Best Native Advertising Software - Page 2

How Many Native Advertising Software Products Does G2 Track?

Total Products under this Category: 100

Category Stats (Sep 2026)

  • Average Rating: 4.22/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Realize (+0.81%) - Among all products in this category, Realize recorded the largest rating increase compared to last month

Last updated: September 05, 2026

How Does G2 Rank Native Advertising Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 12,400+ Authentic Reviews
  • 100+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Native Advertising Software

G2 Grid® for Native Advertising Software plotting products by satisfaction and market presence

Highlighted products: StackAdapt, Realize, The Trade Desk, Facebook for Business, AdRoll, EVADAV, PRnews.io, and G2 Marketing Solutions.

Underlying data: [Grid® JSON](https://www.g2.com/categories/native-advertising/grids.json?focus%5B%5D=stackadapt&focus%5B%5D=taboola-realize&focus%5B%5D=the-trade-desk&focus%5B%5D=facebook-for-business&focus%5B%5D=adroll&focus%5B%5D=evadav&focus%5B%5D=prnews-io&focus%5B%5D=g2)

Nativo

Nativo is the leading advertising technology platform for brand advertisers and publishers to distribute, optimize, and measure native advertising. Nativo arms brand advertisers with a comprehensive catalog of native formats and the ultimate content advertising platform that combines automation and insights with highest-quality reach. For media companies, Nativo provides an integrated native technology stack that makes it easy to sell, deploy, and optimize native ads across their media properties expanding their revenue potential while delivering a better, non-interruptive experience for their audiences. More than 600 brands and 400 publishers converge on the Nativo platform to power the new paradigm in digital advertising. Learn more at www.nativo.com.

Average Rating: 4.4/5.0

Total Reviews: 20

How Do G2 Users Rate Nativo?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.0/10)
  • Quality of Support: 9.2/10 (Category avg: 8.5/10)
  • Ease of Use: 8.5/10 (Category avg: 8.5/10)
  • Ease of Admin: 8.1/10 (Category avg: 8.4/10)

Who Is the Company Behind Nativo?

  • Seller: Nativo
  • Year Founded: 2010
  • HQ Location: El Segundo, California
  • Twitter: @nativo
  • LinkedIn® Page: www.linkedin.com
    63 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 55% Medium, 32% Small

What Are Recent G2 Reviews of Nativo?

What Are G2 Users Discussing About Nativo?

Criteo Commerce Growth

Criteo Commerce Growth is an AI-powered performance marketing platform that helps brands and agencies find new customers, engage high-intent shoppers, and maximize revenue across web, social, video, and CTV. Built on the world’s largest commerce dataset, it predicts what shoppers will buy next and dynamically optimizes every stage of the shopper journey—from audience targeting and predictive bidding to product recommendations and dynamic creative optimization. With seamless cross-channel activation, deep commerce insights, and transparent measurement, Commerce Growth helps marketers drive smarter ad spend, broader reach, and stronger performance—all in one unified platform.

Average Rating: 3.8/5.0

Total Reviews: 218

How Do G2 Users Rate Criteo Commerce Growth?

  • Has the product been a good partner in doing business?: 8.1/10 (Category avg: 9.0/10)
  • Quality of Support: 7.7/10 (Category avg: 8.5/10)
  • Ease of Use: 8.1/10 (Category avg: 8.5/10)
  • Ease of Admin: 7.8/10 (Category avg: 8.4/10)

Who Is the Company Behind Criteo Commerce Growth?

  • Seller: Criteo
  • HQ Location: Paris, France
  • Twitter: @criteo
    18,673 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    3,978 employees on LinkedIn®
  • Ownership: NASDAQ:CRTO
  • Total Revenue (USD mm): $2,072

Who Uses This Product?

  • Who Uses This: Digital Marketing Manager, Marketing Manager
  • Top Industries: Retail, Marketing and Advertising
  • Company Size: 48% Medium, 41% Small

What Are Recent G2 Reviews of Criteo Commerce Growth?

What Are G2 Users Discussing About Criteo Commerce Growth?

TripleLift

TripleLift is a native advertising and technology company that helps brands tell engaging stories through the use of visual content.

Average Rating: 4.2/5.0

Total Reviews: 11

How Do G2 Users Rate TripleLift?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 9.0/10)
  • Quality of Support: 8.0/10 (Category avg: 8.5/10)
  • Ease of Use: 8.5/10 (Category avg: 8.5/10)
  • Ease of Admin: 5.6/10 (Category avg: 8.4/10)

Who Is the Company Behind TripleLift?

