Best Personalization Software - Page 13

How Many Personalization Software Products Does G2 Track?

Total Products under this Category: 241

Category Stats (Aug 2026)

  • Average Rating: 4.51/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Personyze (+0.87%) - Among all products in this category, Personyze recorded the largest rating increase compared to last month

Last updated: August 04, 2026

How Does G2 Rank Personalization Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 37,800+ Authentic Reviews
  • 241+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Personalization Software

G2 Grid® for Personalization Software plotting products by satisfaction and market presence

Highlighted products: Insider One, Braze, Klaviyo, Customer.io, Dotdigital, Iterable, Bloomreach, and Agentforce Marketing (formerly Salesforce Marketing Cloud).

Underlying data: [Grid® JSON](https://www.g2.com/categories/personalization/grids.json?focus%5B%5D=insider-one&focus%5B%5D=braze&focus%5B%5D=klaviyo&focus%5B%5D=customer-io&focus%5B%5D=dotdigital&focus%5B%5D=iterable&focus%5B%5D=bloomreach-bloomreach&focus%5B%5D=agentforce-marketing-formerly-salesforce-marketing-cloud)

Sponsored

Saleswings

SalesWings is an AI-powered revenue acceleration platform that helps marketing, sales, and emerging agentic teams make every engagement timely, relevant, and impactful. It provides a holistic, first-party view of buyer interests, intent, and sales-readiness across leads and accounts, and is purpose-built to complement B2C marketing clouds with the missing “B2B layer.” Built for Salesforce-centric stacks and adjacent engagement tools, SalesWings delivers best-in-class native integrations with Salesforce Sales Cloud, Marketing Cloud (all editions), Data Cloud and Agentforce, plus Braze, Segment, and others—so insights land where teams already work. It is a certified Salesforce ISV and Braze Alloys partner. Core capabilities include rich behavioral data collection, lead/account scoring (point-based, predictive, and fit/grading), interest tagging, real-time sales alerts (email/Slack/browser), an AI sales assistant for next-best actions, and CRM-native attribution and campaign impact reporting. SalesWings Interactions adds high-performing, behaviorally targeted on-site pop-ups to capture and qualify demand without heavy ops lift. Who benefits: Demand gen and marketing operations improve audience targeting, channel ROI, and attribution; SDR/BDR teams boost speed-to-lead and conversion with prioritized lists and alerts; Sales operations orchestrate cleaner hand-offs; AEs gain account-level interest maps to expand deal size and timing. Differentiation: Versus Salesforce Einstein Lead Scoring, SalesWings adds native first-party behavioral signals, actionable interest areas (not just a number), real-time alerts, and MAP activation inside Salesforce Marketing Cloud and Braze. Against 6sense and Demandbase, SalesWings stays lightweight—no third-party intent/data credits or DSP to run—while deepening first-party signal activation inside SFMC/Braze and Salesforce. Compared with Qualified, SalesWings augments existing journeys with scoring, tags, and Interactions rather than replacing them with an autonomous AI SDR. Outfunnel focuses on sync and rules-based scoring; SalesWings provides AI assistance, CRM-native attribution, and on-site engagement. Why it matters now: For teams running Salesforce/Braze who need B2B precision without stack sprawl, SalesWings offers faster time-to-value, lower change-management, and decision-grade reporting—power with simplicity, embedded where revenue work happens.

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All In One Email

As part of our comprehensive offering, we are an ESP provider offering a streamlined All-In-One Email platform. Developed by expert email marketers, this platform allows users to either utilize our own ESP or integrate as many SMTP relays as they need. It includes complete email campaign management tools such as list management, segmentation, scheduling, automation, and A/B testing, along with robust reporting features that track campaign performance and engagement metrics. Recognizing the challenges of managing various apps, service providers, and tools necessary for effective email campaigns, our team has created a user-friendly solution that centralizes all essential email marketing functions in one place. In addition to these capabilities, we also offer fully managed services, template development, and expert consulting to enhance your email marketing efforts.

Average Rating: 4.5/5.0

Total Reviews: 1

How Do G2 Users Rate All In One Email?

  • Ease of Use: 10.0/10 (Category avg: 8.8/10)
  • Quality of Support: 10.0/10 (Category avg: 9.2/10)

Who Is the Company Behind All In One Email?

