich customer experience on our site as our products often are heavily researched before purchase. ### 27. Outstanding and Professional Service - A True Partnership **Rating:** 5.0/5.0 stars **Reviewed by:** Darrell C. | Sr. Program Manager, Enterprise (> 1000 emp.) **Reviewed Date:** November 14, 2018 **What do you like best about Emplifi?** The entire team, from sales to support, have always done everything possible to ensure that all our our needs were being met. They have gone beyond a simple client/vendor relationship to actually partner with us in order to gain a better understanding of our business goals and what they could do to help us achieve them. **What do you dislike about Emplifi?** We have not experienced anything negative with our engagement with TurnTo. **Recommendations to others considering Emplifi:** Ensure that you evaluate the entire product offerings from TurnTo. Develop your CGC strategy before engaging them in order to help influence the discussions regarding the best solution. **What problems is Emplifi solving and how is that benefiting you?** We wanted a flexible platform to enable us to implement a cost effective ratings and reviews platform. ### 28. Very Happy with TurnTo but still want more features **Rating:** 5.0/5.0 stars **Reviewed by:** Moshe K. | Director of eCommerce, Mid-Market (51-1000 emp.) **Reviewed Date:** November 15, 2018 **What do you like best about Emplifi?** Very responsive and ambitious team. Turn To is on top of their game when it comes to Reviews **What do you dislike about Emplifi?** 1) I would like to make it faster to display a review on our site 2) A review dashboard that can be baked into customers account to see all their reviews and control/edit them. So they have total control. 3) Some sort of gamification system to increase participation in Reviewing products 4) An email notifying customers that their review is now live. 5) Categorized reviewers based on their (level) of the sport **Recommendations to others considering Emplifi:** NA **What problems is Emplifi solving and how is that benefiting you?** It's goes without saying that eCommerce product page without reviews is a major roadblock in virtual shopping. ### 29. So Simple yet so Effective **Rating:** 5.0/5.0 stars **Reviewed by:** Chris G. | President, Mid-Market (51-1000 emp.) **Reviewed Date:** October 15, 2018 **What do you like best about Emplifi?** We had our own review system but too many shortcomings and were getting 4-10 a month, now we get 10x that plus a day. Shockingly the post-checkout comments are great too. **What do you dislike about Emplifi?** Reviewing the reviews is a little tedious, it would be nice if there were basic tools like "select all" to mark an entire page as posted or hidden. This is a backend small issue **Recommendations to others considering Emplifi:** Turnto staff is very responsive and provides easy to follow information at each step making implementing and running the product quite easy. **What problems is Emplifi solving and how is that benefiting you?** Customer Confidence to buy has been great. It gives them more confidence in us as well as the product. All the user-generated content has also been a nice lift in SEO. ### 30. Iperceiptions UI and Statistics **Rating:** 5.0/5.0 stars **Reviewed by:** Gautam G. | Quality Analyst, Enterprise (> 1000 emp.) **Reviewed Date:** September 24, 2018 **What do you like best about Emplifi?** Statistics and Graphical representation of results is terrific and every easy to understand. **What do you dislike about Emplifi?** The tool is very helpful, as of now we don't have anything to dislike. **Recommendations to others considering Emplifi:** We can add more questions targeting needs of the customer or thinking from customers perspective. **What problems is Emplifi solving and how is that benefiting you?** It solved lot of business problems as we were able to identify the pages which were commonly accessed by users, which browsers are commonly used for our website. In addition to that we were able to identify that lot of people were accessing our website using mobile and tablet also. ### 31. Underwhelming **Rating:** 3.0/5.0 stars **Reviewed by:** Ashley P. | Content Strategy Director, Small-Business (50 or fewer emp.) **Reviewed Date:** September 12, 2018 **What do you like best about Emplifi?** The influencer tool is pretty awesome when it comes to identifying new influencers, or as we like to use it for, rating and grading current influencer relationships. **What do you dislike about Emplifi?** I was so excited to get SocialBakers for my agency to replace our mismatch of social tools, and add an influencer tool. I was sold hard on the platform, but as soon as the paperwork was signed, realized it wasn't all it was cracked up to be. The base package doesn't include anything - no community management, no social listening, no optimal times for posting. You can upgrade at a price of $20 per social channel you manage. So far, not worth it. **Recommendations to others considering Emplifi:** Ask more questions than you need to on the sales call. I was oversold and was not provided with the products we discussed via the phone. Get EVERYTHING in writing! **What problems is Emplifi solving and how is that benefiting you?