  • Seller: TripleLift
  • Year Founded: 2012
  • HQ Location: New York, New York
  • Twitter: @TripleLiftHQ
    2,061 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    366 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 62% Medium, 31% Large

What Are Recent G2 Reviews of TripleLift?

What Are G2 Users Discussing About TripleLift?

brax.io

Manage Outbrain, Taboola, Revcontent, Content.ad, and Yahoo Gemini in one central place - scale, automate, and simplify your native advertising.

Average Rating: 4.4/5.0

Total Reviews: 40

How Do G2 Users Rate brax.io?

  • Has the product been a good partner in doing business?: 8.7/10 (Category avg: 9.0/10)
  • Quality of Support: 8.6/10 (Category avg: 8.5/10)
  • Ease of Use: 8.8/10 (Category avg: 8.5/10)
  • Ease of Admin: 9.2/10 (Category avg: 8.4/10)

Who Is the Company Behind brax.io?

  • Seller: Brax
  • Year Founded: 2014
  • HQ Location: New York, NY
  • Twitter: @brax_io
    166 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    16 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Retail
  • Company Size: 98% Small, 3% Medium

What Do G2 Reviewers Say About brax.io?

AI-generated summary from verified user reviews

Pros
  • Users value the flexibility and commitment of Brax.io in tailoring solutions to meet unique company needs.
  • Users value the flexibility and tailored solutions of Brax.io, significantly enhancing their overall experience.
  • Users commend the consistent and prompt communication provided by brax.io, enhancing their overall experience.
  • Users appreciate the quick response of Brax.io's customer support team when questions arise.
  • Users appreciate the customization options of Brax.io, highlighting their flexibility and tailored solutions for unique needs.

What Are Recent G2 Reviews of brax.io?

What Are G2 Users Discussing About brax.io?

Yahoo AdTech DSP

Built for the way you buy, the Verizon Media DSP* provides exclusive access to Verizon Media's wealth of data and insights from nearly one billion users. Our advanced DSP combines machine learning optimization with enhanced productivity features that give marketers the flexibility and control to manage omni-channel programmatic strategy, effectively hit complex branding and performance goals, and reach precise audiences with premium inventory across every device. *Formerly BrightRoll DSP, Oath Ad Platforms

Average Rating: 3.6/5.0

Total Reviews: 175

How Do G2 Users Rate Yahoo AdTech DSP?

  • Has the product been a good partner in doing business?: 7.6/10 (Category avg: 9.0/10)
  • Quality of Support: 7.9/10 (Category avg: 8.5/10)
  • Ease of Use: 7.4/10 (Category avg: 8.5/10)
  • Ease of Admin: 7.1/10 (Category avg: 8.4/10)

Who Is the Company Behind Yahoo AdTech DSP?

  • Seller: Verizon Media
  • Year Founded: 2005
  • HQ Location: San Francisco, CA
  • Twitter: @FlurryMobile
    16,225 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    11 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Account Executive
  • Top Industries: Marketing and Advertising, Internet
  • Company Size: 45% Small, 37% Medium

What Do G2 Reviewers Say About Yahoo AdTech DSP?

AI-generated summary from verified user reviews

Pros
  • Users value the unified buying experience of Yahoo AdTech DSP, enhancing campaign management with advanced tools.
  • Users value the advanced audience targeting of Yahoo AdTech DSP, achieving precise segmentation for better campaign effectiveness.
  • Users value the unified buying experience of Yahoo AdTech DSP, streamlining inventory and targeting in one platform.
  • Users value the unified buying experience of Yahoo AdTech DSP, integrating targeting and performance tracking seamlessly.
  • Users value the intuitive user interface of Yahoo AdTech DSP, simplifying campaign setup and reporting significantly.
Cons
  • Users experience delays in reporting and creative approval, hindering timely access to performance data and campaign launches.
  • Users face reporting and creative approval delays that hinder timely access to data and affect campaign launches.
  • Users often face campaign management issues with reporting and creative approval delays that hinder timely performance analysis.
  • Users experience delayed implementation due to reporting and creative approval delays, impacting the overall campaign timeline.
  • Users often face delay issues with reporting and creative approvals, impacting campaign performance and launch schedules.

What Are Recent G2 Reviews of Yahoo AdTech DSP?

What Are G2 Users Discussing About Yahoo AdTech DSP?

