Compare Drift and HubSpot Sales Hub 
At a Glance
Market Segments
Mid-Market (51.7% of reviews)
Small-Business (60.8% of reviews)
Entry-Level Pricing
Starting at $2,500.00 Per Month
$0.00
Drift
Star Rating
(1,256)4.4 out of 5
Market Segments
Mid-Market (51.7% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $2,500.00 Per Month
Browse all 3 pricing plansHubSpot Sales Hub
Star Rating
(13,648)4.4 out of 5
Market Segments
Small-Business (60.8% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that HubSpot Sales Hub excels in user satisfaction, boasting a significantly higher G2 Score compared to Drift. Users appreciate the platform's customization options, allowing for tailored tracking of unique objects, which enhances their sales management experience.
- Users say that HubSpot Sales Hub offers a smoother onboarding process, with many finding it easy to onboard new users. The intuitive setup and automation features are frequently highlighted, making it a preferred choice for teams looking to get up and running quickly.
- Reviewers mention that while both platforms have similar star ratings, HubSpot Sales Hub's extensive user base and recent activity indicate a more robust community and support system. This is reflected in the positive feedback regarding its AI note taker feature for recording sales calls, which many find invaluable.
- According to verified reviews, Drift is recognized for its effective AI sales tools, which users find beneficial. However, some users have reported occasional routing bugs, suggesting that while the tool is impressive, it may not be as reliable as HubSpot in day-to-day operations.
- Users highlight that HubSpot Sales Hub's reporting features are among the best, providing detailed insights into sales performance and forecasting. This capability is a significant advantage for teams that rely on data-driven decision-making.
- Reviewers note that while Drift has a strong presence in the mid-market segment, HubSpot Sales Hub's appeal to small businesses is evident, with a larger percentage of reviews coming from this demographic. This suggests that HubSpot may be better suited for smaller teams looking for comprehensive sales solutions.
Pricing
Entry-Level Pricing
Drift
Premium
Starting at $2,500.00
Per Month
For small businesses. The right amount of conversational firepower to keep your business growing.
- * Everything in Free, plus:
- Live Chat
- Meetings
HubSpot Sales Hub
Free HubSpot CRM
$0.00
A foundational CRM that helps businesses organize their interactions, and create great experiences for their customers.
- Contact management
- Contact website activity
- Companies
Free Trial
Drift
Free Trial is available
HubSpot Sales Hub
Free Trial is available
Ratings
Meets Requirements
8.7
1,019
8.6
9,928
Ease of Use
8.7
1,032
8.7
10,817
Ease of Setup
8.4
508
8.4
4,781
Ease of Admin
8.5
473
8.6
3,156
Quality of Support
8.8
940
8.6
8,941
Has the product been a good partner in doing business?
8.9
472
8.7
3,108
Product Direction (% positive)
8.9
997
8.7
9,501
Features by Category
Sales Force Automation
Not enough data
8.7
6113
|
Verified
Not enough data
Feature Not Available
Not enough data
8.6
5989
|
Verified
Not enough data
8.6
6155
|
Verified
Not enough data
7.8
4200
|
Verified
Not enough data
8.5
5079
|
Verified
Not enough data
7.8
3259
|
Verified
Not enough data
7.8
3165
|
Verified
Not enough data
8.2
2459
Marketing Automation
Not enough data
8.7
5404
|
Verified
Not enough data
8.5
5056
|
Verified
Not enough data
8.7
5236
|
Verified
Not enough data
8.1
4445
|
Verified
Customer Support
Not enough data
8.3
3632
|
Verified
Not enough data
8.1
2463
Not enough data
8.4
3299
|
Verified
Not enough data
8.0
3277
|
Verified
Not enough data
8.2
3507
|
Verified
Reporting & Analytics
Not enough data
8.2
5812
|