** We utilize SocialBakers for all of our organic social needs - scheduling, content approval from clients, community management, social listening, analytics and influencer search. **Official Response from Simon Bardrick:** > Hello Ashley, Thank you for taking the time to update your response. We are happy to see that your account manager was able to help address and solve your concerns. If you have any questions in the future, we encourage you to reach out so we can be of assistance as soon as possible. We take customer feedback seriously and appreciate you taking the time to discuss areas of improvement with our development team. Socialbakers Team ### 32. Great Source for Social Media **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** April 12, 2019 **What do you like best about Emplifi?** I like how you can try Socialbakers out before purchasing the software, as it is a great tool for social media research and information. I like how we can monitor our pages along with competitors tonsee the whole picture. **What do you dislike about Emplifi?** The navigation of the site is not the most user friendly, and I would like it if it wasn’t as hard to link social accounts. **Recommendations to others considering Emplifi:** Use the trial and convince your employer to use this! **What problems is Emplifi solving and how is that benefiting you?** We are using Socialbakers to monitor our social media and hopefully grow our following. **Official Response from Simon Bardrick:** > Dear G2 User, Yes, you're so right, Try before you Buy Socialbakers. Our free trial lets you discover the Suite's full value across your social channels and competitors. So you can be sure we're what you're looking for. Better still, you can request a personal demonstration for your company. Thank you for your points on navigation and linking accounts. As I write, our most excellent design team is working on the next iteration of our suite. Ease of use by cutting through complexity is foremost as a unified marketing platform with seamless workflows and actionable recommendations to achieve business objectives. Good fortune with growing your followers ...you have it with Socialbakers Suite! ### 33. Influencers module boosts our services and prove as an effective tool **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** November 02, 2018 **What do you like best about Emplifi?** I really appreciate flexible approach of the team, take always take time to cater to our Qs & needs and make sure they truly understand our role within the business with clients. As a manager I really enjoy many opportunities given to my team for their education and continuous improvement in using this tool so we can work more effectively and stay relevant as a parter to our clients. **What do you dislike about Emplifi?** I have not encounter anything thet we would really dislike (so far). **What problems is Emplifi solving and how is that benefiting you?** We´re currently using Influencers module and it enables us to work more efficient & data driven on our jobs in influencer marketing. Thanks to this module we can focus on our added value in briefing & managing influencer, not scouting them for hours... **Official Response from Simon Bardrick:** > Thank you for taking the time to give your feedback on our services! If there is any way that we can improve your experience with Socialbakers, don’t hesitate to get in touch with us, or your account manager directly. Socialbakers Team ### 34. Service like no other **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** February 21, 2019 **What do you like best about Emplifi?** A lot of times working with 3rd parties can be a great experience or a bad experience, never a happy medium. That is not the case with Turnto, they are always there to quickly answer questions whenever I need them. **What do you dislike about Emplifi?** I have no dislikes to report at this time. **What problems is Emplifi solving and how is that benefiting you?** Syndicating reviews with our other partners has turned out to be a big win for us. ### 35. TurnTo has streamlined our entire device review process. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Wireless | Enterprise (> 1000 emp.) **Reviewed Date:** February 27, 2019 **What do you like best about Emplifi?** The UI is very user-friendly - easy to submit transaction files, and view and filter reviews and usage reports. **What do you dislike about Emplifi?** Sometimes it is hard to know if the feed I uploaded was successful. **What problems is Emplifi solving and how is that benefiting you?** Increase number of reviews on device detail pages to improve user experience as well as enhance SEO signals to Google. Since activating solicitation emails, reviews have increased significantly ### 36. Great Customer Review and Content Suite **Rating:** 4.5/5.0 stars **Reviewed by:** Ben J. | Senior Digital Marketing Manager, Consumer Goods, Mid-Market (51-1000 emp.) **Reviewed Date:** May 25, 2018 **What do you like best about Emplifi?