Gold Lasso

Gold Lasso is a free email service provider exclusively for media companies helping them monetize their email assets with native advertising and email newsletter automation.

Average Rating: 4.8/5.0

Total Reviews: 16

How Do G2 Users Rate Gold Lasso?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.0/10)
  • Quality of Support: 10.0/10 (Category avg: 8.5/10)
  • Ease of Use: 9.5/10 (Category avg: 8.5/10)
  • Ease of Admin: 9.6/10 (Category avg: 8.4/10)

Who Is the Company Behind Gold Lasso?

  • Seller: Gold Lasso
  • Year Founded: 2002
  • HQ Location: Gaithersburg, MD
  • Twitter: @GoldLasso
    1,560 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    6 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 38% Medium, 31% Small

What Are Recent G2 Reviews of Gold Lasso?

What Are G2 Users Discussing About Gold Lasso?

Pressboard

Award-winning tools for content creators. You create incredible content, our tools do the rest. Pressboard gives you reporting that's just as powerful as your content. Go from content launch to sharing live reports in minutes, instead of days. Pressboard Studio brings together your most important data in beautiful, customized and shareable live reports. -Bring All Your Data Together -Wow Your Clients with Shareable Reports -Manage Hundreds of Campaigns at Once Trusted by Thousands of The World's Top Publishers and Influencers including NBCUniversal, USA TODAY and The New York Times.

Average Rating: 4.8/5.0

Total Reviews: 17

How Do G2 Users Rate Pressboard?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.0/10)
  • Quality of Support: 9.9/10 (Category avg: 8.5/10)
  • Ease of Use: 9.3/10 (Category avg: 8.5/10)
  • Ease of Admin: 9.4/10 (Category avg: 8.4/10)

Who Is the Company Behind Pressboard?

  • Seller: Impact
  • Year Founded: 2008
  • HQ Location: Santa Barbara, CA
  • Twitter: @impactdotcom
    7,723 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    3,672 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Online Media, Publishing
  • Company Size: 35% Small, 35% Medium

What Do G2 Reviewers Say About Pressboard?

AI-generated summary from verified user reviews

Pros
  • Users value the comprehensive metrics provided by Pressboard, enhancing their campaign tracking and performance analysis.
  • Users highly value the quality of content metrics provided by Pressboard, enhancing their ability to track performance effectively.
  • Users value the detailed metrics offered by Pressboard, enhancing campaign performance tracking and analysis.
  • Users love the easy setup of Pressboard, finding excellent support and quick answers to their questions.
  • Users value the detailed metrics and tracking features of Pressboard, enhancing overall campaign performance analysis.
Cons
  • Users note the slow processing of updates from Pressboard, but appreciate that feedback is valued in development.

What Are Recent G2 Reviews of Pressboard?

What Are G2 Users Discussing About Pressboard?

Content Fleet

Content Fleetcraft crafts digital content for our customers that is fun, creates additional value and is measurably effective

Average Rating: 4.9/5.0

Total Reviews: 10

How Do G2 Users Rate Content Fleet?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.0/10)
  • Quality of Support: 9.1/10 (Category avg: 8.5/10)
  • Ease of Use: 9.4/10 (Category avg: 8.5/10)
  • Ease of Admin: 8.3/10 (Category avg: 8.4/10)

Who Is the Company Behind Content Fleet?

  • Seller: Content Fleet
  • Year Founded: 2010
  • HQ Location: Hamburg, Hamburg
  • Twitter: @ContentFleetDE
    132 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    180 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 80% Small, 10% Large

What Are Recent G2 Reviews of Content Fleet?

What Are G2 Users Discussing About Content Fleet?

AdsKeeper

AdsKeeper is a native advertising platform serving the needs of affiliate marketers.

Average Rating: 4.2/5.0

Total Reviews: 13

How Do G2 Users Rate AdsKeeper?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.0/10)
  • Quality of Support: 8.9/10 (Category avg: 8.5/10)
  • Ease of Use: 8.9/10 (Category avg: 8.5/10)
  • Ease of Admin: 6.7/10 (Category avg: 8.4/10)

Who Is the Company Behind AdsKeeper?

  • Seller: AdsKeeper
  • Year Founded: 2013
  • HQ Location: London, London
  • LinkedIn® Page: www.linkedin.com
    58 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 77% Small, 15% Medium

What Are Recent G2 Reviews of AdsKeeper?

What Are G2 Users Discussing About AdsKeeper?