Verified
Not enough data
8.4
6136
|
Verified
Not enough data
8.0
4293
|
Verified
Mobile & Social
Not enough data
8.0
3807
|
Verified
Not enough data
8.1
2459
|
Verified
Not enough data
7.7
4128
|
Verified
Platform
Not enough data
8.0
2931
|
Verified
Not enough data
8.3
2562
|
Verified
Not enough data
8.5
2985
|
Verified
Not enough data
8.1
2281
|
Verified
Not enough data
7.5
1974
Not enough data
8.0
2577
|
Verified
Not enough data
8.6
2995
|
Verified
Not enough data
8.0
1664
Integration
Not enough data
8.4
2265
|
Verified
Not enough data
8.2
2377
|
Verified
Not enough data
8.1
2232
|
Verified
Generative AI
Not enough data
7.4
678
Agentic AI - CRM
Not enough data
7.2
216
Not enough data
7.1
212
Not enough data
7.3
213
Not enough data
7.1
213
Not enough data
7.0
212
Not enough data
7.0
212
Not enough data
7.1
211
Messenger
8.5
204
|
Verified
Not enough data
8.2
201
|
Verified
Not enough data
9.1
273
|
Verified
Not enough data
8.5
250
|
Verified
Not enough data
Channels
7.9
116
|
Verified
Not enough data
8.9
250
|
Verified
Not enough data
7.7
91
|
Verified
Not enough data
7.6
81
|
Verified
Not enough data
7.8
90
|
Verified
Not enough data
Customers
8.6
225
|
Verified
Not enough data
8.4
202
|
Verified
Not enough data
8.1
241
|
Verified
Not enough data
8.7
242
|
Verified
Not enough data
8.5
246
|
Verified
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
8.9
315
|
Verified
8.4
527
8.2
309
|
Verified
8.6
623
8.2
288
|
Verified
8.8
652
8.7
305
|
Verified
8.9
659
Organization
8.0
265
|
Verified
9.0
680
8.0
269
|
Verified
8.8
666
8.3
278
|
Verified
8.6
604
Performance Analysis
7.8
241
|
Verified
8.3
557
8.0
261
|
Verified
8.8
668
Sales Analysis
7.5
215
|
Verified
Feature Not Available
7.7
221
|
Verified
8.7
620
Generative AI
7.5
87
8.2
157
7.6
85
8.3
156
Agentic AI - AI Sales Assistant
Not enough data
7.7
20
Not enough data
7.9
19
Not enough data
7.9
20
Not enough data
7.9
20
Not enough data
8.0
20
Not enough data
8.0
20
Not enough data
8.3
20
Integrated Workflows
Not enough data
8.8
1634
Not enough data
9.0
1681
Not enough data
8.3
1437
Not enough data
8.2
1333
Not enough data
8.8
1522
Not enough data
8.7
1384
Not enough data
8.5
1300
Repeatability and Reportability
Not enough data
8.6
1475
Not enough data
8.7
1547
Not enough data
8.6
1519
Not enough data
8.1
1391
Not enough data
Feature Not Available
AI and Automation
Not enough data
8.2
1243
Not enough data
8.1
1209
Not enough data
8.1
1200
Not enough data
7.8
1081
Not enough data
7.7
1028
Generative AI
Not enough data
7.3
492
Agentic AI - Sales Engagement
Not enough data
7.0
178
Not enough data
7.1
178
Not enough data
7.1
179
Not enough data
7.2
178
Not enough data
7.1
179
Not enough data
7.2
179
Not enough data
7.1
181
Call Analytics
Not enough data
8.2
302
Not enough data
7.9
269
Not enough data
8.0
278
Not enough data
Feature Not Available
Artificial Intelligence - Conversation Intelligence
Not enough data
Feature Not Available
Not enough data
7.5
243
Not enough data
Not enough data
Generative AI
Not enough data
7.6
112
Agentic AI - Conversation Intelligence
Not enough data
7.4
25
Not enough data
7.5
25
Not enough data
7.8
26
Not enough data
7.3
25
Not enough data
7.7
24
Not enough data
7.3
24
Not enough data
7.5
25
Responses
Not enough data
8.3
10
Not enough data
8.5
10
Not enough data
7.7
10
Automation - AI Agents
Not enough data
8.9
9
Not enough data
9.1
9
Not enough data
8.7
9
Not enough data
8.5
9
Not enough data
8.8
8
Platform
Not enough data
8.2
10
Not enough data
8.3
10
Not enough data
8.9
9
Autonomy - AI Agents
Not enough data
7.8
9
Not enough data
7.8
9
Not enough data
8.0
9
Not enough data
7.6
9
Generative AI
Not enough data
9.1
9
Not enough data
9.1
9
Responses
8.2
280
Not enough data
8.3
268
Not enough data
8.4
303
Not enough data
8.1
273
Not enough data