** I have worked with the TurnTo team from the beginning of us launching our new ecommerce site. During the integration process, they were very involved in making sure it was configured correctly and proactive with our web development agency on troubleshooting. This level of support has continued as we refine how we display Reviews, Checkout Comments, and Questions. This includes having a customer success manager who looks at performance and makes recommendations that are relevant to our business. They are also very collaborative with our other partners on both increasing ways to leverage content or with troubleshooting. **What do you dislike about Emplifi?** One issue we have had is around customizing how we display Reviews, Checkout Comments and Questions for product variants of a master product. As a testament to their approach working with customers, they they have helped with finding workarounds and have solved this issue in the next big release later in 2018. **What problems is Emplifi solving and how is that benefiting you?** We are able to have a robust suite of customer content on the site including reviews and a questions and answers section that allows users to ask questions and have fellow customers or us answer those. It allows us to create more comment that is available to everyone and not in a one-to-one interaction with a customer service rep. The product reviews have been great because we can repurpose that content for other marketing channels such as email and retargeting ads. ### 37. Good support **Rating:** 4.0/5.0 stars **Reviewed by:** Anna F. | Head of Social Media, Enterprise (> 1000 emp.) **Reviewed Date:** November 07, 2018 **What do you like best about Emplifi?** We are very satisfied with the support from Socialbakers. We always receive a lot of responsiveness from them and we know we can count on them. **What do you dislike about Emplifi?** Socialbakers does not allow us to meet all our needs, particularly in scheduling our content on social networks. **What problems is Emplifi solving and how is that benefiting you?** We can track the performance of our campaigns and thus justify the relevance of our actions. **Official Response from Simon Bardrick:** > Hello Anna, Thank you for your positive feedback. Glad that you are satisfied with the service offered by Socialbakers, and in particular, the support provided by our teams. Regarding the fact that our platform might not meet "all your needs," we would be delighted to discuss this more specifically. Socialbakers is evolving very quickly and has new features every month. Best regards, Socialbakers ### 38. social bakers **Rating:** 5.0/5.0 stars **Reviewed by:** Yevgeniya N. | Head of Communication Department, Enterprise (> 1000 emp.) **Reviewed Date:** October 31, 2018 **What do you like best about Emplifi?** Socialbakers was perfect for tracking and comparing owned page performance with competitive data, as the platform provides a better overview compared to Facebook, instagram and twitter **What do you dislike about Emplifi?** it would be better if socialbakers add russian language Tool is very limited in terms of features as it technically cannot be considered as a listening platform, as it only takes data from specific pages and enrolled accounts, and other than ranking content, tool does not have capability to provide insights and trends on these enrolled pages **What problems is Emplifi solving and how is that benefiting you?** We now have a clear view of our consumer interaction and a transparent process for tracking response times and service resolutions **Official Response from Simon Bardrick:** > Hi Yevgeniya, First of all, thank you for taking the time to add your review for Socialbakers, and giving us your feedback on our services. We appreciate it. API restrictions as part of the data privacy changes from many social media platforms have limited social media listening’s capabilities. We apologize if this limits what you feel you can do with the tool. However if you’d like, we would be happy to schedule a demo with your account manager to explore listening’s full functionality in case there are any new tricks and tips we have that might help you make better use of the feature. Just let us know, Socialbakers Team ### 39. Excellent marketing design **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Furniture | Small-Business (50 or fewer emp.) **Reviewed Date:** September 25, 2018 **What do you like best about Emplifi?** How you have the ability to make your Instagram shopable to drive through more direct sales. I also like the ability of visual users review to showcase how people like their products because many consumers go to reviews before purchasing a product. **What do you dislike about Emplifi?** I have yet to really experience any dislikes with this product so far. It’s overall very easy to use and to get data from. For a small business or someone starting out the price point per month could be rather high. **What problems is Emplifi solving and how is that benefiting you?