Compare Klaviyo and Voyado 
Featured Products
At a Glance
Market Segments
Small-Business (82.3% of reviews)
Mid-Market (50.7% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Klaviyo
Star Rating
(1,337)4.6 out of 5
Market Segments
Small-Business (82.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about KlaviyoVoyado
Star Rating
(77)4.5 out of 5
Market Segments
Mid-Market (50.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about VoyadoSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Klaviyo excels in user experience, with many users appreciating its intuitive design that allows even non-specialists to manage email marketing effectively. One user noted, "I find Klaviyo easy to use, which is great because our social media managers have been able to use it for email marketing without needing a dedicated email marketing specialist."
- Users say that Voyado shines in providing a comprehensive view of customer data, particularly for B2B clients. Reviewers highlighted its ability to unify customer information into a "real 360° customer view," which helps businesses understand their clients better and streamline communication.
- According to verified reviews, Klaviyo's integration of email and SMS marketing under one platform is a significant advantage, with users finding it very helpful for managing multiple channels. One user mentioned, "It's very helpful to have email & SMS under one umbrella," showcasing the convenience it offers for marketing campaigns.
- Reviewers mention that while Klaviyo has a higher overall satisfaction score, Voyado's support is frequently praised for its responsiveness and effectiveness. Users have noted, "Swedish support, fast support, great new features," indicating a strong commitment to customer service.
- Users report that Klaviyo's automation features are particularly robust, with one user stating, "Klaviyo provides solutions before there is even a problem," which reflects its proactive approach to marketing challenges. This is a key differentiator for users looking for a hands-off solution.
- According to recent feedback, Voyado is recognized for its ease of use in managing membership clubs, with users appreciating its smooth operation for collecting and communicating with members. One user described it as "a smooth and efficient way to run a membership club," highlighting its effectiveness in specific use cases.
Pricing
Entry-Level Pricing
Klaviyo
No pricing availableVoyado
No pricing availableFree Trial
Klaviyo
Free Trial is available
Voyado
No trial information availableRatings
Meets Requirements
9.0
977
8.4
60
Ease of Use
8.6
985
8.9
63
Ease of Setup
8.5
633
8.2
39
Ease of Admin
8.9
522
9.2
17
Quality of Support
8.4
929
9.0
62
Has the product been a good partner in doing business?
8.9
526
9.3
18
Product Direction (% positive)
8.9
925
8.6
60
Features by Category
Email Marketing
9.0
566
|
Verified
8.8
35
9.3
555
|
Verified
9.4
35
8.9
504
|
Verified
9.3
35
9.0
491
|
Verified
8.9
34
Online Marketing
7.9
382
|
Verified
7.4
31
8.3
406
|
Verified
8.0
34
8.7
439
|
Verified
8.5
35
8.7
454
8.4
35
8.2
253
7.5
33
Lead Management
8.5
355
7.9
30
8.4
273
8.6
31
9.0
518
|
Verified
9.0
35
7.8
221
7.4
30
8.5
359
|
Verified
7.9
30
8.5
400
|
Verified
8.1
30
8.4
333
|
Verified
7.6
28
8.2
288
|
Verified
8.0
28
Campaign Management
8.7
348
|
Verified
7.8
28
8.0
199
7.5
26
8.1
288
|
Verified
7.5
27
7.6
198
6.2
27
Social
Feature Not Available
5.6
25
7.8
196
6.1
25
7.8
189
6.2
27
7.5
184
5.7
25
7.8
258
|
Verified
6.6
26
Reporting & Analytics
8.5
491
|
Verified
7.7
31
8.3
416
|
Verified
7.0
29
8.4
428
|
Verified
6.9
27
8.4
442
|
Verified
7.3
27
7.6
200
5.9
23
Platform
