[
HubSpot... Reviews
](https://www.g2.com/products/hubspot-marketing-hub/reviews)

[
HubSpot... Reviews
](https://www.g2.com/products/hubspot-marketing-hub/reviews)

# HubSpot Marketing Hub Pricing Overview

[Editedit](https://my.g2.com/hubspot-marketing-hub/pricings)

Free Trial

## HubSpot Marketing Hub Pricing Key Insights

Last updated on Apr 29, 2026

* * *

HubSpot Marketing Hub offers **4 pricing editions** , starting from **$0** to **$3,600**. HubSpot Marketing Hub pricing tiers are designed to support different usage levels and team sizes. HubSpot Marketing Hub also offers a **free trial**. Compare the HubSpot Marketing Hub pricing table below to figure out the best fit for your needs. Some plans may require you to contact **HubSpot** for **custom pricing**.

* * *

Marketing Hub Free — $0

Marketing Hub Starter — $20 / 1 Core Seat Per Month

Marketing Hub Professional — $890 / 3 Core Seat Per Month

Marketing Hub Enterprise — $3,600 / 5 Core Seat Per Month

Rated 4.4 / 5

\*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller.

Marketing Hub Free

$0.00

For business owners and marketers who want to start generating website leads and tracking contact activity — for free.

- Forms
- Contact activity
- Contact management
- Contact & company insights
- Ad management
- Conversations inbox
- Team email
- Live chat
- Conversational bots
- Reporting dashboards

Show More

Marketing Hub Professional

$890.00

3 Core Seat Per Month

For more experienced marketers and growing marketing teams. Run complete inbound marketing campaigns at scale with automation.

- All Marketing Hub Starter features, plus...
- Phone support
- Blog & content creation tools
- SEO & content strategy
- Social media
- Calls-to-action
- Landing pages
- Standard SSL certificate
- Subdomain availability
- Marketing automation
- Video hosting & management
- Goal-based nurturing
- Salesforce integration
- Smart content
- Attribution reporting
- A/B testing
- Teams
- Google Search Console integration
- Custom reporting
- Account-based marketing (beta)

Show More

Marketing Hub Enterprise

$3,600.00

5 Core Seat Per Month

For advanced marketing teams. Run scalable inbound marketing campaigns, with sophisticated analytics and revenue reporting.

- All Marketing Hub Professional features, plus...
- Multi-touch revenue attribution
- Custom event reporting
- Custom event triggers
- Adaptive testing (AI-powered A/B testing)
- Predictive lead scoring
- Single sign-on
- Content partitioning
- CMS membership
- Email send frequency cap
- YouTube integration

Show More

Marketing Hub Starter

$20.00

1 Core Seat Per Month

For developing marketers or marketing teams. Start marketing right with lead capture forms, ads, contact tracking, and email marketing — all in one place.

- All Marketing Hub Free features, plus...
- HubSpot branding removed
- Email marketing
- Lists
- Mobile optimization

Show More

Grow traffic and convert more visitors

Pricing information for HubSpot Marketing Hub is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase HubSpot Marketing Hub must be conducted with the seller.
Pricing information was last updated on July 20, 2026

Show More

## G2 Deals Offer

### Exclusive savings on HubSpot Marketing Hub through G2 Deals

20% off HubSpot plans for the first year, then 10% off in perpetuity

[**Deals**](https://www.g2.com/deals)

20% Off

Claim Offer

## HubSpot Marketing Hub Pricing FAQs

Generated using AI

Is HubSpot Marketing Hub free, or does it offer a free trial?

Yes. According to G2 data, HubSpot Marketing Hub offers a free plan with limited features. Users can upgrade to paid plans for additional capabilities. Visit the seller's official pricing page to compare plan options and features.

How much does HubSpot Marketing Hub cost in 2026?

According to G2 data, HubSpot Marketing Hub pricing in 2026 starts at $20.00 and can reach $3,600.00 depending on the selected plan. Pricing may vary based on billing terms or usage, so users should review the HubSpot's official pricing page for the most current details.

Who is HubSpot Marketing Hub pricing best suited for?

According to G2 reviewers, HubSpot Marketing Hub's pricing structure suits different audiences at each tier. The free and Starter plans are best suited for small businesses, solopreneurs, and early-stage startups needing basic lead capture and email marketing without heavy investment. G2 reviews from small business users frequently praise the accessible entry point. The Professional tier at $890/month is most appropriate for growing marketing teams in mid-market companies across industries like technology, financial services, and education that require automation and advanced analytics. Enterprise at $3,600/month targets large organizations needing multi-touch attribution, predictive lead scoring, and single sign-on. G2 reviewers caution that smaller teams risk paying for unused features at higher tiers.

What are the key differences between the free and paid versions of HubSpot Marketing Hub?