8.0
228
Not enough data
Platform
8.9
309
Not enough data
8.4
291
Not enough data
8.4
275
Not enough data
8.1
281
Not enough data
7.9
240
Not enough data
8.4
261
Not enough data
8.2
286
Not enough data
Generative AI
7.7
84
Not enough data
7.7
82
Not enough data
Conversational Platform
8.6
167
Not enough data
8.4
117
Not enough data
8.7
128
Not enough data
8.6
92
Not enough data
Support Automation
Feature Not Available
Not enough data
8.4
147
Not enough data
8.7
138
Not enough data
8.4
92
Not enough data
Generative AI
7.9
31
Not enough data
7.7
31
Not enough data
Integrations
7.4
92
8.3
522
7.9
95
9.0
719
7.8
91
8.3
588
7.3
88
8.4
577
8.0
95
7.7
487
Branding & Customizatio
8.2
94
8.6
628
8.3
93
8.7
648
7.9
90
8.4
569
Automatic Rules & Configurations
8.5
96
8.7
622
8.2
90
8.9
631
8.1
93
8.5
588
Agentic AI - Business Scheduling
Not enough data
7.7
47
Not enough data
7.6
46
Customer Support
7.8
12
Not enough data
7.8
12
Not enough data
8.1
12
Not enough data
Automation
8.2
11
Not enough data
8.3
13
Not enough data
8.3
12
Not enough data
Artificial Intelligence
7.7
13
Not enough data
8.2
13
Not enough data
8.3
14
Not enough data
Generative AI
7.7
31
Not enough data
7.9
30
Not enough data
Agentic AI - Bot Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
7.7
83
Not enough data
7.7
81
Not enough data
7.3
81
Not enough data
Communication
9.2
543
|
Verified
Not enough data
8.5
539
|
Verified
Not enough data
7.8
323
|
Verified
Not enough data
8.6
414
|
Verified
Not enough data
7.9
189
Not enough data
Internal Use
8.4
461
|
Verified
Not enough data
8.7
470
|
Verified
Not enough data
8.5
471
|
Verified
Not enough data
8.2
408
|
Verified
Not enough data
8.3
371
|
Verified
Not enough data
8.1
401
|
Verified
Not enough data
Generative AI
7.4
20
Not enough data
Self-Service Experience
8.1
57
Not enough data
8.2
53
Not enough data
Feature Not Available
Not enough data
8.2
51
Not enough data
8.5
57
Not enough data
Self-Service Platform
8.6
57
Not enough data
8.7
60
Not enough data
8.2
59
Not enough data
8.6
59
Not enough data
Agentic AI - Customer Self-Service
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Visitor Identification
Not enough data
6.0
17
Agentic AI - Sales Performance Management
Not enough data
6.6
81
Not enough data
6.8
81
Not enough data
6.6
81
Incentives
Not enough data
7.9
769
Not enough data
8.1
847
|
Verified
Not enough data
7.5
718
|
Verified
Not enough data
8.3
943
Personalization
Not enough data
8.4
966
Not enough data
8.5
1099
|
Verified
Not enough data
8.8
1198
|
Verified
Not enough data
8.5
990
|
Verified
Administrative
Not enough data
8.6
1021
|
Verified
Not enough data
8.4
902
|
Verified
Not enough data
8.3
856
Agentic AI - Email Tracking
Not enough data
6.9
116
Not enough data
6.9
116
Not enough data
6.9
116
Not enough data
6.9
116
Not enough data
6.8
115
Not enough data
6.8
116
Not enough data
6.9
117
Analytics
Not enough data
8.7
2095
Not enough data
8.8
2081
Not enough data
Feature Not Available
Customizations
Not enough data
8.8
2134
Not enough data
8.9
2134
Not enough data
8.8
2230
Not enough data
Feature Not Available
Not enough data
8.9
2209
Generative AI
Not enough data
7.5
483
Agentic AI - Sales Analytics
Not enough data
7.0
105
Not enough data
7.1
103
Not enough data
7.2
101
Not enough data
7.3
103
Not enough data
7.2
102
Data Sourcing
Not enough data
8.3
1353
Not enough data
8.4
1423
Not enough data
8.2
1289
Not enough data
8.6
1542
Not enough data
8.4
1386
Predictive Analytics
Not enough data
8.1
1344
Not enough data
8.2
1301
Not enough data
7.7
1130
Not enough data
7.9
1262
Sales Management
Not enough data
8.8
1552
Not enough data
7.9
1243
Not enough data
8.4
1406
Not enough data
8.9
1617
Agentic AI - Outbound Call Tracking
Not enough data
7.4
61
Not enough data
7.1
59
Calling
Not enough data