** When selling smaller items or wanting people to look through your site to look at items this is a easy software to use. It’s easy to generate your products out in the social media world which is always growing. Pixlee also makes it easy to create hashtags, location based photos, and tagged photos for your business so you don't have to spend hours/days trying to find customers social media photos for your product as well. ### 40. Our partner! **Rating:** 5.0/5.0 stars **Reviewed by:** Karina C. | Supervisora de Métricas, Mid-Market (51-1000 emp.) **Reviewed Date:** February 20, 2018 **What do you like best about Emplifi?** I like that it is a complete, easy and intuitive tool to use. I have used several tools and socialbakers gives you a lot of information and everything is necessary while others give you endless data that in the end does not add up or subtract you just makes the interface more complicated. And what I like most is that you also work with common formulas which allows you to compare yourself with the industry or competition. **What do you dislike about Emplifi?** In general we have had a good relationship with the platform, obviously when Facebook or some tool fails, it also fails Socialbakers, but not because of its platform but because of the data source. **What problems is Emplifi solving and how is that benefiting you?** It allows you many things, but I think the most important thing is that it helps you to see the results of your brands' communication strategy and even as I mentioned before it allows you to buy your indicators with those of the competition under one calculation. **Official Response from Simon Bardrick:** > Hello Karina, We are so glad to hear that you are happy with your Socialbakers Suite experience! We take customer feedback very seriously and are grateful you took the time to this review. Best, Socialbakers Team ### 41. SocialBakers in social industry **Rating:** 5.0/5.0 stars **Reviewed by:** Ghislain L. | Intervenant Social Media - Master II 208 Communication Marketing , Enterprise (> 1000 emp.) **Reviewed Date:** November 04, 2018 **What do you like best about Emplifi?** SocialBakers is definitely the best platform ever to monitor your social performances. I’ve been using it for 5 years in my different experiences. They steadily upgrade their offer to best support their clients’ strategies. Last but not least, not only is SocialBakers a tool, but above all, they’re a team with a very good mindset. I like working with them! Jan, Niko, Damien, Manon thanks for your support! **What do you dislike about Emplifi?** Nothing. They know implemented new features that reconciliate owned and earned media. **What problems is Emplifi solving and how is that benefiting you?** Data monitoring Competitors’ performances Media investment Formats of content Etc. **Official Response from Simon Bardrick:** > Ghislain, Thank you for putting in your feedback for our service! If there is any way that we can further improve your experience with Socialbakers, please don’t hesitate to get in touch. Socialbakers Team ### 42. Great insights tool & helpful team **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Enterprise (> 1000 emp.) **Reviewed Date:** September 27, 2018 **What do you like best about Emplifi?** The portal and integration with Adobe has made survey reporting easy and allowed us to get even deeper into our insights, drivers of website satisfaction and industry benchmarks. The team there is also super helpful and there IBA (issue based analysis) is a great way to take your survey data to the next level. **What do you dislike about Emplifi?** We haven't yet taken advantage of the one-off surveys or pop up survey options. Would like to have more support in coming up with strategic use-cases. **What problems is Emplifi solving and how is that benefiting you?** We're in the middle of a multi-phase website redesign. The tool is helping us understand where to focus our energy, measure the impact, and create testing ideas. ### 43. Pros and Cons **Rating:** 3.0/5.0 stars **Reviewed by:** kathleen O. | Enterprise (> 1000 emp.) **Reviewed Date:** May 22, 2018 **What do you like best about Emplifi?** Really like having Tableau in the platform for data analysis, This is one of the best features and makes analysis more efficient. It would be nice if the tableau version also had the dashboard feature. I would like to build one of these on my own but iPerceptions only offers this as a paid service **What do you dislike about Emplifi?** On your own if using as a self serve tool. Help is available but no one actively reaching to be sure you are using the platform to the fullest. Also feel there were many features shown us during the RFP and we come to find that these are all 'extra'. So feel a bit nickeled and dimed to death **Recommendations to others considering Emplifi:** Yes, with caveats **What problems is Emplifi solving and how is that benefiting you?** Looking at satisfaction and member experience on our web properties ### 44. Awesome tool, exponentially increased on page reviews **Rating:** 5.0/5.0 stars **Reviewed by:** Will B. | Director Of Ecommerce, Consumer Goods, Mid-Market (51-1000 emp.) **Reviewed Date:** June 20, 2018 **What do you like best about Emplifi?** Email requests to customers for reviews, Q&A that gathers answers from customers who purchased product, visual content, moderation. There's really nothing I dislike about the platform. **What do you dislike about Emplifi?