HubSpot Marketing Hub's free tier includes core tools such as forms, contact management, ad management, live chat, conversational bots, and reporting dashboards, making it a functional starting point. G2 reviewers frequently note that the free version provides enough to get started but quickly reveals its limits. HubSpot Marketing Hub's paid plans unlock progressively more powerful capabilities: the Starter tier at $20/month removes HubSpot branding and adds email marketing, while the Professional tier at $890/month introduces marketing automation, A/B testing, SEO tools, social media, landing pages, and Salesforce integration. G2 users consistently highlight that automation workflows, available only in Professional and above, are the primary driver for upgrading.

Is HubSpot Marketing Hub considered good value for its pricing?

HubSpot Marketing Hub is widely regarded as a premium investment that delivers strong returns when fully utilized. G2 reviewers consistently praise its all-in-one capabilities, noting that consolidating email, automation, CRM, social, and analytics into one platform justifies the cost. However, pricing is a recurring concern, particularly the steep jump from Starter at $20/month to Professional at $890/month, which many G2 users describe as a significant barrier. The contact-based pricing model also draws criticism, as costs escalate quickly with database growth. Reviewers who use HubSpot Marketing Hub extensively report strong ROI, while smaller teams or those using only a few features often question whether the investment is proportionate.

## Top-Rated Alternatives

[

 ![Demandbase One](https://images.g2crowd.com/uploads/product/hd_favicon/c774a027c587be17b366c706735319c9/demandbase-one.svg "Demandbase One")

Demandbase One

4.4/5(1,988)

](https://www.g2.com/products/demandbase-one/reviews)

[

 ![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign")

ActiveCampaign

4.4/5(14,729)

](https://www.g2.com/products/activecampaign/reviews)

[

 ![Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-marketing-formerly-salesforce-marketing-cloud.svg "Agentforce Marketing (formerly Salesforce Marketing Cloud)")

Agentforce Marketing (formerly Salesforce Marketing Cloud)

4/5(4,630)

](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews)

[
View All Alternatives
](https://www.g2.com/products/hubspot-marketing-hub/competitors/alternatives)

## HubSpot Marketing Hub Pricing Reviews
(2)

 ![Marc G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Marc G.")
MG

Marc G.

EMEA/Global Digital &amp; Marketing Senior Specialist (Freelancer-Contractor)

Marketing and Advertising

Enterprise (\> 1000 emp.)

3/11/2026

More Options
- 
- [Respond as HubSpot Marketing Hub](https://www.g2.com/survey_responses/hubspot-marketing-hub-review-10652363/official_response/new)

"Powerful Hubs, Automations, and Integrations That Streamline Our Workflow"

5/5

What do you like best about HubSpot Marketing Hub?

List / audiencecreation

worklow automation creation

Dashboard creation

CRM Hub / Sales Hub

The app market place n

Content creation Hub 5 Landing page, email )

Integration to outlook & Gmail Review collected by and hosted on G2.com.

What do you dislike about HubSpot Marketing Hub?

AI Breeze should be improved

There are some few visula bugs remaining especially on the cntent creation Review collected by and hosted on G2.com.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

Working for multiples B2B companies and it helps to structure your data, integrate your marketing strategy in all in one place.

Regarding the price it's very big value for solving automation, data personnalisation, content creation and audience creation Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Saniya S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Saniya S.")
SS

Saniya S.

Typewriter

Small-Business (50 or fewer emp.)

12/26/2025

More Options
- 
- [Respond as HubSpot Marketing Hub](https://www.g2.com/survey_responses/hubspot-marketing-hub-review-12153041/official_response/new)

"All-in-One Solution with Room for Improvement"

0/5

What do you like best about HubSpot Marketing Hub?

Highly regarded for its all in one approach that simplifies complex digital marketing tasks Review collected by and hosted on G2.com.

What do you dislike about HubSpot Marketing Hub?

Prohibitive and escalating cost and bill shock for marketing contact Review collected by and hosted on G2.com.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

Core problem solved is disconnected data silose Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

HubSpot Marketing Hub Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_d6b6650425eafc5c72f230cad744ad29/adobe-marketo-engage.png "Product Avatar Image")

Adobe Marketo Engage

4.1/5(3,148)

[
Compare Now
](https://www.g2.com/compare/adobe-marketo-engage-vs-hubspot-marketing-hub)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_50828ef2b93af30b29edd9061533c3b9/activecampaign.jpg "Product Avatar Image")

ActiveCampaign

4.4/5(14,729)

[
Compare Now
](https://www.g2.com/compare/activecampaign-vs-hubspot-marketing-hub)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_3a9b023e28464647fa13b8f367a5f12c/act-on%282%29.png "Product Avatar Image")

Act-On

4.1/5(1,070)

[
Compare Now
](https://www.g2.com/compare/act-on-vs-hubspot-marketing-hub)

## Consulting Services for HubSpot Marketing Hub

[

 ![DemandGen](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f8981d6ff926d3875d093ef86d05f87e/demandgen.png "DemandGen")

