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Top 10 Klaviyo Alternatives & Competitors

(1,348)4.6 out of 5

Based on G2 reviews, Klaviyo is often evaluated alongside top-rated alternatives that vary by use case, pricing, and features. Marketing Automation Software is used by teams seeking simple, productive platforms with features like online behavior tracking, social listening, and search tracking and optimization, according to G2 reviews. When comparing Klaviyo with other tools, reviewers most often evaluate integration and features as key differentiators.
The best overall alternative to Klaviyo is ActiveCampaign, rated ~4.4 stars on G2 from 14137+ reviewers. It is frequently praised for automation and automation features. Other well-known alternatives to Klaviyo are:

Dotdigital – known for customer support and helpful (G2 star rating ~4.4)
Braze – highly rated for intuitive and helpful (G2 star rating ~4.5)
Iterable – offers customer support and intuitive (G2 star rating ~4.4)
Ortto – best suited for teams that need customer support and intuitive (G2 star rating ~4.4)

Browse top options below. Based on G2 review data, Klaviyo is most commonly used in industries like Marketing Automation Software, Push Notification Software, Mobile Marketing Software. Compare user ratings by vertical to find the best fit.

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Best Paid & Free Alternatives to Klaviyo

ActiveCampaign
Dotdigital
Braze
Iterable
Ortto
Agentforce Marketing (formerly Salesforce Marketing Cloud)
Insider One
Bloomreach

Top 10 Alternatives to Klaviyo Recently Reviewed By G2 Community

Browse options below. Based on reviewer data, you can see how Klaviyo stacks up to the competition, check reviews from current & previous users in industries like Retail, Consumer Goods, and Cosmetics, and find the best product for your business.

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Ortto

By Ortto

4.4/5

(622)

Product Description

Reviewers say compared to Klaviyo, Ortto is:

Slower to reach roi

Better at support

Easier to set up

Categories in common with Klaviyo:

Pop-Up Builder

Email Template Builder

Personalization

Customer Data Platform (CDP)

Marketing Analytics

Agentforce Marketing (formerly Salesforce Marketing Cloud)

By Salesforce

4/5

(4,460)

Product Description

Reviewers say compared to Klaviyo, Agentforce Marketing (formerly Salesforce Marketing Cloud) is:

Slower to reach roi

More expensive

Categories in common with Klaviyo:

SMS Marketing

Personalization

Conversational Marketing

Customer Journey Analytics

By Insider One

Product Description

Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. Insider One provides the ultimate vendor experience for 2,000+ customers, helping teams be first, be focused, and be progressive, redefining what it means to lead in customer engagement.

Reviewers say compared to Klaviyo, Insider One is:

Better at support

More usable

Easier to set up

Categories in common with Klaviyo:

SMS Marketing

Personalization

Customer Journey Analytics

Customer Data Platform (CDP)

Marketing Automation