8.5
336
|
Verified
8.2
28
8.7
325
|
Verified
8.3
26
8.9
318
|
Verified
8.8
27
8.3
208
|
Verified
8.3
25
7.8
194
|
Verified
8.7
27
8.9
324
|
Verified
9.3
29
8.0
160
7.7
26
Agentic AI - Marketing Automation
6.9
26
6.8
10
7.0
25
6.7
10
7.5
25
7.0
9
7.0
23
6.0
10
6.7
25
6.7
10
7.3
25
6.7
10
Integration
8.5
324
|
Verified
8.6
28
8.6
322
|
Verified
7.9
27
8.5
271
|
Verified
7.9
27
Messenger
7.6
14
Not enough data
6.4
14
Not enough data
6.5
14
Not enough data
6.3
13
Not enough data
Channels
6.4
13
Not enough data
7.4
14
Not enough data
6.5
14
Not enough data
6.3
13
Not enough data
6.9
13
Not enough data
Customers
8.3
14
Not enough data
7.7
14
Not enough data
7.3
13
Not enough data
6.9
13
Not enough data
6.9
14
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Diagnosis
8.2
29
Not enough data
8.6
30
Not enough data
8.4
32
Not enough data
8.5
31
Not enough data
Tracking
8.3
28
Not enough data
7.9
28
Not enough data
9.0
35
Not enough data
8.7
31
Not enough data
8.6
28
Not enough data
Reporting
9.1
33
Not enough data
8.7
29
Not enough data
8.7
29
Not enough data
8.4
27
Not enough data
Agentic AI - Email Deliverability
8.2
14
Not enough data
8.1
15
Not enough data
8.0
14
Not enough data
7.3
14
Not enough data
8.0
14
Not enough data
Visitor Behavior
Not enough data
6.2
11
Not enough data
7.9
11
Not enough data
6.5
11
Templates
Not enough data
6.7
9
Not enough data
6.5
10
Not enough data
7.2
10
Personalization
Not enough data
7.8
12
Not enough data
7.6
11
Not enough data
7.9
12
Not enough data
6.4
12
Not enough data
7.7
10
Not enough data
8.1
9
Not enough data
8.2
11
Not enough data
7.7
10
Multichannel
Not enough data
6.3
8
Not enough data
9.3
9
Not enough data
8.5
9
Administration
Not enough data
8.5
9
Not enough data
8.3
9
Not enough data
8.9
9
Not enough data
7.8
9
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
8.6
427
|
Verified
Not enough data
Feature Not Available
Not enough data
8.4
348
|
Verified
Not enough data
8.8
259
Not enough data
Edit
8.4
359
|
Verified
Not enough data
8.8
422
|
Verified
Not enough data
8.3
334
|
Verified
Not enough data
Logistics
8.7
428
|
Verified
Not enough data
7.9
340
|
Verified
Not enough data
8.8
402
|
Verified
Not enough data
8.4
198
Not enough data
Generative AI
7.5
66
Not enough data
7.4
52
Not enough data
Agentic AI - Email Template Builder
6.4
19
Not enough data
7.0
19
Not enough data
Text Messaging
8.6
151
9.0
10
8.1
101
5.2
8
8.8
133
|
Verified
8.9
9
8.3
115
|
Verified
6.2
7
8.7
126
|
Verified
5.0
8
8.5
107
4.4
9
8.9
135
|
Verified
8.5
10
8.7
55
8.7
9
SMS Platform
8.6
135
|
Verified
6.9
9
8.9
135
|
Verified
8.1
8
Feature Not Available
6.4
7
Feature Not Available
5.7
7
8.3
63
6.2
7
8.8
111
|
Verified
7.5
8
Agentic AI - SMS Marketing
6.8
11
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
7.0
10
Not enough data
Data Sourcing
8.4
76
7.7
14
8.3
68
7.9
13
8.5
96
6.7
14
8.5
91
8.0
14
Intelligence
8.6
105
7.9
13
8.1
73
6.4
12
8.0
68
6.4
12
Merchandising
Not enough data
6.8
10
Not enough data
6.8
10
Not enough data
5.7
10
Not enough data
3.7
9
Not enough data
3.7
9
Analytics
Not enough data
5.6
9
Not enough data
6.1
9
Administration
Not enough data
6.1
9
Not enough data
5.4
9
Design and Customization
9.0
24
Not enough data
8.9
25
Not enough data
9.1
24
Not enough data
8.9
22
Not enough data
Campaigns
8.8
24
Not enough data
8.9
22
Not enough data
8.8
24
Not enough data
8.8
25
Not enough data
Integrations
9.1
23
Not enough data
8.1
19
Not enough data
9.1
25
Not enough data
8.5
20
Not enough data
Generative AI
7.5
20
Not enough data
Agentic AI - Vulnerability Scanner
6.8
10
Not enough data
7.5
10
Not enough data
Platform Basics
9.0
17
Not enough data
