
Qloo is the “Cultural AI”, decoding and predicting consumer taste across the globe. A privacy-first API that predicts global consumer preferences and catalogs hundreds of millions of cultural entities. Through our API, we provide contextualized personalization and insights based on a deep understanding of consumer behavior and more than 575 million people, places, and things. Our technology empowers you to look beyond trends and uncover the connections behind people’s tastes in the world around them. Look up entities in our vast library spanning categories like brands, music, film, fashion, travel destinations, and notable people. Results are delivered within milliseconds and can be weighted by factors such as regionalization and real-time popularity. Used by companies who want to incorporate best-in-class data in their consumer experiences. Our flagship recommendation API delivers results based on demographics, preferences, cultural entities, metadata, and geolocational factors.
Insights by Qloo™ is an AI-powered global consumer intelligence platform that simplifies audience research, enabling businesses to develop growth strategies centered around customers' interests, preferences, and behaviors.
Qloo's AI/ML Models are advanced machine learning solutions designed to analyze vast proprietary datasets, transforming them into strategic insights that drive business growth. By employing deep learning techniques, these models construct multi-dimensional taste graphs, revealing intricate relationships between entities and predicting consumer preferences across diverse cultural domains.
Entity Catalog is a comprehensive database developed by Qloo, encompassing over 575 million entities across various domains such as entertainment, dining, travel, and consumer products. This extensive repository includes detailed information on movies, music, books, restaurants, hotels, and more, enabling businesses to gain deep insights into consumer preferences and trends.
Taste AI™ by Qloo is an advanced consumer intelligence engine that utilizes cutting-edge machine learning to analyze and predict audience interests with exceptional accuracy, all while maintaining complete anonymity. By processing over 3.7 billion lifestyle entities—including notable people, places, things, and interests—and more than 10 trillion anonymized sentiment signals, Taste AI™ offers deep cultural insights at scale.
Qloo's API is a powerful tool that enables businesses to integrate advanced taste intelligence into their applications, products, or services. By leveraging Qloo's extensive database of cultural entities and consumer behavior data, the API provides real-time, user-powered recommendations and insights across various domains, including music, film, television, dining, nightlife, fashion, books, and travel. Designed for seamless integration, the API offers immediate connectivity through a straightforward interface, ensuring ease of use without compromising depth or flexibility. Built with cutting-edge machine learning frameworks, it delivers near-instantaneous responses to complex queries and is engineered on a high-capacity, fault-tolerant cloud architecture that manages concurrent requests effortlessly, allowing businesses to scale without infrastructure concerns. The API adheres to standard protocols, ensuring compatibility with common development environments, and comes with customized documentation tailored to specific requirements, making integration straightforward and enabling immediate productivity. Committed to privacy, Qloo's API is designed to comply with major data protection regulations like GDPR and CCPA, ensuring that the integration respects both privacy and legal standards.
Qloo's Behavior & Sentiment Database is a comprehensive, privacy-first consumer intelligence platform that aggregates over 10 trillion anonymized data points to capture how individuals interact with the world. By analyzing real-time implicit and explicit behavioral signals—such as transactions, digital interactions, location data, engagement metrics, demographics, and psychographics—Qloo provides deep insights into consumer preferences without utilizing any Personally Identifiable Information (PII).


Qloo is a cultural artificial intelligence platform that operates a consumer and cultural data analytics service, providing insights across multiple categories such as music, film, TV, books, dining, travel, fashion, and consumer products. The platform serves enterprises by analyzing trends and correlations between consumer tastes to enable more personalized recommendations and strategic insights. Qloo’s AI anonymizes and protects personal data, ensuring privacy while delivering valuable cultural intelligence.