EX.CO

EX.CO is the smarter video technology company harnessing the power of machine learning to maximize revenue across every screen—web, mobile apps, CTV, and DOOH. As a trusted partner to leading media organizations worldwide—including Advance Local, Hearst Newspapers, Motorsport Network, The Arena Group, and Ziff Davis—EX.CO sets the standard for video monetization with its online video platform and AI-driven yield engine, built for growth, control, and transparency. Since 2012, EX.CO has been shaping the future of video. Headquartered in New York City with a global team, the company is proudly backed by The Walt Disney Company, Saban Ventures, Viola Group, 83North, and others.

Average Rating: 4.3/5.0

Total Reviews: 23

How Do G2 Users Rate EX.CO?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.0/10)
  • Quality of Support: 8.2/10 (Category avg: 8.5/10)
  • Ease of Use: 8.4/10 (Category avg: 8.5/10)
  • Ease of Admin: 8.5/10 (Category avg: 8.4/10)

Who Is the Company Behind EX.CO?

  • Seller: EX.CO
  • Year Founded: 2012
  • HQ Location: New York, US
  • Twitter: @EXCOPlatform
    196 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    328 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 40% Medium, 36% Small

What Do G2 Reviewers Say About EX.CO?

AI-generated summary from verified user reviews

Pros
  • Users praise the exceptional customer support from EX.CO, highlighting their responsiveness and valuable strategic insights.
  • Users value EX.CO for their outstanding customer satisfaction, appreciating their exceptional service and responsiveness to diverse needs.
  • Users highlight the immediate revenue impact and exceptional customer service provided by EX.CO for business growth.
  • Users value the flexibility and monetisation support of EX.CO, enjoying seamless integration and exceptional customer service.
  • Users value the ease of use of EX.CO, noting a simple setup and efficient customer support throughout their experience.
Cons
  • Users note that the dashboard interface could be improved for better video performance and metrics analysis.
  • Users feel that the analytics limitations hinder deep insights into video performance compared to monetization metrics.
  • Users face cost limitations due to insufficient availability of tailored syndicated content for specific needs.
  • Users experience a short learning curve with EX.CO but find support helpful to overcome initial challenges.
  • Users find the limited geographic data of EX.CO insufficient for their hyper-local content needs.

What Are Recent G2 Reviews of EX.CO?

Outbrain Direct Response by Teads

Outbrain Direct Response (ODR) by Teads is a performance solution designed to help marketers achieve stronger ROI. Built on years of performance expertise, ODR combines unique reach with deep contextual insights and predictive AI to drive measurable outcomes at scale.

Average Rating: 3.4/5.0

Total Reviews: 90

How Do G2 Users Rate Outbrain Direct Response by Teads?

  • Has the product been a good partner in doing business?: 6.7/10 (Category avg: 9.0/10)
  • Quality of Support: 6.7/10 (Category avg: 8.5/10)
  • Ease of Use: 7.8/10 (Category avg: 8.5/10)
  • Ease of Admin: 7.9/10 (Category avg: 8.4/10)

Who Is the Company Behind Outbrain Direct Response by Teads?

  • Seller: Teads
  • Year Founded: 2005
  • HQ Location: New York, NY
  • LinkedIn® Page: www.linkedin.com
    1,832 employees on LinkedIn®
  • Ownership: NASDAQ: TEAD

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Internet
  • Company Size: 55% Medium, 40% Small

What Do G2 Reviewers Say About Outbrain Direct Response by Teads?

AI-generated summary from verified user reviews

Cons
  • Users face insufficient training, leading to frustration with unclear campaign setup and poor customer support from Outbrain.
  • Users face poor customer support with Outbrain, leading to unresolved issues and campaign blocks without clear communication.
  • Users find Outbrain's poor support services frustrating, leading to blocked campaigns and unresponsive customer support.
  • Users find Outbrain Direct Response time-consuming due to unclear hurdles and unresponsive customer service, leading to frustration.

What Are Recent G2 Reviews of Outbrain Direct Response by Teads?

What Are G2 Users Discussing About Outbrain Direct Response by Teads?

MGID

MGID's native advertising platform connects and intertwines global audiences through top-tier, verifiable publishers with highly engaged traffic.

Average Rating: 4.1/5.0

Total Reviews: 11

How Do G2 Users Rate MGID?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 9.0/10)
  • Quality of Support: 9.0/10 (Category avg: 8.5/10)
  • Ease of Use: 9.3/10 (Category avg: 8.5/10)
  • Ease of Admin: 6.7/10 (Category avg: 8.4/10)

Who Is the Company Behind MGID?

