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Drift Reviews & Product Details

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Drift Demo - Bionic Chatbots
Redefine what it means to have an online conversation with Drift's enterprise-grade Bionic Chatbots, which leverage AI and your own content to give your buyers the freedom, security, and flexibility to take the conversation wherever they need to go. 
Drift Demo - Conversational Landing Pages
Conversational landing pages transform passive browsing into active conversations. Unlike traditional landing pages where your visitors may have questions but don’t have time to wait around for an answer, Drift’s conversational landing pages serve up information relevant to the asset you’re shari...
Drift Demo - Fastlane
Transform your web forms into a direct line to your sales pipeline. Fastlane plugs into your website forms to let your target leads jump straight into a live conversation or book a meeting. No more forcing leads to wait for follow-up after filling out a form.
Drift Demo - Prospector
Unlock the full potential of your sales strategy with Drift Prospector. This AI-driven tool accurately forecasts buying signals within your most valued accounts, blending direct engagement, external intent insights, and Salesforce data to map out the buying journey. Equip your sales force with th...
Drift Demo - Site Concierge
Drift’s Site Concierge delivers multi-faceted digital experiences unique to each website visitor based on their individual interests, intent, and stage. This results in individualized experiences for them, and more quality pipeline for you — all with less effort from your marketing team. 
Drift Demo - Conversation Insights
With Drift Analytics & Insights, you get a clear picture of website performance — analyzing which conversational approaches, on which pages, generate your highest-converting leads. And which source and influence the most pipeline and revenue. So you can do more of what works best.
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Drift Reviews (1,256)

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Drift Reviews (1,256)

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4.4
1,256 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise Drift for its ease of use and powerful features that enhance customer engagement and streamline sales processes. The platform's ability to facilitate real-time communication and automate meeting scheduling is highly valued, making it a preferred choice for sales teams. However, some users note that the integration with other tools can be challenging and may require additional support.

Pros & Cons

Generated from real user reviews
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Nabin P.
NP
CEO
Mid-Market (51-1000 emp.)
"Powerful for Boosting Sales, but Could Improve UI and Performance"
What do you like best about Drift?

What I appreciate most about Drift is its ability to transform website chats into immediate sales opportunities. The platform efficiently routes complex customer inquiries to the appropriate representative, allows for instant meeting scheduling, and integrates smoothly with marketing tools such as HubSpot, Salesforce, and Adobe Marketo. Drift is especially well-suited for B2B SaaS companies aiming to accelerate their sales pipeline. Review collected by and hosted on G2.com.

What do you dislike about Drift?

Drift tends to be slower and consumes heavy memory, and I find the pricing structure to be somewhat unclear. The user interface is rather plain, lacking any standout visual elements. Additionally, the cost is quite high, making it more appropriate for enterprise-level teams. It's also harder to implement and slow customer support. Review collected by and hosted on G2.com.

Siddhaant M.
SM
Account Development Executive
Enterprise (> 1000 emp.)
"Targeted Lead Generation with Seamless Integration"
What do you like best about Drift?

Drift is a very good way to get new leads as a sales person. Targeted lead generation with better than average conversion. Does have seamless integration with calendar and custom guardrails that can ebs et according to each users schedule Review collected by and hosted on G2.com.

What do you dislike about Drift?

It lags connection with Salesforce/ not entirely successful. Review collected by and hosted on G2.com.

Shubham C.
SC
Business development Representative
Enterprise (> 1000 emp.)
"Ease of access with smooth experience"
What do you like best about Drift?

Some new thing that I have been using lately is the calling feature, if any customer gives their contact number I can directly call them, I can also start a quick meeting with them while chatting without any hassle Review collected by and hosted on G2.com.

What do you dislike about Drift?

Customer qualification before adding a sales rep can be slightly improved, rest I think everything is all good till now and I still use it for more than 8 hours a day Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Mid-Market (51-1000 emp.)
"Livechat AI Tool"
What do you like best about Drift?

AI Sales tools is very beneficial and a great addition to Drift's features! Review collected by and hosted on G2.com.

What do you dislike about Drift?

It has become more user friendly over the year and more support has been provided Review collected by and hosted on G2.com.

Response from Alexa Joy Imperial of Drift

Thanks for taking the time to share your experience with Drift! We're thrilled to hear that you're benefiting from our native integrations. We know how important it is to make sure that our platform works seamlessly with the tools you're already using.

Please let us know if there's anything else we can do to make your experience even better!

—Alexa Imperial: Customer Marketing @ Drift

Verified User in Computer Software
EC
Small-Business (50 or fewer emp.)
"Was a good Chatbot, But Major Data Breach and Billing Issues Disappoint"
What do you like best about Drift?

We used the Drift chatbot product for our website and it worked well. Review collected by and hosted on G2.com.

What do you dislike about Drift?

Once Salesloft acquired Drift the customer service went down significantly. They also had a major data breach that impacted the service for 10 days in August https://www.upguard.com/blog/salesloft-drift-breach.

We tried to cancel the renewal, but people from Salesloft kept calling me for payment. Then, out of the blue, I received an email that payment had been processed to Salesloft on my Amex card. They had someone processed the payment using my old card # that had expired last year. Review collected by and hosted on G2.com.

Response from Katherine Horner of Drift

I'm sorry to hear about your renewal issues! Please let me know if there's anything I can do to help here.

Verified User in Computer Software
UC
Mid-Market (51-1000 emp.)
Guest users or non-business users of the software, not included in G2 scores.
"Drift for SDR team"
What do you like best about Drift?

The chatbot for asking information from the lead Review collected by and hosted on G2.com.