Who Uses This Product?

  • Company Size: 100% Small

What Do G2 Reviewers Say About All In One Email?

AI-generated summary from verified user reviews

Pros
  • Users love the centralized organization of All In One Email, finding it greatly enhances their productivity.

What Are Recent G2 Reviews of All In One Email?

ArtsAI

ArtsAI’s AI Personalization is the assembly of messages (CTV, video, audio, display, native, and text) to best match with the person receiving the message. ArtsAI’s automatic audience clustering and cohort analysis learns the right message to deliver to each person’s profile. ArtsAI’s technology can optimize from hundreds, or even thousands of message combinations in milliseconds.

Who Is the Company Behind ArtsAI?

  • Seller: AdXcel
  • Year Founded: 2019
  • HQ Location: San Francisco, US
  • LinkedIn® Page: www.linkedin.com
    10 employees on LinkedIn®

Bionline

We help companies to get the most out of their data with our predictive models based on Artificial Intelligence. They are designed to get to know the customers in depth, and to optimize the commercial relationship. We offer you solutions on cross selling, upselling, retention of clients and recommendations for business strategies such as NBA suggestions (next best action).

Who Is the Company Behind Bionline?

  • Seller: Bionline
  • Year Founded: 2012
  • HQ Location: Valencia, ES
  • LinkedIn® Page: www.linkedin.com
    13 employees on LinkedIn®

Birdeye Marketing Automation

Birdeye Marketing Automation — Built for Multi-Location Brands Birdeye Marketing Automation is an agentic approach to marketing automation built for the complexity of multi-location brands. Traditional marketing automation platforms were designed for centralized organizations with a single brand, a single funnel, and simple workflows. Multi-location brands operate in a fundamentally different reality — with distributed locations, fragmented data, and the need to localize engagement without losing brand control. Location Intelligence: Agents personalize campaigns based on location, business hours, offers, ratings, and local context. Agent-First Automation: Marketers describe campaign goals in plain English, and agents build and execute workflows — from audience selection to content personalization to optimization across email and SMS. Unified Customer Data: Birdeye stitches together customer data from past interactions, visits, survey responses, and CRM sources to build 360° customer profiles. Agents use these profiles to personalize outreach by choosing the best time and channel for each customer, across every location. Built for enterprise-grade compliance (HIPAA, FINRA) with customizable templates and location-level reporting

Average Rating: 5.0/5.0

Total Reviews: 1

How Do G2 Users Rate Birdeye Marketing Automation?

  • Ease of Use: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Birdeye Marketing Automation?

  • Seller: Birdeye
  • Year Founded: 2012
  • HQ Location: Palo Alto, CA
  • Twitter: @BirdEye_
    5,232 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1,442 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Large

What Are Recent G2 Reviews of Birdeye Marketing Automation?

Clientbook

Clientbook is the digital sales assistant for jewelers and other luxury retailers to make more money. We make your team clienteling rockstars by organizing customer data, automating follow-ups, and leveraging AI to create personalized and timely communications to bring customers back into your store. Nearly a thousand jewelers around the country are achieving more repeat business, building deeper customer relationships, and generating more income by using Clientbook. They love having a virtual sales assistant working nonstop helping sales associates to level up and create more opportunities for a sale.

Average Rating: 4.5/5.0

Total Reviews: 44

How Do G2 Users Rate Clientbook?

  • Has the product been a good partner in doing business?: 8.7/10 (Category avg: 9.3/10)
  • Ease of Admin: 8.9/10 (Category avg: 8.8/10)
  • Ease of Use: 8.6/10 (Category avg: 8.8/10)
  • Quality of Support: 8.9/10 (Category avg: 9.2/10)

Who Is the Company Behind Clientbook?

Who Uses This Product?

  • Top Industries: Luxury Goods & Jewelry, Retail
  • Company Size: 91% Small, 7% Medium

What Do G2 Reviewers Say About Clientbook?