8.6
1190
Not enough data
8.1
982
Not enough data
8.6
1150
Not enough data
8.7
1181
Not enough data
7.9
69
Contacts
Not enough data
8.7
1256
Not enough data
8.4
1098
Not enough data
8.6
1158
Insights
Not enough data
9.0
1345
Not enough data
8.7
1186
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
1090
Not enough data
7.5
65
Agentic AI - Sales Enablement
Not enough data
6.9
61
Not enough data
6.9
60
Not enough data
6.9
59
Content Management
Not enough data
8.4
804
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
811
Not enough data
8.3
798
Analytics
Not enough data
8.4
883
Not enough data
8.4
883
Not enough data
8.4
826
Not enough data
8.3
800
Learning Management - Sales Enablement
Not enough data
7.5
39
Not enough data
7.4
39
Not enough data
7.8
40
Revenue Enablement - Sales Enablement
Not enough data
7.3
38
Not enough data
7.2
39
Not enough data
7.4
39
Relationship Management - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Follow up Automation - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Document Management - Insurance CRM
Not enough data
Not enough data
Integrations & Reports - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Drift and HubSpot Sales Hub are categorized as Business Scheduling and AI Sales Assistant
Unique Categories
Drift is categorized as Conversational Support, Conversational Marketing, Chatbots, Bot Platforms, Live Chat, Customer Self-Service, and Customer Service Automation
HubSpot Sales Hub is categorized as Conversation Intelligence, Sales Engagement, Sales Enablement, Outbound Call Tracking, Sales Analytics, Visitor Identification, Email Tracking, Sales Performance Management, CRM, AI Agents For Business Operations, and Insurance CRM
Reviews
Reviewers' Company Size
Drift
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
HubSpot Sales Hub
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
32.8%
Information Technology and Services
20.6%
Marketing and Advertising
7.2%
Financial Services
3.2%
Computer & Network Security
3.0%
Other
33.3%
Computer Software
15.9%
Information Technology and Services
12.2%
Marketing and Advertising
9.9%
Financial Services
4.3%
Education Management
3.2%
Other
54.5%
Discussions
How do I scale conversational marketing?
2 Comments
Official Response from Drift
Chatbots allow you to offer fast responses to visitors 24/7, even while your team is sleeping. Since they can ask the same qualifying questions your sales...Read more
What types of people are having conversations with businesses?
2 Comments
Official Response from Drift
When we analyzed the data from the 50,000+ businesses using Drift for conversational marketing, we found that people in key decision-making roles are often...Read more
How do I measure the effectiveness of conversational marketing?
2 Comments
Official Response from Drift
You can measure your conversational marketing efforts just like you would measure any other marketing channel. Platforms like Drift give you dashboards that...Read more
Can I automate multiple scheduled sales email sends based on the suggested optimized send times?
6 Comments
JF
Yes, you can schedule automated emails at suggested optimized times. You can send single emails or sequences.Read more
Will Hubspot connect well with variety of accounting softwares?
5 Comments
CM
There aren’t any native integrations that I’m aware of. There are a few you can set up through Zapier. A word of caution: HubSpot isn’t currently compliant...Read more
How has HubSpot Sales Hub impacted the sales pipeline management in small to mid-sized businesses?
4 Comments
JA
HubSpot Sales Hub helps small and mid-sized businesses manage their sales pipeline better by:
Giving a clear view of all leads and deals.
Automating...Read more
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