9.0
16
Not enough data
Platform Data
8.5
16
Not enough data
8.3
15
Not enough data
8.8
15
Not enough data
8.2
15
Not enough data
Platform Additional Functionality
8.4
16
Not enough data
9.2
14
Not enough data
8.3
14
Not enough data
Agentic AI - Customer Journey Analytics
6.0
5
Not enough data
7.0
5
Not enough data
6.3
5
Not enough data
6.9
6
Not enough data
Collection
7.4
7
Not enough data
8.8
7
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
7.2
6
Not enough data
Agentic AI - Review Management
Not enough data
Not enough data
Not enough data
Not enough data
Moderation
9.5
7
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
Use Cases
9.8
9
Not enough data
8.9
6
Not enough data
9.7
5
Not enough data
Administration
9.3
7
Not enough data
8.6
6
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
Display Options
8.6
6
Not enough data
8.3
7
Not enough data
8.3
6
Not enough data
8.1
6
Not enough data
Generative AI
7.8
6
Not enough data
Loyalty Experience
Not enough data
8.8
18
Not enough data
8.8
17
Not enough data
9.2
17
Not enough data
9.1
17
Not enough data
7.1
16
Not enough data
8.1
16
Loyalty Platform
Not enough data
8.6
18
Not enough data
9.3
18
Not enough data
8.1
17
Not enough data
8.2
16
Not enough data
8.6
17
Agentic AI - Loyalty Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
8.6
6
Not enough data
7.0
5
Not enough data
6.7
5
Not enough data
Additional Functionality
7.0
5
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Computing
Not enough data
6.7
15
Not enough data
6.1
15
Not enough data
8.3
15
Experimental Design
Not enough data
7.3
15
Not enough data
7.0
14
Not enough data
6.9
15
Analytics
Not enough data
7.6
16
Not enough data
5.0
16
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
6.9
14
Not enough data
7.0
14
Not enough data
6.9
15
Not enough data
6.8
14
Not enough data
6.3
14
Not enough data
7.4
16
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Marketing Operations
8.5
19
Not enough data
8.4
18
Not enough data
8.8
20
Not enough data
8.8
17
Not enough data
7.3
16
Not enough data
7.6
15
Not enough data
Campaign Activity
8.1
18
Not enough data
8.5
23
Not enough data
8.1
17
Not enough data
7.5
17
Not enough data
8.1
17
Not enough data
8.1
16
Not enough data
Agentic AI - Marketing Analytics
7.6
7
Not enough data
7.6
7
Not enough data
7.9
8
Not enough data
Categories
Categories
Shared Categories
Klaviyo and Voyado are categorized as SMS Marketing, Personalization, Customer Data Platform (CDP), and Marketing Automation
Unique Categories
Voyado is categorized as Personalization Engines, E-Commerce Personalization, Loyalty Management, A/B Testing, and E-Merchandising
Reviews
Reviewers' Company Size
Klaviyo
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Voyado
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
19.3%
Marketing and Advertising
12.6%
Apparel & Fashion
12.6%
Consumer Goods
11.6%
Health, Wellness and Fitness
7.3%
Other
36.5%
Retail
23.5%
Apparel & Fashion
20.6%
Marketing and Advertising
7.4%
Consumer Goods
7.4%
Information Technology and Services
5.9%
Other
35.3%
Discussions
What is UTM tracking Klaviyo?
3 Comments
CC
You can add Google Analytics utm tracking data to your emails sent in Klayvio. This can be automated.Read more
how can i know the language for my clients
3 Comments
AJ
You need to add a dynamic in your website when collecting data then use a segmentatino of your data into language preferences based on the tick...Read more
Can I use this for entermain
1 Comment
CB
Try this product ,:- https://jvz1.com/c/2817839/393694/Read more
Voyado has no more discussions with answers
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