AI-generated summary from verified user reviews

Pros
  • Users value the easy communication with clients through Clientbook, enhancing sales follow-up and increasing deposit payments.
  • Users value the customer engagement capabilities of Clientbook, enhancing relationships through personalized communication and insights.
  • Users appreciate the helpful customer support from Clientbook, enhancing their experience and addressing queries effectively.
  • Users find Clientbook extremely convenient for managing customer inquiries and capturing sales efficiently every day.
  • Users find Clientbook easy to use, enabling quick client responses and efficient communication while staying organized.
Cons
  • Users experience several frequent glitches, but appreciate the prompt resolution and supportive customer service.
  • Users express frustration with data management issues, particularly difficulties in client addition and language limitations.
  • Users experience poor categorization in Clientbook, leading to disorganization and missed communications in their inbox.
  • Users express frustration with SMS limitations, particularly with messages ending up in spam and restrictive tagging options.
  • Users find the system limitations of Clientbook frustrating, with issues like client availability and edit restrictions.

What Are Recent G2 Reviews of Clientbook?

What Are G2 Users Discussing About Clientbook?

CM.com Mobile Marketing Cloud

CM.com's Mobile Marketing Cloud is the only omnichannel customer engagement solution that includes all mobile messaging channels like SMS and WhatsApp. This empowers marketers to create superior experiences that increase engagement and conversion.

Average Rating: 4.5/5.0

Total Reviews: 1

How Do G2 Users Rate CM.com Mobile Marketing Cloud?

  • Ease of Use: 10.0/10 (Category avg: 8.8/10)
  • Quality of Support: 10.0/10 (Category avg: 9.2/10)

Who Is the Company Behind CM.com Mobile Marketing Cloud?

  • Seller: CM.com
  • Year Founded: 1999
  • HQ Location: Breda, Noord-Brabant
  • Twitter: @CMcom_
    1,698 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    746 employees on LinkedIn®
  • Ownership: AMS: CMCOM

Who Uses This Product?

  • Company Size: 100% Large

What Are Recent G2 Reviews of CM.com Mobile Marketing Cloud?

Code Chemistry

Code Chemistry offers innovative email content elements designed to enhance customer engagement and drive revenue. Our platform provides tools such as timers, personalised images and animations, polls, click counters, email scratch offs and a content generator, enabling marketers to create dynamic and personalised email content with ease. By integrating Code Chemistry's elements, clients have experienced significant improvements, including a 100% increase in orders, an 85% boost in conversion rates, and a 25% rise in click-through rates. Our easy to use, affordable platform is effective in transforming email marketing strategies.

Who Is the Company Behind Code Chemistry?

Cypien AI

Cypien is an AI-powered Conversion Intelligence Platform that helps organizations understand visitor intent and compose digital experiences in real time. By analyzing behavioral signals, Cypien automatically discovers user intent, audits user experience, and generates personalized content, visuals, UI components, popups, gamification, and digital journeys without relying on predefined rules. Unlike traditional personalization or A/B testing tools, Cypien continuously adapts the content layer of websites based on visitor behavior to improve engagement, conversions, and overall digital performance. The platform combines Behavioral Intelligence, UX Audit, Intent Discovery, Experience Composition, Generative UI, Dynamic UI, AI-generated content and images, experimentation, and MCP connectivity into a single workflow. Cypien is built for organizations that optimize digital KPIs across e-commerce, finance, insurance, healthcare, travel, automotive, media, and other digital platforms. Behavior → Intent → Experience → Conversion.

Who Is the Company Behind Cypien AI?

Driphue

Driphue is an email image personalization platform designed for e-commerce brands and email marketers. Founded as a self-funded startup, Driphue is a cloud-based SaaS tool that helps businesses add a powerful visual personalization layer to their email campaigns. Driphue enables users to upload any image and add dynamic merge tags — such as recipient first name, location, loyalty points, or purchase data — using a simple visual drag-and-drop editor. Each image renders in real time when the email is opened, displaying unique, personalized content for every recipient. The platform supports PNG, JPG, GIF, and WebP formats and includes built-in analytics to track image views and performance. Driphue solves the problem of generic, one-size-fits-all email imagery. By making every image feel personal, brands see higher engagement, improved click-through rates, and stronger conversions. It integrates with email service providers like Klaviyo, requires no coding or design skills, and takes just minutes to set up — making personalization accessible to teams of any size.

Who Is the Company Behind Driphue?