** Not necessarily a dislike but 2 eager suggestions: 1. Improve the backend UI, a bit old looking and not as intuitive as it could be. 2. Please please please include Shopper Reviews (otherwise we'll need to get Shopper Approved) to handle this, TurnTo does the best product reviews & Q&A, but Shopper Approved owns the aggregated shopper review that gets seen a lot in branded SERPs. **Recommendations to others considering Emplifi:** The implementation team for TurnTo was absolutely A++++! They walked us through each and every step of the process and the results speak louder than my words. We were averaging 10 reviews per day, after TurnTo we saw about 400 reviews per day - it eventually normalized to now we're anywhere between 100 - 200 reviews and about 50 - 100 Q&A submissions per day. This ads crawl-able content submitted to Google for SEO juice and adds customer confidence in seeing others reviews and upvotes/downvotes. Also, we're able to easily respond and remediate any issues a customer has during their shopping/product delivery experience. Pretty easy implementation, ensure you are setup with a dev/test environment and you can import legacy reviews from current platform and you'll be golden. **What problems is Emplifi solving and how is that benefiting you?** Product detail content, added confidence from getting more reviews from customers and displaying those. ### 45. Good for focused campaigns **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Entertainment | Mid-Market (51-1000 emp.) **Reviewed Date:** May 15, 2018 **What do you like best about Emplifi?** iPerceptions customer service and success managers are very responsive and good at what they do. Flexible pricing and plans that can be tailored to suit your needs. **What do you dislike about Emplifi?** Implementation is not always straight-forward, particularly when you need to be creative, and documentation is relatively sparse. Some components, like the Comment Card, are standardized (for good reason), but it makes this feature less useful and desirable under alternative scenarios. Management portal is sometimes slow. Some elements are not customizable. **Recommendations to others considering Emplifi:** iPerceptions is good for focused campaigns and small-medium businesses that want or need a quick solution to sampled pulse/triggered surveys over a period of time, or those who are looking for capturing feedback from users through a mostly standardized form. Their dashboard offering is fairly strong and it makes reporting easy at various levels, though it may require assistance or professional services initially. They've also introduced text analytics to yield more from open-ended text fields, and continue to grow. However, like many other EFM Systems out there, costs are balanced with features, so the more features added the greater the investment. Fortunately, unlike many other EFM's iPerceptions model is not based on # of surveys or survey completes which allows you to explore, test and be experimental. **What problems is Emplifi solving and how is that benefiting you?** Identifying pain-points and opportunities when using our primary website. Regularly measure satisfaction, task completion and other KPIs of success to continue driving traffic. ### 46. One Of My Work Partner **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.) **Reviewed Date:** October 25, 2018 **What do you like best about Emplifi?** Sosbek, everybody at the office calls it sosbek. I like the way it displays data; it can capture and display data in a very simple way. Besides that, the customer service is very welcoming and fast. They can solve every bug, problem, or complaint quickly. Keep it up. **What do you dislike about Emplifi?**

Very costly, we have to pay more if we want to add another social media profile to track. We cannot remove publishing tools, we have other tools to publish on FB.

**What problems is Emplifi solving and how is that benefiting you?** Sosbek has predictive tools; it can predict which content will perform best on Facebook. I used it to choose which content to publish as ads. **Official Response from Simon Bardrick:** > Thank you for taking the time to send us your feedback on our product, and we appreciate the nickname you have given the platform! We were interested to hear your thoughts on your package and the features you are using. If you have any questions or concerns regarding your current package, you can write to us at support@socialbakers.com or get in touch with your account manager. We’d be happy to see if there’s any way we can better tailor your account to your business needs. Socialbakers Team ### 47. Useful tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Legal Services | Enterprise (> 1000 emp.) **Reviewed Date:** January 15, 2019 **What do you like best about Emplifi?** Easy to use platform with great customer support from the Customer Success teams. **What do you dislike about Emplifi?** New features slow in coming out. We're unable to implement some new ideas and processes as quickly as we would like. **What problems is Emplifi solving and how is that benefiting you?