  • Seller: MGID
  • Year Founded: 2008
  • HQ Location: Los Angeles, California
  • Twitter: @MGID
    4,263 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    634 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 73% Small, 27% Medium

What Do G2 Reviewers Say About MGID?

AI-generated summary from verified user reviews

Pros
  • Users commend the helpful customer support from Serhii and Marina, enhancing their overall experience with MGID.
  • Users highlight the ease of use of MGID's website and UI, enhancing their overall experience.
  • Users value the extremely helpful support from Serhii and Marina, enhancing their overall experience with MGID.
  • Users value the navigation ease of MGID, praising its user-friendly website and supportive customer service.
  • Users value the impressive performance results and appreciate the user-friendly interface and helpful support team.

What Are Recent G2 Reviews of MGID?

What Are G2 Users Discussing About MGID?

inboxAds

Your One-Stop-Shop for Programmatic Email Monetization inboxAds is a programmatic email monetization platform helping publishers worldwide to boost revenue. Using dynamic, native ads from a rich, curated inventory, the platform leverages the power of AI and advanced personalization algorithms to generate the highest returns for its clients. With its white-label integration service, inboxAds allows companies to expand their portfolio with email monetization solutions.

Average Rating: 4.3/5.0

Total Reviews: 12

How Do G2 Users Rate inboxAds?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.0/10)
  • Quality of Support: 8.3/10 (Category avg: 8.5/10)
  • Ease of Use: 8.8/10 (Category avg: 8.5/10)
  • Ease of Admin: 8.3/10 (Category avg: 8.4/10)

Who Is the Company Behind inboxAds?

  • Seller: inboxAds
  • Year Founded: 2018
  • HQ Location: Las Vegas, Nevada
  • Twitter: @inboxads
    1,699 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 75% Small, 25% Medium

What Are Recent G2 Reviews of inboxAds?

Start Magazine

Start Magazine offers content monetization tool for app developers.

Average Rating: 4.5/5.0

Total Reviews: 10

How Do G2 Users Rate Start Magazine?

  • Quality of Support: 8.3/10 (Category avg: 8.5/10)
  • Ease of Use: 8.9/10 (Category avg: 8.5/10)

Who Is the Company Behind Start Magazine?

  • Seller: Celltick
  • Year Founded: 2000
  • HQ Location: N/A
  • Twitter: @Celltick
    249 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 70% Small, 30% Large

What Are Recent G2 Reviews of Start Magazine?

BidTheatre

Vitec BidTheatre is a software company based in Stockholm, Sweden. Founded in 2012, the company builds BidTheatre DSP, a powerful omni-channel demand side platform for data driven advertising. BidTheatre DSP provides effective marketing towards your target audiences, providing a rich set of targeting options and valuable insights. Vitec BidTheatre serves media buyers in all industries, and is trusted by agencies, publishers, brands and software companies.

Average Rating: 4.7/5.0

Total Reviews: 36

How Do G2 Users Rate BidTheatre?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.0/10)
  • Quality of Support: 9.7/10 (Category avg: 8.5/10)
  • Ease of Use: 8.6/10 (Category avg: 8.5/10)
  • Ease of Admin: 8.3/10 (Category avg: 8.4/10)

Who Is the Company Behind BidTheatre?

  • Seller: Vitec BidTheatre
  • Year Founded: 2012
  • HQ Location: Stockholm
  • Twitter: @BidTheatre
    53 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    10 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 86% Small, 8% Large

What Do G2 Reviewers Say About BidTheatre?

AI-generated summary from verified user reviews

Pros
  • Users value the easy audience targeting, enhancing efficiency in setup and simplifying audience selection.
  • Users appreciate the ease of use of BidTheatre, facilitating efficient setup and audience targeting.
  • Users appreciate the easy setup of BidTheatre, enhancing efficiency and simplifying audience targeting.
  • Users love the intuitive interface of BidTheatre, which streamlines setup and audience targeting effortlessly.
  • Users value the navigation ease of BidTheatre, highlighting its intuitive interface for efficient setup and audience targeting.

What Are Recent G2 Reviews of BidTheatre?

What Are G2 Users Discussing About BidTheatre?

Yukta Rustagi
YR
Researched and written by Yukta Rustagi
Updated October 3, 2024