Duve

Duve is an end-to-end guest management system helping hoteliers digitize their hotel processes, increase profitability, improve performance, and offer an elevated guest experience. The platform allows hoteliers to achieve an elevated contactless guest experience, provide upsell services and personalize their communication with guests, without compromising on quality. Duve is intuitive, operating as a modern layer to the core hotel systems. Duve is trusted by hotels worldwide, operates in over 60 countries and integrates with over 70 PMS’s & CM systems and translates to 13 languages

Who Is the Company Behind Duve?

  • Seller: Duve
  • HQ Location: Ramat Gan, IL
  • LinkedIn® Page: www.linkedin.com
    127 employees on LinkedIn®

Elysia Marketing

Elysia Marketing is an AI-powered personalization platform. It empowers marketers to create highly targeted campaigns through advanced data analytics and artificial intelligence. The platform's core strength lies in its ability to generate specialized audience segments by analyzing customer behavior, purchase history, and engagement patterns. Through its intuitive interface, marketers can effortlessly craft personalized offers and promotions, leveraging generative AI to create compelling content variations at scale. The platform features AI-driven recommendation engines that predict customer preferences, while sophisticated CLTV scoring and RFM analysis provide deep insights into customer value and behavior patterns. All these capabilities are accessible through customizable dashboards that offer performance metrics and actionable insights. The solution includes a built-in retail calendar for campaign planning and execution, ensuring marketers never miss key promotional opportunities. Privacy and compliance are paramount, with robust GDPR capabilities integrated throughout the platform. This commitment to data protection, combined with its advanced personalization capabilities, has made Elysia Marketing a trusted partner for businesses seeking to deliver highly personalized customer experiences while maintaining the highest standards of data privacy.

Who Is the Company Behind Elysia Marketing?

Enalito

Enalito is an AI-powered Email Marketing and Personalization platform that empowers marketers, brands & eCommerce professionals to deliver 1:1 personalized shopping experiences and engagement with their customers across all digital channels, resulting in a genuine Omni Channel Experience. Enalito not only helps you generate more revenue, increase retention, and automate personalized experiences for your customers but also converts your existing customers into your loyal customer & a loyal customer to your brand ambassador.

Average Rating: 4.0/5.0

Total Reviews: 1

How Do G2 Users Rate Enalito?

  • Ease of Use: 10.0/10 (Category avg: 8.8/10)
  • Quality of Support: 8.3/10 (Category avg: 9.2/10)

Who Is the Company Behind Enalito?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Enalito?

ES Engage

Exchange Solutions provides clients access to ES Engage, a cloud based, advanced customer engagement product that helps top enterprise retailers drive customer lifetime value by improving customer behaviors such as greater conversions, higher baskets, and longevity that increases top line revenue growth. Leveraging advanced analytics and machine learning, ES Engage provides automated real-time insights that consider the customers journey, history (if available) and the retailers strategy.

Who Is the Company Behind ES Engage?

  • Seller: Exchange Solutions
  • Year Founded: 1996
  • HQ Location: Boston, US
  • Twitter: @ExchangeSolns
    244 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    196 employees on LinkedIn®

Everconvert

EverConvert.ai provides conversion optimization through AI-powered A/B testing. The software is designed to automatically analyze and improve website elements like headlines, copy, and Call-to-Actions (CTAs) to increase conversion rates and boost sales.The platform features include: Automated A/B testing for your website and landing pages. AI-driven copy variations crafted from real customer language, Real-time website analytics and reporting.

Who Is the Company Behind Everconvert?

Fragmatic

Fragmatic is an AI-assisted web-personalization platform that turns visitor data into real-time experiences—measurable, explainable, and marketer-controlled. Built for teams who want personalization that actually drives growth. AI Agents analyze your ICP, content, and visitor behavior to surface high-impact actions. Topic Analytics shows which themes fuel conversions and which cause friction. Opportunity Radar mines your GA4 data to turn traffic into tactics instantly. Re:Call keeps ad and on-site journeys aligned in real time. All insights are transparent—every recommendation includes a why. Marketers review, adjust, and publish with confidence. No black-box automation. No developer bottlenecks. Just faster learning, higher conversions, and human-led AI execution.

Who Is the Company Behind Fragmatic?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated July 14, 2026