DemandGen

4.6/5(28)

](https://www.g2.com/products/demandgen/reviews)

[

 ![Affirma Consulting](https://images.g2crowd.com/uploads/product/hd_favicon/fb94be68f82ec1b07a67c77bd45f1970/affirma-consulting.svg "Affirma Consulting")

Affirma Consulting

5/5(1)

](https://www.g2.com/products/affirma-consulting/reviews)

[

 ![Weidert Group](https://images.g2crowd.com/uploads/product/hd_favicon/67bbf75f474e150dd19d577d80397461/weidert-group.svg "Weidert Group")

Weidert Group

](https://www.g2.com/products/weidert-group/reviews)

[See all HubSpot Marketing Hub Providers](https://www.g2.com/products/hubspot-marketing-hub/implementation)

##### Categories on G2

[
AI Agents For Business Operations
](https://www.g2.com/categories/ai-agents-for-business-operations)[
Social Media Management
](https://www.g2.com/categories/social-media-mgmt)[
Marketing Automation
](https://www.g2.com/categories/marketing-automation)

[
Conversational Marketing
](https://www.g2.com/categories/conversational-marketing)[
Social Media Advertising
](https://www.g2.com/categories/social-media-advertising)[
Landing Page Builders
](https://www.g2.com/categories/landing-page-builders)[
Marketing Analytics
](https://www.g2.com/categories/marketing-analytics)[
Account Data Management
](https://www.g2.com/categories/account-data-management)[
Customer Journey Analytics
](https://www.g2.com/categories/customer-journey-analytics)[
Attribution
](https://www.g2.com/categories/attribution)[
AI Marketing Agents
](https://www.g2.com/categories/ai-marketing-agents)[
Pop-Up Builder
](https://www.g2.com/categories/pop-up-builder)[
Account-Based Analytics
](https://www.g2.com/categories/account-based-analytics)[
Account-Based Orchestration Platforms
](https://www.g2.com/categories/account-based-orchestration-platforms)[
Account-Based Web and Content Experiences
](https://www.g2.com/categories/account-based-web-and-content-experiences)

Show More

##### Explore More

[
Which event ticketing platforms are good for music venues or festivals that need to manage tiered pricing, reserved seating and high-volume sales at once?
](https://www.g2.com/discussions/which-event-ticketing-platforms-are-good-for-music-venues-or-festivals-that-need-to-manage-tiered-pricing-reserved-seating-and-high-volume-sales-at-once)[
What is the cheapest cloud directory platform that is still solid enough for managing Windows, Mac and Linux devices across a growing team?
](https://www.g2.com/discussions/what-is-the-cheapest-cloud-directory-platform-that-is-still-solid-enough-for-managing-windows-mac-and-linux-devices-across-a-growing-team)[
Best customer service automation tools for small businesses
](https://www.g2.com/discussions/what-is-the-best-customer-service-automation-tool-for-small-businesses)

[
Best MDR software for small business security
](https://www.g2.com/discussions/best-mdr-software-for-small-business-security)[
What is the most accurate salary benchmarking dashboard for a B2B software firm that wants to compare developer pay against other companies of similar size and stage?
](https://www.g2.com/discussions/what-is-the-most-accurate-salary-benchmarking-dashboard-for-a-b2b-software-firm-that-wants-to-compare-developer-pay-against-other-companies-of-similar-size-and-stage)[
Pros and Cons Details
](https://www.g2.com/products/hubspot-marketing-hub/reviews?qs=pros-and-cons)

Show More

[
Which event ticketing platforms are good for music venues or festivals that need to manage tiered pricing, reserved seating and high-volume sales at once?
](https://www.g2.com/discussions/which-event-ticketing-platforms-are-good-for-music-venues-or-festivals-that-need-to-manage-tiered-pricing-reserved-seating-and-high-volume-sales-at-once)[
What is the cheapest cloud directory platform that is still solid enough for managing Windows, Mac and Linux devices across a growing team?
](https://www.g2.com/discussions/what-is-the-cheapest-cloud-directory-platform-that-is-still-solid-enough-for-managing-windows-mac-and-linux-devices-across-a-growing-team)[
Best customer service automation tools for small businesses
](https://www.g2.com/discussions/what-is-the-best-customer-service-automation-tool-for-small-businesses)

[
Best MDR software for small business security
](https://www.g2.com/discussions/best-mdr-software-for-small-business-security)[
What is the most accurate salary benchmarking dashboard for a B2B software firm that wants to compare developer pay against other companies of similar size and stage?
](https://www.g2.com/discussions/what-is-the-most-accurate-salary-benchmarking-dashboard-for-a-b2b-software-firm-that-wants-to-compare-developer-pay-against-other-companies-of-similar-size-and-stage)[
Pros and Cons Details
](https://www.g2.com/products/hubspot-marketing-hub/reviews?qs=pros-and-cons)