What do you dislike about Drift?

We have some bugs that are going to be fixed Review collected by and hosted on G2.com.

Yesetly M.
YM
Business Development Representative
Mid-Market (51-1000 emp.)
"Easy way to chat and book meetings with prospects!"
What do you like best about Drift?

I have used drift in 2 diffrent work places and both of which have been easy to access.

It allows prospects to reach out to us with any questions and book meetings when we aren't available.

Drfit also has a feature that allows us to view what companies have been using our websites and what they have been browisng, allowing us to target those companies with specific wording in mind.

If customer support is ever needed from our end they are always quick to respond to our inquiries! Review collected by and hosted on G2.com.

What do you dislike about Drift?

I have used Drift for 4 years and don't have a complaint! Review collected by and hosted on G2.com.

Mitch R.
MR
Enterprise Sales Development Representative
Enterprise (> 1000 emp.)
"An SDR's best friend!"
What do you like best about Drift?

I love how conversational Drift feels when talking to a potential prospect. It helps me snag those extra inbound leads each month and provides an easy-to-navigate solution for sales reps to schedule meetings and pre-qualify inbound leads.

I love how it integrates so easily with Gmail as well, which makes it feel much more streamlined and not just one other platform I need to balance in my tech stack. I check Drift every day, and it has been a great resource for me in a challenging sales year! Review collected by and hosted on G2.com.

What do you dislike about Drift?

Sometimes I receive leads that are from another rep's territory, but I suspect that might be more of an organizational issue via Salesforce than a Drift issue. Review collected by and hosted on G2.com.

Javier B.
JB
Business Development Representative | Iberia Market
Mid-Market (51-1000 emp.)
"Javier Borreguero Review"
What do you like best about Drift?

Drift.com is an exceptional platform for conversational marketing, and my experience with it has been overwhelmingly positive. The user interface is intuitive and straightforward, making it easy for anyone to get started. This ease of use is complemented by a seamless implementation process that doesn't require extensive technical knowledge, which is a significant advantage for smaller teams or those without a dedicated IT department.

Customer support is another strong point for Drift. Their support team is responsive and knowledgeable, ensuring that any issues or questions are addressed promptly. This level of support is crucial for maintaining smooth operations and maximizing the platform's potential.

In terms of usage, Drift is highly effective in generating conversations. The frequency of use can vary, but the platform's ability to engage visitors and convert them into leads is impressive. The more you use it, the more you can refine and optimize your interactions, leading to better results over time.

Drift also offers a comprehensive set of features, providing everything you need to manage your conversational marketing efforts efficiently. The number of features available is extensive, catering to various needs from basic chat functions to advanced automation and integrations.

Speaking of integrations, Drift excels in this area as well. The platform integrates smoothly with numerous other tools and systems, enhancing its functionality and making it a versatile addition to your marketing stack.

Overall, Drift.com is a robust and user-friendly solution for any business looking to enhance their customer engagement through conversational marketing. Its ease of use, straightforward implementation, excellent customer support, effective use in generating conversations, extensive features, and seamless integrations make it a top choice in this space. Review collected by and hosted on G2.com.

What do you dislike about Drift?

Firstly, the ease of use can be a double-edged sword. Although the interface is intuitive, the learning curve for mastering all the features can be steep. New users might find it overwhelming to navigate through the extensive functionality without sufficient guidance.

The implementation process, while straightforward for basic setups, can become complicated when integrating with multiple systems. Customizing the platform to fit specific needs might require technical expertise or support, which isn't always readily available.

Customer support, although generally responsive, can sometimes be slow to resolve more complex issues. There have been instances where follow-up on support tickets took longer than expected, which can be frustrating when facing time-sensitive problems.

In terms of frequency of use, the platform can sometimes generate too many low-quality conversations. Filtering out irrelevant interactions to focus on genuine leads requires continuous fine-tuning, which can be time-consuming.

While the number of features is a selling point, it can also be overwhelming. The vast array of options might lead to feature bloat, making it difficult to find and utilize the tools that are most relevant to your needs.

Ease of integration is another area that could use improvement. Although Drift integrates with many popular tools, some integrations are not as seamless as advertised. There can be compatibility issues that require additional troubleshooting, detracting from the overall user experience.

In summary, while Drift.com is a powerful tool for conversational marketing, it has its drawbacks. The steep learning curve, occasional complexities in implementation and integration, inconsistent customer support, and the potential for feature overload are areas where the platform could improve. Balancing these aspects with its strengths can help you decide if Drift is the right fit for your business needs. Review collected by and hosted on G2.com.

JS
Account Development Executive
Enterprise (> 1000 emp.)
"Very useful as an ADE that handles both inbound and outbound!"
What do you like best about Drift?

I'll break what I like most down into 3 points:

1. I enjoy how easy it is to respond to interested customers and have active pre-discovery calls, this helps shorten my processes for qualifying leads.

2. I like the feature set of the product, ie. theres a prospecting page that shares valuables insights also how easy the implementation process was as well as the integrations with MF Teams and Slack.

3. I like how Drift enables us to better our customer support, A good chunk of our team uses Drift frequently (everyday) and It allows us to better direct leads to our respective business units. Review collected by and hosted on G2.com.

What do you dislike about Drift?

There's not much for me to add for dislikes other than the odd instance of the application crashing and causing issues signing in, it results in leaving customers unanwered. Review collected by and hosted on G2.com.

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Drift Features
Pop-up Chat
Notifications
Targeted Emails
Customization
Conversation Archiving
Lead Development
Customer-facing Chatbot
Lead Qualification
Meeting Scheduling
Route To Human
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