** TurnTo provides a community with answers to questions from our customers that we are not always able to address, and an additional source of information for our CX team. ### 48. They really bring in the reviews, Q&A responses are amazing, Dashboard a little lacking **Rating:** 4.5/5.0 stars **Reviewed by:** Douglas F. | Owner, Consumer Goods, Mid-Market (51-1000 emp.) **Reviewed Date:** May 02, 2018 **What do you like best about Emplifi?** The Q&A responses have been amazing, we're getting almost 25 responses on average for every 1 question. They are on par or higher than other companies we have used in getting product and company reviews. **What do you dislike about Emplifi?** The dashboard is lacking and can be a little difficult to use at times. It could be a bit more user-friendly. I would like to see more FAQ on how to use each section. I would like to see better reports as to how the program is working. **Recommendations to others considering Emplifi:** If you want more reviews and Q&A, then TurnTo has beat out Yotpo, Trustpilot, and others in numbers of reviews they have brought in. I am happy that they get us more for less cost. **What problems is Emplifi solving and how is that benefiting you?** We are getting more "bang for our buck" from TurnTo. We see many more customers actually getting involved in reviews and Q&A, which helps potential customers decide to buy rather than leave. It makes our company look professional when so many customers are responding about what they like, dislike, and helping other customers. The Q&A also helps customers remember our company and come back regularly, hopefully leading to more sales. ### 49. Best Multipurpose Social ROI Tool for the Money **Rating:** 4.5/5.0 stars **Reviewed by:** Rachel D. | Marketing Manager, Talent Acquisition/ Employer Brand, Computer Software, Enterprise (> 1000 emp.) **Reviewed Date:** February 27, 2018 **What do you like best about Emplifi?** The configurable dashboards & export options **What do you dislike about Emplifi?** Needs more settings for Google Analytics **What problems is Emplifi solving and how is that benefiting you?** We needed an affordable, simple solution for understanding ROI in our employer branding and social recruiting efforts. Socialbakers worked with us to configure our reporting in a way that presented current results, trends over time, hashtag use, competitor comparison in ratio to community size, and Google Analytics conversion metrics. Each dashboard can easily be exported into a PDF to send, a PPT to edit and arrange within a larger presentation, or Excel for pivoting against other business reports. This tool has saved us 120 hours in manual reporting per year and helped us to quickly identify effective and ineffective content to course change strategy quickly, decreasing our average cost-per-click by 33% in less than one year. **Official Response from Simon Bardrick:** > Hello Rachel, Thank you so much for sharing your experience. We are excited to see that you are indeed getting the most out of our reporting dashboards and exports. Saving 120 hours means you have a lot more time to dedicate to your other marketing initiatives. :) Please let us know if there is anything you need or would like to discuss. Best, Socialbakers Team ### 50. A great tool for website development **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Electronics | Mid-Market (51-1000 emp.) **Reviewed Date:** September 28, 2018 **What do you like best about Emplifi?** Direct feedback from visitors, ability to segment per purpose of visit, universal metrics that can be compared between brands and industries with benchmarks available **What do you dislike about Emplifi?** The tools are in various domains (e.g. ips-portal.iperceptions.com, active-research.iperceptions.com, analytics.iperceptions.com) which sometimes makes the user experience less than smooth **What problems is Emplifi solving and how is that benefiting you?** - input for solving real customer problems and answering to their needs - increasing sales - improving customer support ## Emplifi Discussions - [is it possible to compare the performance and combine the result cross platform and brand ?](https://www.g2.com/discussions/is-it-possible-to-compare-the-performance-and-combine-the-result-cross-platform-and-brand) - 3 comments, 2 upvotes - [What mobile app support is available?](https://www.g2.com/discussions/mobile-apps) - 1 comment, 1 upvote - [Which ecommerce platforms does TurnTo support?](https://www.g2.com/discussions/commerce-platforms) - 1 comment, 1 upvote - [How much does it cost to use the TurnTo Suite?](https://www.g2.com/discussions/pricing-ca19d615-6428-424e-93f0-a7b3a6986389) - 1 comment, 1 upvote - [What is socialbakers?](https://www.g2.com/discussions/what-is-socialbakers) - 1 comment - [View Emplifi pricing details and edition comparison](https://www.g2.com/products/emplifi-emplifi/reviews?page=5§ion=pricing&secure%5Bexpires_at%5D=2026-05-15+21%3A25%3A32+-0500&secure%5Bsession_id%5D=332c8211-d57b-4f4c-8ead-9eb0cbc8ba4e&secure%5Btoken%5D=91db316cf1f09784cd082670ed96c818c8223bf5eb0ab2bc037776e61ca7289d&format=llm_user) ## Emplifi Integrations - [Incorta](https://www.g2.com/products/incorta/reviews) - [Meta Audience Network](https://www.g2.com/products/meta-audience-network/reviews) ## Emplifi Features **Ticket and Case Management** - Ticket creation user experience - Ticket response user experience - Workflow - Response Automation - SLA Management - Attachments/Screencasts - Ticket Collaboration - Customer and Contacts Database **Social Analytics** - Competitor Analysis - Follower Analysis - Post Performance - Paid Campaign Tracking - Attribution - Hashtag Analytics - Sentiment Analysis **Content & Collaboration** - Content Calendar - Content Library - Shared Inbox - Approval Workflows - Users and Permissions - Content Creation **Analytics** - Net Promoter Score (NPS) - Customer Satisfaction (CSAT) Score - Customer Effort Score (CES) - Gamification **Collection** - Authentification - Review Forms - Personalization - Engagement - Community Q&A **Conversational Platform** - Personalization - Omnichannel - Contextual Engagement - Proactive Engagement **Monitoring & Listening** - Social Measurement - Influencer Identification - Brand Monitoring - Keyword Tracking - Trend Analysis - Competitor Analysis **Content** - Types - Migration - Publishing - UGC **Engagement** - Live streaming - Live chat discussions - One-to-one call scheduling - Omnichannel livestreaming - Product demonstrations **Visual UGC** - Campaign Customization - Widget Customization - Widget - Media Library **Influencer Marketing** - Influencer Recruitment - Influencer Scoring - Audience Analysis - Influencer Segmentation - Influencer Collaboration - User-Generated Content (UGC) Management - Content Approval - Campaign Analytics - Reporting and Dashboards - Data Importing and Exporting Tools - Social Commerce - E-Commerce Integration **Generative AI** - AI Text Summarization - AI Text-to-Speech **Generative AI** - AI Text Summarization **Generative AI** - AI Text Generation - AI Text Summarization **Agentic AI - Social Media Listening Tools** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Social Management** - Social Analytics - Social Publishing - Campaign Optimization - Social Engagement - Social Ads - Campaign Planning - Hashtag Capabilites **Reports & Dashboards** - Report Customizability - Report Exporting - Scalability - White Label **Self-Service Experience** - Knowledge Base - Searchable Articles - Community Forums - Personalization **Communication** - Pop-up Chat - Notifications - Targeted Emails - Co-Browsing **Customization** - Stakeholder Management - Multilanguage Support - Multiple Branding Support - Vertical-specific Solutions **Moderation** - Reviewer Validation - Response Types - Legal Agreements **Support Automation** - Intelligent Routing - Seamless Escalation - Transcripts - Self-Serve Support **Data Management & Analysis** - Sentiment Analysis - Social Reporting - Alerts and Notifications - Advanced Data Filtering **Engagement** - Live Streaming - Omnichannel - Personalization - Conversational Commerce - Moderation **Integration** - Shopping cart - Social media - Video analytics tools - Campaign management tool - CRM & Data Platform Integration - Smartphone and DSLR - API **Integrations** - Social Media - Content Creation - Marketing Automation - Rights Management **Generative AI** - AI Text Generation - AI Text Summarization **Agentic AI - Influencer Marketing Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Self-Service Platform** - Branding - Automation - Artificial Intelligence - Integrations ** Internal Use** - Customization - Conversation Archiving - Lead Development - Knowledge Base - Team Inbox - Customer Profiles **Use Cases** - E-commerce - Retail - Customer Service **Social Shopping** - Promotions - Shoppable Media - AR/VR - Social Store **Live selling** - Social media - Marketplaces - Lead capturing and distribution - E-commerce platform **Support** - Onboarding - 24/7 Client Support **Generative AI** - AI Text Generation - AI Text Summarization **Generative AI** - AI Text Generation - AI Text Summarization **Agentic AI - Help Desk** - Autonomous Task Execution - Natural Language Interaction - Proactive Assistance **Agentic AI - Social Media Management** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - Social Media Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Administration** - Incentives - Syndication - Insights - Content - Sampling **Analytics** - Product Insights - Social Listening - Campaigns **Analytics** - Data Capture - Reporting - Campaign performance - Product Insights **Performance** - UGC Analytics - Lazy-Loading **Agentic AI - Customer Self-Service** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - Experience Management** - Autonomous Task Execution - Cross-system Integration - Natural Language Interaction - Proactive Assistance **Communication Channels** - Customer Portal - Chat/Live Support - Social Integration - Voice **Display Options** - Badges - Widgets - Integration & APIs - Marketing **Generative AI** - AI Text-to-3D **Platform** - Customization - User, Role, and Access Management - Integration - Reporting - Dashboards ## Top Emplifi Alternatives - [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) - 4.1/5.0 (1,132 reviews) - [Meltwater](https://www.g2.com/products/meltwater/reviews) - 4.1/5.0 (2,603 reviews) - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) - 4.3/5.0 (7,082 reviews)